PORTRAIT MODERN BEAUTY
An exclusive interview with the founder of the brand.
1.What made you start your own skincare brand? I was fascinated by our everyday beauty routine. It is a calm, slow moment of the day where we have the opportunity to find clarity and rethink about our lives in our busy daily schedules. Every morning, I try to obtain the best version of myself whilst in the bathroom. I felt that there weren’t products out there that could enhance our look in the most minimal natural way. I only found that beauty products either existed for women or men with a very strong product development for that market, but not so much makeup/skincare that truly geared towards both genders. I wanted to ultimately create products that had a natural look with an incredible efficacy, and was embracing everyone regardless of what sex they were and where they came from.
2.Tell us a bit about Portrait Modern Beauty. Portrait is a modern unisex skincare and makeup brand based in London, UK. We are inspired by an aim to create unisex skincare & makeup that are approachable and suitable for everyone. We focus on a beauty that is minimal, light and discreet yet naturally sophisticated, for people to be slightly enhanced to bring about the extra glow to their day. Our formulas are inspired by natural habitats with a sunny tropical climate. The abundance of sun, seawaters and exotic winds that these plants absorb creates a healing source of vitamins, minerals, positive energy and all round rejuvenation. All of which, brings about a mindful healing component to our everyday serene morning and evening routine. This stems from the holistic calm environment these plants are surrounded by, in which we assimilate into our skin, mindset and actions. We found that simple precious plants from mother nature were purely extraordinary for the skin, composing of invaluable elements that have been used as part of ancient beauty for centuries.
CRUELTY FREE | GLUTEN FREE | VEGAN | PARABEN FREE | SULFATE FREE | DERMATOLOGIST TESTED
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