

We’ve said it before and we’ll never stop saying it...Thank you for your continued partnership with Padre Escapes. We know who we work for and we know your guest...that knowledge is paying off. Every peak season is different and this one had a slow start, but bookings have picked up since the end of May and we’re looking forward to a busy peak season. This issue of the newsletter is a snapshot of that knowledge and the tracking that helps us know how to market your property to keep it booked. We track because the only constant in our industry is change.
Tracking the market and guest behaviors allowed us to avoid overpricing holidays. We leaned on our experience and went against the grain. We kept rates in line with typical summer weekends, which led to longer stays, higher occupancy, and bette
We also eased up on rigid 3-night minimums where it made sense, helping fill calendar gaps and boost bookings.
Guests are spending more time on our site and coming back more often. a strong sign we’re giving them what they’re looking for.
Thanks for trusting us with your investment!
Christi, Charlie & Terry
We’re seeing a promising trend: our website’s returning visitors are up. These guests are coming back within about 30 days—most likely tracking prices, comparing options, and waiting for the right deal before they book. Even better? They’re spending more time on our site— engagement time is up by 44 seconds on average. That might not sound like much, but with over 68,000 users, that adds up to more than 835 extra hours of attention—or the equivalent of watching The Notebook 300 times. (That’s a lot of emotion and even more value-searching.)
So what does it all mean? Demand isn’t gone—it’s just gotten smarter. Travelers are more priceconscious than ever. Many understand how dynamic pricing works and are playing the waiting game to lock in the best deal. Others are simply being more cautious about how they spend right now.
The good news? They’re not bouncing. They’re sticking around, digging into listings, comparing options, and coming back for more. Our conversion rate is 2.24%—nearly three times the industry average of 0.8%. Clearly, once they land on our site, they’re finding what they need— and they’re more likely to book.
On top of that, there are signs of growing economic optimism. Recent global developments, like the U.S.–China tariff truce and a new U.S.–U.K. Economic Prosperity Deal in principle, are helping ease uncertainty. While it’s early, these shifts are encouraging as we head into the busy travel season.
Bottom line: returning guests are driving steady bookings and fueling a wave of last-minute reservations. We’ve got their attention—now we just need to keep giving them a reason to come back and click “book.”
*Booking Lead Time is the number of days between the date a reservation was made and the check in date.
How well do we know your guest, you ask? Based on a number of criteria and analytics, we know your guest’s age range, male vs female, where they are coming from, the device they use to book their stay, where they found your listing - 70% of all bookings come directly from our website. We even know booking lead times, which is the number of days between the day a reservation is made and the check in date. All this works together to create repeat guests, which in a market with so much supply...is a testament to taking care of people.
70% of bookings come directly from