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Bricks and mortar. It’s about the only sure thing in an economic environment that doesn’t fluctuate as quickly as a post on Instagram. The thing about bricks and mortar is that in many ways it’s the only way to create a controlled and even playing field of engagement. We’ve heard how online retailers are turning attention back to the experience in-store to build brand, loyalty and inspire consumers with a real dose of what they are all about and how important human connection is to their longevity.
Hair Festival shares many synergies with the value of bricks and mortar, especially concerning individual experience, education and engagement. On June 29 and 30 we wrapped the biggest Hair Festival since we launched the completely new concept to bring our industry together in 2020. With years of hard work, a false start and two cancelled events just weeks before in 2021 thanks to COVID, our first Hair Festival kicked off in 2022 and 2025 marked our fourth Festival, with the ‘big 5’ to come in 2026. There’ll be an even larger hall and floorspace to cultivate a new level of fun and engagement our industry hasn’t seen before.
The value of being at a real event speaks volumes when the only way to really know what’s going on is to see it for yourself. The importance of getting out there and touching it, seeing it and feeling rather than observing what everyone else is doing via socials does massive things for our industry, especially the few minutes you see through social media that you think is real. As simple as it sounds, I see and hear daily just how much we forget that what we see on social media is not actually what happened. It wasn’t the exact experience, it didn’t give you that ‘aha moment’, it is someone else’s moment and a highlight, nor is it a true representation of that person. Social content is a curated representation of something you can’t properly grasp for yourself. Hairdressers are proof of life outside of social content. Thank you to all of you who invested, committed, and made Hair Festival 2025 so special – we see you!
The same goes with our readers, we appreciate you – especially those who reach out, give feedback and those who take time to digest and talk to us about quality content. The industry has changed but, at the same time, our fundamentals haven’t.
For every five minutes a day you spend online seeing content you don’t really deem as valuable, imagine how many days over the year you could spend with us at Hair Festival having fun with your friends? We all need to spend less time scrolling and more time creating. We could ultimately delete 90 per cent of the garbage we consume and replace it with active curiosity.
We didn’t inherit content or Hair Festival, when Reed Exhibitions closed Hair Expo in 2020 there was no database, no brand, no media packages, no Instagram, no nothing. Our team at INSTYLE, together with the Intermedia events team, has produced a new form of engagement from scratch. We didn’t take over, re-jig or copy, we started a completely new event from the ground up, mostly with the promise to make it accessible and affordable, and to keep access FREE! We’ve fought for that in order to grow something that means something to us all and, for that, I’m very proud. We listened to the industry, we changed the date and there was no head-start on any of it.
INSTYLE has now been around for 38 years and, since 2009, we’ve sent over 1600 newsletters, which amounts to thousands of free editorial stories on Styleicons. Between the magazine and website, which also includes the digital edition of the magazine that typically gets over 9,000 views, combined with other activities, and our physical event, you start to see the importance of a balanced ecosystem.
So instead of clouding your mind and thoughts with what you see on social media, have a think about how you can actively contribute. At the same time, take a look at where your time and money is going in your business, your largest expense isn’t social media so neither should be your time. Everyday we all still need to show up at a much greater level than what we all see.
We hope to see you all, somewhere in the physical soon!
UPFRONT
DYSON LAUNCH AIRWRAP CO-ANDA 2X™ MULTI-STYLER
The newest launch from electrical juggernaut and cult favourite Dyson is here – meet the Airwrap Co-anda 2x™ multi-styler, which boasts double the air pressure – hence the name – and a new Hyperdymium™2 motor at its core.
“Dyson has developed a new motor for our Airwrap2x™, which spins at 150,000rpm, delivering twice the air pressure, faster drying, and less heat damage,” explained James Dyson, Founder and Chief Engineer. “The high pressure creates a longer lasting curl or straighter styles. Traditional stylers can damage hair, but we have always focused on developing tools that protect hair health whilst enhancing without compromising precision or performance.”
Alongside this powerful motor, a new aerodynamics package with a high-performance, mixedflow impeller and twin row over moulded diffuser also packs a punch, for more air flow and two times the air pressure, without increasing noise. You can expect faster and smoother drying and styling, while the two-times stronger Coanda airflow ensures better hair wrapping and curling power, with the ability to also create straighter styles.
Other features include smart sensor technology, a MEMs (micro-electro-mechanical) pressure sensor that detects when filter cleaning is needed to inform the user and personalised curling with i.d. curl™, which will activate four steps for consistent curls with the push of one button to adjust heat and airflow to wrap, set and release the perfect curl every time.
The clever attachments come with an RFID chip that communicates with the machine to instantly adapt to the best temperature and airflow settings for each attachment, in preset combinations that are also customisable on the MyDyson™ app. Six-in-one versatility, thanks to the attachments allows you to dry, curl, wave, straighten, smooth and volumise as necessary. These six attachments include 20mm, 30mm and 40mm Co-anda2x™curling barrels for variously tight, voluminous or loose curls and with faster, 30 per cent more powerful curling, as well as the i.d. curl sequence. Other attachments include a smoother, more aligned anti-snag loop brush with patented loop bristles for scalp comfort, as well as the round volumising brush 2x, which styles with less frizz thanks to controlled airflow and tapered bristles.
The new AirSmooth2x™attachment straightens the hair with two jets of high velocity air for less frizz. Non-heated contact bars are used to smooth the hair and align and reduce volume and the arms automatically unclamp hair when a full tress pass is completed. Fast dryer 2x matches the drying performance of the Dyson Supersonic™ hair dryer, while the Wave+Curl diffuser 2x uses a two-in-one format to disperse airflow in two different ways to enhance natural curl patterns.
www.dyson.com.au
REDKEN HONOUR 2025 GLOSS BOSS WINNERS
The talented winners of the 2025 Redken Gloss Boss competition were named in a fittingly fashion-forward event, paying homage to not just the brand’s New York roots but its enticing destination prize. In a warehouse-style event taking place at Sydney’s Machine Hall on June 2, replete with giant pretzels, hot dogs and sliders straight out of a proverbial New York food truck, the finalists were celebrated, models were paraded and winners were awarded the prize of an educational experience in Manhattan.
The runway event paid tribute to all sixteen finalists across the three categories of Blonde, Brunette and Creative. Every finalist recreated their looks at live workshops and education days in Sydney, to be assessed by an illustrious judging panel consisting of Oscar Cullinan of Oscar Oscar Salons, Sheree Knobel of Bixie Colour, Michael Kelly of Salon HER, Sara Briscoe of Rocaverde, Mana Dave of BLAZE, Justin Pace of Co and Pace Salons and Diane Gorgievski of Koda Cutters. Redken Brand Director Kelli Li and Events and Education Lead Mark Thompson facilitated proceedings.
In the Blonde category, congratulations to winner Nasser Halbouni of Salon HER, alongside finalists Chloe McDowell of Haven Hair, Savannah Wegner of Rocaverde, Sophia Margetts of Socoh Salon and Jessica Davey.
For the Brunettes, Charmayne Robinson of Co and Pace Salons won over finalists Kyle Nawrocki of Neighbourhood Salon, Bretta Noble of the Golden Social, Amy Bain of ABH Studio, Lauren Richardson of Telleish Hair Studio and Asha Martin of Salon HER.
In the final Creative category, Bevan Clark of Co and Pace Salons won the title. Luke Jackson of Kabuki Haircutters, Stella De Morais of Bixie Colour, Tyne Letzbor of Ellis Perry Hair and Shara Anderson of ABH Studio were finalists. www.redken.com.au
LOOK GOOD FEEL BETTER CELEBRATE SECOND ANNUAL STYLE FOR CANCER INITIATIVE
Style For Cancer celebrated its second year in 2025, launching through August thanks to Look Good Feel Better. The initiative aids consumers – referred to as Style Seekers – and professionals – or Style Makers – in the in-salon experience of caring for clients undergoing cancer.
Style Makers receive access to information on common side effects of cancer treatment and guidance on compassionate communication, as well in-salon promotional materials and a listing in the national Style Maker directory that directs Style Seekers with compassionate service providers who understand their unique challenges.
“To help service providers – or Style Makers – feel the same excitement and confidence when working with their clients makes the Style for Cancer initiative even more important, and one we hope will be welcomed with open arms within the industry and the broadercommunity,” said Carol Kavurma, General Manager of Look Good Feel Better.
Style Makers were able to register for a tax-deductible donation of $89 and ran fundraising activities from throughout August. Every $100 raised allows one person to access the Look Good Feel Better program free of charge. www.lgfb.org.au
JORDAN HONE LAUNCHES HONE&CO SALON
Renowned industry hairdresser Jordan Hone has opened up his new salon offering, titled HONE&CO, which has debuted into North Sydney on Walker Street. The elegant space has individuality and creativity at its core.
As the founder and owner, Jordan opens the business with more than 15 years of experience in fashion, editorial and salon hair. Jordan has a storied career as an International Educator on the Asian circuit and is also a recently named Australian Ambassador for Moroccanoil, as well as an expert colourist and hairdresser. The team at HONE&CO will partner with Kérastase, Colour Wow and Great Lengths Extensions in the salon.
“I’m so proud to reveal the new HONE&CO brand to the industry as the go-to for Sydneysiders who want to look and feel their best,” Jordan shared.
“HONE&CO is about more than beautiful hair, it’s a space where style, beauty and confidence come together. My team and I are all ready for an exciting new adventure!”
The salon design boasts a hero marble reception desk, precise timber finishes and chestnut club chairs as feature design elements, all against a bright peach backdrop. www.honeandco.com
EVO HOSTS DESTINATION EVO AT SYDNEY STYLING SUITE
On May 15, Evo invited a myriad of guests to the Eve Hotel in Redfern, Sydney, in order to celebrate the launch of the Destination Evo campaign. Alongside Australian Fashion Week, a curated guest list of media and influencers were welcomed into the 70s style vibe of the hotel, which echoed the campaign aesthetic, for a nostalgic, immersive styling experience at the Eve Suite.
Merging the brand’s professional and consumer focuses, Evo creative director Nicole Kae, regional educator Nathan Cherrington and director of good times Jules Tognini, styled the guests’ hair, with personalised routines crafted through pre-event questionnaires and in-person consultations at the event. Guests left with tailored product recommendations and bespoke styles. Goodie bag gifts included the Destination Evo Pete Ionic Paddle Brush, a Fab Pro Custom Conditioner, which was mixed on-site to match each guest’s tone, and other essential haircare products. Stylish blow-dries, retro 70s shaggy fringes and lived-in waves were all on the style menu. www.thehaircaregroup.com
GHD WELCOME RENYA XYDIS AND FAYE REDFERN
ghd is welcoming editorial hair legend Renya Xydis to the team as a Creative Artist, bringing Renya’s lauded experience as a celebrity hairdresser, backstage veteran and creative innovator to the fold. Renya is the visionary behind Valonz salon and Salon
X in Sydney and is renowned for her artistic prowess.
In her role as Creative Artist, Renya will work with the brand across editorial campaigns, runway shows and salon education, while both Valonz and Salon X will exclusively stock ghd’s full range of iconic tools. The alignment further solidifies Renya’s ongoing relationship with Wella Company, which houses ghd. Renya has worked with Wella Company for over three decades as Wella Professionals Creative Director ANZ and global top artist.
ghd have also welcomed Perth hairdresser Faye Redfern, renowned as the founder and creative director of HER Salon, to the brand as an official ambassador. Faye is a social media sensation who boasts over ten million views across TikTok and Instagram, and is otherwise known for creating hair transformations, catering to celebrity clients and delivering global education tours.
Faye’s ambassador role will see her collaborate on editorial shoots, campaigns, social media content, and education, while also highlighting the HER Salon team, who will showcase the ghd tools both on camera and in salon. www.ghdhairpro.com.au
Photography credit: Jarred Stedman
HAIR EXTENSIONS AWARDS HOSTS FIRST GALA
Titled ‘The Awards’, hair extensions advocate Samantha Harrison of SH Hair Extensions had a vision to create a platform that recognises the dedication and craftmanship in hair extensions as a stand-alone platform, developing the event over a period of 12 months. Sam invited hair extensionists from across the country to enter more than ten awards categories with an even bigger event expected next year.
Held at the Sunshine Coast Novotel Twin Waters resort and emcee’d by bubbly radio host Ash Gierke and channel 7 presenter Olivia Degn, the awards brought energy and enthusiasm to the entire proceedings. Welcoming over 170 guests, the evening included entertainment, a DJ, roaming saxophone sounds and larger than life ‘golden globes’ style statues for some much-needed elegance and attitude to the business of hair extensions, and the incredible individuals who make it such a profitable and successful category.
Sam reached out to companies to help realise her vision and sponsor The Awards but many were apprehensive until the first year got off the ground. Sam largely paid for the cost of the illustrious event out of her own pocket, with thanks to many who supported the best they could, including Muk Haircare who donated the haircare for the giftbags.
With guests from all over Australia traveling far and wide, the commitment and appreciation in the room was truly palpable. A special thanks also to all the judges, which included Meghan Hayden from Plush Locks Salon, Cheyenne Smith from Haus of Muse, Nadine Johns Alcock from Showpony Group and Krystal Donaldson from Luxe Label Hair.
With a heartfelt speech at the end of the program, Sam spoke of her incredible journey working with second hand equipment she bought off Gumtree from her living room at 17. For the first seven years she didn’t pay herself a wage, super or register for GST. At 19 she became a single mum juggling nap times with clients to make ends meet. This journey all culminated in this event 13 years later.
Congratulations to all the winners, listed on Styleicons. www.samanthaharrison.com.au
WELLA COMPANY NAME REKISHIA JESSUP AS GENERAL MANAGER, SOUTH ASIA AND PACIFIC
Global hair, nails and beauty tech brand Wella Company has named Rekishia Jessup as General Manager for South Asia and Pacific, with the role based at Wella Company Australia, New Zealand and Greater Asia’s head office in Sydney, Australia. The role incorporates Australia and New Zealand and is effective as of July 1.
“I’m honoured to lead Wella Company South Asia and Pacific during such a transformational phase,” Rekishia shared. “The passion and creativity within the Wella family here is truly inspiring. I look forward to collaborating with our incredible team and salon and retail partners, to deliver innovative experiences that elevate both creativity and business success within the hair and nail industry. On a personal note, I am excited to return to my home country of Australia to begin this new chapter.”
Rekishia brings 18 years of diverse global brand marketing and business strategy experience, transferring from her role at Wella Company in the US, which she worked at for the past four years. Rekishia has undertaken roles such as Senior Vice President of OPI, Nioxin and Sebastian Professional. Her leadership approach prioritises building collaborative teams, fostering inclusive, diverse environments and building growth. www.wellacompany.co
CALECIM® PROFESSIONAL LAUNCHES IN AUSTRALIA
Welcome CALECIM® Professional to Australia, thanks to a partnership with Ozdare that brings the Advanced Hair System to our national market. The technology is a global leader in regenerative stem cell technology for skin and hair restoration, as a biotechnology-owned cosmetics brand developed by CellResearch Corporation. The brand offers a line of professional-grade skin and hair products powered by PTT-6®, which is a patented stem cell-derived formula, and has expanded to 44 countries globally.
The system helps to support scalp health, reduce inflammation, and encourage visible hair regrowth thanks to a concentration of over 3,000 growth factors and exosomes derived from ethically sourced stem cells.
This innovative tool is built for both in-salon application and at-home use and is backed by clinical research showing improvements in hair density, texture, and overall appearance. Ozdare and CALECIM® Professional hope to increase accessibility and training support for Australian salon professionals seeking evidence-based hair regeneration treatments, as this technology becomes the ideal new addition to Ozdare’s carefully curated, education-driven, quality and professionally focused portfolio. www.ozdare.com
URBAN CHIC SALON CELEBRATES 20 YEARS
Urban Chic salon, a renowned space led by owner and director Amy Gaudie in Brisbane, is celebrating 20 years. The salon team honoured the milestone with a disco-inspired party with clients, family, friends, and past and present team members. Think cocktails, a DJ, glow in the dark furniture, a 360-video booth and a smash cake.
The festivities suited the salon’s whole vibe. Aesthetically, the salon greets you with pink doors, pink lights, pink decor, wall artwork and window decals. Importantly, the salon’s familial values, where it strives to feel like a home for clients and staff alike, replete with the salon’s three sausage dogs, are essential to the Urban Chic ethos.
Over 20 years, Urban Chic has become an institution, with award wins, success and major experiences under its belt, which Amy has built since starting the business at 23 years old. www.urbanchic.com.au
HAIR THE MOVEMENT TO BRING LEGENDARY EDUCATORS TO SYDNEY IN SEPTEMBER
HAIR The Movement is coming to Sydney on September 14 to 16, taking over the iconic Fullerton Hotel for three full days. Platforming 35 global educators, the event is led by the incomparable Sharon Blain OAM to offer technical, meaningful education from industry leaders. Catering to hairdressers of all levels, HAIR The Movement will elevate precision, technique, and professionalism in hairdressing, empowering hairdressers to find long-term success and refine their skills. The first day will be hosted by Tabatha Coffey, with artists such as Justin Pace, Marilyn Guarino, Kristie Kesic, Gina Yates, Leigh Winsor, David McCulloch, Scott Sloan, Jules Tognini, Lauren McCowan, Jamie Furlan, Michael Beel, Jenni Tarrant and James Akers presenting throughout the day. On day two, the Global Masters of Sharon Blain, Ashlee Norman, Dove Palmer, Danny Pato, Aili Puss, Bernadette Beswick, Stevie English, Nathan Haley, Kevin Murphy, Rick Roberts, Jean Baptiste Santens, Joel Torres, Wendy IIles, Nick Arrojo, Matt Clements and Aminata Kamala will present in three education rooms for nine hours of education including 15 high-level technical power sessions and a business session. Monday night will present a NOISE event at an off-site, underground location, where Richard Ashforth, Peter Grey, Kobi Bokshish, Benni Tognini, Dee Parker Attwood and Lyndal Salmon will present.
CLOUD NINE APPOINTS STEPHANIE MASON AS GLOBAL MD
Renowned hair industry leader Stephanie Mason has been appointed as the new Global Managing Director of Cloud Nine, where she will spearhead the brand’s growth worldwide.
Her leadership will helm a bold rebrand for Cloud Nine, drawing on Stephanie’s vast experience, having founded and built Showpony hair extensions to 22 countries before selling it to Kevin Murphy in 2023 and having scaled several companies globally.
“We’re not only entering a new phase of exponential growth here at Cloud Nine; we’re also doing it differently,” Stephanie said. “Our rebrand is not just meaningful—it’s grounded in our values, with product innovation and excellence at the core. These, combined with team talent and working in close partnership with stylists, will see Cloud Nine instil a new era in heat hair styling.”
In this major transitional period for the brand, Cloud Nine has also appointed Tim Banks as Head of Sales for Australia and New Zealand, utilising his over two decades of commercial and leadership experience in the professional beauty and haircare industry in this new role. www.cloudninehair.com.au
KODA CUTTERS UNVEILS CLEARING HAIR FACIAL
KODA Cutters founder Diane Gorgievski has teamed up with skincare expert
Rachelle Kerr of Alchemy to unveil the all-new Clearing Hair Facial, which is a ritualistic, restorative service that blends wellness with hair and scalp care. The service is offered at KODA Cutters in the QVB, Sydney, as of June.
The service utilises ancient scalp massage techniques, sacred botanicals, energetic rituals, and a guided meditation to aid the nervous system, the scalp, the hair and the spirit, in a multi-sensory treatment. The experience centres around the salon’s new product launch, The Clearing Hair Oil.
The oil has a custom blend of Burdock Root, Ginseng, and 24K Gold Leaf, all of which is 100 per cent organic. These ingredients serve to soothe inflammation and irritation, boost circulation and promote scalp resilience, while creating a luminous glow. The product has been carefully created to septically strengthen the hair from root to crown.
On the final day, a Hair To Fame panel will be hosted by Richard Kavanagh and includes Tabatha Coffey, Brodie Lee Tsiknaris, Sarah Laidlaw, Kerrie Stanley, Chrissy Zemura and Sheridan Rose Shaw offering expert advice and career insights based on their prolific careers. A final NOISE showcase in the afternoon will teach a masterclass based on the looks from the previous night at NOISE, revealing the inspiration, techniques and creative process behind these and new looks. www.hairthemovement.com
Drawing on trending concepts of scalp care, hair health and wellness that are paramount in salons and the hair industry, the service incorporates a meridian scalp massage using a traditional, KODA specific comb, as well as a head, neck, and shoulder massage. These rituals serve to clear energetic pathways, promote circulation and encourage balance.
www.kodacutters.com
LORNA EVANS CELEBRATES 40 YEARS WITH LIMITED EDITION BRUSH LAUNCH
Australian hair styling legend Lorna Evans is celebrating 40 years in hair, born from her first experience in her mum Alice Schofield’s salon –who will celebrate 65 years in hairdressing this year, herself. Lorna has been a salon owner for 32 years and has aligned with such leading brands as Matrix, REDKEN, and ghd in her prolific career.
Education has been a major part of Lorna’s career, as both a student and educator. Under a mentorship from Ruth Browne, Lorna embarked on a 10-week competition styling course early in her career, igniting a long journey in hair competitions, bridal styling and education under Lorna Evans Education. In recent years, Lorna has launched an exclusive school program, mapped to the government requirements for the Create Classic Hair Up and Braiding units. Students receive a kit with Lorna’s signature tools and learn from lifetime access to the step-by-step online training. Lorna conducts hands-on workshops that pass on her skills to other stylists. Lorna has also been proudly supported by premium styling brand UNITE for over seven years, where she works to connect professional products with future hairdressers. Lorna is a developer of her own range of tools, in a family-run business that Lorna shares with her husband Russell and daughters Holly and Kaity Evans.
To thank the hairdressing community and celebrate this milestone, Lorna is giving away a new limited edition “SoftTeaze” Brush to customers who spend over $120 on any of Lorna’s professional styling tools. Only 300 of the tools have been made, as expertly crafted from bamboo, boar bristle, and nylon. The giveaway began on August 19 and is available while stocks last.
“This industry has given me everything—creativity, purpose, lifelong friendships, and the chance to pass on my knowledge. I’m beyond grateful,” Lorna shared. “This limited-edition brush is a small thank you to every stylist who has been part of the journey.” www.lornaevanseducation.com.au
GHD UNVEIL THE REHAB RANGE OF HEAT ACTIVATED LEAVE-IN TREATMENTS
The ghd rehab range has been launched to cater to dry, damaged, fine hair and split ends, as a series of heatactivated leave-in treatments that prioritise care. The products are used on wet hair and activated by the heat of ghd tools. The formulas form a protective network that smooths the cuticle and fills in breaks to rejuvenate, soften and strengthen hair.
“As a stylist, I love how ghd rehab fits perfectly into my professional styling routine,” shared Dafydd Thomas, Global Director of Education. “The heat of the styling tool activates the formulation, allowing it to undergo a transition in which key ingredients become more fluid, penetrating even further into the hair whilst also sealing the cuticle; further locking in the product whilst protecting the hair.”
Products include the hero split end sealer, which is a heat-activated leave-in treatment cream that repairs and seals split ends for up to ten hair cleanses, transforming damaged hair and brittle ends. Then the damaged hair repairer protects hair for up to 99 per cent less breakage, for instantly stronger hair. The dry hair nourisher treats dry and frizz-prone hair. Finally, the fine hair thickener plumps fine and thin hair in a lightweight treatment that has a strand thickening effect and elevates strand diameter.
www.ghdhairpro.com.au
BEN MARTIN APPOINTED AS REVLON PROFESSIONAL ARTISTIC AMBASSADOR
Australia’s Ben Martin has been named as the new Artistic Ambassador for Revlon Professional. Ben is the owner and artistic director of Melbourne’s acclaimed XVI Collective and brings 20 years of experience in runway, editorial and salon styling to the role.
“I’m incredibly honoured to be appointed as Revlon Professional’s Artistic Ambassador for Australia,” Ben shared. “This role represents more than a title—it’s an opportunity to celebrate creativity, push the boundaries of hair artistry, and inspire our industry to embrace both innovation and authenticity.”
Ben’s extensive awards mantle includes being recently crowned as the 2024 AHIA and AHFA Victorian Hairdresser of the Year. He has also created work for Vogue Australia, marie claire, Refinery29 and more, and recently worked with Revlon Professional as Creative Director for the Karla Špetić Fashion Week show.
“I’ve always believed that hair is more than just style; it’s a powerful expression of individuality. Partnering with Revlon Professional allows me to bring that vision to life on an even greater scale, while sharing techniques, trends, and inspiration with fellow professionals across the country.
I can’t wait to embark on this exciting journey together and showcase the artistry, skill, and passion that defines Australian hairdressing,” Ben said.
Ben will lead Revlon Professional’s artistic direction, education, and creative vision.
www.revlonprofessional.com
DYSON EXPANDS INTO CARE WITH OMEGA™ NOURISHING RANGE
Dyson have expanded from styling technology, tools and products to care as well, launching the Dyson Omega™ Nourishing Range of two products centred on creating healthy hair. Harnessing 13 years of agricultural expertise with 12 years of hair science research, the products are predicated on high-quality ingredients to specifically target dry hair, as created across the revolutionary Dyson Farm, as well as nine countries and eight labs over two years of development. “We’ve brought together two completely different worlds – farming and beauty – to develop a product that unlocks healthy hair with quality ingredients,” shared Sir James Dyson, Founder of Dyson and Dyson Farming. “12 years ago, Dyson went into the beauty world because we saw a real problem that needed solving. Meanwhile, in an entirely different field, we have spent over a decade experimenting and investing in precision farming. We have focused on growing the best, tastiest and most nutritious produce, farmed sustainably and efficiently while protecting the environment and encouraging biodiversity.”
This original blend of seven omega-rich oils, including sunflower oil harvested from Dyson’s farms in Lincolnshire, UK, which boasts 36,000 acres of working land, powers the products.
Dyson Farming has become a top five producer of wheat grains, malting barley, oil seeds, and potatoes in the UK, with an extension into sunflowers, where the farm’s nine-hectare sunflower field is home to over 800,000 sunflowers, proving vital for this range. Sunflower oil is rich in essential fatty acids, particularly omegas 6 and 9, aiding with hair moisture, smoothness and frizz reduction. The Dyson Oli7™ Blend also includes olive oil, avocado oil, sesame oil, macadamia oil, corn oil and Abyssinian oil.
The range is comprised of a Hydrating Hair Oil, which is a siliconefree, concentrated oil to condition, smooth and protect the hair, and an 8-in-1 multitasking Leave-In Conditioning Spray, to detangle, protect the hair from heat and UV damage, minimise breakage and moisturise hair.
FOIL ME LAUNCHES THE FOIL ME COMMUNITY
Foil Me are celebrating industry connection, inclusivity and empowerment with the launch of the Foil Me Community, the brand’s official online space offering support for hairdressers and salon owners. Foil Me Owners, Emily and Ili Ciardiello, set out to create an uplifting space where artists are able to share knowledge about business, hair and life in an unfiltered way.
“The idea was born from years of listening to our Foil Me artists,” Emily said. “Time and time again, we heard how much they value genuine connection – not just with us, but with each other – and how difficult that can be in an industry where many feel judged or even bullied for what they share on social media.”
The space is an opportunity to truly connect, ask questions without judgment, celebrate wins and talk about struggles for all hairdressers, as a forum to recharge, learn and uplift. It’s also a space to contribute to Foil Me’s shapes education and product design, and even the larger industry.
The Foil Me Community is free to join and has four levels to explore. Extra engagement ensures additional perks such as product discounts, early access to launches, chances to be featured on social media, online education sessions, and exclusive product development insights. www.foilme.com.au/pages/join-the-community
DERMAPENWORLD EXO-GROW NAMES AMBASSADORS
DermapenWorld EXO-GROW has named their new line up ambassadors, who will champion and support this hair, scalp and skin innovation. The technology launched this year and is already available in over 80 countries, and a national ANZ ambassador team will add to the hype, spearheading the brand’s education, messaging and future growth.
Scents that combine citrus, green tea and bergamot, as well as jasmine, rose, musk, cedarwood and oak moss both add to this sensorial experience and mirror the signature scent of the Dyson Chitosan™ range. www.dyson.com.au
Led by the brand’s Global General Manager Tracey Hughes, Tracey is joined by Helen Owens, Paul Dare, Mary Alamine and Mana Dave.
“We’re seeing more clients stressed about hair loss. It’s personal and hits hard,” Helen shared from her experience in Tigerlamb Salons. “EXO-GROW blew me away. It’s smart, it works, and it gives real results. We’re proud to offer something that truly helps people feel like themselves again.”
“EXO-GROW is everything I stand for—innovation, integrity, and results. I’ve faced thinning hair myself. This range is a game changer for scalp health and growth. It’s not just a product—it’s a solution,” shared Mary, the salon owner of the famed Royals Hair franchise.
EXO-GROW is comprised of cutting-edge Exosome technology, where nanocarriers extend the hair’s growth phase and stimulate dormant follicles. This is complemented by a proprietary HLA-G COMPLEXA™, which ensures the body accepts the Exosomes for extended longevity and impact with no plateau. www.dermapenworld.com
28 – 29 JUNE 2026
HAIRDRESSING’S BIGGEST WEEKEND
Shop, learn, compete, connect – thousands of national and international salon professionals took this mantra to heart, throwing themselves into every facet of hairdressing’s biggest weekend. Here are the highlights from Hair Festival 2025.
Hair Festival has grown every year since its 2022 launch and its 2025 iteration, held on June 29 and 30 at The ICC, Sydney, was the culmination of that extensive growth. Welcoming 7,500 attendees from the hairdressing and barber community, the extravaganza was a global affair, with hairdressers travelling nationally and internationally to learn, educate, compete, party and discover the latest launches with their ever-expanding hairdressing family.
The event was such a success that dates have already been announced for 2026, with the event happening over June 28 and 29 next year, and VIP tickets already available.
“We are thrilled with the success of Hair Festival 2025,” shared Renita Collins, Group Director, Events and Marketing for the Intermedia Group. “Every year, the hairdressing community exceeds our expectations with their willingness to learn, celebrate and share this collective experience. There’s a real want to be face-to-face and honour the industry together each year, and we are delighted to facilitate that.”
Separated into a variety of pillars that address every element of the
hairdressing and men’s hair experience, Hair Festival hosted a packed Festival HUB of innovations that was full of energy throughout the two-day event.
The Festival HUB was at its most dynamic thanks to the integration of both product offerings with education. Over an expanded two stages at THE STAGE. and the Business Connect Stage, thanks to XB1 Australia and Matsui Hair Australia, respectively, product knowledge, business insights and creative techniques were imparted all weekend. The Business Hub assisted attendees with essential products and tips in regard to software, salon processes and education, while the Barber Hub, thanks to Sonder Academy and BLAK Haircare, educated all weekend long, as one of many men’s hair focused facets of Hair Festival.
Moreover, on-stand education was at an all-time high, allowing attendees to truly understand and learn the products and tools thanks to some of the very best educators in the global industry. Claw machines, spinning wheels, mini golf competitions and other activations gave attendees the exciting chance to win from brands such as Dyson, Excellent Edges, Maria Nila, K18, BKT and so much
more, in a series of activations that were all experienced totally for free, with the Festival HUB always free to attend.
“We’ve absolutely loved it, meeting everyone and being here face-to-face, we haven’t done things like this in a while, so it’s so good to be here in front of salons and professionals to show them our new technology,” shared Bethany Perry of Cloud Nine.
Beyond the Festival HUB, the Education Sessions inspired throughout the weekend. International educators such as Tabatha Coffey for CPR, Alfredo Lewis for Calecim, the Danger Jones team for Salon Cosmetics, Reuzel founders Leen and Bertus for HairCo, Kevin Nguyen for Wahl and Gianluca Grechi and Andrew Smith for Milk_Shake joined many of Australia and New Zealand’s leading artists as educators in dynamic, diverse sessions. Attendees witnessed a live on-stage photoshoot for Moroccanoil, creative education in men’s hair, hair extensions, texture, straightening services, colour and beyond, as well as business education with insights into retail, client retention, social media, marketing and more.
Kicking off the education on day one of the event was the REALtalk Business Forum, in its fifth iteration, which had a key focus on branding and congregated a selection of leading marketing, social media and salon experts to speak from their research and experience in keynote speeches and panels. REALtalk Business Forum is an essential, unbranded opportunity for salon owners, managers and leaders to elevate their businesses, and the 2025 event provided a wealth of insights for attendees to take back to the salon.
“What’s the impact you want to have on people? What do you want people to say about you? Think about your promise to yourselves as a business. It’s a really clear
De Lorenzo
articulation of what you stand for. It should feel really different from the competition, it should feel attractive to customers and it should make people want to work for you, it should also be a decision making filter that helps you decide what you should and shouldn’t do,” shared James Needham, CoFounder and Joint Strategy Director of Untangld, who bookended REALtalk with a keynote speech and interactive planning session on branding.
Outside the classroom, the Wonderland party was the halfway point of Hair Festival, taking place off-site at Campbell’s Stores at The Rocks, Sydney and welcoming in 1,000 attendees. The Mystique themed event, sponsored by Rogue Beauty, Oribe, Amazing Hair and CPR, was decked out in gold and black, with candles, flowers, roving entertainment and photo opportunities throughout the venue. Various and versatile zones, to party and also to catch up and chill out, were phased throughout the venue, amidst food, drinks and dancing. A spin pod, photo walls and a unique photo bed were all highlights.
Other facets of the event added to the festivities. The Hair Festival Competitions tested talented hairdressers across nine categories, including colour, cutting, editorial, bridal and men’s hair, ultimately crowning Ashleigh Waldron, Benjamin
Tuita and Kateryna Gribinyuchenko as the Hair Festival Emerging Talent, Barber and Stylist Champions, respectively. With live model parades from the Education Sessions and the inspiration of the Hair Festival Competitions, the stages at the Festival HUB added to the artistry of the whole event.
Wellness, health and sustainability were also paramount to Hair Festival, with a newly added Wellness Lounge that provided a serene getaway for attendees to take a break, holistic and health focuses in the REALtalk and Education Session rooms, sustainable brands in the Festival HUB and a partnership with Sustainable Salons that continues to manage the event’s waste each year. Sustainability messaging and the opportunity for attendees to pledge their commitment to this cause, as well as to innovation and wellness, were also facets of the event.
“I think what’s getting better over the years is we’re constantly going up a gear each time, having the bins present makes people recognise it,” shared Paul Frasca, Founder of Sustainable Salons. “Most people expect sustainability now, if you’re not doing it, you nearly look odd, people want to do the right thing.”
With planet, wellness, creativity, business and – at its core – people front of mind, Hair Festival was a hub in and of itself, of creativity, of ideas, of innovation and of community spirit. There’s nothing like the hairdressing industry and there’s nothing like Hair Festival. We’ll see you next year. For more information visit www.hairfestival.com.au
Ben Kane for Excellent Edges
Moroccanoil
Reuzel founders Leen and Bertus with Tamara Reid
THE BUSINESS OF BRANDING
We take you inside Hair Festival REALtalk 2025, writes Shannon Guss .
Branding was king at the REALtalk Business Forum at Hair Festival 2025. Taking place on the morning of Sunday, June 29, a series of keynote speeches and panel discussions platformed business experts, salon leaders and marketing specialists to educate a room of salon owners and managers and challenge them to truly think about and elevate their brand.
Kicking off the day, James Needham, Co-Founder and Joint Strategy Director of Untangld, opened up the idea of redefining your brand story, using key success stories from the world of hair, beauty and beyond. James looked at your salon’s superpowers and its role in culture. “Great businesses change culture, they understand culture and shift it,” he shared.
James also outlined simple ways to map success, such as mining your customer database, running a strategy workshop and looking at your competitor set.
Next, Tamara Reid, Founder of Inside Industry, took to the stage to address the idea of building and accelerating a personal brand. For any salon leader who’s ever wanted media, content and editorial opportunities, event, panel and podcast experiences and ambassadorships, this keynote speech offered insights into this space. Tamara asked attendees what they want to be known for and spoke on the importance of having clarity, credibility, consistency and community. She also explained how to define this out further into a personal brand.
“Niche down further, when you tell me you want to be an industry educator, what do you want to educate on? Whether it’s consultations, colouring, cutting, take it down a step further, you can’t just be an educator, what do you actually want to teach people and how are you different?”
The first of three panels showcased inspirational hair industry leaders, as compered by REALtalk emcee Cameron Pine, Editorial and Creative Director of INSTYLE. Oscar Cullinan, Founder of Oscar Oscar Salons, WILDE.hair, HMP BT and BeardDye, Emily Ciardiello, Chief of Everything Officer and Creative
Director for Foil Me, Ali Holmes, Director and Principal Stylist of Wild Life SOGO, representing Kao, Mary Alamine, Co-Owner, Creative Director and educator for Royals Hair, representing O&M, and Ben Semple, educator from Circles of Hair, representing L’Oréal Professionnel, shared valuable insights. The panel discussed personal branding, feedback, data collection – where Oscar explained that he has the “most critical, difficult, challenging and creative stylists” test and offer feedback on his products – and core values.
“You never want anyone to say they’re not happy, but you would rather get that feedback as they’re giving you the opportunity to fix it, and any kind of feedback is good feedback,” Mary shared. “You want to continue to ensure that you’re committed to high level customer service and that you’re consistent. Every single client, even returning clients, will get a call seven days later to ensure that they were happy with their service. We
send texts out as well, but phone calls are so personal.”
Throughout the panel and the day, branding based on values was a running theme.
“When people come into the salon, they feel like they’re connecting with old friends and family, when we go back to why we’re in the business and what our core values are, it’s about connection,” Ali said. “We’re in the business of connection with the by-product of good hair. We run community style events where our goal is for our clients to meet each other, I would describe us as a meeting point and community salon.”
Social media expert James Fitzgerald, Executive Director of Programming for SMK, returned to REALtalk , educating on the always-evolving medium that is social media. James spoke about what successful social media looks like today, with the reduced role of hashtags, which he described as “chronically overstated” and a lesser factor for algorithms, and the
James Needham
James Fitzgerald
Cass Donnelly and Tabatha Coffey for CPR Hair
increased role of people-led, informal content. 51 per cent of speaking content on social media is the poster speaking to the camera, and most thumbnails feature a person’s face often with a tight crop.
“What we’re starting to see is a major recalibration of how we should approach these channels,” James explained. “If you’re focusing on being discovered, this is where things like copywriting and content are evolving. Always lead with people. We also have to keep in mind that a lot of the best performing content now is not particularly polished. What we’re finding, increasingly, is the more polished, branded and slick it looks, the worse it generally does. There’s this creeping informality into social media in terms of the language, tone and copy.”
CPR Hair then took to the stage, with a panel discussion on Branding and The Holistic Salon headlined by CPR Hair CEO Cass Donnelly, Creative Director of CPR Hair Natalie Chadwick and CPR National Colour Ambassador Nicole Lamers as joined by global phenomenon and renowned salon coach Tabatha Coffey, travelling from the US. As compered by Jo Cowan, National Sales Director for INSTYLE and Hair Festival, the panel talked about the Holistic Salons concept as one of alignment, community, connection and facilitating moments of excellence, from the reception desk and how the client is greeted through to the consultation, waiting area, service and beyond. Cass described the concept as conscious storytelling, love and kindness for the client, that has them educated, buying retail and becoming a walking billboard for your business, out of the salon and in recreating their look at home. It’s also about your team and yourself within that concept.
“We need to have more connection in salon with our clients, it’s not about just getting them in and out for a service, it really is about building those relationships and caring for them while they’re there, so creating safe spaces,” Nicole shared. “If you have a happy team, you have happy clients, then they return then you get more profit, it’s just that flow-on effect, what you’ll see in Holistic Salons logo is it’s an infinity circle, so it’s about that whole journey.”
For Tabatha, it’s about congruency in values and vision, as well as having human systems that support the team, the clients, the community and ourselves as leaders.
“It’s the structure that we build within our businesses that elevates our business and gives us a benchmark where we can
keep elevating and growing and exceeding and lifting the bar,” she shared.
A final panel hosted more of our versatile industry leaders, with Tracey Hughes, General Manager of Dermapenworld EXO Grow, Mackenzie Hayward, Founder of The Attaché Line, Nathan Yazbek, Director of Salon Yazbek, representing Kao, Nicki Ranatawake, Founder of Salon Purpose, representing O&M, and Sharlene Lee, Owner of Circles of Hair, representing L’Oréal Professionnel, sharing their branding insights from their own experience. Their versatile personal brand stories covered Nathan’s thoughts on brand alignment, Tracey’s points on starting a brand with the necessary strategy, vision and brand messaging and Nicki’s philanthropic pursuits and how she uniquely started her business during COVID.
“Everything that we do at Salon Purpose is kind, we love people, that is people in our local community, our clients, our staff and the people that we have impact over in other countries that we help support,” Nicki shared.
Mackenzie explained how she’s built her brand directly through community and relationships, while Sharlene shared the necessity of staying agile from her three decades as a salon owner.
“We leaned into our community and started reaching out to hairdressers who are working on the floor every single day, and we got our message through them. From that we created natural relationships
and people wanted to promote our brand. When they get our product, they see the value in it, they talk about it naturally, they start to take to social media, which elevates our brand,” she shared.
“To keep current right now, you have to take risks, you have to be consistent and you need to change it up all the time,” Sharlene added. “I see people in the industry who have been in the industry for so long, but they’re too scared to move with the times so they’re getting left behind. You need to look at your branding and think about what you can do differently, also you have to reach out to your team.”
Bookending the day, James Needham returned to the stage for an Interactive Planning Session, asking salon owners to really assess their reputation and the promise they make to themselves as a business in simple terms, which serves to articulate what the salon stands for, how it attracts clients and how it stands out, using this as a guiding decision-making metric. Attendees left with actionable strategies to invest in their brand as a growth platform, a point of difference and a mantra.
Investing in yourself and your business, fostering community with some of the industry’s leading voices and reassessing everything you do to stay current, relevant and impactful, that’s the beauty of branding and that’s the heart of REALtalk . See you again in 2026.
For more information visit www.hairfestival.com.au
Nicki Ranatawake and Sharlene Lee
CLASS IN SESSION
INCH BY INCH WITH SARAH EMILIA FROM SEAMLESS1
Over 70 educators commanded 23 different Education Sessions at Hair Festival 2025 and we were in the rooms, pen in hand, to jot down some of our favourite insights.
Sarah inspired the audience with her extensions know-how and business advice – talking everything from product longevity to social media, marketing –“undersell, over-deliver” – and price increases.
“I went to education but what grew me a following was hair, but that’s not my lifestyle anymore, so what I had to do was cut the cord,” she told the audience asking about price changes. “This is who I want to be now, this is what I need and this is the only way I’m going to get it. I’m losing followers every day, but I don’t care because I’ll gain that back. They can’t afford you anymore, they can’t afford the old version of you, you’re your new version, and if they love you enough they’ll follow and if they don’t, you’re going to market to a new audience.”
EDITORIAL: HAIR MASTERY WITH RICHI GRISILLO, CHINNEY YEAP, MICHAEL BEEL AND JORDAN HONE FROM MOROCCANOIL
Moroccanoil presented a unique and unmissable onstage editorial photoshoot, with bold hair looks that included hair printing, sculptural pieces, varied layers and tones and what Richi called a “waterfall
effect”. Attendees watched the looks come to life in front of the lens on stage as additionally captured on screen, bringing them on set in dynamic fashion.
“The magic of this technique is the illusion of bringing to life editorial hair,” Richi said. “I want to start shooting it quite stoic and not too crazy, and then we’ll slowly add and remove bits to create that magical moment. It’s like puppetry. I love hair that moves.”
ASSORTED CREAMS WITH JULES GAUCI, HOLLY BREEN, ELLIE BOLTON AND TAREN CONWAY FROM DE LORENZO
The De Lorenzo team created a collection of dreamy blondes, multi-dimensional brunettes and trending mauves and coppers, while teaching cutting techniques such as scissor over comb tricks to blend the hair and reduce harsh lines, as well as colour guidelines to create shine and style tips.
“I like to come through with the dryer and blow out some of the waves to get those really undone beachy waves, especially for your after photos,” Holly said. “If you struggle to get volume for your photos for social media it’s amazing to do that, so coming through and add width and texture and really piece that out.”
Jules Tognini
DANGER JONES: BIGGER, BOLDER AND BRIGHTER WITH ALEXIS THURSTON, CHRISSY DANIELLE, TIA LAMBOURN AND LEXIE SHAY
Danger Jones showcased rich colour, pastels, blondes, vivid hues and even one UV effect hair look, courtesy of Marco Venancio. Marco joined other Australian hair artists including Brianna Eason, Holly Sharpe, Madeline Thompson and Cassandra Darko, who created hair looks for Danger Jones in the Education Sessions and Festival HUB. On stage, the global team educated on language to use with clients, while also showcasing layering colour, the brand’s conditioner based semi-permanents, lived-in vivids, working with the colour wheel for vivid hair and beyond.
ILLUME: CELEBRATING 50 YEARS OF JOICO WITH KATY REEVE, CAROLYN GAHAN, ANDREW COBELDICK, MIKELAH-JAYDE RILEY, KERRIE DI MATTIA AND DUNCAN RICHARDS
50 years of Joico meant hair cutting, colouring and styling hair through the decades, think 70s style chunky highlights, social media and K-pop inspiration for our own 2020-era copper bob, a “fifty shades of pink” Barbie, Avril Lavigne, Gwen Stefani and “it girl” inspired 2000s look, enhanced grunge grey in the 80s and rainbow in 2010.
“I wanted to do the half-half with colours but step it up a notch, so I added every colour I could find in the Joico Intensity range. I applied the colours in centimetre sections and pulled everything forward and then blended the colours together,” Carolyn shared. “If you have two colours that normally would neutralise, let’s say you want to mix a purple and yellow, I will put a pink in between and that marries the two colours together.”
THE 3 CONVERSATIONS EVERY LEADER NEEDS TO MASTER WITH ALEX DANIEL FROM WE ASCEND
Alex spoke about our fears in avoiding confrontation and why we need to overcome that because the issue means “the boat is already rocking”. He advised that leadership is made in these micromoments and conversations, and staying silent can limit your culture, confidence and credibility. He also discussed your leadership vision and mission statement, for you and the whole team.
“Your team probably thinks they cut and colour hair or they’re a senior stylist or colourist, that’s just your task or job
description, that’s not something to tell your clients as it doesn’t have enough oomph or warmth,” he said. “We’re all about warmth, people are coming in because they want us to make them feel amazing and leave with confidence. We need buy in from the team in our culture and leadership, everyone needs to see the bigger picture.”
URBANA WITH ANDREW SMITH AND GIANLUCA GRECHI FROM MILK_SHAKE
Andrew from the UK and Gianluca from Italy showcased the power of Milk_Shake’s latest URBANA collection, on modern, denim-clad models. Creating these alluring looks on stage, the duo also gave expert tips – Andrew reminded attendees to always move the hair and brush it in different ways to check the cut, fringe and details before the client leaves the salon –and talked through the newly relaunched Lifestyling range, all with URBANA at its centre.
GLOW
UP WITH TABATHA COFFEY, KAINE VAKAI AND NICOLE LAMERS FROM CPR HAIR
Showcasing live hair demonstrations – top tip: curl and style away from the face but directed in towards the face, do everything visually towards the
front – and explaining business insights across content, branding and systems, the Session had it all. The team talked through automated processes, such as SMS reminders, that improve efficiency and are an investment that results in longterm savings.
“Structure is key,” Tabatha shared. “It doesn’t mean you have total control over horrible things that happen. It means you have a baseline structure and the foundations there to deal with it when it does. It provides stability.”
THE PROFIT BOOSTER WITH SONIA TOMAS AKA THE SALON DR “Price yourself right” Sonia warned, as undercharging sabotages profit and undervalues your expertise. Another great tip was to “get on your clients’ level physically” to remove barriers, build trust and create a comfortable space for upselling or discussing services by sitting down with them and having a proper conversation. Sonia also told attendees to be proactive as clients don’t actually realise when they’re low on products.
“It’s up to you to remind them. A client might not know they’ve ‘run out’ but will remember when they ‘don’t have it’,” she said, educating under her Three Pillars of Profit concept.
Lexie Shay for Danger Jones
URBANA by Milk_Shake
Carolyn Gahan for Joico
HAIR FESTIVAL
BECOMING THE INDEPENDENT ENTREPRENEUR WITH ANGELA ROSE FROM INDIE HAIR ACADEMY
Angela educated on the “CEO mindset shift”, which you can obtain by regularly mapping out and planning your future. Map out where you’re going, why you’re in business and the actual goal, and always think long-term with a growth focus. This mindset is also helped by asking “how can I?” rather than saying “I can’t”.
Key entrepreneurial tips extended from the business side – “always know your financial situation” – to time management tips, reminding business owners that “you also have to look after you”.
UNFILTERED & UNAPOLOGETIC WITH CAITLYN MUIR FROM ICONIC COACHING
Always pushing salons to be bold in bettering their businesses, Caitlyn tasked attendees with challenging the status quo within their own businesses, while also calling out industry myths more broadly, presenting on the concept of pursuing uncomfortable things in the name of growth.
“Avoid the trap of saying ‘this is just how it’s always been done’, it’s holding you back,” Caitlyn shared. “Success often requires questioning hustle culture, pricing guilt and old-school mindsets.”
THE BESTIES TOUR WITH LAUREN MCCOWAN AND JULES TOGNINI
Lauren and Jules showed off head shape hugging silhouettes, defined curls in what Lauren described as “baroque frizz” and editorial texture. For Lauren, styling without compromising hair quality was key, and she taught on creating texture and hold that still maintains hair health. Jules showed how to “remove noise” that pulls focus to lift the face without sacrificing length.
“The best piece of advice I ever got from Dad [Benni Tognini] is that hairdressers are frame-makers,” Jules said. “You’re making a frame for the picture, which is their face. We make the best accessory they don’t take off for eight weeks. So you
really need to look at someone’s face and figure out what you like about their face and, more importantly, what they like.”
CUTTING THROUGH THE CLUTTER OF BUILDING YOU AS A BRAND WITH JORDAN TABAKMAN FROM INSPIRE BRANDS
Jordan gave both technical barbering tips with live on-stage cutting – “my biggest pet hate is not blending in the beards to the taper, blending is very important because the fastest point of growth is the sideburn” – and taught personal branding through his own success story.
“All of this has come from stepping out of my comfort zone in different situations, nothing that I’ve done has been overnight, gaining traction has had calculated moves in everything,” he said. “There are calculated risks to what you do in business and who you network with that can really open doors for you. My social media has been organic, I post what I want to post, I post celebrities, and it’s helped build up a tremendous following that has opened up doors in business, sponsorships and contracts.”
TEXTURE RE.IMAGINED WITH CHRISSY ZEMURA FROM ORGANIC SUKU
Organic SUKU brought their texture insights to Hair Festival and met an engaged response for this untapped market. Four looks that included an afro, coils, curls and a sculptural upstyle – “you can contain texture and it’s really simple,” Chrissy said – showcased versatile and salon relevant looks.
“It was a fantastic first time for us to be in this space and seeing how people react to what we’re doing,” shared Lani Molefe from Organic SUKU. “The Education Session was very interactive, there were a lot of people there, we showcased four models and there were a lot of questions, it was fantastic.”
BKT MASTERY WITH LETICIA PRADO
Leticia talked through the service for different hair types, describing the difference between Nanoplasty and Keratin, where Nanoplasty can achieve the same or better results and lasts five to six months and also repairs hair from the inside out, beyond just straightening. Answering that common query of styling post-treatment, Leticia explained that hair can be curled on the same day as treatment once cleansed, but heat protectors are a must.
“It’s like sunscreen for your hair, if you want to avoid damage, they’re not optional,” she said.
CREATIVE CLIPPER CUTTING: THE MODERN MULLET WITH KEVIN NGUYEN FROM WAHL
International artist and WAHL lead educator Kevin discussed both artistry and business when it comes to barbering, fades and the modern mullet. He discussed longevity, connection and disconnection of the cut and how it pertains to length and the structure and weight of the looks. In business, Kevin discussed topics such as client retention and satisfaction.
“I make my hair cut lasts about a month, I always say it’s not about how clean the hair cut looks, it’s about how clean it looks when it regrows,” he said. “You can do a really good fade right from the beginning but if the grow back is bad, it’s not a good haircut, so I always do a fade that accommodates my clients. Within a month they come back and say they got compliments two weeks after their hair cut, that’s how you do a good haircut.”
REUZEL: SHOWCASE WITH LEEN AND BERTUS, PRESENTED BY HAIRCO
Reuzel founders Leen and Bertus took to the stage to show off live styles on stage, such as the flat top and pompadour, with technical tips – “I’ve been really locking my arms into the shape of the haircut and just polishing those last waves off,” Bertus said – and business insights, especially around concepts of marketing and retail.
“Don’t sell products – or rather, don’t sell bull-,” Bertus said in explaining what makes a good salesperson. “This morning I got a really good cup of coffee, I would want all of you to try that coffee. It’s the same when you read a book or see a movie that you really want to share with your friends. At that point, you’re the best salesperson in the world, because it doesn’t take any effort, because you like that product so much that you really want somebody else to enjoy it the way that you do. If you change your mindset like that, you’re halfway. You only have to sell the product once, after that it sells itself.”
WAKE UP, HAIR! ALFREDO LEWIS REVEALS THE POWER OF PTT-6®, THANKS TO CALECIM WITH OZDARE Alfredo walked attendees through the technology and power of Calecim, a hair loss product that’s new to Australia. He spoke through the technical aspects, such as ascertaining the product’s Norwood or Ludwig scale for various levels of hair loss that recommends six or twelve month, as well in-salon or at-home, programs, and showcased the service on stage, explaining
Matt Tronson for Excellent Edges
the processes, styling and scalp care protocols after.
Beyond the technical aspects, Alfredo talked through the client experience in this vulnerable hair loss service – one that should be offered as a special, luxury experience and one of transformation.
THE NAFTA BUNCH WITH GINA YATES, PETE KOZIELL, MATT TRONSON, STEPH MEYER, BEN KANE, TOM WHITE AND PETE WALSTAB FROM EXCELLENT EDGES
A myriad of creative looks took to the stage thanks to Excellent Edges’ Nafta Bunch – think colour, cuts, style, texture, structure, male and female looks, fringes, hair extensions and beyond. Both an inspiring show and enlightening from a technical standpoint, the artists offered specific cutting and styling techniques between banter. Pete Koziell’s standout tool was the Excellent Edges Stingrway, which has a unique blade in the shape of a ‘k’ and which he used to shape the model’s disconnected fringe.
“It gives you that dead straight edge,” he shared. “I like to test my tools and use them in unconventional ways because that keeps me excited as a hairdresser and artist, so I’m going to be point cutting, with those Stingrays. Challenge yourself to doing that and curving the scissor as you close the blade to create movement. You can literally draw curved shapes with those scissors.”
THE EVOLVED HAIRDRESSER BY MARIANA IBRAHIM FROM HOUSE OF METAMORPHOSIS
Mariana educated on the complex client and hairdresser relationship and the way in which hairdressers uniquely see clients over different stages of their lives and act as a constant, often across generations. This provides a special bond but has its challenges around boundaries, expectations, mental burnout and beyond. Mariana challenged attendees to question outdated thinkings like ‘the client is always right’ and rely on open and honest communication, which will earn you more respect.
MILLION DOLLAR HAIR EXTENSION METHODS BY SHAKIRA JADE, LORI-ANNE HALL AND TENYKA ROWE FROM HAIR CANDY AUSTRALIA
Extensions intel and business insights were both paramount in this Education Session. In business, Shakira emphasised the importance of creating distinct income streams.
Technically, the group showcased the original method of Flat Track Weft Extensions, which are seamless and lightweight – top tip: “try to avoid excessive tension when stitching” – as well as Air Weft Extensions, the “genius weft” technique that hides all beads and Keratin Bond Extensions, which are a long-lasting, natural-looking option for premium clients. The versatile options come down to client and stylist preference and offer a wealth of flexibility.
AIRTOUCH METHOD: THE FUTURE OF SEAMLESS BLONDES WITH ALISHER KARABAEV
Alisher is the only certified AirTouch specialist in Australia and this Session showcased the power of this colouring technique. AirTouch blows out baby hair leaving only the longest and strongest strands for lightening, with the unique 30/40/50 method.
“Strategic parting plays the main role. If you understand the balance you can create any blonde from natural to sunkissed effects,” Alisher shared. “Unlike traditional teasing balayage methods, you maintain 100 per cent control over colour application by applying the 30/40/50 method. AirTouch allows you to customise every section for perfect blonde balance.”
YOU ARE MORE THAN A HAIRDRESSER WITH MARIANA IBRAHIM, CHERYELLE KING AND JAKE PUTAN FROM THE HOLISTIC SHIFT
This Session kicked off day two by merging education and wellness. Attendees started the morning with an interactive, immersive experience, getting up and moving their bodies, as the ideal preparation for another big day of Hair Festival. Fittingly, elements such as movement during the workday were discussed as selfcare, by simply moving your arms, body and letting go. In this wellness-inspired Session, facets such as the salon’s music were talked about as a great way to re-energise the salon, with team members picking songs to bond and connect through late night shifts. For more information visit www.hairfestival.com.au
Bertus for Reuzel
Organic SUKU
MYSTIQUE
A Spin Pod, photo cage, photo walls and even a photo bed helped make Hair Festival Wonderland as Instagrammable as it was fun. Here's what you may have missed.
Hair Festival Wonderland 2025 took the year’s always highly anticipated party up several notches, taking place off-site at Campbell’s Stores, at The Rocks, Sydney, with an unparalleled view of the Sydney Opera House and the theme of Mystique draping the event in black and gold, from the outfits to the styling and beyond.
1,000 attendees entered the venue to experience a range of versatile zones and spaces. Event sponsors Rogue Beauty, Oribe, Angel Extensions and CPR created a range of enticing activations and photo experiences, with in-theme flowers, candles and styling against grid-worthy photo walls, a photo cage against the view, gold framing and glitzy chandeliers. D PLUS D Events created the immersive styling for Wonderland.
“Wonderland 2025 had such a good vibe – the Mystique theme was the ideal, elegant style for the hairdressing industry, and we loved seeing everyone’s enthusiasm for another Wonderland party,” said Renita Collins, Group Director, Events and Marketing for the Intermedia Group. “We’re always so impressed at how engaged the hair industry is with every facet of Hair Festival and the energy at Wonderland once again did not disappoint. We can’t wait to see everyone on the dancefloor again next year.”
Oribe presented unique photo opportunities against branded lights, gold backdrops and giant golden orbs, also with products on display. The brand launched their new Gold Lust Restorative Night Crème amidst the fitting theme. The brand also sponsored a highlight photo bed, where attendees piled on together and for the next – and better – iteration of the photobooth.
“Wonderland was amazing, there were multiple rooms and vibes, each with their own styling stations and gold backgrounds, matching the black and gold theme, it was such a good way to launch a product,” said Daniel Sauer of Rogue Beauty. “It’s all about building community,
we all have one thing in common and that’s that we want to make great hair.”
For the real partyers, the dancefloor was electric. Music thanks to The Collective Sound, with a DJ and band, played a collection of modern and retro hits under disco balls and all night long. Guests enjoyed drinks and a range of canapes and experienced roving entertainment in the form of gold-adorned dancers thanks to Luxe Entertainment. A 360 degree Spin Pod, thanks to Angel Extensions, was another hit.
“Wonderland was wonderful, we had our whole team there. There was one
installation that I liked especially, where you could get in bed with your favourites,” shared hair salon leader Jules Tognini. “It was unreal, the band was amazing, the dancefloor was probably the best thing there. It was good to see people there last night and then see them again at the Education Session this morning, which is unbelievable.”
Championing the sense of fun, frivolity and family that comprises the hairdressing community, Wonderland 2025 was an ethereal evening to catch up with our industry’s very best.
For more information visit www.hairfestival.com.au
CHAMPIONS
Congratulations to the winners of the 2025 Hair Festival Competitions!
Hair Festival 2025 once again brought its live Competitions format to the event, taking place across both THE STAGE. and the Business Connect Stage at the Hair Festival HUB on Monday, June 30, inside The ICC, Sydney. Hair Festival attendees had free access to see these live and pre-done looks come to life before the models were paraded on stage and the winners were awarded, thanks to major sponsor O&M.
Nine categories for emerging hairdressers, barbers and women’s stylists showcased editorial, colour, street style, ultimate look and bridal competitions. Then, winners and medallists across these categories were awarded as the ultimate Hair Festival Stylist Champion, Hair Festival Barber Champion and Hair Festival Emerging Talent Champion, recognising their success across multiple categories.
Congratulations, firstly, to the Emerging Talent Barber medallists. First place went to Axel Coria of Sonder Men Grooming, while Cooper O’Donnell from 2FADED Barbershop and Liam Masters of CutzByLiam took home silver and bronze, respectively. Continuing to support young talent, the title of Emerging Talent Blowdry went to Ashleigh Waldron of Candy’s Coiffure & Curls. Second and third place was won by Cody Guzens of The Loft Hair Salon and Ginger brown of the famed
Oscar Oscar Salons, respectively. Shannon Westwood won the title of Emerging Talent for Women’s Cutting.
In further men’s categories, Ultimate Look Men medallists were Milo Le in gold, Benjamin Tuita of BOY+CO in silver and Carlos Cortes of Barberhood for bronze. Benjamin won gold for Barber Master, while Milo was second and Carlos was third.
In creative categories, artistic predone colour was highlighted in the Colour Innovator category. Kateryna Gribinyuchenko was the winner, Chelsea Santaella was second and Bejnamin added to his mantle with third place. In the Bridal Master category, Pearlin McCarthy of Pearlin Hair & Makeup Artistry won first place, Anthony Bayer of Anthony Bayer Hair came second and Rose Thorogood of The Hair Posey came third. Pearlin also won in the Ultimate Look Female category, while Kateryna came second and Rose was third place. Finally, in Female Masters Cutting, Minh Quan Nguyen of Roji Hair came first and Harrison Sansom of A.H Salon was second.
This culminated in the ultimate Hair Festival Champion awards! Kateryna was awarded Hair Festival Stylist Champion, Benjamin won Hair Festival Barber Champion and Ashleigh took home Hair Festival Emerging Talent Champion. Congratulations to the winners! For more information visit www.hairfestival.com.au
Emerging Talent Blowdry
Emerging Talent Barber
Ultimate Look Female
Bridal Master
HAIR FESTIVAL
HUB
The Hair Festival HUB was the heart of the event, delighting attendees with exclusive deals, on-stage and on-stand education and claw machines as far as the eye could see.
The Hair Festival HUB took over the 2025 event on June 29 and 30, at The ICC, Sydney, as the heart of Hair Festival that saw 7,500 hairdressers walk through the inimitable maze of games, education, launches, activations and fun. Over 120 brands across colour, care, philanthropy, styling tools, hair extensions, hair straightening, education, business, barber, sustainability and so much more comprised the epicentre of hairdressing all in one place. Best of all, as always, it was totally free to enter!
“The event was brilliant, it was great for the industry. It was great for barbers to see what the hairdressing world is like and great for hairdressers to expand what they can offer in the world if hairdressing. All in all, it was a successful weekend and exactly what the industry needs,” shared Dion Alessi, General Manager for HairCo., which brought Reuzel founders Leen and Bertus to Australia for the event.
Around the Festival HUB floor, education was paramount, with on-stand demonstrations throughout the exhibition hall. The branded education was the ideal way for attendees to truly understand and learn about new launches, tools and products. Brands also housed product demonstrations and styling stations for guests to experience tools and technologies. The seamless integration of innovation and education is paramount to both Hair Festival and the Hair Festival HUB.
“Hair Festival has been amazing, as always, every year, we love being here,” said Catherine Evans, Media Manager for Dateline Imports. “For us, Missy [Peterson from Malibu C] has been a massive drawcard, we also had BaBylissPRO Global Ambassador Paul Percival. Education is key, it just drives the energy and it’s important for everyone to see the tools working before they purchase them. We love Hair Festival and we’ll be back next year!”
“Hair Festival has been super successful, what we love about being face-to-face, is that the way we learn in the hair industry is very visual, so we get to share that message and we get amazing feedback from the customer, who’s already using it and maybe not even understanding how it works,” added K18’s Lisa Ravech.
The education didn’t stop there, two major stages were highlights of the Festival HUB. THE STAGE. and the Business Connect Stage, thanks to XB1 Australia and Matsui Hair Australia, respectively, offered this free and expanded bite-size education all weekend, with the Business Connect Stage all-new for Hair Festival 2025. Leading educators presented panel discussions, showed off product demonstrations, explained their services and gave offers across charitable, creative and business pillars. The stages were also where models from the Education Sessions showed off their editorial looks, while also hosting the pinnacle Hair Festival Competitions, sponsored by O&M, on Monday morning. Creative inspiration abounded through the Festival HUB.
These stages complemented the specialised HUBS, from Barber to Business. The Business HUB, with the complementary Business Connect Stage, covered software, education, technology, insurance and
Hair Festival has been amazing, as always, every year, we love being here...”
CATHERINE EVANS, DATELINE IMPORTS
philanthropy, from brands such as Vish Hair Colour Management Software, the Australian Cancer Research Foundation, the Australian Hairdressing Council and more. The Barber HUB, sponsored by Sonder Academy and BLAK Haircare, highlighted a variety of men’s hair focuses, with around the clock education on a specialised barber stage.
“It’s been an amazing event, this is our second year-round,” said Samuel Raffaele of Sonder Academy and BLAK Haircare. “What we loved this year is we had so many amazing presentations and different hair cutting demonstrations with some of the best barbers from around the country, which drew in a big crowd both days. We also had different types of demonstrations, we had a business panel, we had retail training as well and everything has been amazing. The feedback we had from everyone who came was that they really appreciated the value, especially because we feel the barbering community is still in its early stages and each year we’re building and we’re happy to facilitate that and be a part of it.”
Around the hall, the Hair Festival HUB was the hairdresser’s proverbial candy store. Activations such as a 360-degree Spin Pod from Angel
Extensions, wheel spins, arcade games and claw machines to win amazing prizes thanks to brands such as K18, Dyson and Maria Nila and even Excellent Edges’ unique mini golf competitions, brought the energy through the weekend. Guests could also view the Australian Hair Industry Awards (Creative) finalist images and relax in the all-new wellness lounge in the extended Education HUB of the event. Attendees enjoyed refreshments, spaces to network and shopping activations that ensured it was a weekend of fun.
“This year we really levelled up the game and Hair Festival really levelled up, with the education, there were more companies here, which is really great, and the marketing attracting more people,” shared Leticia Prado, founder of BKT, which had a spinning wheel to win. “We had interactions with people from everywhere, distributors, new opportunities, it was really good to connect and network with everyone and I’m really glad to be one of the partners of the event.”
With a maze of editorial and competition looks, brand activations, contests and launches and onsite, on-stage and on-stand free education, the Hair Festival HUB took it up a notch in 2025. Don’t miss out on this extravaganza next year.
For more information visit www.hairfestival.com.au
CREATIVES
Well done to the winners in the Australian Hair Industry Awards (Creative), who were named at a gala event that highlighted our industry's finest.
The Australian Hair Industry Awards (Creative) named their 2025 winners at a gala evening on the final night of Hair Festival, celebrating the Australian and New Zealand hair industry at their talented best. Taking over The Star, Sydney, on June 30, the fifth year of this awards platform honoured 20 years of Mocha Group and a myriad of talented industry leaders.
With a competitive field of a 40 per cent increase in entries, a group of skillful winners took to the stage to accept their titles. The pinnacle titles of AHIA Creative Australian Hairdresser of the Year 2025 went to Bernadette Beswick of Beswick Education Services and AHIA Creative New Zealand Hairdresser of the Year 2025 went to Sara Allsop of Dharma Salon. Multi-award winners includes Dee Parker Attwood of Wieselmann and Kristie Kesic of Cobelle Creative, who took home
Collective Team of the Year together, as well as Hair Masterpiece of the Year for Dee and Master Colourist of the Year and BTS Dream Team of the Year. Natasha Tsangaris of Rokstar Salon was included in the HOT SHOTS team and named as New Creative Talent of the Year and Harrison Sansom of A.H Salon won both NSW/ACT Hairdresser of the Year and Master Cutter of the Year.
The Tsiknaris salon team emerged as major winners. Bill Tsiknaris was honoured with the Dennis Langford Hall of Fame Award, Shae Tsiknaris won the Medal of Honour for winning Master Cutter of the Year three times, Domi Cherie won Queensland Hairdresser of the Year, as well as Make Over Artist of the Year, and the whole team won Salon Team of the Year.
“I’ve been so proud to be a part of this industry, it’s paved the way for an amazing life and it’s gotten me through some very tough times. In those difficult times I threw myself into work and photography and hair
and the salon has been my saviour, and the people who have been there all the way through,” Bill said on accepting his Hall of Fame Award.
The illustrious judging panel, consisting of Errol Douglas, Mark Leeson, Candy Shaw, Vivienne Mackinder and media from the UK and Canada, judged a wealth of legacy and new categories including AHIA Creative One Shot Hair Masterpiece, AHIA Creative Editorial Hairstylist of the Year, AHIA Creative Make Over Artist of the Year and AHIA Creative Best Branded Video, which were all new to the platform.
Bill Tsiknaris
The awards also inspired in their artistry with three bold stage shows. 20/20 Vision kicked off proceedings, honouring the two decade celebration, courtesy of AHIA Creative Australian Hairdresser of the Year 2024, Sam James, and AHIA Creative NZ Hairdresser of the Year 2024, Andrew Cobeldick. Then, Masters & Mavericks featured a talented team of hair legends, including Sharon Blain, Stevie English, Jayne Wild, Danny Pato, Joey Scandizzo, Shane Henning, Caterina Di Biase and Benni Tognini, featuring Avant Garde hair, including Jayne’s iconic dolls. CPR Hair finished off these fashion shows with an ethereal, oceanic inspired show, which reimagined organic beauty through the lens of AI and elemental innovation thanks to Natalie Chadwick, Paul Graham, Aimee Eagan and Paula Hibbard. Adam Williams directed each show.
With a three-course meal, philanthropic pursuits on behalf of the Tarrant Foundation and an after party sponsored by TONI&GUY and Label.M, replete with a glam bot, photobooth and DJ, the event was an all-rounder of the best parts of the hair industry.
The 2025 AHIA Creative Awards were sponsored by Dyson, CPR and Amazing Hair, and supported by Angel Extensions, Cloud Nine, Dateline Imports, Expo4Barbers, Goddess, Goldwell, Hair Candy, Kin Cosmetics, L’Oréal Professionnel, Matrix, Matsui Hair, Redken, Rogue Beauty, Schwarzkopf, Something Beauty House, Hair Festival and Wella, with additional support from communications specialists Lily Blue.
“We launched the AHIA Creative Awards to provide a platform where visionary talent could be recognised, supported, and celebrated. To witness this year’s incredible standard of work, with entries rising by 40 per cent and growing participation across both Australia and New Zealand, is truly inspiring. Congratulations to all our winners,” shared Linda Woodhead, Founder of Mocha Group.
Well done to the winners!
APPRENTICE OF THE YEAR
Presented by Matrix
Caprice De Sanctis, Abracadabra Hair
EMERGING STYLIST OF THE YEAR
Presented by Rogue Beauty
Holly Evans, Respekt Your Hair
NEW CREATIVE TALENT OF THE YEAR
Presented by Dateline Imports
Natasha Tsangaris, Rokstar Salon
AI COLLECTION OF THE YEAR
Presented by mocha hair
Geoffrey Herberg
BRAND CONTENT OF THE YEAR
Presented by Hair Candy
Evo Hair
MAKE OVER ARTIST OF THE YEAR
Presented by Cloud Nine Domi Cherie, Tsiknaris Hair
AVANT GARDE HAIRDRESSER OF THE YEAR
Presented by Amazing Hair
Stephanie Bellairs, Cabello by Stephanie Bellairs
MEN’S HAIR SPECIALIST OF THE YEAR
Presented by Expo4Barbers
Matt Clarke, Esq. Male Grooming
COLLECTIVE TEAM OF THE YEAR
Presented by Kin Cosmetics|
Kristie and Dee – Kristie Kesic and Dee Parker-Attwood
SALON TEAM OF THE YEAR
Presented by Schwarzkopf Professional Tsiknaris Hair
EDITORIAL HAIRSTYLIST OF THE YEAR
Presented by Angel Extensions
Anthony Nader
HAIR MASTERPIECE OF THE YEAR
Presented by Goddess
Dee Parker Attwood, Wieselmann Salon
HOT SHOTS Team
Sponsored by Joico, Matsui, EVY
Professional, Amazing Hair and DP Exogrow
Alyssia Pearson, TONI&GUY Broadbeach
Emma Boyle, Steph Meyer and Co
Georgia Maguire, Pierrot’s Hair
& Brow Studio
Natasha Tsangaris, Rokstar Salon
MASTER CUTTER OF THE YEAR
Presented by Matsui Hair
Harrison Sansom, A.H Salon
MASTER COLOURIST OF THE YEAR
Presented by CPR
Kristie Kesic, Cobelle Creative
NORTH ISLAND HAIRDRESSER OF THE YEAR
Presented by Hair Festival
Tenielle Gillies, Flyger
SOUTH ISLAND HAIRDRESSER OF THE YEAR
Presented by Something Beauty House
Sarah McGuigan, Savvy Hair
NSW/ACT HAIRDRESSER OF THE YEAR
Presented by Wella
Harrison Sansom, A.H Salon
QLD HAIRDRESSER OF THE YEAR
Presented by Redken
Domi Cherie, Tsiknaris Hair
VIC/TAS HAIRDRESSER OF THE YEAR
Presented by Goldwell
Danielle Blakeley, Yoshiko Hair
WA/SA HAIRDRESSER OF THE YEAR
Presented by L'Oréal Professionnel
Johnny Georgiou, Parlour Hair
BTS DREAM TEAM OF THE YEAR
Presented by mocha group
Photographer: Andrew O’Toole.
MUA: Kylie O’Toole.
Stylist: Catherine V.
For Kristie Kesic Master Colourist of the Year Collection
DENNIS LANGFORD HALL OF FAME
Presented by mocha group
Bill Tsiknaris
MEDAL OF HONOUR
Presented by mocha group
Shae Tsiknaris
(3X Master Cutter of the Year)
INTERNATIONAL HAIRDRESSER OF THE YEAR
Presented by Dyson
Marlon Hawkins, Brooks & Brooks, UK
NEW ZEALAND HAIRDRESSER OF THE YEAR
Presented by mocha group
Sara Allsop, Dharma Salo
AUSTRALIAN HAIRDRESSER OF THE YEAR
Presented by mocha group
Bernadette Beswick, Beswick
Education Services
Sara Allsop
Masters & Mavericks
Bernadette Beswick
Jayne Wild for Masters & Mavericks
POWER UP
Inviting a thoughtful, open minded and now tight-knit group of individuals to Bali to Power Up their business with a compelling, clear and vulnerable take on Business in 2025, Smiths Collective Brands should be notably proud of their first ever Business Retreat, writes Cameron Pine
Providing a new level of retreat and connection for salon owners looking for real solutions to their life in a competitive salon businesses, May 18 to 21 hit deeper than the usual conference. In an environment exclusively booked for them thanks to a Tanadewa Resort and Spa buyout, every attendee tackled the fear of staying relevant, increasing profit and embracing change, while enjoying the remarkably calm surrounds of Ubud’s mountains with limited distractions. In an area known for its lush, spiritual
and deeply immersive atmosphere steeped in Balinese Hinduism, connection became the heart of the cause and the icing on the cake for facilitators Brian and Jane Smith. Long on their bucket list and notably a dream come true for their humble business of leading global brand distribution, Smiths Collective Brands, an intimate group of fewer than 50 walked away with a rewarding set of new skills and friendships.
No strangers to the salon landscape, Brian and Jane have had a penchant for distributing leading unique brands
since the ‘90s, having built cult product ARTec to monstrous success before it was acquired by L’Oréal in 2003. Ever since, their commitment to bringing products that add true value and new service opportunity to a salon business has been their stronghold. Currently with a portfolio of brands salon owners love including REF Stockholm, INNOluxe, Fabriq, Pure Elements + Pure Pact and Color Defence, many salon owners took to Bali with one focus – to better connect with the two speakers hosting the event, Sharlene Lee and Sophia Hilton. Attendees also sought to better understand themselves and how to work smarter and increase their numbers and mindset level in an increasingly challenging environment. Sharlene’s incredibly honest and vigorous approach to numbers and Sophia’s sense of self was a double-threat the sold-out event was hoping to achieve.
Brands like INNOluxe push the boundaries of hair repair so that colourists can experiment with colour and style without worrying about damage, while REF is a globally renowned Swedish hair care brand with a true passion for creativity, innovation, and high-quality product. For Smiths Collective Brands, Brian and Jane’s success continues to come down to their gentle kindness and generosity in both life and business.
Thanking each guest for their support to make their dream of running their own conference dream a reality, a heartfelt and teary speech by Brian showed guests a real passion driven by human touch in business that makes our industry special.
“We’ve been salon owners, we are still salon owners, we are educators, technicians and Brian spent nine years as a technical director in New York, we’ve always been in the industry,” Jane Smith said, giving guests the confidence that coming to Bali was more about being grateful for their presence than a brandpushing agenda.
Determined to be unlike any other business forum where speakers preach and delegates take notes they will never put into action, Sophia chose the outdoors over an office vibe, taking guests to the garden on bean bags, to really goal set, write down some clear traits and disperse limiting behaviours that are stopping their relationship with their business being the reward they hoped for.
Hearing Sophia’s story of how she has evolved as a person alongside her business and the resilience required to create ‘Not Another’ to be bigger and more
Sophia Hilton and Sharlene Lee
unique than she ever dreamed, was the human touch some were needing. It was understanding how this evolved to become the business of her dreams that also helped others open up their blockages, before being in a position to better service their current state of play in business. Admitting how retreats helped save her mindset and taught her to plan ahead for her true purpose in business, walking the walk and immersing herself in the environment days prior was key for Sophia.
“This retreat was just as much about paying it forward as it was about the content that I focused on,” Sophia said. “Delegates connecting with themselves and understanding their limitations first and foremost rather than being overwhelmed with information. What I would love in this retreat is to embrace a different side of you. What side of you is this retreat going to bring out and how it is going to help you go home better equipped to cope? It’s different to the retreats you’d have been to in the past and for a reason,” she added.
Mental blocks, fear of failure, limiting beliefs, imposter syndrome and that inner critic, Sophia covered it all while also divulging some more personal truths about her journey and what lights her up about the stage of career she’s
currently at. Making our experience personal but still measurable led well into Sharlene’s accountability speak that shows many salons still don’t do an adequate consultation at every client and returning client visit, or track numbers regularly enough to ensure all staff are getting their commissions.
The session involved working out each attendee’s “conflict style”. The test involved choosing between two options that best described one’s behaviour in conflict situations, with a focus on salon-related scenarios. Participants discussed their varying approaches to conflict, illustrating the diversity in handling workplace disputes and how communication styles and time and place dramatically affect outcomes in a complex work environment.
Potentially becoming the most dynamic duo to speak at a conference, Sophia and Sharlene’s approach, while both significantly different, were designed to create bigger thinking and real change, from setting intentions to the numbers and back-end detail we often ignore or forget to teach our team.
Sharlene Lee and her son Declhan Lee presented together for the very first time, showing the real value of having people in your business to drive areas better than you can yourself.
With the Circles Shadowing Program having a waitlist of more than 120 people, this was one way to find out just how Circles keep growing their business with true year on year growth. With a background in marketing, Declhan takes care of all the back end in Circles and his influence is noticeable through systems and procedures they shared with all of us. Emphasising the importance of innovation in improving business processes without discarding existing systems, the key, they showed, was to enhance current efficiencies using modern tools.
Declhan advocates a balanced approach between systems that leverage what works for front of house and staff and applies new technologies, such as Vish, Slack and beyond, to streamline problematic areas. This strategy aims to build efficient salons and workflows, ultimately leading to overall improvement in business operations.
“Most salon owners are complaining, saying how many are starting on their own and leaving for self-employment flexibility but if we are giving them the same amount of money as they would in self-employment and show them the
sums and numbers to earn the same in our brand then why would they move to self-employment salons?” Most people are not giving them enough to make enough in their own brand and we show you how we can,” Sharlene said.
“The key is to use innovation to enhance the processes. I’m not saying you have to go home and get rid of everything that you’ve got set up in the salon. I’m saying you need to look at it again and maybe we can enhance it. I’m all about enhancement, not destruction. Take time in your business. Identify where things are efficient, then use those same principles for something that wastes your time,” she added.
With a focus on technology to enhance efficiency and client experience, Dechlan and Sharlene covered the importance of communication platforms like Facebook Messenger, Slack, and MailChimp, and the use of middleware to connect various systems in the back-end so they help with ensuring we charge our worth every step of the way. It’s this open communication at front of house, automation, and integration that aim to streamline operations to reduce manual tasks and provide a unified workflow that every team member follows. Examples of automation included employee onboarding, payroll calculations, and client feedback management. Integration was demonstrated through a seamless onboarding process using Slack, Xero, and Vish.
Ultimately, the priceless value of the retreat came in so many ways through standing and repeating affirmations to listening to Sharlene’s signature honesty that is so often missing in salon business. It’s not a coach telling you how to do something, it’s salon owners showing you how they get to the figures they do
“When people spend two days with us they can see straight away how they can make 10 grand extra, it’s just the consistency that is part of our culture,” Sharlene said.
Many realised just how distracted, overstimulated, or out of sync they’ve been with themselves prior to the conference. Without constant notifications, social media, or work demands, salon owners often confronted an inner stillness they didn’t know they were missing or avoiding. Deep connections formed, emotional experiences were shared with once strangers in a safe setting and the aftermath was unexpectedly cathartic and bonding.
For more information visit www.smithscollectivebrands.com.au
Brian and Jane Smith
THE NEW CURVE
ghd hosted influencers and beauty media to debut their all-new chronos curve collection of curl tools, taking place at The Apartment at Hotel Centennial in Sydney.
Showing off the new ghd chronos curve tools thanks to ghd ambassador and star hairdresser Mary Alamine of Royals Hair, attendees were taught how to use the tools, alongside coffee and pastries to kick off the morning.
Hearing about the technology behind the range, the chronos curve range is predicated on the concept that not all curls are the same, as based on extensive research and consumer surveys, to create these new diverse tools. The brand has also
created an AI tool, visuals and education to teach consumers these variances in curls in order to identify the right tool for them and ask for the correct looks in salon.
The chronos curve range promises up to three times faster, high-definition, long-lasting curl results. This extends the brand’s renowned chronos HD Technology that speeds up styling and protects hair from heat damage, bringing that science to curls, in two new professional wands and two new professional tongs. The tools additionally have advanced curl-responsive technology that reacts to the user’s curling actions and responds to hair needs.
The entire barrel of the tools maintains the brand’s optimum curling temperature of 185ºC consistently, while adapting to the user’s styling for faster, smoother,
frizz-free results that can last up to 24 hours and boast 50 per cent more shine. Users report styling up to three times faster.
On stage, Mary created four different curl looks to demonstrate these versatile results, on a spectrum in terms of glamour and natural styles and on diverse hair types.
The range is comprised of the ghd chronos curve max wand, as made for long hair in a larger barrel tong for loose waves. Then, the ghd chronos curve conical wand is for the beach looks of natural, healthylooking curls for all hair lengths. The ghd chronos curve classic tong is for classic glamour and defined waves. Finally, the ghd chronos curve grand tong creates fast, easy, voluminous curls.
For more information visit www.ghdhairpro.com
Photography by Mitch Fong for Life Without Andy
SIGNATURE
NAK Hair invited media and influencers to celebrate the bold new chapter of their Signature haircare and pay tribute to the 22 year-long journey to becoming one of Australia’s favourite haircare brands, writes Cameron Pine
Redfern’s newest hotspot, the Lottie Rooftop restaurant, was the perfect position for the NAK Hair Signature re-launch. With a burgundy and pink hue throughout the venue, the brand’s bold new packaging was reflected at every turn. The new NAK Signature collection has been elevated from the inside out – with refreshed, salonready packaging that pops on retail shelves and premium formulations designed to impress. While the new look feels modern, stylish, and shelf-worthy, the essence of NAK Signature remains unchanged: approachable, professional haircare made for real results.
“We wanted to invite you to step into a new era with us with the upgrade of our oldest brand, the NAK Signature range,” said NAK Chief Marketing Officer, Hannah Cash. “We’ve upgraded all of the packaging but also, most importantly, supercharged our formula with Peptides and Ectoins. We’ve moved into the skinification of hair and really upgraded our formulas to be those everyday essentials that you feel most beautiful when you get ready everyday. We are all about that product you can’t live without and sharing this new era with you today is so important to us.”
Building on the new era, NAK introduced two innovative additions to the long-loved Signature lineup. The Blowout Smooth Mist is a new prep spray for heat protection and long-lasting frizz control, while the Styling Polish is a lightweight styler and finisher that smooths, adds shine, and defines with ease.
“This new Signature energy is effortlessly cool, totally confident and ahead of the curve,” Hannah said. “What’s most exciting is that every part of this rebrand – from formulas to visuals – was formed from feedback. Our community told us what mattered most, and we delivered. NAK Signature is now even more aligned with what today’s client and stylist wants; modern, results-driven, and made to be seen. Celebrating this with media and influencers who have helped shape our brand and its future is a key part of our commitment to maintaining our position as Australia’s favourite professional haircare.” For more information visit www.nakhair.com
LESSONS FROM SASSOON
AHIA Australian Hairdresser of the Year, Bernadette Beswick, and Sassoon’s Daniel McCourt from the UK teamed up on a one-of-a-kind workshop in Melbourne with some of the industry’s best, writes Shannon Guss
Celebrated educator and recent title-winner of AHIA Australian Hairdresser of the Year, Bernadette Beswick, hosted Assistant UK Creative Director of Vidal Sassoon in London, Daniel McCourt, for an inspiring fullday education workshop at Victoria University in Melbourne on July 21. Some of Bernadette’s long-term collaborators, which included many of the country’s biggest hairdressing stars, travelled across Australia for a day that was as much about learning new skills as it was about remembering the growth, passion and opportunity that always remain at the centre of hair success.
“This whole occasion and education experience came about when I went to the UK and did a one-on-one with Daniel, and we had a vision and a dream and set a goal to do this,” Bernadette shared. “To think that we’ve actually made that happen just a few months later is pretty amazing.”
“I’m loving it,” added hairdressing leader Jenni Tarrant of Bond Hair Religion. “Even if you’ve been in the industry for
such a long time, there’s always so much to learn. I learn from all of my juniors. I learn from everyone around me and I’m so excited to learn some new things today.”
Jenni was just one of the famous faces in attendance, with the room also including such high-profile names as Caterine Di Biase, Stevie English, who did the honour of colouring Daniel’s mannequin from blonde to fitting London-style punk rock pink, Jo Banks, Harrison Sansom, Charlene Fernandez, Louise Graham, Chetan Mongia, James Morris, Caprice De Sanctis and Max Cooper. Photography sensation and ELEVEN Australia Creative Director Andrew O’Toole as well as representatives from Ozdare were also in attendance.
“It comes from the top, I’m here learning and refreshing my skills, and that’s what I expect from my team,” Caterina said. “If I’m setting the example and setting the bar it only encourages them to do more and that’s really important. I remember a quote from another hairdresser – in order to grow you must give it all away to fulfill yourself with something new.”
Daniel shared a London-style grunge look on a model, while also directing attendees through three cuts of various lengths on mannequins. Of these three looks, a shorter layer that highlighted key themes of disconnection, was one of many heroes.
“This look works on an idea inspired by the women of Wong Kar-wai’s films, who’s a film director from Hong Kong who really inspires me,” Daniel shared about the final look. “One of the haircuts I really like from one of his films, called Chungking Express, is this pixie crop idea. The way that I interpret it is the hair has come to this mid length on a shorter base. It allows the hair to have this really strong shape but it’s left long enough so the hair can move around and have a really cool textural quality to it.”
This sense of versatility with the opportunity for personalisation was a key theme for the day. Japanese influences, what Daniel described as “Tokyo layers” and retro references, all of which are popular in London, were also inspiration
points. What Daniel described as “soft geometry” on the cusp of layering for fluffy textures was a technical takeaway, while disconnection remained a pivotal teaching.
“Disconnection in hair cutting is like upgrading your software on your phone, it’s about innovation,” Daniel shared. “It’s the latest technology.”
Beyond these technical takeaways, business and mindset approaches were also evident in Daniel’s teachings throughout the eight-hour event.
“My biggest takeaway was to not look for an idea that’s used for everyone. If you have something that feels new and fresh to you, then it has the opportunity to resonate with other people. That evoked a lot of inspiration for me,” Charlene said.
“My biggest takeaway from today is not dampening down the hair too much when doing hair cutting, seeing the natural movement in the fabric you’re cutting and personalising that to each client,” Harrison added. “It’s been an amazing day and I’ve learned a lot of layering techniques to take back to the salon.”
Becoming something of a celebration of Bernadette’s recent pinnacle win and igniting what could be the start of an international hair education movement, a day that started from Bernadette’s own learnings at Sassoon in London and the USA sparked so much more.
“I really appreciate our first collaboration. It’s the end of the day but it’s the beginning of a long-term connection and vision that we have to bring this style of hair design to Australia,” Daniel said in the final wrap-up.
“It’s a lesson to always be open to people that you’re meeting, you never know what’s possible,” Bernadette finished.
Ending with cheers and promises of London 2026, we can’t wait to see where this global movement goes.
For more information visit www.beswickeducation.com
ONSTAGE
SUMMIT
An annual fixture on the Australian Hairdressing Council (AHC) calendar, 2025’s Leadership Summit was one to remember with current issues, future focused trends and real industry data, writes Cameron Pine
Sydney’s Sheraton Grand overlooking Hyde Park welcomed more than 250 salon professionals from across the country for a powerful day of learning on Saturday June 28, as the lead into Australia’s biggest Hair Festival yet, which attracted a full cross section of our industry from far and wide. Together with AHC Industry Day a day prior on June 27, the full two-days of insights from the AHC once again proved just how many dedicated salon owners and industry professionals are committed to making a difference to the future of hairdressing.
For the Leadership Summit, this year the energetic and approachable Richard Kavanagh opened the event before a ‘State of the Industry’ presentation by AHC CEO Fiona Beamish shared national benchmarking data, findings from the AHC Apprenticeship Survey, and insights from Service & Creative Skills Australia (SaCSA) – the newly appointed Jobs and Skills Council responsible for the first major update to the Hairdressing and Barbering Training Package in over a decade. The presentation drew on key material provided by SaCSA CEO Natalie Turmine, highlighting the need for modern, industry-aligned education and training pathways and the ultimate timeline for the new package release. Overall, the AHC has revealed the need to understand our new workforce better and collaborate with the Department of Employment and Workplace Relations to participate in projects like the “Real Jobs, Real Wages” pilot and support diverse employment opportunities.
Beyond valuable updates to the hairdressing and barbering training packages, a key highlight drew attention to a decline in enrolments since 2015 and a median age of 37 for hairdressers. Key findings included 66,000 hairdressers in Australia, citing 70 per cent female, although many exit the industry after 18
months and 200 regional communities report a lack of access to a hairdresser.
“Between at the AHC and SaCSA, we’ve been talking a lot about what we need to provide as support for our apprentices to one, stay in the industry and two, become qualified. Because we know that the apprentices in our industry are the future,” said Fiona.
“We went out and asked the apprentices, what is it that they’re experiencing as an apprentice? The stats that came back were amazing.”
Throughout the easily digestible program, salon professionals discussed apprentices needing more personal guidance and career counsellors as motivation to stay with this industry. Training frequency varied, with 33 per cent receiving weekly training, while the industry faces high non-completion rates due to personal reasons and training expectations.
“If we’ve got great education and great apprenticeship, we’ve got more of a chance of keeping people in the industry,” Fiona said.
The day also covered economic trends, productivity challenges, and the impact of global events on local businesses, while the importance of adapting to changing demographics and digital integration was emphasised throughout. In true Leadership Summit style, how to better involve ourselves in pertinent issues as drivers of the industry and workforce trends took centre stage.
Fiona further discussed the importance of authenticity, responsiveness, and relational leadership in fostering a passionate and engaged workforce and how we as an industry can band together to create authentic experiences and better engagement. With some help from the industry’s software companies sharing data, the average client spend is around $173 and
non-regular clients seem to be stretching out their appointments for 60 to 70 days, while more regular clients around 45 days.
An interesting finding relating to the barber industry is that there’s a lot with an annual turnover income that’s under $250,000 annually, with running costs having increased in business in the last 12 months and a lot of the utilities increasing, becoming the barber industry’s biggest challenge.
The next speaker was a former award-winning fashion designer who brings creativity and innovation to Employment Solutions – a specialist in employer engagement, recruitment pathways and workforce development across retail. Sandee Harris addressed hairdressing and barbering sectors with more than eight years working closely with employers to design recruitment and training strategies tailored to current business needs.
“I really want to talk about engagement and retention, because the engagement is going to change, and how we engage our future leaders is all about understanding how our workforce is changing,” Sandee said.
Stephen Walters is an author and government investment, policy and leadership board member specifically known for his sharp insights into the national economy.
“What happens with interest rates and general uncertainty is if people are uncertain, they don’t come to spend money. I was really curious about some of that data that Fiona showed about how often people come and get their haircut, like if it’s a 90 day delay, I mean, if that stretches out, that affects you massively,” Stephen said.
Stephen cited his key role as an economist, which is to try and tell you
what’s going to happen from interest rates coming down two or three times, possibly even more, plus what happens with oil prices and tariffs and how it effects your business immediately.
A key highlight of the program was globally renowned speaker Mark McCrindle. Mark talked a lot about bridging the gap between our new generations at work, with actionable examples like how we need to get them into dynamic training and on the tools really quickly. Mark is a renowned Australian social researcher, demographer, and futurist. His presentations are grounded in data-driven insights and are tailored to resonate with business owners wanting to better understand why current
trends are taking place.
“Australians look for environmental credentials. They read the labels. They look at those brand promises. They care about buying Australian or supporting local or fair trade and ethical consumption,” Mark said. “Not only this, but people are staying at home in record numbers. Amazingly, we looked at the median age of a young person leaving home, which is now in their 20s, a generation or so ago it was very different. 26 is the median age of a young person leaving home for final time.”
Mark also summarised consumer trends through the eras. For example, Gen X are built on the more practical comparison of products over convenience. For Gen Y, it’s about simplicity, they are
the ethical consumer who are focused on environmental areas and sustainability innovation. For Gen Z, it’s about the aesthetic and the purpose driven consumer.
An independently driven panel featuring salon owners who are really championing innovation and change included Helen Owens from Tigerlamb, Brisbane, Rocco Petrucci of Zucci Hairdressing, Melbourne, Kristian Tognini of Togninis and liloff thetop, Faith Williams of Blondee Salon, Gold Coast and Bianca Panozzo, CEO of Salon Express and Barber Express, WA.
The panellists emphasised the need for clear goals, regular check-ins, and practical training for apprentices. They also highlighted the impact of AI on the workforce, predicting a shift towards practical roles. The session concluded with insights on adapting to economic changes, hours, staff and wage flexibility as well as leveraging retail opportunities and nonregulated waivers to enhance revenue and future proof the salon business. For more information visit www.theahc.org.au
Richard Kavanagh
Panel discussion
STRENGTH + KINDNESS
Sydney beauty media welcome Cloud Nine's latest technology in an elegant and informative masterclass.
Cloud Nine hosted influencers and beauty media at a Sydney event, explaining their most innovative tools yet and allowing attendees to experience the tools firsthand in a masterclass, led by renowned and award-winning hairdresser and Cloud Nine educator Caterina Di Biase. Attendees experienced the all-new Strength + Kindness range and technology, centred on the idea of personalised care and hair health.
The brand’s UK-based Co-Founder Gavin Rae sat down with Cloud Nine’s new Global Managing Director Stephanie Mason for a discussion about Cloud Nine’s origin and points of difference, with healthy hair as the core of the brand.
The Cloud Nine technology is predicated on the idea of individual styling and combatting heat damage, with eleven heat settings that are used to complement various hair types that Gavin explains are “as different as a fingerprint”.
Gavin shared the story of the brand’s beginnings, where his mother Susan Powls, who also co-founded ghd, took her vast experience to evolve the Cloud Nine brand. In 2006, she build Cloud Nine with these kind, health based values at its heart, now serving as Cloud Nine Honorary Chair.
Apart from the eleven heat settings, chosen by the user through an extensive, tailored online quiz to find the ideal heat for your specific hair type, the health-based tools also offer vibrating plates, known as Revive Mode®, that use Axial Vibration™ technology to reduce friction by vibrating 8,000 times per minute, as well as Sericite®-infused materials that lock in moisture. The brand is also proud to be the first and only styling tool brand to join the GenM Collective and earn MTick® certification for its menopause-friendly hair straighteners.
“So often now people say they don’t want to use too much heat or do too much styling. Your hair is pretty strong and resilient, but if you over-do things there are risks,” Gavin said. “The majority of the time most people would like to style more often with confidence, so if we can do a little bit of reduction of heat and a little bit of reduction of fatigue, it’s going to be a good thing.”
Attendees discovered the range’s new Original, Wide and Slim tools, as personally selected to suit each of their hair types, and even heard of the impact of versatile styling temperatures on not just hair health but also to aid in styling, for example with lower temperatures used for the more fragile hair at the front of the face, as taught by the event’s educators.
Guests enjoyed unique desserts and refreshments at the Sydney city location of Chinatown Country Club, ushering in not just new technology for Cloud Nine, but a whole new phase.
For more information visit www.cloudninehair.com.au
MANE EVENT
Congratulations to CPR's Mane Event winner, heralded at The Mane Gala Party.
CPR Hair celebrated their Mane Event competition at The Mane Gala Party on Saturday night, June 28, directly preceding Hair Festival. Taking place at Watersedge, The Rocks, in Sydney, with a view of the iconic Sydney Opera House, the event celebrated the theme of New Dawn, with attendees in gold and pastel hues that radiated the elegance of th evening.
Amidst drinks, roaming canapes, a magazine cover style photobooth paying homage to the brand’s editorial counterpart The Circle, photo wall opportunities and aerialist performers, the event served to both connect the inimitable CPR family and award the winner in the heralded 2025 Mane Event competition.
The Mane Event competition evokes the brand’s commitment to creativity, elevating the career and personal brand of the winners and finalists. Showcasing the artistic looks from ten finalists around the venue, the event also named the top three finalists and
the winner. Industry superstar Tabatha Coffey, visiting from the US, announced the winner, alongside the evening’s compere and CPR Hair educator and ambassador Paula Hibbard. Last year’s winner, Paul James Graham, passed the proverbial torch by awarding the winner with a trophy and flowers under gold confetti.
“To everyone who participated, to everyone who wasn’t chosen and the three who were chosen, as a judge it’s always a really hard decision and the thing that I would encourage everyone in this room to do and to tell all your teammates, is to do it again next year,” Tabatha said on stage.
Congratulations to Aimee Egan of Aimee Egan Hair, who took home the ultimate prize. Josie Campbell of Little Hair Lounge and Kayla Williams of Gypsy George were also celebrated in the top three. Aimee won for a modern take on a mullet-style look with evocative coppers and purples working in perfect harmony.
For more information visit www.cprhair.com
Caterina Di Biase
Aimee Egan
Paula Hibbard and Tabatha Coffey
RE:GEN
The DermapenWorld EXO-GROW RE:GEN Roadshow brought hair loss innovation and education to the whole country, starting in Sydney.
DermapenWorld EXO-GROW kicked off their RE:GEN Roadshow education tour in Sydney on August 5, and we were in attendance to learn more about this new brand before it travelled to Brisbane, the Gold Coast, Victoria, South Australia and Perth.
The event was hosted by hairdressing legend Tracey Hughes, General Manager of DermapenWorld for Haircare, who introduced the range to attendees. The hair growth innovation was launched worldwide at the start of 2025 and has since captured hair and beauty salons and clients through activations at Hair Festival 2025 and across the industry, with this education tour expanding that reach.
Three key panel experts, Dr Andrew Christie-Schwarz, a world leading microneedling authority, Andrew Hansford, a renowned trichologist and scalp health specialist and Corri Marshall, DermapenWorld’s Founder and Chief Visionary Officer, presented to the crowd.
Corri shared the history of the brand, starting with DermapenWorld’s expertise in microneedling since 2009, and how that expanded to skin regeneration and then tackling hair loss and creating products with a purpose.
Andrew shared his journey as a trichologist and explained how this EXO-
GROW technology helps him treat clients with different hair loss causes and growth phases. He discussed the emotional, vulnerable side of this issue for both male and female clients, as well as for clients who have experienced cancer treatments, while also talking through the science of the products.
Dr Christie-Schwarz discussed how the technology is using the power of natural exosomes in this bold new venture, by considering the scalp as the expansion of the skin, combining hair and beauty therapy as both a business opportunity and a necessary solution to treating various organic and lifestyle based hair loss.
“This is the perfect answer for all patients, whether this is genetic alopecia, whether it’s thinning from ultraviolet exposure, and also looking at other disorders and disfunctions in the body from auto-immune diseases, to diet, smoking and lifestyle – all aspects that affect the modern patient,” Dr ChristieSchwarz shared. “This is what we can deliver as the ultimate synergy but really the birth of a new regenerative force.”
Mary Alamine of Royals Hair was announced as a Brand Ambassador for DermapenWorld, talking through her own hair loss issues and personal passion for this technology. She now uses EXO-GROW in all four of her salons to help clients with these retail tools.
“I’ve had my salons for 18 years and one of the biggest focuses for our salons is the consultation, and there is not a single day that goes by where I don’t have a person in my chair who is concerned with hair loss, it’s becoming so common and it’s quite emotional actually, I’ve had people break down in my chair, it’s their confidence,” Mary shared. “Hair is such a huge part of our identity, and I became a hairdresser because I wanted to help people, build their confidence and have them walk out of the salon as a better version of themselves. When we ask clients in their consultations about their hair and they say they aren’t loving anything about their hair, I felt helpless.”
“With EXO-GROW, it’s a gamechanger,” Mary continued. “I’m so excited to be able to offer solutions, as a hairdresser, as a beauty therapist or as an aesthetician, that’s what we do, we try to find solutions to the problem, and now I’m able to offer this to clients and actually deliver results. It is personal, I wanted a solution for myself, and I’m excited that I can now offer that to clients.”
To finish the presentation, Tracey and Corri revealed what was next from the DermapenWorld Laboratory, including new supplement technology, new red light therapy options as sewn into everyday headwear, new AI-based scalp, skin and hair follicle scanners and more.
A Q&A from the audience, with answers thanks to the panel and DermapenWorld Co-Founder, and Corri’s husband, Stene Marshall, as well as food and drinks and parting giftbags worth $200 for all attendees, finished off the evening, kicking off the RE:GEN Roadshow and continuing EXO-GROW significant foray through 2025 and beyond.
For more information visit www.dermapenworld.com/en-au
Mary Alamine and Tracey Hughes
Dr Andrew Christie-Schwarz, Corri Marshall, Stene Marshall, Tracey Hughes and Andrew Hansford
VIVA LAS VEGAS
Uniting 20 countries and amassing almost 1500 passionate stylists and industry advocates, the second biennial Moroccanoil Collective in Las Vegas went beyond education by igniting dreams, purveying passion, and creating unity through shared discoveries and innovation. A collective consciousness you could feel in the laughter, the emotion, and the way strangers became friends, Moroccanoil’s heart remains at the epicentre of hairdressing, writes Cameron Pine
Held at the newest hotel in Las Vegas just off the strip, the Fontainebleau Hotel and conference centre was well suited to an event loaded with empathy and wonder.
While hair was the muse, the three-day program ventured into theatre-esque productions via shows and vital creative direction and stage shows that brought production back into the pro industry that we’ve missed so much. Supported by two full days of hair education and artistic flair across every modality, Moroccanoil gave stylists from across the world the opportunity to step outside of their everyday and dream big.
A plethora of engaging artistic presentations from contemporary cuts to advanced blonding techniques, textured hair mastery, razor cutting, editorial styling, social media strategy, financial wellness and insights into AI—all personified the contemporary salon space led by Moroccanoil’s Global Ambassadors and industry experts. We saw everything from Beach Blonding to Moroccanoil’s new ‘Chocolate’ colour collection and theatrical performances and addresses by key brand figures such as Robert Ham (Senior Vice President, Education), Antonio Corral Calero (Global Creative Director), and Kevin Hughes (Vice President of Artistry) including a heartfelt and emotional appearance from brand founder Carmen Tal.
“This event is showing the love for my team who have done an incredible job over the last three days.
I’m so humbled to see thousands of people and how far we are from where we started 17 years ago with one product that inspired me to create a global brand that is loved by so many people. I have come to appreciate the trade in ways words cannot explain,” Carmen said.
From the moment guests registered for their infamous Moroccanoil tote bag filled with Moroccanoil’s hair and body essentials, including some hotly contested accessories, the cult brand following was evident from the outset. Guests could pick and choose their ideal education with time to see everything and anything throughout the schedule, while also being inspired with loads of fun.
Moroccanoil ambassador from Australia, Richi Grisillo, presented an editorial styling class called ‘All Dressed Up’ that showed the correct use of some of Moroccanoil’s hero products and some real styling hacks.
“Being immersed in the Global Moroccanoil community is an incredible feeling, it’s like a family reunion for many of us that I can’t explain,” Richi said.
Fun activations kept the focus on community, including a slot machine, photo booths, product giveaways and a giant Moroccanoil ‘M’ where guests could leave their mark and connect with each other with funny or motivational commentary. The Moroccanoil generosity was palpable with each of the three nights offering up an energetic, professional and artistic show.
Whether techniques for achieving dimensional, dramatic blondes – from classic bombshells to modern ash golds, caramels, brondes and browns while preserving hair integrity – to a geometric cutting or razor-cutting masterclass that covered every texture and hair types, there were moments of awakening for everyone. For guests from a salon in Paris to professionals from Puerto Rico, there were take-aways both to unleash in the salon and to make more money. A Hi-Def colour class showcased how to create vibrant reds and coppers played between Lux Brunettes but, most importantly, utilising colour that speaks volumes commercially.
In an interview with Senior Vice President of Education Robert Ham, the importance of investing in such a large-scale event came to the fore.
“When a lot of brands are no longer investing in big events like Collective, we are doing the opposite. Building community and friendships among professionals globally, while also fulfilling the need for both technical and business education, is at our heart,” Robert said.
One of the few brands to also still invest in a state-of-the-art New York Academy, from where they will continue to expand with satellite sessions
in 2026, the brand’s pivot to digital education during COVID reflects a hybrid focus of in-person and digital learning. 60 per cent of education is now offered online however, without events such as the Collective, Robert believes there is a huge missing piece to the community and the brand. It’s a two year lead up and a massive investment that gives clients an incredible experience and keeps them as Moroccanoil advocates for life.
“It’s really about solidifying Moroccanoil as a true professional brand that offers valuable technical and business education that’s actionable and practical that they can use straight away. We are continuing to grow beyond colour to skin and body care,” said Robert. “We pivoted during COVID to build a digital platform of education so now we really meet stylists in terms of how they want education, but if we don’t put them together the learning only goes so far.
I’m a big fan of events, it’s a more impactful way to educate and is paramount for us.”
A poolside day party at Liv Beach on the opening afternoon following by the glamorous night launch event spoke to the true Vegas experience, with none other than a ‘This is the Greatest Show’ opening act. A sensory overload wrapped in colour for a highly tactile industry including hair tools, brushes, clips, water bottle merch, the sun kissed Moroccanoil bodyline and unapologetic indulgence. A place where excess isn’t just accepted but encouraged was fully embraced by the Moroccanoil network.
In the event’s extensive business agenda, Nancy Dobell uncovered the new normal and where ethical spending lies. Despite the negative sentiment regarding spending in many industries, for the most part, hairdressing continues to defy that by growing and expanding its reach in just about every area.
“The world is heavy. It is a heavy, negative, mean world and our industry is hope for so many people. What we all need is to make ourselves feel good by making others feel good and doing small things that are super, super helpful in terms of lifting spirits in every single service,” Nancy said.
From small ethical changes in business practices that are communicated well through social media that add to a brand’s green image, we are all part of a bigger conversation we have with ourselves every day, and with clients.
The current landscape wouldn’t be relevant without a dash of AI, and the ‘AI and Beyond’ discussion emphasised the transformative impact of AI on the salon’s digital revolution, particularly the salon business. What many don’t realise is that the data aspects of AI have been integral since the 1960s and are now crucial for efficiency, with companies investing heavily in AI for 24/7 concierge services and client capture. AI learns from data interactions and can generate content, solve problems, and assist in creative work, not replace it. Despite concerns about job replacement, AI is seen as a tool to enhance the salon experience by improving efficiencies in communication, pricing and customer service.
Richi Grisillo
Robert Ham (Senior Vice President, Education) and Carmen Tal (Founder)
ONSTAGE
“Building community and friendships among professionals globally, while also fulfilling the the need for both technical and business education is at our heart. Tools are only so much without the heart,” Robert said.
A resounding number of stylists were unanimous in the fact that many get too emotional with pricing due to being incredibly creative people. Not only is it the reason they chose hairdressing but, for the Collective, the overall goal was to bridge the gap with all kinds of hurdles in business and growing individuals first.
The larger-than-life series of events culminated in a runway showcase of the Moroccanoil Global Hair Competition finale where five talented artists and finalists from across the globe unleashed their creativity on-stage with a combination of live and pre-created striking hair designs. Finalists showcased their proudest hair moments in cut, colour and style during a dazzling celebration of the art and craft of hairstyling. The winner from the five finalists came from the audience with live voting via a QR code. Tati Hair Magic from Puerto Rico was awarded the grand prize.
“For me it’s so important to showcase the industry, the art and the fact we can never stop dreaming. I came from Barcelona with big dreams and wanted to show how this brand has given me the freedom to be me and the artist I have always dreamed about. I wanted to show everyone the importance of dreaming everyday and bringing everyone into your dream. I wanted to show the realisation of the dream I had in my childhood and use that to remind and motivate everyone to keep going,” Antonio said.
“In 2027 it is going to be about AI, we are futuristic and will build on one of this year’s segments where we dreamt, we froze and we showed how we need to look forward at what’s going to change at the next Collective in 2027.”
If summarised in just a word, Collective would be about ‘possibility’, rather than preaching like so many large gatherings
can become. For Moroccanoil, product is secondary and people are first, yet ironically the product kicks major goals globally. The Collective is proof of the fact that anything can happen, and probably will, as long as you’re willing to play along and dream as the theme for 2025. This is a lesson Moroccanoil afforded us – encased in memories and moments guests will carry with us for a long time to come. For Moroccanoil the meaning of family doesn’t change throughout the years.
While Vegas will always be Vegas, heart will always be heart and the only true thing that keeps us grounded. Thank you Moroccanoil for bridging the heritage of passionate creatives with the future of successful business owners and leaders. We came, we were proud and we now know what it feels like to empower every stylist and professional with that Moroccanoil magic!
For more information visit www.thehaircaregroup.com and au.moroccanoil.com
WHAT THE ANZ ATTENDEES SAID
“I have to say I’m extremely privileged to have been invited to join the most inspiring and passionate company event that is Moroccanoil. Meeting this awesome community of humans was the best thing that has happened to me personally and for my business in the last 20 years! My passion for my craft and business has been ignited and I can’t wait for the next collective. Thank you again to the team at The Haircare Group for bringing me into your awesome community.”
Jacqui and Shane, True Grit NZ
“As someone newer to the brand, I was welcomed with open arms and felt an immediate sense of belonging. The atmosphere was electric, filled with inspiring professionals who were eager to share their knowledge and experiences. I made amazing connections that I know will last well beyond the conference, and it was so easy to fit in and feel like a valued
part of the Moroccanoil family.”
Thai Davenport, Cabal Hair
“Moroccanoil has once again set the bar for the industry as a whole on what it means to bring together professionals globally in a celebration of passion, innovation, and artistry. Having been privileged enough to attend the inaugural event and now being able to inspire more of my team, we all walked away with fresh ideas, a renewed vision, and a deeper connection to this incredible industry that we share. On a personal note - just being able to meet so many new people and also see more Kiwi faces represented this year was a blast!”
Stevee Devonda, Iron + Ivy
“The Moroccanoil Collective was an unforgettable experience filled with creativity, connection, and inspiration. From world-class education to breathtaking artistry, every moment reminded us why we love what we do. I am so grateful for the amazing opportunities that Moroccanoil and The Haircare Group create. Opportunities like these empower us to grow creatively as hairdressers and as business owners. This sparks fresh ideas and brings our industry together.”
Jordan Hone, HONE&CO
“What I loved most about the trip is connecting with other people who are just as passionate about the industry as we are. Moroccanoil and our Haircare family are clearly so dedicated to the continued growth of our industry! It’s refreshing to be amongst the super talented but yet humble people. I can’t wait for the next one once my body recovers.”
Chinney Yeap, Salute Hair and Day Spa
“My favourite thing about the trip is seeing the passion that Moroccanoil has to lift our industry and people within it. Many companies claim to do this, but Moroccanoil really deliver on their promises! Cementing friendships with our fellow peers and making new friends has been another standout.”
Michael Beel, Salute Hair and Day Spa
Tati Hair Magic of Puerto Rico - Winner of the Global Hair Competition.
MFO 2025
National and global educators took to the stage at O&M MFO 2025 – a celebration of hair business, creaitivity and community.
O&M Made for Originals was back for 2025, taking place at Sydney’s White Bay Passenger Terminal and hosting over 850 hairdressers for festival-style education and festivities throughout the whole day of August 17. The event was hosted by Kirsty Anne and featured a line-up of legendary educators and O&M COR.creators including Jaye Edwards, Kim Haberley, Amelia Jane, Dane Wakefield, Emily Mander, Marco Bortoli, Lo Wheeler, Daniel Jianing Liu, Charlie Gauci, Hannah Stechman and more both from our national industry and abroad.
“Made for Originals is all about celebrating the hairdresser,” said O&M founder Jose Bryce Smith. “It’s connecting, learning, growing together and having so much fun. Made for Originals isn’t just an event; it’s a reflection of our mission, our community, and the journey we’re on together at O&M. Everyone who attended is part of this movement, and it’s because of them that we get to keep pushing boundaries and celebrating what makes us different.”
International and national headliners reflected the global O&M community that’s always expanding and yet still like a family.
“What an amazing experience,” shared Jack Abbott, who travelled from Boston for the event. “Getting to work on stage, showcase the pigments range and make someone’s beautiful, cloud-like pink hair dreams come true was very special. I can’t wait to come back and do it again.”
“It was such a wild and incredible day, I loved it so much, I loved that we had people from all over the globe, which was amazing,” added Australia’s Kirsty Anne. “We’ve doubled the amount of educators, so it was just a day of so much love, fun and authenticity, and I was so honoured to be a part of it, let alone host it.”
Individual stages hosted a range of education including Express Brunette Services with Jaye, No Toning with Dane, The Art of Texture with Kindale Godbee, Seamless Blonde Blends with Lee Quinn, Beachy Blonde Hair with Lo, Wearable Pink with Jack, Express Blonde Services with Amelia, Freehand Painting with Karl Dawson, Sunkissed Blondes with Emily, Express Styling Mastery with Travis Bandiera and Jordan Doroschuk and Everything Cutting with Daniel, Sheridan Rose Shaw, and Jake Putan.
Beyond these creative insights, business was paramount. Kim hosted a Behind The Chair session,
Kirsty Anne led a series on Your Personal Brand, Martha Kourt presented a session title Take Control, and social media was paramount, as Jose and Marco delivered Salon to Social Star: Content & Confidence.
“In terms of figuring out your values and your brand, I think once you figure out what your values are yourself and you align your content based on that, you actually really start to have a meaning behind the content you’re pushing out. By having your own defined meaning, that meaning separates you from everyone else, because it’s tailored towards you and the audience watching your content,” Marco said.
Brands such as Dyson, Ape The Label, Timely, TikTok and Home Based Salons also hosted activations, with giveaways of key tools and up to $20,000 of products. There was also food, drinks and networking that personified the communitystyle and creative event.
To end the day, Kirsty Anne hosted a panel, with individual insights from every presenting artist, on everything ranging from salon ownership to worklife balance, education, textured hair and beyond.
“When I think of hairdressers in general, I know that we all want freedom and we all want to serve and we find a sense of ourselves in how we make people look and feel, and I think that’s a common denominator that we all share. There are other things that go into being successful, but as long as you stick to your core and find a way that you can sustain that service you’re on the right track,” Lo shared.
A testament to that service, to education, to creativity and to community, O&M Made for Originals was a global treat on our doorsteps. For more information visit www.originalmineral.com.au
Sheridan Rose Shaw
Jose Bryce Smith
Hair by Lo Wheeler
O&M AND SHARK BEAUTY X BIANCA SPENDER
“When I first saw the collection, I knew I wanted the hair direction to reflect it,” hair director John Pulitano shared. “The shapes in the fabrics, the beautiful movement and the way everything was so organically draped — it was exactly what I wanted to bring to life through the hair. The first thing that came to mind when I saw the collection was fluidity and freedom. I noticed how everything flowed so effortlessly, structured, yet unstructured.”
SCHWARZKOPF PROFESSIONAL
X ROMANCE WAS BORN
Jason Fassbender and Dee Parker Attwood created three distinct looks to complement and celebrate iconic fashion house Romance Was Born’s 20-year runway celebration. The aesthetic was defined by concepts of childhood nostalgia, Australian wilderness and fantasy in a trademark bold, theatrical style. “One look is very polished, very simple. Then we’ve got two really high end looks that are straight off the European catwalk,” Dee shared. “There’s a wet, polished finish that would not be possible without the Silhouette range or Session Label The Mousse, to saturate the hair. We also used the OSiS+ shine spray, Sparkler – the best on the market – that gives the hair this luminous, wet look.”
KEVIN.MURPHY X LEE MATTHEWS
“The hair was understated yet refined with a creamy texture,” Kevin Murphy said. “The overall idea of the look is celebrating the individual texture of each person that is effortless, natural, and a bit undone. I like that Lee recognises that each individual holds a unique appeal, pulled together to create a celebration of the model and the singular fashion they showcase.”
O&M X FARAGE
“The main look we worked on today is very polished, we wanted something that was quiet luxury, sleek and sophisticated,” hair director Mary Alamine shared. “We wanted a style that aligned seamlessly with the collection, think timeless elegance and refined structure. That meant keeping things clean, minimal, and incredibly considered. We did a sleek ponytail, with a sharp middle part that accentuates each model’s features whilst mirroring the collections elegant sophistication.”
O&M X CARLA ZAMPATTI
O&M teamed up with Carla Zampatti for the renowned fashion line’s 60th anniversary, ushering in Australian Fashion Week 2025 at the opening show. With Pauline McCabe at the helm as Hair Director, the brand created edgy hair looks on 60 models.
“This is an iconic collection for Carla Zampatti, a celebration of 60 years of timeless style, with 60 models showcasing exquisite garments, and sophisticated design. The hair brings out the designs, making the looks feel youthful with a bit of edginess, but still paying homage to the brand,” Pauline shared.
WELLA PROFESSIONALS X SPEED
Both the hair direction by Renya Xydis and collection narrative centred on “shapes that defy gravity, textures that pulse with movement and elegance that resists containment”. Hair looks with volume and movement adding to natural hair walked the runway, with key hair accessories and handmade headpieces from material that matched the collection looks adorning the hair.
REVLON PROFESSIONAL X KARLA ŠPETIĆ
“Karla’s show is based on an earthy, more organic feeling to her clothing,” hair director Ben Martin said. “She wanted to carry that through to the hair. So, we worked with the models’ natural textures, enhancing curls with Revlon Professional UniqOne Curl Cream, and for straighter hair, using Eksperience Densi Pro to thicken the hair and add organic texture, giving the hair a kind of day-spa treatment.”
KERASILK X NAGNATA
KERASILK debuted their new styling tools backstage at Nagnata 2025, with KERASILK Ambassador Chris Hunter of Willomina as Hair Director. The team created “preworkout hair” using these products and the models’ natural parts and textures, with some hair tucked behind the ears. This was then built into workout styles including a low ponytail with loose front sections made to evoke a “sweaty finish”, with a small section of the hair pinned to cover the hair bands. Some models sported slick low buns with one feature slick top knot.
GLOW UP
Meet Glow Up – CPR Hair’s new Liquid Gloss that’s changing everything and does it all.
This is CPR’s new Glow Up Liquid Gloss, which promises to elevate from traditional glosses with every element of shine, tone, hydration and health, instead of just one or two facets. The brand is dedicated to bringing glossing beyond the service hairdressers have to do, to the service they love to do, without the mess and process and fading concerns. Glow Up is the solution to those many needs.
“This isn’t just another demi-permanent gloss,” the brand shared. “It’s the one that finally does what it says on the bottle — tones clean, adds ridiculous shine, hydrates deeply, and actually makes hair feel better, and it does it all in 20 minutes. With a fast, fuss-free formula, it applies directly from the bottle, glides on like silk, and rinses clean without residue or buildup. Think: no sludge, no scalp sting, no unexpected base shift.”
Hairdressers have already shown their support for the product, calling it “the gloss that feels like a treatment”, due to its ability to treat as well. Components such as Argan Oil, Jojoba, Aloe Vera, and Chamomile ensure the hair is left soft, shiny and hydrated, while also strengthening and moisturising the hair without weighing it down, and calming
the scalp during and after application, in a clean, conscious formula. Hair is nourished and made healthier from root to tip during every service.
“My clients left feeling like they’d had a service, not just a toner,” said Nicole Lamers, CPR’s National Colour Ambassador. “The shine was insane, and the hair felt like silk.”
Perks include its speedy processing time that still offers results, for a lowstress, high-reward gloss presented as a deposit-only formula in a liquid format that goes straight from the bottle for fast application, with no bowls or brushes needed. Utilised in a 20-minute process time, hairdressers simply need to tone, rinse and style.
Glow Up is also vegan and cruelty free in line with CPR Hair’s values. The product offers glass-like shine with .000 Clear, aiding in everything from soft blondes to cool brondes and bold coppers.
Professional hairdressers describe the technology as “quick, easy and predictable”, saying “my clients noticed the difference immediately”. Clients described it as “cool and soothing — like skincare, not colour”.
Having launched at Hair Festival 2025 thanks to Nicole Lamers, Kaine Vakai and
international hairdressing legend Tabatha Coffey, Glow Up has kicked off with a bang with a full release in September.
“Why Glow Up? Because it’s fast, because it works and because it finally delivers what stylists have been asking for: stunning tone, insane shine, incredible condition — and zero drama,” the brand shared. “Glossing doesn’t have to be complicated. It just has to be done right.”
For more information visit www.cprhairglowup.com
Image: We are Nomadi Jewellery
Photographer: Raex Murillo
Make up: Martyna Molenda
Model: Christopher Theodorides @twomanagement Timeless Jewellery blending top-tier craftmanship for those with desire, trusted by artists and tastemakers alike
NAME: VZNRY STUDIO
WHO: We are a bunch of highly skilled barbers and hairdressers who try to cater to all hair needs. Moe [Diedericks] bridges the gap between salon and barbershop while redefining the industry by raising the standard for creativity, precision and customer service.
Our blend of technical mastery, personalised service and a visionary approach that fuses artistry with innovation. We create an experience, not just a haircut.
WHAT IS THE VZNRY STUDIO SIGNATURE?
The VZNRY STUDIO signature is a bold fusion of precision cutting, modern aesthetics and personalised detail, which is crafted to enhance individuality and leave every client feeling elevated, seen and unstoppable.
WHAT ARE YOU SEEING MORE OF IN THE SHOP THIS YEAR?
In regards to haircuts, we see a lot more softer hairlines coming in. The sharpness of ‘the fade’ is not disappearing but is being put on the backburner. Service wise, with the crazy inflation that’s happening all around us, customers are always looking for value. Whether that be in your skills or personality, they are demanding more! Respectfully so, they have every right to.
DESCRIBE YOUR SHOP’S STYLE?
Our studio embodies a minimal, concrete aesthetic with a clean, stripped back studio vibe. The space is intentionally understated with raw textures, muted tones and an open layout, creating a calm, focused environment where the artistry of the haircut takes centre stage. It’s a blank canvas that lets creativity speak through the craft and not the clutter.
WHO IS YOUR CLIENTELE?
At VZNRY STUDIO, our door is open to everyone. We welcome clients of all backgrounds, identities and styles, creating a space where individuality is celebrated and everyone feels seen, respected and valued. This is a studio for all people, without exception.
WHAT DO PEOPLE GET AT YOUR SHOP THAT THEY CAN’T GET EVERYWHERE ELSE?
A tailored experience rooted in precision, creativity and genuine connection. Every service is intentional, every detail is considered and every person is treated with care and respect. It’s about feeling seen, heard and completely yourself in the chair! www.vznry.com.au
Moe Diedericks
NAME: RYAN.CO Barbershop
WHO: Ryan Reed, owner and operator of RYAN.CO Barbershop
WHERE: Shop 2/850 Anne St, Fortitude Valley QLD
WHAT SETS YOU APART?
We are a premium appointmentbased barbershop offering tailored haircuts and superior service. We pride ourselves on building solid relationships with our clients and community, while striving for an industry leading environment from our spacious and modern fit out to quality refreshments in a professional but relaxed environment. Look good and feel even better is our philosophy at RYAN.CO.
WHAT IS THE RYAN.CO SIGNATURE?
Precision haircuts and quality service.
WHAT ARE YOU SEEING MORE OF IN THE SHOP THIS YEAR? Scissor cuts. Less fading and more relaxed, flowed looks!
DESCRIBE YOUR SHOPS STYLE? Clean and contemporary.
WHO IS YOUR CLIENTELE?
We have a dynamic clientele. Being based in the heart of the vibrant streets of Fortitude Valley, Brisbane, we have a diverse range of clients, ranging from corporate to style focused folk.
WHAT DO PEOPLE GET AT YOUR SHOP THEY CAN’T GET ANYWHERE ELSE?
A consistent approach to what we do. Our team is highly skilled and passionate about the client experience.
WHAT PRODUCTS DO YOU LOVE?
Mr. Smith, MORRIS MOTLEY and Hanz De Fuko. www.ryancobarbershop.com.au
The Elevated Man
DMK Acu-therm Blemish Gel and Beta Gel www.dmkskin.com
CAROLINA HERRERA Bad Boy Elixir www.carolinahererra.com
AMERICAN CREW Beard Serum www.americancrew.com
TRUDON Ernesto Candle www.trudon.com.au
TRICHOVEDIC Hair Wisdom Follicle Stimulation Program www.trichovedic.com.au
LA MER The Regenerating Serum www.lamer.com
SODASHI Serum No. 21 www.sodashi.com.au
MEDIK8 C-Tetra Advanced www.medik8.com.au
GLASSHOUSE FRAGRANCES Arabian Nights www.glasshouse.com
RABANNE Million Gold Elixir www.rabanne.com TOM FORD Oud Wood Hand and Body Moisturizer and Bois Pacifique Eau de Parfum www.tomford.com JEAN PAUL GAULTIER Le Male Elixir Absolu www.le-male-elixir.jeanpaulgaultier.com
BEARD DYE INC Luxury Beard Dye www.bearddye.com
REDONE Blue Eau De Toilette www.redoneaustralia.com.au
MATT CLARKE
We take five minutes with the 2025 AMBA Modern Barber of the Year 2025 and AHIA Creative Men’s Specialist of the Year.
WHAT HAS CONTINUED YOUR PASSION FOR MEN’S HAIR?
I guess it comes down to the craft and the people. I’m consistently motivated by both and hair ticks both of those boxes for me. I get to hang out talk nonsense for a living whilst getting to create and shape a personal individual style. I also love growing with my clients, it’s pretty amazing to work with the same guys and be able to evolve their look over the years.
WHAT HAS CHANGED FOR YOU SINCE WINNING BARBER OF THE YEAR?
I'm working so much more than ever. Hot tip for all the young barbers and men’s specialists out there: Don’t enter the AMBAs, or AHIA Creative Awards for that matter, if you don’t like being busy, all the time! Winning AMBA Modern Barber of the Year and AHIA Creative Men’s Specialist of the Year has been incredible. It has opened up a world of opportunities and introduced me to a part of the industry I'd always watched and admired but felt was unattainable. I’m incredibly thankful for the doors it has opened up and the new opportunities I’m presented with everyday.
HOW WOULD YOU DESCRIBE YOUR IDEAL AESTHETIC? Skater-punk dirtbag with a day job.
WHAT KIND OF HAIR WALKS OUT OF YOUR SHOP?
At Esquire Male Grooming a little bit of everything leaves my chair. Fades, colour, long hair, afro hair. To me, it’s all about the people. I’m fortunate enough to be in a position where I’m so busy and booked out that the regulars that are willing to continually book ahead to see me are the kind of people I’d actually call mates.
WHAT WOULD YOU LIKE TO SEE MORE OF IN HAIRDRESSING AND BARBERING?
I'd like to see a little more focus on the client and less of a focus on online clout and awkward videos of dudes slowly turning in a barber chair. I think we can all step up and put more of a focus on being a part of the community your salon is in. Live for your craft but die for the people.
WHO DO YOU LOOK UP TO IN YOUR PERSONAL OR PROFESSIONAL LIFE?
There’s a laundry list of my industry heroes, so many that we don’t have enough pages to list them. I think the Schorem boys would still be at the top. In an industry focused on following trends, those dudes have always felt completely authentic, and that’s how I aspire to be.
WHAT’S ONE THING YOU DO FOR YOUR TEAM THAT YOU THINK IS SO IMPORTANT?
Encourage them. I want to foster growth and help all of them hit their professional goals no matter how big they are. I’ve been lucky to receive so many amazing opportunities in my career and I want to see my guys do the same.
IF YOU COULD DO MORE OF ONE THING WHAT WOULD IT BE?
My passion in life is education - both learning and teaching, so if I could do more of something it would be teaching barbers a solid foundation in hairdressing. Hairdressers are always open to the world of barbering, but I feel like barbers often see the hairdressing world as completely foreign from what they do. I’d love to help bridge the gap and get both sides to have a deeper understanding of hair as it can have such a positive impact on our work.
WHAT IS YOUR FOCUS FOR 2025 AND BEYOND?
Firstly, continue to say yes to all the opportunities that present themselves. I’m at a time in my life when I am ready to work stupidly hard and take over! The goal is to be up there standing with my industry heroes. I’m also focused on my Matt Clarke Hair education platform. With eight years as an educator up my sleeve, I’m excited to be really honing in on this with the full roster of classes in 2025 to wrap up and much more to come in 2026. This is fully tailored education with the hands-on experience that is needed to really maximise real usable skills. Follow @esqmalegrooming
BENJAMIN TUITA
We chat to this multi-time Hair Festival Barber Competition winner.
DESCRIBE YOUR STYLE IN THREE WORDS?
Monochrome. I do wear colour but I’m always in monochrome at hair events. It’s all about that silhouette and luxury for me. When it comes to hair I place a strong focus on the total silhouette – the cuts and the clothing. In addition, an emphasis on the overall shape with little internal distraction is my vibe.
WHAT IS THE FIRST THING THAT MOTIVATES YOU EACH DAY?
Gratitude through prayer and music. I recently moved to Sydney to open up my second BOY+Co barbershop. The heritage buildings, the beaches, the city hustle, all of this along with music during the morning commute is very motivating.
HOW WOULD YOU DESCRIBE YOUR SHOP’S AESTHETIC?
I’m very blessed to have collaborated with the QT Hotels. The aesthetic is a very warm, New York, 1930s speakeasy vibe. The KOKEN Barber chairs were imported from NYC, along with the tiled floorings and exposed roofing of the heritage Gowings building. I’d say it pays homage to classical barbering.
HOW WOULD YOU DESCRIBE THE HAIR THAT WALKS OUT OF YOUR SHOP?
I place a huge emphasis on taste. I love the punk, shags, and mods from the 1970s of London as well as the worn in longer lengths we’re getting out of Europe today. I love the modern techniques of
condensed fades and tapers we’re getting from the Americas too. My introduction to hair was via precision cutting but with that foundation I feel you can create anything.
WHAT WOULD YOU LIKE TO SEE MORE OF IN HAIRDRESSING AND BARBERING?
Taste for sure is something I think is missing in barbering. With so much online education and shorts on social media giving everyone just a glimpse in real time, I feel we are seeing a lot of repetitive looks in men’s hair. It’s boxed in if you like. I think I would encourage barbers to gain inspiration from other means. History, music, photography, fashion, movies. We will never truly create something uniquely ours if we hang out in the same place everyone else is.
WHERE DO YOU FIND MOST OF YOUR INSPIRATION?
I find inspiration everywhere from music to conversations. I love looking at history, listening to a podcast of creative directors or artists or reading books. I look at social media to see what some of the greats are doing or to see some new talent. I would say that most of my inspiration has come from listening to how fashion designers approach creating or designing collections. Sometimes I get a feeling or a thought that I know I need to somehow portray through hair.
WHAT’S ONE THING YOU DO FOR YOUR TEAM THAT YOU THINK IS SO IMPORTANT?
Besides the technical aspect, I think anyone in a leadership role has to continue to grow themselves. You can’t offer or give what you don’t have. As long as I’m showing that there is more time, more patience, more honesty, more goals, more space to give to myself I can definitely give it back.
IF YOU COULD DO MORE OF SOMETHING WHAT WOULD IT BE?
Enjoy time away from hair! I love hair so much, I’ll do it even when I’m not in the shop or after work or on days off. I think one day I’d like to enjoy something outside of work and be totally immersed and present.
WHAT DO YOU DO WHEN YOURE NOT WORKING?
I’m into a bit of everything. I love cafes and restaurants. I play rugby casually and do a bit of boxing. I get into some wine and Mozart or something classical and start practicing something on mannequins as well. In 2025 I also want to focus on building my team and creating some collections.
Follow @benjamintuita
A NEW START
Hair thinning, hair loss, hair re-growth or rejuvenation, whichever approach or terminology you use, it’s a topic that’s hotter than the heat of a laser right now but, unlike a trend, it’s a new frontier of an industry that’s not going anywhere. The immense financial and emotional value placed on hair regeneration will continue to lead an industry with rapid new growth, and we aren’t just talking about the hair kind, writes Cameron Pine.
At the heart of the latest hair loss treatments is 10-year strong Gro clinics, an Australia and New Zealand based clinic brand that covers the full spectrum from shampoo to transplant, to get you up to speed on the latest hair loss technologies.
Gro Clinics began with a mission to revolutionise the way people approach hair loss with their first clinic opening in 2014 in Sydney’s CBD with just one doctor and one nurse. There are now six physical locations - five across Australia and one in New Zealand in Sydney, Melbourne, Brisbane, Gold Coast, Perth, and Auckland. With new locations, technicians and a welcoming atmosphere in all stores in high traffic locations, significant brand strength has been achieved from the outset with a simple goal: to deliver ethical, medically guided care for hair-loss in a professional setting that’s not just clinical but also appealing and approachable. Beyond the hair transplant and towards a multitude of hair loss protocols, products and maintenance focused treatments, the Gro mission is ever-evolving through a national network of clinics and happy customers.
Gro has seen more than 15,000 clients in its clinics, a number it expects to significantly increase
We’ve helped people navigate hair loss in a medically responsible, realistic way – with over 35 million hairs transplanted since opening,”
MIKKO MYLLYMAKI
over the next few years with the introduction of new technology beyond the hair transplant and traditional medications and take-home products such as Fotona laser HAIRestart®
With a focus on creating easy access to their clinics and services regardless of the treatment, Gro has an open-door policy for a free 15-minute discovery call that’s lead by a Gro consultant to best determine the ideal protocol. By allowing customers to seek advice on a variety of treatments, it has also led to the creation of take-home shampoos and products and an impressive almost 8,000 hair transplants in their clinics across Australia and New Zealand since inception.
An additional 7,800 plus clients have gone through other medically guided treatments, such as prescriptive haircare, LED therapy and functional regenerative care, in clinics and locations that look more like an immersive-retail store than hair clinic. Behind the curtain of professional services, every Gro consultant follows the ‘Gro method’, which includes year-long training to ensure consistency across clinics.
“We’ve helped people navigate hair loss in a medically responsible, realistic way – with over 35
million hairs transplanted since opening,” said Gro Clinics founder and CEO Mikko Myllymaki.
Treatments include hair transplant procedures using FUE with Gro’s distinct method of follicle placement, prescription haircare where appropriate, non-surgical treatments such as LED therapy and the revolutionary HAIRRestart®, which is one of the latest technologies in the hair regeneration space.
HAIRRestart® is a revolutionary laser treatment protocol that minimises the downtime often associated with effective hair loss procedures, while allowing the client to space appointments out with easily digestible two-week intervals that make it one of the fastest and most convenient ways to boost hair growth and density. Gro understands that the medical condition of hair loss affects people differently, with a considerable 50 per cent of men impacted by the age of 50, as well as many women due to a range of factors including hormones, stress and health conditions. At Gro, a treatment protocol is not just a guess that might work best or a recommendation, it is a medically guided protocol or combination of protocols that work best to suit each individual.
“We are thrilled to be partnering with Gro Clinics, the leading providers of hair loss treatment in Australia, in an industry first for hair restoration. By cementing both brands, Fotona and Gro Clinics, we have new Gold Standard for hair restoration and hair transplant patients. At Innovative Medical Technologies, we are passionate about non-invasive hair treatments, such as HAIRestart® from Fotona. We look forward to working with Gro Clinics and seeing the revolutionary results that they will achieve for their clients,” said Sam Vlachos, CEO of Innovative Medical Technologies.
Fundamentally, HAIRestart® is a significant laser hair growth innovation that is increasingly showing up as an effective method of treating hair loss disorders in both men and women, notably among men and their significant hair density concerns taking centre stage pre or post-transplant, but largely to increase hair density and stimulate hair follicles to produce thicker and new hair growth. The innovation involves gentle, non-invasive laser stimulation of dormant hair follicles, pushing them back into the growth phase by regenerating the scalp and promoting hair growth and in many cases can eliminate the need for a transplant all-together.
HAIRestart® takes advantage of the unique patented FotonaSMOOTH™ laser modality, delivering precisely engineered laser pulses to the tissue, triggering the scalp in a safe and therapeutic way that’s relatively comfortable for the patient. During the procedure there are several passes of the laser over the scalp where patients will feel a slow, gradual heat build-up. There can be some redness that usually subsides in a matter of hours or for some patients in a few days, while some slight delayed peeling of the skin or slight itchiness – although itchiness is cited as a good thing, meaning the laser is working by stimulating the scalp. In just a 30-minute appointment to do the entire scalp and problem areas, it’s the perfect lunch hour treatment that allows patients to go back to work or get on with their day as per usual. A typical course involves six to eight sessions spaced about two weeks apart, with optional maintenance treatments, which are often just one to two sessions per year depending on individual needs. Some even note that, following treatment, there is much less or no hair fall in the shower, noting significantly higher confidence and sentiment that fundamentally flips the coin on the emotional feeling and insecurity around hair loss.
The end result is increased tissue regeneration and the promotion of new follicle growth. Not only this, but HAIRestart® prevents further hair loss without any medications or downtime. Studies show that 93 per cent of patients reported improved hair quality after treatment, regardless of age or the severity of androgenetic alopecia.
HairRestart® by Fotona can simply treat both male pattern hair loss and hair thinning. Male Pattern Hair loss (MPHL), also known as androgenetic alopecia, is the most common cause in men and is characterised by a progression
miniaturisation of hair follicles, typically resulting in a receding hairline and thinning at the crown. This condition, largely driven by androgens particularly dihydrotestosterone (DHT), affects the growth cycle and leads to a shortening of the anagen growth phase. The severity of MPHL is commonly classified using the Norwood Hamilton scale that ranges from stage one of minimal recession to stage seven of severe hairloss. Fotona understands that each concern requires a customised protocol for each individual. The trichoscopy tool is a non-invasive diagnostic tool that further quantifies these characteristics, including hair density and shaft thickness and is also used for monitoring treatment response, during and post a HairRestart® protocol.
In a particularly studied clinical case at the six-month follow-up, which is one year after the start of treatments, there was a marked improvement in the overall hair thickness, considerably in the temporal regions – with results quantified by both clinical photography and in-clinic trichoscopy. Patients typically report more elasticity and less dry scalp, as well as thicker, more durable, and denser hair.
In addition, exomide therapy is part of the ‘Regen by Gro Clinics’ offering, using nano-sized cellular messengers to stimulate hair follicles back into the growth phase by boosting stem cells and exosomes on the scalp and follicles where it’s needed the most. Each Gro clinic may even recommend a combination of treatments depending on the severity of hair loss and the results of each patient.
Each Gro clinic offers up to 18 months of follow ups after procedures and effective and affordable payment plans that start at $70 per week, a small price to pay for the confidence associated with hair growth. For more information visit www.groclinics.com.au or www.innovative.com.au
WELCOME TO THE ’60s
StyleArt by Natural Look is your modern, professional, sustainable and versatile answer to styling, as built on 60 years of expertise.
StyleArt by Natural Look ticks all the boxes, as a unisex, Australian-owned professional hair styling brand with product performance at its core and a sleek, modern look as its packaging. The range is a thoughtfully developed, results-based, sustainable style offering that’s made for both salon professionals and style-obsessed clients.
You can expect cruelty free, vegan products created with premium natural ingredients, as inspired by the natural ease and confidence of the Australian lifestyle. The products nourish the hair without leaving residue or build-up. These sustainable values continue to the packaging materials, which contain between 30 per cent and 50 per cent post-consumer recycled (PCR) content. The manufacturing process is powered by up to 80 per cent solar energy and each element of the packaging equally prioritises sustainability, quality and presentation.
Versatility is also paramount for the brand, in a diverse, detailed and numbered system that’s both tailored and easy to use. It comprehensively addresses eclectic style needs, and then offers the requisite hold on a spectrum that’s efficient, while also looking good in the kit, in salon and on shelves.
“Whether you're seeking volume, texture, definition, frizz control or long-lasting hold, StyleArt offers a product to suit every hair type and styling goal,” the brand shared. “The range is carefully curated to offer a full spectrum of hold options, from flexible to firm, using a simple one to ten scale. Each product’s hold factor is clearly marked and supported by a colour-coded packaging system; blue for strong hold, silver for medium to strong hold and white for flexible, lightweight styling. This makes it easy for professionals and clients to select the right product with confidence.”
StyleArt has expanded its presence to over 20 countries, proudly representing our national market as a part of Natural Look Australia, the flagship brand of Artav Australia. StyleArt evokes the
effective, ethical and accessible values of Natural Look Australia, showcasing its Australian-based, family-owned values that strive to always consider people, animals and the planet in its high-quality formulas.
“StyleArt embodies this philosophy by offering a professional styling range that combines clean ingredients, innovative performance and modern design,” the brand shared. “Whether you are styling in-salon or at home, StyleArt empowers you to create hair that feels as good as it looks; naturally polished, beautifully defined and effortlessly Australian.”
Here’s to the next 60 years. For more information visit www.naturallook.com.au
OASIS
If your clients need an effective and chemical free solution to lice, then Organic Oasis Head Lice
Treatment is the answer. The products contain the highest grade, salon quality ingredients that are sourced from ethical Australian suppliers and farmers, including indigenous growers of native botanicals throughout Australia, ensuring environmental and sustainable practises with integrity that you can be secure in and trust.
The products of a Shampoo, Conditioner, Treatment and Spray contain no animal derived ingredients or testing and is approved by the ACCC and NICNAS government standards as safe for consumers, workers and the environment.
“We use effective alternatives to parabens to prevent microbial growth and preserve products, which are made to order to maximise shelf life.” the brand explained. “The products are crafted
specifically for salon professionals, formulated with certified organic ingredients and enriched with natural botanicals and essential oils. Our products are safe, gentle, and nourishing for the scalp and hair.”
This technology ticks many salon boxes – it’s able to address a common and contagious issue by offering convenience and expertise to clients that also boosts revenue, while preventing the spread of lice in the wider community as a vital public health service. It also offers a convenient space for clients to immediately seek lice treatment products, rather than turning clients away to visit a pharmacy or other retailer. It contains no Sulphates, Parabens, Triethanolamine, DMDM Hydantoin or propylene glycol. Organic Oasis tropical scents also create a comfortable and positive experience for clients to use in the comfort of their own home.
Partner salons are listed on the Organic Oasis Head Lice Treatment website, so clients know where to find prompt and immediate solutions and same-day availability, without waiting for online orders. Combined with education and experienced hair technicians, salons can become an important port-of-call in these public health efforts to reduce significant cost to families and the impact on children’s school education and work. Organic Oasis Head Lice Treatment further supports approved salon partners as experts by offering an exclusive Head Lice Guide for Hair technicians, equipping professionals with practical advice and education.
For more information visit www.organicoasisheadlicetreatment.com
THE MARIA NILA MOVEMENT
Direct from Europe, Maria Nila is a fast-growing hair movement that’s changing the game in Australia, as 100 per cent vegan hair care with professional results.
Become acquainted with a cult-favourite hair care brand from Sweden that boasts performance, sustainability and transparency for salons and clients who want more. More a movement than just products, the range is predicated on professional performance with a conscience including 100 per cent vegan, crueltyfree formulas and science-driven values. Whether at the basin for professionals or on the shelf for clients, Maria Nila has taken Australia by storm.
Combining nature and design, Maria Nila is developed in-house with precision and purpose at the brand’s innovative facility in Helsingborg, Sweden, in the hope of addressing real salon needs consistently and at every level.
“Our goal is simple: to prove that sustainable beauty can outperform traditional salon products,” shared Anna Persson, Head of Product Development at Maria Nila.
Hero products include True Soft, which offers nourishing hydration, to Sheer Silver, which creates tone-perfecting results, and Purifying Cleanse that clarifies the hair.
Components such as nourishing botanicals, modern actives, and gentle but effective cleansing and conditioning agents that care for both scalp and hair define the range.”
The brand’s sustainable mindset is a guiding principle, where all formulas are certified by PETA, The Vegan Society, and Leaping Bunny, and the entire production process is carbon-neutral and now B-Corp certified. The packaging is climate-compensated, so that salons can reduce their carbon footprint. In the formulas, Maria Nila’s ingredient philosophy is rooted in transparency with no sulfates, no parabens and no animalderived ingredients. Components such as nourishing botanicals, modern actives, and gentle but effective cleansing and conditioning agents that care for both scalp and hair define the range.
Aesthetic, performance and design are also paramount, and the range is housed in sleek, pastel-hued packaging and complemented by compelling, signature fragrances that are all designed to elevate the salon experience. This design ensures focused, easy-to-navigate collections, allowing for seamless retailing across targeted and effective categories of colour, curls, volume, scalp sensitivities and beyond. Performance and results remain a priority within the natural-focused brand.
After its meteoric rise in Europe and America, Maria Nila is poised to take over Australia in the same way, buoyed by its strong values, product and partner-
first approach, as supported by national distributors Rogue Beauty. The company offers tailored onboarding for salons, as well as in-salon training, marketing assets and digital content. Salons also gain access to flexible ordering options and retail tools designed to maximise shelf impact and client engagement.
Beyond the sustainability focus, every product sold contributes to global charity initiatives, including wildlife conservation and girls’ education, through the brand’s long-standing Giving Back Program. This purpose-driven, conscious-beauty approach resonates with a modern generation of both clients and hairdressers, which boosts client loyalty and retail results.
“Whether you're looking to modernise your offering, stand out in retail, or align with a brand that shares your values, Maria Nila is ready,” the brand shared. “Because the future of hair care isn’t just clean. It’s powerful, purposeful, and proudly professional.”
For more information visit www.roguebeauty.com.au
COLOUR RHAPSODY
The all-new Color Rhapsody 10 from Moroccanoil is a permanent cream colour that offers multi-dimensional colour results three times faster than traditional hair colour, saving your precious time while never compromising on quality.
This is Color Rhapsody 10, which fittingly offers radiant, multi-dimensional hues as a permanent colour cream in just ten minutes. Born from Moroccanoil’s house of argan oil-infused beauty, the technology delivers up to 100 per cent grey coverage with results that are radiant, high-shine, vibrant and long-lasting.
“Moroccanoil Color Rhapsody 10 has truly transformed the way I approach hair colour,” said Moroccanoil Global Color Ambassador Jessica Scott Santo. “The ability to deliver vibrant, long-lasting results in just ten minutes is a game-changer for busy clients and stylists alike. The colour looks stunning, the hair feels healthy, and the convenience is unbeatable, especially for quick touch-ups or grey coverage. It’s everything I need to create beautiful, predictable, quick results with confidence.”
Ideal for anything from touch-up services to global application and more on clients with up to 60 per cent grey hair, this non-progressive hair colour ensures hairdressers can reclaim time and cater to both last-minute bookings and time-poor, on-thego clients, while still ensuring colour vibrancy, longevity, shine and hair integrity.
Built around the hero component of the brand’s breakthrough self-timing ColorKinetic Booster, the formula complements this feature component by working with dyes and the proprietary ProArginine + ArganID® System, which speeds up the colour
Moroccanoil Color Rhapsody 10 has truly transformed the way I approach hair colour.”
JESSICA SCOTT SANTO
process by three times and protects the hair. The self-timing formula shuts down the colour process at the right time, once the colour is fully developed, for the ideal, precise and non-progressive results, to minimise over-saturation and so that colourists have total control.
ProArginine and ArganID® work synergistically for hair protection and nourishment. ProArginine is an amino acid that is naturally found in the hair fibre, being used here at higher, active levels as an alkalizing agent that supports hair colour chemistry. It also patches up weakened areas with proteins for longer-lasting colour and healthier hair. ArganID® features positively charged micro particles that are attracted to the negatively charged hair fibre. This infuses the antioxidant and moisturising powers of argan oil deep into the cortex of the hair.
Through extensive testing, the technology has proven over nine of weeks of vibrant colour, an 82 per cent increase in shine and almost three times less damage. The dermatologically tested range has resulted in overall scalp comfort in 90 per cent of clients.
The colour cream is available in 16 pre-mixed shades that can be used individually or intermixed for total customisation, all within five colour families of Natural, Blue (Ash), Violent (Iredescent), Yellow (Gold) and Brown (Chocolate). Services include grey coverage, root retouch, face frame, root shadow, base break, dimensional highlights and beyond.
Available now and adding to your palette to elevate your artistry, Color Rhapsody 10 will extend your colour repertoire and artistic possibilities.
Moroccanoil Color Rhapsody 10 is exclusively distributed by Haircare Group. For more information visit www.thehaircaregroup.com.au, call 1300 437 436, email support@haircaregroup,com or follow @haircaregroup
NEW TO GAMMA+
Unveiled at Hair Festival, the latest launches from Gamma+ are sure to take the hairdressing industry by storm. Discover the Universal Curls & Waves Kit and the all-new X•Hybrid Cordless Straightener, allowing you to achieve effortless, results-based styling at your fingertips.
Fmarket and changing hairdressing and barbering for good.
The X•Hybrid Cordless Straightener gives new meaning to styling on the go, anytime, anywhere. This compact tool is your new handbag and kit essential, and also comes with wireless technology to go truly mobile. Available in chic, timeless black or trending rose gold.
The Cordless Straightener has warning LED lights that indicate the battery status of the tool and the selected temperature being used, between versatile options of 160° C, 180° C and 200° C, as well as a locking system to keep the plates in place when they’re not in use. Additionally, this straightener is built with aluminium plates with a ceramic finish to ensure even heat distribution while styling. It will also autopower off after 20 minutes of inactivity and has an anti-heat cap for additional safety, locking up the straightener into a convenient cylinder that fits ideally and uniquely in your bag or your kit.
You can style on the move with an autonomous battery of 30 minutes that
is fully charged in just three hours via a simple USB Type-C cable. Whether on set, backstage or in-salon, think of this as your newest travel buddy.
Gamma+ has also released a new Universal Curls & Waves Kit that fits most Gamma+ hairdryers to create soft waves and defined curls, while also maintaining even heat distribution and protecting against damage. These versatile attachments have the power to instantly upscale your Gamma+ hairdryers into curling tools and wands.
Lightweight, comfortable and easy to use, the Universal attachment comes as two cylinders and three attachment rings in one package, to complement most Gamma+ hairdryers. The aluminium cylinders are self-winding and have an anti-scald tip and 360° 3D airflow in opposite directions to create these styles.
Maximising your capacity to style anywhere at your best, make room in your kit for these new hairdressing essentials, coming soon to Gamma+.
For more information visit www.gammaplus.com.au
CHAIR
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Looking for salon chairs that make a statement in your salon? Look no further than these favourites, designed to perfectly complement your salon’s style and elevate your space.
StyleCraft by Silver Bullet is built on a foundation of passion and a need to provide stylists and barbers with innovative and functional tools. With a hyperfocus on performance and quality, along with edgy colours and metallic finishes, this is where innovation and creativity meet.
Danny Puopolo’s new salon venture has taken over Melbourne in fiery red, dreamy pink and inimitable style.
Anew hairdressing staple has opened in Mebourne, as veteran hairdresser Danny Puopolo has unveiled PUO Hair. Characterised as “part salon, part your coolest friend’s apartment”, the salon is described by Danny as beyond just hairdressing, but also “a place to be”.
"I’ve been doing hair for over 20 years, and I created PUO to bring all of it — the craft, the glamour, the vibe — into one beautiful space,” Danny shared. “At PUO, we’re all about confidence, comfort, and a little bit of camp. We take hair seriously, but never too seriously, and believe that every client deserves dream hair they can actually live in.
“It’s personal here,” he added. “It’s polished. It’s a little bit Nonna, a little bit runway.”
Housed within the heritage-listed Century Building in Melbourne’s iconic city, the salon was brought to life by creative studio Thank You, Baby, thanks to designers
Ty Designs by Tyler Hawkins and Bloom Boy by Ross Jenkins. The design house specialises in immersive interiors, editorial styling, and set design, with cheeky, fashion-forward projects.
Swathed in bold shades of reds and soft pinks, from a deep red basin area haven, to calming pink salon walls and red feature chairs, tiling and shelving, this colour palette also adorns salon interiors, from chic, versatile vases to an unmissable pink jaguar statuette. It also cohesively covers the salon’s unique hanging lights, marble tables, custom pendant lighting for the basin area and beyond. Everything is in uniform – even the luxury Oribe products match!
“From the moment guests step inside, they’re enveloped in a world of cherry reds and bubblegum pinks that drip with drama,” Danny explained. “Every detail is meticulously curated – from the crimson kitchen and chain-draped lighting to lipstick-pink lounge chairs and softly blushed walls.”
“We wanted PUO to feel like you’re at Danny’s apartment. A private, comfortable space that invites clients to feel completely at home,” Ross and Tyler added.
This design, described as having a flair for “camp elegance”, unfolds across three distinct, design-led zones, starting at The Kitchen, a fully-tiled, all-red space that’s inspired by Danny’s Nonna’s kitchen and used as part colour-mixing lab, part hospitality hub. Then, The Lounge is anchored by marbled plinths at each styling station and a central high-gloss communal table for a laid-back energy during services. Finally, The Wet Room, is described as a “moody, cocooned sanctuary in deep burgundy” where guests relax on luxury reclining chairs. Through it all, the space was designed to be equally photographic and functional.
Clients are invited to truly experience the space beyond its inimitable services, by spending time flipping through an art book, having a drink and just enjoying the atmosphere. The services, as led by Danny, are also a welcome addition. Danny brings 20 years of award-winning hairdressing experience across London and Melbourne, as a former National Colour & Style Artist for L’Oréal Professionnel. Clients have included Ed Sheeran, Dannii Minogue, and Princess Beatrice.
Discover your next salon haven and hub at PUO.
FATBOY DOWN UNDER
Dateline Imports is bringing the acclaimed Fatboy range to Australia, offering hair salons and barbershops this New York-born, ever-cool, high-performance suite of products.
Welcome the Fatboy collection of products to Australia, thanks to Dateline Imports.
The brand continues Dateline’s role as a leading Australian distributor, in its versatile product offering for both hairdressers and barbers. The range is created by professionals for both professionals and consumers, known as a rule-breaking brand that launched from the streets of New York but has fast gone global.
Fatboy was created in 2016 by Grammynominated musician, lead singer of New Zealand rock band, Steriogram, renowned hairdresser and co-owner of Cutler Salon, Tyson Kennedy, in a New York City apartment, and founded with his business partner and bandmate, Tim Youngson. The products were born from Tyson’s inability to find hair products that performed as he wanted them to on stage and through tours and keep up with his energetic performances. Tyson experimented with formulas and built a brand that merged his
two worlds of prestige hair and rock music, which quickly gained traction with New York’s top hairdressers and VIP clients.
“Fatboy’s mission is to empower stylists to work hard, play harder, and create effortlessly cool hair without compromising quality or individuality,” the brand shared. “All products are cruelty-free, sulphate-free, paraben-free and colour-safe - formulated to meet
the demands of the chair, the stage, and everywhere in between.”
You can expect all-gender, streetwise products headlined by the hero Perfect Putty, a matte-finish texturiser that’s won awards and become both a salon and set staple. Beyond the feature Perfect Putty, the brand will also offer a Sea Salt Pomade that gives beachy texture without crunch, the Tousle & Go hybrid dry shampoo and texture spray, the Styling Cream, which gives UV and heat protection with flexible hold and the Defining Finish Hairspray of medium hold to reduce flyaways. Joining these multi-award-winning products, the also heralded everyday Moisturising & Volumising Shampoos and Conditioners and GQ awarded Spray Putty, which will be launching in quarter four and shifts this iconic texture to spray form, join the range.
The products have trophies on the mantle and have been highlighted by Allure, GQ, Refinery29, InStyle and The New York Times. Described as a brand “for the pros, the beginners, and the boundary-pushers”, the brand is a professional’s new kit necessity, made to empower creativity and performance both backstage and behind the chair.
Unwaveringly trend-conscious, versatile, effortless and committed to quality, healthy and user-friendly formulas, the brand proudly boasts “no nasties, fillers, or shortcuts” in its formulas. Within a rule-bending, Brooklyn-style aesthetic and ethos, this unique, comprehensive line-up promises to innovate and push boundaries and “empower stylists and consumers alike”, at every level of the hairdressing spectrum.
Marketed to “pros, beginners, and experimenters”, Fatboy has won a cult following of celebrity hairdressers and clients and professionals around the world. Add your name to the ever-growing list. For more information visit www.datelineimports.com.au
2026 IN BALI
Power-Up in Bali is coming back for 2026, as Smiths Collective Brands returns with the second annual iteration of this inspiring educational retreat for salon owners.
Mark your calendars for May 25 to 27 2026, as Power-Up in Bali takes over the new venue of Grün Resort Uluwatu, offering attendees a bold line-up of educators, an immersive dining experience and the opportunity to unwind, focus on yourself and foster connection.
“When we launched Power-Up 2025, we could never have imagined the incredible success it would become — or the profound impact it would have on so many of our original clients and the new salon owners who joined us,” shared Brian and Jane Smith of Smiths Collective Brands. “Put simply, it was overwhelming, but in an exciting way! It became so much more than a business event — it was a chance to reset, rethink, and revamp, both business and mindset. We look forward to seeing you in 2026.”
Grün Resort is located in Uluwatu’s lush jungle and overlooks the ocean, housed as an architectural sanctuary designed for modern creatives and founders. Attendees will enjoy wellness offerings including daily yoga, Pilates reformer studio, infrared sauna, hot and cold plunge pools, and traditional Balinese massage therapies, which are included as part of the retreat. Grün Resort also has an Eco-Luxury Ethos, with quiet and open-air spaces ideal for reflection, workshops and networking. The resort is also centrally located with easy access to Bali’s airport and key attractions and activities.
The education agenda will platform the Circles team from Western Australia. Sharlene Lee will return with Jessica Del Borello in tow, as the pair teach how to run a successful salon, driving growth via social media and looking at proven, interactive, transparency-driven and practical initiatives like the Circles hands-on workshop.
Then, Benni, Kristian and Jules Tognini will also educate, sharing the stories, lessons, and laughs from one of Australia’s leading industry families. Discussing legacy, real-world salon insights and lessons on people, growth, longevity and secrets of success, the trio are sure to inspire.
“Bali 2025 reminded us that stepping away from the salon isn’t time off — it’s time invested. I came home recharged, with ideas that we actually implemented, and the confidence to lead with clarity,” Benni shared. “What excites us about 2026
is the new connections we’ll make, the next level of learning, and the chance to be inspired by leaders who genuinely understand our industry. A little bit of Bali magic never hurts.”
Finally, keynote presenter and Michelin star recipient Chef Kevin Cherkas will take attendees on an unexpected culinary journey at the illustrious Cuca Restaurant. This immersive experience will present a keynote address amidst a progressive eight-course dinner. Between courses, Kevin will teach lessons on consistency, customer loyalty, and the power of word-of-mouth growth, showcasing the impact of excellence delivered at every touchpoint.
“Power-up in Bali 2026 isn’t just another industry event. It’s a rare space where you can slow down enough to think clearly, have the conversations you don’t get to have in the rush of day-to-day, and leave feeling both grounded and energised,” Smiths Collective Brands shared. “It’s about mixing learning with living well. It’s about surrounding yourself with people who push you forward — and doing it in a place that makes you remember why you love what you do.”
For more information visit www.smithscollectivebrands.com.au
Jessica Del Borello and Sharlene Lee
Jules, Benni and Kristian Tognini
SALON MIST and HEAD SPA
Transforming your shampoo basin into a self-care sanctuary.
Easy luxe-upgrades for your current wash lounge, by Comfortel.
COMFORTEL
HEA D SP A TA P SET
Waterfall with Dual Flow Showerhead & Gun Metal Fix Mixer
An easy-to-install upgrade that transforms your shampoo basin into a spa-like experience.
*Australian Watermark Approved
COMFORTEL
SALO N MIST
The Ultimate Hair Treatment Processor for Luxurious Steam + Hydration
Hydrate, nourish, and boost treatment results. Its hydrating mist opens the cuticle, letting treatments absorb deeper for longer-lasting, healthier hair.
INHAIR
THE LATEST SALON ARRIVALS
1. KMS
Hair Stay Dry Oil Hairspray www.kmshair.com/en-AU
2. KÉRASTASE
Gloss Absolu Bain Hydra-Glaze, Glaze Drops and Insta Glaze www.kerastase.com.au
3. OLAPLEX
No.4 and No.5 Fine Bond Maintenance Shampoo and Conditioner 1300 437 436
4. SHIBUI
6 7 5 4 11 13
Ultra Hydrating Shampoo and Conditioner (02) 9666 3611
5. SCHWARZKOPF PROFESSIONAL BLONDME Bond Repair Nourishing Shampoo and Conditioner www.schwarzkopf-professional.com/au/en
Perfume powerhouse Tom Ford’s brand focus across August and September has been a revisit of their hero fragrance Ombre Leather. Featuring a large-scale 360 media campaign across multiple touchpoints, including an activation in Melbourne in the lead up to Fathers' Day, Tom Ford Ombre Leather is a deeply immersive brand favourite for its evocative qualities that evoke the true sense of the desert heart of the west. The sensuality of rich black leather is texturised with patchouli and vetiver, while floral tones of jasmine Sambac conjure wild desert beauty –and layers of amber and moss mimic the heat of rock and sand. Key notes of cardamom, black leather, patchouli, white moss and amber make it an irresistible choice for all human-kind. www.tomford.com
15 YEARS OF O COSMEDICS
Marking a major milestone for leading professional skincare brand, O COSMEDICS, 15 ground-breaking years of innovation from industry trailblazer Maria Enna-Cocciolone has ensured that O COSMEDICS has redefined how professionals and consumers treat their skin. Pioneering the ‘Cosmedical’ category, where cosmetics meet medical-strength ingredients, Maria created O COSMEDICS to look and feel like nothing else on the market. To celebrate 15 years of skin-changing innovation, O COSMEDICS has unveiled a limited-edition packaging design for its cult-favourite Gentle Antioxidant Cleanser, featuring five iconic red symbols that honour Maria’s personal and professional journey and passion behind the brand. A red high-heel, red chilli, red cherry, red lobster and red heart each hark back to elements of the brand and Maria’s history, including the products’ high-performance actives, the intentionality and passion in the journey and Maria’s Italian coastal roots in Sardinia. www.ocosmedics.com
BIG-TIME BOTANICAL
BEAUTY NEWS
GLEAMING SUCCESS
CULT ENZYME THERAPY
DMK Enzyme Therapy continues to transform skin health and function across the globe by utilising and speeding up the body’s own processes of repair and rejuvenation. The holistic approach to skin health detoxifies, oxygenates and strengthens the skin and recent developments, including the ‘ProLift’ treatment that highlights its ability to address various current skin concerns and overall improve the skin’s structural integrity while making it more resilient and less prone to damage. The enzyme can also be customised for each client visit depending on the skin’s current concerns and lifestyle factors. DMK certified clinics emphasise ongoing training for their dermal therapists to stay up to date on the latest skincare science with over 50 years spent on perfecting DMK’s signature Enzyme Therapy treatments, utilising the beneficial effects of transfer messenger enzymes throughout layers of the skin and body. www.dmkskin.com.au
The Editor’s Choice in the Beauty Shortlist Awards in 2025, the Sodashi EveryFace Tri-Action Cleanser is a softening, brightening skin cleanser that melts away impurities for optimal skin health. The Beauty Shortlist Awards provide a level playing field for natural and organic beauty and wellness brands to sit alongside some of the biggest names in the natural-based products industry, with Sodashi cleaning up various categories including an overall Wellness Award for its essential oil blend. Infused with jojoba and sesame oils, the Everyface Tri-Action Cleanser delivers a thorough cleanse that respects the skin’s delicate barrier, utilising Australian made and native ingredients that are harnessed into a results-driven, natural skincare line up, expertly crafted in Australia. www.sodashi.com.au
At just 26, Jordan Smyth is a veteran entrepreneur with several digital ventures under his belt – with the most successful being Gleamin skincare, a beauty brand that has sold over 1.2 million units of its hero Vitamin C clay mask, generating $US50 million in revenue over the five years since launch. A native kiwi, by 19 Jordan had moved to Australia where he refined his understanding of digital marketing, product sourcing and operational efficiency to launch a beauty product with an innovative approach to consumer engagement. Jordan’s personal battle with rosacea, a problem he was determined to solve, lead to the creation of the Gleamin Vitamin C skincare system – a brightening skincare regime built around a proprietary blend of bioavailable Vitamin C from Kakadu Plum and Desert Lime, sourced from his own research. The brand now has over 10,000 five-star reviews and is tipped the ultimate all-rounder for clear, bright and confident skin. www.gleamin.com
ROLLERBALL
The Takara Belmont Rollerball F Pedestal Processor is a trailblazer, as a unique far-infrared carbon element hair processor that features a unique rotating ring. Salons can expect even heat distribution from the crown to the nape, while the processing of colour is also accelerated, as well as perms and hair treatments. A slim, futuristic design is both functional and technological, offering hairdressers and clients faster results, efficient salon processes, consistent outcomes and improved treatment longevity.
Visit www.joiken.com.au
COVER UP
Cut, colour and cover – BizCover has your guide to hairdresser insurance.
FULL SPECTRUM
INSALON
THE LATEST TOOLS, TERMS AND TECHNOLOGY
LITE MAX
The iQ Perfetto Lite Max Hair Dryer by GA.MA Italy offers maximum performance at minimal weight, weighing just 316 grams with an 85,000-rpm digital brushless motor in a sleek, Italian design. Due to the Venturi Effect, airflow is amplified without increasing energy consumption, for faster, more efficient drying. Then, Oxy Active Technology emits negative ions for healthy, silky, hydrated and frizz-free hair. System-C Technology helps prevent overheating by alerting users when the mesh filter needs replacement. The tool has six heat and speed settings and a cold shot button, a dual-filter system and accessories such as two precision nozzles and a deep diffuser. It is available in red or black. Visit www.datelineimports.com.au
Welcome the new new Full Spectrum Demi- Permanent™ Vegan Treatment Hair Color from Aveda, made with breakthrough TRIS ColorIntegrity Technology that features precise molecular targeting to optimize colour deposition for enhanced and longer lasting vibrancy. Your clients can expect hair that’s up to three times shinier and five times smoother. Co-created with expert Aveda Artists, salon owners and educators around the world, the colour offers customisable shades with an expanded colour palette, including a new natural sheer series and pre-customised blonde toners. Additionally, a weightless blend of plant lipids including certified organic moringa, tamanu and kukui oils offer rich conditioning benefits and light-reflecting shine. The range delivers 34 customisable shades. Visit www.aveda.com.au
XB1
THE TEA
Foil Me released their latest limited-edition foil collection, titled The Tea. Created as a hand-illustrated design by CEO and Creative Director, Emily Ciardiello, the collection evokes the quiet intimacy shared between hairdressers and their clients, as inspired by vintage high teas, handwritten letters and meaningful conversations. The design features delicately illustrated teacups and botanical teapots, with gold detailing and hues of macaron pink, lemon yellow, green apple, pastel orange, and cornflower blue in an intentionally layered design. The Tea is available in both Original and Wide sizes. Visit www.foilme.com.au
Discover the suite of styling tools available via XB1. The flagship Hair Iron Gold Luxe is suitable for all hair types and can be used to straighten, curl, or wave hair as an efficient and stylish salon accessory. The professional tools and products also extend to a Shampoo, Conditioner, Mask, Shine Spray and Nano Steamer Spray. The formula of SLK Touch in the products promotes intracellular nutrition with Nanotechnology. Collagen and a Power Complex of Amino Acids aid hair straightening. Visit www.xb1australia.com.au
INSURED
Guild Insurance is your ‘one-stop’ insurance solution for hair salons and barber shops. Here, they answer your top insurance questions so you can ensure you’re perfectly insured.
Whether you’re a salon owner, renting a chair, or running your mobile business, being a hair professional comes with its own unique set of risks.
In 1963, a South Australian hairdresser found herself in the middle of a crisis when one of her customers slipped in her salon and threatened to sue. With no public liability insurance to protect her, she faced the daunting prospect of bearing the financial burden alone. She told the pharmacist next door, Alan A. Russell OBE, about this predicament and that encounter led to the creation of the 100 per cent Australian-owned Guild Insurance.
Insuring professionals and businesses for over 60 years, Guild understands that hair professionals work in many different settings and need to tailor their cover to suit them.
Find out exactly what types of insurance hair professionals need to ensure their protection, as Guild Insurance answers yours FAQs.
“I’M SELF-EMPLOYED AND MOSTLY SEE CLIENTS AT MY HOME. DO I REALLY NEED INSURANCE?”
Yes! Even if you’re highly skilled, accidents can happen. A client could have an allergic reaction, trip over cords, or claim your work damaged their hair. Without insurance, you become personally liable for compensation and legal costs. This is important, especially for hairdressers who work from home, as most home insurance policies will not provide cover for claims relating to your business.
“I RENT A CHAIR IN A SALON, ISN’T INSURANCE THE SALON’S RESPONSIBILITY?”
No – the salon will likely have their own Public Liability insurance for the salon, however, this is unlikely to cover professional mistakes made by you, especially advice you give or treatments provided by you.
“WHAT IS ‘TREATMENT RISK’ AND HOW DO I MAKE SURE I’M COVERED?”
This is often confusing and there can sometimes be overlap between Public Liability and treatment claims, which is why Guild take the stress away and offer $500k Treatment Risk cover as standard on all policies.
Public Liability covers any injury or property damage. For example, if a customer tripped and fell in your salon or if you accidentally spilled dye on their coat. Treatment risk cover specifically covers you if you’re sued for compensation stemming from a treatment or professional advice you provided. An example of this would be someone claiming medical costs from dye being spilled in their eyes.
Most insurance policies don’t offer Treatment Risk as standard, which is why Guild Insurance believes their product is market-leading for hairdressers.
“I HAVE EXPENSIVE TOOLS AND EQUIPMENT. CAN I INSURE THOSE?”
Definitely. The Guild policy covers all your trade tools, stock, and other contents.
“MY CURRENT BROKER IS SOMETIMES HARD TO GET HOLD OF AND TOOK AGES TO SETTLE MY RECENT CLAIM! WHAT MAKES GUILD DIFFERENT?”
Guild is an insurance company, not a broker, so you deal directly with Guild every step of the way. Guild is also Australian-owned and all Underwriters, Call Centre and Claims Specialists are based in Australia, as well. When you make a claim, Guild deal with it in-house and aim to settle covered claims as efficiently as possible.
Call Guild on 1800 810 213 to obtain a quote. Before October 31 2025, Guild is offering 15 per cent off policies for new customers. Make sure you have your current insurance schedule handy if you have one, which may help you answer some of our questions. For more information visit www.guildinsurance.com.au
COVER UP
Cut, colour and cover – BizCover has your guide to hairdresser insurance.
Whether you’re the proud owner of a thriving salon or an independent stylist building your brand, one thing remains the same: protecting your livelihood is essential.
By its nature, the hairdressing industry is one that combines creativity and close client contact. This sometimes means that even the most skilled professionals can encounter unexpected mishaps. That’s where business insurance can help.
Tailored cover can help safeguard hairdressing businesses against costly claims, offering a financial safety net and peace of mind.
Here are some of the different types of insurance policies commonly taken out by professionals in the hair and beauty industry. By carefully considering your business requirements, you can find insurance to fit your needs.
PUBLIC LIABILITY INSURANCE
A salon can be a chaotic environment to work in some days. There is always a successive stream of customers, as well as reps and suppliers coming and going. When there are lots of people in one place with plenty of activates happening, accidents can sometimes happen.
Public Liability insurance covers you if a third-party claim that your negligent business activities caused them injury or property damage. Like a customer tripping over a stray electrical cord or slipping in a pool of water.
PROFESSIONAL INDEMNITY INSURANCE
Professional Indemnity insurance covers you for losses claimed by a third party and defence costs due to alleged or actual negligence in your professional services or advice.
In a recent real-life claims example, a hairdresser provided a bonding treatment to one of their clients. While the treatment was being applied, the hairdresser began to notice immediate breakage in the client's hair. The hairdresser promptly washed off the treatment and applied additional treatments to avoid further damage. However, upon returning home, the client experienced significant hair breakage. As a result, the client filed a claim against the hairdresser for hair damage and associated mental distress.
Fortunately, as the hairdresser held Professional Indemnity insurance, their insurer paid $10,000 for the damages.
CONTENTS INSURANCE
From styling chairs to colour stock, the tools of your trade are an essential part of running your business. Contents insurance covers your equipment, furnishings and stock if they’re damaged or destroyed as a result of an insured event, such as, a fire, storm or due to malicious damage.
This includes your basins, professional tools, or even the decorative touches that create your salon’s ambience. Without the right cover in place, replacing these essentials could result in a costly setback.
BUILDING INSURANCE
If you own the premises your salon operates from, protecting the building itself is just as important as insuring what’s inside. Unexpected events can cause costly structural harm, with repair or rebuild expenses quickly adding up.
Building insurance provides cover for loss and damage to buildings you own as a result of an insured event, such as fire, storm, wind, or another type of event listed in the policy.
GLASS INSURANCE
Glass insurance provides coverage for breakage of internal and external glass and signage you own at the insured premises. Glass can also include mirrors, porcelain and ceramics such as toilet and hand basins.
Considering the amount of glass and mirrors often found inside and outside a salon, Glass insurance may be a policy you wish to consider to help protect yourself from claims.
Professional Indemnity insurance covers you for losses claimed by a third party and defence costs due to alleged or actual negligence in your professional services or advice.”
CYBER LIABILITY INSURANCE
Cyber threats in Australia are evolving all the time. If you think that your salon is too small to attract the attention of hackers, then think again. If you have a website, accept online bookings and EFTPOS payments, or use any other type of technology in the daily operation of your business, then you are vulnerable to cyber threats.
Cyber Liability insurance covers losses from claims arising from data breaches and cyberattacks as well as business interruption and remediation costs following an actual or threatened data breach.
PERSONAL ACCIDENT & ILLNESS
Have you ever considered how your business would cope if you were suddenly unable to work?
Being off work due to a serious accident or illness could be a serious blow to an owner or operator’s earnings and savings. This is where Personal Accident & Illness insurance can help. If you don’t have employees and are classified as a sole trader, this type of insurance provides a weekly income benefit following an accidental injury or illness.
With this kind of cover in place you can focus on recovery, knowing there’s financial support to help keep your business afloat during challenging periods.
BIZCOVER MAKES INSURANCE EASY
BizCover understands the needs of small business owners in Australia, including those in the hair and beauty industry. Whether you run your own salon or operate as a independent stylist, you probably don’t have much time left in the day to think about things like business insurance.
That’s why BizCover makes comparing insurance fast and easy. In just minutes, BizCover helps you compare multiple quotes and buy instant cover online for your salon. BizCover has already helped 10,680 Australian salons, barber shops and day spas find hassle-free insurance for their small businesses.
For on the go cover visit www.bizcover.com.au or call 1300 805 821 to compare quotes
Always here, for over 60 years.
Our story began in 1963 when a pharmacist, Mr Alan A Russell OBE, met a distressed hairdresser who was about to face a lawsuit after a customer slipped and fell in her salon. Today, Guild Insurance is dedicated to protecting the livelihoods of hairdressers like you Australia-wide. We understand the unique challenges you face, and our insurance policies are styled specifically with hairdressing professionals and business owners in mind. With coverage that evolves with your needs, you can confidently focus on every snip and style, knowing that you’re well protected when it comes to doing what you do best.
“I’ve been with Guild for over 35 years – what I like is you can always talk to someone on the phone. They are always very helpful. I’ve been in business 35 years and Guild have always been there for me”.
- Natalie, Superstyle Hair Salon
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