Holt Ludwig Portfolio | Catawba Valley Community College

Hallowed Design

App Design

Design Objective

Design Brief

The Village app project aims to establish a secure digital community for LGBTQIA+ individuals, especially those in unsafe environments, fostering inclusivity and safety. It offers a supportive platform for journaling and serves as an educational hub for both questioning individuals and allies. The design focuses on ensuring a safe and welcoming space for users to connect, learn, and feel empowered, promoting a sense of belonging within the community.

Village is an innovative mobile app that creates a virtual sanctuary for the LGBTQIA+ community. It provides a private journaling feature for users to express themselves securely. Additionally, it serves as an educational hub with curated content and interactive forums, fostering self-discovery and support. Through its welcoming design and userfriendly interface, Village aims to build a community where individuals can find solace, connection, and empowerment.

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Village

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App Prototype

Magazine Spread Design Objective The project aims to design a visually appealing magazine layout exploring the evolution of graphics in video games, particularly the shift from 2D to 3D and the factors behind it. It seeks to convey historical context, technological innovations, and artistic considerations while offering insightful analysis.

Additionally, the layout will highlight how modern games honor their 2D origins, emphasizing clarity, creativity, and cohesion for an informative and engaging

Design Brief My magazine layout project explores the evolution of video game graphics from 2D sprites to immersive 3D worlds, highlighting technological advancements, artistic innovations, and cultural influences.

It also features contemporary games that blend retro-inspired 2D aesthetics with modern game play mechanics to appeal to diverse audiences. Through historical insights and contemporary analysis, the layout offers readers a comprehensive exploration of gaming’s visual evolution, inviting them to rediscover its magic.

Read Here

Airline

Design Objective Selene Sky Luxury Airline Branding redefines luxury air travel for affluent travelers, prioritizing comfort, convenience, and prestige. With a brand characterized by luxury, sophistication, and personalized service, Selene Sky aims to create an exclusive and indulgent journey from check-in to touchdown. Through meticulous design elements and a focus on exceeding expectations, Selene Sky invites passengers to embark on a journey crafted for unparalleled luxury and lasting memories.

Design Brief The Selene Sky luxury airline branding project aims to create an unmatched air travel experience synonymous with sophistication and opulence.

Through detailed attention to logo design, style guide creation, persona development, and other elements, the project seeks to establish Selene Sky as the epitome of luxury air travel, setting a new standard for refined travel experiences globally.

Every aspect of the brand will be meticulously curated to exude elegance and refinement, catering specifically to the discerning tastes of affluent passengers.

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Poster Series Design Objective The design objective is to create a visually captivating three-set poster series inspired by the early 2000s style of Frutiger Aero.

This entails incorporating vibrant colors, geometric shapes, and sleek typography reminiscent of the era. The posters aim to evoke nostalgia while infusing a modern twist, capturing the essence of Frutiger Aero’s distinctive aesthetic for a contemporary audience.

Design Brief a three-set poster series that pays homage to the early 2000s style of Frutiger Aero. Each poster should showcase a distinct theme or message while incorporating elements such as vibrant colors, geometric shapes, and sleek typography characteristic of the era.

The objective is to create visually striking designs that resonate with a modern audience while honoring the aesthetic legacy of Frutiger Aero’s iconic style.

Catawba Valley Community College May 3rd 4 - 7pm WSC Building

Icon poster

Design Objective

Design Brief

The “We’ve Been Here” infographic poster project celebrates the diverse history of the queer community by highlighting milestones, achievements, and struggles.

It educates viewers with meticulously designed icons representing key moments and themes, aiming to empower through a visually engaging narrative. By intertwining historical facts, cultural movements, and personal stories, the poster promotes awareness, understanding, and inclusivity in society.

“We’ve Been Here” visually explores queer history, honoring the resilience, creativity, and activism of the LGBTQ+ community. The project will feature two sets of icons: primary ones representing key events and figures, and secondary ones conveying supporting themes. Through thoughtful design and storytelling, the infographic poster aims to offer a comprehensive overview of queer history, spanning from ancient times to modern struggles for equality.

Subscription Box Design Objective The project aims to create Enchanted Elixirs, a captivating subscription box service for young adults who enjoy hosting events with non-alcoholic beverages. It involves developing a cohesive brand identity, including logo design and style guide, to evoke magic and excitement.

Packaging mockups and a web prototype will enhance the unboxing and online experience, respectively, while marketing strategies will engage the target audience, establishing Enchanted Elixirs as the

Design Brief Enchanted Elixirs is a subscription box service tailored for young adults who love hosting events with non-alcoholic drinks.

The brand will convey enchantment through whimsical designs and vibrant colors. Packaging will feature magical motifs, enhancing the unboxing experience, while marketing strategies will focus on social media and experiential events.

The web prototype will offer an intuitive platform for exploring subscription options.

Enchanted Elixirs aims to redefine nonalcoholic beverages for party hosts seeking

Web Prototype

Booklet

Packaging Series

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Design Objective

Design Brief

The tarot deck packaging series project aims to create three visually captivating decks with a common theme, enhancing mystique and enchantment. Meticulous attention to logo design, Adobe Dimension mock-ups, and an animated GIF will promote the decks with intrigue. Harmonizing symbolism and imagery across the series will offer tarot enthusiasts an immersive journey into divination and self-discovery.

The tarot deck packaging series intertwines three narratives, delving into the human experience and collective unconscious.

With each deck connected, the project fosters continuity, inviting users to explore their psyche through tarot. Unified logo design, Adobe Dimension mock-ups, and an animated GIF aim to captivate audiences, inspiring introspection and spiritual growth.

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Design Objective The project aims to introduce the Myrtle Beach Sirens, an NHL team, filling a gap in the city’s sports scene. By developing a cohesive brand identity with logo design and style guide creation, the goal is to establish a strong visual presence.

Additionally, mockups for outdoor and indoor wayfinding models will enhance the fan experience, aiming to generate excitement and support from residents and visitors.

Design Brief Introducing the Myrtle Beach Sirens, a new NHL team bringing ice hockey excitement to the city. Inspired by the coastal charm, the team’s brand identity features nautical elements and vibrant colors. Wayfinding mockups, including signage, aim to enhance the fan experience, while fostering community pride in Myrtle Beach’s sports culture.

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Drive in

Design Objective

Design Brief

The design goal is to create a nostalgic brand identity for Haus of Film, a drive-in movie theater. Through cohesive visual elements like logos, posters, and social media, the aim is to build excitement and community. By blending retro charm with modern accessibility, the design invites patrons to enjoy a memorable cinematic experience under the stars.

Haus of Film aims to revamp the drive-in theater experience, blending nostalgia with modernity. Catering to diverse audiences, it promises unique outings for families and romantic evenings for couples. With a welcoming and community-oriented brand personality, Haus of Film creates unforgettable cinematic escapes that blend tradition with innovation.

Ambrosia Design Objective The design objective is to create a dynamic VTuber streaming brand, Ambrosia, tailored to the target audience’s interests with top-notch visuals and interactive content. This involves crafting a unique identity for Ambrosia, focusing on character design, rigging, emotes, stream layouts, and content. The goal is to captivate viewers, enhance community engagement, and establish recognition in the competitive streaming industry.

Design Brief Ambrosia, a pioneering VTuber streaming brand, targets Gen Z and Millennial gamers and internet enthusiasts aged 18-35, especially those interested in anime and gaming culture. With an energetic and approachable brand personality, Ambrosia aims to connect deeply with its audience through engaging streams and creative content. The project includes developing Ambrosia’s character design, emoticons, stream layouts, and diverse content formats to cater to audience interests and encourage innovation.