HERBALSUPP. HERBALSUPP. underdogsolutions.net Ph:919-428-5218 USA AUDITSUMMARYREPORT AUDITSUMMARYREPORT
STEP1
STEP3
In order to determine if we can help your business, we've researched your brand online inside and out. Below we've outlined our audit process and how we have gotten to the results that have generated your report.
We dive deep into your current brand and what impression you are giving to your consumers. We answer the question, "can we / an algorithm trust this business" and explore what can be done to change or further support the answer.
Before we work together, we work.
We do an advanced Google & keyword search of your business and the consumer experience. We investigate what online services you're using, what profiles you have available, & what the internet tells us about your business.
STEP2 Done Done Done Done
STEP4
OURAUDITPROCESS
We generate your report and develop a growth strategy internally to prepare for your "Go Live" date. We then deliver our report to you and wait to hear back on your thoughts and forward intention.
We schedule a call / meeting with you and ask simple questions that will help us understand what our audit is looking for and what we may find.
YOU ARE KILLING IT! You've got the foundation down Congrats!
Weak Moderate Excelling
This means that we were able to find your brand online but it showed areas of improvement and lost revenue opportunities,
A legend to help break it down.
This means that your brand was either NOT found online or had less than three landings.
Moderate
0% 100%
This is your audit chart. It shows you how well your brand is currently ranked in each category. The definitions are listed below.
Excelling
Weak
UNDERSTANDING YOURRESULTS
These little icons symbolize you/your brand's current performance. Where you find your icon on the audit chart is where your brand is currently ranked online within the categories.
BRANDSTORY
YOURAUDITRESULTS
On the next few pages we will give you a detailed understanding of WHY these results were generated and where we looked to find the information.
BRANDCONSISTENCY WEBSITEDESIGN WEBPERFORMANCE SOCIALMEDIABRAND SOC.MEDIAPRESENCE SOCIALENGAGEMENT ONLINEPRESENCE ONLINEOPTIMIZATION MARKETINGOUTREACH SPHERECONNECTION LOCALMARKETSHARE
As a brand new business, we understand that you do not yet have any of the brand foundation established and are looking for our team to set all of these items up for you. Based on our search, we were unable to find a brand story, as disclosed.
Areas of Investigation: Website, Google, Social Media Accounts, & Yelp What's Brand Consistency? Brand Consistency is what helps give customers / end-users trust in your business and generate goodwill. your brand
Areas of Investigation: Website, Google, Social Media Accounts, & Yelp
A
BREAKINGDOWNYOURBRANDRESULTS
What's Brand Story? Brand Story is what makes your customers feel connected or united to you/your business.
BRANDCONSISTENCY is how people perceive you wherever they interact with your business-both the impressions you can control and the ones you can't.
As a brand new business, we understand that you do not yet have any of the brand foundation established and are looking for our team to set all of these items up for you. Based on our search, we were unable to find any brand consistency, as disclosed.
BRANDSTORY
WEBSITEDESIGN
What's Website is how well your website converts a prospect to a customer and generates leads.
Areas of Investigation: Website (www.thefix.com & www.weighttrain.com)
How likely are you to use this service based on the website alone? N/A
Areas of Investigation: Website (www.getzautomotive.com)
website is your employee
As a brand new business, we understand that you do not yet have any of the brand foundation established and are looking for our team to set all of these items up for you. We will keep an eye out for your website on Monday to check out the current product information, design, seo, and get an understanding of what your approved styles will be.
a that will promote behalf, and lead to
How likely are you to have to call to get the information you need? N/A How likely are you to look up other options before making a decision? N/A
answer questions that
How likely are you to remember the website? N/A
BREAKINGDOWNYOURWEBSITERESULTS
What's Website Design? Website Design is the appearance, functionality, and accessibility of the current website.
Performance? Website Performance
In order to determine the performance of your website, we generally hold a roundtable discussion to get a consumer opinion. Because there is no current website, our team skipped this step. We can run this for you Monday if you would like.
How well do you relate to the business or feel compelled to use their service? N/A
How likely are you to schedule an appointment with no further information? N/A
your business 24/7, speak on your
dollars.
WEBPERFORMANCE
As a brand new business, we understand that you do not yet have any of the brand foundation established and are looking for our team to set all of these items up for you. Based on our search, we were able to see that the weighttrain.com has the set up for them, but we were unable to find any social media accounts, as disclosed.
What's Social Media Brand? Social Media Brand is the story used on social media to generate likeability, relativity, and customer loyalty.
BREAKINGDOWNYOURSOCIALRESULTS
As a brand new business, we understand that you do not yet have any of the brand foundation established and are looking for our team to set all of these items up for you. Based on our search, we were unable to find any social media accounts, as disclosed.
Areas of Investigation: Facebook, Instagram, LinkedIn, Twitter, & TikTok
Areas of Investigation: Facebook & Instagram
SOC.MEDIAPRESENCE
What's Social Media Presence? Social Media Presence is the number accounts that exist for your business, relevant to your market.
As a brand new business, we understand that you do not yet have any of the brand foundation established and are looking for our team to set all of these items up for you. Based on our search, we were unable to find any social media accounts, as disclosed.
social media is a business' tool to identify likeability and become the first & only choice in the niche.
SOCIALMEDIABRAND
What's Social Engagement? Social Engagement is the number of reactions, shares, comments, and likes on your posted materials.
SOCIALENGAGEMENT
Areas of Investigation: Facebook, Instagram, Google+, Twitter, LinkedIn, & Tik Tok
ONLINEPRESENCE
What's Online Optimization? Online Optimization is the ranking amount that your website and listed information populates correctly.
As a brand new business, we understand that you do not yet have any of the brand foundation established and are looking for our team to set all of these items up for you. Based on our search, we were unable to find any online presence, as disclosed.
BREAKINGDOWNYOUR"SEO"RESULTS
Your business currently scored an Optimization Rate of 0% - based on the domains: www.thefix.com and www.fix.com.
What's Online Presence? Online Presence is the # and ranking of the accounts that populate in direct and generic searches for your business.
Areas of Investigation: Google, Bing, Firefox, Safari
As a brand new business, we understand that you do not yet have any of the brand foundation established and are looking for our team to set all of these items up for you. Based on our search, we were unable to find any online presence, as disclosed.
search engine optimization is a watered down way to say content marketing & content marketing is a commitment not a campaign.
ONLINEOPTIMIZATION
Areas of Investigation: Google, Bing, Firefox, Safari, Yext Partnership
Areas of Investigation: Google, Facebook, Instagram, & Tik Tok
What's Sphere Connection? Sphere Connection is the presence of your brand connecting back to its customers and building a following.
BREAKINGDOWNYOURMARKETRESULTS
Areas of Investigation: Facebook & Instagram
Your current selling to your clients and friends has given you a phenomenal sphere connection score and can be used in a marketing campaign to leverage and identify target consumers and/or potential network affiliates.
What's Market Outreach? Market Outreach is the amount of online activity that shows your brand engaging & contributing to your market.
Your work personal training and connecting in your local area has helped you gain traction in the area and should be added support to online campaigns that get produced on your behalf.
Your market outreach is the impact that your brand is bringing to your community.
What's Local Market Share? Local Market Share is the amount of the market that prefers your brand over others and follows your digi-efforts.
LOCALMARKETSHARE
SPHERECONNECTION
As a personal trainer in your local selling area, we understood from our discovery conversation that you are currently selling to your clients and your sphere, approximately 75-100 bottles per month. This is a great marketing outreach and can be used as targeting when we begin a marketing campaign.
MARKETINGOUTREACH
Areas of Investigation: Facebook, Instagram, Google+, Twitter, LinkedIn, & Tik Tok
Don't fret! This means that we can help develop your business and quickly get you on track to successfully generating clients!
Excelling
Not a problem. We can build off of what you've started and help you get to a place of generating revenue!
Weak Weak
YOUR
13% Basedonourconversation,we expectedandpreparedfor thisscoreinourmeetingthis morning.Don'tworry,wecanhelpchangethis!
We can still help! You've got the foundation and the ground work done so you've saved yourself a lot of time. Now let us help you launch it!
Moderate
How well we believe you're maximizing the internet for your business CURRENT SCORE
BRANDSTORY
OUR90-DAYCORRECTION MEASUREMENTGOAL
BRANDCONSISTENCY WEBSITEDESIGN WEBPERFORMANCE SOCIALMEDIABRAND SOC.MEDIAPRESENCE SOCIALENGAGEMENT ONLINEPRESENCE ONLINEOPTIMIZATION MARKETINGOUTREACH SPHERECONNECTION LOCALMARKETSHARE
On the next few pages we will give you a detailed understanding of WHY these projections were generated and how we plan on making this happen for your business! We've also included tips & tricks for your team now, as promised!
develop your business and quickly get you on track for successfully generating clients!
After working with US for 90-Days
Weak Yousawthatright.Weareconfidentwe candrasticallyimproveyouronline performanceinabout90days.That meansmorepresenceandareal foundationtogetstartedmarketing afterapprx60days.Checkouthowon thenextcoupleofpages.
This
a
Excelling
help you
of generating revenue!
can
We can still help! You've got the foundation and the ground work done so you've saved yourself a lot of time. let us help you
Moderate
launch it!
Now
3%
Not a problem can build off of what you've started and get to place
We
Don't fret! means that we help
Excelling
YOUR POTENTIAL SCORE
BRANDDESIGN 9/19 17DAYS-38H WEBSITEREVAMP/ REDESIGN 3DAYS-12H PHOTO/VIDEO 2DAYS 8H SOCIALSETUP 1DAY-8H ONLINESET-UP 3DAYS-14H MARKETINGPLAN 4DAYS 18H ADCAMPAIGN CREATION 4DAYS-16H DIGITALBLAST MONTHLY 10/12 10/18 10/20 10/24 11/3 11/14 OUTLININGOURPROPOSEDTIMELINE category start date prev.category deadlinedate date all set up is done and we start marketing your product on a large scale This timeline operates on business days (M F) and is proposed if we were to get started immediately. Timeline is subject to change based on start date, availability, and service changes. 10/28
BRANDSTORY
Deliverables: Brand Guideline Presentation & Digital Designs for Branded Materials. What's Brand Story? A Brand Story is what makes your customers feel connected or united to you/your business.
Once your guidelines have been created and we are ready to launch our efforts, we will create all of your social media designs, including all of your cover images, highlight covers, + more. We will create all of the graphics for your online profiles and accounts, as well as manage the images that are displayed in the Google and Safari Search tool's.
BRANDCONSISTENCY
Online
What's Brand Consistency? Brand Consistency is what helps give customers / end-users trust in your business and generate goodwill.
EXPLAININGOURSUCCESSSTRATEGY
Deliverables: Digital Designs for Branded Accounts
We will first begin with creating a vision board based on your combined branding styles and desires and the brands of the successful industry leaders. We will use this vision board to design a logo, color palette, tagline, typography guideline, and the mission, vision, and messaging of the product. Once the brand story is completed, we will utilize the foundation of the branding to create custom packaging, to include: bottle stickers, retail packaging boxes, and shipping/retail packaging. This will also include the creation of branded materials, such as a product flier, business cards (print/digital), and promotional inserts for your packaging.
How likely are you to use this service based on the website alone? TBD
WEBSITEDESIGN
How likely are you to schedule an appointment with no further information? TBD
How likely are you to remember the website? TBD
WEBPERFORMANCE
Deliverables: A roundtable report that includes updates and improvements, as needed
Deliverables: Branded Website with full shopping functionality. What's Website Design? Website Design is the appearance, functionality, and accessibility of the current website.
What's Website Performance? Website Performance is how well your website converts a prospect to a customer and generates leads.
How likely are you to have to call to get the information you need? TBD
The main purpose of the website redesign or revamp will be to ensure that the website is now consistent with your branding and displays all of the call to action's and messaging available in the new strategy.
In order to determine the performance of your website, we will now hold a roundtable discussion to get a consumer opinion. Based on the customer response, we will make changes and revisions to the site to ensure that we are launching a site that exceeds consumer expectations and has been audited for efficiency and demand.
EXPLAININGOURSUCCESSSTRATEGY
*Pending scheduling of a round-table.
Once we have reviewed your delivered website on Monday, we can provide you on additional thoughts of your website redevelopment.
How likely are you to look up other options before making a decision? TBD
How well do you relate to the business or feel compelled to use their service? TBD
Deliverables: Tik Tok & Instagram KPI Report with Direction & Changes Outlined
Deliverables: Branded Cover Images and Activity Templates for Social.
SOCIALMEDIABRAND
SOCIALENGAGEMENT
Now we will establish all of your social media accounts and add all of the branded graphic designs to the pages on a daily basis. Your highlight account will be Instagram and your primary account will be Tik Tok, with a focus on viral content.
Deliverables: Facebook, Instagram, Google+, Twitter, LinkedIn, & Tik Tok account/pass
EXPLAININGOURSUCCESSSTRATEGY
What's is the number of reactions, shares, comments, and likes on your posted materials.
Social Engagement? Social Engagement
Our marketing support staff will spend time on your highlight and primary account DAILY engaging with your audience, building relationship and conversation within your niche, and upholding the brand's voice on multiple platforms.
Within the first billing cycle, we will establish your Key Performance Indicators ("KPI's"), create compelling advertisements for your page, build a dynamic audience and following, and focus on establishing your online niche to build traction. Based on our Imagination Session, we believe that we should begin with targeting Instagram + Tik Tok, and focus on creating viral content to create a product boost and buzz online. This will be included in the 6 Month Strategy you receive in M1.
What's Social Media Brand? Social Media Brand is the story used on social media to generate likeability, relativity, and customer loyalty.
Social Media Presence? Social Media Presence is the number accounts that exist for your business, relevant
SOC.MEDIAPRESENCE
What's to your market.
In this phase we will also set up all of your online shops to begin selling online. This will include Amazon Sellers, Facebook Shop, Instagram Shopping, Google Shopping, Ebay, & Etsy. You will be provided with all of the username and passwords immediately following stage creation and we can guide you through how to work them.
What's Online Presence? Online Presence is the # and ranking of the accounts that populate in direct and generic searches for your business.
Finally, in this phase we will release a series of strategic press releases that explain the launch of the product and story brand in hopes of assisting in our attempt for viral content.
Your business is projected to score an Online Optimization Rate of 76% just 55 days after signing.
What's Online Optimization? Online Optimization is the ranking amount that your website and listed information populates correctly.
Deliverables: Google, Bing, Firefox, and Safari Listing
We will test all links, verify all 46 business listing accounts are reporting accurately, and ensure that your website is responsive to Google and populating results, where possible.
EXPLAININGOURSUCCESSSTRATEGY
Deliverables: Google My Business Account
We will utilize our man-power, affiliates, and partnerships in the SEO field to build your Google profile and create high-ranking on your website. We will establish target keywords, search terms, and clientele to ensure that your product is found when people are searching within your niche.
ONLINEPRESENCE ONLINEOPTIMIZATION
Deliverables: Social Media
Deliverables: Social Media
What's Sphere Connection? Sphere Connection is the presence of your brand connecting back to its customers and building a following.
We will utilize the created social media accounts to begin marketing with local health and wellness shops, purchasing directors, and inventory suppliers in hopes of establishing a foundation for you to begin pitching your product to large buyers for in-store consignment or bulk ordering. We will also utilize your current customers to target potential buyers and run strategic campaigns targeted at getting customers to try a 12 day trial packet of the product.
We will provide you with strategic coaching on which local consignment or wholesale shops may be interested in your product and provide you with stationary materials, such as brochures and product displays, as needed. (Printing not included in initial presentations) We will also utilize our monthly visits to assist in acquiring retailers and/or bulk customers.
What's Local Market Share? Local Market Share is the amount of the market that prefers your brand over others and follows your digi-efforts.
EXPLAININGOURSUCCESSSTRATEGY
MARKETINGOUTREACH
SPHERECONNECTION
Deliverables: NONE
LOCALMARKETSHARE
What's Market Outreach? Market Outreach is the amount of online activity that shows your brand engaging & contributing to your market.
We will utilize the created social media accounts to locally engage within your community and get people sharing their own stories of health and success throughout your local area to build traction on the story and connect potential consumers to the emotional element of your branding. This is where we will utilize the testimonials sent and leverage your personal training clientelle.
Full service means that our prices are reduced from $125/hr to $95/hr and you receive access to a growth focused Director of Operations & Marketing for the length of your package to include unlimited revisions weekly check in meetings FULL-SERVICE ONE-TIMEFEE& $1,892MONTHLYMARKETING PACKAGE+ADSPEND BEST VALUE ESTIMATEOPTIONS EXPLAINED Single service means that we are going to charge by product at our standard rate of $125/hour based on scheduling availability This will include unlimited SINGLE-SERVICE TOTALONE TIMEFEE'S+ NOMONTHLYDIGITALMARKETINGPACKAGE $500OFF Execute your agreement on the same day you receive your audit and estimate to receive a $500 same day booking discount! 1Mo.FREE Get one month of social media marketing added to your 6 month agreement when you select full service at check out.
LET'SGROW LET'SGROW underdogsolutions.net Ph:919-428-5218 USA
