ENAGAGE August - September 2021

World Vision Newsletter for Corporate Partnerships August - September 2021

Home Credit supports World Vision’s Back-to-School and Abutin Na10 campaigns Home Credit Philippines and World Vision Development Foundation, Inc. held a virtual signing ceremony last September 20, for their latest partnership endeavor.

Home Credit, an international consumer finance provider, expressed their support to World Vision and the vulnerable children by donating to this year’s Back-to-School and Abutin Na10 campaigns. Through their donation, 200 children received school kits and 3,500 learners received printed learning materials. Last December 2020, they provided 100 families with Noche Buena gift baskets.

Rommel V. Fuerte, National Director of World Vision, gave his opening remarks by stating the importance of the partnership, “The purpose of the Back-to-School Campaign is to ensure that no learner is left behind especially in the situation that we are in right now. With the help of Home Credit, thousands of learners including their families in World Vision communities can enjoy learning and looking forward to a brighter future.”

“Home Credit has been focusing on financial literacy as its advocacy in being a finance company wherein this should be an integral part of the education of any children.” Sheila Paul, Chief Marketing Officer of Home Credit Philippines said. Blissful with regards to the children impacted with this initiative amid the pandemic, she expressed her gratitude by saying, “Thank you for making our days brighter. One of the ways for us to alleviate the stress of the situation is tumulong na lang tayo hanggang kaya natin.”

Jun Godornes, World Vision Resource Development Director, also acknowledged the importance of having a purpose-driven partnership. “We are grateful to you for staying true to your calling, for doing what is right and for doing what is good. We are very similar because our goal is to fulfill the promise of fullness of life for children and for their families, and you help people aspire for greater things in life.”

World Vision would like to thank Sheila Paul, Jerome Mangahas, Therese Gamilla, Sir John Pauleen Balbadores, and Marj Olfindo for joining in the virtual signing ceremony.

Sachet-made chairs with dividers important this pandemic “When I first saw these classroom chairs, I was impressed. I didn’t know that the sachets we collected before could be used to make chairs,” Dr. Emelbon Mayrina, Catmon Integrated School Principal, said referring to the green classroom chairs.

The chairs, which are partly made from sachets teachers and students collected for several months, is part of Procter and Gamble (P&G) and World Vision’s Pag-asa sa Basura Project.

The United Nations Environment Programme (UNEP) reported in 2018 that about half of all the plastic waste that ends up in the oceans merely come from five countries: China, Indonesia, Philippines, Thailand and Vietnam.

The Pag-asa sa Basura Project intends to boost plastic waste recovery in the country. It is also based on the Ecological Solid Waste Management Act (RA 9003).

With no physical classes, the upcycled chairs will be used by teachers during distribution of student workbooks and parent consultation. “The white dividers attached to the arm are helpful to prevent the spread of COVID-19.

The users will have additional protection,” Dr. Mayrina said.

Prior to the pandemic, P&G and World Vision educated parents and teachers on solid waste management. “We trained more than 50 teachers and parents on plastic waste segregation, urban agriculture and hydroponics. We also provided incentives to students, like school supplies, whenever they bring kilos of sachets or used bottles that they collected for weeks,” Diane Lara, a World Vision staff, explained.

To date, World Vision and their school partners have trained 80,588 students solid waste management.

Joan Miro Philippines holds its brand launch and supports World Vision’s Back-to-School and Noche Buena campaigns Joan Miro Philippines, together with World Vision in the Philippines, launched its Every Child is an Artist Campaign, on September 18, 2021. Joan Miro, a leading brand from Europe, is the initiator and practitioner of APT (Art. Play. Think.) Theory - art as a form of expression, play as a form of learning, and think as means of self-discovery. Free-spirited and child-like approach has inspired the creation of the Joan Miro Brand.

Through this campaign, proceeds of sales goes to World Vision’s Back to School and Noche Buena campaigns.

“Joan Miro products are used to encourage creativity, imagination, and problem solving for kids” shared Founder and CEO of Bebebata Corporation, Gieli Santos. She explained the importance of art. “Through this, kids can freely express their feelings and kids can discover their passion and interest.” With over 70 stores nationwide and 112 brand partners today, Joan Miro offers a wide array of products to choose from for children’s fun.

Wichelle Cruz, World Vision Private Sector Partnerships Manager, expressed the importance of this partnership.

“For every product that you buy, the children in our assisted communities will receive Back-to-School kits. Their families will also benefit by receiving Noche Buena packs so that they can celebrate the joys of the season despite this pandemic.” As a mother herself, she emphasizes the importance of art in a child’s learning. “We are happy for this partnership because it recognizes the unique talents of every child. We, at World Vision, admired brands that never forget to support causes. Whenever you buy their product, you don’t only give a gift to your own child but you also support one child from the community”, she added.

Thank you for supporting our Back-to-School campaign!

Contact Us

Wichelle Cruz

Private Sector Partnerships Manager

wichelle_cruz@wvi.org +63917 511 6640

WORLD VISION DEVELOPMENT FOUNDATION, INC. 389 Quezon Avenue corner West 6th Street West Triangle, Quezon City 1104

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