Packaging World May 2022

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50 PW MAY2022

Previewing EXPO PACK Mexico 2022 After four years without an in-person event of its kind in Mexico City, the biggest packaging and processing tradeshow in Latin America is back with an unprecedented technological and educational offering for brand owners and CPGs. By Lilián Robayo, Editor, Mundo PMMI

“It is time for us to meet again!” states one of the slogans that EXPO PACK Mexico 2022 is using to encourage professionals from over 40 vertical industries across Latin America to visit this world-class tradeshow, which is being held between June 14-17 at the Santa Fe Exhibition Center in Mexico’s capital. The 172,000 square feet of expo space will allow attendees to safely witness technologies from over 700 exhibiting companies, as well as attend world-class conferences about sustainability, gender equity within the industry, IIoT, e-commerce, and much more. Visitors can capitalize on business opportunities resulting from face-to-face encounters between professionals from CPGs, OEMs, and other stakeholders on the value chain. In the 2022 iteration of the show, international OEMs’ participation will also shine via dedicated halls for Argentina, Illinois, Italy, France, Spain, and Brazil.

Digital tools and options Through the digital tool Mi Agenda del Evento (My Event Calendar), EXPO PACK Mexico 2022 attendees will be able to schedule their visits to exhibitors’ booths, add educa-

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tional events they wish to attend to an easy-to-manage calendar, and plan their encounters and business meetings. This tool lets them locate relevant innovations and technologies offered by exhibitors through keyword, industry type, or category searches. This tool can be accessed via the EXPO PACK Mexico webpage (www.expopackmexico.com.mx) or by downloading the iOS or Android mobile web app. Using the virtual event expertise gained by EXPO PACK and PMMI during pandemic-related lockdowns, an EXPO PACK Online program will also be an option for this year’s show. Registration for this format is free, and it grants access to the event’s digital features, allowing virtual attendees to create and maintain a schedule of events through the Mi Agenda del Evento (My Event Calendar) tool. This schedule lets the user learn about the exhibitors’ offering and watch, on-demand, all of the 30-minute, pre-recorded technical conference sessions in a program called Espacio para Innovadores (Innovation Stage), both during and after the event. Online attendees who wish to visit the tradeshow will be able to modify their registration mode to in-person at no cost.

A pioneering educational program Mundo PMMI will showcase its world-class program, EXPO PACK Keynotes, for the first time in Mexico City prior to the show’s opening, June 14-16. These one-hour keynote presentations will focus on circular economy, robotics, and automation for packaging operations, as well as on the current state of the industry, featuring packaging expert leaders from renowned brands and retailers. As an extension of EXPO PACK Keynotes, and also on June 14 before the show starts, a high-level panel called “A 360° Look at Circular Economy and Packaging Sustainability:

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Packaging World May 2022 by PMMIMediaGroup - Issuu