INVESTING IN WHAT MATTERS MOST.
Boddie-Noell
Bill Boddie, Jr. VP of Operations Services Boddie-Noell Enterprises
Taking Care of People on Both Sides of the Counter
When Carleton Noell and Mayo and Nick Boddie started BNE in 1962, they had no idea the impact they would have 63 years later. Once just a single Hardee’s restaurant, they built the company from the ground up and slowly grew it into a flourishing business. After adding many members to their team, a new purpose came to mind: develop people and use the resources of the company to create opportunities that would positively impact lives. They certainly lived this purpose, and it continues to drive our company to this day.
Throughout our history, Boddie–Noell has faced both good and difficult times. Our strong culture is the center of our continued success. No matter the challenges that come our way, we hold true to the belief of “taking care of people on
“The key to success is the ability to get along with people—it will make your life worthwhile when you realize that.”
- MAYO BODDIE
The late co-founder of Boddie-Noell Enterprises
both sides of the counter,” a principle that both Nick and Mayo strongly believed. When we take care of our
employees, they will take care of our guests. Our core values – Respect, Excellence, Diversity, Honesty, Trust, and Teamwork – are the traits that make a solid leader who, in turn, will take care of our people.
Our success is credited to the people who work here. I am proud to work at a company that has so many loyal and long-tenured employees. This loyalty is a result of our leaders that embody our vision and values daily. This leadership builds trust, engagement, and high performance, remaining steadfast no matter the circumstances.
Looking ahead, a new group of leaders — both in the field and at the Home Office — is ready to continue the legacy. To help guide this effort, the BNE Vision and Values
Committee was created. This group of individuals was chosen based on their display of our vision and values within their respective leadership roles. The committee is working on new ideas to share and strengthen our culture within the company and our communities.
Since the beginning, we have been blessed with talented, dedicated people who represent our values. As Mayo once said, “The key to success is the ability to get along with people — it will make your life worthwhile when you realize that.” This simple truth continues to motivate us to do our best and serve our communities.
Thank you for everything you do to help carry on the legacy of Boddie–Noell Enterprises.
PURPOSE STATEMENT
To use the resources of our company to provide opportunities for our people and to be a positive influence on people’s lives wherever and whenever we can.
BNE VISION
We are a values-based family business established in 1962 that believes in people.
Focused on restaurants & real estate Operated by the best people in the industry
Meeting the ever-changing needs of our customers & communities
Enjoying every aspect of our success
BNE VALUES
RESPECT for individuals, communities, and our environment.
HONESTY at all times, regardless of circumstances and without fear of retribution.
TRUST in others and ourselves. We fulfill our commitments and treat mistakes as opportunities to learn and grow.
EXCELLENCE in all we do, exceeding the expected and continuing to improve.
TEAMWORK or enthusiastically working together to accomplish more.
DIVERSITY to value each person’s unique ability to contribute. The strongest team is the one that recognizes individual talents and strengths.
2024 Founder Award & Best Biscuit Maker Award Recipients
Throughout the night as winners accepted their awards and voiced words of appreciation, it was clear that though their individual stories and circumstances differed, BNE’s core values of respect, honesty, trust, excellence, teamwork, and diversity were a vital part of each person’s success.
Founders Award
TAward recipient
he Founders Award is the top operational award given annually by BoddieNoell. The award is given to the company’s top performing Hardee’s restaurants and their general managers.
Founders Award
“Every person here is a winner. You make Boddie-Noell what it is – truly a family. You’re the reason we’re successful.”
- BRENDA CHERRY Senior VP of Hardee’s Restaurant Operations
The best of the best from Boddie-Noell’s 325 Hardee’s restaurants gathered at Rose Hill for the annual awards banquet on Sunday, March 2. The four top regional biscuit makers in the company, 11 Founders Award winners, their guests, and members of the BoddieNoell leadership team were in attendance to honor the best in operational excellence across the company in 2024.
winners must meet and surpass an established set of criteria for operational excellence in addition to representing and impacting Boddie-Noell in an extremely positive way.
Winning the award is no easy feat. Restaurants are tracked throughout the year in the categories of sales, food costs, payroll, miscellaneous expenses, and overall restaurant operations. Winners must also exemplify the core values for which Boddie-Noell stands.
The Founders Award is given in honor of the company’s three founders, the late Mayo Boddie, Sr., the late Carleton Noell, and the late Nick Boddie, Jr., who together opened the company’s first Hardee’s in 1962. Each founder played an integral
role in setting the framework that would influence and shape the company for more than 50 years.
Bill Boddie, Jr., VP of Operations Services, hosted the evening and led the audience through the actionpacked awards ceremony. He expressed his gratitude to everyone in attendance, and their teams back home, for making 2024 an incredibly successful year for the company.
As the winners stepped up to the podium to accept their awards, they quickly diverted praise from themselves to their co-workers back at the restaurants, truly embodying Boddie-Noell’s core values.
Meet the 2024 Founders Award winners on the next page.
Jenice Jones,
JONATHAN ABEL
General Manager
Hardee’s of Midlothian VA
“I did not believe it!”
ANGELA HARRIS
General Manager
Hardee’s of Marion
“I was very proud of my team and shared the news via our group text!”
GLADYS STEWART
General Manager
Hardee’s of Yanceyville “ME?! HOW?!”
NELSON CONTRERAS
Sr. General Manager
Hardee’s of Luray
“Proud I coached my team and that they believed they could achieve it.”
LATONYA DUNGEE
General Manager
Hardee’s of Farmville
“I was very excited and grateful.”
BRITTANY GILBERT
General Manager
Hardee’s of Claypool Hill
“I was excited and couldn’t wait to tell my team!”
JENICE JONES
General Manager
Hardee’s of Barnwell
“I was happy and excited. I was jumping up and down and dancing!”
LINDA WATKINS
General Manager
Hardee’s of Madison Mayodan
“I was proud of myself and my team.”
DAWN PICKLE
General Manager
Hardee’s of Wytheville “Finally!”
LINDA WELLS
General Manager
Hardee’s of Old Stage Road
“I was honored. I felt grateful and accomplished.”
Meet our 2024 Founders Award Recipients:
• Each recipient was asked what their first thought was after hearing the news of achieving this huge success.
MARIE WELLS
General Manager
Hardee’s of Kingstree
“Should I cry or jump up and down?!”
To make our golden brown biscuits in 2024, BNE
Hardee’s used:
Biscuit Maker Champions
For more than 40 years, Hardee’s customers have started their day with the Made From ScratchTM biscuit that BNE introduced to Hardee’s in 1977. Since then, our biscuit makers have been perfecting the craft of baking outstanding golden-brown biscuits.
attendance awaited the announcement of 2024’s Best Biscuit Maker winner.
As each regional winner was announced, Boddie-Noell’s core values were on display yet again. Each winner acknowledged that he or she couldn’t have done it without teamwork and that practicing and following the procedures led them to excellence.
> 6,300,000 pounds of biscuit and cinnamon raisin mix
> 448,000 pounds of flour
> 4,800,000 gallons of buttermilk
The Best Biscuit Maker challenge is a beloved company tradition that we started in 1983. More than 700 biscuit makers from more than 300 Hardee’s restaurants participated in the 2024 competition. Contestants represented restaurants across NC, VA, SC, and KY.
The competition started in October, and each biscuit maker was evaluated based on the quality of biscuits, knowledge of proper biscuit equipment, cleanliness and care of the biscuit equipment, knowledge and execution of company procedures, grooming and appearance. The judges included regional directors, vice presidents, and other executives in the restaurant division of BNE.
A winner from each of our four Hardee’s regions was selected as a regional winner. The four regional winners then competed for the title of Best Biscuit Maker and were honored at the company’s annual banquet at Rose Hill Conference Center on March 2. Rose Hill was filled with anticipation as all in
Tony Robinson from the Hardee’s at 701 Independence Blvd. in Virginia Beach, VA. was announced as BNE’s Best Biscuit Maker for 2024. No stranger to success in the biscuit making competition, this is Robinson’s fifth time being named overall Best Biscuit Maker in his 12 years of baking biscuits for Hardee’s. He was also named the top
Hardee’s biscuit maker nationwide in 2023, competing against biscuit makers from the brand’s more than 1,700 restaurant locations across the United States. Robinson will again compete in Hardee’s national competition, looking to reclaim his title.
In addition to Robinson, the three best biscuit maker regional winners were Geraldine McCaskell of Bamberg, SC, Kelina Souza of Disputanta, VA, and Argelia Soarez of Roanoke, VA.
“Our biscuit makers are truly special. Not many people could happily get up that early and put so much love into what they do.”
- BRENDA CHERRY Senior VP of Hardee’s Restaurant Operations
GERALDINE MCCASKELL
Hardee’s of Bamberg Region 1
Which company value is most meaningful to you?
“Teamwork. Together we can accomplish so much!”
2
How did you prepare for the competition?
“I practiced often and set my mind on being the best. Having the support of my friends and family was important.”
Four Decades of Dough
Secret to making a delicious Hardee’s biscuit?
“Follow the procedures, love what you do, and strive to produce a product the customers will enjoy.”
It’s a rare and remarkable achievement when two individuals dedicate 40 years of their careers to one company, and that’s exactly what Peggy Staton and Shelton Smith have done as cherished biscuit makers for Hardee’s and Boddie-Noell.
Shelton Smith from Hardee’s of Norton #2 in Norton, VA celebrating 40 years with BNE.
Peggy Staton from Hardee’s of 33rd & Main in Louisa, VA celebrates 40 years with her GM, Raymond Porter.
Secret to making a delicious Hardee’s biscuit?
“I make them as if I was making them for my family.”
According to BNE procedures, biscuit quality standards are based on the following:
Golden brown appearance
Moderate buttermilk flavor
Specific height, weight, diameter, internal temperature, and yield measurements
TONY ROBINSON Hardee’s of Independence Boulevard Region
KEILANA SOUZA Hardee’s of Prince George Region 3
ARGELIA SOAREZ Hardee’s of Vinton Mill Road Region 4
Biscuit Maker Champion
Our People Living Our Purpose: To use the resources of our company to provide opportunities for our people
Hardee’s Hosts WQDR Morning Show
WQDR’s wildly popular morning show, hosted by Mike and Amanda, will broadcast from eight Hardee’s restaurants across the RDU market. Mike & Amanda’s Hometown Tour is inviting listeners to join them at various Hardee’s locations for a free Sausage Biscuit, coffee, giveaways, and on-air chatter from May 8 through August 21.
Hardee’s of Old Carriage Road in Rocky Mount kicked off the tour on May 8. Guests turned out early for on-air sampling of new Breakfast Burritos and Peach Tea.
Mike and Amanda peppered their usual morning chatter with rave reviews for Hardee’s made-from-scratch biscuits, Frisco Breakfast, and new beverages, along with shout-outs to the listeners and loyal Hardee’s guests in attendance.
The show will broadcast from BNE Hardee’s located in Rocky Mount, Raleigh, Garner, Benson, Sanford, Creedmoor, Lillington, and Wendell.
Madison-Mayodan Guest Appreciation Day
The Hardee’s of Madison-Mayodan hosted their annual Guest
Appreciation Day in May. Guests were invited to enjoy cake, fellowship, and had the chance to win free food from Hardee’s.
Salem Parade Star
The Operations team from the Salem, VA restaurants and the Happy Star led off the annual Salem Christmas parade. Hardee’s was the 2024 title sponsor, receiving great exposure for the company.
Thanks to Stewart Schuyler, Andrew Hodge, and the rest of the team who made this happen!
Sporting Clay Title
Service Techs from Region 1 took their sporting clay skills to Rose Hill and bonded over a little friendly competition. Captain Steve’s team took home the bragging rights until next year’s rematch. Captain James’ team may not have won, but James won the “Top Shot” award for breaking 38 out of 50 clays.
Feeling the Love at Northwest
The team at Hardee’s of Northwest in Leland, NC showed their Valentine’s Day spirit by dressing up, decorating the restaurant, and serving the very popular heart-shaped biscuits.
Top, from L: Sonny Newman, Steve Ryan, Kelvin Humphrey, Roderick Starns Bottom, from L: Laris Smajic, James Padgett, Robert Consalvi, John Loveday, Brad Wooten
and to be a positive influence on people’s lives wherever & whenever we can.
Rocky Mount Special Olympics
First Responders Day
Region 2 hosted their third annual First Responders Day in May. All First Responders from Nash, Edgecombe, and surrounding counties were invited to the FOP Lodge in Rocky Mount to enjoy a free meal courtesy of Hardee’s and BNE.
Hats Off to Tony Haopshy, ECU Grad!
Congratulations Tony Haopshy, Region 1 & 2 Asset Protection Manager, for his college graduation from ECU on May 10th! Tony is a great example of our people living our purpose and treats all individuals with care and respect.
For two days in April, a group from the Home Office spent the morning volunteering at the Rocky Mount Special Olympics held at Rocky Mount High School. Volunteers were stationed at the Softball Throw to keep score, line up participants, and cheer for all athletes. Everyone agreed it was an incredibly rewarding experience to see the joy of each athlete as they competed, no matter the outcome.
CUSTOMER COMPLIMENT
Sent to the team of Midlothian, VA.
“I had a medical situation and superlative actions were taken by staff. Order placed and drinks in hand, I headed out the door to my wife in the van at the curb when I became very dizzy! I started to fall but was saved from hitting the floor by the actions of Darleen, who grabbed me by the belt until other staff got a chair for me to sit. Actions were taken, and staff members got my wife from the van. After I regained control of my body, both Reggie and Darleen, continued to assist me back to health.”
Bottom, from L: Daniel McGowan, Johnny Ramsey, Katrina Benton, Sheriff Stone, Frances Miller, Diane Thompson, Police Chief Hassel
Working Together with Family
From our Home Office in Rocky Mount to our Hardee’s locations across four states, family ties are everywhere you look. As a third-generation family business, BNE prides itself on the family-centered culture it was founded in when brothers Nick and Mayo Boddie, alongside their uncle Carleton Noell, opened one of the very first Hardee’s restaurants in Fayetteville, N.C.
This enduring spirit, rooted in mutual respect and a deep appreciation for every individual, is encapsulated in our motto: “We Believe in People.” This isn’t just a motto; it’s the foundation of how we operate daily, honoring the unique gifts and talents of each team member. Whether it’s team members who are actual family, or team members who feel like family, Boddie-Noell is fortunate to have both.
Our growth and over 60 years of success as the largest Hardee’s franchise operator in the United States are a testament to the hard work and dedication of our employees. These are just a handful of the many family members who work together, contributing to the vibrant, people-centered culture that defines Boddie-Noell Enterprises.
and her children Amia
Mother & Son: Kathy Trusch, VP of Human Resources, and Nick Trusch, Operations Specialist – Home Office.
Sisters & Aunt: Molly Lawler, Lead Help Desk Services Dispatch, Donna Batchelor, Director of Restaurant Property Management, and Michaela Stallings, Help Desk Services Dispatch – Home Office.
Mother & Children: Jasmane Alston, Region 3 DM,
& Amya Yates, and Karl Crenshaw, Crew Members – Hardee’s of Blackstone.
Sisters: Rubie Session, GM –Hardee’s of Hampstead and Patricia Johnson, GM – Hardee’s of Sneads Ferry.
Niece & Aunts: Sabrina Sparrow, Shift Leader, Janice Sparrow and Theresa Canada, Crew Members –Hardee’s of Amherst.
Brothers: Sam & Timothy Foster, Crew Members – Hardee’s of Crewe. Not pictured: Sam & Timothy’s aunt, Region 3 DM, Stacey Owen.
Granddaughter & Grandmother: Hailey Dinota, Accounts Payable Specialist, and Janie Herring, Executive Assistant – Home Office.
Daughter & Mother: Bailey Lancaster, ES Interview Specialist, and Michelle Smith, Senior Workday Manager –Home Office.
& Mother:
Mother & Daughter: Linda Matthis, Director of Human Resources, and Casey Matthis, GM at Hardee’s of Elizabethtown.
Daughter
Whitney Sapp, Crew Member, & mother Geraldine McCaskell, Biscuit Maker – Hardee’s of Bamberg.
Sisters: Reva Marsh, GM – Hardee’s of Wilson 301S and Tasha Hill, GM – Hardee’s of Wilson.
Sisters: Hope Connor, Senior Accounts Payable Specialist and Jessica Fleming, Asset Protection Manager –Home Office.
Mother & Daughter: Brooke Schulter, Region 1 DM, and Riley Walker, Manager – Hardee’s of Richlands Highway.
Bringing Our Vision & Values To Life
The following stories were submitted by supervisors and peers of BNE team members who wanted to recognize them for bringing our Vision and Values to life. Thank you, BNE Vision and Values Committee, for leading this special project.
1. Kirsty Dessenberg Hardee’s of Celebration Station
Call taken by Helpdesk and submitted to Values Committee by Corey Roberts
“A customer called to compliment GM Kirsty for her kindness, leadership, and thankfulness for saving his life. In June, he was leaving the restaurant and had a stroke. He was visiting from New Jersey and didn’t have friends or family in the area. Kristy took care of the customer, called 911, and stayed in touch to make sure he was okay.”
2. Lisa Joyner
Hardee’s of Leland
Submitted by Jennifer Osborne
“Lisa has worked for BNE for 33 years, starting at the Hardee’s in Independence Mall in high school and eventually transferring to the Hardee’s of Leland, where she is currently the main drivethru cashier. Lisa is willing to lend a helping hand, give you a shoulder to cry on, listen, or give advice, and is always ready to send up an extra prayer when needed. When we have company wide contests, she gives 110% and always wins. Lisa models our values each day.”
3. Kristen Kelley
Hardee’s of McGee’s Crossroads
Submitted by Stacy Buffkin
“Kristen has been with BNE since 2022. Since joining our team, Kristen has moved from a Cashier to Shift Leader, and was most recently promoted to an Assistant Manager. Kristen is a team
player, working right beside her crew and continuously coaching. She treats everyone the same and never turns a blind eye to an opportunity in which she can make a difference. This Hardee’s location often has visitors from BNE that she has never met, but still performs the same, and we always receive positive feedback. If I had to choose one value Kristen displays best, it would be honesty. She gives honest feedback to her crew to help them grow and prosper. She will go far with BNE, and I couldn’t be prouder of her.”
4. Bernadina Martinez & 5. Maria Hernandez
Hardee’s of Coats
Submitted by Carolyn Williams
“Bernadina Martinez and Maria Hernandez both work at the Hardee’s in Coats. They both display great teamwork, respect, and trust. Bernadina and Maria have always been there when called on to help another restaurant and they always give it 100%. I respect and appreciate all that they have done and will do.”
6. Mary “Yvonne” Gurganus
Hardee’s of US-117
Submitted by April McFarling
“Yvonne has been with BNE since 1995. At 72 years young, she works circles around the other employees and is full of life. She encourages her team members to do their best and is willing to help them when in need. She is very strong operationally, making sure procedures are being followed, and the team can
6 1
always count on her. Yvonne also trains new crew members and encourages them. She brings treats for holidays and fresh veggies from her garden. She always talks with the crew on how they can help with sales. Our guests love to see her, and she loves to see them.”
7. Max Fryer
Hardee’s Mocksville
Submitted by Jennifer Frasier (Not pictured)
“Max Fryer lives BNE Visions and Values by simply being herself. She is a motivated person who loves life and enjoys her job as a cashier at Hardee’s in Mocksville, NC. In the short time she has been with us, she has taken the time to learn customers by name and greets them with a smile. Max is always willing to help, eager to please managers, and helps her crew in any way she can. Her actions speak volumes for who she is as a young person and future leader. We are proud she’s part of the Mocksville family.”
8. Gabe Newton
Hardee’s of Salem #2
Submitted by Hardee’s of Salem #2
(Not pictured)
“Gabe is a soft-spoken young man but speaks loudly with his actions. Gabe is always respectful and considerate of customers and co-workers. He can work any station in the restaurant and does an outstanding job, working with urgency and quality in mind. Due to his work ethic, honesty, and trustworthiness he is currently training to be a Shift Leader.”
9. Walisa Corujo
Hardee’s of Bamberg
Submitted by Dwayne Searson
“After handling her responsibilities as the GM at Hardee’s of Bamberg, Walisa demonstrates her values as a caring human being. She volunteers her time, vehicle, gas, and personable conversation to elderly people who are unable to drive to the grocery store, doctor’s appointments, etc. She
exemplifies the values expected of BNE employees, reacts without provocation, and is an asset to the community and her many guests of Hardee’s.”
10. Rosa Gonzalez
Hardee’s of Preston Avenue
Submitted by Hardee’s of Preston Avenue
(Not pictured)
“Rosa Gonzalez comes in and starts helping wherever needed. She opens the kitchen and runs the grill, helps train new crew members, and makes sure that the food is hot and ready. Rosa always has a smile on her face and is a great team leader.”
11. Jamie Hall, 12. Bethanea Bonnell, & 13. Stephanie Lopez
Hardee’s of Wytheville
Submitted by Hardee’s of Wytheville
“Jamie Hall exemplifies teamwork by going above and beyond to help
whenever she can. She has come to my rescue any time I have needed assistance.”
“Bethanea Bonnell personifies teamwork. She helps in any capacity she can. She checks on our older guests when we do not see them for a couple days, as well as their pets.”
“Stephanie Lopez is always respectful. She can be busy, but no matter what she is respectful in her tone and her actions.”
14. Karinda Wilson
Hardee’s of Madison/Mayodan
Submitted by Barbara Robinson
“We have an employee who has kidney cancer. Karinda has taken him under her wing and takes him to his doctor’s appointments and helps fill out his paperwork. She makes sure he has money for his medicine and helps him take it as needed. She is also helping to take care of her in-laws and looks out for others that are in need.”
We are a values-based family business established in 1962 that believes in people.
Operated by the best people in the industry
“People are the heart of our business. Their dedication, loyalty and devotion to serving our company and guests is appreciated. With a combined total of 2,065 years of service in 2024 we are blessed to be represented by these 64 anniversary recipients.”
- MIKE BODDIE
The names celebrated below reflect employees with anniversaries between April 12, 2024 and April 30, 2025.
50 YEARS
Chuck Burke Region 4 Vice President
“It is hard to imagine that 50 years have passed since I began my career at BNE. I have loved the restaurant business since day one. I still love working with our people in the restaurants. Over the past 50 years I have worked with a lot of great people. I am grateful to everyone that has helped me grow with Boddie-Noell. Building relationships with everyone that I have worked with over the past 50 years has been amazing.”
45 YEARS
Mike Boddie Home Office
Terry Lewis
Mike
Shirley Corbett Hardee’s of Bishopville
Donna Edmonds Region 2 District Manager
Hardee’s of Gordonsville
Nichols Region 4 District Manager Louella Wilson Hardee’s of Bishopville
Mary Baines Hardee’s of Hopewell #1
Juliette Starke Hardee’s of Emporia
Josephine Drakeford Hardee’s of Northwest
Peggy Staton Hardee’s of 33rd and Main
40 YEARS
Marilyn Johnson Hardee’s of Azalea Plaza
Johnny Thompson Home Office
Mae Joyner Hardee’s of George Washington Hwy
Stephanie Legette Region 1 District Manager
Donna Chilton Training
Pam Larimer Home Office
Naomi Robinson Hardee’s of Bishopville
Hope Connor Home Office
Linda Matthis Human Resources
Carrie Shackleford Hardee’s of Gorman Street
35 YEARS
Janet Holland Hardee’s of Shoppes at Gloucester
William McCann Hardee’s of Yanceyville
Donna Turner Hardee’s of Riverside Drive
30 YEARS
Joan Grandstaff Hardee’s of Timberville
Rosa Plummer Hardee’s of Lightfoot
Richard Williams Home Office
Lisa Grant Hardee’s of Newport News
Anthony Pope Hardee’s of New Market Drive
Eugene Brandenburg Hardee’s of Salem #2
Shelia Garner Hardee’s of Roanoke Rapids #2
Janice Sparrow
Hardee’s of Amherst
Thelma Bryant Hardee’s of Rolesville
Andrew Ghee Hardee’s of Laburnum Ave
Stanley Start Jr. Hardee’s of Oceana/ Dam Neck
Catherine Choy Region 1 District Manager
Angela Harris Hardee’s of Marion
Jennifer Sutphin Hardee’s of Hillsville
Donna Creech Hardee’s of French Quarter
Corey Roberts Region 2 District Manager
Sonny Ward Hardee’s of Paintsville
Evelyn Dews Hardee’s of Appomattox
Mary Sheely Hardee’s of Kannapolis #2
Caroline Williams Hardee’s of Hemingway
ANNIVERSARIES
Roosevelt Banks
Hardee’s of Ravenel
Jacqueline Johnson
Hardee’s of Coeburn
Thomas Locklear
Hardee’s of Lumberton #3
Joseph Roberson Field Engineer
Angel Bowen
Hardee’s of Clifton Forge
Ellen Keeter
Region 4 District Manager
Maricela Martinez
Hardee’s of Duke Street
Antonieta Sagastume
Hardee’s of Farrington Road
Carolyn Wynn
Hardee’s of Jenkins
Stacey Owen (21 years with BNE) was recently promoted to Sr. DM of Operations in Region 3. Congrats on your welldeserved promotion!
25 YEARS
Sherry Browning Region 4 District Manager
George Kerns
Hardee’s of Tidewater Trail
Elizabeth Miller
Hardee’s of Cantrell Ave
James Speller
Hardee’s of Elizabeth City #2
Sherry Browning, Region 4 DM, receives her 25 year anniversary gift from Region 4 VP, Chuck Burke.
Marilyn Johnson, Senior General Manager at Hardee’s of Azalea Plaza, celebrates 40 years.
Donald Greene Hardee’s of Holland
Cynthia Lawrence
Hardee’s of Enfield
Cheryl Montague Hardee’s of Lawrenceville
Latasha Tomlinson
Hardee’s of Southside Plaza
Sonia Villatoro celebrates 20 years at Hardee’s of Creedmoor Crossing. “Sonia is efficient, effective, and an all around team player,” says Brenda Allen, her DM.
Adam Ipock Home Office
Robert Lethco
Hardee’s of Cumberland Mills
Richard Privett Service Technician
Tanya Washington
Hardee’s of Mechanicsville Pike
Region 3 DM, Robin Lynch, and GM of Prince George, Carole Dreibelbis, celebrate their retirements with Region 3 DM Travon Graves. Robin has been with BNE for 45 years, and Carole has been with BNE for 32 years. Congratulations on your retirements!
PROMOTIONS
The names celebrated below reflect employees promoted between January 1, 2024 and April 30, 2025.
Wanda Addison District Manager of Operations
Marshall Combs Sr. District Manager of Operations
Sara Leggett Facilities Management Systems Manager
Earnest Rivers District Manager of Operations
Emmanuel Akpobiyeri Sr. Instructional Designer
Carlton Gilchrist District Manager of Operations
Frances Miller Regional Director of Operations
Pam Spivey VP Marketing
Bill Boddie, Jr. VP Operations Services
Travon Graves Sr. District Manager of Operations
Becky Owens VP Benefits and Compensation
Sametra Vaughn District Manager of Operations
Bunn Boddie VP Corporate Support Services
Ronald Hepburn District Manager of Operations
Stacey Owen Sr. District Manager of Operations
Sherry Browning Sr. District Manager of Operations
Janetta Holden District Manager of Operations
Brian Phillips Corporate Controller
Lisa Horne, our new GM of the Home Office Cafeteria, along with Tracy Odom, who has been with BNE since he was 16 years old.
Evelyn Dews, Manager of Hardee’s of Appomattox, celebrates 31 years with BNE.
Dwight Searson, Region 3 VP, and Melissa Presgraves, Region 3 Director, present Region 3 DM, Samantha Weatherholtz with her 15-year anniversary gift.
Terry Lewis, Crew Trainer from Hardee’s of Gordonsville, celebrates 45 years! From L: Zamara Garcia, Leonsa Alvarez, Selwyn Lewis, Terry Lewis, Melinda Muna.
Carrie Shackleford, GM at Hardee’s of Gorman St., celebrates 35 years!
Investing in You: A Look at Your Employee Benefits
BNE understands the importance of employee benefits. Whether in need of single or family insurance, BNE employees know they will find a variety of benefit plans to suit their unique needs. Employees are able to customize a package of benefits –and change some of their selections as needed in future annual open enrollment periods.
Insurance Benefits
TBNE offers a wide variety of insurance benefit options to suit the health, life, and income protection needs of our employees.
The group insurance benefits consist of medical, dental, and vision health plan
he benefits offered by Boddie-Noell represent a significant component of an employee’s overall compensation. For certain benefits, the employee and Boddie-Noell share the cost of coverage. For other benefits, the employee pays the full cost through convenient payroll deduction.
Savings and Employee Retirement Plan
Our Savings and Employee Retirement Plan is a 401(k)plan designed to provide eligible employees a means to save for retirement on a tax-deferred basis. The plan allows employees with one year of service (consisting of at least 500 hours) the opportunity to contribute 1% to 15% of their eligible compensation on a pretax basis (subject to tax law limits). BNE currently matches $0.35 for every dollar an employee contributes, up to the first 6% of eligible compensation. Participants can choose from a variety of investment options available to invest their funds.
BNE implemented various tools during 2024 to assist our company leaders in communicating the benefits of enrolling in the plan to employees, including job aids and savings worksheets.
If an employee contributes $25 per week for 25 years, they will have contributed $32,500 and could potentially earn $40,984 for a total balance of $73,484 (based on 6% estimated
choices; term life insurance plans; short term and long term disability options; accident and critical illness plans; and identity theft protection plans.
Eligibility for benefits is determined by the employee’s position within the company.
The enrollment process for all insurance benefits is managed within our Workday operating system. Once eligible, Workday automatically sends the employee a “task” to enroll and directs the process for enrollment.
Money that employees contribute adds up over time. The sooner an employee starts contributing, the larger the balance will be at retirement.
effective rate of return). The financial well-being of employees is extremely important to BNE, and we encourage all eligible employees to take advantage of this retirement benefit.
From L: Susan Roberson, Kim Dean, Becky Owens
Helping Hands
BNE believes in lending a “Helping Hand” to those in need. The BNE Helping Hands Program was established in 2006 to give employees a way to help each other in times of crisis. The program is designed to provide financial assistance to BNE employees who may be experiencing an unforeseen personal crisis such as acute illness, natural disaster, fire, or flood. Through payroll deduction an employee can contribute as little as $1 per pay period to the fund. If an employee experiences a personal crisis, they can apply for assistance through E4ERelief, which administers the program for BNE. During 2024, the program paid 24 grants to employees totaling $73,301. Applications for assistance can be completed online at bnehelpinghands.e4erelief. org. A link to this website has been added on the restaurant iPads.
All-In Award
BNE has been recognized with the C. A. Short’s All-In Award for the Best Holiday program, honoring its impressive average 94% employee participation rate over the past five years in the company’s Christmas gift program for restaurant employees.
ThisBenefitHub
BNE has added BenefitHub to the list of benefits available to all employees. BenefitHub fills in the gap when employees need a benefit outside the company’s core benefits, such as pet insurance, auto insurance, and home
esteemed award acknowledges organizations that foster a culture of recognition. The Christmas gift program was established over 20 years ago by Boddie-Noell. The program is one of numerous benefits offered to eligible restaurant employees, demonstrating appreciation for their dedication and hard work throughout the year. Representing Boddie-Noell, Sandy Harris, HR Administrative Assistant, and Kathy Trusch, Vice President, accepting the award on company’s behalf.
insurance. BenefitHub also offers employees various discounts for travel, shopping, event tickets, and gift cards.
Corporate Chaplains of America
Corporate Chaplains of America brings care and compassion to the workplace, where it is needed most and can make a meaningful difference. Employees can contact a Corporate Chaplain for support and encouragement. CareOne is an employee assistance program within Corporate Chaplains. CareOne provides confidential and caring assistance for help with stress, anxiety, relationship issues, drugs, alcohol, personal, and family problems.
MDLive
Included in BNE’s “traditional” medical insurance program is “virtual” healthcare access called MDLive. MDLive connects insured employees with healthcare services via remote access like phone and video calls, and messaging.
MDLive is a convenient way to receive healthcare from the comfort of one’s home. Why travel to a healthcare facility or wait in a waiting room to be seen when
MDLive makes attending a virtual appointment easy and stress-free.
Although not be suitable for all medical situations, it is likely to become a more integral part of health and wellness insurance programs as technology continues to advance.
Employees enrolled on BNE’s HRA medical insurance plan can receive virtual care with a MDLive healthcare professional for as little as a $10 copay!
If you have any questions about eligibility or benefits, contact:
Insurance eligibility or Benefit Hub: Kim Dean, ext. 1338 or Susan Roberson, ext. 1386.
Retirement or Helping Hands: Becky Owens, ext. 1516 or Susan Roberson, ext. 1386.
Photo: Sandy Harris (left) with Kathy Trusch (right).
BNE Exceeds SOVA Fundraising Goal
BNE has partnered proudly with Special Olympics Virginia (SOVA) for 44 years, raising more than $2 million to support athletes with intellectual disabilities.
In Fall 2024, BNE hosted a fundraising event in Virginia Hardee’s restaurants from September 30 to November 8. Each of the 165 stores had a goal of raising $1,000. The employees at the top 10 earning stores would be eligible to win cash prizes.
VP of Ops Services Bill Boddie, Jr. led the initiative with an ambitious $100,000 goal and the promise of participating in the Polar Plunge at Virginia Beach in early February 2025 if the goal was met.
BNE exceeded the goal by raising a total of $116,980 — the highest amount the company has ever achieved!
“Each and every one of our Virginia Hardee’s restaurant team members played a crucial role in this success, contributing to an incredible cause that
From L: Jada Jones, Paul Ballard and Evan Euripides
supports athletes throughout the state of Virginia,” Boddie continued. “I’m very proud of all our Virginia Hardee’s team members and leadership’s dedication and hard work in reaching our goal.”
The amount raised sent over 450 athletes to the 2025 SOVA Summer Games.
“This exemplifies our motto, ‘We Believe in People,’” said Boddie. “It makes me so proud that we are fortunate and capable of using the resources of our company to help and serve those in our communities that we operate in.”
“In celebration of reaching our target, I took the Polar Plunge as the Hardee’s Star in the Atlantic Ocean. It was an exhilarating experience, undeniably cold, and I loved every minute of it!”
- BILL BODDIE,
JR.
VP of Operations Services
SOVA expressed gratitude for the Boddie-Noell partnership on their website. “We extend a heartfelt thank you to Boddie-Noell/Hardee’s and every supporter who contributed to this year’s record-breaking campaign,” the post read. “Your dedication to inclusivity is an inspiration, and together, we are making a lasting impact on the lives of Special Olympics athletes.”
Bill Boddie, Jr. dressed in the Hardee’s star costume, poses with Mark Henry, Region 2 Director, just before the Polar Plunge.
The Region 4 Road Show
The Region 4 Road Show was a memorable event, highlighted by the theme “nurturing our people on both sides of the counter.” This was carried throughout the presentation with specific examples of how nurturing crops can directly relate to nurturing people.
Region 4 Vice President, Chuck Burke, explained the theme in more detail, stating “We talked about the development of employees and management. Our plan involves nurturing our people – showing them care, compassion, and support as we plant the seed with our people and provide the right environment for them to grow and support in any way we can along their path.”
SCHOLARSHIPS
2025 James H. Waters & Betty Jean Oxendine Scholarship Recipients
James H. Waters, the late Vice Chairman and Chief Administrative Officer of BNE, realized the importance of education and its role in personal development. Today we continue to honor his beliefs by awarding scholarships and encourage families of our employees to take advantage of this important benefit.
The Betty Jean Oxendine Scholarship program was created in memory of Betty, an employee who lost her life at age of 18. Through this memorial, BNE hopes to help other young people with promising futures achieve their goals in healthcare.
Ingrid Carrillo-Juarez
Hardee’s of
Martinsville East
Hannah Cooper
Hardee’s of Tanglewood
Aimee Estevane-Arteaga
Employee: Angela Arteaga
Hardee’s of Tarboro
David Hannah
Hardee’s of Military Cir.
Da’Niya Jones
Hardee’s of Oxford
Kayla Klontzaris
Employee: Duane Stachler
Region 2 Service Tech
Olivia LeBlanc
Hardee’s of Mercury Blvd.
Elisa Martinez
Hardee’s of South Side Plaza
Keiyanna McNeil
Employee: Felicia McNeil
Hardee’s of Spring Branch Park
Nevaeh Parker
Hardee’s of Enfield
Darrien Sanders
Betty Jean Oxendine
Scholarship Recipient
Hardee’s of Ahoskie
Chevon Trotter
Hardee’s of Martinsville East
Raegan Weber
Employee: Paul Weber Home Office
Harrison Vaughn
Employee: Randy Vaughn Home Office
Jenna Weber
Employee: Paul Weber Home Office
Ke-Nius Wilkins
Employee: Nicole Bullard
Hardee’s of Gold Rock
Ashlynn Small
Employee: Donald Small Home Office
Region 4 Winners
The Spirit of NC Award
Boddie-Noell received The Spirit of North Carolina award in a ceremony held at Smith’s Pavilion in Rocky Mount on March 25 of this year. This award gives statewide recognition to organizations that demonstrate their commitment to community impact by developing philanthropic culture and volunteerism; serve as an example of exceptional leadership and partnership with communities by creating long-term solutions for positive change; and increase opportunities for giving through workplace campaigns and special events.
The award presenter commented, “The leadership at Boddie-Noell Enterprises set the stage for a tremendous campaign. In addition, the Campaign Coordinator, Kim Zdebiak, has worked diligently for over 25 years to help the campaign soar. Their United Way team coordinated an inperson campaign that resulted in 100% employee giving. They have shown great enthusiasm and support for United
Keeping up with Rose Hill
Way, including tremendous corporate support. The United Way Headquarters is a constant reminder of Boddie-Noell’s generosity as our building is their single largest donation in United Way history. They have consistently demonstrated their support of United Way’s ongoing commitment to the twin county region and the thousands we serve”.
Boddie-Noell is a proud supporter of the United Way and humbled to be recognized with this special award.
Open House: Potential wedding couples had the opportunity to visit the property and see how it could be set up. Vendors and sample food from preferred caterers and partners were also onsite.
local artist, Chandler James. The event was filled with bold flavors and great music.
Kim Zbediak, Campaign Coordinator, and Sara Leggett receive award on behalf of Boddie-Noell.
Spring Fling Vendor Expo: This event gives local vendors the opportunity to set up booths for the public to visit and shop. These are held twice a year, once in the spring and once in the fall.
Rose Hill After Dark: A night under the stars included skeet shooting with neon clays, live music, and yard games.
Bourbon Tasting: NC distillery, Weldon Mills, sponsored a tasting while guests listened to
Spring
How Data Drives Sales
David Gardner, Director of Analytics, was invited to speak at the SAS Institute’s Summit in Fall 2024, as well as Gartner’s Summit in early 2025.
The events covered the latest advancements in artificial intelligence and strategies for using AI to drive growth. Also highlighted in the presentation was the use of data to fuel decision-making, forecasting, and the transformation of day-to-day operations.
Left: At the SAS Institute Summit David gives examples of how data and AI determined a need for menu shift, ultimately increasing company revenue. Right: David presents on data affecting the drive thru at the Gartner Summit.
The Big Shred
Glenda Waters, Records Retention Specialist, oversees Boddie-Noell’s annual shred.
Pro Shred located in Raleigh provides our shredding service and is a very dependable company and a pleasure to work with.
Approximately 275 boxes of paper documentation are destroyed each year from our warehouse. These are boxes that have met their storage retention dates from various departments within our company.
Additionally, Pro Shred services the Home Office every six weeks and each region annually to shred Payroll Records after they are kept at the restaurants for five years.
Shared thoughts from your ministry team
Matt Childress
BNE Region 1 Coordinator
Corporate Chaplains of America
Investing in People
Corporate Chaplains of America is a benefit offered by BNE to assist with emotional, relational, and spiritual needs. Chaplains are a vital part of BNE’s desire to provide complete care to their employees.
Chaplains can assist in helping employees deal with the stress of everyday life. Those stresses can look different, but ultimately all stress impacts a person’s overall wellness. Assistance can look like any of the following:
Grief Care: Funeral guidance, grief counseling, anxiety
Health Support: Hospital visitation, emotional support, prayer, counseling
Relationship Mending: Marriages, parental, child, co-worker
Legal Assistance: Court appearances, law situations (guidance not professional), will creation guidance
Emergency Assistance: Local connections for emergency funds or professional services
For a full list of how a chaplain can assist you, check out the flyer in your restaurant that highlights chaplaincy. You have access to a local chaplain who visits your location, a call-out chaplain who you can call directly, or the TelaChap services allowing you to communicate immediately. Chaplains are available 24/7/365. The goal is to give you care in your time of need.
mchildress@chaplain.org | 1-844-233-2273
NCDOT Dedicates Bridge to Nick & Mayo Boddie
The North Carolina Department of Transportation dedicated a bridge to Nick and Mayo Boddie in a ceremony on October 9, 2024, at Boddie-Noell Enterprises, Inc. in Rocky Mount.
Boddie family members, BNE employees, and other friends of the family were in attendance.
At the ceremony, BNE Chairman and CEO Bill Boddie provided a welcome and introduced the speakers. BNE Corporate Chaplain Eric Crowe offered the invocation. Guest speakers included Melvin Mitchell of the NC Board of Transportation, Nash County Board of Commissioners Chairman Robbie Davis, United Way Tar River Region Executive
Director Ginny Mohrbutter, and Anne Mosley, daughter of Nick Boddie. The sign was then unveiled for the crowd.
The Rocky Mount Telegram reported, “The pair of U.S. 64 bridges over N.C. 58 just northwest of Nashville (NC) are now dedicated in honor and memory of the late brothers Nick Boddie and Mayo Boddie Sr. The dedication is in recognition of their examples in leadership as Rocky Mount-based business executives and servants to the region.”
BODDIE-NOELL ENTERPRISES, INC.