We answer the most common questions around building your career and reputation without stepping on toes.
CRACKING THE CODE: HOW TO
This article breaks down what companies need to do to position themselves to bid on (and win) lucrative public sector orders. 14
MARKETING CAMPAIGNS
The key elements to building high-impact marketing campaigns are not as complex as you may think. 16
HOW TO SELL TO YOUNGER BUYERS
Business strategist and author Troy Harrison outlines the three things you must know when selling to younger buyers. 22
NEW PRODUCT SPOTLIGHTS
We showcase the newest product o erings courtesy of the industry’s leading suppliers. 24
By Kate Zabriskie
You know that friend who’s always there when you are in need? e one who shows up on time, follows through on promises, and genuinely cares about what’s going on in your life? at’s exactly what your business needs to be for your customers.
Sure, those splashy marketing campaigns and point-collecting apps might turn some heads. But keeping customers? at’s more like maintaining a good friendship – it’s about consistency, trust, and showing up when it matters. ink about it: When was the last time you stuck with a business just because they sent you a birthday coupon?
By Adriano Aldini, Imprint Canada
Summer in the promotional products industry is more than sunshine and ip- ops — it’s prime time for brand exposure.
Between outdoor events, company picnics, festivals, golf tournaments, and seasonal employee programs, there are endless opportunities to put logos in front of the right eyes.
For distributors and decorators, it’s also a chance to turn up the heat on sales — but only if you’re ready to meet your customers where they are and give them solutions that make sense for the season. Here’s how to supercharge your summer sales and take full advantage of this high-impact selling season.
1. Lead with Lightweight Apparel
No summer strategy is complete without T-Shirts. ey’re the MVP of seasonal promo — a ordable, versatile, and with huge imprint real estate. But not all tees are created equal. Go light and breathable. Fabric matters, especially in the heat or summer.
NEW COLORS.
DT11
Traditional Trucker Cap
• 6-Panel Trucker Cap with Premium Mesh
• Structured, Hard Buckram
• Pre-curved visor, 8-row stitching on visor
• Snapback closure
• Mid Profile
• Crown: 3 1/2” High
• OSFM (6 5/8 - 7 5/8)
• Fabric: 65% Polyester, 35% Cotton
Why This Style?
Meet the trucker cap that prioritizes quality, comfort and style. Complete with a breathable mesh back and a versatile shape, the DT11 can accompany you on any adventure.
Black
Heather Grey/ Navy
White/Black
Heather Grey/ Birch/Amber Gold
Red
Red/Black
Blue Black
Heather Grey/ White
Iceberg/
Camo Black/ Black
Caramel/
Heather Grey/ Royal/Black
Charcoal/ Black
Heather Grey/ Red/Black
Brown/Black
Camo Original/ Black White
Royal
Royal/Black
Olive/Black
Heather Grey/
Charcoal Black Black Black
MAY/JUNE2025
Double Down With Purpose
Periods of uncertainty are de ning moments—for people, for industries, and for countries.
When the road ahead feels unclear, the instinct is o en to pause, play it safe, and wait things out. But the truth is, uncertain times are not a reason to retreat—they’re a reason to double down.
Across the promotional products and imprintable apparel industry, we’re hearing the same refrain: clients are cautious, budgets are shi ing, and decision timelines are stretching out. But that doesn’t mean opportunity has vanished—it means it has changed shape. It’s in these moments that innovation speaks louder than hesitation, and resilience becomes a competitive advantage.
Some of the most successful companies in our space—those that weathered past recessions, supply chain shocks, and global disruptions—didn’t shrink down.
Rather, they strategically invested in client relationships. ey sharpened their value proposition. ey doubled down on service, storytelling, and solutions. ey doubled down with purpose!
Now is the time for all of us to do the same.
Whether you’re a distributor expanding into digital- rst marketing, a decorator ne-tuning your e ciencies, or a supplier re-imagining your product line for evolving client needs, the industry doesn’t need less of you—it needs more of your best thinking.
Uncertain times test character. But they also reveal strength. Let’s meet this moment together—boldly, strategically, and with the full force of a community that knows how to thrive through change.
Opportunity doesn’t wait. And neither should we.
PUBLISHER Tony Muccilli : tony@imprintcanada.com
PRODUCTION
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How To Navigate Workplace Politics Without the Drama
Build your career and credibility without stepping on toes
By Garrett Brown, Imprint Canada
In an industry built on relationships, creativity, and trust — like in the promotional products space — your reputation is ultimately your résumé.
Whether you’re working with a supplier team, managing a busy showroom, or collaborating with decorators under tight deadlines, tensions can run high. But contrary to what some might think, it’s not always demanding clients or tight timelines that create the most stress. More o en, it’s internal politics. If you’re not interested in gossiping your way to the top or schmoozing to get noticed, there are other ways to propel your career forward.
Here’s some grounded advice on how to grow your career - the right way -in this fast-paced, reputation-based business.
Q: A coworker is trash-talking me to my manager. How should I respond without sounding petty or vindictive?
A: Don’t take the bait. If your performance is solid, let your work speak for itself. If misinformation is being formally shared in writing, respond in kind — calmly and factually. Keep it professional and include your manager in the reply. But don’t engage in o ce gossip or try to “clear your name” with hallway whispers. In a small industry like ours, word travels fast — and professionalism always stands out.
Q: I want to grow in my role, but trying to nd a mentor feels awkward. Any real-world advice?
A: Look outside your immediate workplace. Attend industry events and conferences; get involved and connect with others online. You’ll gain exposure, experience, and naturally build relationships with seasoned professionals who’ll take notice. Want mentorship? Start by being the kind of engaged professional others want to mentor.
Q: I’m older than most of my colleagues and feel out of sync with the social culture. Any tips?
A: Fitting in doesn’t mean acting younger — it means delivering results and treating everyone with respect. In our industry, reliability and follow-through are o en valued more than a er-hours bonding. Be friendly, stay current with industry trends and tech, and stay focused on adding value. e best kind of ‘cool’ is competence.
Q: I was promoted and now manage peers I used to hang out with. It’s awkward.
A: Start with a clear team meeting. Be transparent: things will change, and that’s normal. Explain that you’re now accountable for results, and while collaboration remains key, nal decisions fall to you. Commit to fair, direct communication — both ways. One-on-ones with each team member (o ering and asking for feedback) go a long way in establishing mutual respect, especially when the dynamic shi s.
Q: There’s tension between our sales and production teams. I’m stuck in the middle — what do I do?
A: Welcome to the world of business! e friction between sales promises and production realities is industry folklore — but it doesn’t have to be destructive. Start by building bridges: bring both sides together early on, clarify expectations, and over-communicate timelines and constraints. e best professionals in our space aren’t just great at their job — they’re great at helping others do theirs, too.
Bottom Line: It’s tempting to think the only way to get ahead is to play games, i.e. name-drop, self-promote, or take credit where it’s not due. But in our close-knit industry, reputations are built over years and can be tarnished in a heartbeat.
e real pros — the ones who earn loyalty, repeat clients, and steady upward momentum — are those who consistently show up, deliver, and treat others well. ey don’t need to play politics — their work speaks volumes.
In a world full of noise, integrity will always cut through.
News {Business Development}
Probably never. But I bet you’ve stayed loyal to places that treat you right, make your life easier, and actually seem to care whether you’re satis ed or not.
Here’s what makes no sense: businesses throwing money at attracting new customers while practically ignoring their loyal ones. It’s like constantly hunting for new friends while ghosting the ones you already have. Your repeat customers are pure gold – they spend more, they tell their friends about you, and they stick with you even when times get tough.
So let’s get real about what actually works. No gimmicks, no fancy strategies – just solid, reliable business practices that build trust and keep people coming back. Consider this your straightforward guide to keeping customers happy (and your business growing) for the long haul.
1: Do What You Say You’ll Do
Trust starts with reliability. When you promise to deliver something by a certain time, follow through. If you say you’ll return a call within an hour, make it happen. Customers remember when commitments are met—and when they aren’t.
When was the last time I missed a commitment to a customer, and how can I improve my process to prevent that?
2: Keep It Real (Even When It Hurts)
Customers appreciate honesty, even when the news isn’t good. If something goes wrong, don’t hide it. Be upfront, explain the issue, and share how you’re xing it. Transparency builds trust, especially in tough moments. Do I proactively communicate challenges to customers, or do I avoid di cult conversations?
3: Speed Is Your Friend
In today’s world of instant everything, slow responses are frustrating. You don’t need to be available 24/7, but responding promptly shows you value your customers’ time. Even a quick acknowledgment like, “I’ve received your message and will get back to you shortly,” can make a di erence.
How quickly do I respond to customer inquiries, and do I have systems in place to improve response times?
4: Follow Through Like a Pro
Great service doesn’t end with the sale. Checking in a er a project, purchase, or service demonstrates care and helps uncover potential issues before they become problems.
Do I follow up with customers regularly to ensure they’re satised?
5: Listen Like You Mean It
Before jumping in with a solution, take time to fully understand your customer’s concerns. Active listening builds trust and o en reveals insights that lead to better outcomes.
Do I make customers feel heard, or do I focus more on solving the issue quickly?
6: Make Yourself Available (But Set Boundaries)
Clear and accessible contact options make it easy for customers to reach you when needed. At the same time, setting boundaries ensures you can deliver on those expectations without burnout.
Are my contact methods clear and responsive enough for customers to feel supported?
7: Be Predictably Excellent
Consistency beats occasional brilliance. Customers want to know what to expect every time they interact with you. Being reliably good builds con dence and loyalty.
Is my level of service consistent across all interactions, or do I have room to improve reliability?
8: Keep Them in the Loop
Regular updates—even when there’s no change—reassure customers that you’re paying attention. Whether it’s about an order, a service, or an issue being resolved, communication matters.
Do I keep customers informed, or do they have to follow up with me to nd out what’s happening?
9: Own Your Mistakes
Mistakes happen. How you handle them can make or
break customer loyalty. Acknowledge the error, apologize sincerely, and explain what steps you’re taking to x it.
When was the last time I owned a mistake with a customer, and how did they respond?
10: Stay Connected (Without Being Clingy)
Regular communication keeps your business top of mind, but it’s important to strike the right balance. Nobody wants to feel spammed. Share meaningful updates and value-added content.
Am I staying connected with customers in a way that feels helpful, not overwhelming?
11: Play the Long Game
Prioritize long-term relationships over short-term revenue. Customers value businesses that put their needs ahead of squeezing every penny from a single transaction. Do my decisions prioritize long-term loyalty, or am I focused on short-term gains?
12: Show Some Love
A small gesture can make a big impact. Whether it’s a thank-you note, a thoughtful gesture, or remembering a customer’s preferences, showing appreciation makes people feel valued.
When was the last time I went out of my way to thank or recognize a customer?
13: Rethink Introductory Deals
Be careful with promotions that reward new customers more than loyal ones. O ering steep discounts to new customers while existing ones pay full price can breed resentment. Instead, consider ways to reward loyalty, such as exclusive perks or discounts for long-term customers. Are my promotions encouraging loyalty, or are they making existing customers feel overlooked?
What’s Next?
Ready to take the rst step? Focus on one area where you know you can improve. When you consistently deliver the basics, customer loyalty follows naturally.
News {Business Development}
Cracking the Code: How to Sell Promo to the Canadian Public Sector
By Adriano Aldini, Imprint Canada
e Canadian public sector - municipalities, school boards, health care agencies, Crown corporations, and non-pro ts - is a massive and o en overlooked buyer of promotional products.
From sta apparel and volunteer recognition to event giveaways and community outreach campaigns, this sector regularly purchases branded items. But selling to these buyers isn’t always straightforward.
Public sector clients come with unique rules, timelines, and priorities — and distributors who understand how to navigate these challenges can unlock long-term, high-volume relationships.
Here’s how to break into this space, stand out from the competition, and secure consistent business with public sector buyers.
1. Understand the Landscape
Before you can sell into the public sector, you need to understand how it’s structured. Unlike corporate clients, there’s no single buyer or centralized procurement system. You may be dealing with:
• Municipal departments (parks & rec, libraries, transit, emergency services)
• Educational institutions (K-12 schools, school boards, colleges, universities)
• Health Care networks (hospitals, public health units, long-term care homes)
• Non-pro t service organizations (o en funded through public grants)
• Crown corporations and provincial agencies
Each operates under di erent procurement rules, budget cycles, and vendor approval processes. Take the time to learn how these systems work in your province — and be ready to adapt your approach for each.
2. Understand the Procurement Process and Respect It
Public sector purchases o en follow formal procedures, especially for larger orders. at could include:
• RFQs (Request for Quotation): Used for smaller, pricebased selections
• RFPs (Request for Proposal): For more complex projects where value and service are evaluated
• Vendor of record (VOR) arrangements: Approved suppliers for multi-year supply contracts
• Cooperative purchasing groups: Like Kinetic GPO, Canoe Procurement, or OECM, which allow multiple institutions to purchase o the same contract
It may be tempting to nd a workaround, but respecting the rules is key to earning trust. at said, many smaller orders, o en under $5,000, may fall under discretionary spending limits, allowing for more informal purchasing. ese are o en your entry point.
3. Build Relationships Before the Bid
One common mistake? Waiting for an RFP to land and scrambling to respond.
e better approach is proactive: build relationships before the project is on the table.
Reach out to procurement sta , department heads, administrative assistants, or marketing teams. Introduce your services, share capabilities decks, and o er samples. Let them know you’re familiar with public sector requirements — like bilingual packaging, Canadian sourcing, or ethical supplier practices.
When the time comes to issue an RFQ, you’re not a cold name on a list — you’re a known vendor with credibility.
4. Pitch the “Why” — Not Just the Product
Public sector buyers don’t want gimmicks — they want impact.
at means your product pitch needs to be tied to the department’s goals. Ask yourself:
• Is this item helping promote a public health message?
• Will it improve volunteer engagement or employee morale?
•Does it support an initiative or campaign?
• Is it helping environmental or outreach targets?
For example, instead of selling reusable bags generically, position them as part of a “Waste-Free Community Events” initiative. Instead of just pitching hoodies, o er them as part of a youth mentorship uniform that builds a sense of belonging.
5. Get Smart About Compliance
Public sector clients o en require speci c assurances around:
• Canadian content or suppliers
• Bilingual packaging and labeling (especially in Quebec)
• Safety compliance for children’s items (Health Canada rules)
• Accessibility (AODA-compliant designs or fonts)
• Environmental and ethical sourcing policies
Know which of your suppliers meet these criteria, and make that information readily available. Including this in your pitch gives you an edge — and saves the buyer time.
6. Highlight Your Value-Add Services
When a public agency is comparing vendors, it’s o en not about who has the lowest price, but rather it’s about total value. is is your chance to di erentiate yourself.
Can you bundle or drop ship items across departments or locations? Are you able to handle late add-on orders with ease? Can you provide pre-production samples up front?
Including these tangibles in your pitch will make a difference. Many public clients are managing multiple stakeholders, so the easier you make it for them, the more likely they’ll come back.
7. Use Events as a Foot in the Door
One of the best ways to land a rst order? Public-facing events. Many municipal and nonpro t organizations host community festivals, fairs, awareness campaigns, leadership camps, and volunteer recognition events ese events typically involve sta shirts, giveaways, signage, and thank-you gi s. And because they are o en budgeted as one-o line items, they can bypass formal procurement processes.
Get to know which departments plan these events, and pitch seasonal packages with clear timelines and value.
8. Plan for Budget Cycles and Seasonality
Public sector budgets o en reset in early spring ( scal year) or September (academic year), and there’s o en a need to spend remaining funds before year-end. is creates two key windows for orders: Late winter/ early spring: When new budgets are approved; late summer when le over funds need to be spent before year-end
Time your outreach accordingly. For example, send “End of Fiscal Year Promo Ideas” in February or “Back-to-School Essentials for Sta & Students” in June.
9. Patience Pays O
Breaking into the public sector takes time. You might do a few small orders before you ever land a sig cant one. Many departments o en order the same items on an annual basis, meaning your foot in the door this year could lead to standing orders for the next several years ahead.
If you can illustrate that you understand the rules, respect the process, and bring solutions that help them serve the public, you will secure orders and earn trust.
And when dealing with the public sector, trust and familiarity are two of the absolute best sales tools you’ve got.
News {Business Development}
Building a High-Impact Marketing Strategy for Your Promo Business
Unlock the tools to grow smarter, sell better, and stand out in a crowded marketplace.
By Adriano Aldini
e potential that exists in the Canadian promotional products industry is virtually endless.
We’re a demand-driven business, guiding everything from corporate branding to community outreach. With average pro t margins north of 30 per cent and minimal inventory required to get started, it’s no wonder so many entrepreneurs and small businesses are carving out space in this sector.
But getting into the business is only half the battle — the real challenge is building visibility and capturing clients within this a competitive landscape.
Whether you’re a new distributor or a seasoned decorator expanding your reach, here’s how to create a marketing strategy that drives results and keeps your pipeline full.
1. Zero In on the Right Clients
Promotional products are used in nearly every industry — but that doesn’t mean you should market to everyone. e right clients are worth their weigh in gold, as the saying goes.
Successful distributors narrow their focus by asking:
• Who do I already know?
• What industries am I familiar with?
• What is my niche?
commerce event, charity gala, or community market, being present allows you to network, build brand recognition, and gather leads.
At these events, focus on building relationships, not closing deals. At a local event? Set up a small booth with decorated apparel and giveaways, and collect contact info with a draw or promo o er.
Each event helps you become the go-to promo expert in your community — and your best future clients might be right there walking by.
7. Position Yourself as a Solutions Partner, Not a Vendor
e most successful distributors don’t sell products, they solve problems.
Your clients are busy; they don’t want to dig through a catalogue. ey want ideas, recommendations, and clear next steps.
Ask questions like:
Whether it’s local non-pro ts, schools, sports organizations, construction rms, or regional festivals, specializing in one or two sectors allows you to ne-tune your message and o er relevant product ideas that resonate. e goal isn’t to limit yourself; it’s to build traction where you have credibility, then expand from there.
2. Get Social and Stay Active
Social media remains one of the most e ective (and cheapest) vehicles to build brand presence, share your work, and attract new leads — especially in a visual industry like promotional marketing.
Focus on platforms where your audience is active:
• Instagram: Great for showcasing products and decorating techniques
• Facebook: Strong for community engagement and local business exposure
• LinkedIn: Ideal for reaching HR teams, corporate buyers, and event planners
Share case studies, behind-the-scenes footage, team highlights, or even time-lapse videos of decorating jobs. People buy from people, showing your face and your process helps build trust.
Try something along the lines of a, “What’s Trending is Month” series or highlight real client projects with testimonials (with their permission, of course).
3. Build a Strong Email Strategy
Email isn’t dead, far from it. It’s one of the most direct and cost-e ective tools you have to keep your business top of mind.
To optimize your email strategy:
• Collect emails from your clients, prospects, and trade show contacts
• Segment your list by industry, location, or order history
The most successful distributors don’t sell products, they solve problems.
• Send regular updates (monthly or quarterly) with product features, client stories, or seasonal specials
A simple, consistent approach that delivers relevant and timely content will keep people engaged, and ready to buy. You don’t need fancy automation to start, but using a service like Mailchimp or Constant Contact will provide you with key metrics that you’ll want to track.
Another tip is to include a free o er in your campaignslike a link to book a free consultation or a link to view your most popular products - will help with your conversion and open rates.
4. Use Time-Limited Offers to Drive Action
Everyone loves a good deal — and when it comes with a deadline, it works even better.
Time-sensitive promotions are a smart way to:
• Clear slow-moving or seasonal inventory
• Encourage bulk orders
• Entice new customers with a low-risk trial Examples include:
• “Early Bird Holiday Orders: Save 10% Before Sept 1”
e key here is to be sure to make the o er simple, wellcommunicated, and easy to act on. And don’t forget to follow up!
5. Make Your Samples Sell For You
In the promo world, tactile sells. People want to feel the fabric, see the imprint quality, and imagine how their logo will look on a product. at’s why curated sample kits and physical demos are so e ective.
Don’t just drop o a catalogue, when you can create an experience. Put together a seasonal kit (think: summer events, fall recruitment, or holiday gi ing) with decorated samples and short descriptions of how each item can be used.
Another idea would be to leave prospects with a “What’s Hot Now” sample piece with every meeting — like a puprinted hoodie, a custom patch cap, or a full-colour tote with QR code integration to a planned marketing initiative.
6. Show Up at Events That Matter
While digital marketing is key, nothing builds trust like a face-to-face connection.
Whether it’s industry trade shows, local chamber of
• What’s the purpose of this order?
• What kind of people will receive these items?
• What’s your budget and timeline?
en, use your expertise to o er a curated shortlist of products and explain why they’re a good t. e more you position yourself as a consultant, the more trust (and repeat business) you’ll earn.
8. Clear Strategy, Not “Spray & Pray”
Marketing your business doesn’t require a massive budget — but it does require focus, consistency, and a plan. Start with your strongest audience, build out your messaging across social and email, and make it easy for people to see what you o er and why it matters.
When you show up consistently with great ideas, real value, and a human touch, the sales will follow. It’s not just about selling more products. It’s about becoming the kind of promo partner clients can’t live without.
Six Tools to Power Your Promo Marketing
1. Canva: Create polished social posts, email headers, and product mockups — no design background needed. Pro tip: Use brand templates to stay consistent.
2. Mailchimp (or Constant Contact): Run professional email campaigns with drag-and-drop builders, client segmentation, and basic analytics. Free plans are available to get started.
3. Linktree: Turn your Instagram bio into a mini landing page with links to your product catalogue, contact form, and current promos.
4. Loom: Record short video walkthroughs or product pitches to personalize your outreach. Great for client follow-ups or onboarding.
5. Google Forms: Use for simple quote request forms, event sign-ups, or post-order feedback surveys — and route responses directly to your inbox.
6. Sample Boxes / Physical Leave-Behinds: Not tech — but essential. Keep a curated collection of decorated samples (seasonal or industry-speci c) to show o your capabilities. It’s your best silent salesperson.
News {Business Development}
Recommend lightweight ringspun cotton or tri-blend tees that o er so ness without bulk. Moisture-wicking options are a bonus for outdoor events and team uniforms.
O er tiered solutions. Provide good-better-best options so you can hit multiple price points. For example, an entrylevel 5 oz. cotton tee, a mid-tier combed cotton style, and a premium retail- t tri-blend tee.
Don’t overlook tanks and performance wear. Many buyers are still defaulting to tees — so get ahead by pitching athletic tanks, muscle tees, or racerbacks for charity runs, sports teams, or branded summer giveaways.
2. Get in Front of Corporate Event Planners
Companies are bringing employees together this summer, and they want more than a BBQ. ink team-building, branded apparel, and memorable swag.
Reach out to HR and event planners early. Many internal teams are planning events with a six–to-eight week lead time. If you wait until July, it may be too late.
Position yourself as a solutions partner. Don’t just sell shirts — pitch the kit. For example, a “Summer Fun Pack” that includes a custom tee, drawstring bag, branded sunglasses, and a reusable water bottle. Bundles add value and help you upsell without being pushy.
Pro tip: O er to handle kitting and delivery. Clients love anything that saves them time — especially if they’re coordinating multi-location events.
3. Use Decoration to Di erentiate
If everyone is selling T-Shirts, your edge is how you decorate them. A le -chest logo won’t cut it anymore — many brands are seeking a retail look with personality.
Suggest unique placements. Sleeve prints, oversized back hits, tonal logos, or vertical prints down the side seam
When you’re taking summer orders, tease fall solutions: backto-school, Q4 gifting, employee onboarding. Keep the pipeline full by aligning your proposals with your clients’ marketing calendars.
o er a modern twist.
Mix decoration methods. Combine screen printing with embroidery, use pu ink for a tactile pop, or experiment with metallic or UV-reactive inks for added wow.
Keep samples on hand. Don’t just show it — sell it. A small investment in printed samples can go a long way in helping customers visualize and commit to more creative (and higher-margin) options.
4. Sell for the Season, But Think Long-Term
Yes, summer is about sun and fun — but there’s a smart way to use these orders to generate future business.
Start with seasonal relevance. Pitch products people will actually use during summer: cooling towels, water bottles, branded picnic blankets, straw hats, or beach totes. If your item ends up in a drawer, it missed the mark.
en plant the seed for fall. When you’re taking summer orders, tease fall solutions: back-to-school, Q4 gi ing, employee onboarding. Keep the pipeline full by aligning your proposals with your clients’ marketing calendars.
Bonus idea: O er a limited-time “summer sale” promo sheet with bundled discounts — but require orders by a certain date to create urgency.
5. Promote What You Print
Your own marketing is just as important as your sales pitch.
Show o seasonal case studies. Use your social media and email newsletters to highlight recent projects for summer events, with photos and results. It builds credibility and inspires new ideas.
Update your sample kits. Make sure your show-and-tell
pieces re ect what’s hot now — not last year’s styles. Include one or two eye-catching decoration methods that can start a conversation.
Get involved in your community. Sponsor a local event, set up a pop-up booth, or provide custom tees for a charity walk. ese are marketing opportunities and a chance to demo your work in action.
6. Capitalize on Camps, Clinics & Summer Programs
Beyond corporate events, summer is booming with youth sports, camps, and community programs — and every one of them needs apparel and gear.
ink uniforms, giveaways, and gear. Sports camps, daycares, and youth leadership programs o en need matching tees, lanyards, water bottles, or backpacks. ese are highvolume orders with repeat potential.
Tap into schools and municipalities. Many have grant budgets or set-aside funds for summer programming — especially in July and August. If you can get on their radar early, you could become their go-to for the rest of the year.
7. Lean Into Local — And Make It Personal
Big corporations aren’t the only ones who need promo. Local businesses are running seasonal promotions, sponsoring events, and looking for cost-e ective ways to stand out.
Pitch community-focused ideas. Custom tees for a local market, branded aprons for a food truck fest, or co-branded totes for a farmers’ market giveaway are easy wins.
O er low minimums and quick turns. For small businesses, exibility matters more than price. If you can o er rush services or decorate in-house, promote that loudly — it’s a major di erentiator.
Final Thoughts: Keep It Cool, Keep It Simple
e best way to win summer sales? Make it easy.
Your clients are super busy juggling events, tight timelines, budgets and their overall day-to-day activities. If you come prepared with great seasonal ideas, bundled solutions, and a can-do attitude, you’re not just a distributor — you’re their summer lifesaver!
And that’s how you turn one-o orders into long-term loyalty.
Three Things You Must Know When Selling To Younger Buyers
By Troy Harrison
Salespeople are getting older. Buyers are getting younger. You have a disconnect.
In raw terms, the average age of a professional B2B salesperson in the North America is 47.1 years old. Fi een years ago, that number was 42, so the sales profession is graying. Meanwhile, the average age of a B2B purchasing agent right now is 36 years old.
In fact, according to a 2024 survey, Millennials (aged 29 to 44) make up to 73 per cent of B2B buying decisions.
While an 11-year age gap doesn’t sound like much, it can be a chasm as wide as the Grand Canyon. Society underwent signi cant cultural and technological changes between the tail end of Generation X and the leading edge of the Millennial generation, and those changes greatly impact what Millennials want and expect from salespeople and from the companies that employ them.
Generation Z, which is coming behind the Millennials, have the same tendencies – just ampli ed. In this case, “younger buyers” refer primarily to Millennials and Z’s. is doesn’t mean that you have to age-match; Millennials and Z’s will certainly engage with, and buy from, more seasoned salespeople. What it does mean is that you have to style-match. In other words, you need to sell the way they want to buy.
While this seems intuitive, it means that some salespeople who were accustomed to di erent methods of selling and different buyer expectations have to adapt to stay relevant. Here are three things that you must know about stylematching in order to sell to younger buyers:
1. Younger buyers ip the relationship-building script e conventional way to build a relationship with a buyer was pretty simple: you’d walk into the o ce, look around for family pictures, hobby pictures, college diplomas, or other clues as to the buyer’s personal life, and then you’d start a conversation based upon those interests. is approach has become so hackneyed that it has a name: “Fish on the wall” selling. “Hey, you like to sh? I like to sh, too! Let’s talk about shing and then I know you’re going to want to buy from me.” It sounds a little disingenuous because it is.
Salespeople have, for generations, been starting conver-
sations about personal issues that they didn’t really care about. at’s because, for generations, you had to nd the personal connection rst, bond over it, and then you had earned the right to talk business.
Younger buyers ip that script completely; younger buyers are business- rst. ey aren’t going to schedule an appointment to talk football for 30 minutes. Instead, you get the appointment by telling them how you can help them do their jobs better.
en, when you get in the door, you get to the point with great business-focused questions and showing them that you can help them do business better. If you are able to actually solve younger buyers’ business needs, then they are open to lunch, drinks, golf, or personal conversations.
For salespeople used to the old ways, this is a signi cant but very important shi – but it’s one that you must make in order to succeed.
2. Younger buyers demand versatility in communication
“All these younger buyers want to do is text! ey don’t want to have phone calls!” at’s a common complaint from older salespeople. e solution? Get good at texting.
Learn how to send a persuasive, grammatically correct message in the fewest amount of characters. at’s hard for salespeople who are used to lengthy phone conversations or meetings, or for that matter, who write long emails.
e good news is that tools are available to help you with this. AI apps like ChatGPT or Claude.ai are very good at distilling longer communications down to their essence while retaining persuasive ability. You just have to be able to write good AI prompts and edit when necessary.
Texting isn’t the complete solution, however. Younger buyers have a variety of preferred platforms, and what works well for one might not work well for another.
Video conferencing ability is mandatory – and not just one platform. Become conversant with Zoom, Teams, and Google Meet. And other tech is on the way. If your buyer says, “I want to talk on WhatsApp,” be ready to meet them there. Younger buyers respect adaptability, especially when it’s coupled with experience and expertise.
3. Younger buyers are social media savvy, you have to be too Buyers today have a variety of ways of learning about you and your company, and social media is one of their primary tools.
If you leave a prospecting message for a younger buyer, be aware that there is a high probability that the buyer will look you up on social before that buyer thinks about calling you back. And if you don’t look legitimate, you’re not going to get that call (or email or text).
Looking legitimate means more than just having a pro le on various platforms; you need a good pro le photo, “about me” verbiage, a complete professional history, and some activity (i.e. posting and engagement). Recommendations and a strong network are a de nite plus.
You also need to be aware of other ways buyers can research you. Do you know what your company’s Google reviews say? Your buyer probably will, and you’d better have explanations for any bad reviews.
Here’s the exception to the “younger buyers” rule: many seasoned buyers are copying habits of younger buyers. at means that you can’t just stereotype by age, you have to be versatile, smart, and adaptable to every buyer!
If you don’t keep pace with changes, you’re just going to be the old person yelling, “Get o my lawn!” Nobody buys from that person anymore.
WEARABLES WEARABLES
Fitmatics T-Shirt
Jerzees Rugged Fleece
Discover exceptional durability and comfort with JERZEES Rugged™ Fleece. Made from 20 oz cottonrich heavyweight fabric, this fleece is built to endure tough conditions while providing warmth and breathability. Its smooth cotton-facing yarn makes it perfect for embroidery and customization. Embrace rugged versatility for any adventure or workday. Please contact canadacustomerservice@fotlinc.com for more information
Meet your summer MVP: THE FIT. This seamless sport shirt (FM9120) is built for action—sleek, breathable, and ready to move with you. Crafted from a premium poly blend, it’s performance you can feel and style that speaks volumes. Imprint it, brand it, own it. This shirt plays hard—and looks good doing it. For more details, please visit www.fersten.com
X-Tra Value Structured Sandwich cap
DML Creation is showcasing the X200 - X-Tra Value Structured Sandwich cap. Features include a lightweight brushed cotton twill, with contrasting sandwich visor, a fabric strap with two piece hook & loop closure
For more information please visit www.dmlcreation.com
Montebello Performance Tee
The Montebello Performance Long Sleeve Tee (CPF-2W) combines Certified Cotton for superior softness with durable GRS-Certified Polyester to help maintain shape and transport moisture away from the skin. UPF Rating 50+ protects the skin from the sun’s rays. Please visit www.stormtechperformance.com
Summer Feel Cotton Blend Polos
Enjoy the best of both worlds with a blend of soft cotton comfort and durable polyester. Coal Harbour® Blend Polos (S4046/S4047) combine the luxurious, natural feel of cotton with performance polyester for all-day wearability and breathability. Whether for outdoor events or everyday wear, they deliver a premium summer feel without the premium price.
For more details, please visit www.sanmarcanada.com
Legend Short Sleeve Pullover
The Legend Short Sleeve Pullover (R21DSM) is built for performance and perfect for any team, whether for work, events, or sports. This pullover is made from a lightweight polyester and spandex blend for flexibility, while a durable water-repellent finish keeps wearers dry in wet conditions. The 4-way stretch fabric ensures full mobility, and the half-zip design with raglan sleeves allows for easy wear.
For more information, please visit www.momentecbrands.com
Orange Reflective Fire Retardant Shirt
Big K’s Fire Retardant 7 oz. Indura Ultrasoft button down collar work shirt features 2 chest pockets and 2” segmented reflective tape. Canada-made; meets CAN/CGSB 15520 (ASTM F1516) Arc Rating. Please visit www.BigKClothing.ca
Ace Foam Trucker
The Ace Foam Trucker (150-FT) from King Cap is your goaccessory for any scene. Designed with a structured 5-panel silhouette, breathable foam front, and adjustable snapback closure for all-day comfort and style. Made from 100% polyester.
The from
For more details, please visit www.kccaps.ca
Adidas Anorak Half
Zip
S&S Canada is offering the Adidas Anorak half-zip with hood (A607). The main body is constructed from a 65/35 cotton/recycled polyester blend, and the woven front yoke from an 89/11 recycled polyester/elastane blend. Features include front pockets, an adjustable drawcord hem and contrast tonal logo on right hip. Available in Black and Crew Navy colourways. For more details, please visit en-ca.ssactivewear.com
Heavyweight Drop Shoulder Cotton T-Shirt
Canada Sportswear is showcasing the Urban Heavyweight Drop Shoulder Cotton T-Shirt. Style S05280 features a rib knit neckline with spandex for shape retention, a jersey knit back neck tape, and a tear-away label for total customization. Available in: Ivory, Black and White. Visit www.canadasportswear.com for more details
Deluxe Fit / Constructed Full-Fit
AJM is excited to expand the “Deluxe Fit” line with the new 7M670M. This cap is made in a 6 Panel constructed full-fit shape. The flexible polyester mesh, elasticized comfort sweatband, and double row soft plastic adjustable back strap provide a comfortable fit. Inspired with current trends at retail and premium sports brands, all caps come with a foil sticker on the peak and are available in 8 stylish colourways. Please contact AJM International at 1-800-361-6256 or visit www.ajmintl.com
Softstyle Adult Fleece 1/4 Zip Sweatshirt
Gildan is introducing its new Softstyle Midweight Adult Fleece 1/4 Zip Sweatshirt (SF008), constructed from 80% Ring Spun Cotton / 20% Polyester. Available in 10 great colours. Visit www.mygildan.com/ca for more information
Roxton Sports Polo
Where performance meets polish. The Roxton Sports Polo (FW6693) is built with FERST-DRY™ tech to keep sweat in check and an anti-bacterial finish to keep you fresh from 9 to 5—and way past happy hour. With sharp contrast stitching and a modern fit, this 100% polyester pique polo means business (and looks good doing it). Available in 4 colours. Stay cool, look cooler.
For more details, please visit www.fersten.com
Perforated Ace Sport Cap
Built for performance, the Ace Sport Perforated Cap (450-P) features moisture-wicking fabric and breathable perforated panels. Made from recycled materials, its structured 5-panel shape and Comfort Stretch closure ensure a sharp look and secure fit. Available in a range of solid colours. For more details, please visit www.kccaps.ca
X-Tra Value Structured Cap
DML Creation is introducing the x300 X-Tra Value Structured Cap. This low profile cap features six panels and a lightweight brushed cotton twill construction. Detailing includes a fabric strap with two piece hook & loop closure. For more information please visit www.dmlcreation.com
Lightweight Perforated Snapback
The Lightweight Perforated Snapback from Pacific Headwear (P413) is the perfect fit for work, events, or sports teams looking for all-day comfort and breathability. Crafted from a lightweight polyester/spandex blend, this cap offers excellent ventilation with perforated back panels to keep your team cool. The low-profile, structured crown ensures a secure, comfortable fit, while the slightly curved visor provides just the right amount of sun protection.
For more information, please visit www.momentecbrands.com
Everyday Snag Resistant Polo Collection
From hot days on the job to cool team events, the 365 Collection by Coal Harbour® delivers comfort, durability, and 24/7 performance. With moisture wicking, snag resistant fabric in core, classic colours, these breathable polos check every box for your summer lineup. Available in six essential fits for every industry and every body.
Please visit www.sanmarcanada.com for more details
200 GSM
20/S Fine Ringspun Yarn for Softness
100% Combed Cotton - Solid Colors
Combed Cotton
Side Seamed
Shoulder Taping
Soft Hand Feel
Flat Lock Stitch at Hem and Sleeves
XS to 3XL
ADULT UNISEX
MID WEIGHT
PIGMENT DYED S/S TEE
ADULT UNISEX
MID WEIGHT PIGMENT DYED L/S TEE
200 GSM
20/S Fine Ringspun Yarn for Softness
100% Combed Cotton - Solid Colors
Combed Cotton
Side Seamed
Shoulder Taping
Soft Hand Feel
Flat Lock Stitch at Hem and Sleeves
2.25” Ribbed Cuff at Sleeves
XS to 3XL
Jerzees Ultimate Fleece
Discover JERZEES Ultimate™ CVC
Fleece collection, where superior comfort meets advanced performance. This midweight, cotton-rich fleece combines exceptional softness with moisture-wicking technology to keep you comfortable and dry through any activity. Designed with high stitch density, it provides a smooth printing canvas that makes it ideal for custom designs.
For more information contact canadacustomerservice@fotlinc.com
INIVI: Award-Winning Seamless Caps
INIVI® (pronounced in-IVY) turns heads and tops off logos with innovative, uninterrupted style. Winner of an ISPO Award, these seamless, breathable caps are made for warm-weather comfort and sharp summer branding. With smooth one- and two-panel designs, they’re a decorators dream canvas, and a standout choice for everything from festivals to outdoor crews.
For more details, please visit www.sanmarcanada.com
Ventura 1/4 Zip Pullover
The Ventura 1/4 Zip Pullover from Holloway (#223553) offers a comfortable and eco-friendly option for your wardrobe. Made with Ventura Suede Knit, which weighs 6.34 ounces, the pullover comes in two varieties: solids are made from 89% recycled polyester and 11% spandex, while heathers blend 45% recycled polyester with 44% polyester and 11% spandex. This mix ensures both sustainability and stretch for ease of movement.
Please visit www.momentecbrands.com for more details
Washed Chino Twill Dad Cap
Cool never tries too hard—and neither does The Dad Cap (FP477). Named by fans, loved by all, this washed chino twill classic is laid-back style at its finest. Made from 100% organic cotton and available in 21 fresh shades, it’s comfy, eco-conscious, and effortlessly cool. Adjustable strap, timeless fit. Just like dad—only trendier. For more details, please visit www.fersten.com
Harmony Organic Cotton T-Shirt
Canada Sportswear is offering the Harmony Organic Cotton T-Shirt for Men and Women (Style: S05500 and S05501). Constructed from a 100% certified organic cotton jersey (Heathers colours: 80% certified organic cotton, 20% polyester jersey), this garment features a Rib knit neckline with spandex for shape retention, a jersey knit back neck tape, and a tear-away label for easy customization. The Adult style features a crewneck, while the ladies' version has a Scoop neck finish. Available in a great range of colours. Visit www.canadasportswear.com for more details
Men's Ashburn Crew Neck
The Ashburn Crew Neck Tee (WK-1) combines Certified Cotton for superior softness with durable GRSCertified Polyester to help maintain shape and transport moisture away from the skin. The taped neck seam provides extra comfort and durability while UPF Rating of 50+ protects the skin from the sun’s rays.
Please visit www.stormtechperformance.com for more information
Boonie Style / UV Protection
Ace Trucker Cap
An elevated take on the classic, the Ace Trucker Cap (250-T) pairs a structured 5-panel design with a breathable mesh back and interchangeable rope slots hidden inside the sweatband for effortless customization. Made from 94% recycled polyester and 6% spandex, it offers flexible comfort and a modern fit—finished with an adjustable snapback closure to suit most sizes.
AJM proudly introduces a Boonie style hat in 0E145M. Made from polyester pearl nylon / UPF50+, its inherent excellent UV sun protection and moisture wicking properties will keep you cool, protected and comfortable all summer long. With a matching adjustable chin cord and adjustable crown elastic cord, it's a one size fits most. Available in 4 solid colourways; black, khaki, navy & white and ready for immediate shipping from all 3 Canadian warehouses.
Please contact AJM International at 1-800-361-6256 or visit www.ajmintl.com
polyester
For more details, please visit www.kccaps.ca
Fersten Lightweight Jacket
Rain? Wind? No problem. The San Diego (FW3027) is your lightweight summer sidekick— sleek, waterproof, and built to brave the breeze in style. Featuring a modern ribbed collar and a streamlined fit, it’s the jacket you’ll actually want to wear. Available in 3 trend-forward colours. Tested & Certified.
For more details, please visit www.fersten.com
X-tra Value Mesh Back Cap
DML Creation's X-tra Value Mesh Back Cap - X500 features a low profile, lightweight brushed cotton twill construction. This six panel cap has a trendy trucker mesh back and features an adjustable plastic snap tab closure.
For more information, please visit www.dmlcreation.com
Rival Stretch Jacket
S&S Canada is showcasing the Rival Stretch Jacket from Under Armour. Style #1390159 is constructed from a 87/13 recycled polyester/elastane blend and features a packable hood and a lightweight woven fabric with stretch that allows unrestricted movement. The Ecostorm technology repels water during light rain.
Please visit en-ca.ssactivewear.com for more information
Value - Snap Back Cotton Twill Cap
Canada Sportswear is showcasing its ValueSnap Back Cotton Twill Cap, Style: H08200. Features include a 6-panel construction with an adjustable snap back closure, mid profile, structured, pre-curved visor with 8 rows of topstitching and a tear-away label. This cap also comes with tear-away embroidery backing for easy decoration. Available in a wide range of colours to suit any promotional campaign.
Visit www.canadasportswear.com for more details
Our CBIII Wide Field machine has the largest sewing area of any Barudan single head. With an expansive 360x1200/1200 sewing area, the CBIII Wide Field is perfect for banners, small flags and patches. Frames for finished goods and caps are also available.
Note 1 - The embroidery area indicated above allows for maximum pantograph movement. The frame used may restrict the actual embroidery field size.
Note 2 - Machines and Specifications are subject to change at any time without prior notice
Specifications / Main Dimensions
AD SPECIALTY AD SPECIALTY
Stylish Sling Bag
Ideal for any outing, keep your belongings close at hand & secure. This sling bag (#WC400202) features a two-tone design with zippered main compartment to keep your belongings safe. The adjustable strap makes it easy to wear and it features a clasp closure and a zippered front pocket. Add your custom logo or message for any promotional campaign. For more details, please visit www.adgpromo.ca
Ice Chest Cooler
Are you ready for summer? DezineCorp is proud to showcase the 26QT Ice Chest Cooler (style IKIC-25). Made in North America, this environmentally-friendly insulated cooler is made of durable food-grade materials to keep your drinks and snacks cool without electricity. Its compact footprint and sturdy carry handle holds up to 31 standard soft drink cans and is tall enough to fit 2L pop bottles standing upright. Decorate with a full colour IDezine Sticker. For more information, please contact DezineCorp at (866) 625-7820 or visit www.dezinecorp.com
Cyclone Matte Finish Tea Infuser
The stylish 500ML Matte Finish Tea Infuser bottle from Magnus Pen (DW-016) is designed to stay cool to the touch without any condensation. This sleek bottle also includes a convenient Tea Infuser for on-the-go steeping. With its vacuum insulation technology, your drinks will stay hot or cold for hours on end. Stay hydrated and trendy with our versatile and chic bottle. For more information, please visit www.Magnuspen.com
Call Of The Wild Crossbody
Spector & Co. is introducing the Call of the Wild Crossbody (BG800) – the perfect blend of style and convenience. Keep your essentials secure in the back zippered body-hug pocket, and easily grab what you need on the go with the swift-access patch pocket. The adjustable strap offers versatile wearing options, adapting effortlessly to your style and comfort.
For more information, please visit www.spectorandco.ca
Banners, Tents, Tablecloths & Wind Flags
Get ready for your next tournament or tradeshow with quality indoor & outdoor signage essentials. Great great value on Banners, tents, tablecloths and wind flags this summer. The CSI Group is proudly Canadian-owned since 1979.
For more details, visit thecsigroup.net/adspec or email info@thecsigroup.net
Muskoka 15 Oz Mug
Bring the great outdoors to your coffee break with the Muskoka Mug (CM9028). Made with durable ceramic and a glossy speckled finish, it features a contrasting black rim and a wide opening for an authentic campfire feel. The interior colour varies by exterior shade, adding a unique touch to each mug. A large, sturdy handle ensures a comfortable grip, making it perfect for adventure brands, outdoor retailers, and rustic promotional campaigns.
For more information, please visit www.hpgbrands.ca
CamelBak ThriveTM 32 oz Chug Bottle
The CamelBak Thrive 32 oz Chug Bottle is made from Eastman Tritan Renew, a durable and sustainable material. The bottle is shatter-, stain- and odour-resistant, and its wide mouth makes it easy to fill or clean. The Chug cap has a soft spout, intuitive closure and best of all, is fully leakproof. Easy to open, and stays open with the newly designed spout cap that automatically flips and stays in the open position, and the easy close spout makes leaks a thing of the past.
For details, please visit PCNA.com/en-ca
SPECIALS –Quote code SPRING25
Stanley Quencher Pro-Tour
Available Now from DezineCorp, the Stanley ® Pro Tour Quencher is the newest version of the iconic Quencher - now with the leakproof ProTour Flip Straw lid! Available in 30oz (style M0245) or 40oz (style M0244) sizes. The Quencher ProTour Flip Straw Tumbler makes hydration simple — flip up the built-in straw to sip, then snap it shut when you’re done. Add your logo through screenprinting or laser etching. For more information, please contact DezineCorp at (866) 6257820 or visit www.dezinecorp.com
Hydro Flask® Tag Along Tote
The Hydro Flask ® 20 L Tag Along Tote bag is packable and ready to grab and go. Crafted of 100 per cent recycled polyester main body fabric and bluesign® approved, it packs into its own pocket for easy storage. Features include an internal pocket with hook-and-loop closure, and a snap-button closure.
For details, please visit PCNA.com/en-ca
100% Pure Maple Syrup
Delite Promotional Products is offering its 100% pure maple syrup in leaf bottles that can be custom laser engraved with your logo. Give the gift of tradition and quality with Ontario-sourced Maple Syrup. For more details, please visit www.delitepromo.com
Presidential Golf Gift Set
Perfect for client meetings, partnerships, and tournament giveaways! This premium set includes a custom Cabretta golf glove, divot tool, hat clip, and 3 ball markers—presented in a branded magnetic closure box. Add up to 6 logos on the removable magnetic ball markers. The CSI Group is proudly Canadian-owned since 1979.
For more details, visit thecsigroup.net/topgluv or email info@thecsigroup.net
Retro Sport Recycled Sling Backpack
The Retro Sport Sling Backpack (#2255-07) is the ideal accessory for any active lifestyle. This on-trend sling offers versatile organization and functionality, making it an everyday essential. Crafted from 100% recycled 600D rPET material, this sling backpack combines style with recycled materials. By choosing this product, you’re making a meaningful impact on the environment through a partnership with 1% For The Planet, as a portion of each sale supports environmental nonprofits.
For details, please visit PCNA.com/en-ca
EcoScribeTM Notebook
Meet the EcoScribe™ Notebook - an elegant and ecofriendly note-taking companion. This 6” x 8.5” notebook is crafted from recycled genuine leather and houses 96 lined pages made of 100% recycled 120-gram weight paper. With a perfect bound binding and a front snap button flap closure, it offers security and sophistication. Whether for work or personal use, this notebook combines sustainability with a luxurious appeal, making it an essential choice for your note-taking needs. For more information, please visit www.hpgbrands.ca
Duffle For The Active Traveller
The Drift Duffle (BG213) is your go-to for weekend escapes and corporate ventures, offering generous space for travel essentials. Its sleek design features a durable, rubberized texture, blending style with practicality to handle any adventure
For more information, please visit www.spectorandco.ca
Fun Five Pack Awards
Themed awards that’ll get everyone talking! This set of 5 tournament awards features a corporate or tournament logo on the front, and a customizable medallion on the back. The removable ball marker sits in a sleek stainless steel stand—perfect for the office or the course! The CSI Group is proudly Canadian-owned since 1979.
For more details, visit thecsigroup.net/topgluv or email info@thecsigroup.net
NFC EcoConnect Can Cooler
Meet the NFC EcoConnect Can Cooler. This smart beverage insulator is made from over 80% recycled materials and features cutting-edge NFC technology for instant digital connection. Perfect for concerts, festivals, sporting events, conferences, and tradeshows, each can cooler is programmed with a URL of your choice. We recommend using a dynamic URL so you can easily update the content anytime! This not only keeps your audience engaged but also tracks interactions, allowing you to measure ROI - making every dollar count. Experience the ultimate fusion of sustainability and interactive engagement! For more information, please visit www.hpgbrands.ca
Access rPET Bottle W Bamboo Lid 20 oz
Quench your thirst with this innovative Access rPET Bottle. Crafted from 100% recycled plastic bottles, this 20 oz bottle breathes new life into refreshed materials. The sleek bamboo lid adds a touch of nature while ensuring a leak-proof seal. The BPA-free construction is designed for cold beverages. Hand-wash only
For more details, please visit www.adgpromo.ca
Gale 15 oz. Bamboo & Stainless Steel Tumbler
The Gale Bamboo and Stainless Steel Tumbler is the perfect companion for those on the go. With a convenient handle and snap-on safety lid, this tumbler is designed for easy transport and spill prevention. Holding up to 450 ml of your favourite hot or cold beverages, this tumbler is versatile and functional. The laser finish on the bamboo exterior adds a touch of sophistication, making each tumbler unique.
For more details, please visit www.Magnuspen.com
Free Spirit Bottle
Quench your thirst for style and ergonomics with the Free Spirit single walled bottle (DW328) This 34 oz. hydration companion features a handle and wide mouth, making it as practical as it is photogenic.
For more information, please visit www.spectorandco.ca
UltraTranzTM Wearable Transfers
Emblemtek is showcasing its UltraTranz™ Wearable Transfers. Get bold colour and seamless performance every time. The Hybrid DTF and screen-printed transfers feature vibrant seven-colour printing, eco-friendly inks, and a flexible, crackfree finish. Fast hot-peel release and easy heat application on cotton, blends, stretch fabrics, and non-sublimated polyester. Ideal for t-shirts, uniforms, and sportswear. Find out more at www.emblemtek.com/products/ultratranz-wearable/
Komodo DTF60 Pro
Maximize output and minimize waste with the Komodo DTF60 Pro. This compact 24” DTF printer features dual Epson i3200 heads, white ink circulation, and a built-in fume extractor. Its all-in-one design includes a powder glue recycler, making it perfect for consistent, high-quality prints in smaller workspaces. Fast setup and reliable performance—ideal for growing print shops.
Introducing the Melco Summit
Please contact Print Digital Solutions, Tel: 416-297-7996 or visit www.printdigitalsolutions.com
Boost Production with the Melco EMT16X
Its modular design offers unmatched flexibility—add machines as needed, run the same or different designs/garments simultaneously, and scale effortlessly. Ideal for growing businesses.
Please contact Embroidery Systems Canada, info@embroiderysystems.com or call 1-888-805-8631
Fully Electric Automatic Dual Heat Press
The Toyoda Falcon Fully Electric Automatic Dual Heat Press – Precision, Power, and Efficiency in Every Press! This 16” X 20” dual heat press with a foot pedal & lasers is a fully electric system that requires no compressor, making it easier to install and operate. Its design combines a heavy-duty solid steel industrial-grade pressing framework with precise, user-friendly electronics.
For more information, please visit www.RBdigital.ca
Komodo UV 9060i
This versatile compact UV printer delivers precision printing on flat and cylindrical items including tumblers, phone cases, and wood signage. Featuring 3 Epson i3200 printheads and support for CMYK+White+Varnish, the Komodo UV9060i produces vivid, durable prints with optional 3D texture. Ideal for short-run personalization in photo, promo, and wedding industries. Please contact Print Digital Solutions, TEL: 416-297-7996 or visit www.printdigitalsolutions.com
Perfectly blending performance and convenience, the allnew Melco Summit boasts speeds of up to 1,500 stitches per minute, Melco’s patented Acti-Feed system, and many other advanced features—all with an easy-to-use touchscreen. For more information Embroidery Systems Canada, info@ embroiderysystems.com or call 1-888-805-8631
Roland DTF Printing System
Experience next-level DTF performance and productivity with the Roland TY-300. This powerhouse printer produces vibrant colours, razor-sharp text, and fine details on cotton, polyester, denim, and more. With blazing-fast print speeds, low running costs, and exceptional durability, the TY-300 lets you create stunning, high-quality apparel with a soft hand feel and outstanding washability—all with unmatched efficiency. For details, please visit www.RBdigital.ca
Precision-Wound High-Yield Bobbins
American & Efird Canada, Inc. is showcasing its trademark ACCU-BOBBINS™ polyester Tex 16 for embroidery. These precisionwound, high-yield bobbins are available in White and Black, sided and side -less. Also available are Magnetic bobbins and eco-friendly with extra yield of 153 yds. For more information, please visit www.amefird.ca
Compact Embroidery Machine
Experience precision and creativity with the NEW Fortever HALO X Embroidery Machine. Boasting a 240x320mm area, 10 needles, and a 7-inch touch screen, it’s perfect for caps and finished garments. With speeds up to 1000RPM, auto trimming, selflubrication, & thread break prevention, it ensures flawless stitching. Compact yet powerful, it’s ideal for a home or studio. Includes versatile frames, cap tools, and steel stand. Visit www.Eurotex.ca for more information
Full Color Fusion Transfer Film
Versatrans is showcasing its Full Color Fusion transfers which will last the life of the garment. Back it with Versatrans' specially formulated plastisol ink, the transparent polyester film features a matte release coating and the art is backed with white plastisol ink, eliminating bleed-through from the garment and increasing durability. For more details visit www.versatranz.com
Rite-Media Laminator
Spicers Canada's Rite-Media Heat Assist Laminator features a high-grade silicone roller for consistent lamination, rear slitters for inline print separation, integrated rear material rewinder, and much more! For details, please visit www.gospicers.ca
