LETTER FROM THE PRESIDENT “ Personal accountability is being responsible for the success or consequences that are the result of the beliefs, words, and actions within your control.” DAVE GORDON AUTHOR OF TIP
In a world where lately, it feels like we have had little control over what is going on, there is something you do have control over, your personal brand. Your personal brand is what people say about you when you leave the room. Dave Gordon in his book TIP shares the importance of taking personal accountability for your reputation, your results, and your value. By knowing your value, it can make what you do in work and life easier and more rewarding. Easier as you navigate tough decisions. Knowing where you stand can make the choice that works for you easier to identify and act on. More rewarding as you can see what you have set out to accomplish coming to fruition. There is a lot of opportunity in recovering from this past year. It is an opportunity to continue to learn and grow from your experiences and come out even stronger on the other side. The future is up to each one of us. As Charles Swindoll said, “Life is 10% what happens to you and 90% how you react to it.” Identify those things that you can control and work to make them the best they can be. It can be easy as we are called to wear many hats and continue to navigate the ups and downs of 2021 to slip into simply surviving, but I challenge you. Pause and identify what is most important, what do you have control over and make the intentional choice to move in the direction you want to be. Share your goals with a friend or colleague to offer you some accountability and personal connection. And on those days that you struggle, reach out to that friend or colleague. It can do wonders to help put you back on track. We can do this, we have it in each one of us.
JOHN KIRK
JOHN KIRK President US Swim School Association
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