The Clipper Nuts and Dried Fruits 2019-1

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RUSSIA

to many athletes to make their opinion. Among the top-ten nuts, the Master-Gym believes, are: peanut (as the main source of muscle mass), walnut (for its omega-3 fatty acid, which, as they say, helps recovery after heavy weighting), almond (for the best protein-carbohydrates ratio), cedar (for best protein amino acid composition) and hazelnut (for a unique composition of vitamins “B” and “E”). And they also market pistachios for its vitamin K, indispensable for myogenic tonus. Cashew has a lot of magnesium, which effectively helps fight muscular fatigability. Experts believe that the fitness industry will be the fastest growing niche for nutrition products, including nut mixtures and peanut-butter. Russians aren’t familiar with them well enough, but their interest is quite strong.

Muskelmasse), Walnüsse (wegen ihrer Omega-3-Fettsäure, die, wie man sagt, die Erholung nach einer großen Anstrengung unterstützt), Mandeln (für das beste Verhältnis von Protein und Kohlenhydraten), Pinienkerne (für die beste Zusammensetzung der Protein-Aminosäuren) und Haselnüsse (für eine einzigartige Zusammensetzung der Vitamine “B” und “E”). Und sie vermarkten auch Pistazien für ihr Vitamin K, das für den myogenen Tonus unerlässlich ist. Cashew hat viel Magnesium, was die Ermüdung der Muskulatur wirksam bekämpft. Experten gehen davon aus, dass die Fitnessbranche die am schnellsten wachsende Nische für Nahrungsprodukte sein wird, einschließlich Nussmischungen und Erdnussbutter. Die Russen sind noch nicht genug mit ihnen vertraut, aber ihr Interesse ist ziemlich groß.

‘Fitness-mania’ among white-collar professionals Recent research, made by Market Media agency, stated that up to three per cent of Russians are enrolled in new fitness clubs, and this number grows very fast. In Moscow and other big cities fitness-clubs grow like mushrooms after rain, a real “fitness-mania” among white collar professionals. The year 2014, the study believes, was a turning point for the Russian fitness industry, as well as for many others. It showed an increase of almost 26 per cent over the previous year,

Dried Fruits Pine Kernels Walnuts Almonds Hazelnuts Green Pistachio Kernels Ingredients

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