IPCM n. 75 | May-June 2022

Page 24


The Sustainable Future, According to Novaresine Edited by Novaresine Srl Colà di Lazise (Verona), Italy


When one thinks of a chemical industry, the concepts of environmental friendliness and protection hardly come to mind. However, this is not the case for Novaresine, a manufacturer of synthetic paint resins that has made sustainability its mission.


ustainability and social responsibility have been among the

A turning point in the firm’s environmental policy

most popular – and perhaps somewhat abused – concepts in

Novaresine’s new course has been characterised by a forward-

the manufacturing industry in recent years. There are, however,

looking management, focusing on the company’s fundamental values

companies that have already been incorporating these values into

(environmental protection, safety, ethical/social values, etc.) and making

their daily work for a long time now: one of these is Novaresine,

sustainability the guiding thread of its business. “In recent years, our

which produces synthetic resins for paint products mainly for the coil,

company has made a radical change in terms of environmental policy,”

packaging, and wood sectors. It was founded around forty years ago

states CEO Bruno Franceschini, “with the sustainability of our processes

and, over time, it has specialised in the formulation and production of

being the first objective. This has led us to achieve international

alkyd and polyester resins, up to becoming a benchmark in the Italian

recognitions such as the Certificate of Excellence that Certiquality

chemical industry. Today, Novaresine is a high-tech company that has

awards exclusively to companies that obtain the three certifications

transformed its business’ management into an ongoing campaign for a

ISO 9001:2015 (Quality), ISO 14001:2015 (Environment), and OHSAS

more sustainable future, involving all its employees in this mission.

18001:2007 (Occupational Health and Safety), or the Platinum

© Novaresine


N. 75 - MAY/JUNE 2022 - international PAINT&COATING magazine