HIRE AND RENTAL NOVEMBER 2016 ISSUE 8

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Hire&Rental NEW ZEALAND

ISSUE 8

MORE AMMANN AT HIREPOOL

2016 CONFERENCE REVIEW

SIX WEBSITE MUST-HAVES

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PAGE 8

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3 1,100 lb (500Manufacturing kg) capacity Sumner Co

GANTRY AND LIFTERS make life easy... R

3 2 speed winch

3 Travels through doorway

3 Legs fold to fit into vehic 3 10 or 15 ft (3 - 4.6 m)

PULLEYS

3 1,100 lb (500 kg) capacity

Pulleys fully enclosed to prevent cable from3 2 speed winch coming off. Pulleys fully enclosed to prevent

3 Travels through doorway cable from coming off

3 Legs fold to fit into vehic

4 SPEEDS Rugged two speed winch with two winch handle drive position creates four speeds.

Pulleys fully enclosed to prevent cable from coming off

Pulleys fully enclosed to prevent cable from coming off

SERIES 2500

COUNTER WEIGHT LIFT

Rugged two speed winch with two winch handle drive position creates four speeds Outrigger legs locking mechanism locks legs both in stored or operating position

OUTRIGGER

Outrigger legs locking mechanism locks legs both in stored or Manufacturing operating Sumner Co., Inc. position. Pulleys fully enclosed to prevent Rugged two speed winch with two cable from coming off

winch handle drive position creates four speeds Outrigger legs locking mechanism locks legs both in stored or operating position

• 10 or 15 ft (3 - 4.6 m) MAST Outrigger legs locking mechanism locks • 1,100 lb (500 kg) capacity Mast rollers help to roll lift onto vehicle legs both in stored or operating position 3 Lifts 10 25’ (3.5m 7.5m) 3 2 Speed winch ROLLERS • 2 speed winch Help to roll lift onto •3Travels vehicle. 650 -through 1,000doorway lb (300 - 455 kg) 3 Breaks down into 2 • Legs fold to fit into vehicles

lifting capacity

components for ease of transport legs locking mechanism locks Mast rollers help to roll lift onto vehicle 3 Lifts loads next to wall or Outrigger legs both in stored or operating position HOLD-DOWN Hold down bar over obstacles 3 Operates outside of lift retains carriage footprint safety during for transport 3 Assembles in less than 5 retracts and stores behind mast when minutes with no tools Sumner Manufacturing Co not in use.

Hold down bar retains carriage during transport retracts and stores behind mast when not in use

3 Goes through doorway FORKS

NEW LIFTS FROM SUMNER

Reversible forks can be rotated quickly using fast action plungers.

Hold down bar retains carriage during transport retracts and stores behind mast Sumner Co., In when not inManufacturing use

Hold down bar retains carriage during transport retracts and stores behind mast when not in use

Reversible forks can be rotated quickly using fast action plungers

Legs unlock with plunger pin and fold up for storage

LEGS UNLOCK Legs unlock with plunger pin and Hold down bar retains carriage during fold up formast storage. transport retracts and stores behind

Technical Data Pay Load Lifting height - forks down Reversible forks can be rotated quickly using Lifting height - forks reversed fast action plungers

when not in use

Length - working Legs unlock with plunger pin and fold up for storage Width - working Height - working Technical Data

Min. load height

Pay Load Mast section comesclearance with lifting loop Ground

Legs unlock with plunger pin and fold up for storage

LOOP Technical Data

9

Lifting height - forks reversed

11

Length - stowed

2610

Mast section 1100 lb comes with lifting Lifting height - forks down 9' 10" Lifting height - forks reversed 11' 10" loop. Pay Load

62"

500 kg 3.0 m 3.6 m

Length - working Legs unlock with plunger pin and fold up Width working for -storage

74.5

Height - working

76"

Technical Data Min. load height

4" 2610 10 cm

Width - stowed: Length 2615 - working Height - stowed: Width - working 1100 lb 500 kg Weight Lift Height - working 14' 5" 4.4 m 5.0 m

Ground clearance

4"2615 Weight10 Liftcm 5006.4 kg cm

Lifting height - forks down

9' 10"

3.0 m

14' 5"

4.4 m

Lifting height - forks reversed

11' 10"

3.6 m

16' 5"

5.0 m

34 "

31.5"

2

157.5 cm 62" 157.5 cm 3 Mast sectionLength comes- stowed with lifting loop 189.2 cm 74.5Width189.2 cm - stowed: Sumner3 ww 193 cm 76"Height193 cm - stowed: 7

1100 500 lb Contact Ancra NZ: 0508 2.5"lb 4 26272 6.4kg cm 11002.5"

Width - stowed:

7

Min. load height

16' 5"

Pay Load Ground clearance

Length - stowed

11

Lifting height - forks down

86.4 cm 80 cm

34 "

31.5"

86.4 cm 80 cm

29


3 2 speed winch

y Inc. o.,

3 Travels through doorway 3 Legs fold to fit into vehicles

y

cles

y

Aluminium Gantry

y

Standard Features: Rugged two speed winch with two

Innovative A-Frame Construction

handle drive creates • Availablewinch in 3m, 4m &position 5m sizes four speeds • 2 Metric Ton (4,400 lb) • Lightweight & Portable • Quick 2-Person Assembly • Adjustable Span • Aluminum Frames/Beam • Pinch Point Free • Minimum Pieces – 2 A-Frames with casters, Trolley, Cross Beam and attaching hardware Rugged two speed winch with two • 8” (200winch mm)handle Locking Casters or 10” (250 mm) drive position creates four speeds • Unassisted Height Adjustment INNOVATIVE MAST HEIGHT ADJUSTMENT

cles

2

1

Mast rollers help to roll lift onto vehicle

Mast rollers help to roll lift onto vehicle Lift mast and remove quick-action mast Adjust mast lifting handle with locking pin - NO BOLTS! plunger pin to comfortable lifting position.

Adjust height 6” (15cm) increments

3

When lifting handle is next to frame, mast holes are aligned for locking pin.

SERIES 2500

SERIES 2300 2500

Sumner Manufacturing Co., Inc.

COUNTER WEIGHT LIFT • Lifts 10 - 25’ (3.5m - 7.5m) • 650 - 1,000 lb (300 - 455 kg) lifting capacity 10 -to25’ - 7.5m) •3 LiftsLifts loads next wall(3.5m or over obstacles Manufacturing Inc. with no tools •3 Assembles less than 5(300 mins 650Sumner - in 1,000 lb Co., - 455 kg) • 2 Speed winch Reversible forks can be rotated quickly using lifting capacity fast action • Breaks down intoplungers 2 components Liftsoutside loads next to wall or •3 Operates of lift footprint

o., Inc.

over obstacles 3 Assembles in less than 5 minutes with no tools

Reversible forks can be rotated quickly using fast action plungers

nc.

3 Goes through doorway Mast section comes with lifting loop

2610

2615

1100 lb

500 kg

1100 lb

9' 10"

3.0 m

14' 5"

4.4 m

11' 10"

3.6 m

16' 5"

5.0 m

500 kg

62"

157.5 157.5 cm loop Mast cm section 62" comes with lifting

74.5

189.2 cm

74.5

189.2 cm

76"

193 cm

76"

193 cm

2610

100 lb

9' 10"

4"

2.5"

34 "

1' 10"

2615

10 cm

4"

10 cm

6.4 cm

2.5"

6.4 cm

86.4 cm

34 "

86.4 cm

500 kg

1100 lb

3.0 m

14' 5"

500 kg 4.4 m

3.6 m 16' 5" 5.0 m 80 cm62" 31.5" 62" 31.5" 157.5 cm 157.5 cm 80 cm

CONTACT:

" 194.3 cm " cm194.3 cm 74.576.5189.2 cm 74.5 76.5 189.2

For more information on the SUMNER Lift Range contact Ancra NZ on: 0508 4 26272

132.5 kg 76" 292 lb 193 cm 76"

346193 lb cm 157 kg

4"

10 cm

4"

10 cm

2.5"

6.4 cm

2.5"

6.4 cm

34 "

86.4 cm

34 "

86.4 cm

31.5" 80 cmCo., Inc 31.5" Manufacturing w w . "s u m194.3 n e r . cm c o m 76.5 " 76.5

92 lb

PRODUCT

132.5 kg

346 lb

80 cm

194.3 cm 157 kg

Email: sales@ancranz.com Website: www.ancranz.com

Sumner Manufacturing Co., Inc. COUNTER WEIGHT LIFT DRYWALL/HVAC LIFT

3 3

Sumner Ma

• Solid, safe construction • Lightweight - 99 lb (45 kg) • Two speed winch handle • Quick, tool-free assembly 2 Speed 3 Lifts 10 - 25’ (3.5m•-Tilts 7.5m) 3 installation 2 Speed winc • One personwinch operation 65° for drywall • Lifts loads of 150 lb (70 kg) up to Breaks 2 3 650 down - 1,000into lb (300 - 455 kg) 3 Breaks down 11’ 2-3/4” (3.4 m) or 14’ 9-3/4” (4.5 m)

components for ease of lifting capacity OPTIONAL HVAC transport 3 Lifts loads next to wall or LIGHT CRADLE 3 Operates outside Great over for Ductobstacles and Other of lift Lifting Tasks. for Lifts safety duct footprint Assembles in less than 5 up3to 24” (60 cm) diameter and upminutes to 150 lb. (70kg), with no tools Cradle arms adjust from 12” cm) to 24” (60 cm) 3(30Goes through

doorway

components transport

3 Operates out footprint for



EDITORIAL

From the President Tim Mikkelsen - Greetings from the kapiti coast

Conference 2016

GLOBAL RENTAL ALLIANCE

NZ’S HIRE INDUSTRY – THE BOOK

As planned we will be sending our GM plus one board member to the ARA conference and Global Rental Alliance meeting in Orlando Florida in February 2017. Our association has fostered good relationships with the other international members and now that Japan has been accepted as a member the alliance is getting a more multi-cultural feel to it.

This is a big undertaking and we need your input. The steering committee will be meeting in November to get some very clear time frames and tasks to ensure we have the right mix of resources on board to help us deliver this project on time. This project relies on your input, we need information relating to your business and your experiences in the hire industry. Please take time to fill out the insert questionare and return via email or mail to Phil Tindle. We don’t care how it gets to us as long as it does. Photos are also required, so if you have anything we might be interested in then please pass it on!

MEMBERSHIP

I

T IS HARD TO BELIEVE it has been 8 weeks since conference in Rotorua. A huge thank you to all the delegates and suppliers who attended. Your support of the conference has made this event I believe the most successful conference HIANZ has put on to date. Thanks to everyone who took part in the post conference survey. Your feedback ensures we keep the conference topical, relevant and fun. Congratulations to all the Hire excellence award recipients. We had a good cross section of companies enter this year from Hirepool to a husband and wife team from Taranaki Tool Hire. Thank you for all for putting in the time and effort to enter the awards and go through a very thorough auditing process. The standard of “Hire Excellence” amongst the entrants continues to increase year on year. It is great to see the passion and enthusiasm these companies have for the industry. Being a part of celebrating your success on the night was a real privilege, thank you. The board met in October, reviewed the strategic plan and have prioritised some key areas to focus on. Planning is underway for conference 2017. Several destinations were considered. At this stage Wellington seems to be the preference to suit both suppliers and airport connections for delegates.

New membership applications continue to flow in. Welcome to all our new members. If this is the first magazine you have received, we trust that you find this publication topical and of benefit to your business. We are always looking for editorial content for the magazine and welcome your input. ZONE MEETINGS Zone meetings will be held in April 2017 and will take the same format as this year with a dedicated Party and Event meeting held in Rotorua.

As the silly season, fast approaches, I wish you all the best for a profitable time ahead. Take stock over the Christmas break and enjoy some time out with family and friends. Wishing you all the best for the festive season ahead. Kind Regards, TIM MIKKELSEN President | HIANZ

PUBLISHER Phil Tindle HIANZ Mobile: 021 967 604 Email: phil.tindle@hianz.net.nz ADVERTISING & EDITORIAL Ross Barnett Brainstorm Media Mobile: 021 649 939 Email: ross@brainstorm.co,nz

HIANZ HIRE & RENTAL NOVEMBER 2016 -

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ADA WHEELCHAIR UNIT

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COVER STORY

MORE AMMANN’S ROLL UP AT HIREPOOL Hirepool has recently taken delivery of twelve new Ammann Rollers that according to Gary Richardson, General Manager of Sales and Marketing for Hirepool was a complete no brainer for the company.

A

MONGST the machines ordered through New Zealand distributor Youngman Richardson & Co Ltd was a selection of models comprising the Ammann ARX 90 Tandem roller, the ASC 110 Single Drum roller and the AP 240 Pneumatic tyred rollers. “We always listen to our customers about what’s important, and in this case there were several things we were looking for in the new machines. For a start we wanted good performance, and these 12 Ammann rollers are very fuel efficient and have substantially reduced emissions over earlier machines,” says Gary Richardson. “Also we wanted to make use of the latest ROPS 2D technology on the ARX and ASC models. When it comes to safety Ammann’s approach to preventing drum drift is unmatched. The ROPS 2D system automatically shuts off the vibration when the machine gets past a certain angle, this is an excellent safety feature. And finally, driver comfort. These machines are great for the operators, including excellent visibility from the cabs.” With the arrival of the new equipment at Hirepool the growth and presence of Ammann rollers throughout New Zealand continues to grow. It’s not surprising really as Ammann is a world leading supplier of compaction machinery to the construction industry and is known for it progressiveness. Since 1869 Ammann has been setting benchmarks in

the road building industry thanks to countless innovations and solutions that are as competitive as they are dependable. NOW AVAILABLE AT HIREPOOL The Ammann ARX 90 Tandem Roller provides features and benefits that ultimately lead to added value for the operator. The comfortable cab design that provides enhanced visibility, air conditioning and reduced noise levels helps the operator stay focused and productive. As well there are many safety features on this model including the innovative ROPS 2D. Each drum has an independent vibratory pump and also features a heavy duty, two stage vibrator. The single drive pump makes for easy service and maintenance that reduces costs. A differential lock is standard. The Ammann ARX Tandem Rollers are designed for use on medium to large construction sites as well as road construction and civil construction projects. In this country the Ammann ARX Vibratory rollers are also proving themselves very efficient and effective for asphalt compaction and for compacting unbonded base layers. The Ammann ASC 110 Single Drum Roller provides excellent compaction and is available like the ARX rollers with excellent visibility, air conditioning and is very quiet in the cab for the operator. A major safety feature on this model, which is unique to Ammann

and is also on the ARX, is the ROPS 2D. Simply put the vibration of the drum is automatically cut when the drum begins to drift or slip preventing the unit from sliding down a bank or road edge. The Ammann AP 240 Pneumatic Tyred Roller combines tried and tested Ammann engineering and design to deliver cutting edge propulsion. The Ammann AP 240 Pneumatic rollers include a smooth start/stop function, cruise control and adjustable brake settings. These Shift on the Go 2 operator station models provide comfort, excellent visibility and quietness while working and easy driver access when parked. The air-on-therun system also allows the operator to adjust tyre pressures from the cab. Ammann Pneumatic Tyred Rollers provide the kneading and sealing effect that is so critical on jobsites. Being able to perform on both asphalt and aggregates means that the machine provides more flexibility when you need it. The Ammann AP series is available in 16 to 20 tonne configurations. ◘ For more information on the new Ammann Roller range contact Youngman Richardson & Co Ltd 09 443 2436 or for South Island enquiries, 03 341 6923.

HIANZ HIRE & RENTAL NOVEMBER 2016 -

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2016 HIRE INDUSTRY CONFERENCE

SUCCESS IN ROTORUA

HIANZ CONFERENCE A STUNNING SUCCESS OVER 200 DELEGATES from New Zealand & Australia attended the 2016 HIANZ Conference, held in Rotorua on the 24th and 25th August. Conference included an extensive programme of workshops, guest speakers, trade show, and networking opportunities that culminated in the Hire Excellence Awards Dinner on the final evening hosted by the Association’s principal sponsor, Youngman Richardson & Co.

O

VER 200 DELEGATES from New Zealand & Australia attended the 2016 HIANZ conference, held in Rotorua on the 24th and 25th August. Conference included an extensive programme of workshops, guest speakers, trade show, and networking opportunities that culminated in the Hire Excellence Awards Dinner on the final evening hosted by the Association’s principal sponsor, Youngman Richardson & Co. “It was the first time that the conference has been held at the new Rotorua Convention Centre. The venue provides the facilities and space to hold the entire event under one roof,” says HIANZ CEO, Phil Tindle. “The increased amount of space and height allowed exhibitors to fully showcase their range of products in a comfortable and realworld environment. The trade show comprised of 54 exhibitor companies displaying a range of product and equipment and we are aiming to have a 50% increase in exhibitor attendance by 2018,” he said.

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- HIANZ HIRE & RENTAL NOVEMBER 2016

The HIANZ conference is an industry event that continues to grow each year. The event aims to provide hire company delegates with educational material and an overview of the Association’s current and future initiatives. The focus this year was on ‘Sustainable Business Growth’ with

guest speakers and related workshops to ensure that the delegates went away with a greater understanding of key industry drivers and metrics that ultimately aid in good future decision making. Guest speakers included extreme adventurer, Kevin Biggar (sponsored by NZI), the ITM Fishing


2016 HIRE INDUSTRY CONFERENCE

Show’s Matt Watson (sponsored by Nifty), entrepreneur Karl Varley (sponsored by Staples Rodway & My Advisor), and Stewart Kearney from Rightway Ltd. Whilst attending delegates expect return on their investment by way of learning, opportunity and networking at conference, so have they become to expect fun while they are there. A pre-conference “Presidents Cup” event has become the norm each year. The luge challenge brought delegates and suppliers together in a fantastic team event that culminated with an icebreaker welcome function back at the Hotel, hosted by Kubota. A wonderful start to conference! The Hire Excellence Awards are always a wonderful highlight of the conference. HIANZ President Tim Mikkelsen started the formalities by presenting an appreciation award to retiring board member Tom Kimber (Kennard’s Hire) in recognition of his 8-year commitment and service to the association. Followed by awarding the four branches that took part in the 2016 Hire Excellence Awards. Recipients of Gold Awards were Hirepool Wellington & Stella Hire Invercargill and Silver Awards went to Timaru Hire & Taranaki Tool Hire. “What a privilege it has been to witness the achievements of these teams of people within the HIRE industry”, said HIANZ President Tim Mikkelsen. “It is exciting to see the growth of member companies and continued maturity of our industry. I am especially proud of member companies who have such faith in their business practices and staff, to enter the Hire Excellence Awards. I know it takes a tremendous effort to enter these awards, but it is certainly good for your businesses, and I know it is great for our industry, he said.

will be held in Wellington. Information around dates and venues will be available in due course. HIANZ has a webpage that promotes the highlights of conference 2016 which includes photos, videos, workshop presentations and attendee feedback. Check it out at www.hianz.net.nz/conf2016

According to Phil Tindle, feedback from conference delegates suggests that this year’s conference was one of the best. “We’re especially grateful to the generous support of our sponsors who certainly help make the event what it is. The quality of speakers, entertainers and delegate attendance highlights how far the Association has come over the years and it would be fair to say there are many members looking forward to attending next year’s event.” The 2017 conference and trade show HIANZ HIRE & RENTAL NOVEMBER 2016 -

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2016 HIRE INDUSTRY CONFERENCE

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- HIANZ HIRE & RENTAL NOVEMBER 2016


2016 HIRE INDUSTRY CONFERENCE

GOLD SPONSOR

WHAT ATTENDEES SAID ABOUT CONFERENCE ‘16 “I have always come away with a little more knowledge to apply to the business but overall the opportunities to network with other members and suppliers is key.” “Good networking and new products/ideas in one place. Always value taken away from the speakers/workshops”

“Thursday nights event was the best, excellent entertainment, well worth the money” “The venue was awesome. Great entertainment and wonderful to celebrate the awards recipients. Excellent conference speakers. Overall quite an improvement on last year.”

“We attend so we can see all our clients under one roof, the quality of these people was exactly who we wished to see and the benefits of attending this event are top notch!” “Great networking, learning and support opportunities”

Get visible. Get digital. • Easy to understand, affordable solutions with a single point of contact. • We know your industry. Experience matters. • Stunning websites that you can manage yourself. • Create great marketing videos to use on the web and in social media. • Too busy to update your website with news and articles... we can help!

www.jon-burke.com/nz | E jon@jon-burke.com | M +61 439 860 258 HIANZ HIRE & RENTAL NOVEMBER 2016 -

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PRODUCT PROFILE

Honda Reignites With HIANZ It was great to see Honda back at the HIANZ Conference after a number of years absent

T

HE HONDA POWER EQUIPMENT presence was very well received, with all pleased to see their return and to discuss industry requirements on the power product market. The conference coincided with a recent addition to the Honda Power Equipment team, Ross Allan, who has taken the new post of Business Development Manager. Ross has a significant background in Business Development for top New Zealand distributors such as; Karcher and Fujifilm. The recent appointment highlights the continued growth for Honda Power Equipment in the New Zealand marketplace, leading the way with its Generators, Pumps and Stationary Engines. The growing building and construction industry will be relying on the high performance and safety standards synonymous with Honda power products that contribute to the Hire Industry Excellence.

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- HIANZ HIRE & RENTAL MOVEMBER 2016

It is widely known that Honda’s advanced engineering delivers the world’s best engines year after year. Approximately 70% of the generalpurpose engines manufactured by Honda are supplied as OEM engines

to other manufacturers of power products. Honda is passionate about improving on perfection. That’s why every Honda product is built to deliver optimum performance, reliability and economy. ◘


HONDA & THE HIRE INDUSTRY Honda’s industry leading power products offer the highest standards of health and safety. Servicing the building industry for over 40 years in New Zealand.

“We’ve found the Honda Generator products are really suitable for long term hires. They are low maintenance and customers find they can use them for all of their site power requirements including high draw power tools, electronics and lithium battery recharging. Demonstrating the Honda Powered Products is easy for us. They start first time and are super quiet. The products are all backed up by a knowledgeable and responsive Honda distributor.” Rory Jackson Kennards Hire Branch Manager, Auckland

Bruce Wooding 021 94 9763 bruce.wooding@hpenz.co.nz

Adam McMaster 027 532 3620 adam.mcmaster@hpenz.co.nz

Ross Allan 027 807 9398 Ross@hpenz.co.nz


WEB DEVELOPMENT

SIX MUST-HAVES FOR YOUR WEBSITE K

EEPING UP WITH the digital technology can be so overwhelming when you run your own business. According to a study by MYOB 53% of SMEs don’t have an online presence, a somewhat risky decision when 85% of consumers use the internet to find local businesses. If you’re not amongst it you could get left behind. But just throwing together a website and calling it a day is not going to cut it. It’s what attracts customers to come inside and give you their business and your website should be treated the same. It’s your digital store front. Here are some must-haves for your website that will encourage customer engagement and ensure they have a great experience. 1. MOBILE FRIENDLY Over 60% of all internet users access websites from their phones or tablets, and this number is only going to increase as devices become more accessible and cheaper. Your potential customers are either on the go, looking for a place to eat, lounging in front of the television browsing through the latest fashions, or hurriedly looking for a plumber to unclog the sink. All this is most likely done on their smartphone or tablet and Google (the all-powerful search engine) ranks mobile friendly sites higher than those that aren’t. So when you develop your website, ensure it works as well, if not better, on mobile. 2. CLEAN DESIGN When it comes to websites, the KISS rule applies: keep it simple, stupid. The chances of your potential customers staying on your website will have to do with how fast it loads and how easy it is to navigate. Design your website for the finger, so it’s easy to click onto things from a mobile device and leave all the fancy things behind. This will also ensure that it loads faster on a desktop so you’re covering all your bases and probably making things a lot simpler.

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- HIANZ HIRE & RENTAL MOVEMBER 2016

You wouldn’t have the window of your store in shambles, so why your website? This is the first in a series of articles by Westpac aimed at small businesses to assist them in today’s digital environment. Google also considers the content and structure of a website when ranking, so having a clean design with a clear logic is vital. 3. SPEED How’s this for a scary fact: 47% of consumers expect a web page to load in 2 seconds or less, and 40% abandon sites that take more than 3 seconds to load. A quick loading page speaks volumes to site loyalty. To make sure your site speed remains optimised you need to take a look at things like the size of your page, the total amount of files that need to load, and once again keep your website simple with easy navigation and no bells and whistles. Music? A fancy home page drenched with multimedia? It will just increase load time. Keep it simple and functional and you’ll be able to hold the interest of today’s attention deficit society. 4. CONTACT INFORMATION Have a number, email address, and a contact form that is easily visible. It’s frustrating when someone visits your website, has a question and can’t find a way to get in contact. That is a sure fire way for them to click out of your website, and find someone elsesomeone who actually has included their contact details. One tip is to make sure that the number or email address can be copied easily or clicked onto from a smartphone to instantly make a call. It’s all about making it easier for the consumer. 5. QUALITY CONTENT It is so important to clearly state on your website what you do. You don’t need pages of copy, but one or two

sentences stating who you are what you do and your point of difference can be really powerful and engaging. Depending on the type of business you run, you could include information that would be of value to the customer. If you are a service based business, a testimonial or review could speak volumes, and if you run a restaurant, a menu with your various locations might be handy. An online retailer might want to include some good quality pictures of merchandise with specifications of each product. Tailor your information to suit your business and remember less is more, but make sure whatever you have on your website adds value. 6. TEST AUDIENCE Once you have a working model, give it to a diverse range of friends and family – from the tech savvy and impatient teenager, to the slightly less tech savvy senior citizen – to get their thoughts and see if it meets the above criteria. If not, rinse and repeat until you get it right. Having your business become extinct is the last thing you want to happen, so these tips should be a great starting point to ensure you’re doing everything to enhance your digital store front and enticing those online customers to choose you. ◘


T H E R T 3 0 ’ S B E S T F E AT U R E ? P AY B A C K .

More powerful than a walk-behind and less costly than larger ride-on trenchers, the new RT30 hits the sweet spot for rental fleets. Attractive features like industry-leading maneuverability and easy-to-use, color-coded controls require minimal training, while its dependable, low-maintenance design will keep it off your lot and on the jobsite. Complete your fleet with an RT30 today. WE’RE IN THIS TOGETHER.

www.ditchwitchnz.com %JUDI 8JUDI /FX ;FBMBOE JOGP!EJUDIXJUDIO[ DPN %8/;-5%

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PRODUCT SUPPORT

JLG First Choice For First-Rate Access Hire Firm With their dedication to making difficult access jobs easier for customers, it came as no surprise to discover that New Zealand access hire specialist Hire Towers has a fleet made up almost entirely of JLG machines. jobs easier, Hire Towers’ most recent fleet addition was the JLG 520AJ Articulating Boom Lift; offering fast lift speeds for increased work efficiency plus an industry-leading work envelope and capacity, it was the ideal machine to add to the hard-working Hire Towers fleet. Along with the quality and performance of his many JLG machines, Kerry Farmer was also pleased with the service and spare parts support Hire Towers receives from JLG. “We do have a service technician on staff, but primarily JLG does the servicing and they do a good job with that…their service and their parts supply is very good and we strictly use JLG parts,” he said.

B

David Morris, JLG (left) with Kerry Farmer

ASED IN ONEHUNGA, eight kilometres south of Auckland’s city centre, Hire Towers has been serving the greater Auckland area and surrounding regions since its establishment in 1962 and is known as a specialist in access equipment for a wide range of industries. Since buying into the business 25 years ago, Hire Towers’ Director Kerry Farmer has been a driving force in maintaining the company’s stellar reputation and a key decision maker in purchasing the 83 JLG machines that make up the majority of the Hire Towers fleet. “Hire Towers acquired its first JLG

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- HIANZ HIRE & RENTAL MOVEMBER 2016

machine in 1994, a couple of years after I entered the business,” Kerry said. “We have 85 machines in the fleet now, booms and scissor lifts, and 83 of them are JLG – which says a lot about our belief in JLG equipment. “We pride ourselves on our service and equipment being the highest standard, and guarantee our machines will complete the work efficiently to save our customers’ time and money, and you can really only do that when you do provide the best.” Delivering as they do equipment designed to make difficult access

For his part, JLG Sales Executive – NZ, David Morris, says JLG is extremely proud of the fact that the Hire Towers fleet is some 98%-JLG and pleased to be in a relationship with a fellow business dedicated to quality and outstanding service. “Hire Towers is a great company and a great team to work with and our relationship is going from strength to strength as we work to meet their needs and support their promise of excellence,” David said. Echoing David’s sentiments, Kerry Farmer said he too appreciates the Hire Towers-JLG partnership. “We’re very proud of our reputation for service, on-time delivery and safety...and JLG helps us in delivering that,” Kerry concluded. “Our relationship with JLG…it’s good and we’ll stick with them.” ◘


Lighting Towers

WHEN IT CAN'T BE DONE BY DAY.

WE HAVE A QUIETER, BRIGHTER, EFFICIENT WAY. Metro-MH

Metro-POD

The bright new idea in lighting, JLG’s Metro Series Lighting Towers offer a host of benefits to make light work of night projects. The Metro Series has reduced noise levels thanks to the new hood design coupled with better engine and exhaust system technologies. Customers can expect a brighter output of 3 x 610 W LED lights on the Metro-Pod and 340 W LED lights on the Metro-LED; while the Metro-MH boasts 1000 W Metal Halide light heads. Auto start/ stop controllers and fuel efficient engines mean fuel consumption is greatly reduced and the units run longer between refuelling. Designed for side-by-side loading on trucks, transport is made easy and once onsite they are easily positioned and setup by one person, making for further savings in time and labour. And best of all, the Metro Series is designed and built in Australia with ISO9001 certification and is backed by JLG's industry-leading Ground Support network.

Australia - 131 JLG New Zealand - 09 276 1728 www.jlg.com.au

Metro-LED


PRODUCT PROFILE

NIFTYLIFT Enter The New Zealand Market Under Their Own Green Environmental Power Nifty has been selling machines in the Australian and New Zealand market since September 2000. a salesman from Australia visiting New Zealand hire companies on a regular basis. John says “We will be putting in place a service network and also carrying more parts in New Zealand.”

T

HE MAIN DIFFERENCE between the two areas is that in Australia Nifty do all their own sales and marketing, while in New Zealand this has been done using a dealer network. John King from Nifty believes that while this has been successful, having a third party managing sales and marketing has sometimes made it difficult to get information to and from customers. This was brought home at the recent HIANZ trade show and John has decided that “It’s time that we go direct to our customers”. To start, Nifty will have

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- HIANZ HIRE & RENTAL MOVEMBER 2016

Ever innovative and forward thinking, Niftylift has developed a number of new machines and new products over the last few years. Being a very environmentally conscious company our self-propelled booms now come with a Hybrid power plant. The Nifty HeightRider Hybrids take Niftylift’s bienergy models to the next level with a “true bi-energy Hybrid system.” The machines can operate as a diesel only and a battery only machine. However, because the electric motor will automatically boost power when necessary the Hybrid can operate with a smaller engine. Therefore the Kubota 722 - 18Hp Tier 4 Final engine reduces fuel consumption to an average of 3.5 litres a day. An exhaust purification system further reduces gas, particulate and noise emissions. In addition the diesel engine can fully recharge the batteries without a mains power source in four to six hours. This gives the customer a machine that can be used as a rough terrain 4x4 outdoor machine or internally as a zero emissions machine. The first company to introduce a secondary guarding system, the award-winning safety system SiOPS (Sustained Involuntary Operation Prevention System), Niftylift has been instrumental in developing new safety system for enhanced operator safety. This innovative system helps prevent sustained involuntary operation of

the controls when the operator is crushed between an obstacle and the machine’s active controls. The SiOPS control panel is also equipped to detect any significant load on the platforms controls or console. If a load is detected the machine will shut down with the foot pedal and enable button deactivated. This gives the operator a second chance and time to consider his position, he can then follow a simple procedure to free himself or move out of danger. This year Niftylift has also been pleased to announce the launch of its new versions of the HeightRider 15 Narrow and HeightRider 17 Narrow. The new and improved HR15N and HR17N were introduced at the beginning of 2016 in Australia and New Zealand and are already proving popular with customers. An impressive working outreach with zero tail-swing helps the new Narrows to reach awkward jobs, especially when space is limited. Niftylift has made significant improvements to the efficiency of the HeightRider’s power system, leading up to a 3 fold increase in the number of Hird cycles the machines can perform. This means they can operate for up to 3 times longer before needing to be charged, giving them the potential for greatly increased utilisation on-site. Nifty is very excited about the future in New Zealand. The future looks bright, the future looks green. If you require any information contact Nifty on +61 4964 9765, or contact us through our web site www.niftylift.com.au ◘


Lower fuel consumption

EU Stage IIIB (Tier IV) compliant

Catalytic converter & particulate filter

Efficient diesel power with re-gen

Zero emission electric-only mode

Lower transport costs

rs intelligent, e v li e d e g n ra d ri b y h Nifty’s revolutionary ormance. rf e p s u io c s n o c y ll nmenta efficient and enviro

FOR MORE INFORMATION CALL OUR FRIENDLY STAFF ON

+61 2 49649765


IF YOU’RE GOING TO SUE SOMEONE, DON’T LEAVE IT TOO LONG Geoff Hardy Auckland based commercial lawyer

T

HERE IS A LIMIT on when you can recover money owed to you, or claim against another person for some sort of wrongdoing. This is known as a “limitation period” and applies to all non-criminal legal proceedings. A limitation period is a ticking clock set by Parliament. When the clock stops, you will usually be prevented from commencing your claim in a Court or Tribunal (although you can continue a claim you have already started). Why does Parliament set limitation periods? This might seem unfair to an innocent victim who didn’t know about their claim or just didn’t get around to making it in time. However these rules provide a sense of certainty and fairness to all, and there are several policy reasons behind them. The most obvious is that over time, there is a greater chance of evidence being lost or destroyed. For example, most people get rid of old documents once they are no longer needed for tax or legal purposes. Also, as time passes people’s memories fade, especially about names and dates, what was said or why things were done, which can make it difficult for a Court to determine what actually happened. There might also be difficulties in tracking down crucial witnesses or potential defendants,

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- HIANZ HIRE & RENTAL NOVEMBER 2016

which may unfairly affect one person in a dispute. Finally, a limitation period allows professional advisors such as building inspectors or accountants to get insurance. Insurance is important not only for an advisor trying to protect themselves, but also for claimants. Generally insurers will have the ability to pay successful claimants, even where a defendant (several years down the track) might not have the resources. A limitation period gives an insurer certainty. They may not otherwise be prepared to offer openended insurance policies that could come back to haunt them 20 or 30 years later. So how long do you have to start your claim? The answer depends on when you were wronged, when you find out about it, and what your claim is all about. There are two broad categories of claims – those occurring before 31 December 2010 (Limitation Act 1950 applies, as modified in 2011), and those which came about on or after 1 January 2011 (Limitation Act 2010 applies). Under the older Limitation Act, it is all about when your claim “accrued”, which is legal jargon for the time when all the parts required to prove your claim have come together. For

example, if a person agrees to pay you by instalments under a contract, your claim for breach of contract accrues when they miss an instalment, not when the contract was first signed. On the other hand, if a person negligently drives into your car on the road, your claim in tort accrues when you suffer loss, i.e. when your vehicle is damaged. The accrual concept can raise difficulties especially when it comes to someone being sued for negligence. Imagine the situation where you rely on a building surveyor’s advice to buy your dream home. If the advice is negligent, you might not realise you have suffered any loss (such as paying too much for the house) until years after the event. For events after 1 January 2011, the 2010 Act applies. The 2010 Act gives you 6 years to begin your claim for breach of contract or negligence, assuming you knew about it on that date. The clock starts ticking when the event happens, not when the loss is discovered or the claim accrues. The 2010 Act also provides a “late knowledge” exception to the rule. If you don’t realise you have a claim within the 6 year window, for example you are deceived or defects in the work remain undetected, you will be


LEGAL

given an extra 3 years from the date when you discover the problem (or should have discovered it) to begin your claim. To stop the potential for matters being discovered years into the future, the 2010 Act limits the late knowledge exception by specifying a 15 year “long-stop period”. This means that no matter what your situation, or when you find out about it, you cannot start a claim more than 15 years after the event. The Courts have readily enforced this rule, even where it means some defendants escape liability altogether. In some circumstances you might still run out of time even before you find out you had a claim! The final thing to consider is the subject matter of your claim, and whether Parliament has introduced any other rules (there are plenty) that apply to your situation. In defamation cases for example, the limitation period is reduced to 2 years, with an extra 2 years for “late knowledge” discoveries. For claims made under the Fair Trading Act 1986, which is designed to protect consumers from unsavoury business practices, the limitation period is 3 years. However the clock doesn’t start

until your loss becomes reasonably discoverable. Under the Building Act 2004, the long-stop period is reduced to 10 years for all “building work” (i.e. work in connection with the construction, alteration, demolition or removal of a building). Whether your work counts as “building work” might itself be a controversial issue, especially if you are merely supplying building materials or joinery, or you are doing peripheral work like landscaping. Finally, for leaky homes, under the Weathertight Homes Resolution Services Act 2006, once a person applies for a building assessment the clock is paused immediately. The initial application must be within 10 years of the house being “built”, which in April 2014 was held by the Supreme Court in Osborne v Auckland Council as being when all the work required by a building consent is complete - usually when the house passes its final Council inspection. However, because the clock is then paused, the result is that suppliers, builders, labourers and local authorities can all be subsequently joined to leaky homes proceedings for months or even years after the 10

year period has lapsed. And those proceedings can be brought in the Weathertight Homes Tribunal, the Disputes Tribunal, or a Court. This myriad of overlapping timeframes (of which we give only a few examples) can be difficult to understand and even more difficult to apply. One thing is for sure - if you discover a problem, you should act quickly to resolve it, and work out what limitations apply to you before the matter is taken out of your hands! ◘

Geoff Hardy has 40 years’ experience as a commercial lawyer and is a partner in the Auckland firm “Martelli McKegg”. He guarantees personal attention to new clients at competitive rates. His phone number is (09) 379 0700, fax (09) 309 4112, and e-mail geoff@martellimckegg.co.nz. Geoff acknowledges the contribution to this article by Tobias Young, a previous employee. This article is not intended to be relied upon as legal advice.

Martelli McKegg welcomes Geoff Hardy to the team. It’s no overstatement to say Geoff is one of New Zealand’s most knowledgeable authorities on commercial law in general, and hire law in particular. So we’re pleased to announce that Geoff has joined the partnership of Martelli McKegg, Lawyers. You may know Geoff from his involvement with the Hire Industry Association, his numerous presentations at HIANZ conferences, or his many articles in a wide range of trade magazines, including Hire & Rental New Zealand. Geoff has been advising New Zealand businesses and their owners for over 40 years. Geoff has developed a special interest in hire law ever since Mark Sinclair first asked him to assist the Hire Industry Association with its constitution way back in the early 2000’s, and he now heads up the legal helpdesk service which Martelli McKegg provides free to HIANZ members. Geoff has a wealth of experience in commercial and construction law including: Commercial contracts and agreements • Construction contracts & disputes, leaky homes • Sales & purchases of businesses, mergers & acquisitions • Company law, shareholders’ & directors’ rights & duties • Technology & intellectual property • Partnerships & joint ventures • Banking, finance & securities law, debt recovery • Bankruptcy, liquidation, receivership & insolvency • Trade & consumer law, competition law •

If you require help in any of these areas please call Geoff Hardy on (09) 379 0700 or email geoff@martellimckegg.co.nz

Phone: 09 379 7333 Fax: 09 309 4112 Web: www.martellimckegg.co.nz Address: Level 20, PwC Tower, 188 Quay Street, Auckland 1010

HIANZ HIRE & RENTAL NOVEMBER 2016 -

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MEMBER NEWS

HIREPOOL’S GROWTH STEPPING UP A GEAR Mr Stephen said the move into Kumeu demonstrated the customercentred nature of Hirepool’s business development strategy “Pretty much everything we do to grow our business is driven by the conversations we have with our customers. They tell us where they see their opportunities, we work out how best we can help them make the most of those opportunities,” Mr Stephen said.

H

IREPOOL’S ACQUISITION of independently-owned Kumeu Hire is part of the company’s drive to extend both its geographical reach and the range of products and services it offers, says CEO Brian Stephen. “Already this year, we have opened new branches in Rangiora and Palmerston North, and significantly expanded our South Island event hire business with the purchase of Continental Event Hire,” Mr Stephen said.

“West Auckland is growing rapidly. A lot of our customers are doing business in that area, and it makes sense for us to be close to them.

Mr Stephen said Hirepool was evaluating several other potential acquisitions locally, and was also looking further afield, with plans to set up a branch in Fiji. “Again, the impetus is to give our existing customers working there ready access to high-quality equipment that meets internationally accredited health and safety standards – but it will also give us a platform to work with new customers and in other South Pacific countries.” Mr Stephen said the three years since the 2013 merger between Hirepool and Hirequip had been a period of consolidation, with much of the company’s development plans focused on organic growth.

“In Kumeu Hire, we have the opportunity to add into our network a well-established operation that is very much part of the local community – “Now, we’re ready to step up a and in Trevor and his staff we have gear.” ◘ a ready-made team that knows and understands the business and shares our company values and philosophy.”

MORE THAN JUST REACH. SJ30 ELECTRIC ARTICULATING BOOMS

■ Increased duty cycles maximize the amount of work possible from a fully charged machine. ■ Outstanding drive performance means loading trailers for transport is significantly improved. ■ Direct electric AC drive system feeds two wheel motors operating in parallel to maximize gradeability. ■ Speed sensing traction control reduces loss of traction and tire scrubbing. ■ Variable speed system pump, and the utilization of gravity for riser further aid efficiency.

HIANZ PROGRAM AD.indd 1

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- HIANZ HIRE & RENTAL MOVEMBER 2016

2016-08-12 8:54 AM



NEW MEMBER

SWIFT ACCESS STARTS WITH GENIE

W

ITH ONLY A FEW MONTHS of trading behind them New Zealand start-up company, Swift Access is feeling very confident about their future prospects. Based in an industrial area south of Auckland the company, along with scissor lifts it purchased from Genie distributor, Youngman Richardson & Co

Ltd, is already starting to see the value of acquiring good quality equipment from the get go. Acting on some good sound advice to ‘go with the best,’ owners Aaron Beard and Mark Gregory decided to start the way they meant to go on. “Although it came down to two superior brands, in the end going with Genie became a no brainer,” says Swift Access’s, Aaron Beard. “Our business plan is to develop long-term customer relationships. This can only be achieved with good service and a good quality product which is exactly how we want to be seen in the marketplace, he said” Youngman Richardson & Co Ltd played a big part in getting the order secured much of which can be put down to their own reputation and a strong commitment to customer support. Aaron and Mark saw this as a big plus and the fact that with both of them coming from hire backgrounds

and having previously worked with Youngman Richardson proved enough to seal the deal. To start their fleet Swift Access settled on the Genie GS1932 and the GS 3246 scissor lifts as its preferred options. Genie is known for its performance, reliability, serviceability and value but according to Aaron Beard it’s the on board diagnostics that really sets them apart. “The ability to be able to troubleshoot with the operator and make adjustments on the spot is one thing. The other is the fact that we can plug our laptops into the machine to find out what the machine has been up to is another. This to our way of thinking makes them ideal for the hire industry.” Swift Access is already looking to its future expansion beyond the scissor lifts. According to Aaron market feedback will be important to making those decisions but it appears likely that Youngman Richardson & Co Ltd and Genie will figure in thoseplans. ◘

The Pump Out Vacuum Cleaner An Easy Money Maker For The Hire Industry PERFECT FOR THOSE ONE OFF JOBS like emptying a pond, pumping water out of a home after a flood or even clearing a blocked sink, the Pump-Out vacuum cleaner by Kerrick has those tricky and traditionally labour intensive jobs covered. The Pump-Out is a heavy duty industrial wet vacuum cleaner with submersible pump designed to transfer large amounts of waste water to sewer quickly. The Pump Out Vacuum’s practical ability to make difficult cleanup work easy, coupled with its robust nature make this unit an instant hit with customers and an ideal product for the Hire Industry.

P ressure C leaners

W ater J etting Gear

P arts and Accessories V acuum C leaners

C ustom Builds

Popular with fire-fighters, malls, plumbers and DIY aficionados this machine is incredibly simple and easy to use. Better yet this Italian made vacuum cleaner has a high impact PVC tank so you know it can handle what your customers have to throw at it. With an impressive discharge rate of 167 litres per minute, it gets jobs done quickly, which is why this heavy duty twin motor 90 litre wet vac has been a favourite with the hire industry for a number of years. ◘ For more information on this great product contact the Kerrick team on 0800 2 KERRICK or visit www.kerrick.co.nz. PAGE 24

- HIANZ HIRE & RENTAL MOVEMBER 2016

08 00 253 774

sales@ kerrick.co.nz

www.kerrick.co.nz



PRODUCT FOCUS

Changing Face Of Software In The Hire Industry Constant is the word that comes to mind when thinking about the changing face of software in the hire industry.

I

REMEMBER HOW COOL I thought it was when we first replaced a manual stock management spreadsheet with an Excel one and then, when it was cutting edge to have stock management built into your software, eliminating the need for spreadsheets. Hire agreements, service jobs, receipts, customer records, etc. were all manual processes not too long ago. But now, innovation and new ideas are thought of and developed as quickly as the issues are identified, or sometimes sooner. Software companies can no longer present a basic hire system and expect it to be ‘good enough’. The hire industry has experienced more ups and downs in the last ten years than in the previous forty and with this, the need to be agile, responsive and provide new innovative and superior customer service is at the heart of the companies that will succeed no matter what the economic climate.

It is that need that subsequently drives software development. It is essential for software companies to understand their customers from how they operate to the challenges they face. This understanding will assist in anticipating potential needs or ways in which they can help provide a competitive advantage. This should result in improving productivity, reducing costs, improving the hire company’s customer experience, managing asserts or general streamlining of the business process. Software has already created and driven the move towards paperless operations, real-time reporting, field service mobility rental mobility, dashboard metrics reporting, fully integrated financials and so much more. So the need to have multiple systems or ‘bolt on’ modules should be a thing of the past. The real key is that it is the hire industry that has consciously or sub-consciously provided the inspiration for the constant development of new and better software.

We should all remember that it was only 20 odd years ago that we didn’t have internet, mobile phones were bricks that could barely be called mobile and technicians and sales people would call in from a phone box to get their messages or next job. In reality, what we see today is staggering in terms of development and the advances just keep coming. Over the next period of time you can expect more sweeping innovations such as: • Smart enabled hire equipment that can automatically process hire returns, log breakdowns and trigger usage based invoices. • Counter-less hire operations whereby 100% of the hire processes are completed in the field or online. • Pricing, costing (depreciation) and maintenance scheduling that will all automatically adjust based on dynamic profiling of business activities – a business that will tune itself. The software industry will continue to innovate on the back of the needs of the hire industry and the reality is the changing face of software is constant change. The successful software companies will be, and are the ones that embrace the industry they work in and realise that a ‘one size fits all’ product will not stand the test of time. ◘ Andrew Satterley, Global CEO, Baseplan Software.

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- HIANZ HIRE & RENTAL NOVEMBER 2016


HIANZ HIRE & RENTAL NOVEMBER 2016 -

PAGE 27


BUSINESS NEWS

ACC TO END DISCOUNT SCHEMES

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CC HAS ANNOUNCED the both the WSMP and the WSD discount schemes will stop from 1 April 2017. In its place ACC will introduce new incentive schemes with a particular focus on rewarding businesses when they reduce workplace injuries and support rehabilitation of their injured workers. We don’t quite know what will replace the WSMP scheme but what we do know is that the arrangement will use components of WSMP as well as focus on outcomes. That is how well is your system working. We also know that ACC is keen on introducing the Safety Star Rating Scheme (SSRS) that is likely to be launched later in 2017. Lastly ACC will modify the Experience Rating scheme from 1 April, 2017 to make it more relevant to businesses. From now though we will focus on the WSMP and the WSD changes and what you can do to maximise the discounts. WORKPLACE SAFETY MANAGEMENT PRACTICES (WSMP)

Yes this scheme will stop from 1 April, 2017 however your discounts will continue until 2019. WSMP customers that are within 1 year of their renewal date (up to

The WSMP and WSD schemes will stop from 1 April, 2017. This will have an impact on HIANZ members and their clients who rely on the discount as well as the accreditation for tendering opportunities. 31 October 2017) are being asked to apply for their annual audit prior to 31 October this year – the actual audit can take place anytime between October 2016 and January 2017. This could mean that your audit will be a lot earlier than you had initially planned however; unfortunately you don’t have a lot of choice. Please note ACC is currently figuring out how to resource all the audits as there will be a few of them! WSMP customers that have more than one year until their renewal date are being asked to apply for an early audit in the first week of the applicable month. In other words if your renewal date is in January 2018, you should apply for early renewal in the first week of January 2017. ACC will only hold audit spots for those that do this and you cut off is 28 February 2017. Any renewal after that will not be accepted.

WORKPLACE SAFETY DISCOUNTS (WSD) WSD customers with discounts expiring before 31 March 2018 can reapply and renew their discount but need to reapply before 31 October, 2016 WSD customers with discounts expiring on 31 March, 2019 will not be able to renew as you are already getting the maximum 3 years allowed. Please note you will still need to participate in the annual declaration process in order to continue receiving the discount for the 2018 and 2019 tax years. For further information contact Martin Wouters of Manage ACC on 021 322 286

GET FUNDS TO GROW YOUR BUSINESS

I

F YOU ARE LOOKING TO GROW your business, you might also be eligible for a New Zealand Trade & Enterprise (NZTE) Capability Development Voucher. NZTE Capability Vouchers are a way that your business may be able to receive partial payment towards capability & training in the following areas.

 BUSINESS PLANNING  BUSINESS SYSTEM DEVELOPMENT  BUSINESS SUSTAINABILITY  CAPITAL RAISING  FINANCE  GOVERNANCE  BUSINESS OPERATIONS  MANAGING RESOURCES AND MARKETING

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- HIANZ HIRE & RENTAL MOVEMBER 2016

There are eligility criteria that apply and there is a application process but if you are eligible these vouchers can be used to subsidise training and capability development up to a maximum of $5,000 per year, per business. However thare is a catch, the business must pay at least half of the training costs. If you are interested in learning more about these vouchers, the eligibilty criteria and the application process have a look at the NZTE Website: www.business.govt.nz/ support-and-advice/grants-incentives/nzte-capabilitydevelopment-vouchers ◘ Furthermore if you would like to talk to somebody about the Capability Development Vouchers call Stewart Kearney, Regional Partner, RightWay Business Advisors, 021790911stewart.kearney@rightway.co.nz or Phil Tindle, 021 967 604 phil.tindle@hanz.net.nz



PRODUCT PROFILE

New Waterblasters from AES

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HE FIRST IS The Simmm Power cleaner 100/11 single phase (230 volt) electric water blaster. The Italian made Simmm Power cleaner features a strong powder coated steel

for long life, and the revolutionary patented Simmm pressure pump can run in by-pass for up to 5 hours without damage! This eliminates the need for troublesome pressure switches fitted to total stop systems. The ultra efficient pump produces a generous 11 L/min flow rate at 100 Bar (1450 psi) and the unit only draws a tad over 10 amps. The unit has solid cushion tyres, a tough 10 meter wire braided high pressure hose and professional type gun & lance which fit neatly into a vertical holder for storage. Several Hire companies are now running this unit and report repeat hires with customers requesting this unit again, due to the grunty performance.

chassis and tough ABS wrap-around cover designed to protect the motor & pump unit from damage. The pump mounted pressure gauge are also well protected by a thick rubber shock guard. The motor is heavy duty and low revving (1450 rpm) 4-pole design

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- HIANZ HIRE & RENTAL MOVEMBER 2016

AES are please to release a new Portable Self contained Hot/Cold Water blaster. Manufactured to exacting standards in the Hydrotek factory in California, the Hydrotek 200/15 is fitted with a UDOR low RPM triple ceramic plunger pump and produces a useful 200 Bar (3000 psi) 15 L/min output.

The pump is coupled to the engine via a Udor reduction gear-box. The Honda GX390 key start petrol engine is fitted with an oversize charging coil to charge the large capacity 12 volt on board battery. Both the fuel pump/ blower motor and the ignitors run off the 12 Volt power supply which does away with the complexity of a belt driven high voltage generator. On Hot mode the diesel burner will heat water up to 110 Deg C, and the unit is supplied with a large capacity diesel tank which ensures all day operation from one fill. The chassis is stainless steel and it is mounted on 4 large solid cushion tyres which makes it easy to manoeuvre. A heavy duty 12 meter wire braided hose and robust high pressure gun with stainless steel lance completes the package. â—˜ For further details contact Alan at AES Water blasters on 0508-78-78-78 or visit AES at www.aesblasters.co.nz


VERMEER EQUIPPED TO DO MORE

• Directional Drills

• Skid Steer Loaders

• Brush Chippers

• Vacuum Extraction Equipment

• Stump Grinders

• Trenching Equipment

Branches Nationwide

www.abequipment.co.nz 0800 30 30 90


BUSINESS PROMOTION

Where Are Your Future Customers Coming From?

A

T THE RECENT HIANZ conference, it was clear to me what a close knit community the NZ hire market is and above the banter and odd digs, there is a clear determination to be the very best in their respective towns and cities. But in this highly digital age, can we continue to rely on the age-old ways of promotion to lure in the new markets of the future? Many of your new customers will discover you online.

So how do you look online to a new customer? How up to date is your offering? If you are spending more on print or other styles of advertising, maybe you should consider how much more flexible and affordable online promotion is (no more out of date brochures for one!) If you have a website, how easy is it to change things and create your own content without help from outside. Imagine if you had a way you could take some photos, write up a short piece of information and within minutes you could be sending out a customer special flash sale on a line of hire gear for the upcoming weekend. Link the article to your Facebook page or send a customised email to your clients.

“ providing innovative solutions for concrete surface preparation “ Floor Grinders & Polishers Floorex’s range of concrete grinders built rental-tough for the hire industry • 240 volt • Easy to read LED screen with hour meter • Floating Dust Shroud for effective dust control

Dust Collection Floorex’s range of dust extractors & dust separators for concrete dust! • Effective filter cleaning system • No Electronics to fail!

Floor Scrapers

But the real game changer is video. Cisco Visual Networking Index (CISCO) has estimated by 2019, consumer internet video will account for 80% of all internet traffic. Any small business that does not have some video strategy for their marketing is in danger of being left behind.

Floor scrapers from Floorex with Grunt! Impressive perfomance from walk behind machines

This doesn’t mean you have to spend a fortune to create some great video content and can show you how this can be achieved. We also create WordPress websites which work on any device and power over 25% of the worlds websites. Create a stunning website you can control or product videos and promos. You gave us the Finn Brothers and took the Bledisloe Cup, so let us give you something useful in return. Make a web video for your new digger, create a website you can manage yourself easily and kick some real goals. jonburke creative digital video has been producing videos for the Hire and Rental Industry Association, EWPA and businesses in Australia for over 10 years. We know your industry and recently filmed the HIANZ conference and Excellence Awards at Rotorua. we are now to offering businesses in NZ access to our skills and experience to help you grow your businesses. ◘ Contact me, Jon Burke on +61 439 860 258 or email. I will happily discuss your ideas and dreams on what you want your business to be and get you started on your path to success online. First in best dressed! Just send an email, jon@jon-burke.com and I will give you a call to help get you started.

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- HIANZ HIRE & RENTAL MOVEMBER 2016

• The Beaver™ Floor Stripper uses our unique Conrod “Direct Shot” oscillating blade system delivering power right where it is needed.

Screed Mixing Equipment Floorex has a range of highly effective mixing equipment • Forced Action Mixers • Hand Held Mixers • Paddle Mixers

WHY BUY FROM FLOOREX?

• Shipping directly to New Zealand is simple and easy • Free technical advice • Friendly fast service

+61 3 5036 4000 www.floorex.com.au


Call 0800 702 701 www.superaxe.co.nz


KENNARDS AWARDS NIGHT

TAKING HIRE HIGHER IN NZ Kennards Hire knows how important values are. After all, their business strategy is based on four key values that underpin their brand promise to make their customer’s jobs easier. New Zealand Branch of the Year – Christchurch City This year, the New Zealand Awards Night, MC’d by Ben Hurley of Seven Days fame, was held at the Sky City Convention Centre in August. At a night inspired by Hollywood glitz and glamour, Kennards Hire invited their primary suppliers to share in the annual honours and support the Supplier

A

Tom Kimber

S A HIRE INDUSTRY LEADER, it is these core principles that Kennards Hire branches across New Zealand and Australia are measured against every day. By applying the values of being Fair Dinkum, ensuring Every Customer is a Raving Fan, Taking Hire Higher and being One Family, the Kennards Hire team perform at their best to give their customers the best hire experience they can. This philosophy is so ingrained in Kennards Hire culture, that every team member of every branch tirelessly work towards achieving the internal accolade of ‘Branch of the Year’ at the annual Kennards Hire Awards.

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- HIANZ HIRE & RENTAL NOVEMBER 2016

humbled by supplier support of their annual Awards Night. “I really can’t thank them all enough.” “Hopefully recognition in our industry news will go a small way to acknowledging their contribution to what is the highlight of the year for our teams,” concluded Tom.

All our team and particularly the winners of the Awards were really pleased to be recognised and celebrated for their efforts this year, Value Awards which are presented to individual Kennards Hire team members in acknowledgement of their excellence over the year. Tom Kimber, General Manager, New Zealand said the business was overwhelmed by the support of their suppliers. “The Suppliers Value Awards are held in great esteem by the Kennards Hire Team in New Zealand. All our team and particularly the winners of the Awards were really pleased to be recognised and celebrated for their efforts this year,” Tom said. Tom said that the generosity of their suppliers was second to none, with the team

Ben Hurley Kennards Hire New Zealand warmly thanks: Hosking Trailers, Youngman & Richardson, CBF Print, Kerrick NZ, CB Norward, Stihl NZ, Honda NZ, Pirtek NZ, Civil Quip, KW Towing, John Andrew Ford, Hilti NZ, Hino NZ, Power & Marine, Hosking Trailers, GPI, Esko Safety, Cama NZ and Boss Motor Bodies. ◘


HIRE CENTRE OPENING

Johnston Hire Expands Into Christchurch

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INCE PURCHASING JOHNSTON HIRE Centre in 2005 Derrick and Deborah du Toit have always set their sights on growing the business. “A few years ago we made the decision to move to a higher profile location in one of the main streets of Ashburton. Now we’ve taken the next step and opened up a branch in Christchurch,” says Deborah du Toit. “We felt that this was a natural progression for us and there was a gap in the market for an independently owned hire centre in the Wigram area, so why not.”

the increased stock across the two branches,” says Deborah. Deborah and Derrick are onsite most of the time and like to get amongst the ground level operation of the business. They like spending time getting to

know their customers and getting feedback on the products that they are interested in. Providing clean and well-serviced equipment is their aim and its also one way of ensuring that those clients come back again and again. ◘

The change of location at Ashburton resulted in increased sales and a demand for a wider choice of products and the company invested accordingly. “Having a branch just 80k up the highway on the corner of Parkhouse and Payton Roads means that we can get better utilisation of

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MEMBER FOCUS

New Horizons With Event Hire Companies Merger Hirepool Events and Continental Event Hire announced its merger, with the promise of greater variety and unparalleled service expertise for the customer.

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ONTINENTAL EVENT HIRE has been sold to Hirepool, and is merging with Hirepool’s Events business, effective 1st August 2016. Both Hirepool and Continental believe this is a very exciting and positive step towards creating the number one marquee and equipment hire business in New Zealand. The merging businesses in the short term will operate under their existing brands and locations, however in the coming months the new entity’s name and branding will be revised with a view to ensuring a correct fit with the market.

The merger gives us the opportunity for additional growth as Hirepool brings strategic distribution outlets and support throughout the country. Hirepool is a longtime stalwart of the hire industry in New Zealand, starting more than 60 years ago and having grown into a $150m business with all its sub-brands. It has 8 Events-specific branches complemented by 58 general hire branches nationwide. Continental, with two key divisions of Event Hire and Event Catering, has been a robust South Island business success story of some 52 years and it is the largest privately owned Event Hire business in the South Island. The merger has no effect on the company’s Event Catering operation. With the merger announcement to staff this week, the heads of both companies were able to reassure personnel that all jobs were secure. The combined businesses will have a PAGE 36

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greater reach across the country, and an even wider range of up-to-date marquees and event equipment. Hirepool’s national events manager Greg Cayford believes this will create a ‘super service team’ for customers, with unequaled industry knowledge and experience. “While we have been operating our own specialist events division for some time, Continental Event Hire is the acknowledged marquee specialist for the South Island. Apart from their public events profile, Continental also has considerable market share in the specialised sectors of conferencing, corporate events and weddings.” From Continental’s point of view, Continental managing director Greg Ward says: “The merger gives us the opportunity for additional growth as Hirepool brings strategic distribution outlets and support throughout the country.” Continental managing director Greg Ward said he and his parents (who established Continental in the 1960s) were pleased the event hire side of the business could face additional growth now, with Hirepool bringing strategic

distribution outlets and support throughout the country. However, he emphasised that the sale did not involve the rest of the Continental business units. “Continental Event Catering remains the same family-owned and operated business as before, continuing to work closely with the new entity’s personnel in the future, planning jobs and aiming for exceptional customer delivery.” “We believe a combining of expertise and inventory can only mean good things for the customer.” While the two businesses are already pooling resources, a desire to develop the name and branding of the new entity correctly for the market means these key components have not yet been finalised. “We’re combining two companies that each have enormous brand equity, said Greg Cayford. “We want to handle the merged identity with care to ensure it’s well received and easily understood in the marketplace. In the short term, therefore, the two companies will continue to trade as separate entities.” ◘


WAKE UP TO THE THREAT OF A CYBER ATTACK Kiwi companies shouldn’t underestimate the threat of a cyber attack which can lead to financial and reputational damage to their business. Cyber crime costs New Zealand an estimated $250 million to $400 million each year and affects 56% of businesses. “There is a quote that goes like this: there are only three kinds of companies in the world – those who have been hacked, those who are going to be hacked and those who don't know they've already been hacked,” says Ryan Clark, National Liability Manager for NZI.

damage to your brand or company is also a major issue that can remain long after the data has been recovered or restored. This year NZI launched Cyber Base and Cyber Ultra, two insurance products designed to remove some of the stress associated with the potential threat of a cyber attack or breach to your business.

“Doing business online exposes companies to risks they may have not even considered. When these risks become reality, the damage can be devastating. Cyber protection is now “Cyber Base and Cyber Ultra a critical, must have insurance for both provide customers with any business,” he says. access to a 24/7 emergency Small businesses are particularly vulnerable, especially those that hold customer details, as they are less likely to have robust security in place.

helpline and expert help to fix issues arising from a cyber event and the legal liability incurred as a result.”

“Data is valuable to hackers, which puts companies at risk of ransomware. This is where hackers encrypt your data and demand a ransom to be paid to un-encrypt it. These can be so pervasive that they can travel through entire computer networks, rendering your business non-functional.” The potential damage of ransomware is more than loss of data or business interruption. Reputational

“Cyber Base provides access to forensic IT experts who will help get your system back up and running after a cyber event. For more cover, Cyber Ultra also offers business interruption and reputational cover,” says Clark.

Businesses can complete an online assessment and evaluate their business’s level of exposure and likelihood of suffering a cyber event, by using the NZI Cyber Risk Assessment tool at nzicyber.co.nz.

IF CUSTOMER DATA IS LEAKED LIKE THIS ONLINE, YOUR BUSINESS MAY BE LIABLE. Get NZI Cyber insurance today.

To decide on the best insurance option for you, talk to your ICIB insurance broker on 09 377 4314.

Visit nzicyber.co.nz

LET ICIB HELP YOU MANAGE YOUR CYBER INSURANCE RISK SO YOU CAN FOCUS ON GROWING YOUR BUSINESS

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EWP FOCUS

NZQA Operator Courses Set Standard For The EWP Industry The main objective of the EWPA (Elevating Work Platform Association) is to promote best and safest practices for the use and maintenance of elevating work platforms.

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HE EWPA SUPPORTS and endorses the country’s only “Nationally Recognised” qualification, the NZQA unit standards, which is accepted and delivered by most of the training companies throughout New Zealand. These standards define the core requirements of competency and the trainers moderation process ensures that this content is properly implemented. All employers and companies in New Zealand accept these qualifications. Although some specialist older unit standards exist for the electrical utilities, arboriculture and horticulture, these are not adequate for general-purpose EWP operator training. It is important to know which type of training is best

when looking to get staff trained. NZQA Qualifications are now a standard requirement for major construction and industrial companies who are involved in major infrastructural projects. Since the release of the Best Practice Guidelines for MEWP in August 2014, the EWPA has fielded numerous inquiries regarding EWP Operator Training. Most questions relate to “what are the requirements” for such training. The short answer to this question is that the Health and Safety at Work Act states that you must train your staff on the equipment they are using. So, even though licensing is not mandatory in New Zealand, machinery operator training most certainly is.

The MEWP operator training should cover at least: All legal requirements

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Getting to know the Operators manual Hazard management- Identifying, assessing and controlling hazards Equipment and safety features Pre-start (pre-operational) inspection Use of log books Control facilities and positions Limits of the machine- rated capacity, wind rating and machine weight Moving and positioning of MEWP Transporting – including loading and unloading where required Working near overhead power lines Using a harness Re-fuelling tools and battery charging Reporting problems and incidents Emergency retrieval systems Emergency rescue plan

An MEWP operator must also be able to demonstrate that they have the knowledge and skills needed to do effective hazard and risk assessment in their operating location. At the end of the day, if you have an accident, you will have to prove to a judge that your training was adequate under the Health & Safety at Work Act. ◘ PAGE 38

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For further information call 07 575 2563 or go to our website www. ewpa.org.nz/operatortraining to find a trainer closest to you.


Are You Qualified To Operate EWP Equipment? To safely operate Elevating Work Platforms you should have NZQA operator qualifications. The Elevating Work Platform Association of New Zealand, supports and endorses these “nationally recognised” operator qualifications, delivered by accredited trainers and registered assessors throughout New Zealand.

NZQA unit standards define the core requirements of competency, the NZQA assessor’s moderation process ensures that this content is properly delivered. NZQA operator qualifications are the only “nationally recognised” means of proving competency, and 100% backed by the EWPA (Inc.)

Contact us direct now 07 575 2563 or go to our website www.ewpa.org.nz/operator-training to find a trainer closest to you.



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