UPMG CONFERENCE PROGRAMME 2012

Page 7

Monday 28 May

0700 - 0900

Vale Bar & Grill Breakfast

Castle Suite 1&2 Opening of Conference

0915 - 0925

Castle Suite 1&2 Session 1: KEYNOTE “Going for Gold”

0925 - 1005

Rebecca Hanlon, UPMG Deputy Chair

Jamie Baulch

Castle Suite 1&2 Session 2: Members’ session: Large format printing

1010 - 1050

Andrew Scott

Five members geographically spread across the UK who produce wide format print will give an overview of the equipment they use, the materials they print on to, the products they make, how they manage the service for their institutions and the perceived benefits for their department and theiruniversities

Castle Suite 1&2 Coffee & Exhibition

1050 - 1135

Castle Suite 1&2 Session 3 Social Media - how to get started

1135 - 1215

Simon Hampton-Mathews SarahGibbon University of the West of England Goldsmiths College

Simon will attempt a live demonstration of setting up a Facebook Profile and Business Page and a Twitter Profile and Business Page. He will encourage interaction and suggestions from delegates who have already set-up their own pages, the pitfalls and benefits. If time permits Simon will also give a brief overview of LinkedIn.

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Castle Suite 1&2 Session 4: ‘Selling the Print Unit to the Internal Market’ Jo Lloyd, Managing Director, Cotmandene Training Ltd

1220 - 1300

A discussion around the options and methods for increasing spend from the home audience – your internal customers. A look at the possibilities available for a CRD that wants to widen its income stream, with thoughts on customer surveys, selling and marketing your services, and whether, or indeed where cross media and W2P fits in The session will share practical experience, and tools and methodology which will help you plan the next step for your CRD.

Castle Suite Bar Lunch & Exhibition

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1305 - 1415


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