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Monthly Success Newsletter March 2021 Edition
Building Employees To Help Build Your Business A Message From Our CEO, Charles J. Bonfiglio With our 2021 Annual Convention all wrapped up I want to say a big “Thank You” to everyone who attended! I hope you took away some key insights for your business from our presentations and speakers. I also want to Congratulate all of our Winners from this year’s Awards Ceremony! We are looking forward to seeing the successes you take from this event. As you take these lessons back to your stores, I want to talk about a topic that is very important to me and one I feel is not utilized enough in individual stores. It’s the idea that as store owners you have to first build your business from within, by investing in your employees, and then your business will build itself. Over the last few months, I have seen and heard from store owners who are having problems with finding good employees, holding onto reliable employees, or complaining about current employees not fully committed to your store’s success. Attracting and retaining the right talent starts with YOU – the store owner! We are Tint World® - The #1 Automotive Styling Franchise in the World! We should not be having these issues and I believe that not fully investing in their employees is the reason some stores are having these issues. When I was a store owner, I offered a compensation program to ALL my employees. Having their talent and support is what allowed me to grow to 10 locations. If you don’t offer your employees a competitive compensation plan with training programs, paid holidays, healthcare, and 401k benefits, I guarantee you that someone else will. Not having a comprehensive compensation program will slow your business down, and absorb your time by having to actually run your business shorthanded, loose jobs, and spend time and money advertising and interviewing new staff! If more stores were to adopt this type of compensation program, we at Headquarters, could offer a Career Opportunity Training School Program that would allow these new employees to be successfully placed within your store, and start off with offering a competitive compensation program, which will get them to WANT to join and be committed to our team! There have been many Tint World® employees who have done side jobs, tried to start their own competing business, or they look for a new company that may offer a more complete career opportunity. But the ones who were invested in went on to successful careers such as going to another Tint World® store or finding a career opportunity with another company. Taking the time to train and build an employee’s career is what makes them invested in making your store a success! Building a business starts from within and hiring and keeping the right talent is what is going to take your store to the next level!
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Monthly Success Newsletter March 2021 Edition
Monthly Promotion Reminder
March 2021 - Tax Refund Sale & St. Patrick’s Day Promotion This month we are running two promotions: Tax Refund Sale, March 1st-31st, and a mini promotion for St. Patrick’s Day, March 15th-20th. Thank you to the U.S. and Canadian FAC members for helping the Tint World® Corporate Team put together these great offers. Happy Selling! USA Promotions — This month’s featured promotion for our U.S. locations is Buy Three and Save Big: Receive 15% Off When You Purchase Tint, Paint Protection Film, and Ceramic Coatings packages; followed by the supporting specials which include Take 10% Off Remote Start Systems (Stock Available, Install Additional), FREE Ceramic Coating of Wheels with Purchase of Any Supreme or Ultimate Tint Package, and Receive 15% Off Radar Detectors (Stock Available, Install Additional). CAN Promotions — This month’s featured promotion for the Canadian locations is Win A $250 Gift Card Raffle with Any Purchase Over $250 Between 3/1/21 and 3/30/21; followed by the supporting specials which include Take 10% Off Remote Start Systems (Stock Available, Install Additional), FREE Ceramic Coating of Wheels with Purchase of Any Wheel and Tire Package, and Receive 10% Off Any CarPlay Head Unit Purchase and Install (Stock Available). View the promotion’s landing page here! | *Note: Promotional social media graphics available through SOCi!
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Monthly Success Newsletter March 2021 Edition
Vendor News DS18 Partnership, Welcome Letter We are pleased to announce the new partnership between DS18 and Tint World®! All DS18 products will now be available to Tint World® franchisees. What is DS18? DS18 is a manufacturer for Mobile, Marine & Home Electronic equipment that specializes in 12volt electronics in all sizes, big and small. We are ecstatic to announce the partnership between Tint World® and DS18 Sound! This means you now have access to over 1500 SKU's that will complete any audio package large and small. We carry a vast array of audio for Jeeps, cars and trucks, marine applications, off road, and basically anything you can shove a speaker into when you want loud and clear sound. Our initial Tint World® core focus will be the Jeep category and its’ specialty products. We are happy to be a part of your other contracted brand offerings to fill any voids you may have. We are enthusiasts making products for enthusiasts, so we take the commitment very seriously at all aspects. From our friendly salespeople, to our knowledgeable tech staff, we have many resources and tools at your disposal. With the plethora of online advertising and content we create, we are sure many clients will be happy to see a familiar brand at their favorite Tint World® retailer. Who is DS18? The DS18 brand stands out from other lines in its progressive design and “never-stop-innovating” Attitude. Our team welcomes your feedback so we can constantly improve products. We are here to revolutionize the market delivering a sophisticated, fun & trendy product line that people demand and love. We promise to never stop refreshing our product lines with the coolest designs and technology available so you can always have the most outstanding products technology can offer. Next Steps Your sales representative will reach out to you with all necessary information and our dealer application to be filled out by you. Once this is filled out, we can give you access to the dealer portal and get your orders going right away. You will find all necessary information for you and your franchise to begin a fruitful partnership with DS18 here.
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Monthly Success Newsletter March 2021 Edition
Product Spotlight Saddle Tramp Motorcycle Accessories by Metra Metra Electronics announced new motorcycle products and a universal lighting accessory from Saddle Tramp. A new audio speaker grille is a universal fit for all motorcycle brands, while the lower fairing speaker pods are designed specifically to expand a wide range of popular Harley-Davidson models to utilize aftermarket speakers. For safety and style, new LED handlebar indicator lights increase visibility with dual-color LEDs that fit 0.75-in. to 0.875-in. universal handlebars. These new products will join Saddle Tramp’s growing lineup of motorcycle accessories and will be on display at CES with Metra Electronics. Universal Motorcycle Speaker Grille (BC-SPG) Expand any motorcycle’s sound system to utilize full size 6.5-in. or 6.75-in. aftermarket speakers. • 6.5-in. to 6.75-in. universal speaker grille • This is the same grille supplied with BC-HDLFP • Metal mesh grille with matte black finish • Sold in pairs and includes mounting hardware Harley-Davidson Lower Fairing Speaker Pod (BC-HDLFPP) Expand the sound system in Harley-Davidson 2014-up motorcycles to utilize full size 6.5-in.” or 6.75-in. aftermarket speakers with lower fairing speaker pods that will maximize the bass response. • Fits 6.5-in. to 6.75-in. speakers for 2014 HDs and up • Does not apply to models with Twin-Cooled engines • Fits OEM and Saddle Tramp lower fairings BC-HDLFSP2 • Sold in pairs and includes mounting hardware Handlebar End LED Indicators (BC-HBTS) Low-profile handlebar end LED lights increase the visibility of motorcycle riders without adding bulk to the vehicle. The dual-color LED lights illuminate bright white as daytime running lights and turn amber for turn signal indicators. These universal lights fit handlebars with a diameter between .75-in. up to 0.875-in. • Dual-color (amber turn/white running) • (12) LEDs (6 amber/6 white) • Fits .75-in. up to 0.875-in. bar (inner diameter) • Aluminum housing with polycarbonate lens View Metra’s Saddle Tramp Catalog here for more products and information.
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Monthly Success Newsletter March 2021 Edition
Training & Tips
Avery 2-Day Digital Full Print Commercial Workshop & Color Change Introduction Course No experience required! Learn invaluable wrap information and installation skills that will get you up to speed on how to wrap walls, floors, cut vinyl and vehicles with commercial digital full print wraps. Plus, get an introduction into how to install color change hoods and roofs for profit. This is considered an essential workshop if you are new to the wrap industry or for experienced installers in flat signage looking to get into the more challenging vehicle wraps. There are 3-4 vehicles to practice on plus plenty of practice material so it’s all about getting hands on training over the course of 2-days. The focus of the class is two-fold: how to create a solid foundation of install skills and incorporating this with a business logic that creates professional wraps in lower than average install times. Color Change Workshop with Avery Dennison SW900 Wrap smarter, not harder is what this workshop is all about! This 2-day hands-on workshop focuses solely on the art of color change vehicle wraps. The current industry wide trend regarding color change wraps is usually 4-5 days for install. This usually involves taking off too much hardware and overwrapping which is a drain on profits and bottlenecks workflow. In this workshop, you will learn how to install a professional quality color change wrap in 1 to 2 days. This helps ensure high profits and opens the door to volume. The primary focus points of the workshop are: learning how to wrap bumpers without removing them (a huge time saver), a wide variety of advanced cutting and corner techniques as well as game changing install techniques like The Palm, cold pre-stretch, 3D pre-stretch, The Mouth, Triangles and much more! Practice materials that will be available during the workshop: Colorflow, brushed metallic, carbon, matte metallic and Conform Chrome. View course dates and times, and register here.
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Monthly Success Newsletter March 2021 Edition
Franchisee Spotlight Congratulations On Your 2020 Success! Once again, we want to highlight all of our winners from this year’s Winner’s Circle Awards Ceremony! Congrats to all who won and we look forward to seeing all of your successes in the upcoming year! Million Dollar Club • Dee Patel - Store 010, Chamblee, GA • Jian Guan - Store 017, San Diego, CA • Mike Richards & Dylan Thiel - Store 016, Grapevine, TX • Danny Shenko - Store 023, Fort Lauderdale, FL • Randy & Austin Silver - Store 011, Cary, NC • Jeff & Penny Rackley - Store 014, The Colony, TX Two Million Dollar Club
Best Performing Franchise • Jason Hempel - Store 021, Katy, TX • Todd & Michelle Simms - Store 037, St. Petersburg, FL Franchise USA Ambassador of the Year • Austin Gurba - Store 039, Olathe, KS Franchise CAN Ambassador of the Year • Robert Lebovic - Store 4005, Pickering, ON Franchise Mentor of the Year
• Santiago & Dominica Rojas - Store 050, Massapequa Park, NY
• Jason Heller - Store 077, Wilmington, DE
• Tim & Stacy Kjaer - Store 044, Medford, NY
Local Marketing Impact
Franchise of the Year
• Dee Patel - Store 010, Chamblee, GA
• Dee Patel - Store 010, Chamblee, GA
Rookie of the Year
Top Gun Franchise
• Greg & Melissa Alan - Store 034, San Marcos, CA
• Santiago & Dominica Rojas - Store 050, Massapequa Park, NY
Most Improved Franchise • Mark Eastland - Store 005, Hutto, TX
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Monthly Success Newsletter March 2021 Edition
Franchisee Spotlight (Cont.) Outstanding Growth • Tom & Drew Nixon - Store 068, Charleston, SC • Sam Jowkari - Store 049, Missouri City, TX • Scott Lemmon - Store 040, Cumming, GA Social Media Achievement • Todd & Michelle Simms - Store 037, St. Petersburg, FL • Todd & Michelle Simms - Store 052, Palm Harbor, FL • Santiago & Dominica Rojas - Store 050, Massapequa Park, NY • Mike Richards & Dylan Thiel - Store 016, Grapevine, TX • Mike Richards & Dylan Thiel - Store 018, Rowlett, TX • Randy & Austin Silver - Store 011, Cary, NC • Pete & Barbra Muller - Store 028, Longwood, FL • Jeff & Penny Rackley - Store 014, The Colony, TX • Arif Notta - Store 013, Dallas, TX • Chris & Michelle Mays - Store 066, Port Charlotte, FL • Greg & Melissa Alan - Store 034, San Marcos, CA • Sohail Khan - Store 073, Livonia, MI • LeRoy Schubert - Store 065, Sterling, VA • Jian Guan - Store 017, San Diego, CA
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Monthly Success Newsletter March 2021 Edition
Corporate Contact List The Tint World® Corporate Team is dedicated to assisting franchisees, whether it be marketing intiatives or systems set-up. Please see below for the appropriate department/contact for any inquiries that may aries and someone on the team will respond within a timely manner. We are here to help YOU - our Tint World® family! Vendor Relations:
Marketing Department
Paul Pirror, Chief Strategy Officer & Vendor Manager
Jacob Eisenberg, Director of Marketing Madison Belfour, Digital Marketing Analyst
Email: Paul.Pirro@TintWorld.com
Email: Marketing@TintWorld.com
Contact for: Vendor Inquiries/Issues
Contact for: Social Media Setup/Campaigns, SOCi platform, Google PPC Advertising Campaigns/Leads, Reporting Platforms, etc.
Information Technology (IT): Sean Christianson, Director of Digital Technologies Nicholas Sherman, Front-End Developer
Creative Department:
Email: Support@TintWorld.com
Maria Landaeta, Graphic Designer
Contact for: Requests/Inquiries for Tint World Website, CRM (Franconnect) Leads, Store/Owner Email Accounts, Digital Displays, etc.
Email: Creative@TintWorld.com Contact for: Flyers, Social Media Graphics, Window Graphics, Newspaper/Magazine Ads, Postcards, etc.
Accounting Department:
*Note: For all creative requests, please fill out the Creative Request Form. For window graphics requests, please fill out the Window Graphics Request Form. They must be attached to your initial request email.
Jeanette Bonfiglio, Chief Financial Officer Donna Brenner, Senior Accounting Manager Email: Accounting@TintWorld.com
As a general note, please make sure to always reply all to any email with these groups, as it will continue to keep our full team copied and help expedite any responses and/or resolutions.
Contact for: Billing, Insurance, etc. *Note: For any adjustments to your PPC, please fill out the PPC Request Form. To kick off a or for any adjustments to your Social Media campaigns, please fill out the SM Request Form. Both forms should be emailed to Campaigns@TintWorld.com.
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