KEEPING THE NEWS LOCAL.... AND THE COMMUNITY CONNECTED.
VOLUME 1 EDITION 5
On Making a Place As we continue on with this series of articles, they begin to stop functioning as separate pieces and instead start culminating into a bigger picture of traditional neighborhood developments. So, too, do the items we’ve discussed beget more cohesive concepts. This month, we will take what we’ve learned and insert it into a bigger picture: a term called “placemaking,” or the multipart approach taken when planning, designing, and managing traditional neighborhoods. To reiterate previous articles, variations of living spaces, mixeduse land uses, a main street, and an easily navigable and walkable design are all key characteristics of traditional neighborhood developments, which work together to contribute to this idea of “placemaking.” At the heart of placemaking is inspiring the collective to reimagine public spaces, which, in turn, shifts these spaces into places, and these places, then, become the heart of the community. Perhaps the most important part of placemaking is that it holds a deep value to those who feel, or want to
street into a farmer’s market. Moreover, and in a similar vein, placemaking functions as a feeling which improves the physical and emotional wellbeing of a traditional neighborhood’s residents. Looking back to our examination of context-based street design, we can understand how the careful consideration of pedesfeel, connected to their mutually committed to trian and bicycle routes their communities. For are emphasized more community. It is not example, we can close something planned by in traditional neighoff the main street of a architects, but rather borhood developments occurs when a commu- traditional neighborthan in the vehicunity’s residents under- hood from vehicular lar-focused design of stand just how influtraffic, allow residents conventional suburban ential the collective and other local vendors developments. The imagination can be. to set up booths, and attention and emphaLike the children who call it a farmer’s marsis placed on walking walk to school each day ket. What once was the and biking rather than and marvel at the tall main street through driving is made rather trees and the park slide, a community is now easy via context-based we, too, tap into our a pedestrian plaza; street design: you can blooming inner child to we know that tomorgo to school, or the see spaces anew, and row we will drive our music studio, or the this brings us joy. As it cars down this same grocery store, either on is said, placemaking is street, but for now, it bike or foot, and this neither a process nor a is a space for walking, alone contributes to philosophy; rather, it is connecting with friends the positive increase of both. and neighbors, and physical and emotionsupporting local busial states of residents. What should be emnesses. The very fact In other words, it can phasized about placethat we, the residents, be boiled down to an making is that it is are aware that this is increase in physical centered around the the main street and yet exercise as well as an people: it is not a proare still able to change increase in connections cess of fixing up a the way in which we amongst residents, building, but a process typically conceive it is both of which help to of creation which fosan example of placeimprove one’s emotionters further creation of making, as it takes the al wellbeing. places in which people community’s collective feel individually and imagination to turn a
Coffee Hour with BEAT time and it got a lot of attention.
The environmental community was fiercely opposing this new town, mostly east of the Econ River. Working together with St. Johns Water Management District and Orange County, we all did the right thing by figuring out a transaction that would create the Hal Scott Preserve Park. Around 8,000 acres changed hands from Avalon Associates to the St. John Water Management District, who got help from Or-
Entering the holiday season, we are all looking back to this very unusual first year of the new decade. Actually, I am even looking back a quarter of a century in east Orlando. It was in December 1995, after spending a few weeks in Orlando, I boarded a plane at the Orlando International Airport and grabbed a copy of the Orlando Sentinel. The frontpage headline in the business section was about Avalon Associates making a deal with the ange County to create St. Johns Water Manageour own “Central Park,” ment District and Orange just about 10 times larger County. than the famous Central Park in New York City. In the early 1990s, AvaWhat a Christmas preslon Park was a 9,400-acre ent! parcel of land, and most of that land was east The story of the “Waof the Econlockhatchee ter Management Deal,” River. The original plan is my first Christmas of Avalon Park was memory of Orlando, 25 to be a city of almost years ago. By the way 30,000 homes, or close 1995/1996 was a cold to 100,000 residents, at central Florida “Winter” a time when the City and I recall icy condiof Orlando had 175,000 tions in downtown Orresidents. You can imaglando for a few days in ine the undertaking, one the morning. I first had of the largest real estate to get used to celebratdevelopment projects in ing Christmas in mostly the United States of its
warm weather, under Palm Trees and with no snow.
In Switzerland, my Christmas memories begin with a visit by Saint Nicolas that takes place on December 6th. Kids are told that Saint Nicolas lives in the Black Forest and knows everything about all the children, the good and the not so good. Therefore, on December 6th, Saint Nicolas visits all children, one on one. He carries a large book in which all the good deeds and shortcomings of
HOWEVER YOU CELEBRATE THE HOLIDAY SEASON, I WISH YOU HAPPY HOLIDAYS. every child is written. It is sort of the day of reckoning for the children, when Saint Nicolas in a rather serious voice tells a child, “....Beat this year you have been 6 times late to school and you often did not clean the dishes after dinner,” and depending on the particular year, more miss deeds where brought up. However, Saint Nicolas as well knew all the good deeds of the kids during the year, “Beat you helped your Father a lot in the bakery and your grades in school are up.” Depending on the kind
of year that a child had Saint Nicolas would give candies or sometimes a rod as well!
Well, this year my family and I will spend Christmas in Orlando and our celebration is somewhat different. I will “secretly” buy a Christmas tree and “smuggle” it somehow into the house. On Christmas Eve the kids will be out of the house for all afternoon, while the Christmas tree will be decorated by my wife and me. We will have Christmas dinner with a traditional breaded ham and after the kids are escorted to the living room. Here is where the children will discover the Christmas tree and presents are appearing as a great surprise, that have been brought by the Christ Child. When a friend told me at age 7, that the Christmas tree and presents are brought in by the parents, I did not believe it, and told him the tree is coming through the chimney by the Christ Child along with all the presents. As will the tradition continue in the Kahli household. However you celebrate the Holiday Season, I wish you Happy Holidays. Stay safe and healthy.
Tavares Chamber Update
while enjoying holiday fun. As we get ready to say hello to 2021, we hope that your New Year’s Resolution includes a Chamber Membership! Visit our website (www.tavareschamber. com) to join the Chamber, and visit our Facebook page (@TavaresChamberOfCommerce) for the latest news! For 2021, our mission to develop strong bonds and advocate for the business Hello again from beautiful Downtown community remains our top priorTavares; and warm Holiday Wishes! ity, and we look forward to a loveWe hope that everyone is staying safe ly ending to 2020 and a strong 2021! October Monthly Business Luncheon, Board Members and guests. Photo Credit: Byron Faudie
• January 14th – Business After Hours @ 5:30pm – Ribbon Cutting, Ankle & Foot Center of Central Florida • January 19th – Networking Lunch @ 12:00pm, Location TBA • January 27th – Monthly Chamber Business Luncheon - Sponsored by Elevate Lake, Guest Speaker CEO of Florida High Tech Corridor. Located at the Tavares Pavilion on the Lake. Our Featured Business this month is Elevate Lake, our January Luncheon Sponsor. The Lake County Office of Elevate Lake is an office of the Lake County Board of County Commissioners. With a mission to aggressively retain, attract and grow jobs in Lake County, we are relentlessly focused on being the most proactive County in Florida for economic development and business friendly practices. Our professional staff is dedicated to providing excellent service and support for businesses of any size and across all industries.
INTERNATIONAL UPDATE Meet the Member
Interview with Danuta Cichocka from Resistell The 5th Floor is an international collaborative pro-work space where members are able to enjoy international collaboration benefits in our 5th Floor locations and connections throughout the world. We would like to introduce you to Switzerland member, Danuta Cichocka. 1. How did Resistell come about? We created Resistell to develop a test to help physicians around the world to find the right antibiotic in time. We also want to contribute to the fight against Antimicrobial Resistance. 2. Could you give us a short overview of Resistell? Resistell proposes an alternative to current antibiotic suscepti-
bility tests (AST) which are also known as antibiograms. Currently, phenotypic ASTs take up to several days, which is too late for the evidence based decision making. Resistell is able to deliver AST results within a few hours, based on measurement of vibrations of living bacteria using micromechanical sensors. As this cutting-edge technology does not rely on bacterial growth, patients can be treated with the optimal medication from day one.
3. What makes Resistell future-oriented? Before the coronavirus (COVID-19) pandemic, Antimicrobial resistance (AMR) was already one of the biggest global health challenges. In many countries, patients hospitalized with COVID-19 receive antimicrobial therapies as part of the standard clinical care package. Excessive and arbitrary use of these powerful medicines trig-
gers the development of multidrug resistance. This leads to higher costs for the healthcare system and more deaths due to resistance of bacteria. 4. Resistell is a company founded and based in Basel. What do you particularly appreciate about this region? The region offers excellent infrastructure, access to an excellent talent pool and global industry.
Top 20 Books for an Entrepreneur’s 2021 Reading List
Whether it be through an iPhone, laptop, or tablet, the internet’s infinite resources are never farther than a fingertip away, making it easier to search Google than search through a book. However, books offer stories and anecdotes that the internet does not, which is why it is important to read in order to be successful in whatever way you wish. If you’re an entrepreneur looking to create the most successful version of yourself and your business, here is a list of 20 books that should be on your reading list for 2021. Note that this list is not in any particular order. 1. Ignore Everybody: and 39 Other Keys to Creativity by Hugh MacLeod In his book, MacLeod breaks down the 40 ways through which to increase creativity. No matter what kind of business is being run, creativity is key when it comes to generating ideas. Perhaps this book’s best quality is that MacLeod writes in a relatable way using easy-to-understand language, making it perfect for both the beginner and the expert. 2. The Empathy Edge: Harnessing the Value of Compassion as an Engine for Success by Maria Ross Something that is often overlooked but always necessary for a successful business is the development of emotional intelligence, and Ross’s book discusses just that. Her main argument is that many problems that plague businesses stem from a lack of empathy, or understanding, for clients and coworkers. If you’re looking to improve your business holistically, or if you can’t figure out why something is not working within your business, Ross’s book is for you! 3. What It Takes: Lessons in the Pursuit of Excellence by Stephen Schwarzman One of the best ways to become a successful entrepreneur is to examine the journey of and advice from someone whose success is similar to what you seek. Schwarzman, who is the CEO of one of the most prominent investment firms in the world, details his journey from student to CEO. This book is good for everyone, but especially those whose careers are just beginning. 4. The Non-Obvious Guide to Emotional Intelligence by Kerry Goyette In the same vein of Ross’s book is Goyette’s The non-Obvious Guide to
Emotional Intelligence. This book emphasizes the importance of creating connections with clients, coworkers, and the rest of the world, while also outlining the ways through which entrepreneurs can build more useful relationships and lead with a purpose. This book is helpful for anyone trying to create more meaningful and fulfilling relationships.
5. Can’t Hurt Me: Master Your Mind and Defy the Odds by David Goggins While easier said than done, many entrepreneurs credit their success to a simple change of mindset. Although conceptually intense at times, Goggins argues that most people only use 40% of their capabilities, and his book encourages the development of these capabilities. This book works for both the beginner and seasoned entrepreneur looking to overcome fear in order to reach their full potential. 6. How to Get Sh*t Done: Why Women Need to Stop Doing Everything So They Can Achieve Anything by Erin Falconer If you’re a woman in business who just can’t find a book that understands you, Falconer’s might be the answer! Many traditional self-help entrepreneurial books are written by men and therefore tend to overlook the struggles that women in business face every day as a result of cultural and societal pressures. From anecdotes to real advice, Falconer’s book is best suited for women looking to restructure their ideas of productivity in order to work smarter, not harder. 7. Digital Minimalism: Choosing a Focused Life in a Noisy World by Cal Newport As mentioned in the beginning of this article, using technology is often the easier alternative to reading and working. In his book, Newport discusses the many gadgets that distract us and offers ways to effectively use and prioritize technology to aid productivity rather than increasing distractions. If you, like most of us, find yourself often down a rabbit hole of Instagram posts or YouTube videos, Newport’s book can help you determine the best ways to use the technology that surrounds us. 8. How I Built This: The Unexpected Paths to Success from the World’s Most Inspiring Entrepreneurs by Guy Raz (Cont...)
Raz’s book, based on the highly-regarded podcast of the same name, is a kind of anthology featuring tips and inspirations from world-renowned entrepreneurs regarding starting, initiating, and further building a successful business. Of all the books on this list, this one is likely the most diverse: from the Buddhist monk who created Headspace to the sandwich cart vendor who started Stacy’s Pita Chips, every reader will be able to identify with and learn from at least one of the 200 entrepreneurs interviewed in this book. 9. The Unicorn’s Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors by Ethan Mollick One of the more evidence-based books in this list, Mollick’s book is best for the skeptical entrepreneur. He explains the phenomenon behind the billionaire “unicorns,” like Mark Zuckerberg and Bill Gates, how most startups do not begin like Facebook or Microsoft, and how the discourse surrounding these “unicorns” lead to discouraging and dangerous myths about starting a business. Whether you’re looking to assuage your fear of starting a business or seeking critical, data-based analysis about successful businesses, Mollick’s book is for you. 10. First Pitch: Winning Money, Mentors, and More for Your Startup by Debi Kleiman While helpful for all business people, Kleiman’s book is best suited for beginner entrepreneurs looking to perfect their pitches. Kleiman’s book, which is based directly on her own experiences as an entrepreneur and marketer, teaches readers how to craft impressive pitches to gain support for their businesses. Whether you’re just starting up or wanting to go the extra mile with your business pitch, Kleiman’s information will be of benefit. 11. Lean AI: How Innovative Startups Use Artificial Intelligence to Grow by Lomit Patel For both the ambitious and the preeminent entrepreneur, Patel shows you how to use Artificial Intelligence in order to produce substantial results for your company. Unlike most of the other books featured on this list, Patel’s is certainly advanced and requires some background knowledge regarding AI and automation; however, with some patience and perseverance, he will teach you explicitly how to use technology to your business’s advantage. 12. Bad Blood: Secrets and Lies in a Silicon Valley Startup by John Carreyrou Carreyrou’s book stands apart from the rest of the list because its goal is not to advise or direct, but rather tell the story of a failed and dangerous startup. The inclusion of this book on this list, however, is not to promote fear—contrarily, it serves as an important lesson to be learned and thus help entrepreneurs avoid a similar mistake. The story follows a Silicon Valley “unicorn” startup that aimed to revolutionize the medical field, but instead harmed more people than it helped. This journalistic book is a cautionary tale that, similarly to reading success stories, may help to show you the dos and don’ts of starting a business. 13. The Entrepreneur’s Guide to Risk and Decisions: Building Successful Early-stage Ventures by Thomas G. Pittz and Eric W. Liguori Piggybacking off of the book mentioned before this one, Pittz and Liguori delve into the necessary risks and decisions one must make when starting a business. Rooted in their many years of studying and working with early-stage businesses, Pittz and Liguori are here to share the most practical advice concerning the important decisions that may separate a successful business from an unsuccessful one. Looking to learn how to manage risks and improve your business model? Give Pittz and Liguori a shot! 14. Asian Founders at Work: Stories from the Region’s Top Technopreneurs by Ezra Ferraz and Gracy Fernandez While one may assume that learning about launching a startup in Asia is unnecessary and unrelated to building a business in the U.S., Ferraz and Fernandez aim to show you differently. This book is a compilation of stories and interviews by and of some of the most successful technopre-
neurs in Asia—an epicenter of innovation—for those who are looking to study the success of people from other countries as well as those considering expanding their business globally. 15. The Power of Habit by Charles Duhigg Circling back to the desire of becoming the most successful version of yourself, Duhigg’s book is a great place to start when it comes to forming and changing habits. A New York Times business reporter, Duhigg examines the science behind habits, why they exist, and how they can transform. This book is brimming with knowledge about the human condition’s potential for change and argues that one must first understand habits before being able to alter them. While this book is not entirely centered around business and entrepreneurship, Duhigg will pull you out of stasis and explain how changing your habits can change your life and, therefore, your business. 16. Joy at Work: Organizing Your Professional Life by Marie Kondo and Scott Sonenshein If Marie Kondo’s name sounds familiar to you, it’s because it is: she is best known for KonMari, or her system of organizing which aims to spark joy in people’s lives. While, in theory, organizing may seem miniscule in the grand scheme of entrepreneurship, Kondo and Sonenshein offer tips, tricks, and studies to aid in making space for the work that matters to you. If you often feel disorganized or can’t seem to find where to start, start with Joy at Work. 17. Outliers: The Story of Success by Malcolm Gladwell The main question posed by Gladwell in his book revolves around the specificities that render successful, high-achievers different from other people. His answer? We are too concerned with what successful people are like, and not concerned enough with where successful people are from: culturally and generationally. While the book is thoroughly enjoyable for its anecdotes and trivia, it also uses case studies to examine the roles of certain advantages and disadvantages that can impact success. For those looking for an interesting and informative read, Gladwell checks all the boxes. 18. Shoe Dog by Phil Knight Knight’s Shoe Dog details the struggles and successes of Nike, one of the world’s most famous brands, in its beginning stages. Knight, who was a co-founder and CEO of Nike, shares with readers some of the strategies utilized by Nike to rescue itself from difficult situations. This book is perfect for entrepreneurs who seek to learn from the mistakes and successes of a distinguished company. 19. Built to Last by Jim Collins and Jerry Porras While both Built to Last and Shoe Dog are not as recently published as the other titles featured on this list, they remain culturally relevant alone and also together. While Knight focuses on Nike, Collins and Porras take a similar approach on a wider scale, detailing the growth of 18 companies from their beginnings to now. This book offers even more opportunities to understand and learn from big-name companies. 20. Leadership is Language by David Marquet The last book on this list, Leadership is Language, may not be strictly business; however, this book offers much to learn. In terms of business and entrepreneurship, language can either make you or break you, and that is the central message Marquet aims to explain. The book’s main claim is that successful leaders gain and maintain success through the language they use, whether it be via email or face-to-face meetings. This book is helpful for anyone who wants to lead—whether in business or otherwise—in terms of teaching how the things you do or do not say can influence you and others. For more information how your business can connect and collaborate with The 5th Floor Co-Working team, please call 407-658-6565 or email Info@The5thFloor.us.
Shop for the Holidays at Pinecrest Tavares! Our holiday spirit merchandise is on display and for sale on our school website listed under store, limited availability so purchase now! The merchandise will also be set up from 5-7pm on Dec. 4th before the Movie Under the Stars!
Coming together to create a healthy community
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