Building Products Digest - March 1982

It was his first job out of college; the year 1905.

He later migrated West, and owned the Aldrich-Cooper Lumber Co. in the Portland, Oregon area with H.B. "Bert" Cooper, whose sons today own Coopers Mill, Inc., which has mills in Roseburg, Oregon and Mount Shasta, California.

Hank naturally has a feeling and regard for lumber that gives him an edge when it comes to customer service.

For all your needs in western softwoods and plywood, try DMK-Pacific, the company that was born with sawdust in its veins and is run by people who share your enthusiasm for this business.

A DMK-Pacific Gorp.

P.O. Box 7300, 4129 Mattos Dr., suite B, Fremont. Ca. 94537

In Northern California (4lt) 796-)670

In Southern Californra (7 14) 9t7 -187 2 Kansas City, Ks. (Bill Cressey) (9rt) 34r-9122

Hank Aldrich Lee Doud Andy Haynes Dwight Curran

Our Hank Aldrich comes by the lumber business naturally. That's his dad, Harry Aldrich, on the left hand side of the foursome on the front steps of the Langworthy Lumber Co., Anamoose, N.D.

"Every Stick a Masterpiece"

More and more people are using redwood rustic siding.

Because rustic siding is more economical than premium redwood grades. Yet it still has the warm, rich look that only comes from redwood.It resists insects and decay. And it ages well, with or without a finish.

Redwood rustic siding is a practical, aesthetic addition to almost any exterior. And we've got plenty of it.

Our Ft. Bragg mill is one of the largest redwood and fir suppliers in the counbry.And with hundreds of distribution centers nationwide, you can order the amount you want and get it quick.

So for redwood, or fiq come to us. We're Georgia-Pacific. And we've got all the rustic siding you need.

Redwood rustic siding makes more sense than ever, And we've got all you need.

Publishcr David Cutler

Editor Juanita lovret

Contribu@Edilon

Dwight Curran o C-age McKinney

An Dircclor ldartba Emery

Strff &tist Lou Taylor

Circuletbn Sherridan Roberts

Building Products Digest is published monthly at 4500 Campus Dr., Suite 480, Newport Beach, Ca. 92ffi, phone (714) 549-8393 by Cutler Publishing, [nc. Advertising rates upon request.

N)VERTIIiING OITICTS

FRO}I TIIE SOUTIIEAST & OKII\HOMA: contact Tlrotly J. Nelson, Markaing Communir:tions, Inc., 5l 15 So. Vand.lia, suitc E, Tulsa, Ok. 74135. cdl (918) 4968777.

FROM TEXAS, rI)IJISIANA, MISSI$ SPPI, VIRGII\|IA, TENhIESSEE, N. CALIFIORNIA AND ORDffiN: contact Drvid Cudcr, 45fi) Campus Dr., suite ,f80, I{ewport Bcach, Ca. 92ffi. C:JI (714) 549-E393.

FROM WASHINGTON STATE & IDAIIO: @ntact Joh V. i&cXry, 157 Ycslcr Way, suite 317, Scattlc, Wa. 98104. cdt (D6) 62r-r03r.

FROM SOI,j'IHERN CALIFORNIA: contact Cerl Vuq A)5 Occano Dr., Ios Angelcs, Ca. 9fiX9. Call (21 3) 472-3 1 l 3 or (714) 54$8393.

FROM TIIE MIDWEST: contact Cherlcs L. Lcnpcrly, 1230 Brassie Ave., Flossmoor, n. @422. C-all (3 12) 79*21f6.

SI,JBSCTIPTIONS

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BT.'ILDING PRODUCTS DIGEST is ot independantly-owned publication for the rctoil, wholesole and distibution levels of the lumber ond building supply morkets in I3 buthem gots.

Serving the lumberET& markets in 13 Southern states

I choice for appearance products like molding, siding, paneling, fencing and land$cape materials.You know about cedar's natural durability; its resistance to shrinking, checking, weathering, and warping; its ability to hold paint and glue; its insulation value; and its workability.

Now all you need to know about cedar is CedarPro. CedarPro quality appearance products from P&M Cedar Products Company. Unlike other manufacturers, P&M specializes in cedar and cedar only. P&M's four mills in McCloud, Mt. Shasta, and Pioneer, California and Roseburg, Oregon can ensure quantity delivery of top quality cedar products year-round.

DAVID CUTLER publisher

Welcome!

Welcome to Building Products Digest.

The concept behind this magazine is simple: to tell you the news of your business, to suggest ideas we hope you find helpful, and to help you enjoy your business life. While we're very serious about bringing you the finest magazine ever published to serve Southern business, we're going to do it with a light touch. We don't intend to preach and we don't want to bore you to death.

Our main editorial and advertising staffers are men and women who have strong backgrounds in lumber and building supply publishing. Most have had hands-on experience with our sister publication, The Merchant MagaTine, a 60 yearold Western monthly which serves the same type of retail/wholesale/distribution people in the West that Building Products Digest does in the South.

But it is you, the reader, who is the important element in Building Products Digest. We want

you to feel that this is your rlogezing, devoted totally to the lumber and building supply business in the South and the Southerners who make it great. Let us know what you like and don't like and how we can fine tune this publication to do the best job possible in serving your business needs.

Our geographical area of coverage includes Florida, Georgia, South Carolina, North Carolina, Tennessee, Kentucky, Virginia, Texas, Oklahoma, Arkansas, Louisiana, Mississippi and Alabama.

We hope you'll feel a partnership with Building Products Digest as each month we chronicle the events, great and small, occurring across 13 Southern states. This magazine is of and for you. Count on us to strive for a high degree of excellence in serving your business needs.

We look forward to working with and for you.

1{TLSCO KEl{FOR (llEZAT Industrlal Lumber Salcr) (KEl{l{lSOil Forcst Products}

LUMBER SPEGIALIST ENFOR

NILSCO-the CAN DO company-will furnish your hardwood and cypress lumber requirements and pressure treated poles, pilings, posts, etc. Their staff includes lrwin Vidrine (30 years) who is a true expert in the wood preserving field, Brent Nezat (2 yearsl who knows that service is important, all headed up by Burt Nezat, Jr. (26 years) who not only has the product experience, but knows how important the details are, especially when special sizes and grades are involved.

NII-SCO has just opened an office in New Orfeans, La., and the NILSCO salesman there is Mark Elder. In the New Orleans area call 861-2243.

Under the direction of Dick Kennison {13 years) abfy backed by Lloyd Dewberry (4 years) and Riek Fontenot (3 yearsl, this firm is in daily contact with SYP Lumber Manufacturers whose pre duction ranges from l " Arkansas soft Tex. SYP finish lumber to huge bridge timbersl A topnotch reputation with mills allows KENFOR to locate and furnish the material when no one else can.

Twenty-seven years of experience ranging from lumber inspection, onward, is at your beck and call when you want good service-high quality-on Western Forest Products. And you get all of this when you call Donald Elder at ELDER Forest Products. Carey Elder 12 years exp.f is assistant. Ralph Noojin (26 years),located in Birmingham, serves that area. Call nowf

Otl

TlLlFHOtl CALL 6lTt YOU A SFlClA|'lSTr

U,S. TOLL FREE: LA. TOLL FREE: LOCAL:

ELDER (Birminghamf ;

NILSCO (New Orleansf :

ilrlllng Addrcssr

1800-551-7t97

t8@-542-7t05

t-318..6254141

l-205-822-47+6

t-504-861-2243

P.O. Box FF, Lake Charles, La.70602

When you need prompt guotes, fast service and assured quality, you don't want inexperience. NO, you want to deal with an expert-someone who can help you to get the order, not someone who may cause you to lose it. TALK TO USI

Ottlcc Addrccsr

75 Center Circle, Sulphur, La.70663

South's plywood future promising

By W.D. Page v.p., Industry Affairs American Plywood Association Atlanta, Ga.

?HE AMERICAN Plywood

I Association sees reasonable prospects for gradual improvement in the markets for southern pine plywood in second half 1982, accelerating in 1983 to levels that will come even closer to utilizing available production capacity.

From the start-up of the first southern mill in 1964. the southern panel industry has grown by leaps and bounds to close to 70 mills in 1982 producing more than half of the nation's sheathing grades, most of the Plyform and increasing amounts of sidings and sanded grades.

Currently, southern producers, like their colleagues in other parts of the country, are suffering heavily from the third year of weakness in the primary panel market, new residential construction. As we survey a still uncertain national economic climate, about l/5 of southern mills have been closed for extended periods and even larger numbers have been forced to operate on curtailed shifts.

Given this admittedly discouraging immediate outlook, why does APA remain optimistic for resumption of growth in the not-too-distant future?

One reason is that southern PIYwood producers have been steadily increasing their share of the nation's housing market-which should recover modestly to just under 1.3 million units in 1982 from around a million in 1981, and advance to a more encouraging 1.5 million start level in 1983.

The South built about 419o of the nation's houses in 1978. This year, accoiding to APA estimates, builders in the South will claim 5l9o of the total houses. Obviously, plywood producers in the South have room to grow.

With more educational work,

home builders and users in the South can be persuaded to increase their utilization of plywood in the typical house from today's approximately 4,800 square feet to the 6,400 square feet common in the balance of the U.S.

APA technical research is being completed on new wood floor systems that will be promoted as replacements for the concrete slab floors found throughout the South. These and other cost and energyefficient building systems developed by the Association will be the stepping stones to a resumed growth market for panel producers in the South and elsewhere.

Improving prospects for the panel industry aren't limited to housing. Faced with virtual disaster in its No. I market, the panel industry nationally did extremely well to ship over 12 billion square feet last year to the nonhousing markets out of the 17 billion feet of total production. Producers in the South had a hefty share of this diversified business, and are likely to increase that share through the next decade as plants continue to broaden their prgduct lines.

A southern industry that once concentrated on sheathing production now offers a full range of plywood products from CDX and

Story at a Glance

Expansion in reach . . . new markets at home and overseas . . twolold challenge of promotion and innovation

structural C-C panels to underlayments, sidings, @ncrete forming panels and other specialized lines. APA is assisting mills with training programs to help adjustment of personnel and equipment to new manufacturing requirements.

I'd like to quote from the experience of one producer, Great Southern Plywood, as typical of the rewards that have come from diversification.

APA Trustee K. Hoseid, v.p. and gen. mgr. of Great Southern, speaks of the positive results that have accrued since his company's l3-yearold mill in Cedar Springs, Ga., decided to move into a full range of thicknesses, both rough and sanded.

He notes that largely because of diversification, the company's products have found outlets in every state east of the Mississippi, including northern states from Minnesota to Maine. He adds that receptive markets for A-C and B-C sanded have been found in Europe and on the domestic front the sanded Handy Panel business aimed through the retailer at the do-it-yourselfer has been a slow growing but steady item adding valuably to the product mix.

The emergence of a new, essentially "northern" panel industrymanufacturing waferboards, oriented strand boards and other nonveneered panels-admittedly provides keen competition for plywood manufacturers everywhere. Currently there are six nonveneered structural panel producing units in the U.S., mostly in the northern states, and three others will be in production during 1982, including a new waferboard plant and a new oriented strand board plant in the South. Domestic nonveneered panel capacity will be about 1.8 billion square feet by the end of this year.

(Please turn to page 28)

Texas Dealer Seeks Success

ffsH:;",ni"*111"ATv

This philosophy has produced outstanding results at International Builders Mart, Inc., of McAllen, Tx.

1979 sales of $3.5 million 1980 sales of $6.1 million l98l sales of $9.2 million 1982 projected sales of $13.0 million

A combination of high goals, aggressive prospecting and excellent service has created this success. Supporting it is a growing regional economy that-while down from previous levels-still offers opportunities for growth.

Gene Riley, executive v.p. and gen. mgr. of International Builders Mart, is aware of the U.S. business scene. Viewing the current recession, he terms International "blessed and fortunate" in its success.

International Builders Mart is a single location contractor-oriented yard at the southern edge of Texas. Only ten miles from the Rio Grande River and Mexican border, it is one of the southern-most lumber dealers

in America. January temperatures there reach into the nineties.

Its 65-mile trading area spans Brownsville to Tapata, Tx., and includes some thriving Mexican border towns. Additional business comes from Padre Island development and retirement home and industrial construction in South Texas.

Because of the sparsely-settled territory, deliveries are sometimes made 3fi) miles away.

International employs 82 people and is open from 7:30 to 5 on weekdays and 7:30 to noon on Saturdays.

Primarily a lumber yard, it currently sells about $600,000 per month in lumber and building materials. But a second strong division is roof and floor truss manufacturing, with $125,000 monthly sales. The door plant accounts for $4O,000 per month and hardware and appliance sales for lesser amounts.

The ten-year-old company was purchased by several local businessmen in 1976.

Riley's philosophy is to set high goals, motivate his employees to

reach or exceed tlem, then set even higher ones for the future. He challenges salesmen to hustle-move ahead-scout opportunities and grab them!

Under the banner of aggressiveness, his sales force checks Dodge Reports for business leads. They examine Associated Crcneral Contractor lists, Chamber of Commerce information and cityltown building permits. They belong to and support numerous business and development organizations. Riley himself supports the McAllen Chamber of Commerce and is vice president of the Valley Lumbermans Association and a Director of the Hidalgo County Homebuilders Association.

They aim to develop a market then keep it through excellent service. "Competitive prices are important, " Riley noted, "but service is what tru-

Story at a Glance

Growlng reglonal economy. aggressive prospecting . . competltlue prlcing build cont]actor-orlented yard.

ly counts. We offer our customers knowledgeable people. And we treat all customers fairly, large or small. We respond quickly. And we don't try to make a killing on one sale."

"We don't question the size or potential of any customer. Every one is handled in the same courteous manner. Every one is a potential repeat buyer," he said. "We try to care about each customer, aneighbor bunng a wrench or U.S. Homes outfitting a new development."

"Whether the sde is for $100 or $5000, we provide a high level of aid, service, delivery and information," he noted. "Every dollar adds up."

Among business factors for success, stocking a high inventory level is important. Riley invests heavily in inventory because its availability often closes sales.

Because of tight money and high interest rates, many customers wait until the last minute before placing orders. When they do, they need everything at once. Here, Interna-

(Please turn to page 44)

TEXAS-SIZE $9 million sales in building materials, lumber and hardware originate from this International Builders Mart location

in McAllen, Tx. High goals, aggressive prospecting and excellent service fuel company growth.

Persimmon woods head for the links

aEROWING WILD along with llotner

narowooos m rne wnrte River basin in eastern Arkansas is the persimmon treewonderful for its winter fruit, but of limited cornmercial value when it comes to furniture and other typical hardwood uses. Except for one saving grace, it would be considered an interloper in a working forest. But, luckily, persimmon lumber makes the best golf club heads in the world.

According to R.H. Wooley, manager of the southern wood products division's White River unit at Clarendon, Ar., "In our overall hardwood management program, we harvest about I(X),(XX) board feet of persimmon per year. We sell it in logs to the True Temper Corp. plant in Wheatley, Ar., where it is made into golf heads."

Wooley says they harvest the persimmon before it reaches maturity or

Story at a Glance

Perslmmon makes beet golf club head in world . the hardwood's stnnglh, impact reslslance, machlnrblllty and finlsh chancterlstlcs make it No. 1 with the pros and wanttobe-pros.

Persimmon is to golf club heads what Stradivarius is to violins. The finest.

Persimmon has the strength, impact resistance, machinability and finish characteristics that put it ahead of all the hardwoods used in the manufacture of solid hardwood golf club heads. It follows, of course, that it also commands the highest price.

Persimmon is common to the central and southern United States. It grows scattered among more than a dozen other hardwood species on 6l,000 acres of forest lands Potlatch acquired beginning in llXO along the White River bottom in eastern Arkansas. While manufacturers have found a number ofunusual uses for persimmon-including billiard cues, hairbrush backs and malletsPotlatch currently is focusing its persimmon sales on the golf club head market.

when it reaches 14 to 16 inches at the butt. "When they mature, the heartwood turns black, whichruinsthe ap-

STALL in dhmeter, persimmon wood grows slowly but regenerates easily along the White River in Arkansas.

pearance of a golf head," he explains.

"Persimmon grow kinda slow, and sometimes they're hard to get at," Wooley says. But regeneration is easy. "They just keep on growing and coming back. The contractor assigned to logging the persimmon takes off through the woods on a skid tractor. When he finds one big enough, he'll cut it and move on to find the next one. In a half day, he'll get maybe l0 or 12 trees."

Wooley estimates that in the l8 years since he first set foot on the White River unit, more than 1.5 million board-feet of persimmon has been sent over to the True Temper plant to be converted into golf club heads. The Wheatley complex is one of only three plants in the world that produce solid hardwood golf heads. It ships out more than 500,000 semifinished club heads annuallv to

BL0CKS of persimmon cut into a rough, squared-off outline of a golf head are dried before being "whittled" into golf club head.

sporting goods manufacturers in the United States and Japan.

The sequence swings into action when the persimmon logs are cut into four-foot-long bolts. They are moved to a circular saw where a sawyer trims away waste slabs and reduces the bolt to four-inch-thick boards called "flitches." Up to eight flitches will be cut from a single bolt.

A second sawyer, operating a bandsaw, splits each flitch at the heartwood to produce two smaller flitches which are then marked with a template, or pattern, and cut into

"blocks" resembling wooden shoes. Drying reduces moisture content to about 890 and the blocks are trimmed, centered and made ready for the milling lathes.

Key to production quality is the metal model, a carefully crafted replica of the club head to be produced. The plant keeps about 500 of them on hand. The customer provides the model which the plant mounts on a milling lathe along with one to three persimmon blocks. The model guides a rotating cam that directs the positioning of cutting blades to "whittle" the club head into an exact copy of the model. The whittle, incidentally, takes only three minutes.

A final quality control inspection sends the persimmon golf club heads on their way to customer plants, where they are refined, finished and assembled into the world's finest golf woods, to be enjoyed by the world's finestand those who aspire to be the finestgolfers.

We are indebted to the Potlatch Corp. for allowing us to reprint this material which first appeared in their publication, The Potlatch Story-ed.

Georgia home center pioneers warehouse concept

That, according to Arthur Blank, president of Atlanta, Ga., based Home Depot, is the formula that enabled the eight-store home center chain to grow into an annual $10-$12 million per store business in less than two years of edstence.

From four stores in Marietta (an Atlanta suburb), Decatur, Doraville anC Forest Park, Ga., they jumped into the lucrative south Florida market with four new outlets open-

ed last year. Stores at Hoilywood, Fort Lauderdale, Hialeah and Perrine (the latter two are Miami suburbs) are categorized as doing "outstanding business." The warehouse concept, new to that area, seems to have caught the fancy of the Floridians as it did the residents of Atlanta, according to a company spokesman. Additional expansion into the Sun Belt is anticipated in the near future.

Blank personally does the buying for the electrical departments, which mirror the firm's total merchandising philosophy: Emphasize

I 3 El i",?,'f"TfrT1;,. 3iXi go with suppliers who are innovators."

STACKED-in-the-aisle availability with ample end-cap displays is part 0f the planned chaos at a cut-rate warehouse-type home center such as The Home Deoot with stores in Georoia and Florida.

depth and breadth of line, provide knowledgeable salespeople and be price competitive. He estimates his "turn-and-earn" electrical departments carry 3000 electrical stock keeping units (SKUs), double that of conventional home centers.

"We don't want to see someone walk out of our store and go to an electrical supply house," he explains.

Blank pointed out that the main difference between Home Depot's product offering and that of other home centers is that "our assortment is not diluted by housewares or arts and crafts-products that have nothing to do with home improvement." Of those lines that they do carry, the rule is to "carry them strong."

Home Depot outlets are designed to look like and function as warehouses. "The image is a no-frills,

Electric. "We're not a private label house," Blank said. "We carry only one private label product-paint."

Because not all products are suitable for bulk display, and because some manufacturers provide point-of-purchase displays, Home Depot takes a do-it-yourself approach to in-store merchandising that mixes manufacturer's displays with its warehouse image.

Home Depot's pricing is l7-20v/o lower, across-the-board, than its competitors, said Blank. "We understand certain items are project starters. On these items we will be as competitive as we have to be."

Competitive prices and broad assortment aren't the only reasons for their success. Blank also credits the firm's well-trained sales force with helping it achieve average persquare-foot sales that are almost double that of competition.

"We pay 25s/o above market to our store managers, assistant managers and salespeople," Blank noted.

Story at a Glance

Cut.rate warehouse image generates high volume Atlanta firm expands into Florida . . . "turn-and.earn" philosophy pays off.

down-market warehouse," Blank said. "It's planned chaos. We want people to get the feeling that this is a tonnage operation and to see the activity to support that image."

Blank estimates that 8590 of the business is with the do-it-yourselfer, and the balance with small contractors.

Most merchandise in the electrical department for example is displayed in bulk quantities in metal bins, boxes or in no-frill packaging on shelves. Buying bulk products saves the consumer money, Blank explains. But economy cannot be at the sake of quality. The customer has to perceive "value," and for that reason Home Depot specializes in brand names such as General

Home Depot backs up its investment with an extensive employee training program that includes tailored individual instruction, classroom sessions on new products, on-the-job training and rotating assignments. The result is a selling organization adept at handling technical problems. "Our people are our packaging," Blank said.

The firm's aggressive communications program includes sale catalogs and full-page ads in Saturday and Sunday editions of area newspapers. Radio and television spots account for about 2090 of thb total advertising budget.

"It's all part of our tonnage philosophy," Blank explained. "And because of our advertising frequency, we can promote things you don't normally see promoted. We thrive on breaking new ground. You can't be a'leader if you wait until everybody else tries it first."

WELL ST0CKED displays are a must in warehouse-type home center. Art Blank, (lefl) pres. of The Home Depot, an eightstore Georgia and Florida chain, personally does the buying lor the electrical departments.

EXTENSIVE employee training equips staff to field technical questions. John Armstrong (lott), assistant store manager, has an associate degree in electrical engineering and is typical of the knowledgeable people The Home Depot employs.

Hardwood Flooring Installation School

aFIVER the years hardwood tTfloors have earned an enviable reputation. Prized for their beauty and durability, they have become a symbol of quality and luxury to the homeowners of America.

Unfortunately, despite their sterling characteristics and industry standards which assure the quality of every bundle of flooring produced, the improper installation of a floor can shatter the homeowner's dream of luxury. In an effort to insure that every installation meet standards, the Oak Flooring Manufacturers Association and the American Parquet Association originated the Hardwood Flooring Installation School in 1979. Now they have been joined by the Maple Flooring Manufacturers Association whose member firms are the primary manufacturers of athletic floor products.

Howard W. Brickman of the National Oak Flooring Manufacturers Association staff is director of the school which also serves as a vehicle

to counter a nationwide shortage of hardwood flooring installers. In addition to installers, students include flooring distributors, dealers, sales people and others who need to be able to judge the quality of a floor installed by someone else.

A broad cross-section of students attends every session. At a recent session the capacity enrollment of 5l included students from24 states, Canada and Holland. Classes were

Story at a Glance

Hardwood Flooring Installa. tion School guarantees labor pool of skilled workmen .. combats improper installa. tion, disappointed home. owners supporled by associations and manufac. turers.

held in the Cook Convention Center in downtown Memphis, Tn.

The four-day sessions open with an introduction to oak flooring and how it is manufactured. Lectures, demonstrations and practice work comprise the intensified curriculum. Among the many subjects covered are job-site preparations, installation of strip, plank, parquet and block flooring, sanding and finishing techniques, and trouble shooting. Sub-floored platforms are provided for students to do practice work in an almost exact replica of on-site conditions. With the addition of the Maple Flooring Manufacturers Association as a sponsor, the subject of gymnasium floors has been added.

Students tour a flooring manufacturing plant to see how the flooring is produced. Certificates are awarded in recognition of successful completion of the course.

The teaching staff is composed of members of the sponsoring organizations and other experts in various facets of the work. Representatives of manufacturers of floor nailing machines, sanding equipment, and finishing materials demonstrate their tools and products. Gray Moulthrop is school committee chairman for the National Oak Flooring Manufacturers Association.

The next class session will be held March 22-25, according to Charles "Mickey" Moore, mgr. of inspection and school services for the OFMA.

HABDW00D FL00Rll{G Installation School studenls receive instruction in the use of a nailing machine to lay strip oak Jloors. The instructor is Pele DeVila, representative of Porta-Tools, Inc., Wilmington, N.C.

Trinity Forest Industries, Inc. is the new name for the old American Forest Products' Hurst, Tx., distribution yard, recently sold to Greg Ryback, a former AFP mgr. in Newark, Ca.; former Hurst mgr. Elmar Brock remains as buyer and consultant.

The American Forest Products distribution facilities in Tulsa, Ok., Houston, Tx., Birmingham, Al., andTamp?, H., haveallbeen closed since the first of the year. . . Moses and Cline, Inc., the 30 year old Dallas, Tx., lumber brokerage and wholesaler, has voluntarily liquidated, the result of soaring property values and the expense of relocation. . . Kaibab Industries has finished the shuttering of its Grand Prairie (Fort Worth) Tx., wholesale distributionyard...

American Standard Inc. (plumbing fixtures) is rebuilding its burned-out New Orleans, La., plant with full production scheduled for the end of the year . Nichols-Kusan, Inc., has completed a 65,000 sq. ft. expansion of its Old Jacksonville ceiling fan manufacturing facilities in Jacksonville,Tx....

Marvin Windows is six months into a three year developmental period in their new Ripley, Tr., plant . Louisville Tin & Stove Co., Louisville, Ky., has sold its manufacturing division to a group of employees; wholesaling and floor covering divs. have been purchased by Orgill Brothers & Co., Memphis, Tn., wholesalers

Gallatin Aluminum Products Co., Gallatin, Tn. , is scheduled to complete a $5CI,000 expansion project this month . . Amspro and KoolSeal divs. of Perfection

Industries have opened a roof coating manufacturing facility in Clearwater,Fl....

Manville Forest Products Corp. expects to complete a new computerized sawmill at Huttig, Ar., in 1983 . Masonite's Southern Lumber Div. has a cypress lumber mill under construction at Thibodaux, La., the first mill for pure cypress to be built in the South in years . .

The Buckeye Cellulose Corp. is testing its new Southern yellow pine sawmill at Barnesville, Ga., in preparation for starting with one shift a day on May l; Champion Internotional Corp. will handle the sales LouisianaPacific is acquiring a sawmill complex in Nashville, N.C., and converting their Corrigan, Tx., particleboard plant to Waferwoodproduction...

Boise Cascsde expects to be operational by June with the builder yard section of its new Houston, Tx., distribution complex; remainder of the 15 acre facility is planned to open in July...

F.C. Stearns Hardware Co., Hot Springs, Ar., a lOl-year-old wholesaler purchased by BlishMize Co., Atchison, Ks., is now operating as Blbh-Mize Co. . Genstar, Dallas, Tx., company belt-tightening over the past six months has closed the Shreveport, La., Mobile, Al., Little Rock, Ar., and Ft. Worth, Tx., bldg. mtl. distribution centers and mothballed the Midland/ Odessa and Beaumont, Tx., facilities. .

The Home Depot is expanding its four stores in Atlanta, Ga., by 25u/o,relaying floor space, chang-

Building Products Digest ing traffic flow, and dropping automotive sections Payless. Cashways is building new stores in Lewisville, Plano, Irving, Colleyville, White Settlement and Denton,Tx....

Home /Lumber and Hardware, Rosenberg, Tx., is starting its 5 I st year of business . . . Lindsley, Miami, Fl., is opening a new store in Dadeland, a Miami suburb . . Ras's Sentry Hardware, Pelahatchie, Ms., has held a grand opening for its newly remodeled store...

Handy City is redoing its stores, basing the new look on the Rivergate unit in Nashville, Tn.; expansion reportedly has been postponed until '83 . . HillBehan Lumber Co., Harahan (New Orleans), La., expects its new unit north and west of thecity to open this month Dart Drug, Landover, Md., has remodeled a combination drug store/home center in Burke, Va.

Lowe's, North Wilkesboro, N.C., has opened new stores in Lakeland and Port Orange, Fl., and re-outfitted stores in Myrtle Beach, S.C., Augusta and Columbus, Ga., and Asheville and Hendersonville, N.C. . . An experimental Thrifty store has been opened by Sco t ty's in Hollywood, Fl., with conventional units under construction in Tallahassee and Bayonet Point, Fl.

Union Camp, Pelham, Al., has agreed in principle to sell its 1OO-year-old Moore-Handley wholesale hardware, industrial supply and machine tool divs. to a private investor group headed by William Riley of New York and Pierce E. Marks Jr. of Atlanta, Ga., but will retain the 49 Homecrafters stores

For the 6th mo. in a row, Jan. housing starts (latest available figs.) were at a seasonally adjusted annual rate below I million; off 0.690 from the previous mo., they were only 894,000 on an annual rate . . bldg. permits for future construction were the bright spot: up for the 3rd mo. in arow.

GoodNews from Masonite CorTorationare nowavailable from onr Gloverdale MiIl

At the Western Lumber Division of Masonite Corporation, we are reversing an industry trend. While the availability of kiln dried Redwood uppers has been shrinking, we are expanding our production of clear gradesand kiln drying them at our Cloverdale Mill. You can now include us among the select suppliers of these upper grades. You will have the same choice in the finest kiln dried Redwood uppers as you have had with our wide selection of green Redwood. The reputation we have built in shipping consistantly high quality green Redwood we expect to uphold with our kiln dried products. Call us and let us show yot,.

More Longer Lengths

We refuse to compound your problems with more short lumber. All sizes, all clear grades, S4S and rough, are 6/20 with maximum 5-10% 6' & B'combined. Prices slightly higher for all 1O/20'

The Most Popular Sizes

Our entire production is concentrated inslX 4,3/aX 6, 2X 4 and 2 X 6 in clear all heart, clear, and B Grade to assure you more continuity of supply in the faster selling sizes.

Three Packaging Choices

Not only are group length units available, we also have the popular 1750' R/L units. And for 10 MBM or more we can ship pulled to length. Garden grades can be shipped mixed with kiln dried ctears.

For Kiln Dried Redwood Uppers the choice is clear, " Masop"r^(gf t

DOUGLAS FIR

Jombs

Mouldings

Door Trim

Mixed cors of Pine ond Fir

Mixed cqrs of solid ond fingerioint Fir

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Oroville, Colifornio 95965

Bruno Buononomo, Soles Monoger

Phone: (915) 533-t 51 5

CALENDAR

MARCH

Kentucky Retril Lumber l)cders Associrtion - March 10-12, basic construction and material take-off workshop, Ramada Inn, Louisville, Ky.

Internationd Home Center Mrrhcting C.onfertnct - March 13, McCormick lnn, Chicago, Il.

Seventh Annud Netiond llomc Ccntcrfllome Improvement Congress & Expo - Metth 1&17, McCormick Place, Chicago, Il.

Southern Herdwood Lumber Mrnufrtutrs AssociationMerch 2#26, annual meeting, Royal Sonesta Hotel, New Orleans, La.

Netiond Lumber end Building lilrtcdd Dalcrs AssociationMarch 24-25, Conference with Congress, Capital Hilton, Washington, D.C.

Virginir Building Mrterid Associetion - Melch 2&31' annual convention, Williamsburg Hospitality House, Williamsburg, Va.

APRIL

Mid-South Forcstry Equipmcot end Mrchincry Show - April 2-3. Trade Mart, Jackson, Ms.

Maple Flooring Menufecturers Associetion - April 4-7, meeting, Innisbrook Resort, Tarpon Springs, Fl.

Americen Institute of Tinbcr ConstructiDn - April 4{, annual meeting, The Greenbriar, White Sulphur Springs, W.V.

Housc-Hrsson Herdwerc C.o. - April 1314, convention and show, Knoxville Civic Coliseum, Knoxville, Tn.

Lumber Associrtion of Tcxrs - April lclt, 96th annual convention, exposition, Convention Center, Fort Worth,Tx.

Americrn Herdwere Mrnufrctorcn Associetion/Soulhern

Wholesde Herdwrre Associrtion - April 1&21, joint convention, Shamrock Hilton Hotel, Houston, Tx.

Americrn Institute of Kitchcn Dcelcrs/Xitcten end Bath Industry - April 1&20, first major trade show and conference, Dallas Convention Center, Dallas, Tx.

Nstiond Herdwood Lumber Associetion - April 26July 30, 78th inspection training school, Memphis, Tn.

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S & T Industrlcs, Inc. - Mry &10, fall and winter market, Kentucky Fair & Exposition C.enter, Louisville, Ky.

Nrtiond Buildlng Mrterid llistributors Association - Mey 9-12, spring convention, lnnisbrook Resort, Tarpon Springs, Fl.

Netiond Nltchen CJblncf AscodrtlD! - Mry 9-12,27th annual convention, Boca Raton Hotel, Boca Raton, Fl.

Netionel Wholcselc Hrrdwerc Ascodrtlon - Mry 10-12, hardware distribution management course, Airport Marriott Hotel, Atlanta, Ga.

Want to see your organization in print? Send us information including date and place on your next meeting, convention, or social event for the Calendar. Please make sure that we receive it at least six weeks rheed of the drte and be sure to include your name, address, and telephone number.

Building Products Digest's Long Southern Heritage

Although Building Products Digest is a new trade publication, its heritage extends deeply into the South.

Informing building supply retailers and wholesalers in l3 Southern states about important Southern business developments, Building Products Digest under the leadership of publisher David Cutler will carry on the tradition of journalistic excellence begun by the late Jack Dionne, longtime Southern publisher.

Dionne, after spending over half a decade working on two leading Texas lumber magazines, started his own Houston-based lumber journal in 1913. He edited this magazine, the Gulf Coast Lumberman, for more than 50 years before selling it.

During these years his publishing enterprise extended to the West where he started what is now called The Merchant Magozine in Los

Angeles, Ca., in 192. Cutlerlearned the Dionne philosophy of practical editing combined with active in-field reporting as an editor on this staff. Later Cutler purchased The Merchant and, developed it into the leading publication for the retailer and wholesaler of lumber, building materials and home improvement in the 13 Western states.

As an editor-publisher, Dionne was a familiar visitor at Southern sawmills and lumber operations. He was an organizer of the Texas Forestry Association and secretary of the Lumberman's Association of Texas for nearly 30 years. He is well remembered as a marvelous story teller, after dinner speaker and witty philosopher.

His theory of editing a magazine "from a practical standpoint by a practical man who specializes in knowing" lives on in both Building Products Digest and its sister publication, The Merchant.

THEY ADD VALUE TO THE PRODUCT THEY CAN BE YOUR PARTNER IN DISTRIBUTION

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Home Center Merchant

BILL FISHMAN

Bill Fishman & Affiliates

11650 lberia Place

San Diego, Ca.92128

THE HOME center as it is known I in the United States today had its beginning very early in the 1960s. Prior to that time the do-iryourselfer, the homeowner, shopped at the one "contract" lumberyard within his community.

These lumber dealers condescended to allow the do-it-yourselfer to shop in their stores. Actually, the lumberman behind the counter considered anyone less than a professional (builder or skilled carpenter) as an annoyance and as a deterent to waiting on the "real customer. "

The store was called "the showroom" and consisted of a long counter behind which sat the lumber counterman. A small area of the showroom held manufacturer's displays of tools, builder's hardware and the latest 'fastening devices.

Lumberyard hours catered to the contractor's needs. Weekdays - 7:00 a.m.-4:00 p.m. On Saturdays some of the lumberyards stayed open till noon, and closed on Sundays, but changes were starting to occur. Aggressive lumberyard opefators began to recognize the potential of this new do-it-yourself market. A few of the early innovators were Forest City of Cleveland, Gee Lumber in Chicago, Grossman's in New England, Hechinger's in Washington D.C., Lindsley in Florida, Central Hardware in St. Louis, Ernst in Seattle. They began by altering their floor layout, their store hours and by promoting to the public. They spirited away management teams from other retail industries, bringing in merchandisers and operators, many from the mass merchandising industry.

Where prior to the 1960s the merchandising and attitudes catered only to the professional, suddenly the homeowners were able to find:

(l) Lumber priced by the piece rather than the board foot.

(2) Paneling priced by the panel rather than the square foot.

(3) Easier shopping because the customers could now roll dimension Iumber, boards, paneling, insulation, etc. right out the front door instead of waiting for a ticket to be written and

the merchandise tallied from the yard.

(4) New store hours that enabled the consumer to shop both after work and on his days off.

Lumber was now being purchased by buyers who recognized the home fashion value of building materials decorator items. Some of these larger home centers retained two groups of lumber and building material buyers. One group to supply the contractor their needs and the other group to merchandise the lumber materials in those configurations most required by the do-iryourselfer.

New departments were added. The lumber stores started to include all the merchandise categories to be found in the home. Heavy concentration of visual merchandisins was made in paint and wallpaper, fl--oor coverings and plumbing and electrical items. These retail merchants featured big ticket items such as those elements needed for d.i.y. bathroom and kitchen remodeling. Attic, dormer, garage and room addition packages promoted and sold with step-by-step how-to-do-it instructions encourased more homeowners to attempt remodeling tasks.

As the store sizes grew larger, many of these retailers added seasonal departments that catered to the lawn and garden needs in the summer time and some switched to snow blowers, gift ware, toys and trim-a-home for winter and Christmas seasons.

Whereas prior to 1960 the growth pattern was dictated by new home starts, the home centers of the late '60s and '70s developed aggressive five year plans to build their consumer business. The advertisins formats changed. Large home ceniers began to make innovations in their retail advertising. It was Forest City in Cleveland who developed the first home center tabloid size mini-page section in the daily newspaper.

At the same time lumber companies were making the transition. Some men of vision such as Herb Haimsohn, the founder of Handyman, opened what was then considered an extremely large hardware store that also merchandised lumber. Somewhere in mid-

road those who originated as lumber dealers canying haidware and those who originated as super hardware stores carrying lumber found a common denominator under a Home Center sien.

Th6 credit for do-it-yourselfism belongs primarily to the retailer and, it is the innovative retailer who is forcing the manufacturer to catch up to the needs of the homeowner. Durins the '60s and '70s these innovatori expanded a market that today accounts for over $30 billion in retail sales.

I was deeply impressed by an article that recently came across my desk from the Harvard Business Review. It's entitled "Brand Marketine in the New Retail Environment. " -ttre sub-title reads "Brand Strategists must sharpen their marketing skills to compete in the new game." The article makes the statement that a quiet revolution has been occurring among retailers who, faced with increasingly saturated markets are now taking up the methods and tools that used to be the exclusive domain of the manufacturer. The retailer is becoming a more sophisticated strategist, developins distinctive aDDroaches to significlnt market segnients. And. the new innovators are backl

It is exciting to see how retailers are meeting new challenges and again expanding the market. The retailer's world is changing more rapidly than his suppliers. Today's advanced retailer is selling more merchandise and now has sophisticated tools with which to analyze markets and to aim and produce his appeals. I refer not only to the giants but to the rural and small town home centers who throush trade publications, trade association-s, buying groups and wholesaler organizations, regional and national shows and seminars have available to them today, the most significant marketing information and professionally prepared marketing programs.

Behind us lies a million years of "shelter industry" and twenty years of documented home center retailing so that the smallest, most rural retailer today can be better prepared to meet retailing challenges than were the farsighted innovators of the early '60s.

This is the lrst of a series of articles about home center retailins that will be appearing in this publication. Future articles will contain details of how I earned my battle scars as a home center retailer and of my experiences as advisor to many of the major chains and smaller home center retailers. Some will be laughable. Some not so funny. A few will be honor stories.

JACK AIIISON exeicutlve dlrector

W;X",l,,i::,$ffii#'B:)#*

Digest on behalf of the dealers and suppliers throughout the great Commonwealth of Virginia. The organization acting on behalf of those folks is the Virginia Building Material Association, now €ntering its 57th year.

As states and areas differ from each other, so do the trade associations representing them. VBMA may be the champion in that respect; if so, our eccentricities undoubtedly stern from the heterogeneous geography and populace which make up the Old Dominion.

Of course, no true Southerner would ever question the inclusion of Virginia as a Southern state. Yet many of our citizens in the Washington, D.C. suburbs, for example, are transplanted Yankees with tastes and mores far more closely akin to our Pennsylvania and Maryland neigltbors and points north.

Virginiahas someof the nation's finest ocean and river beaches, but more than half of the state is mountains. It is a rural state and our apples, peaches, tobacco and peanuts place Virginianearthe top of

the producers of each of those crops; nevertheless fullyhalf of thepcople reside in four primary metropolitan areas. The southwestern tip of the state where coal is king is west of Detroit and closer to Chicago, St. Louis and Tallahassce than to Virginia Beach.

Lastly, while every Southern state clairns to be the most conscrvative, we'll stack the Virginia congressional delega-

tion of tcn Rcpublicans, onc Independcnt and one ultra conscrvativc Boll Weevil rgqinst 3ny.

Like the statc, VBMA differs somewhat from our oountcrparts in other southeastern statcs. Although the mcmbcrship is smallcr than most, we do enjoy thc participation of two major chains. Thc association docsn't hold a show, but the March Convention and $rrmm€r Uanagcncot Conference both receive cxellent support from dealers and supplicrs.

The main thrust of thc VBMA program is servicc to the mcmbcrs, both dealers and associatcs. \Vs egain congratulate Building Mucts Diga, and look forward to pcriodically contributing a colnmn. We promisc thosc future efforts will be pointcd toward thc VBMA motto, On Your Monogemmt Teon.

jT',lif#dld?T*t-";:

dustry, one of your most important jobs is planning. Most top level managers are paid higher salaries for planning their company's future grofih.

It is hard to question the importance

of proper planning, but without equal attention to expert execution ofthe plan, the road ahead can be a rocky one. The retail building material industry is in a t:me of great change. As managers, we must make the transitions, or our chances of survival are greatly reduced.

Wbu are the needed changes? That's what the planning is all about. These changes will, of course, depend upon your market, you customers, your area's economic conditions and your resouroes. Once you have identified them, your next $ep is to plan your future strategi€s.

But what about after you have completed all your plans? Is that enough? No! Most problems, with any plan, occur during your oompany's effort to implerrent them. Managers often fail to give necessary thought to the basics needed to successfully carry out a plan.

Have you cxplained the procedure thoroughly to your cmployees? All employees should fully understand the plan, not just your supervisors. Are your employees capable of properly executing the plan? Do you have the financial resources to carry the proposal out?

So wen thougft we all agree, that planning is a must-the success key is proper execution.

erecutlve vlce precldent

Ai

TENNESSEE NEWS

STAI{ OWENS executlve vice presldent

TENNESSEE Building Material

I Association extends a hearty welcome to Building Products Digest to the Great Volunteer State of Tennessee and twelve of our sister Southern states.

Our association has been extended an invitation to write a quarterly column and to contribute other material or news which may be of interest to our membership or other suppliers located in our area. We gratefully accepted the invitation.

As the maiden issue of the Digest makes its debut in the South, the 92nd General Assembly in Tenn ssee is heading toward "sine die" adjournment. As legislation is the single most important function of our association, most of our efforts have been directed toward guarding and protecting the best interests of our industry for the past three months.

As we think back, we are reminded that in another four years (1986) we will be observing the lOfth anniversary of the War of the Roses, which pitted two East Tennessee brothers-our Bob Taylor, the Democrat, against Uncle Alf Taylor, the Republican, for governor. Bob wore a white rose and Alf a red rose

and they campaigned together. Bob won, but years later Alf also was elected governor.

Thinking a little further back, we realize that in a few short years (1996), we will be celebrating the 200th anniversary of the founding of the State of Tennessee, the l6th state in the Union. And, lest we forget, we got the name Volunteer during the Mexican War (May 26, 1847) when the War Department issued a call to Governor Aaron V. Brown for three companies, one cavalry and two of infantry, comprising a total of 2800 men. Thirty thousand eager soldiers volunteered for service in response to the call. This fact established forever Tennessee's right to the designation as the Volunteer State.

Tennesseans have enjoyed a long and colorful history and politics has played an important part in that history. And, that reminds us of the many important elective offices that will be filled by the voters this summer and fall during the primaries and general elections. In addition to electing a governor and United States senator, voters will select nine U.S. representatives, half the members of the State Senate, all (99) house members, the five members of the Supreme Court, our appellate court judges, most lower court judges, and nearly all the local county officials.

That's why it is so important that our members encourage and urge their employees and families to register and vote.

As we look ahead, we are getting ready to celebrate the 57th anniversary of TBMA during the World's Fair, the first world's fair ever to be held in the Southeast, in Knoxville, Oct. 2l-23, 1982. The program is complete and we expect the largest attendance in the history of our organization. Make your plans now if you expect to be included.

LEGISLATION effecting the lumber industry in Florida was reviewed bv John Grant Jr., state representative, at a loint meeting of Tampa Bay, Fl., Hoo-Hoo Club and the Florida Lumber and Building Materials Dealers Association, District 11. John Garten, 0rlando, (left) executive director ol the association, introducing David Martin, sales mgr., Logan Lumber Co., Tampa.

PLYWOOD FUTURE

(Continued from page 8)

This does not include the Canadian capacity (currently just over I billion square fee| of which about half is expected to be exported to the U.S.

The current situation is that the panel industry as a whole is awash in unused capacity. On the positive side, new performance standards, new panel configurations and new technologies are emerging for the benefit of all types of panels, including conventional plywood.

The panel industry faces a twofold challenge, as we at APA see it. First, it is vital to the economic wellbeing of the industry that a promotion program adequate to maintain a healthy balance between capacity and demand be mounted.

The second major challenge is to introduce several new panel types, including individual products with widely varying performance capabilities, in such a way that no one encounters serious problems from panel failure.

The APA performance standards now rapidly gaining acceptance are being used by more and more industry members in the South and elsewhere to maximize their wood fiber utilization and better serve the consumer with products tailor-made for specific markets. These standards are the best guarantee that there will be a minimum baseline of performance which all products must meet.

Southern producers should claim close to half of the 18.2 billion square feet of structural panel production expected in 1982, and may exceed this share of the national

total in a 1983 production year estimated at 19.3 billion square feet. Beyond 1983, further expansion is well within the industry's reach as it continues to build the new markets at home and overseas.

[For further information on APA programs, contact Dub Page at the Association's Southern Executive Office in Atlanta (M/997-7182)

Kentucky Assn. Name Change

The board of directors of the Kentucky Retail Lumber Dealers have voted to change the name to Kentucky Lumber and Building Material Dealers Association. Changeover began January l.

Atlanta Hoo-Hoo Initiates

The Atlanta, Ga., Hoo-Hoo Club recently initiated new members, according to David Lee, Cofer Brothers Building Supply, Tucker, Ga., who is responsible for the clubs in Jurisdiction IX.

Building Products Dlgest

R.W. "Dick" Wilson, Timber Products Sales Co., Atlanta, Ga., 2nd v.p. of Hoo-Hoo International, assisted with the ceremonies.

New members include Steve Young, Cofer Brothers; Bob Smith, C.E. Morgan; Eddie Pate, Sequoia Supply; Phil Freeman, CCI; Ted Andrews, Parsons Andrews; Steve Almond, Phoenix Metals; Jim Coe, Masonite Corp.; Burt Coulon, Chicago Metallic; Dave Deemer, C.E. Morgan; Bob Findley, Magbee Brothers; Steve Freeman, DaMar Industries; Roscoe Heath, WalkerWilliams; Jack Lackey, National Gypsum; Alex Mc€askill, Certainteed Corp.; Jim Morgan, National Woodworks; Stan Moseley, Moseley -Wright Associates; Guy Stanton, Chapman Lumber Co.; George White, Burlington Northern Railroad.

Texas Sets 96th Annual

The Lumbermen's Association of Texas will hold its 96th annual convention and exposition in Fort Worth, Tx., April 1618.

S0UTHERI{ clubs were well represented at the dedication of the Hoo-Hoo lnternational building in Gurdon, Ar. Jim Brunson, Moscow, Tn., (left, lelt photo) gave the invocation. 0thers participating were (lolt to right)Gene Osburn, Gurdon; Bernie Barber,

Fresno, Ca.: Jim Jones, Alameda, Ca.: Louis Cabe, Gurdon: Bob Van Every, Farmington, Mi.: Jim Jones (dghl photo) with Russ Mc0lain, Gurdon; Dick Wilson, Atlanta, Ga.; Jack Cheshire, Albuquerque, N.M.

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The M0DEL 3800F1 for window lite boring, cylinder lock boring, dead bolt boring and edge preparation for metal and wood doors.

PERS NALS

Davis K. Mortenscn is now a v.p. of Georgia-Pacific Corp., Atlanta, Ga., according to H.S. Merserelu, senior v.p. and gen. mgx. of the Southern division.

James E. Gibson became v.p. of marketing for MW Manufacturers, Rocky Mount, Va., with the retirement of Edwitr T. Robertson after 25 years with the millwork firm.

John Swinncy Sr., Swinney Hardware, Tulsa, Ok., has been recogrrized in the national press for his work with young people.

Ric Fontenot has joined the staff of Kennison Forest Produsts, Sulphur, La.

Cheryl West is now sales mgr. at Louisiana-PaciFrc, Cypress, Fl.

Ilill Orrt has been promoted to div. sales mg. at Hoover Universal, Thomson, Ga.; Bryrn Fl4g is replacing him as plant sales mgr. at Milford, Va.

John E. Bryent, pres., Bryant & Sons Lurn6sr Co., Batesville, Ar. and a 33-year member of the Lions Club, has bcen honored with a life membership in Lions International.

Ed Arrol, owner of Ed Aaron Lumber and Construction Co., Drumright, Ok., has becn recognized as Citizen of the Month for his civic accomplishmsn$.

Thomes J. Eu3hcs, pres., Hughes Lumber Co., Tulsa, Ok., is 1982 chairman of the Maropolitan Tulsa chamber ofcommerce.

Ronnb Piclcc b now managing Walnut Ridge Lumber Co., Walnut Ridge, Ar.; C.ocil Grissom has r€tired after44 years with the firm.

Ed Ocgg is now a v.p. of Moore's. He had becn director of security at the Roanoke, Va. store.

J. Heys Wimsrtt, pres., Wimsatt Bros., lpuisville, Ky., is serving his first term as pres. of the National Building Material Distributors Assn.

Hrrry Crrtcr is now sales mgr. u Henderson & Baird Hardware Co., Greenwood, Ms.

H. Genc Lwis is now v.p., sales, hardware div., Orgill Brothen & C-o., Inc., Memphis, Tn.

John Bdrcr is now senior v.p., operations, at Belknap, Inc., Ipuisville, Ky.; llervin llcatD, senior v.p., merchandising and packaging; Ilill Bennctt, v.p., marketing; Tom Jorden, v.p., sales; Prl l)dony, v.p,, advertising.

J.N. "Ncl" BGry, B€rry Builder's Mart, Union, S.C., has becn named to Clemson University's Athletic Hallof Fame for captaining the Clemson team in 1936 and bcing the leading rusher and passcr in 1935 as well as an Honorable Mention All-American.

Sonhy M. Cohcn is now chairman of the board of Central Hardware Co. which has stores in Memphis, Tn.; Gerald E. Howcnstein, vice chairman; Jrmes H. C-ohcn, pres.

W. Rey Ftte, chairman of Afco Industries, lnc., Diboll, Tx., has announced plans to retire in June, lscol.ling to W. Wryne McDonald, exec. Y.p. of Temple-Eastex Inc., parent co. Robert G. "Bob" Molloy, pres. and c.o.o., will assume his responsibilities.

F. Warren Pkley, Pixley Lumber Co., Claremore, Ok., and his wife, Patricia, recently returned from a two-week holiday in the Brownsville, Tx., area. Gen. mgr. Paul Pixley, Ken Wilson, advertising mgr., and Ron Peck, retail store mgr., attended the Allied Building buying show in Shreveport, La.

Larry and Anita Hammock, Builders Market, Inc., Amory, Ms., are back from the Mississippi Building Material Dealers Association convention in Biloxi, Ms., where he was elected v.p.

Ken Kuhn, yard mgr., and Charles Amen, inventory control, have joined Hurst Lumber, Hurst, Tx., according to Irwin Walden, ass't. store mgr.

Nowell Flake is now sales mgr. of Shuqualak Lumber Co., Shuqualak, Ms.

Stephen llinga is the new sales mgr. of the wood preservation div., Rentokil, Inc., Atlanta, Ga.

Towers Dodd, Afco territory mgr. in N.C., has been named a salesman of the year by Afco Industries, Inc., Diboll, Tx., according to David G. Bancroft, asst. to senior v.p., marketing and corporate development.

Jim Conley is now managing a trading office in Nashville, Tn., for Powell Lumber Co., Lake Charles, La.

Mike Johnson has been named gen. mgr. of the Idaho Timber Co.'s Texas div., Jim Virgil gen. mgr., production and commodity sales; Brad Bower, gen. mgr., specialty wood products, at the Fort Worth Hq. Elmer Herbort is v.p. and gen. mgr. of the newly formed Allied Forest Products, Inc., Houston, Tx., and subsidiary of Bison Building Materials, Inc.

Dan Fiorelli and Robert "Red" Owens are new at the Edward Hines Lumber Co. wholesale distribution center, Fort Worth, Tx.

LET'S HEAR FROM YOU! Building Products Digest is a new monthly information service for you. We're interested in you. Let us know when you or one of your employees has changed jobs, been promoted, gone on vacation, had a baby, you name it. Just mail in a card or letter to Building Products Digest, 4500 Campus Dr., suite 480, Newport Beach, Ca. 92660 or, if easier, call (714) 549-8393. There is, of course, no charge.

Lyn Rebun is new to sales for lumber, particleboard and millwork at Navajo Forest Products, Navajo, N.M., according to Joe Shipman' sales mgr.

Merritt Sutherland is now senior v.p. of Bass & Co., Erlanger, Ky.

Roger L. Schwab is now investor relations coordinator at Scotty's, Winter Haven, Fl.

Walter Terry, pres., Walter Terry Distributor, Houston, Tx., is back after a So. Tx. sales trip.

Kirby Callaway, Kirby's Wholesale Forest Products, Amarillo, Tx., is back from a week in Breckenridge, Co., on a ski trip.

John Schultz is oPening Westwood Forest Products in Greensboro, N'C' Frank Milko is now district mgr./sales covering Va. and parts of N.C. for Eljer Plumbingware, according to L.B. Dore, v.p. marketing.

Lewis J. Jett Jr., Jett & Co., Norfolk, Va. is the new treas. of the National Building Material Distributors Assn.

Hugh Mungus and Freddy Fungus' Mungus-Fungus Forest Products, Climax, Nv., are sponsoring on their local station, KRUD-TV, a griPPing soap opera that dares to ask the questions: "Would Dan Rathel?", "Is Helen Reddy?" and "does Franz Liszt?"

NEW PR DUCTS

alnd selected sales

Solar Space Healer

A new solar space heater is being introduced by Multi-Structures, Inc.

The Suntap solar hot air collector panel uses solar energy to provide space heating. Instdlcd on any south facing wall with ordinary cilpentry tools, the air-syphon-type unit can save up to 4O gallons of fuel per heating season, according to the manufacturer.

Available in 3' x t' and 3' x 6' panels with or without blower, the fully insulated panel weighs 3 lbs per sq. ft., blends with existing windows, and needs no central control system. The black, surface treated aluminum collector is covered by a tempered safety glass window to maximize absorbtivity.

Warming Trend

Effective in eliminating cold drafts, the acrylic interior window is new from Defender Energy Corp. Light weight and I 8 times more impact resistant than glass, guaranteed against discoloration or yellowing, the system is available with several types of molding, including a magnetic mount for instant removd on frequently opened windows. They can be cut to fit any size or shape window, sliding glass door and skylight.

Portable Floodllght

Rack UpSales

The Handy Rack panel is now available from American Plywood Association in conjunction with the Profit with Pre-cut program.

Designed to encourage sales of plywood panel products to do-it-yourselfers, the rack holds panels cut to 2 x2, 2x4, and 4 x 4 sizes determined to be perfect for home projects.

Dealers can order a knock-down metal Handy Panel rack or plans for building their own rack from plywood and lumber. A shelf for literature provided by the American Plywood Association is an option.

Rellect on This

Modular displays showcasing fullsize sliding, bifold, three-way and walk-in mirror closet doors are available from Monarch Mirror Door Co.

Seven different display options designed to capture buyer attention in retail outlets are being offered.

The modular configuration allows from one-to-six display doors to be shown. The displays include complete painted wood frame, silk screening, header signs, brochure holder and free brochures. Some modules provide a choice of an island or end-cap display.

Monarch also will custom design individual modules for specific display areas. Instructions for inserting the panels are included with all displays.

The Wet Look

Luster Seal with deep penetration is a protective surface coating that waterproofs and beautifies stone, marblecrete, exposed aggregate panels and other similar masonry materials.

New from Chemstop, it is applied with airless spray for large projects, and a common garden sprayer for small areas. A brush or roller also can be used. It is available in qt., gal. , and five gal. containers and 55 gal. drums.

From RAB Electric Mfg. Co., a new outdoor floodlight, the portable Lil Tuffy, is molded of a black plastic that reportedly won't chip, peel or fade.

The housing is shock-proof and

UL listed for use in wet locations. It is available in a kit with prewired 6 ft. cord & plug, stake, either cast or stamped wall mounting plate, lip gasket and hardware.

Kits come packaged in 2-color shelf display boxes or carded for doit-yourself merchandising.

FREE READER SERVICE

For more information on New Producb write Building Products Digesl, 4500 Campus Dr., Suite 480, Newport Beach, Ca.92660. Please mention issue date and page number so we can process your request faster! Many thanks!

More Light For Less

A new retrofit lens for fluorescent fixtures that is said to provide better lighting quality with lower energy costs is from the Holophane Division of Johns-Manville Sales Corp.

Retro-Lens, which fits most grid type non-air supply 2 x 4 fixtures, incorporates the Refractive Grid lens, an injection-molded lens com- prised of precisely formed hemispherical refractive elements which transmit the downward light while intercepting potential glare rays and redirecting them into useful work areas.

The improved lighting furnished by the replacement lens reportedly allows the disconnection of two lamps and their ballast in a typical 4-lamp, 40W fluorescent fixture.

Hands Off

A desoldering pump that can be operated with one hand without external power has been introduced by the Ungar Division of Eldon Industries.

Made of anodized aluminum with a replaceable self-cleaning, no-clog teflon tip, it is useful for hobbyists, do-it-yourselfers and small repair shops.

It's On the Level

Magnetic torpedo levels and 18" magnetic levels from Malco fit most tool boxes.

Both feature a magnetic strip that is matched to the milled aluminum gauging surface to insure professional accuracy and exceptional holding power. Three large, easy-toread, yellow vialsplumb, 45 o and level top read center vial give information.

Torpedo levels are constructed around a duplex milled internal aluminum frame with cycolac end plates and will withstand shock or abuse. The 9" length plus a grooved gauging surface opposite magnetic strip side makes it useful on pipe and conduit.

The 18" levels are constructed from a l" x 2 l/8" extruded aluminum I-beam frame, heat treated and milled on both gauging

lmage Maker

Carver Tripp is introducing new packaging designed to attract the consumer and increase recognition and brand awareness of its wood stains and finishes.

The contemporary logo is designed in red, blue and green to stand out on the dealer shelf.

surfaces. Dust proof, protective vial covers are fastened with screws to facilitate easy adjustment or replacement. Construction design features one multi-directional vial which can be removed and replaced in a level, plumb or 45 o position.

Window Cover

AFCO Industries, Inc., has introduced the Windowlator, a system for saving energy through the use of interior window covers.

Of crystal clear glazing sheets with self-adhering vinyl mouldings, the cover is available in two assortments and open stock programs. Also available is a self-selling rack with descriptive "how-to" literature.

Concrete Patches

Speed Crete Deep Patch can be used for cracks and holes in masonry surfaces greater than l/2" in depth. A fast-setting, ready-to-use material, it reportedly does not require the building up of layers. It is available in 20Ib. and 50Ib. pails and in 50Ib. multi-wall bags from Tamms Industries Co.

In addition, the company has introduced an expansive marketing program entitled "You're Looking Like a Million." Veteran television actor and M*A*S*HI co-star Harry Morgan will be a corporate spokesman in consumer and trade media, merchandising and point of sale material.

Consumer advertising in magazines and television is planned. Additional elements of the marketing program will include a l6-p. Complete Guide to Staining and Finishing featuring a step-by-step orientation on how to stain and finish wood products; a special packet including wood projects with blueprints, howto instructions and a woodworking apron; and a $75,000 Home Improvement Sweepstakes.

Reversible Door Hinge

Reversible door hinges for cupboards and doors, manufactured by Lichtenberger Uni-Products Co. Pty. Ltd., Australia, are available from Intertrade Pty. Ltd.

The hinge used on flush, frame or rebated doors is made of zinc alloy in chrome, brass or bronze finish. Butts are 2 in., 3 in., and 4 in.

The reversible pivot hinge, suitable for house doors or any heavy doors, is adjusted for right-hand and lefthand opening. It is made in zinc alloy and pressed steel.

Economy Cabinet Line

Kitchen Kompact has announced a new economy-priced line of kitchen cabinets, K Wood, to be available to

builders, distributors and dealers this fall.

The line is said to be an answer to the growing interest in holding down building and remodeling costs. A genuine all-wood cabinet, with a red oak veneer face and back and a handwiped stain finish, it features beveled edges for opening doors and drawers, eliminating the need for door pulls.

Self-closing hinges, and adjustable shelves are used in all wall cabinets.

Foam Out Air Loss

Touch 'n Seal, a polyurethane foam product for construction sealing applications, is new from Convenience Products, Inc.

Unlike caulking materials or other sealants which are solid, heavy and non-insulating, it expands to form an outer skin. Closed air cells provide a barrier against energy loss. The product is non-solvent. Since it will never shrink, dry or harden, it reportedly never pulls away from material to which it is bonded.

The product is packaged in a pressurized container. An extension adapter allows applications in difficult to reach areas.

HandCarvedWood Doors

Hand carved wood doors and matching side panels in mahogany, rosewood, teak, and oak are available from Elegant Entries, Inc. The solid timber doors come in single or double styles complete with optional matching side panels in a range of sizes.

Low ProfileGrinder

Cooper Air Tools is introducing a new Dotco low profile right angle grinder designed for general grinding, close quarter grinding, snagging castings, removing welds, cutting pipe, sanding and deburring applications.

The 0.9 horsepower grinder is available in eight different models to accommodate four different spindle terminations at operating speeds of either 12,000 or 14,5fi) rpm. Spindle terminations are available with cutting tool capacities in I /4" shank collet,4" cutoff wheel and 3" and 4" depressed center wheel configurations.

The grinder line features an anglehead lubrication system which extends angle gear life. These grinders have high interchangeability of parts with other Dotco grinder models.

Grinders are available with either lever throttles or lock-off throttles.

Books Save Staff Time

National Plan Service has specialty books to answer your customers' questions, solve their problems, save your sales staff time.

Special Interest Library Package SP-36 is selected to answer building material dealers' needs. D-i-y project plans offered in clear zip-lock packages include garages, pole buildings, horse barns and home products.

Quantity discounts are planned to give you opportunities to make profits two ways. First, on the purchase of the plans, second, on the materials you sell to build the pro- ject. Newspaper ad proofs are available to promote pre-priced material packages.

The Better Homes and Garden's Complete Guide To Gardening book and Complete Guide to Home Repair Maintenance and Improvement are offered at a special dealer 4090 discount. Also available is 500 DIY Wood Moulding Projects for everything from bird houses to bookshelves and picture frames.

A new planbook, The Best Small Home Plans, has been published by National Plan Service, featuring 34 all-new home designs, including 2 passive solar homes in full color. A selection of 24 planbook titles are available. All can be imprinted with your company's name and address.

For Private Moments

Parents

Like lt, Too Play-Hut from Continental Forest Products, Inc. is .a new line of all-weather playhouse kits. Designed for the do-it-yourself home improvement center customer, it ships in knock-down form, pre-cut, pre-panelized and pre-painted. Constructed of weather resistant exterior siding to reported- ly assure the customer a durable, long-life product, it comes complete

with life-size colorful pressuresensitive decals to help the customer feel creative in applying the decorations.

It is designed with the one to ten year old child in mind.

Play-Hut ships in a white display carton and weighs approximately 104 lbs. Screws and screwdriver are shipped in the kit to complete the project. Over-all size is 48" wide by 48" long by 60" high.

Valli & Colombo is introducing Rustic as the newest model in their privacy and passage lockset series.

Available in bright brass, brushed aluminum, and antique brass, it fits in a standard 2 l/8" cross-bore hole and standard edge bore on doors I 3/8" asstandardor |3/4" thickwith adapter.

It is available in2 3/8" or 2 3/4" backset with an integral privacy lock with emergency release.

CUSTOM REMAN U FACTU RING

Prompt service, quality, and a desire to please is our business. Call us for your custom milling requirements.

Hardwoods and Special lndustrial Panels

\ Up to 5' x 1tr 2" thick

lf you use Birch, Maple, Oak or Elm haldwood pl',wood for remanufacturing, industrial, structural or fabrication, call TIMBER PRODUCTS SALES CO. We'll deliver hardwood to your exact specifications, order after order. We also specialize in indufiC ply'vood pan€b, up to 5, r ld, /'thick.

And our Southem Oregon Full C-oncentsatbn Reload facility allows us to distribute combined ord€rs in the same shipment like hardwoods, sanded stock, siding, p"n[.f"U".rJ and sheathing. lt will be shipped quickly and economically, using the Medford rate.

For prompt service and custom sizing, call us tolfree todav.

FREE READER SERVICE

For more information on New Products write Building Products Digest, 4500 Campus Dr., Suite 480, Newport Beach, Ca.92660. Please mention issue date and page number so we can process your request faster! Many thanks!

Up, Up, and Away Shell

The new MicroMate, a combination microwave shelf and range hood, is from Broan Mfg. Co., Inc. Designed to eliminate the problem of microwave ovens taking up counter space, it takes the appliance off the counter and puts it over the range with range hood features. The unit may be decorated with

matching wood mouldings, cabinet doors or vinyl wall coverings. Stovetop lighting is provided by a standard 20-watt fluorescent tube. Controls are flush-mounted.

The MicroMate has a dual centrifugal blower, capable of delivering 300 cu. ft. of air per minute. Solidstate memory controls allow the user to pre-set the infinite-speed slide control so that the blower automatically returns to the desired speed when turned on.

The Broan Heat Sentry detects excess range heat and automatically turns the blower to high speed to protect the heat-sensitive microwave from possible damage. When the temperature returns to normal, it automatically shuts the blower off or returns it to its original setting.

The range hood can be installed ductfree or ducted to the outside. It has twin, dishwasher-safe aluminum filters or, in ductfree installations, twin activated charcoal filters.

Passive Solar Door

The Atrium Door, an all wood swinging patio door system, is now available in 8' tall units for passive solar use.

With approximately l39o more glass area in the door to permit increased sunlight penetration in passive solar applications, they are available in a variety of combinations of swinging door and fixed coordinate panels as well as single door units and coordinate units.

Constructed of all natural woods,

the frame, jambs and headers are built of edge-glued ponderosa pine. The sill is of edge-glued red oak.

The doors are hung on five commercial grade hinges. A heavy duty tubular extruded aluminum screen rolls on stainless steel ball-bearing rollers top and bottom.

Each door comes complete with installed weather-stripping, aluminum screen, dead bolt/lever system and keys and all necessary hardware. Removable wooden grills are optional.

HAMPTOIU

Al nenbers of the Hrrptsr Affilate Filily. Bmked I canpanytinberlrds rd sannrilb.

[503] 297-76s1

TWX 36-0355 94OO S.W. Elarnes Portfand, Or.97225

Outsije ssles contracts exceed 3OO MBF arur.nlly.

Tecl'niod expertise ild finrrcid att{cy to hry frsn all sflJroes.

Size fosters nexitiliby ild seruice.

Tine tested track r€cord.

Higb Quality

Energy, Cost Miser

Readybuilt Products Co. combines the energy and cost savings of a traditional space heater with the design and good looks of a classic fireplace in a new fireplace space heater.

Model No. 352 featuresasandtone finish cast masonry brick in a mixture of warm earthtone colors. A choice of fruitwood or antique white mantel is available.

It weighs 4Q{ peunds and comes complete with mantel and brick hearth ready to install. The components are shipped factory packed and are said to require simple tools and minimal skills to install. Model 352 measures 56" wide by 46" high with a mantel width of 62". The fireplace opening is 34" wide by A" high and contains a vent c:rp for outside venting for gas heaters.

The space heater fireplace offers a choice of gas or electric log systems.

Quick Fire

Meeco Manufacturing has introduced a new Red Devil Firestarter in a box of 24 cubes.

Excellent for lighting stoves, fireplaces, charcoal grills, and campfires, it is non-toxic, odorless and tasteless.

Wc Ghellcngc You to Ghallcngc Ue witlr Your Burinco

Fireplace Concentrates Heat

Preway Inc. has introduced the new Super Energy Mizero built-in wood burning fireplace with concentrated heat flow system.

Key to the new capability is the speciiUy designed Ener-Jet-iir" heat path which works in conjunction with the basic heat circulation system. This warms room air in a sealed chamber allowing air to travel to sides and back of fireplace, up over the warmed dome, and out to the room.

Additional new features designed to assist in improving heat flow are horizontal heat flow louvers and heat directors.

Almost For Real

Macklanburg-Duncan Co. is introducing an imitation wood shelf made of a warp-proof pressed wood core and a stain-proof vinyl cover.

The vinyl finishes of the pecan and walnut styles are developed and manufactured by duplicating photographs of real wood. The wood pattern does not repeat itself on any of the various lengths and widths of che boards.

Decorato;'s Touch shelves come in white, pecan and walnut in three standard widths, 8", 10", and 12", and four lengths.

Draft Dodgers

The Draft-Tamer, said to have been developed as a result of workers complaining about the draft created by ceiling fans from M-Squared Electronics, Inc., is a unique ceiling fan controller.

It automatically lowers fan speed with decreasing ceiling air temperature. The controller eliminates worker wind chill discomfort and attaches to existing fans in minutes.

Solid Color Wood Finish

Solid color exterior wood finish is the newest addition to the Minwax Co.'s line of exterior products.

Unlike paint, which creates a rigid surface film that can blister and separate from the wood, it is said to become an integral, breathing part of the wood, subduing the wood grain while enhancing its natural texture. Containing both a water repellent and a fungicide, the finish also protects the wood by sealing out moisture and resisting mildew and other discolorations.

Available in eight colors, it is for both rough and smooth siding, trim, beams and fencing, and can be applied with a brush, roller or sprayer.

Registered with the EPA, it is oilbased and available in I and 5 gal. containers.

Genuine marble particles are combined with polymers and fiberglass and spun into colonial columns of true entasis taper. No splitting, rotting or termites ever! Stock sizes from 6" x 8 ft. to 12" x 16ft. Custom sizes and fluting also available.

Helping your customer solve space problems

GITRIKI\G. sumpruous. or Ysimple. 5torage unrrs built from \\'estern * oods can solve your customer's space problems.

\\'hether based on designer drauings, readlmade plans, or a do-itl ourself sketch, built-in or free standin_e units can add decorative lururl * hile solr ing slorage congestion riith *ell ordered space. Builtin. can 1g16 3$ \rr ard corner: into architectural statement s and transform household clutter into decorative charm. Specialll constructed cabinets adapt to famill' lir ing u hether to displal a collection, housc- a musrc sl stem. or hide a mess)' hobbr.

In the hands of an amateur cabinet maker as well as a skilled craftsman, Western woods can be economically and easily fashioned into storage units that will solve everyday needs with style. Adaptable to a variety of moods, these woods become showoffs with a purpose.

With the help of your wholesaler, you can supply a Western wood to suit every taste. Knotty or clear grain, light or dark, rough-sawn or smooth, with Douglas fir, hem - fir, Engelmann spruce, Idaho white, lodgepole, sugar and Ponderosa pines, western larch and western cedar, woods to fit the budget and

Story at a Glance

Dealers can sell their customers on proiects using walls to create more space wholesaler suggestions can provide helplul backup.

taste of every customer can be available in your store.

In addition, dealers can supply stock doors or louvers to enclose cabinets, mouldings for trims, and hardware to accent finished oieces. Paint, stains. and wax for finiihes to harmonize with other decorative materials in a home are essential addons. Of course, there is the possibility of additional sales in tools and other building materials.

Let your customers know that you have the solution to their storage problems. Utilize your advertising, displays, and salespeople to spread the word that you can add a little beauty and order to their lives.

How cutting affects

decorative hardwood veneer

E IGURE lN DECORATI\/E

I hardwood veneer is important since the visual effect of the application depends on the grain pattern and movenrent in the wood. A variety of visual effects is available. depending on the way in which the veneer is cut. Two logs of the sanre species with the veneers cut differently will produce veneers of distinctive visual characteristics although the colors are sinrilar. Variegated grain. figure, stripes. straight or varied, rift or combed effects are some of the variations possible.

Five principle methods of cutting are used in veneer manufacturlng.

Rotary

The rotarl, cut follows the log's annual growth rings to produce a bold variegated grain nrarking. In this nrethod, the log is nrounted centrally in the lathe and turned against a razor sharp blade. The cut, nruch like the unwinding of a roll of paper. produces exceptionally wide veneer.

Flat Slicing

The heart side of a half log or flitch is placed flat against the guide plate of the slicer in flat slicing. The slicing is done parallel to a line through the center of the log and produces a variegated figure.

Half-Round Slicing

Half-round slicing is a variation of rotarl' cutting. Segments of logs or flitches are mounted off center in the lathe. The result is a cut slightly across the annular (1'early) growth rings. The figure produced is a nrodification of the rotary and plain sliced veneer characteristics.

FLAT SLICING

Rift-Cut

\/arious species of oak are used for rift cut veneer because oak has nredullary ray cells which radiate from the center of the log like the curved spokes of a wheel. Cutting at an angle about lS']ti' off the quarter position results in a rift or conrb grain effect. The angle is necessary to avoid the flake figune of the nredullary rays.

Veneer nren enrphasize the inrportance of the figure and grain pattern on the face ofthe veneer by describing the characteristics of the wood in terms of these fisures.

HALF.ROUND SLTCING

Quarter Slicing

For quarter slicing the quarter log or flitch is mounted on the guide plate with the growth rings of the log striking the knife at approximately right angles. In some woods this produces a series of straight stripes. in others varied stripes.

ROTARY

Sfory at a Glance

How hardwood Yeneer figure is created. five cutting methods decide visual effect...same wood, different look.

NEW LITERATURE

lnsulation'Reg' Summary

For a free copy of Highlights of FTC Home Insulation Regulotions (#HIG493), write Johns-Manville Service Center, 1601 23rd St., Denver, Co. 80216.

Folding Doors

A new catalog detailing Spacesaver solid wood folding doors and partitions in color is available free from Wood Specialty Products, Division of Shakertown Corp., 24300 W. 60th St., Mountlake Terrace, Wa. 98043.

Current Outlook

For free window catalog or replacement window brochure, call toll-free: (800) 346-5128, or write, Marvin Windows, Warroad, Mn. 56763.

Appliance Sampler

A new 8-p. major appliance sampler is free from the Builder Sales Department, White-Westinghouse Appliance Co., 930 Fort Duquesne Blvd., Pittsburgh, Pa.15222.

Hardware Stock Guide

The 1982 Fine Line Classification Manual is $35 for members, $50 for nonmembers, pre-paid from the National Wholesale Hardware Association, 1900 Arch St., Philadelphia, Pa. 19103.

Stack Estimating

For the free new 4-p. chimney estimating guide, write the Advertising Department, Heatilator Inc., P.O. Box 10360, Des Moines, Ia. 50306.

Exporter Information

Code gsvingpractical information on the International Standards Code negotiated during the Multinational Trade Negotiations is free from Ms. Robin Layton, International Trade Administration, Department of Commerce, Washington, D.C.2U30.

Lotsa Hot Water

Literature on heat exchanger kits for supplemental home hot water is free from Tubular Systems Corp., 30 Central Ave., East Providence, R.I. 02914.

Wood Wizardry

FOR PROMPT SERVICE

on all New Literature stories write directly to the name and address shown in each item on this page. Please mention that you saw it in Building Products Digest, Many thanksl

lnside Story

For a free copy of ThermaTite Plus Insulating Sheothing (brochure #TT-l2A), write the Johns-Manville Service Center, 1601 23rd St., Denver, Co. 80216.

Slow Burn

An 8-p. brochure discussing the combustibility of rigid polyvinyl chloride siding is free from Vinyl Siding Institute, 355 Lexington Ave., New York, N.Y. 10017.

Travel Expenses

The Financing of Exports and Imports is free from the Morgan Guaranty Trust Company of New York, 23 Wall St. , New York. N.Y. 10015.

For Singles Only

Single copy of the Annuql Report on Exchange Agreements and Exchange Restrictions is free from the External Relations Department, Attention Publications, IMF, Washington, D.C. 20431.

Two booklets on waferwood use, Decoroting Magic and Magic, a collection of projects, are available free from Louisiana-Pacific, 1300 SW 5th Ave., Portland, Or.97?.O1.

Siding Assist

A two-page technical data sheet on western wood siding is free from Western Wood Products Association, Dept. A-8, Yeon Building, Portland, Or.972M.

Radiant Heat

A 4-p. brochure on the Energy.Kote radiant heating system is available free by writing TVI Energy Corp.,47 Pine St., New Canaan, Ct. 06840 or by calling 8N-U3-2345.

Going Up?

An 8-p. color brochure on circular and spiral stair systems is free from the Ericson Stair Co., Inc., ll23 Taylor Way, Tacoma, Wa. 98421

Answers to Roof Questions

Georgio-PaciJic's Reroofing Guide is free from Georgia-Pacific Corp., 900 S.W. Fifth Ave., Portland, Or. 92M.

Back in Circulation

For a free copy ofthe new Patton Ventilating and Circulating Fan catalog, write Patton Electric Co., Industrial Fan Division, P.O. Box 128, New Haven,ln.6774.

TEXAS DEALER

(Continued from page 10)

tional Builders Mart is able to fill orders without delay, where the competition often cannot.

Competitive pricing is another factor. International works hard to research and obtain good purchasing power and trim costs.

Another success factor is affiliation with Builder Marts of America, Inc. (BMA). Based in Greenville, S.C., and operating nationally, BMA provides building materials and forest products buying progr:rms and offers management services designed to help the independent lumber dealer counter the chains.

Interestingly, while the names of both organizations are similar, the companies are separate and distinct.

"The BMA affiliation has been good for them and good for us," Riley continued. "We have obtained superb buying power to keep us competitive, and have become a BMA Top Ten Dealer during our first year.t'

A strong business orientation, ag-

gressive prospecting and quality service have made International Builders Mart a success. Gene Riley works to develop the South Texas region and grow even faster than it does.

Being aggressive-with a touch of good fortune-describes this lumber dealer. One that seems to be holding off the recession and moving strongly ahead.

Hardwood Mfrs. Meet

The 1982 Annual Meeting of the Southern Hardwood Lumber Manufacturers Association is scheduled for March 24-26 in New Orleans, La., at the Royal Sonesta, according to pres. Robert S. Cockroft, pres. of The Southern Star Lumber Co., McKenzie, Tn.

Speakers at the meeting will concentrate on markets and the financial picture to give lumber producers a feel for what 1982 holds in store for hardwood companies.

Other officers of the Association are lst v.p. R. Collins Sullivan, Sullivan Lumber Co., Preston, Ga., and 2nd. v.p. Albert P. Whitson, Whitson Lumber Co., Nashville, Tn.

CEIITRAI FL0RIDA Hoo-Hoo Club, 0rlando, has a close working relationship with the Florida Lumber and Building Materials Dealers Association resulting in joint functions and participation in lhe annual FLBM DA convention. Hoo-Hoo officers (lcft h dght) Bud Ryan, Jack Phillips, Phil Cocksand Larry Jordan.

Alabama Club Reactivales

Reactivation of the Birmingham, Al., Hoo-Hoo Club is underway, according to David Lee, head of Jurisdiction IX.

Mack McGraw, Champion International, and Doyle Marks, Steele City Lumber Co., are in charge of the re-organizing, according to Lee. The club, which has been inactive for three years, is asking interested people to contact these men.

National Hardwood Lumber Assn. is seeking an assistant to the executive manager. It is anticipated that this person will work closely with the chief inspector in administrative matters pertaining to the inspection staff as well as with the executive manager. The person who can be considered a serious applicant must have a background in the hardwood lumber industry and be generally conversant with NHLA rules, procedures, sales code and industry practices concerning sale and shipment of hardwood lumber. Must have strong administrative and communication skills, verbal and written. Strong applicant will probably be a college graduate presently employed in the industry with a general working knowledge of office practices and accounting. Location Memphis, Tn. Contact NHLA, P.O. Box 34518, Memphis, Tn. 38134.

EXPERIENCED retail lumber and building material man seeks position in Dallas-Fort Worth, Tx. Strong w/figures, credit, pricing, all detail. Bondable, non-smoker. Hands-on productive attitude. Write Box 5 c/o Building Products Digest.

ELEYEN YEARS experience in all phases of contractor and home center management, purchasing and sales. Bondable, non-smoker. Willing to relocate. Reliable hardworker. Ready to start immediately. Write Box2 c/o Building Products Digest.

6O0 a word, min. 25 words (25 words : $15). Phone number counts as one word. Address counts as six words. Headlines and centered copy ea. line: $4. Box numbers and special borders: $4 ea. Col. inch rate: $4O. Names ofadvertisers using a box number cannot be released. Address all replies to box number shown in ad in care of Bullding Products Digest,45fl) Campus Dr., Suite 4t0, Newport Bcach,Ct.92660. Make checks payable to Cutler Publishing, Inc. Mail copy to above address or call (714) 549-8393. Deadline for copy is the l5th of the month. PAYMENT MUST ACCOMPANY COPY.

FOR SALE Two NCR cash registers, 250-7100, purchased new 5 years ago. Excellent condition. $1995 each. Write Box 3, c/o Building Products Digest.

ONE YATES American V54 resaw with tilt table and one Yates American V60 resaw with tilt table. One Mattison model 229/5 head moulder. All in good condition and complete. Reply: c/o Building Products Digest.

HARDW(X)D INFORMATION

REPRINTS of hardwood articles from The Merchant Magazine. Excellent for reference or training. Domestic Hardwoods, $10; Southeast Asian Hardwoods, $5; South American Hardwoods, $4; all three, $16. Send your check today including name and address to Hardwood Reprints c/o The Merchant Magazine,4500 Campus Dr., suite 480, Newport Beach, Ca. 92660.

TWISTED AND WEATHERED

Douglas Fir S4S and rough, 3x4 and wider and 4x4 and wider. Call Wm. Hunter. Hunter Woodworks. (213) T 7 5-2544,(2 I 3) 835-5671.

REMINDER: Payment must accompany the copy you send in for classified ads, Just use the instructions above to figure the amount. When you call in ads, we'll tell you the amount that must be sent for the ad.

CONGRATTJLI\TIONS

Congratulations on the establishment of Building Products Digest. I certainly extend best wishes to you for its success.

Please let us know how we can help you at anytime.

John M. Mrrtitr exec. v.p. National Lumber and Building Material Dealers Assn. Washington, D.C.

ANSWER TO INDUSTRY NEEI)

We look forward to seeing Building Products Digest. It fills a real need for Southern industry news. Best wishes.

lYinthrcp M. Hdlett,Itr pres. Hallett Building Materials, Inc. Mobile, Al.

BEST WISIIES

We wish you every success with Building Products Driest and look forward to your opening issue.

Pete Neibling exec. v.p. North American Wholesale Lumber Assn., lnc. Arlin4on Heights, Il.

..BR"EAT A LEG''

Best wishes for the success of the magazine.

Richard B. Brill

S€lz, Seabolt & Associates, Inc. Chicago, Il.

SWEET SUCCESS

We are interested to learn of your new Building Products Digut and wish you gxeat succ€ss with this project. Xrtherine Wrry (Mrs. Newton) Houston, Tx.

(Mrs. firroy is the daughter of Jack Dionne, a progenitor of Building Products Digest and its sbter publicotion, The Merchant Magazine. See p.22for odditional detoils-ed)

A wide selection of pressure treated products

ARKLA

P.O. Box 989, Rayville, La.71269

Mark Brown, owner (3r8) 728.6401

lf you're looking for top quality treated Southern pine, at very competitive prices, with fast, dependable delivery, try us. We can mix products to suit your needs; cars, trucks or l.t.l.

Tennessee Assn. Meeting

Hoyl Gill, v.p. of the American Limestone Co., Knoxville, Tn., and president of the Tennessee Building Material Association, has announced plans for the 1982 convention to be held in Knoxville, Oct.2l-23.

Carl Tindell, pres. Tindell's Builders Supply, Knoxville, is general chairman of this 57th annual meeting. Don Mirts, Dealers Warehouse Corp., Knoxville, heads the program committee. Attendance at the World's Fair being held in Knoxville will be part of the convention program.

BEST WISHES to

from its sister publication, The Merchant Magazine, the award winning, 60-yearold monthly trade magazine for the lumber and building supply industry in the West.

We're certain that Building Products Digest will carry on the proud traditions of excellence passed down to us by our founder, the late Jack Dionne, of Houston, Texas. His precepts have served us well as The Merchant Magazine has grown to be the unrivaled leader in the West.

We're confident Building Products Digest will achieve the same reputation for serving readers and advertisers in the South.

Manufacturers for 35 years

Old hands in the fir lumber business. we're now putting that expertise to work for you in cedar. We offer you a high quality product with exceptionally good packaging. A neat, square unit that is well protected and can be easily handled.

We feature smooth end trim on all siding boards and can provide you with highly mixed loads.

,z ROUGH TIMBERS. RANDOM LENGTH g'-26', FENCE BOARDS 1x4, lx6SlSZEand rough, flat top or dog eared. 6" -8" -10" STK CHANNETRUSTIC shiplap and t&9, random length 6' -16' and LONGER

ROUGH and S4S DIMENSION 8'- 20' ROUGH and SISZE BOARDS 8'- 16' and LONGER

PULLED TO LENGTH (all items)

wP-tl

Rev.rsible IYP-4 is V4E t&g&Y

We can ship via unit double door box car, open flat car. or truck loading.

Service oriented/highly mixed carload quotes