GSTAAD PALACE SUMMER HIGHLIGHTS 2025

ITS NOT A FAIRY TALE, IT’S REAL

SUMMER 2025

SUMMER HIGHLIGHTS Summer Season from 22 June – 4 September 2025

GSTAAD'S SUMMER TALES

W

elcome to summer in the Swiss

occasional heartache — life, in all its depth and

Alps — a place where time slows

color. Here, the fresh alpine air clears the mind,

down, and the mountains offer

while the views offer a quiet kind of wonder.

quiet companionship.

Whether you’re walking along mountain paths,

The Palace, standing for 112 years at the heart

sharing a meal of honest alpine flavors, or simply

of Gstaad, holds a lifetime of stories. If its

letting the stillness in, the Palace remains what

walls could speak, they would tell of gener-

it has always been: a place to pause, reflect, and

als and movie stars, of humble billionaires

feel something real.

and graceful guests. They have witnessed grand celebrations and quiet moments, laugh-

We look forward to welcoming you to Gstaad —

ter echoing through its halls, and even the

and to a summer that writes its own story.

Sincerely, Andrea Scherz

3

Cuvée Rosé, chosen by the best.

Le Gstaad Palace

Cuvée Rosé is crafted from the best Pinot Noir berries, slowly macerated after the harvest before aging for a minimum of five years in our cellars.

SUMMER HIGHLIGHTS

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7

SUMMER IN SAANENLAND

11

SWITZERLAND IN A NUTSHELL

12

EVENTS IN GSTAAD

14

HAPPY BIRTHDAY SWITZERLAND!

15

OPEN AIR PALACE BRUNCH

17

GOING ON AN ADVENTURE?

18

A NIGHT AT THE WALIG HUT

20

SAANEN NEWS

26

A SHOWER OF AWARDS

30

MELODIES AT THE PALACE

34

SAMMY’S WORLD

38

10 YEARS OF GSTAAD PALACE-CHALLENGE

42

«PISCINE»

44

RELAX AND REJUVENATE AT THE SPA

48

HOW WE FIX THE BROKEN

50

PALACE (R)EVOLUTION

54

GREENGOER’S, ARE YOU READY?

52

A PERFECT SUMMER DAY IN GSTAAD

58

THROUGH THE LENS OF MEMORY

60

WHERE IT ALL STARTED

63

WINTER 2025-2026

30

38

52

58

5

SUMMER IN SAANENLAND Where Timeless Tales Await

S

ummer in Saanenland is slowly settling in,

vibrant wildflower meadows or more vigorous

as early sunlight illuminates the majestic

hikes to secluded mountain lakes and panoramic

alpine peaks. Life here moves at a natural

viewpoints, there is a path suited to every

pace, shaped by traditions and a timeless

explorer. Each trail offers its own story and unique

charm

moments, encouraging visitors to create personal

that

has

endured

for

generations.

Every morning, cowbells softly echo through

memories.

the valleys as local herders lead their cows up

Summer evenings in Gstaad unfold around

lush slopes, continuing the centuries-old practice known as “Älplerleben.” Alpine huts nestled in flower-filled meadows become hubs of activity, where skilled cheesemakers craft delicious cheeses using traditional methods handed down through generations. Visitors have the unique opportunity to witness and even participate in this authentic alpine tradition. The region also offers cultural highlights, most notably the renowned Gstaad Menuhin Festival, which fills quaint mountain villages with classical music.

tables filled with locally sourced alpine delicacies.

Guests enjoy relaxed dining under starry skies, surrounded by the gentle sounds of nature—the distant ringing of cowbells and the whisper of pine trees.

Families visiting the region find a wealth of activities designed to entertain and inspire. Farm visits, easy hikes, and creative outdoor workshops ensure visitors of all ages create lasting memories in this picturesque alpine setting.

Performances resonate under the stars, turning

Wellness and sustainability are deeply integrated

summer evenings into unforgettable experiences.

into life here. Visitors can rejuvenate with

The festival attracts visitors from around the

yoga sessions in fresh mountain air or partake

world, providing moments that linger long after

in eco-friendly activities designed to foster a

the final note has faded.

deeper appreciation for nature. At the heart of

In addition to music, Gstaad hosts prestigious sporting events such as the Polo Gold Cup and the Swiss Open Tennis Tournament. These events are beloved annual traditions, attracting international visitors and creating an atmosphere

it all is the iconic Gstaad Palace, offering guests an elegant gateway to the region’s wonders.

Cosy accommodations, friendly service, and authentic experiences await those who choose to make the Palace their summer retreat.

of excitement set against the spectacular backdrop

Summer in Saanenland is an invitation to

of the Swiss Alps. Outdoor enthusiasts will find

experience tradition, culture, and nature —an

endless adventures along Saanenland’s scenic

enchanting story waiting for each visitor to write

trails. Whether seeking leisurely walks through

their own unforgettable chapter.

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A GREENER FUTURE Celebrating our Travel Life Certification

W

e are delighted to announce that

For years, we have championed sustainability

on 10 March 2025 Gstaad Palace

in our region—from pioneering district heating

reached a remarkable milestone:

powered by local wood energy in 2008 to

the distinguished Travelife Gold Certification now

integrating sustainable practices throughout

proudly adorns our hotel. This achievement

every aspect of hotel operations. This latest

underscores our longstanding commitment to

recognition is not merely a certification; it

sustainability, deeply woven into our traditions,

signifies our genuine dedication to enhancing the

family values, and local heritage.

environment, supporting our community, and

Moreover, we simultaneously reached the highest tier of Switzerland’s respected Swisstainable

Andera Scherz, who also serves as Chair

programme ‘Level III – Leading’—and secured a

of The Leading Hotels of the World since

place within the Sustainability Leaders collection by

2022, emphasized the importance of setting

The Leading Hotels of the World.

benchmarks: “Elevating our sustainability standards

Following months of rigorous external auditing

by Travelife, an internationally recognized sustainability assessor endorsed by the Global Sustainable

Tourism

Council,

our

team’s

strengthens our leadership role and inspires our peers worldwide. This trio of certifications is not the end— it’s another milestone in our ongoing journey toward genuine sustainability.”

extraordinary dedication to sustainable practices

With

was acknowledged.

dedication

Our General Manager and Owner, Andrea Scherz, shares: “Receiving the Travelife Gold Certification is not just about recognition—it

these

recent to

accomplishments,

Sustainability

our

nevertheless

continues by combining responsibility with tradition and innovation—inviting others to join our journey.

represents our commitment to continually raising

A heartfelt thank you to our Sustainability

standards within luxury hospitality. Sustainability

Team and our Palace Family for achieving these

presents unique challenges, and we are fully dedicated

globally recognized sustainability standards.

to meeting them head-on.”

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nurturing local biodiversity.

© Destination Gstaad / mell - by Melanie Uhkötter

SWITZERLAND IN A NUTSHELL

1.

4.

6.

Switzerland has 26 cantons

Switzerland is not part

Apart from the Vatican State,

2.

of the European Union

Switzerland is the only country in

5.

the world with a square flag

Longest Tunnel in the World – The Gotthard Tunnel – 57km long

3.

Switzerland has over 7’000 lakes

Switzerland has 4 official

7.

languages (French, Italian,

Europe’s highest railway is in

German, and Romansh)

Switzerland - Jungfraujoch at 3454 m above sea level

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EVENTS IN GSTAAD 2 - 6 July

SWATCH BEACH PRO GSTAAD “Time to go to the Beach” in Gstaad beachgstaad.ch 1.

18 July - 6 September

MENUHIN FESTIVAL “Transformation” gstaadmenuhinfestival.ch 2.

12 - 20 July

Legendary ATP tennis tournament swissopengstaad.ch 3.

1 August

SWISS NATIONAL DAY Happy Birthday Switzerland! Turning 734 years old gstaad.ch

6 September

GSTAAD ZÜGLETE Watch the catwalk of the local cows coming down the mountains gstaad.ch

4.

All Season

GSTAAD CARD Discover the destination in a sustainable way 5.

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gstaad.ch

© 1. Melanie Duchene - 2. Theresa Pewal - 3. Stefanos Backhand, Getty Images - 4. Yannick Romagnoli - 5. Destination Gstaad

EFG SWISS OPEN GSTAAD

HUBLOT POLO GOLD CUP GSTAAD 21 - 24 AUGUST 2025

© Kathrin Gralla

polo-gstaad.ch

HAPPY BIRTHDAY SWITZERLAND! Friday 1 August 2025 6.30 pm Aperitif, 7.00 pm Dinner

Enjoy a festive evening with traditional

CHF 220 per person

Swiss cuisine, live music, and a spectacular

CHF 110 per child from 4 to 11 years old

fireworks

OFFERED BY THE GSTAAD PALACE:

display.

Savor

delicious

food

while soaking in the joyful atmosphere.

Bring your friends and family for an unforgettable night filled with culture, entertainment, and fun!

children up to 3 years old Included in the Culinary Credit for hotel guests All restaurants & terraces

* For reservations and more information, please contact us at +41 33 748 50 00 or guestrelations@palace.ch

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OPEN AIR PALACE BRUNCH Every Sunday from 12.30 pm from 20 July – 17 August

Join us for a delightful Sunday brunch

CHF 145 per person

experience! Indulge in a delicious buffet

CHF 70 per child from 4 to 11 years old

featuring fresh pastries, gourmet cheeses,

OFFERED BY THE GSTAAD PALACE:

seasonal fruits, and cooking stations. Relax

children up to 3 years old

in a cozy atmosphere with refreshing drinks, great company, and stunning views. Whether

La Grande Terrasse or Le Grand Restaurant

you’re with family or friends, it’s the perfect way to start your Sunday. * For reservations and more information, please contact us at +41 33 748 50 00 or guestrelations@palace.ch

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© Melanie Uhkötter

GOING ON AN ADVENTURE? What should I pack in my Wili Wili Tree Backpack?

A Hiker’s Checklist

THE MUST-HAVES - Sunscreen - Tissues - Water Bottle - Food for a picnic - Snacks - Little first aid kit - Waterproof gear (weather dependent) And of course, not to forget all the other essentials that are worn! With a final glance at the path ahead, Leo smiled. The mountains were calling, and he was ready to start.

T

he sun has just risen, Leo and his family

PLACES TO HIKE

decided to go for a hike. Provided at the

EASY

hotel, he got a Wili Wili Tree backpack

Eggli – Saanen – Gstaad: 3h 45 min

to use. The benefits of this backpack surprised him as it is waterproof, and big enough for all his essentials.

Arnensee circular trail: 1h MODERATE Wispile to Lauenen: 1h 54 min

The crisp mountain air filling his lungs. The peaks towered ahead, promising adventure, challenge, and magnificent mountain views.

He took a deep breath, adjusting the straps of

Horneggli – Hornberg – Rinderberg: 2h 30 min DIFFICULT Gsteig to Sanetschsee: 4h 45 min

his backpack. Before setting off, he made sure

Schönried – Rellerli – Bire – Sparenmoos: 5h 30 min

he had everything he needed for the journey.

For more information visit gstaad.ch

Backpacks are available at our Concierge loge.

If you like to learn more about “WILI WILI TREE” please see their website: wiliwilitree.com

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© Melanie Uhkötter

A NIGHT AT THE WALIG HUT

“

High above, where the eagles glide, At 1,700 meters—the mountainside, Lies a hut from times of old, Built in 1783, its stories told.

Not a place of luxury grand, But a farmer’s hut, simple, unplanned.

No hot water, no golden shine,

TIME TO HIKE Arnensee – Walig Hut: 2 – 2.5 hours

Just nature’s peace—raw and divine.

The sunrise wakes you, soft and bright, Golden beams of morning light.

ADDITIONAL SERVICES

At night, cowbells hum a tune,

Transfer offered

While silver moonlight leaks through gloom.

Musical entertainment Floral decorations

The wood it creaks, the wind may call, And yes, the night gets slightly chilly for all.

ALPINE NIGHT Including 3 course menu (starter, main course,

No cars can bring you, your feet must tread, So, bring good shoes, prepare ahead.

dessert), coffee, Walig water and a continental breakfast.

CHF 1800 For 2 adults CHF 200 Per child 3-11 years (max. 3)

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Yet here, where silence hums so deep, You’ll find the dreams worth losing sleep.

A place for two, plus children too,

CHF 300 Per extra adult as of 12 years (max. 2)

To breathe, unwind, and take in the view.

For further information, kindly contact

Come stay, slow down, escape the race,

events@palace.ch

Feel the mountains’ warm embrace.

”

© Melanie Uhkötter

Saanen News GSTAAD - SAANENLAND, A TRUE PARADISE SUMMER 2025

An unbeatable summer in the mountains FOR AN UNFORGETTABLE SUMMER IN THE MOUNTAINS: GSTAAD.CH

Charm &Tradition in Saanen

C

laudia suggests exploring Saanen village, famed for its historic chalets and craftsmanship dating back centuries. Here, traditions

remain alive in charming local stores such as the GyBi-Lädeli, where visitors can find unique products like the famous Saanen mustard, each jar crafted from cherished family recipes.

I

An authentic alpine experience n Gstaad, visitors quickly notice that cows are as numerous as locals. Known as much for luxury as for its traditional alpine lifestyle, Gstaad is a destination where nature, culture, and authenticity harmoniously blend. Local guide

Claudia von Siebenthal Fust passionately introduces guests to the region’s hidden gems, combining her global experience with deeprooted local knowledge.

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Peaceful escapes AT LAKE ARNENSEE

F

or tranquility, Claudia points to Lake Arnensee, a serene location offering peaceful bays for swimming, ideal fishing spots, and scenic hiking trails. Visitors can rent boats or paddleboards to explore the lake, then savor

regional delicacies at the cozy lakeside restaurant Huus am Arnensee or relax at one of the inviting lakeside picnic areas.

Panoramic adventures

ON THE HIKING TRAIL RINDERBERG-HORNBERGHORNEGGLI

A

ctive guests will enjoy a wonderful, and also family friendly, hiking trail with scenic panoramic views.

Starting with a picturesque gondola ride from Zweisimmen to Rinderberg, hikers then experience spectacular alpine views along this easy route.

Families particularly appreciate the Alpenzauberweg trail, filled with interactive stops that educate children about life in the mountains.

F

Culinary hikes in theFondueland or food lovers, Claudia recommends the fondue experience. Visitors can rent a fondue backpack from local dairies and hike to one of the seven XXL fondue pots, for example the fondue pot in Abländschen.

Abländschen, accessible from Saanen via eco-friendly electric bus until end of October.

@ Destination Gstaad

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Beautiful estates are called Avant. Now electric.

The new Audi A6 Avant e-tron performance with a range of up to 720 km.

This is Audi

Test drive now

Audi A6 Avant e-tron performance, 367 hp, 14,8–17,0 kWh/100 km, 0 g CO₂/km, category B.

A TICKET TO UNLIMITED ADVENTURES

L

ena had always craved adventure.

In winter, she skied the pristine slopes

Not the kind that left you with sore

surrounding the region; in summer, she sipped

feet and an empty wallet, but the kind

coffee on panoramic terraces overlooking

that made your heart race and your soul soar.

valleys bathed in golden light.

She found it in an unassuming envelope, slipped

There were no limits just one pass, endless

under her door one crisp morning.

escapes. Whether she craved the rush of carving through fresh powder, the calm of

The envelope bore no name only two words

mountain paths, or the welcoming warmth of

in shimmering blue: Magic Pass. Curious,

alpine villages, her journey unfolded effortlessly.

she unfolded the parchment inside. A single

She was not just a traveler anymore. She was

line greeted her: “Your gateway to unlimited

a storyteller, collecting moments, weaving

adventures begins now.” And just like that,

memories, and unlocking doors to places she

Lena was whisked away by the sheer thrill of

never knew existed.

possibility.

With her Magic Pass in hand, Lena discovered

Are you ready to unlock yours? Winter,

a whole new world: nearly 100 ski resorts

Summer, or Year-Round - your adventure, your

including 48 summer mountain destinations

way!

across Switzerland, France and Italy. And among them, one region quickly became her favorite the Saanenland.

Nestled in the Bernese Alps, the Saanenland was everything she had imagined and more.

From the elegance of Gstaad to the peaceful charm of Saanen, Schönried, and Lauenen, she wandered through lush meadows, dipped

Momente, Magic die moments. bleiben.

WANDERUNG HIKE RINDERBERG RINDERBERG– –HORNEGGLI HORNEGGLI M FROAB 2525 2020 MER MER MM SUSO INIM WU NENE

her toes in alpine lakes, and explored sunlit trails that seemed to stretch endlessly into the horizon.

For further information, please visit magicpass.ch

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© Gstaad Tourism - Melanie Uhkötter

A SHOWER OF AWARDS Our Culinary Director Franz W. Faeh wins them all!

"Mérite Culinaire Suisse" from Minister of Economic Affairs On 10 March 2025, Franz W. Faeh, Culinary

Franz’s culinary journey is as diverse as it is

Director at Gstaad Palace, proudly received the

inspiring. His global experiences include roles

prestigious “Mérite Culinaire Suisse” award from

at prestigious Regent Hotel Group properties in

the Minister of Economic Affairs Guy Parmelin

Hong Kong, Jakarta, and Bangkok, as well as a

at Bellevue Palace in Bern. This esteemed

unique tenure serving as private chef to the Thai

recognition

royal family.

celebrates

Franz’s

exceptional

contributions to Swiss cuisine and highlights his influential role since taking charge of the Palace’s kitchen in 2016.

deeply connected to his Swiss heritage.

“At Gstaad Palace, we blend tradition and authenticity

Throughout his impressive career, Franz has

with innovative culinary techniques,” Franz explains.

earned numerous accolades, including being

“Our mission is to consistently create memorable

named “Hotel Chef of the Year” in 2021, becoming

dining experiences that both surprise and delight our

Conseiller Culinaire of the esteemed Chaîne des

guests.” His collaborative and creative leadership

Rôtisseurs in 2022, and receiving his 16th Gault

style fosters a dynamic atmosphere in the Palace

Millau point.

kitchen, enabling the culinary team to continually

Each year, the “Mérite Culinaire Suisse” honours

surpass expectations.

only four chefs and two confectioners nationwide, carefully selected by a distinguished jury featuring culinary legends such as Irma Dütsch and Edgard Bovier, who share close professional connections with Franz. Reflecting on this milestone, Franz shared, “Receiving the ‘Mérite Culinaire Suisse’ award is truly the highlight of my career. I’m deeply honoured, and this achievement is made possible thanks to the exceptional talent and dedication of my kitchen team, especially Chef Luca Gatti, who continuously supports and inspires me.”

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Despite his international success, Franz remains

© Melanie Uhkötter

"Chef of the Year" from Karl Wild Hotelrating 2025–2026 Culinary Director, Franz W. Faeh, has been

Under his guidance, the Gstaad Palace kitchen

awarded the prestigious title of “Koch des Jahres”

operates with remarkable freshness and pre-

(Chef of the Year) by the esteemed Karl Wild

cision, evidenced by the smallest area in the

Hotelrating 2025–2026. This accolade not only

kitchen being the freezer – a testament to his

highlights Faeh’s culinary excellence but also his

commitment to cooking fresh, around the clock.

unwavering dedication to the Gstaad Palace, its

His style blends modern and traditional influenc-

team, and its guests.

es, creating a welcoming atmosphere that reso-

Franz W. Faeh, a native of the Saanenland, began

nates throughout the hotel.

his culinary journey at the Gstaad Palace in 1978,

Andrea Scherz, who has been friends with Faeh

where he completed his apprenticeship. After

since childhood, appreciates more than just his

gaining extensive experience abroad, he returned

culinary talent: “Not only the kitchen, but the whole

nearly a decade ago at the invitation of Andrea

house matters to him. He is a valuable sparring partner

Scherz to assume the role of Culinary Director,

for me,” Scherz shares.

continuing a legacy that is both personal and

With this award, the Gstaad Palace honors a chef

professional.

whose expertise, authenticity, and tireless energy

Faeh is known for his open and accessible nature toward both his team and guests. With over 140

continue to enrich the experience of every guest and inspire those around him.

dishes on offer, flexibility is at the heart of his philosophy: “They eat what they want,” he says simply. Guests and staff alike know that if you need something, you go to Franz in the kitchen.

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LA TAVOLA ITALIANA

Discover the charm of Italian cuisine in an intimate and secluded corner of our Palace Garden. For an enchanting dinner, a beautifully set table beneath the trees awaits you and your loved ones at the Tavola Italiana.

Our family-style sharing menu invites you to savor authentic flavors, all while soaking in breathtaking views of the surrounding mountains on the house, of course.

A dedicated set menu* CHF 250 per person CHF 140 per child from 4 to 11 years old * excluding accompanying beverages * Menu is included in the Culinary Credit with a value of CHF 50 per person for hotel guests Available to hotel guests and non hotel guests at a maximum capacity of 5 people and upon request only. Kindly make your reservation 24 hours in advance via our Guest Relations Team guestrelations@palace.ch or +41 33 748 50 00.

Please let us know in advance about any special dietary requirements. Our Culinary Director Franz W. Faeh and his team are more than happy to adjust the menu accordingly.

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PALACE À LA CARTE*

LE GRAND RESTAURANT & LA GRANDE TERRASSE***

THE LOBBY BAR & LOBBY BAR TERRACE **/***

Every day

Every day

From 7.00 to 11.00 am,

from 10.00 am to 1.00 am

12.30 to 2.30 pm and 7.00 to 10.30 pm

APERITIVO ITALIANO CON GILDO We are pleased to announce that Gildo Bocchini, the former Maître d’hôtel who worked at the Palace for 49 years, is visiting us this summer!

Take this opportunity to meet him in person and enjoy an exclusive summer aperitif on our unique Lobby Bar Terrace.

LE GRILL & BAR DU GRILL

BAR AT THE «PISCINE»

Every day

Every day (weather dependent)

From 7.00 to 10.30 pm

From 10.00 am to 7.00 pm

On 10 July at the Lobby Bar Terrace (weather dependent) From 7.00 to 8.00 pm

For further information, please visit palace.ch * To book a table, please contact us at guestrelations@palace.ch / ** No reservations granted *** Weather permitting, only applies to terraces / Special opening and closing times during 1 August apply

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MELODIES AT THE PALACE 22 June – 4 September

17 August

Claudio Messina, Piano

12.30 pm – 14.30 pm

Restaurants

The Dixieland Bulls Band ** During Open Air Palace Brunch

22 June – 4 September

Antonella Arancio

DURING SWISS NATIONAL DAY: 1 August 6.30 pm – 11.30 pm

Orchestre Bernard Henchoz *

1 August - 23August

Fritz Frautschi *

20 & 27 July, 3 & 10 August

Youri Farkas & les Tziganes

12.30 – 14.30 pm

Restaurants

Listen to traditional Swiss

Andreas Kolly** During Open Air Palace Brunch

6.30 pm – 7.30 pm Alphorn sound

Kummerbuebe Saanenland * 6.30 pm – 7.30 pm Listen to the traditional Swiss Yodelling Choir

* Reservations required for Swiss National Day ** Reservations required for Open Air Palace Brunch Please contact +41 33 748 50 00 or guestrelations@palace.ch

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28– 31 AUGUST 2025

Hello there! u help ammy. Can yo

It’s S

10 little me spot the differences?

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Sammy’s Summer Kids Club The Kids Club and its programme are complimentary for kids whose parents are Hotel Guests of the Gstaad Palace.

Entrance fee applies for external visitors at the playroom & «PISCINE» Bracelet per day Bracelet per week

CHF 10 + CHF 10 deposit CHF 50 + CHF 70 deposit

Bracelet per month Bracelet for the season

CHF 200 + CHF 70 deposit CHF 500 + CHF 70 deposit

PLEASE NOTE: External guests receive a bracelet at no extra-costs when registering for paying events. Hotel, Residence and Les Chalets guests children receive a free red Gstaad Palace bracelet. Bracelets are available at Reception and Piscine Entrance.

All Season

All Season

7.30 pm – 9.00 pm

During opening hours

Movie Night

Window Still Garden

Watch a movie in a cosy Cinema setup and enjoy some freshly made Popcorn.

Playroom

4 Flower Boxes on the window sills of Salle Piero to grow Cherry Tomatoes, Herbs and flowers, which the children will take care of with the team.

Playroom

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6 July – 17 August , Every Sunday

19 July

26 July

12.00 pm – 3.00 pm

2.00 pm – 5.00 pm

3.30 pm – 6.30 pm

Farm on Tour

and connect with possible friends

Storytelling & Swiss Culture

from all over the world.

Listen to Swiss Fairy tales and play matching outdoor games with friends.

tractors, collect the hens’ eggs and

Palace Garden (weather dependent)

Palace Garden / Playroom

Bouncy Castle Enjoy the feeling of weightlessness

(weather dependent) 11 – 12 July

24 July & 16 August 3.00 pm – 5.00 pm

Meet different farm animals on their tour. Explore the mini-farm on learn about all the animals.

Car Park 31 July & 9 August 3.00 pm – 5.00 pm

Les Peintres Nomades & Les Recycleuses

Herbal Tea Visit of the Medallion St. Bernhard Dogs Workshop

Creation of coloful jewlery.

Discover one of Switzerland’s most

Craft your very own floral tea

Hair accessories or hats made from

iconic dog breeds up close, enjoy the

medallions using handpicked herbs

recycling materials, and face painting.

chance to brush, cuddle, and take a

and edible flowers. Select your

walk with them.

favorite combinations to create

Palace Garden / Playroom / Hotel Lobby

Palace Garden / Playroom

(weather dependent)

(weather dependent)

18 July & 8 August

25 July

2.30 pm – 4.00 pm

10.30 am – 12.30 pm

Kids Yoga & Mandalas

Pizza making with the Chefs

Take part in fun kids Yoga and create

Create your own pizza in the

giant mandalas.

kitchen with our chefs. Margherita?

Spa Garden Please sign up at the Spa Reception

beautiful, aromatic discs that can be steeped into a soothing herbal infusion.

Playroom

Prosciutto? The choice is yours!

CHF 30.- per child

More to come!

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2 August 7.00 pm – 9.00 pm

Pyjama Party / Pillow Fight Watch a movie in your pyjama, followed by a pillow fight.

Playroom 14 August © Melanie Uhkoetter

3.00 pm – 5.00 pm

Meet the Lamas and the Alpakas Enjoy some time with these special fury friends visiting for one day and walk them along the garden.

Palace Garden 15 August 2.30 pm – 5.00 pm

Crêpes at the Kids Club Enjoy Crêpes freshly made by Monsieur Toni!

Playroom

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Supervision of children under 5 years is not granted CHILDREN 5 YEARS AND OLDER are admitted unaccompanied to all activities.

Rain or shine Offered by the Gstaad Palace to hotel guests only Reservation required, please contact us at +41 33 748 50 00 or

CHILDREN UNDER 5 YEARS

guestrelations@palace.ch

must be accompanied and supervised

For further information, please contact

by an adult chaperone.

us at concierge@palace.ch

OPENING TIMES SAMMY’S KIDS CLUB PLAYROOM

PISCINE PLAY AREA

22 June – 3 September, everyday

27 July – End of August, everyday

10.00 am – 9 .00 pm

12.00 pm - 5.00 pm (weather dependent)

KIDS GRAND PRIX 3 AUGUST 9.00 AM – 3.00 PM

The 10th Mini-Grand-Prix with kettcars will take place this summer, again. Child friendly snacks and drinks in a fun atmosphere, complimented with cool beats and the Gstaad Palace bouncing castle.

Outdoor parking. Reservation required, please contact us at +41 33 748 50 00 or guestrelations@palace.ch

10 YEARS OF GSTAAD PALACECHALLENGE Known as the rally for ambitious bon vivants, the annual Gstaad Palace-Challenge puts a number of hand-selected historical sports cars through their paces.

This year’s edition marks the 10th anniversary of the legendary event.

Co-founder and classic car aficionado Andrea Scherz takes us on the road to the rally’s steep ride to success.

38

“In 2014, I realized that we needed something to

The preparations for the 10th edition of the Gstaad

fill the last weekend of August, as it always had very

Palace-Challenge this summer have been especially

low occupancy”, explains Andrea Scherz, Owner

exciting: “This year, we’ll start in Beaune, France,

and General Manager of the Gstaad Palace, himself

and then find our way through the beautiful French

a big fan of exciting rallies. Inspired by the Flying

country roads to Gstaad, with a lunch halt at Chopard

Scotsman, Britain’s premier vintage car event, he

in Fleurier.”

figured there must be a demand for a challenging rally in Gstaad as well. “Together with my friend and fellow vintage car enthusiast Franco Lupi, we decided to recreate a similar rally here in Gstaad.”

The goal was to have an exciting event that fills the hotel during the end-of-August slump – with the not entirely undesired side effect of living their shared passion for fast and beautiful cars.

A LIFELONG PASSION FOR VINTAGE RALLIES

KEEPING IT SMALL From a financial standpoint, the first Gstaad Palace-Challenge was not very successful: “At first, we only had eight participating cars – definitely not the smartest move”, Mr. Scherz says with a twinkle.

The next year, this number went up to twelve, then 15, and over the last couple of years, the team had to cap the number of participating cars between 30 to 35.

Even though the rally has become financially viable,

While the Flying Scotsman only allows prewar

Mr. Scherz and his team want to keep it small:

cars, the Gstaad Palace-Challenge allows for more

“We really want to cultivate that unique boutique

modern cars – albeit still vintage – as well: “The oldest

flair, where people come together, chat, enjoy the

cars date back to 1950, the youngest to 1990”, Mr. Scherz

atmosphere and friendship.”

clarifies. His own enthusiasm for classic cars began when his father, Ernest Scherz Senior, passed his old Triumph Stag on to him –a stylish convertible that Sean Connery, a.k.a. James Bond, commandeered in the 1971 film Diamonds Are Forever.

“For my father, the Triumph was his daily vehicle”, Mr. Scherz says. “To me, it was the spark that ignited my love for collectable sports cars and, a bit later, for the challenge of vintage rallies.”

AN ANNUAL SUCCESS

THE RALLY FOR AMBITIOUS BON VIVANTS A big part of the rally experience is the hospitality factor: “That’s why we call it the rally for ambitious bon vivants”, Mr. Scherz explains. The route through the breathtaking Alpine scenery is as beautiful as it is challenging – motorsports is a sport, after all.

“Actually, the Gstaad Palace-Challenge is quite tough”, he says. “You need to have certain rally skills to make it into the ranking.” As they say, no pain, no gain – and no sweet satisfaction. Equally important, though,

From the first edition in 2015, the Gstaad Palace-

is getting pampered and enjoying culinary delights.

Challenge was a success. So much so that the annual

“I’ve been to so many rallies where the food was quite

event does more than fill empty hotel beds: “Fortunately

poor”, bemoans Mr. Scherz. To counter that, he and the

for us, there is no August slump anymore – we even have

team scout for new places to enjoy a delicious lunch or

to refuse people, which, for them, is rather unfortunate”,

have an exquisite coffee break every year. “Our goal is

says Mr. Scherz. The Gstaad Palace has quickly become

to spoil participants from breakfast all the way through

a cherished event with participants from all around the

until dinner, rounded off with a cigar and a digestif.”

globe and about 75 per cent returnees. “Luckily, we have

Creating a delightful experience for the soul, body and

an entire year to plan!”

mind – this is what the Gstaad Palace is all about, after all.

39

A CLASSIC MOTORSPORT CHALLENGE IS ABOUT ADVENTURE

Life is too short for

about adventure, the love

boring roads.

of driving and experienc-

That is why Kim and

ing jaw-dropping scen-

Scott Bannister, a father-

ery with a small group of

and-son dream team,

like-minded

At Regularity, we centre our

founded Regularity.

events around the customer ex-

Their event management venture focuses on classic car

enthusiasts.

perience.

tours and rallies. Together, they create unforgettable adventures centred around the

How do you ensure each rally remains distinctive

pursuit of the perfect driving experience. Like the

and memorable?

Gstaad Palace Challenge.

Kim and Scott, why did you create Regularity?

destinations that are often overlooked, exposing them to unique and exciting places. In more

Kim: Over the years, I have had the privilege

popular areas, we strive to discover routes

of serving as a Route Designer and Clerk of the

or locations that our participants have never

Course for many international rallies. While these

experienced before.

experiences were incredible, I noticed that the small details that really matter to participants are constantly being overlooked. For me, things like coffee stops, lunches, and cultural experiences are essentials, not optional extras.

Scott: Regularity embraces the idea that participating in a classic motorsport challenge is

40

Kim: We aim to take our participants to

Scott: I want our participants to immerse themselves in diverse cultures and forge new friendships. We evaluate each event from a participant’s perspective. Would we enjoy driving this road? Would we want to stay at this hotel or dine at this restaurant? If the answer is ‘no,’ we will not include it in our plans.

How did your collaboration with the Gstaad Palace

a special place in our hearts and is a significant

start?

Kim: I first met Andrea Scherz during the Flying Scotsman rally, where we discovered our mutual love for motor racing and classic cars. In 2013, I brought the Peking to Paris event to the Palace for an overnight stop. My first Gstaad Palace Challenge was in 2018, after Andrea approached me to help take on the mantle of the well-established event.

Scott: I first came to the Gstaad Palace in 2019, and I have worked with my dad on every reconnaissance for the Gstaad Palace Challenge since then.

event on our calendars. A significant influence of the Palace is its dedication to world-class hospitality. Each stop is meticulously curated to uphold the high standards of service, atmosphere and exclusivity that define the Gstaad Palace experience.

What future projects are you particularly looking forward to?

Kim: Later this year, we will be launching a series of shorter, competitive Regularity-style events that are open to car enthusiasts of all abilities. Then, we have our Arctic Sun Challenge

What makes the Gstaad Palace Challenge unique?

Kim:

Scott: The Gstaad Palace Challenge holds

The

unique

atmosphere

and

camaraderie among the crews, along with the opportunity to work as part of the Palace’s event team, make it a truly enjoyable experience.

event in June 2026, where we will explore the islands and fjords of Norway’s Atlantic coast.

In August 2026, we will embark on a magical 36day tour of India, Bhutan, Nepal, and Tibet in our Mystic Kingdoms event. 2027 will begin with a two-week tour of Ireland, starting in Belfast and

Scott: Spending summer days driving along

ending in Dublin, before we head to the deserts

the breathtaking mountain roads makes the

of Mongolia for our Trans-Mongolian Endurance

Gstaad Palace Challenge particularly rewarding.

Challenge.

Each year, we discover something new – whether it is a hidden road, a stunning view, or an area of the region we have never visited before.

Has the partnership with the Gstaad Palace inspired Regularity?

Scott: For me, our most exciting project is the launch of Regularity’s sister brand, Strada Classica, which will focus on delivering noncompetitive touring challenges. And we hope to continue supporting the Gstaad Palace Challenge, of course. We would love to evolve our partnership

Kim: The partnership with Gstaad Palace

by creating another annual event, potentially

serves as both an inspiration and a standard for

focusing on electric vehicles or modern supercars.

excellence. Each year, the objective is to create a route that is unique from previous editions, introducing new landscapes, hidden roads and unexpected highlights while ensuring a seamless blend of adventure and luxury.

Find out more about Regularity regularity.co.uk

41

«PISCINE» Friday 27 June - end of August Every day from 10.00 am - 7.00 pm

Join us this summer at the «PISCINE»!

What a Success!

Ice Cream is back...

Enjoy a wide variety of food and snacks that

We are happy to announce that the

can be eaten at the restaurant. Surrounded

Ice Cream competition is back!

by breathtaking Alpine scenery, the pool area offers both refreshing leisure and timeless charm.

Be it an energizing morning swim or a tranquil afternoon by the water, it is the perfect spot to unwind in style.

Our Pastry team Laura and Emanuele will show off their ice cream making skills! Become a jury and choose your favourite flavour which will be featured for the rest of the

Burger «PiSsCtyilNe E»

summer season throughout the Gstaad Palace.

Whether you like strawberry, stracciatella, or chocolate produced with local ingredients, the choice is up to you!

HOW Be on site on the day of the event to vote!

Artichoke salad Shrimps sauce with cocktail 42

WHEN Sunday, 6 July, between 3.00 pm – 5.00 pm

WHERE The place to be «PISCINE»

Stay tuned via @gstaadpalace for further details and a potential date change due to weather.

GREENGO’S OPEN AIR RESIDENT DJ JIM LEBLANC BRINGS THE GREENGO VIBES OPEN AIR

28 June – end of August Saturday & Sunday 5.00 pm to 7.00 pm, free entrance from 5.00 pm

For table bookings at the Bar at the «PISCINE» and further information, please visit palace.ch or contact us at +41 33 748 58 93

43

RELAX, REFRESH & RECHARGE YOURSELF AT PALACE SPA NEW CELLGYM PROGRAM Cell Gym Program with Oxygen Intelligence training control.

Smart AI technology dynamically adjusts O₂ concentration for optimized training intensity. The Cellgym method activates the mitochondria, the powerhouse of the cell, by simulating mountain air with the help of a hypoxicator –Essentially, the IHHT therapy uses controlled withdrawal (hypoxia) and oversupply (hyperoxia) of oxygen to stimulate biochemical processes in the body for self-healing and regeneration. The natural production of the body ‘s own coenzyme Q10, the key molecule for energy production in all cells, increases, and protection against oxidative

KID'S YOGA

stress improves.

Join our playful yoga class with Book a session of 40 minutes

Natascha made just for kids!

at the spa reception for CHF 160.-

Enjoy creative poses that help build strength, flexibility, and confidence.

A joyful, relaxed way for little yogis to explore movement and mindfulness.

Come join the adventure!

In partnership with Gstaad-Saanenland Tourism, children from 5 – 13 years old can to 8 August on Mondays at 11.30 am – 12.30 am (weather dependent) at the «PISCINE».

44

© Pexels - Yankrukov

enjoy a Yoga session from 14 July

EXCLUSIVE WELLNESS EXPERIENCE with Master Anand M. Kambli Healing Consultation

Three Day Wellbeing Retreat

Discover a unique healing experience with

We are celebrating each person’s uniqueness

Master Anand M. Kambli. A full analysis of

and therefore we decided to create an

your energy system, the state of your emo-

exclusive wellbeing retreat at the Palace Spa.

tional, mental and physical health, will help

During this retreat with Master Anand M.

you clarify the obstacles that prevent you

Kambli you will discover therapeutic sessions,

from improving your wellbeing.

healing treatments and get to know yourself

This exclusive technique, practiced only by

better. You will feel the sense of Joy, deep

Master Kambli, combines his learnings to

relaxation and be perfectly refreshed.

heal dead tissues, restore organ function as well as work in a deep level of the brain, the vertebrae and nerves while balancing the spinal cord.

July to August - Minimum stay of 3 days Minimum participants: 2 persons CHF 4’160. – (includes all therapeutic sessions) Please note accommodation and F&B are not

Book a 2-hour session at the spa reception for CHF 750.-

included in the price.

For more information, please contact our Spa manager at spamanager@palace.ch

For reservations, please contact spa@palace.ch or +41 33 748 58 90

45

Nature

JARDIN DES MONTS THE MOUNTAIN HERBALIST Situated in the Swiss Alps, Jardin des Monts

These products are featured at the Palace Spa,

crafts skincare products inspired by their

where guests can experience treatments like

mountain gardens. Each cream is handmade

energizing massages and revitalizing body

with natural ingredients, ensuring gentle care

scrubs that incorporate Jardin des Monts’

suitable for all skin types.

natural creams and oils. The spa emphasizes

Among their offerings, the Edelweiss Body

the quality and effectiveness of these

Balm is popular for its nourishing alpine

bespoke blends, providing relaxation and

Edelweiss extracts, known to enhance skin

well-being.

elasticity. Its fast-absorbing texture leaves the skin refreshed and smooth. Additionally, the Impératoire Hand cream blends Masterwort and Comfrey to soothe and repair dry or sensitive skin areas effectively.

Choosing Jardin des Monts means embracing sustainable skincare solutions enriched by traditional craftsmanship and pure alpine ingredients from Switzerland.

jardindesmonts.ch For reservations or more information, please contact spa@palace.ch or+41 33 748 58 90

46

HOW WE FIX THE BROKEN Off-season is our high season Ever since he arrived at the Gstaad Palace on

knows exactly what to do. I make sure that my

May 1, 2020, Kostas Georgantopoulos has made

team has access to all necessary safety training,

sure things are running smoothly. We have talked

that equipment and tools are regularly serviced

to the dedicated Site and Maintenance Manager

and safe to use, and that the workspace remains

about his work – and his passion for safety.

organized to prevent unnecessary accidents.

What does a typical day look like for you?

My day is never boring! A big part of my day is dedicated to routine inspections of infrastructure systems like ventilation or refrigeration.

Then, there are the many unexpected issues that arise during the day, from guest requests to malfunctions that need immediate attention.

In addition, I plan and prepare for upcoming offseason projects like renovations or maintenance and construction.

What do you do during the off-season?

Actually, the off-season is our high season!

As soon as the hotel closes, renovation projects begin in all areas of the hotel. There is a lot of pressure, as everything must be to the highest standard and ready before the next season begins.

How do you prepare for the summer reopening?

For the summer season we focus on preparing the gardens, maintaining the tennis

Tell us more about your team.

The team consists of seven year-round technicians: An electrician, a painter, an upholsterer, two gardeners, and two all-rounders – although we will all take on all-rounder responsibilities.

During off-season renovations, we employ up to

court and the air conditioning systems. Last but not least, we get the Palace’s unique Olympicsized pool ready.

What new features have you incorporated or renovated in the Hotel over the years?

20 support workers from different departments

The list is quite extensive! The most

within the hotel. For larger projects, we also rely

important ones include the new energy-saving

on experienced local technicians.

electrical panels, which allow for systematic and detailed 24-hour monitoring. We installed

How do you ensure employee safety?

48

new air-to-water heat pumps and added special soundproofing to selected rooms. Plus, to prepare

It never hurts to be over-prepared. In our

for the summer season, we will completely

line of work, safety is always top of mind. We

refurbish 23 staff rooms, renovate the restaurant

review rules and discuss preventive measures.

and breakfast area, and replace the stone

This way, if something happens, everyone

pavement at the main entrance.

THE TEAM

Site Manager

Gardener/Allrounder

Kostas Georgantopoulos

Dimos Papakouzas

Administration

Gardener/Allrounder

Dimitris Vergos

Ferreira Pereira Diogo Filipe

Electrician

Painter

Da Silva Gaspar Patricio

De Sousa Torres Antonio

Alexandre

Fernando

Allrounder

Upholsterer

Ferreira Barbosa Enio Joel

Sandra Hirschi

49

PALACE (R)EVOLUTION T

his season, we are carrying out a series

renovations to update furnishings and details.

of improvement projects throughout

In the wellness area, the ladies’ and gentlemen’s

the hotel, both in guest areas and behind

sauna facilities will be completely renovated

the scenes, to enhance comfort and functionality.

to create an even more inviting and relaxing

We are proud to announce that these renovations

atmosphere.

have cost over 6 million Francs.

50

One of the most visible changes will take place

We are also undertaking a full renovation of 23

at the main hotel entrance, where the existing

staff rooms, with the aim to improve comfort

stone pavement will be completely replaced

and well-being for those who call them home.

after 35 years, providing a smoother and more

Lastly, additional refinements will take place

practical arrival experience.

across various hotel facilities, in line with our

In the accommodation areas, several guest

continued commitment to maintenance and

rooms on the North side will undergo light

thoughtful design.

51

A NEW CHAPTER OF ELEGANCE

F

or a century, Gstaad Palace has been a symbol

Besides all the new glamour remains the hospitality that

of timeless hospitality, where dining was more

feels personal, engaging and seamless, because we care

than a sustenance – it was, and still is, an

not only about delicious food but also fundamentally

occasion. But now, it’s time to give the four walls of our main dining room a slightly more glamorous touch.

about people.

May your memories of Le Grand Restaurant be

After many months of renovation, and an extensive

cherished, and your curiosity heightened by its

amount of materials we are happy to welcome you

unraveling! Stay tuned for the grand opening next

to our newly renovated Grand Restaurant, a place

winter season 2025-2026!

where traditions meet modernity, combined with its international touch – where the spirit of a grand hotel awakens the present moment.

A thank you to our interior designers Fischbach & Aberegg

Carefully reimagined, the interiors blend heritage with fresh sophisticated pale green hand-painted walls, gilded antique mirrors, and dark silver coffered ceilings evoke a sense of graceful nostalgia.

Elegant lounges with mohair velour armchairs, soft woolen carpets, and Murano chandeliers with gold inlays create an atmosphere that is warm, intimate, and distinctly Palace.

Touches of craftsmanship - ornamental ceilings, carved wood details, and library doors hidden in the buffet walls bring depth and character, while eclectic accents

Architekt

Fischbach & Aberegg AG Zug Zufikon Po Box: Pilatusweg 3 l CH-5621 Zufikon Dat.: 25.03.2024 | pt

Rev.:

780 Gstaad

52

Pl.Nr.: 51.1

Schnitt I1-I1

st: 1:50

Alle Angaben sind vom Unternehmer auf eigene Verantwortung zu Prüfen!

infuse the space with cosmopolitan flair.

53 Royal Hotel, Winter & Palace AG

Bauherr

3780 Gstaad

3780 Gstaad Palacestrasse 28

Mst: 1:50 Palacestrasse 28

Gstaad Palace

Objekt

Schnitt E2-E2 Brasserie Schnitte I1 / E2

Pl.Nr.: 51.1

Kom.:

Rev.:

Dat.: 25.03.2024 | pt

Schnitt I1-I1

ARE YOU READY? 18 July - 23 August

28 June – end of August

from 11.30 pm

from 5.00 to 7.00 pm

Every Friday & Saturday,

GreenGo is open

Resident DJ Jim Leblanc and his crew are back at it!

Dress code: elegant

Every Saturday & Sunday

GreenGo goes Open Air @ «PISCINE»

Our Resident DJ, Jim Leblanc

brings the flair of beach vibes to Gstaad! Enjoy the summer

18 July

from 11.30 pm

Hommage to White

breeze in the mountains with some lounge music and refreshing drinks.

Dress code: summer casual

Celebrate after a match day at

Throughout the season

night of rhythm and revelry!

1 September

the Swiss Open Gstaad with a Dress code: white

23 August

23 June, 25 July, 8 & 15 August, From 11.30 pm

Industry Nights Dress code: elegant

from 11.30 pm

Polo Night

Trade your polo mallet for

For reservations, please contact the GreenGo Team at havefun@greengo.ch

a night of glamour and polo

More information on greengo.ch

Dress code: elegant

Stay tuned via @greengoclubofficial

dance shoes and glide into elegance!

Let’s GreenGo!

Last winter season we had the pleasure to launch our Digital

GreenGo Membership Card.

We are excited to

welcome you back for

the next Winter Season 2025 – 2026!

For further information and pricing please contact: havefun@greengo.ch or guestrelations@palace.ch

A PERFECT SUMMER DAY IN GSTAAD 7.30 am Morning Serenity I wake to the soft glow of the morning sun filtering through my suite’s curtains at the Gstaad Palace. A warm breeze carries the scent of alpine air and the distant sound of cowbells. On the balcony, I take in the stunning view—green meadows stretching toward snow-dusted peaks.

A peaceful start to the day.

8.00 am Breakfast with a View At the Grand Restaurant, the aroma of coffee and pastries fill the air. I enjoy a light Swiss breakfast: flaky croissants, creamy yogurt, and fresh juice. Through wide windows, the mist lifts from the Alps, revealing a vibrant summer landscape.

10.00 am Scenic E-Bike Ride Refreshed, I set out on an e-bike ride toward Lake Lauenen.

The trail winds past wildflower meadows and wooden chalets bursting with geraniums. I coast down gentle slopes, stopping often to admire the postcard-worthy views.

12.00 pm Exploring Gstaad Back in the village, I wander through Gstaad’s boutiquelined streets, discovering handmade scarves, leather goods, and elegant timepieces. I pause at Charly’s café for a coffee and some people-watching under the summer sun.

1.

56

1.00 pm Lunch at the «PiSCiNE» I return to the Palace and settle in for lunch by the Olympic-sized outdoor pool, the «PISCINE».

It’s a popular spot for friends and families. The menu blends Mediterranean flavors with fresh local ingredients perfect for a relaxed lunchtime break.

5.00 pm Spa and Relaxation

As the sun peaks, I retreat to the spa. A dip in the outdoor infinity pool brings calm, with sweeping views over the valley. Birds sing in the distance. A soothing massage wraps up the afternoon perfectly.

6.30 pm Sunset and Aperitifs I head to the terrace as the sky turns golden.

With a glass of Swiss white wine in hand, I soak in the soft, fading light. The atmosphere is cheerful but calm just right.

8.00 pm Al Fresco Dinner Dinner at Le Grande Terrasse is served outdoors, surrounded by candlelight and flowers. The dishes are seasonal and flavorful, the setting warm and inviting.

10.00 pm Cosy Nights I return to my suite with a digestif. The sound of distant music drifts in as I settle into bed, grateful for a day filled © 1. Destination Gstaad

with nature and calmness. Sleep comes easily.

You might have questions to arrange your summer holidays at the Gstaad Palace, please contact us at reservations@palace.ch or +41 33 748 50 00

57

THROUGH THE LENS OF MEMORY

Having my wedding at the Palace.

Playing hide and seek as a kid throughout the hotel.

58

Visiting the venue for my wedding this summer.

Starting my day with yoga and the view of the mountains.

The entertainment at Le Grand Restaurant while having dinner.

My son and daughter in law getting married. It was an unforgettable experience.

In the late 1970’s, playing with Sammy and Topsley.

They were the resident dogs during our summer stays.

Watching my kids learn how to swim at the «PISCINE».

59

WHERE IT ALL STARTED How did Gstaad become the place it is today?

THE RAILWAY By the 18th century, travelers were already captivated by the scenic beauty of Gstaad.

The 19th century saw the rise of tourism, further accelerated by the completion of the Montreux-Oberland railway in 1905, which connected Gstaad to the world. In 1906, the first tourist associations in Gstaad and Saanen were established, marking the foundation of the region’s growing hospitality industry.

HOTEL BOOM & INFRASTRUCTURE GROWTH The early 20th century marked the start of luxury hotel construction, most notably the Gstaad Palace in 1913. The 1920s were marked by investments in recreational facilities, including a spa, golf course, and tennis courts. By the 1930s and 1940s, infrastructure developments continued with innovations like the Wispile funicular toboggan run and the Wasserngrat chairlift, which was operational during summer.

1906

60

1913

For further information, please visit gstaad.ch or palace.ch

LEADERSHIP & EXPANSION Simultaneously, tourism in the region continued its upward trajectory. Despite wartime struggles, Gstaad appointed its

THE BIRTH OF THE GSTAAD TENNIS OPEN The Gstaad Tennis Open was first organized in 1915 at the Royal Hotel & Winter Palace

first wellness director in 1942, and under Paul Valentin (1952–1982), former director of the tourist board, the area witnessed a period of remarkable expansion, culminating in economic success by the 1980s.

Gstaad to attract visitors and attract players.

The sport gained popularity, leading to the foundation of the Lawn Tennis Club Sarina in 1931. In 1937, it gained official recognition from the International Lawn Tennis Federation and was renamed the International Tennis Championships of Switzerland. Post-World War II, the tournament was commercialized and rebranded as the Swiss Tennis Open.

1915

1942-1980s

61

WINTER 2025-2026

Gstaad Palace Winter Season 15 December 2025 - 8 March 2026 December 2025 – March 2026

GREENGO VOL. 25/26 6 & 20 December

CHRISTMAS MARKET SAANEN December 2025 – January 2026

CLASSICAL END OF YEAR CONCERTS IN SAANEN CHURCH 26 – 27 December 2025

CLASSIC CAR AUCTION 24 January – 1 February 2026

45TH FESTIVAL INTERNATIONAL DE BALLONS

1.

30 January – 7 February 2026 © 1. Alice Jaquillard - 3. Miguel Bueno

2.

SOMMETS MUSICAUX DE GSTAAD

If you would like to stay informed about the happenings at the Palace, you can follow us on social media or subscribe to our newsletter via palace.ch @gstaadpalace

@GstaadPalaceSwitzerland

@gstaad-palace

WINTER SEASON 15 December 2025 - 8 March 2026

GSTAAD PALACE

PALACESTRASSE 28

3780 GSTAAD

SWITZERLAND

+41 33 748 50 00

INFO@PALACE.CH

PALACE.CH