Tuft Tech for Groomers
Introducing Tuft — the new software for grooming establishments. Tuft founder, Chloe Smith, explains how this technology is transforming the grooming world by streamlining processes and making business management more effective: 1) Where did the inspiration for Tuft come from? Tuft has been an idea in my head for a while; but if we were to go right back to the start, it would be because of the frustrating process my dad had to go through to get my first dog — a very hairy Yorkie — in for a groom. Groomers were always too busy with other customers to answer the phone and hunting around for them on what was, back then, the new-fangled internet, was impossible. Obviously, I didn’t realise it at the time, but when my parents got another couple of pooches (also hairy), I was a lot older, eighteen years older in fact, and the process remained the same. I actively looked for something in the market and it hadn’t been done. Then, when my sister experienced the same struggles last year, I knew something had to be done. That was when Tuft was born.
2) What are the key features of Tuft? Tuft boasts a range of innovative features, built specifically to help pet groomers with their everyday admin. We’ve got ambitious plans for the future, but here are my favourites so far: • Pricing system — we have worked very hard on the pricing system, which matches the dog’s breed and coat type, with a price that is specified by the individual groomer. This feature, controlled at a service level, 38 | Total Grooming Magazine
means you can cut out those ‘How much?’ calls and messages from multiple platforms. Prices are listed ‘from’ on the app too, so you can easily adjust if you find the dog takes longer on the day. • Speaking of multiple platforms, Tuft keeps everything in one, with our in-app direct messaging between pet groomers and their clients. This secure system allows you to share photos, keep a paper-trial and easily refer to previous conversations should you need to resolve any disputes. • Day-to-day business is additionally streamlined with our powerful selfservice booking calendar, making it super easy for groomers to have full control, whilst allowing owners to book themselves in. By only showing
available appointment times, Tuft ensures there are no odd time gaps
