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Path To Eggcellence
The Egg | Student Marketing Agency
Introduction
Meet The Egg!
CREATIVE SERVICES FOR STUDENTS BY STUDENTS Welcome! We are so excited you are a member of our team. This program overview and guidebook will provide you with all the details of this professional development opportunity and showcase the “eggducational” offerings available to you as part of our program. Whether you are a new student employee of The Egg or are already further along your path as a student director, this guide will help you set a pathway that will lead you to your preferred mastery track and grow your “eggsperience” for leadership. You will also discover other valuable creative skills, resources and collaborations along the way.
The Yolk of the Program
GROW YOUR PORTFOLIO AND BECOME CAREER-READY The Egg Student Creative Agency is a professionally advised marketing and communication team for our clients. For our student staff, we are an experiential professional development program and creative incubator centered around communications.
of projects monthly on a first-come, first-served basis, capped by our team’s capacity and funding.
We tap into Blue Hen talent like YOU and hire all of our student employees and interns through UD’s Handshake platform. We offer on-campus Although we are a primarily remote employment, preparing and connecting operation, we boast a tiny headquarters our students with internships and future in the Perkins Student Center, a hub of employment opportunities in their field. student life on campus, putting us in a unique position to support the Division Once on board, you will participate of Student Life spaces and programs. in on-job learning, student group collaboration and teamwork, leading to Using a creative agency model, we your creative growth and professional create opportunities for student development. After spending some internships and part-time jobs within time in our program, you may take on a the Division of Student Life. We extend leadership role in your chosen field of our marketing and creative services to expertise, build out your portfolio and pursue the professional development evolve your resume along the way. of our student teams while enhancing individual skills. The end goal is for you to become a career-ready expert in touch with your We provide peer consultation, training student audience all while achieving and creative services to Registered mastery of a well-rounded creative Student Organizations (RSOs) each toolkit with The Egg. semester. We take on a limited number