58 Fit for the Future: Why Fitness Franchises Are a Power Move in 2025 and Beyond by John Ngo
IV NUTRITION Fuel, Recover, Perform: How IV Nutrition is Changing the Game for Fitness Enthusiasts by Rachel West
66 The Torch Is Passed: How Boutique Fitness Brands Are Redefining the Gym Experience by Lane Klastow
70 Peak 360 Fitness: How Founder Dominic Novak Fine-Tuned His Expertise into the Ultimate Fitness Concept by Rick Morgin
Fitness meets VP Fitness by Stephanie M. Peltier
Financial Fitness for Franchisees: Your Playbook by Sha Grondin
FLOOR COVERINGS INTERNATIONAL™
Dual Degrees This Engineer Served Fortune 500 Companies Before Becoming a Franchisee by Rhonda Sanderson
104 THE TACO SPOT
Two Brothers, a Storage Unit, and the American Dream
110 MOSQUITONIX
Keeping Outdoor Workouts Pest-Free by Rachel West
114 RESTING RAINBOW
How Resting Rainbow Scaled Nationally With Fractional Franchise Operations Support by Brian Guyre
120 ASK THE RESULTS GUY™
Why the World Rewards Speed by Tony Jeary
124 PATCHMASTER
Repairing Walls & Building Strength by Rachel West
128 CRAYOLA® IMAGINE ARTS ACADEMY™
Flex Those Creative Muscles This Summer with Crayola® Imagine Arts Academy™ by Tracy Woods
132 4EVERCHARGE
Awards 10 New Locations Amid Surging EV Charging Demand by Rhonda Sanderson
136 IBUY
Why iBuy App is a Smart, Profitable, Modern Franchise Opportunity
140 50 Years of Fitness Franchises –Then and Now by Joe Fox
146 Fitness Boom’s Surprising Impact on Skincare Industry Growth by Robin Deering
150 PLUNGE HOUSE
The First Franchise to Make Hydro Contrast Therapy a Scalable, Science-Backed Wellness Business
154 POSTNET
Franchising in 2025: Minimizing Risks While Maximizing Success by Bill McPherson
IFIT FOR THE FUTURE
Why Health & Wellness Franchises Are Dominating in 2025
f there's one thing the pandemic permanently etched into the collective psyche, it’s this: health is wealth. In the years since, Americans haven’t just bounced back—they’ve sprinted toward better fitness, mindfulness, and longevity. And now, in 2025, the fitness and wellness franchising industry is seeing a powerful second wind.
Driven by a blend of consumer demand, innovation, and entrepreneurial opportunity, health and wellness franchises have evolved far beyond your traditional gym membership. They’ve become cultural cornerstones of a $100 billion-plus industry in the U.S. alone—offering a blueprint for franchisees looking to invest in scalable, mission-driven businesses.
THE INDUSTRY BY THE NUMBERS
According to the International Health, Racquet & Sportsclub Association (IHRSA), the global health club industry was valued at $96.7 billion before the pandemic. By 2025, it's projected to reach $125 billion, with the U.S. commanding a lion’s share. Even more compelling? Nearly 40% of all fitness businesses are now franchise-affiliated, per FRANdata, underscoring the model’s strength and popularity.
The wellness industry, which includes everything from recovery lounges and cryotherapy to IV drip bars and meditation studios, is valued at over $1.8 trillion globally, with franchised models leading expansion in the U.S. and Europe. In fact, wellness franchising grew
WELLNESS FRANCHISING GREW 12.7% IN 2024, OUTPACING RESTAURANT
AND RETAIL SEGMENTS, ACCORDING TO IBISWORLD.
12.7% in 2024, outpacing restaurant and retail segments, according to IBISWorld.
It’s not just the numbers—it’s the stickiness of the trend. As Millennials and Gen Z continue prioritizing holistic health and work-life balance, they are fueling a new generation of consumers—and franchise owners—who value purpose just as much as profit.
WHO’S LEADING THE PACK IN 2025
The modern fitness franchise looks a lot different than the one-size-fits-all gym of yesteryear. Today’s market is all about specialization, experience, and tech integration.
Orangetheory Fitness, the boutique group training giant, remains a heavyweight in the space, boasting over 1,500 locations worldwide. With its data-driven heart rate monitoring and structured 60-minute classes, it continues to attract a loyal base of time-crunched professionals. Meanwhile, beem Ligh Sauna—a franchise offering a range of light therapy and sauna, caters to a crowd that values efficiency, privacy, and passive detox benefits.
And then there’s StretchLab, The DRIPBaR, and Restore Hyper Wellness—all examples of brands pushing beyond traditional fitness into biohacking, recovery, and personalized wellness. These concepts appeal to aging populations and high performers looking to maximize healthspan, not just lifespan.
From mega platforms like Xponential Fitness to smaller startups there is a range of platforms to suit every ownership model.
WHY FRANCHISEES ARE FLOCKING IN
For entrepreneurs seeking resilient, communitydriven businesses, fitness and wellness franchises offer several advantages:
1.
Recurring Revenue Models
Many franchises operate on monthly membership subscriptions, creating predictable cash flow. Some—like Anytime Fitness or Club Pilates—layer in retail and upsell opportunities, increasing lifetime value per member.
2. Brand Loyalty
Wellness is personal. People build emotional relationships with the places that help them feel their best. Franchises that provide great service and results often enjoy high retention and powerful word-of-mouth marketing.
3.
Low Employee Count
Unlike food service franchises that may require large staff, many boutique fitness studios and wellness centers operate efficiently with a lean team of certified trainers or technicians.
4.
Cultural Momentum
There’s a generational push toward entrepreneurship, and owning a wellness franchise gives business owners the rare chance to align with cultural good—helping others live longer, better lives.
5. Real Estate Flexibility
With hybrid and remote work reshaping retail footprints, landlords are increasingly open to working with experiential tenants like fitness and wellness brands. Many franchises operate successfully in 1,500–2,500 sq. ft. footprints, ideal for suburban centers and even converted office parks.
FITNESS AND WELLNESS FRANCHISING ISN’T JUST A TREND—IT’S BECOMING A PERMANENT FIXTURE OF HOW AMERICANS LIVE, WORK, AND INVEST.
WHO SHOULD JUMP IN?
Not every franchisee needs a background in fitness. In fact, many of today’s top-performing owners come from corporate America, healthcare, or real estate—bringing with them operational rigor and customer-first mindsets.
The key is to choose a concept that aligns with your passion and market. Urban neighborhoods may demand high-intensity interval training brands or boutique yoga, while suburban or aging populations may respond better to recovery lounges or low-impact offerings like Pilates and stretching.
It’s also essential to evaluate the total investment range, royalty structures, and training support. Some franchises, like Burn Boot Camp, emphasize community building and offer hands-on launch guidance. Others, like Bodybar Pilates, target semi-absentee owners looking for scalability.
FINAL REPS
Fitness and wellness franchising isn’t just a trend—it’s becoming a permanent fixture of how Americans live, work, and invest. As the market grows and consumers demand ever more personalized, results-driven experiences, franchisees have a unique opportunity to ride the wellness wave while building real wealth.
In 2025, opening a gym or wellness center isn’t just about kettlebells and yoga mats—it’s about being part of a movement. And that’s a business model built to last.
Nick Neonakis Editor, Franchise Journal
FOUNDER NICK NEONAKIS
DESIGN DIRECTOR
Pete Neonakis
DIGITAL DIRECTOR
Chantae Arrington
ART DIRECTOR
Brenda Lesch
SENIOR EDITOR
Steve Belko
SENIOR CONTRIBUTING EDITOR
Joe Fox
ONLINE EDITOR
Seth Lederman
STAFF WRITER
Megan Neonakis
SOCIAL MEDIA
EDITOR
Ted O'Shea
ASSOCIATE EDITOR
Mariel Miller
ONLINE EDITOR
Greg Gasparini
VIDEO PRODUCER
Matt Panepinto
CONTRIBUTORS
Becca Fox
Sha Grondin
Brian Guyre
Bob Hays
Kyle Heck
Tony Jeary
Lane Klastow
Seth Lederman
Bill McPherson
Rick Morgin
Alex Neonakis
John Ngo
Stephanie M. Peltier
Rhonda Sanderson
Jack Tiwari
Rachel West
"Jimmy Ray”
Whiteside II
Tracy Woods
Transform Your Body and Mind
When,Joseph Pilates first introduced his method of exercise in the early 20th century, he created a system that focused on building strength, flexibility, and control. One of his greatest inventions to aid this practice was the Pilates Reformer — a machine that has since become a cornerstone in the world of fitness and rehabilitation. Today, Reformer Pilates is celebrated worldwide for its ability to deliver full-body transformation, combining dynamic resistance training with mindful movement.
What is a Pilates Reformer?
At first glance, a Pilates Reformer may look intimidating. With its sliding carriage, adjustable springs, straps, footbar, and headrest, it almost resembles a piece of equipment out of a futuristic gym. However, each part of the Reformer has a very specific role, designed to assist and challenge the body in different ways. The springs provide resistance, making the body work harder to maintain stability and control. This creates a workout that is low-impact but highly effective, perfect for people at all fitness levels — whether beginners, athletes, or those recovering from injuries.
Exercises on the Reformer can be performed lying down, seated, kneeling, or standing. Movements can be slow and controlled or more dynamic,
depending on the focus of the session.
Key Benefits of Reformer Pilates
1. Full-Body Strengthening
Unlike some forms of exercise that target only specific areas, Reformer Pilates challenges the entire body. Each movement engages the core, stabilizes the muscles, and promotes balanced strength from head to toe.
2. Improved Flexibility
The controlled, lengthening movements on the Reformer encourage flexibility without placing stress on the joints. Over time, many practitioners notice improved mobility, better posture, and reduced stiffness.
3. Core Stability and Posture
One of the central focuses of Pilates is strengthening the core muscles — not just the
visible abs, but deeper muscles that support the spine and pelvis. A strong core leads to better posture, reduced back pain, and enhanced athletic performance.
4. Injury Prevention and Rehabilitation
Reformer Pilates is widely used by physiotherapists to help patients recover from injuries. The adjustable resistance and controlled movements allow individuals to regain strength safely, with minimal strain on the body.
5. Mind-Body Connection
Pilates is often called "mindful exercise." Concentration, breathing, and precision are crucial elements of every movement, encouraging a deep awareness of the body. This connection not only enhances performance but also promotes stress relief and mental clarity.
Reformer Pilates vs Mat Pilates: What’s the Difference?
While both forms are based on the original principles developed by Joseph Pilates, there are key differences:
Resistance: Reformer Pilates uses spring-based resistance, making exercises either more challenging or more supportive. Mat Pilates relies mostly on body weight and gravity.
Variety of Movements: The Reformer allows for a wider range of exercises, including movements that can’t easily be replicated on the mat.
Support: The Reformer can assist beginners or those with injuries, offering support that might be difficult to achieve on the floor.
Intensity: With spring adjustments, the Reformer can increase intensity, offering a deeper strength-building component than mat Pilates alone.
Many practitioners find that combining both Mat and Reformer sessions brings the best results.
What to Expect in a Reformer Pilates Class
If you are new to Reformer Pilates, your first class might feel unfamiliar — and that’s perfectly normal. Instructors
typically start with a basic introduction to the machine, teaching you how to safely adjust springs, use the straps, and position yourself on the carriage.
Classes often focus on:
Breathing techniques to engage the core
Proper spinal alignment
Full-body exercises targeting arms, legs, glutes, and back
Core-focused movements to strengthen the abdominal and pelvic regions
Flexibility work through controlled stretches
Some classes may have a specific theme, like "Athletic Conditioning," "Posture and Core Strength," or "Stretch and Restore."
Typically, a Reformer class lasts around 50 to 60 minutes. Group classes usually have a small number of participants, ensuring that the instructor can give personalized attention.
Common Misconceptions About Reformer Pilates
"It’s only for women."
While Pilates classes often have more female participants, Reformer Pilates is incredibly beneficial for men as well, especially athletes looking to improve flexibility, core strength, and balance.
"It’s not a real workout."
Many people assume Pilates is easy until they try it. Reformer Pilates can be extremely challenging, especially with spring adjustments that add serious resistance.
"You need to be flexible to start."
Flexibility is a result, not a prerequisite. In fact, those who feel stiff and tight often see the most dramatic benefits from starting a Pilates practice.
Final Thoughts: A Pathway to a Stronger, Healthier You
Reformer Pilates is more than just an exercise routine — it’s a journey into understanding your body’s capabilities and potential. Through precise, mindful movement, it strengthens your core, enhances your flexibility, supports joint health, and promotes a sense of balance, both physically and mentally. Whether you are an elite athlete, a new mother, someone recovering from injury, or simply a person seeking a healthier lifestyle, Reformer Pilates offers a dynamic and rewarding way to transform your fitness journey.
The best part? It’s never too early or too late to start. Step onto the Reformer, and discover the strength, flexibility, and confidence you’ve always had within you — just waiting to be unlocked.
Burn Pilates: Where Precision Meets Power
Forget everything you think you know about Pilates. Burn Pilates isn’t just a workout — it’s an experience that redefines your strength, focus, and endurance. Born from the classic Pilates method but supercharged for today's athletes, Burn Pilates is where intensity, precision, and power collide. It’s about chasing the burn — and loving every second of it.
What is Burn Pilates?
Burn Pilates is a high-intensity, low-impact training method that takes the control and technique of traditional Pilates and fuses it with strength drills, isometric holds, slow-resistance movements, and modern athletic conditioning. It uses spring-loaded equipment like the Reformer, or even custom-built machines designed for maximum tension and minimal release, ensuring your muscles never get a break until the final second. In short: it’s Pilates made tougher, stronger, and more results-driven.
Why Burn Pilates Is Different
Instead of stretching through a flow or holding static poses, Burn Pilates puts your muscles in survival mode. You're constantly fighting tension, adjusting tiny muscles you didn't even know existed, and pushing deeper into fatigue — all without the impact and injury risk that comes with traditional weightlifting or
cardio. Here’s how Burn Pilates stands out:
1. Extended Time Under Tension
In Burn Pilates, you hold, pulse, and move through exercises while never fully releasing the muscle. This prolonged contraction tears down muscle fibers in the best way possible, leading to faster strength gains and visible toning.
2. Micro-Movements, Maximum Results
It’s not about big lifts or jumps. It's the tiny, relentless pulses, the half-inch holds, and the slow, deliberate slides that set your muscles on fire. Micromovements build precision strength, ensuring every fiber is activated and none are left behind.
3. Energy Systems Overload Burn Pilates challenges both
your aerobic and anaerobic systems simultaneously. You’ll feel your heart pounding even though you're barely moving an inch — because your body is working that hard internally. Expect sweat. Expect shaking.
4. Static Holds That Crush You (In a Good Way)
Between slow movements, Burn Pilates often incorporates brutal static holds that seem simple — until you're 40 seconds in and fighting to stay steady. These holds develop deep stability, boost muscle endurance, and carve definition faster than dynamic movements alone.
5. Seamless Full-Body Transitions
Every exercise in Burn Pilates flows into the next. You’re not stopping to reset. You’re twisting, pivoting, reaching, and extending into new moves
without ever fully resting — forcing your entire body to stay engaged and alert throughout.
Benefits of Burn Pilates
Beyond the visible (yes, you will absolutely get more toned), Burn Pilates delivers a layered transformation:
Sculpted, Not Bulky
Thanks to the emphasis on slow resistance and functional strength, your body becomes more sculpted, defined, and athletically lean — not bulky or stiff.
Resilient Joints and Core
Every move stabilizes the spine, strengthens small support muscles around joints, and trains your body to move efficiently under pressure — making you more injury-proof in your daily life and other
workouts. Sharpened Focus and Coordination Because each movement demands total concentration, Burn Pilates fine-tunes your mind-body connection, enhancing your balance, coordination, and movement control both inside and outside the studio.
Elevated Fat Burn
Unlike traditional steady-state workouts, Burn Pilates increases your post-workout EPOC (Excess Post-exercise Oxygen Consumption). Translation: you keep burning calories for hours after you leave the class.
The
Burn Mindset
Burn Pilates isn’t just about sculpting your body. It builds mental endurance. It trains you to stay present when everything inside you says "stop." It teaches
you to embrace discomfort as a path to strength, resilience, and transformation. Every pulse. Every shake. Every second you hold when you want to collapse — that's where the real magic happens. That’s Burn Pilates.
Burn to Rise
Burn Pilates is not a class you get through.
It’s a class you grow through. When you leave, you’re stronger than when you walked in — physically, mentally, and emotionally. Burn Pilates ignites something in you that lasts far beyond the studio walls: the confidence to take on any challenge and the strength to crush it.
Burn today. Rise tomorrow.
The Circuit Factory: Revolutionizing Fitness in the UAE
In a region saturated with high-end gyms and boutique studios, The Circuit Factory stands out as a brand that has redefined the fitness experience in the UAE.
Founded with a clear mission — to make people fitter, healthier, and happier — The Circuit Factory has gained a loyal following by offering more than just workouts; it delivers complete lifestyle transformations.
A Different Approach to Fitness
Unlike traditional gyms that focus on machines and isolated exercises, The Circuit Factory builds its philosophy around group circuit training. Each class is a high-energy session where participants move through different exercise stations, blending strength, cardio, and functional training. The workouts are designed to burn fat, build muscle, and dramatically improve endurance — all within a supportive, community-driven environment.
Classes are never the same, which keeps the routine exciting and challenging. From weightlifting to bodyweight exercises, from sprinting drills to creative cardio challenges, no two sessions feel alike. This variety helps prevent fitness plateaus and keeps members
consistently engaged.
More Than Just Physical Transformation
The Circuit Factory's core belief is that fitness is not just about the body — it’s about mindset. The environment they cultivate is non-intimidating, positive, and inclusive. Regardless of fitness level — whether someone is a beginner or a seasoned athlete — everyone trains side-by-side, pushing their limits together. The trainers, known as "motivators," aren't just there to count reps; they actively encourage, correct form, and create a contagious energy that fuels the entire room.
Beyond the workouts, The Circuit Factory offers nutrition support, challenges, and wellness
workshops, understanding that sustainable results require a holistic approach.
The 30-Day Challenge: A Signature Program
One of the studio’s most popular programs is the 30Day Challenge, an intensive experience combining workout programming with structured meal plans, accountability, and community motivation. Participants often see major transformations, not just in weight loss, but in strength, stamina, and overall confidence. The success stories from the 30Day Challenge have fueled The Circuit Factory’s reputation as a destination for people serious about lasting change.
A Unique Brand Identity
Unlike sterile gym environments, The Circuit Factory has a raw, edgy vibe. The music is loud, the atmosphere is energetic, and the culture is all about pushing yourself — but without ego. Their branding — casual, humorous, sometimes even cheeky — also sets them apart. From slogans like “We kill calories for a living” to playful social media content, The Circuit Factory maintains a relatable voice that resonates with Dubai’s multicultural,
youthful crowd.
Locations and Expansion
Since its inception, The Circuit Factory has expanded across Dubai, with locations in: Al Quoz (flagship)
Jumeirah Park
• Motor City Business Bay
• And pop-up events across the city
Their continued growth reflects not just the demand for better fitness solutions, but also the loyalty and passion they’ve built
among their members.
Final Thoughts
In a world where fitness can sometimes feel superficial or intimidating, The Circuit Factory reminds us that fitness is for everyone — and that hard work, community, and a little bit of fun can lead to incredible results. Whether you're looking to jumpstart your health journey, push past a plateau, or find a tribe that keeps you accountable, The Circuit Factory might just be the place where your transformation begins.
The Burrow Life
In the world of fitness and boxing, The Burrow Life stands as a transformative leader in Kuwait, offering an unparalleled blend of highintensity boxing, wellness, and community engagement. This modern fitness destination isn’t just a gym; it’s a lifestyle, built with the mission of bringing people together through fitness and offering an inclusive space where individuals can push their limits, improve their physical health, and work towards achieving their goals.
The Burrow Life offers an experience that combines expert training, personalized care, and a unique atmosphere that keeps members motivated. From boxing enthusiasts to beginners just getting into fitness, The Burrow Life has something to offer for every type of athlete. With its modern design, diverse range of classes, and a focus on holistic health, The Burrow Life is fast becoming one of Kuwait’s most soughtafter fitness destinations.
The Boxing Focus at The Burrow Life
At the core of The Burrow Life’s offerings lies its boxing program, which has quickly gained popularity for its emphasis on technique, strength, and conditioning. Boxing is not just about punching; it is a comprehensive workout that engages every part of the body and mind. The Burrow Life’s boxing arena is equipped with
professional-grade equipment, including an elevated boxing ring, punching bags, speed bags, and weight stations, allowing members to work on everything from footwork and head movement to power punches and endurance.
The gym’s boxing classes are led by expert trainers who bring years of experience in the sport, both locally and internationally. The trainers at The Burrow Life take a personalized approach to coaching, ensuring that every member, no matter their experience level, receives the attention and guidance they need. From beginners to seasoned boxers, The Burrow Life’s boxing program is designed to challenge and inspire participants to reach their full potential. The program is built on building strength, agility, and cardio, while also improving mental toughness
and focus.
The boxing sessions range from group classes that are highintensity and fast-paced to oneon-one training sessions that focus on technical skills and individualized progress. These sessions also include strength and conditioning circuits, helping members build a solid foundation in boxing fitness and overall athleticism.
An Immersive and Inspiring Space
The design of The Burrow Life plays a crucial role in creating an immersive fitness experience. Drawing inspiration from retro boxing gyms, the gym combines old-school aesthetics with modern functionality. The use of industrial materials such as concrete, steel beams, and subway tiles contrasts with the warmth of natural wood and contemporary
fixtures. This combination creates a welcoming yet intense atmosphere, perfect for workouts that challenge both the body and mind.
The layout is designed to allow a natural flow of movement between different areas, ensuring a seamless experience as members transition from one activity to the next. The open-plan design encourages interaction between members, fostering a sense of community that is central to the gym’s philosophy. The inclusion of skylight openings and curved glass corners allows natural light to fill the space, creating a bright and airy environment that adds to the uplifting energy of the gym.
The Burrow Life also features semi-private workout halls, giving members the option to train in a more intimate, personalized environment. These spaces cater to those who prefer smaller, more focused group classes or individual training sessions with a dedicated coach. For members who enjoy a more social atmosphere, the gym also offers a spacious lounge area where members can relax, enjoy a post-workout drink, or socialize with fellow fitness enthusiasts.
Building a Supportive Community
The Burrow Life is more than
just a gym; it’s a community of individuals who share a passion for health, fitness, and boxing. Members of The Burrow Life frequently comment on the welcoming and supportive environment that the gym fosters. From the trainers to the members, everyone is encouraged to reach their personal best, no matter their fitness level.
The community-driven approach at The Burrow Life extends to its events and workshops, which include fitness challenges, nutrition seminars, and wellness retreats. These events allow members to connect, learn, and grow together, further strengthening the sense of camaraderie that makes The Burrow Life so unique. The Burrow Life is a place where fitness goals are not only achieved, but celebrated with others who share the same commitment to health and well-being.
Expanding Its Reach Across Kuwait
The Burrow Life currently operates multiple locations across Kuwait, making it easy for individuals in different parts of the city to access its toptier fitness facilities. Whether you’re in Sabhan, Shuwaikh, or Hawally, The Burrow Life offers convenient access to its state-of-the-art facilities. The expansion of The Burrow Life
has allowed the gym to bring its unique approach to fitness to a broader audience, solidifying its place as a leader in Kuwait’s fitness scene.
Member Testimonials: What People Are Saying
Members consistently express how The Burrow Life has transformed their fitness journeys. One member shared that the gym’s “intimate yet intense” atmosphere helped them improve both their physical and mental toughness. They added that the trainers go above and beyond to cater to each individual’s needs, making them feel like part of a family rather than just another member of a gym. Another member commented on the variety of classes offered and how the recovery services made a huge difference in their overall performance.
Join The Burrow Life Today
Whether you’re looking to take up boxing for the first time, improve your fitness level, or join a community of likeminded individuals, The Burrow Life offers everything you need to succeed. From world-class boxing training to holistic wellness services, The Burrow Life is a complete fitness experience that can transform your approach to health.
Royal Box & Fit
Ne stled within the luxurious Seven Palm Hotel on Dubai's iconic Palm Jumeirah, Royal Boxing & Fitness stands as a beacon of elite fitness and wellness. Since its grand opening in April 2024, the club has swiftly established itself as a premier destination for those seeking a comprehensive approach to health, combining cuttingedge training with holistic recovery services.
A Visionary Approach to Fitness
Founded by Vladimir Zhadan, Royal Boxing & Fitness was conceived to transcend the conventional gym experience. Zhadan envisioned a space where individuals could achieve their fitness goals while enjoying the process. His mission was clear: to make martial arts and fitness accessible to everyone, fostering a community that embodies teamwork, dedication, and a shared commitment to health
State-of-the-Art Facilities
Spanning a meticulously designed 150 sqm training area, the facility boasts a 4.5 by 4.5-meter boxing ring, specialized boxing bags, and interactive training stations. Members can engage in workouts using Technogym Skillrun treadmills, which offer power and cardio conditioning through onboard videoguided sessions and tailored workouts for athletic training.
Additionally, the club features VR boxing programs that provide high-intensity interval training workouts, helping boxers build endurance and stamina while reducing the impact on their bodies.
Holistic Wellness Services
Understanding the importance of recovery in any fitness journey, Royal Boxing & Fitness offers a comprehensive spa and wellness center. Members can indulge in various massage therapies, including sports, Thai, relaxing, anti-cellulite, and regenerative massages, all designed to alleviate muscle tension and promote overall well-being. For those seeking advanced recovery methods, the club provides cryotherapy sessions at temperatures as low as -85°C, aiming to reduce inflammation and accelerate muscle recovery.
Innovative Training Programs
Royal Boxing & Fitness caters to a diverse clientele with its range of training programs:
Boxing & Kickboxing: From beginners to professionals, these classes focus on technique, strength, and endurance.
MMA: Comprehensive training that encompasses various martial arts disciplines.
HIIT & Functional Fitness:
High-intensity workouts aimed at improving cardiovascular health and overall fitness.
Youth Programs: Tailored sessions for children, promoting discipline and physical development.
Each class is designed to provide a full-body workout,
enhancing strength, agility, and coordination. The club's use of heart rate monitors ensures that members train within their optimal zones, maximizing results while maintaining safety.
Exclusive Member Benefits
Members of Royal Boxing & Fitness enjoy a host of exclusive benefits:
Premium Group Classes: Limited to a maximum of 8 participants, ensuring personalized attention and a focused training environment.
Complimentary Recovery Services: Season ticket holders receive access to cryotherapy sessions and other recovery
treatments.
Exclusive Merchandise: New members are gifted a comprehensive package, including a T-shirt, boxing gloves, a bottle cap, towels, and bandages.
A Community-Centric Atmosphere
Royal Boxing & Fitness prides itself on fostering a supportive and inclusive community. The club's design and programming encourage interaction and camaraderie among members, creating an environment where individuals can thrive together. Whether it's through group classes, social events, or shared training experiences, the sense
of belonging is palpable.
Royal Boxing & Fitness at The Palm Jumeirah offers more than just a place to work out; it provides an immersive experience that caters to the body, mind, and spirit. With its state-of-the-art facilities, innovative training programs, and holistic wellness services, the club stands as a testament to Dubai's commitment to excellence in fitness and health. For those seeking a comprehensive approach to well-being, Royal Boxing & Fitness is the destination of choice.
Future-Proof Your Franchise
Economic uncertainty is a given, but you can prepare
by Seth Lederman, Consultant, The Franchise Consulting Company
In these matters, the only certainty is that nothing is certain.” These words, often attributed to Roman author Pliny the Elder, have never rung truer. Today’s economy is uncertain, and businesses everywhere are bracing themselves. When you became a franchisee, you knew that there would be ups and downs, but what did you do to prepare
for those downs so you could not only mitigate their damage but hopefully continue to thrive?
In times of economic uncertainty—rising inflation, shifting consumer behavior, supply chain disruptions, or geopolitical instability— franchise businesses often find themselves balancing on a tightrope. While franchising as a business model offers
inherent advantages like brand recognition, built-in support, and economies of scale, these benefits alone aren’t enough to weather unpredictable storms.
Futureproofing isn’t just a buzzword—it’s a survival strategy. Here are 10 ways you can strengthen your franchise's position to handle upheaval.
1. CONTINUOUSLY MONITOR THE ECONOMIC LANDSCAPE
Futureproofing isn’t a onetime exercise—it requires continuous awareness and adjustment. Franchise leaders must stay informed about broader economic indicators such as interest rate changes, consumer confidence, inflation rates, and industryspecific trends.
More importantly, establishing regular business health checkins—monthly or quarterly— ensures the franchise system remains nimble and prepared to pivot. In dynamic markets, those who actively monitor the situation are better positioned to make timely, strategic decisions that protect and grow their operations.
2. DIVERSIFY REVENUE STREAMS WITHIN THE MODEL
Franchise owners can no longer rely solely on a single product or service line. In uncertain economies, customer preferences can shift quickly, and demand for discretionary spending may dip. Franchise systems that allow multi-revenue options— such as upsells, subscription models, seasonal offerings, digital services, or add-ons— are better positioned for longevity.
For example, a fitness franchise might offer online classes, branded merchandise, and wellness supplements alongside in-person services. A QSR franchise might add curbside pickup, delivery partnerships, or meal kits. Revenue flexibility ensures the business doesn’t falter if one stream takes a hit.
3. EMBRACE TECHNOLOGY FOR EFFICIENCY AND CUSTOMER ENGAGEMENT
Technology adoption is no longer optional—it’s a cornerstone of resilience. During downturns, operational efficiency can be the deciding factor between profit and loss. Franchises should invest in tech that automates repetitive tasks (inventory, scheduling, payroll) and enhances customer experience (mobile ordering, loyalty apps, CRM systems). AI and data analytics also help franchisees make informed decisions faster. For example, predictive tools can optimize inventory management, preventing costly overstock or shortages. Automated
marketing platforms can tailor promotions based on customer behavior, improving ROI.
More importantly, these tools create agility. A franchise network that can pivot its marketing or menu offering based on real-time insights stands stronger in unpredictable markets.
4. STRENGTHEN SUPPLY CHAIN RESILIENCE
Supply chain instability became a headline concern during the pandemic and continues to affect global operations. Franchisors must work closely with suppliers to diversify sourcing, build local alternatives, and implement real-time monitoring systems.
Forward-looking franchise systems negotiate backup vendors or keep safety stock levels for critical materials. Some are moving toward nearshoring—sourcing closer to their markets—to reduce reliance on global logistics and foreign trade policies. A resilient supply chain reduces business interruption, which keeps customers happy and doors open.
5. REINFORCE FINANCIAL DISCIPLINE AND SCENARIO PLANNING
Franchisees should be trained to monitor cash flow carefully, maintain emergency funds, and budget conservatively. Franchisors can support this by providing financial playbooks, real-time dashboards, and business forecasting tools.
Scenario planning—creating models based on best-case, moderate, and worst-case economic outcomes—
enables both franchisors and franchisees to prepare in advance. What happens if sales drop 20%? How should staffing be adjusted? What expenses are essential, and what can be deferred? When franchisees are financially literate and prepared, they can make smarter decisions, negotiate better with vendors, and avoid panic-driven cuts that harm long-term viability.
6. PRIORITIZE EMPLOYEE RETENTION AND TALENT FLEXIBILITY
Labor shortages and rising wage expectations can put immense pressure on franchise operations. In tough times, it’s easy to see payroll as an area to trim—but losing skilled workers can cause lasting damage.
Franchises that invest in cross-training, flexible scheduling, performancebased incentives, and professional development build loyalty and efficiency. Team members who can move across roles or locations can fill in gaps during labor crunches, reducing downtime.
Moreover, purpose-driven culture and strong leadership at the unit level make a difference. Franchisees who foster a positive environment and show resilience set the tone for their teams, creating a shared sense of mission.
7. STRENGTHEN FRANCHISOR-FRANCHISEE COMMUNICATION AND SUPPORT
One of the defining strengths of a good franchise system is mutual support. During periods of uncertainty, this relationship becomes even more critical. Franchisors must step up with clear communication, real-time data, marketing support, and guidance. This can include:
• Emergency communication protocols
• Updated branding or messaging guidance
• Centralized procurement updates
• Mental health resources for franchise owners Franchise advisory councils
or peer support networks can also be effective in sharing strategies across the system. When everyone works from the same playbook, the brand remains cohesive and strong.
8. ADAPT TO LOCAL MARKET CONDITIONS
While national trends provide a macro view, real-time resilience happens at the community level. Franchisees should be empowered to respond to local economic shifts—whether it’s offering new discounts, adjusting service hours, or changing how they market to their base.
Franchisors that allow some degree of regional or seasonal customization while maintaining core brand standards often see better performance. This agile, decentralized approach builds stronger ties with local consumers and reflects the on-the-ground realities of each market.
9. DOUBLE DOWN ON BRAND TRUST AND CUSTOMER LOYALTY
In a shaky economy, customers become more discerning. They gravitate toward brands they trust for value, consistency, and experience. Franchises that maintain high standards, transparent pricing, and responsive customer service gain long-term loyalty.
Loyalty programs, community involvement, and personalized experiences (online and offline) build trust. Brands that successfully weather economic storms often deepen—not dilute—their customer relationships during lean times.
10. INNOVATE WITH CAUTION, BUT DON’T FREEZE
Uncertainty often leads businesses to go into hibernation mode—cutting R&D, pausing expansion, and delaying innovation. But futureproofing doesn’t mean freezing. Smart franchises continue to test new ideas at low risk, like pilot programs, limitedtime offers, or pop-up services. Even modest innovation keeps the brand relevant, meets evolving customer expectations, and prepares the system to rebound quickly when the economy improves. It’s about balancing stability with adaptability.
No business is immune to economic headwinds, but franchises have unique advantages that—when combined with strategic foresight—can offer strong insulation. By investing in people, tech, flexibility, and communication, franchises don’t just survive economic turmoil—they adapt and emerge more resilient.
The franchise brands that future-proof today will be the ones leading tomorrow. Want to learn more about guiding your business dreams through economic downturns? Frannexus can help you find the right franchise for your longterm goals. Learn how today.
ABOUT THE AUTHOR
Seth Lederman, CFE, a Franchise Acquisition and Development Specialist, is a multi-faceted entrepreneur with over 30 years of experience in small business success, including ownership and sale of his business enterprises. He frequently contributes to The Franchise Journal and is on the exclusive Forbes Business Council. Contact Seth at seth@ thefranchiseconsultingcompany.com.
Fluffy Pet Wash is a ngs professional pet care directly to pet focuses on serving short-haired dogs, d washing solution making pet was
Why Fitness Matters From a 17-Year-Old Who Lives for the Gym
by Alex Neonakis, Writer
Let’s be real—being fit isn’t just about looking good for Instagram. I’m 17, and working out is a huge part of my life. Whether I’m lifting weights, going on a long run, or swimming laps at my local pool, fitness gives me something nothing else can: clarity, strength, and confidence.
Fitness isn’t a trend for me. It’s how I manage stress, push my limits, and feel like the best version of myself. And I’m not alone. A lot of people my age—and way older—are realizing how important it is to move, sweat, and take care of your body. That’s why there
are so many franchise gyms and wellness studios popping up everywhere. It’s not just about one type of workout—it’s about giving people access to whatever fitness means for them.
WHY I WORK OUT
I started lifting weights when I was 14. At first, I just wanted to get stronger for sports. But soon I realized that the gym was more than just a place to build muscle. It was where I could zone out, push through tough sets, and see real progress every week.
Jogging helps me clear my head. It’s like therapy with a
soundtrack. And swimming?
That’s where I feel the most free. There’s something powerful about being in the water, using every part of your body, and coming out exhausted but energized. For me, fitness is about discipline. It’s about showing up—even when I don’t feel like it—and doing the work. That mindset has helped me in school, in sports, and even in friendships. You build grit. And grit gets you places.
WHY FITNESS MATTERS (FOR EVERYONE)
It doesn’t matter if you’re 17 or 70—your body needs movement. Staying active helps you:
Stay mentally sharp (I swear I think better after a hard workout)
• Fight off stress and anxiety
• Keep your heart and lungs strong
• Sleep better
• Feel better in your own skin
Fitness doesn’t have to mean lifting heavy weights or running marathons. For some people, it’s yoga or stretching. For others, it’s dancing, walking, or doing Pilates. The point is to move in a way that feels good and keeps your body working the way it’s supposed to.
WHY SO MANY FITNESS FRANCHISES?
If you’ve ever driven through a shopping plaza, you’ve probably seen a crazy amount of gyms: Orangetheory, Planet Fitness, F45, Burn Boot Camp, StretchLab, Pure Barre… the list goes on. I’ve had the opportunity to meet many of the entrepreneurs who started fitness franchises and they are always focused on their clients health and well being. But…… you might ask, why are there so many?
Simple: everyone has different goals. And the fitness world has evolved to meet those needs.
• Some people want intense group workouts.
• Others want quiet one-onone personal training.
• Some need recovery and stretching.
• Others want 24/7 gym access with tons of equipment.
Franchises allow people to pick their fitness journey and stick with it. They also help
FOR ME, FITNESS IS ABOUT DISCIPLINE. IT’S ABOUT SHOWING UP—EVEN WHEN I DON’T FEEL LIKE IT—AND DOING THE WORK.
owners create businesses that are meaningful—because let’s face it, helping people get healthy is a great reason to wake up every day.
WHAT’S COOL ABOUT FITNESS RIGHT NOW
Technology is making fitness smarter. A lot of studios now use heart rate monitors or fitness trackers during class. You get real-time feedback on how hard you’re working and how you’re improving. There are also franchises focused on wellness and recovery, like cryotherapy, IV hydration, and even mental fitness. That’s how deep this thing goes—it’s not just
physical anymore. It’s wholebody health.
Fitness is personal. It’s different for everyone. But the reasons to do it are universal: to feel stronger, think clearer, and live longer. Whether you're 17 and training for sports like me, or 47 trying to stay in shape for your kids, there’s something out there for you.
And with so many franchise options available, there’s no excuse not to find your thing. Lift. Run. Swim. Stretch. Dance. Recover. Just move.
YOUR BODY WILL THANK YOU. SO WILL YOUR FUTURE SELF.
Breaking Barre: Laura Clark’s Dream of Blending Music, Movement, and Entrepreneurship
by Kyle Heck, Consultant, The Franchise Consulting Company
Laura Clark is launching her revolutionary barre gym into its new era as a franchise in 2025, bringing a fresh and dynamic approach to boutique fitness.
Orlando Weekly’s Best Barre Studio, Breaking Barre, is is a movement designed to redefine the workout experience by combining variety, music, community, and opportunity. It is also the result of years of planning and hard work by an incredibly dedicated entrepreneur.
LAURA’S VISION AND JOURNEY
For years, Laura dreamed of creating a barre gym that felt more engaging, energetic, and welcoming. As a former project manager seeking a more creative and fulfilling career, she spent a decade
researching and refining what the perfect barre experience could be.
"I took every barre class I could find," Laura recalls. "It was like conducting research. I studied what I loved, what worked, and what was missing."
With the support of her husband, Nic, she left her job and started Breaking Barre in January 2020. Two months later, gyms were required to close. In response, Laura and her trainers overcame many technical challenges and became one of the first boutique gyms to offer online workouts, which kept all of her trainers employed during the shutdown.
REVOLUTIONIZING THE BARRE GYM
Breaking Barre offers a fresh take on the traditional barre workout. It moves beyond repetition and rigidity by focusing on variety, energy, and a sense of belonging. Breaking Barre's classes incorporate a mix of barre, yoga, strength, bounce, and balance exercises. Every routine is choreographed to popular music, using the energy of sound to enhance motivation and enjoyment. More than just a gym, Breaking Barre fosters real relationships
by creating an environment where women connect through themed classes, social events, and group challenges that encourage consistency and fun.
"Music can motivate and distract from the burn," Laura says. "It makes workouts more enjoyable and keeps members coming back. We did a Greatest Showman class with music from the movie and made it fun with the top hats and everything that ties it in. We’ve done Friends trivia nights, Marvel-themed workouts, and even post-class movie hangouts. It’s about more than just exercise. It’s
about forming real friendships and feeling like you belong."
At Breaking Barre, motivation extends beyond the workout itself. Members participate in challenges and reward-based programs to keep engagement high. Whether it’s earning recognition for consistent attendance, achieving personal fitness milestones, or joining community-driven challenges, there is always something to strive for. Rewards range from small incentives like personalized shoutouts to invitations to exclusive social gatherings or selecting the next major workout theme. Themed workout nights often conclude with movie screenings, game nights, or casual meetups, reinforcing the communitydriven experience that sets Breaking Barre apart.
A COMMUNITY FOR WOMEN, INCLUDING MOTHERS
Laura designed Breaking Barre to help women reclaim time for fitness and build strong relationships. The program offers childcare in their Bambino Bungalow, making it easier for women, especially mothers, to prioritize working out and engaging with one another.
"Especially when you have young kids, it can be so hard to just get out and do something for yourself," Laura explains. "I really wanted to make these workouts available to moms who felt like they were chained to their house. You come in,
we’ll watch your kids, and you can get your workout and maintain your sanity."
RECOGNIZED SUCCESS AND COMMUNITY IMPACT
Breaking Barre’s dedication to excellence and community support has not gone unnoticed. The studio has received multiple awards, including Best Barre Studio in Orlando and Best Health Club in Oviedo, and was a recipient of the prestigious Red Backpack grant from Spanx founder Sara Blakely, which provided financial support to women-owned small businesses. Additionally, Laura submitted an essay on her small businesses community impact and won a $10,000 grant from T-Mobile, funding a year’s worth of radio advertising and further growing the brand.
BREAKING BARRE’S FUTURE: A FRANCHISE FOR WOMEN ENTREPRENEURS
With its proven success and strong community appeal,
Breaking Barre is ready to expand nationwide. Laura is passionate about bringing this opportunity to women who want to own their own businesses and build something impactful.
"I'm excited to encourage entrepreneurs, and I want to lead more women in doing what I have done," she says. "Owning a business gives you control, freedom, and a way to change lives, including your own."
Breaking Barre is more than a fitness studio. It is a platform for empowerment, connection, and transformation. As Laura Clark brings her vision to new locations, she is paving the way for women to step into business ownership and build the future they dream of, one barre at a time.
ABOUT THE AUTHOR
Kyle Heck is a franchise consultant in Winter Garden, FL. He brings a background of process engineering to franchising helping small businesses optimize business models to generate great franchises. Contact Kyle at Kyle@ TheFranchiseConsultingCompany.com.
A SHINY NEW FRANCHISE
Own the Future of Fitness with Outlaw FitCamp by Jesse James
by “Jimmy Ray” Whiteside II, Msc.D., Consultant, The Franchise Consulting Company
The fitness industry is evolving, and those who adapt will thrive.
One brand that has disrupted the industry and created an incredible opportunity for passionate entrepreneurs is Outlaw FitCamp by Jesse James. If you’re looking for a proven, high-energy, and results-driven fitness franchise that stands out from the competition, Outlaw FitCamp is the investment you’ve been waiting for.
WHY OUTLAW FITCAMP?
Founded by Jesse James Leyva, a seasoned fitness expert with over 25 years of experience, Outlaw FitCamp isn’t just another gym—it’s a fitness movement. This franchise blends functional training with high-intensity interval workouts,
VALUED
$96
IS
What sets Outlaw FitCamp apart is its focus on results, communitybuilding, and a scalable business model designed to help franchisees succeed. Unlike traditional big-box gyms that require massive spaces and extensive staffing, Outlaw FitCamp offers a leaner, more efficient approach to fitness franchising—one that maximizes profitability without sacrificing quality.
offering a dynamic experience that delivers real results for its members. Whether it’s weight loss, strength training, or overall wellness, Outlaw FitCamp provides a supportive and challenging environment that keeps clients coming back for more.
A BUSINESS MODEL BUILT FOR SUCCESS
Outlaw FitCamp has crafted a franchise model that is simple to operate, yet highly effective.
HERE’S WHY IT WORKS:
• Low Overhead & High Profitability – The streamlined business model reduces unnecessary expenses while maximizing revenue potential. Unlike traditional gyms with costly equipment and high staffing requirements, Outlaw FitCamp focuses on functional workouts that require minimal investment.
• Diverse Revenue Streams – Franchisees benefit from multiple income sources, including group fitness memberships, personal training, retail sales, and corporate wellness programs.
• Comprehensive Training & Support – You don’t need to be a fitness expert to succeed. Outlaw FitCamp provides world-class training, business coaching, and ongoing support to ensure that every franchisee is equipped with the tools needed to thrive.
• Proven Marketing Strategies – The franchise provides in-depth marketing support to help owners attract and retain members. From digital advertising to social media strategies and local outreach, Outlaw FitCamp franchisees have access to a powerful marketing playbook.
WHO IS THE IDEAL FRANCHISE OWNER?
Not everyone is cut out to be an Outlaw FitCamp franchise owner—but if you have the drive, leadership, and passion for helping people transform their lives, this could be the perfect business opportunity for you. The ideal franchisee is:
• Passionate about fitness and wellness (but you don’t need to be a personal trainer!)
• Entrepreneurial-minded with a strong work ethic
• Excited to build a community
and make an impact
• Eager to follow a proven system for success
Outlaw FitCamp franchise owners come from all walks of life—former corporate professionals, fitness enthusiasts, and businesssavvy entrepreneurs looking for a turnkey opportunity in the booming fitness industry.
THE DEMAND FOR FUNCTIONAL FITNESS IS BOOMING
The fitness industry is seeing a massive shift toward functional and high-intensity training. Consumers are looking for efficient, fun, and community-driven workouts
that deliver real results. The global fitness industry is valued at over $96 billion and is expected to continue growing as people prioritize health and wellness like never before.
Outlaw FitCamp is perfectly positioned to capitalize on this trend. With a proven business model, an incredible support system, and a growing network of successful franchise owners, the time to invest has never been better.
WHY NOW IS THE TIME TO INVEST IN AN
OUTLAW FITCAMP FRANCHISE
Opportunities like this don’t come around every day. If you’ve been looking for a high-impact, profitable, and purpose-driven business, Outlaw FitCamp offers an unparalleled opportunity. By becoming a franchisee, you’ll not only build a successful
business but also change lives by helping people achieve their health and fitness goals.
• Be Your Own Boss – Take control of your future and build a business you’re passionate about.
• Make a Difference –Help people transform their bodies, minds, and confidence.
• Join a Winning Team –Become part of a powerful network of successful franchise owners.
• Secure Your Territory Now – The best locations are going fast, so don’t wait!
TAKE THE FIRST STEP TODAY
If you’re ready to own your future and be a part of the fitness revolution, now is the time to take action. Outlaw FitCamp by Jesse James is looking for passionate, driven individuals to bring this
incredible fitness concept to their communities.
Let’s talk about how you can become the next successful Outlaw FitCamp franchise owner. Contact me today for step-by-step guidance on how to get started.
YOUR DREAM BUSINESS IS WAITING—LET’S MAKE IT HAPPEN!
Now is the time to seize this opportunity and own the future of fitness. Reach out today, and let’s start building your dream business together!
ABOUT THE AUTHOR
With expertise in business development, sales, and coaching, “Jimmy Ray” Whiteside II, Msc.D.I empowers entrepreneurs, startups, and franchisees to reach their full potential. My understanding of diverse learning styles enables me to tailor strategies for overcoming personal and professional challenges. Contact Jimmy at JimmyRay@ TheFranchiseConsultingCompany.com.
Don’t Just Hope for $1M Revenue —Know What to Expect.
PeerView AI gives franchisees real revenue projections based on actual competitor performance in your market.
Customer Request Customer Request
looking open a Glaze & Grind Franchise donut shop in Springfield, USA Franchise donut shop in Springfield, USA and want to know if this is a good idea and want to know if this is a good idea The Franchise Disclosure Documents The Franchise Disclosure Documents state an average revenue of >$1M sales, state an average of >$1M sales, but they mention that is biased upwards but they mention that is biased upwards by a few large city locations Springfield by a few large city locations already has a lot of donut shops, are they already has a lot of donut are oversaturated?” oversaturated?”
Standard Report on Springfield USA Standard Report on Springfield USA Donut Shop Market. Specific Reference Donut Shop Market Specific Reference to Glaze & Grind Franchise & Grind Franchise
Data is until the end of 2024
Data is until the end of 2024
Report data & analysis are not real and
Report data & analysis are not real and for illustrative purposes only for illustrative purposes only
Executive Summary Executive Summary
Springfield has a growing market for Springfield has a growing market for Donut Shops at a decent price point Donut Shops at a decent price point ($15) but individual store revenue is on ($15) individual store revenue is on the smaller side ($705K) the smaller side ($705K)
Recommendation is to proceed with
Recommendation is to proceed with caution Considering the average the average revenue projections for Springfield are revenue projections for Springfield are much lower than the average Glaze & much lower than the average Glaze & Grind franchise, the financial franchise, the financial projections will need to be carefully projections will need to be carefully rreviewed eviewed
Step 1 Book a Free Consult
Step 2 Custom Quote
There are about 25 competitors in There about 25 competitors in Springfield including several mixed use Springfield including several mixed use locations that generate revenue from locations that generate revenue from other activities other
Benchmarking the most similar Benchmarking the most similar competitors to a Glaze & Grind competitors to a Glaze & Grind Franchise yields a projected revenue Franchise a estimate of $705K estimate of $705K
Ticket Size Ticket Size
Ticket Size has steadily increased over Ticket Size has steadily increased over the past several years with no the past several years with no indication that it has reached a leveling indication that it has a leveling off point off point
No noticeable distortions due to Covid No noticeable distortions due to
Market is sizable and should be Market is sizable and should be capable of supporting additional capable supporting additional entrants entrants
Long term steady growth Long term steady growth No noticeable trend impacts due to No noticeable trend impacts due to Covid Covid
Step 3 Get your Report
Schedule a 15-minute call
Schedule a 15-minute call to review your business to review your business idea and research goals idea and research goals no pressure. no pressure.
We’ll send a tailored We’ll send a tailored quote a fraction of what quote a fraction of what it costs to get it wrong. it costs to get it wrong.
Delivered in 2 business Delivered in 2 business days faster, safer, and days faster, safer, and smarter than guessing. smarter than guessing.
FIT AT
50
Reinventing Your Health Just Like Your Career
by Jack Tiwari, Washington, DC-Area Consultant, The Franchise Consulting Company
Just as many successful entrepreneurs launch franchise ventures or diversify their investment portfolios in their 50s, this same decade can mark the beginning of an extraordinary fitness transformation.
Consider this: Ray Kroc was in his 50s when he transformed McDonald's into a global empire, and Colonel Harland Sanders franchised Kentucky Fried Chicken at 62. Age wasn't a barrier for their business success - and it shouldn't be for your health journey either.
The parallel between business reinvention and physical transformation is striking. Both require strategic planning, consistent effort, and the
wisdom to adapt. As someone who guides entrepreneurs through franchise development and business transitions, I've witnessed countless individuals reinvent their professional lives in midlife. The same principles apply to fitness: with the right approach, your 50s can become the launchpad for your strongest, healthiest self.
WHY YOUR 50S ARE THE PERFECT TIME TO BEGIN
The scientific case for fitness after 50 grows stronger each year. Researchers at Harvard Medical School found that adults who begin regular exercise in their 50s can achieve comparable cardiovascular benefits to those who've been
active since youth. This isn't about recapturing youth - it's about claiming the vitality needed to enjoy your most productive years.
Consider the story of Richard, a 53-year-old accountant who took up cycling after decades at a desk. Within a year, he'd not only lost 25 pounds but found himself outpacing colleagues half his age during their annual charity ride. Or Maria, who at 55 discovered strength training and reversed her osteopenia diagnosis. These aren't exceptional cases - they're examples of what's possible when we apply the same determination we use in business to our physical wellbeing.
BUILDING YOUR FITNESS BUSINESS PLAN
Much like launching a successful franchise, developing a sustainable fitness routine requires smart planning. The most effective approach combines three key elements:
1. Strength as Your Foundation
Just as successful franchises build on proven systems, your body needs structural strength. Resistance training becomes increasingly vital after 50, counteracting the natural muscle loss that begins in our 30s.
Start with basic bodyweight movements - chair squats, wall push-ups, and resistance band exercises. These are the "startup costs" of your fitness venture.
2. Cardiovascular Investments
Think of cardio as your cash flow - the steady, ongoing work that keeps everything functioning smoothly. Lowimpact options like swimming, elliptical training, or brisk walking provide heart health benefits without excessive joint stress.
Many successful 50+ exercisers find that alternating between different cardio methods keeps the routine fresh and sustainable.
3. Flexibility and Mobility
These are the equivalent of business continuity planningoften overlooked until they're urgently needed. Yoga, tai chi, or simple daily stretching can maintain the range of motion that makes all other activities possible. A 10-minute morning mobility routine can pay dividends for decades.
RESEARCHERS AT HARVARD MEDICAL SCHOOL FOUND THAT ADULTS WHO BEGIN REGULAR EXERCISE IN THEIR 50S CAN ACHIEVE COMPARABLE
CARDIOVASCULAR BENEFITS TO THOSE WHO'VE BEEN ACTIVE SINCE YOUTH.
FRANCHISING YOUR FITNESS: SUCCESS STORIES
The fitness industry itself offers inspiring examples of midlife transformation. Mark Mastrov founded 24 Hour Fitness at 26, but it was in his 50s that he launched the innovative UFC Gym concept. Similarly, the founders of Orangetheory Fitness were industry veterans when they created their heartrate based training system.
For those considering fitness franchising as both a business and personal health opportunity, several established concepts cater specifically to the 50+ demographic:
• SilverSneakers: The premier fitness program designed exclusively for older adults, now available through many Medicare plans
• The Exercise Coach: Utilizing smart technology for efficient, science-based workouts ideal for timeconscious professionals
• StretchLab: Addressing the crucial flexibility
component through assisted stretching sessions
• Burn Boot Camp: While not age-specific, their scalable programming accommodates all fitness levels
YOUR NEXT GROWTH OPPORTUNITY
Just as the most successful franchise owners understand that business growth requires adaptation, your fitness journey will evolve over time. The strength exercises that challenge you today may become warm-up material in six months. The walking routine that leaves you breathless now could transform into regular 5K participation.
The business world celebrates second acts and reinventions - from Ray Kroc to Charles Schwab to Julia Child. Your health deserves the same entrepreneurial spirit. Whether you're considering investing in a fitness franchise or simply investing in yourself, remember that the most valuable ventures are those that compound over time.
Your 50s aren't about slowing down - they're about strategic growth. In fitness as in business, the most impressive success stories often begin with someone deciding, "Why not now?"
ABOUT THE AUTHOR
Jack Tiwari is a seasoned Washington, DC-area franchise consultant specializing in mergers and acquisitions, business brokerage, and real estate. With a deep understanding of the franchise industry, he helps entrepreneurs achieve success in franchise sales and acquisitions. Follow him on social media for more insights into the evolving world of food and business. Contact Jack at jack@ thefranchiseconsultingcompany.com.
Comprehensive
Unwavering Customer Support
The home remodeling industry is projected to reach $600 billion by 2030, and cabinet painting is at the forefront of this growth. As homeowners seek affordable yet impactful ways to refresh their spaces, cabinet painting has become one of the most in-demand services in the market.
With Joyful Cabinet Painting, you can capitalize on this booming industry and start your own business with ease. We provide everything you need to succeed, from comprehensive training to ongoing marketing support and expert guidance.
Supporting Our Heroes:
VFC’s Bet on a Vet 100 Keeps The Momentum
by Bob Hays, Consultant, The Franchise Consulting Company
The Bet On A Vet 100 program, launched by the Veterans Franchise Council (VFC), is transforming veterans' lives by funding franchise ownership. In just two years, it has awarded nearly $500,000 in grants and franchise fees, aiming for a $1 million milestone to further empower veteran entrepreneurs.
Designed to support 100 veterans with up to $10,000 each, the program has already helped many launch businesses in healthcare, fitness, home services, and technology. Their success not only strengthens local economies but also inspires fellow veterans to pursue entrepreneurship.
Many franchisors offer military veterans discounts on franchise fees and other financial incentives to make ownership more accessible. These benefits often include:
"MY MILITARY EXPERIENCE TAUGHT ME THE VALUE OF STRATEGIC THINKING, LEADERSHIP, AND BUILDING STRONG, EFFECTIVE TEAMS—SKILLS THAT TRANSLATE PERFECTLY TO HELPING BUSINESSES REDUCE COSTS AND IMPROVE EFFICIENCY."
– Some franchises provide special financing options, deferred payments, or lowinterest loans for veteran franchisees.
• Grant Programs –Certain organizations and franchisors offer grants or funding support to help veterans launch their businesses.
• Training & Support –Many franchises provide enhanced training, mentorship, and business coaching tailored to veterans transitioning into entrepreneurship.
The Bet On A Vet 100 grants are an additional financial support for prospective veteran franchisees. As the program advances, the VFC provides structured pathways through assessments, consultations, and financial aid, ensuring veterans find franchises that match their skills. With one in seven franchises nationwide owned by veterans, the initiative taps into their natural strengths—discipline, leadership, and adaptability— offering both funding and expert guidance to help them thrive.
Military veterans should
JASON FISH
consider buying a franchise because it provides a structured, proven business model that aligns well with their skills in discipline, leadership, and teamwork. Franchises offer training, operational support, and brand recognition, reducing the risks of starting a business from scratch. Additionally, many franchisors provide additional financial incentives and mentorship for veterans, making ownership more accessible. Owning a franchise can be a path well-suited for those seeking stability, independence, and a rewarding post-service career.
Recognizing the power of storytelling, The Franchise Journal has dedicated space to sharing the journeys of these veteran franchisees. These monthly features highlight their challenges, triumphs, and community impact, serving as motivation for others considering franchise ownership. By showcasing real success stories, the program emphasizes the human element behind the initiative and the resilience of veterans stepping into business leadership.
One excellent example of how military experience translates into success in franchising is Jason Fish, a retired U.S. Army officer. He exemplifies how military experience translates into franchising success. Leveraging his leadership, strategic planning, and problem-solving skills, he has excelled as a Schooley Mitchell franchisee, helping to consult with businesses to optimize costs and operations.
With a Master’s in
Management & Leadership, a Business Administration degree, and multiple project management certifications, Jason brings expertise in business operations and process optimization. His 21year military career—serving with the 1st and 4th Infantry Divisions and the Army Operational Test Command— equipped him with the ability to assess challenges, lead diverse teams, and implement data-driven solutions.
Deployments to Iraq and Afghanistan further sharpened his adaptability and decisionmaking under pressure.
Now, as a Schooley Mitchell consultant, Jason applies these skills to drive measurable results. His ability to identify inefficiencies and implement strategic cost-saving solutions makes him a valuable asset to businesses. His success reflects the discipline, analytical precision, and leadership honed during his military career.
As the Bet On A Vet 100 program progresses, veterans are encouraged to take advantage of this life-changing opportunity. By investing in those who have served, the Bet On A Vet 100 initiative is not just supporting individual success - it is building a lasting legacy of veteran entrepreneurship and stronger communities. Stay connected with *The Franchise Journal* for monthly updates that celebrate the journey to $1 million and the inspiring stories of veterans redefining entrepreneurship.
ABOUT THE AUTHOR
Bob Hays, a franchise consultant based in Columbus, Ohio, is a former Naval Aviator and successful franchise and business owner. He offers strategic guidance to individuals and business owners exploring franchise opportunities, with a special focus on helping veterans transition to entrepreneurship. Contact Bob at bhays@ thefranchiseconsultingcompany.com.
Get to the point.
JOIN THE HIGH GROWTH INDUSTRY OF BUSINESS COACHING
BECOME A TRUSTED BUSINESS LEADER IN YOUR COMMUNITY
Focal Point Coaching & Training is a franchise organization of business coaches and trainers who work with entrepreneurs, business owners, and executives to help enhance their companies and their lives by leveraging the coaches’ business experience and our proven content.
FOCAL POINT BUSINESS COACHING FRANCHISE HIGHLIGHTS
Best-in-class training for new f ranchisees plus extensive ongoing support.
Extensive marketing support (Strong Start & QuickStart Programs).
Multiple revenue streams available to f ranchisees.
Proven processes & content developed by founder Brian Tracy , a globally known Business Growth Expert.
Flexible hours & location! Home based or work from an executive shared space.
High margin business to business opportunity and streamlined business model. No specific industry knowledge needed.
Chief Dev elopm ent Officer
Many available territories!
Decades of huge growth potential.
Focal Point is positioned as the next generation of Business Coaching and is a clear market leader in choosing to become a Business Coach.
MULTIPLE AREA DEVELOPMENT OPPORTUNITIES!
THE IDEAL FOCAL POINT FRANCHISEE CANDIDATE IS:
A seasoned business professional (generally 10-15 years experience in Management and an Executive-level position)
Self-confident with excellent c ommunication skills
Looking for a better work/life balance
Self-motivated with perseverance
P roblem solver who enjoys a challenge S
s har tsfield@focalpointcoaching.com
The Glass Guru: A Clear View to Peak Performance
by Rachel West, Marketing Specialist, FranDevCo
Fitness isn’t just about physical strength—it’s also about mental clarity, focus, and motivation. A well-lit and visually appealing workout space can make a huge difference in training effectiveness. Whether it’s a home gym, a fitness studio, or a commercial training facility, the right glass elements—from windows to mirrors—play a crucial role in creating an inspiring fitness environment.
The Glass Guru specializes in window restoration, glass replacement, and custom gym mirrors, ensuring that fitness spaces enhance energy, visibility, and performance.
HOW GLASS ENHANCES FITNESS SPACES
Natural light and well-placed mirrors can significantly impact an athlete’s performance, creating an environment that feels open, refreshing, and motivational. Proper lighting, especially from clear, well-maintained windows, plays a role in improving mood, productivity, and energy levels.
KEY BENEFITS OF GLASS IN FITNESS ENVIRONMENTS:
THE GLASS GURU PROVIDES CUSTOM MIRROR SOLUTIONS TO SUIT HOME GYMS, FITNESS STUDIOS, AND HIGHPERFORMANCE TRAINING CENTERS.
• Creates a spacious feel, making small workout areas appear larger and more open.
• Provides reflective surfaces, allowing individuals to check their form and technique.
• Improves air quality, as wellmaintained windows allow for better ventilation.
• Boosts natural light, reducing reliance on artificial lighting and improving energy efficiency.
Foggy, cracked, or damaged windows can diminish these benefits, making fitness spaces feel dark, confined, or outdated.
The Glass Guru specializes in restoring and replacing glass to ensure optimal visibility and energy flow in fitness environments.
THE
IMPORTANCE OF MIRRORS IN TRAINING
Mirrors aren’t just for aesthetics in fitness centers; they are essential tools for:
• Form correction –Strength training, yoga, and pilates require precise movements, and mirrors help individuals maintain proper posture.
• Mind-muscle connection
– Seeing muscles engage during workouts enhances control and effectiveness.
• Creating an open feel –Large mirrors make spaces appear bigger, which is ideal for home gyms and small fitness studios.
The Glass Guru provides custom mirror solutions to suit home gyms, fitness studios, and high-performance training centers.
FRANCHISING WITH THE GLASS GURU
With the home fitness trend growing and commercial gyms constantly upgrading their facilities, the demand for glass restoration, replacement, and custom mirror installation is rising. Franchising with The Glass Guru provides:
• A recession-resistant business model with steady demand in residential and commercial sectors.
• A mix of services, from glass restoration to new installations, allowing franchisees to serve multiple markets.
• Comprehensive training and ongoing support, making it easy to enter the industry.
As fitness culture continues to grow, The Glass Guru franchise owners have an opportunity to serve both health-conscious homeowners and high-end fitness centers looking for premium glass solutions.
SEE YOUR PROGRESS, ELEVATE YOUR FITNESS
From crystal-clear windows that let in natural light to perfectly installed gym mirrors, The Glass Guru ensures that fitness spaces are optimized for performance and motivation. A well-lit, reflective environment helps individuals stay focused, correct their form, and push their limits.
MORE ABOUT THE GLASS GURU
The Glass Guru provides expert glass restoration, replacement, and custom mirror solutions for fitness and home environments. As a FranDevCo partner, the brand is expanding its franchise network to serve growing demand in home and commercial renovations.
ABOUT THE AUTHOR
Rachel West is a Marketing Specialist at FranDevCo, based in Charlotte, NC, specializing in marketing communications for pet, food and beverage, services, entertainment, and lifestyle franchise brands. With expertise in email marketing, copywriting, and brand management, she develops and executes multiplatform campaigns that enhance engagement, strengthen brand presence, and drive franchise growth.
WELCOME TO THE DECENTRALIZATION OF FITNESS!
Benefits and advantages of owning a premium, highly customizable, private gym without the ongoing costs and responsibilities that come with it. The perfect place for fitness professionals to be their own boss!
Location is easy to reserve using our free app and always secure using our simple, proprietary
Built to scale. The epitome of a semi-absentee/executive business model No fitness experience is required Technology-driven operations. Strong operational playbook and support.
A Member of the Air Force Honor Guard Looks to Pillar To Post Home Inspectors for New Career
by Rhonda Sanderson, CEO, Sanderson & Associates
#FranchiseStars
Rhonda Sanderson is a franchise expert who has owned and operated Sanderson & Associates and Sanderson PR, both specializing in, traditional, social media and crisis PR in the franchise space since 1986. She has authored many articles, helped grow numerous franchise chains and is considered one of the Top 30 Small Business Influencers (Fit Business) in the U.S. Find her at Rhonda@ sandersonpr.com or on LinkedIn where she is the author of Franchise Stars at https://www. linkedin.com/in/ rhonda-sandersona6b658/
Richmond Texas resident Leonard Jefferson, 44, recently launched his Pillar To Post Home Inspectors™, franchise, known as The Jefferson Team. Serving the Greater Houston Area, he brings a wealth of experience and a distinguished background to the home inspection industry.
Jefferson enlisted in the United States Air Force, where he dedicated 21 years of service. His extensive military career provided him with invaluable skills and experiences that he now brings to his role as a home inspector. During his time in the Air Force, he developed strong leadership and management skills, honed his attention to detail, and became adept at problemsolving. His technical skills, discipline, and work ethic are complemented by his customer service and communication abilities. Jefferson also has a deep understanding of safety protocols and regulations, as well as adaptability and credibility, which are crucial in the home inspection industry.
Jefferson's military career included a notable tenure with the Air Force Honor Guard, where he served for five years. As a member of the Drill Team and a pallbearer, he had the
honor of serving as one of the eight Air Force members to carry President Ronald Reagan to his final resting place during his State Funeral. This experience highlights Jefferson's commitment, discipline, and ability to perform under pressure.
After retiring from the Air Force, he sought a new challenge and found a fitting opportunity with Pillar To Post Home Inspectors. With a consistent history of excellence and a well-known brand throughout the industry, Pillar To Post aligns perfectly with his background and aspirations.
The home inspection industry is evolving with exciting new trends that incorporate advanced technology to meet growing consumer demands. Drones are increasingly being used to make inspections safer and more efficient by providing access to hard-toreach areas. 3D imaging and virtual tours offer detailed, interactive property scans for remote clients, enhancing the inspection process.
Additionally, there is a growing focus on indoor air quality and
environmental factors driven by health-conscious consumers. Virtual inspections are gaining popularity for their flexibility and convenience, allowing inspectors to provide services without being physically present at the property. These trends are modernizing the industry, enhancing the accuracy, accessibility, and professionalism of home inspections.
Jefferson's experience and background make him a valuable addition to Pillar To Post Home Inspectors. His military career has equipped him with the skills and discipline necessary to excel in the home inspection industry and he provides exceptional service and embraces the latest industry trends, ensuring that his clients receive the highest quality home inspection experience.
Pillar To Post is the largest home inspection company in North America and announced a complete brand refresh in 2024 that was intended to provide new and existing franchise business owners with a more enticing and profitable franchise opportunity than ever before. The systemwide revamp is also intended to keep Pillar To Post on track with its anticipated growth goals.
To expand its network of franchise business owners, Pillar To Post is actively seeking individuals interested in building multi-inspector teams. While home inspection or real estate experience is welcomed, it is considered optional. The brand aims to accelerate its growth in both new and established markets through streamlined training approaches, technological advancements,
AS A MEMBER OF THE DRILL TEAM AND A PALLBEARER, HE HAD THE HONOR OF SERVING AS ONE OF THE EIGHT AIR FORCE MEMBERS TO CARRY PRESIDENT RONALD REAGAN TO HIS FINAL RESTING PLACE DURING HIS STATE FUNERAL.
and the proven support of a traditional franchise system.
Since 1994, Pillar To Post has been the standard for home inspections from coast to coast and beyond, serving both the United States and Canada.
Using their Ultimate Home Inspection, the brand offers the most efficient and advanced on-site home inspection that delivers reports within minutes. A favorite among veterans looking for a career, the company has 5-Star status
with VetFran, a program offered by the International Franchise Association that provides discounted franchise fees to veterans. 40% of new franchise business owners over the last year were military vets like Leonard Jefferson.
MORE ABOUT PILLAR TO POST
For further information, please visit www.pillartopost.com, or for info about a franchise go to www.pillartopostfranchise.com.
NOW AWARDING FRANCHISES
To run a Jekyll & Hyde, is to love a Jekyll & Hyde. There is a passion in this place that can't be found elsewhere. We have dedicated endless efforts to make sure that we offer something very unique and personal to our guests. We will never stop growing and improving, that is the Jekyll & Hyde way.
Chatime: Fueling Workouts with the Power of Tea
by Rachel West, Marketing Specialist, FranDevCo
Fitness isn’t just about exercise—it’s about proper hydration, energy, and recovery. Whether preparing for an intense workout, replenishing fluids after training, or simply staying energized throughout the day, the right beverages make a difference. Chatime, a global leader in bubble tea and innovative tea-based beverages, offers delicious and functional drinks that align with an active lifestyle. Tea is one of the healthiest beverages on the planet, packed with antioxidants, natural caffeine, and metabolismboosting properties. Chatime
has taken traditional tea and elevated it into a modern, flavorful, and fitness-friendly drink experience.
THE ROLE OF TEA IN FITNESS & WELLNESS
Tea-based drinks provide a perfect balance of hydration, natural energy, and muscle recovery support. Unlike artificial energy drinks or sugary sodas, Chatime offers a variety of options that cater to fitness enthusiasts looking for cleaner, more natural fuel.
Key Benefits of Chatime’s Tea-Based Drinks for Active Individuals:
• Pre-Workout Boost: Green tea and black tea-infused beverages provide a steady source of caffeine and L-theanine, which enhance focus and endurance.
• Post-Workout Recovery: Chatime’s milk teas contain protein, which helps in muscle repair and recovery.
• Electrolyte Replenishment: Hydrating fruit teas are packed with natural vitamins and minerals, perfect for rehydration after sweaty workouts.
• Weight Management: Oolong and green teas have been linked to increased metabolism and fat oxidation, supporting those looking to maintain or lose weight. Chatime offers a customizable experience, allowing fitnessconscious individuals to modify sugar levels, milk choices (including non-dairy options), and add functional ingredients like chia seeds, aloe vera, and collagen boosters.
THE GROWING DEMAND
FOR HEALTHIER BEVERAGE OPTIONS
With more people prioritizing nutrition, hydration, and clean energy sources, there is a massive shift toward functional beverages. Consumers are seeking alternatives to traditional soft drinks and sugary coffee drinks, opting instead for healthier, natural tea-based options.
Why Tea is the Perfect Workout Companion:
• Sustained energy without crashes – Tea provides a gradual caffeine release, avoiding the jitters of coffee or synthetic pre-workouts.
• Powerful antioxidants
– Helps reduce exerciseinduced inflammation and
supports faster recovery.
• Improved digestion – Herbal teas help ease bloating and improve gut health, which is essential for those following high-protein fitness diets.
FRANCHISING WITH CHATIME
As the demand for functional beverages rises, Chatime offers a high-growth franchise opportunity. With hundreds of locations worldwide, Chatime provides franchisees with:
• High-demand product –Tea consumption is rising globally, and bubble tea is a rapidly expanding sector.
• Scalable business model
– Suitable for high-traffic areas, fitness centers, and wellness communities.
• Innovative menu development – Chatime constantly updates flavors, functional add-ons, and seasonal options to keep customers engaged. With health-conscious consumers looking for better beverage options, owning a Chatime franchise is a profitable and future-focused opportunity.
STAY HYDRATED, STAY STRONG
Fitness requires proper fuel and hydration. Chatime’s teabased drinks provide natural energy, hydration, and postworkout benefits, making them a perfect match for active lifestyles. Whether it’s a metabolism-boosting green tea, a protein-rich milk tea, or a refreshing fruit infusion, Chatime offers the ideal beverage for every stage of a fitness journey.
MORE ABOUT CHATIME
Chatime is a global leader in bubble tea, offering refreshing, fitness-friendly beverages. As a FranDevCo partner, the brand is expanding its franchise network to meet growing demand for nutritious and delicious drinks.
ABOUT THE AUTHOR
Rachel West is a Marketing Specialist at FranDevCo, based in Charlotte, NC, specializing in marketing communications for pet, food and beverage, services, entertainment, and lifestyle franchise brands. With expertise in email marketing, copywriting, and brand management, she develops and executes multi-platform campaigns that enhance engagement, strengthen brand presence, and drive franchise growth.
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The first franchise exclusively focused on contrast therapy for physical recovery and mental wellness
Science backed modalities of contrast hydro-therapy that improves recovery, reduces inflammation, boosts mental wellness
Membership, retail, and event revenue opportunities
Community centric, driving sticky member retention
The Plunge House® Opportunity
First mover advantage | Wide open territory
Recurring revenue, fixed cost, low staffing
Seasoned franchisor leadership team
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Why Fitness Franchises Are a Power Move in 2025 and Beyond
by John Ngo, DBA, Senior Consultant, The Franchise Consulting Company
WHAT IS A FITNESS FRANCHISE?
A fitness franchise is a business model where an individual or entity buys the rights to operate a gym, wellness center, or boutique studio under an established brand. This includes traditional gyms, personal training studios, boutique fitness (like yoga, pilates, or HIIT), recovery centers, mobile fitness units, and tech-powered fitness solutions.
The franchisee benefits from the franchisor’s proven system, brand recognition, marketing support, and operational playbook—while offering a service aligned with today’s growing focus on health, wellness, and performance.
CORE SEGMENTS IN FITNESS FRANCHISING:
• Traditional Gyms: 24/7 access models (Anytime Fitness, Snap Fitness)
• Personal Training / Coaching: One-on-one or small group formats
• Recovery and Wellness: Cryotherapy, IV Therapy, Infrared Saunas, Stretch Studios
ACCORDING TO IBISWORLD, THE U.S. FITNESS INDUSTRY
EXCEEDED $40 BILLION IN 2023 AND IS EXPECTED TO GROW AT 8% CAGR OVER THE NEXT FIVE YEARS. BOUTIQUE FITNESS, RECOVERY SERVICES, AND TECHINTEGRATED MODELS ARE FUELING THIS EXPANSION.
• Women-Focused Fitness: Curves, HOTWORX
• Kids & Teens Fitness: My Gym, youth sports training
• Mobile / On-Demand Fitness: Personal trainers or workouts brought to homes
1. Health is the New Wealth Fitness is no longer a luxury; it has become a lifestyle priority. The pandemic accelerated this shift, pushing consumers to value health, immunity, and holistic wellness.
2. Market Size & Opportunity
According to IBISWorld, the U.S. fitness industry exceeded $40 billion in 2023 and is expected to grow at 8% CAGR over the next five years. Boutique fitness, recovery services, and tech-integrated models are fueling this expansion.
3. Franchise Resilience Fitness franchises showed resilience through economic disruptions. Subscriptionbased models, communityoriented culture, and lean operations have helped brands recover rapidly and grow stronger post-pandemic.
• Augmented Reality (AR): Immersive, gamified workouts for engagement
• Smart Equipment: Wearable integration, realtime feedback, and tracking
• CRM Automation: Streamlined client communication and retention
HOW TO INVEST, OPERATE
&
SCALE A FITNESS FRANCHISE
1. Choose Your Niche Wisely Evaluate local demographics, competition, and personal passion. Focus on scalable and high-demand segments such as recovery services, boutique HIIT, or youth fitness.
2. Operational Excellence is Key
• Apply Lean principles:
• Automate processes
• Engage members with challenges and events
• Monitor key KPIs: retention rate, LTV, CAC, member visits
3. Leverage Tech for Competitive Edge
• AI coaching for behavior prediction
• AR-enhanced mirror workouts or VR fitness classes
• Smart CRM to improve marketing ROI
4. Franchisor Support is Essential Look for:
• Strong onboarding and continued training
• Marketing assets and national branding
• Innovation adoption (AI, hybrid models)
TRENDS & FORECAST: WHERE FITNESS FRANCHISING IS HEADING
• Recovery & Regeneration: Infrared sauna, cryo, IV therapy
• Youth & Family Fitness: Tailored programs for younger demographics
• Green Gyms: Eco-conscious and sustainable fitness spaces
• B2B Wellness: Corporate wellness partnerships Fitness franchises are more than a trend—they are purpose-driven business models capitalizing on the
booming wellness economy. With smart investment, strong franchisor alignment, and tech-forward operations, franchisees can build scalable, life-transforming ventures.
ABOUT THE AUTHOR
John Ngo, DBA - Founder of J&P Consulting & Education Global. Contact John at jngo@ thefranchiseconsultingcompany.com.
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CARPOOL BRANDS
Launched in 2023, CarPool is Franchise FastLane’s coaching and administrative service designed to enhance franchise development for franchisors. This service allows brands to keep sales development in-house while benefiting from expert coaching, proven systems, and support such as lead qualification, territory checks, call scheduling, validation, and compliance assistance. Open to new, emerging, and established brands, CarPool provides the tools and resources franchisors need to scale effectively and confidently.
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FUEL, RECOVER, PERFORM How IV Nutrition is Changing the Game for Fitness Enthusiasts
by Rachel West, Marketing Specialist, FranDevCo
For athletes and fitness enthusiasts, peak performance isn’t just about training—it’s about recovery, hydration, and proper nutrition. That’s where IV Nutrition, a FranDevCo partner, is making a difference. With science-backed IV therapy designed to boost energy, speed up muscle recovery, and enhance overall wellness, IV Nutrition is becoming a go-to resource for those pushing their bodies to the limit.
OPTIMIZING HEALTH FOR OPTIMAL PERFORMANCE
In the fitness world, hydration and nutrient absorption are critical. Traditional supplements and oral
hydration often take time to digest and may not fully absorb into the bloodstream. IV Nutrition’s targeted therapies deliver essential vitamins, minerals, and amino acids directly into the bloodstream, ensuring faster and more effective results.
Whether you're a marathon runner, bodybuilder, weekend warrior, or just starting your fitness journey, IV Nutrition offers specialized IV drips designed to:
• Boost Endurance –Optimize hydration and replenish electrolytes to sustain energy during workouts.
• Enhance Muscle Recovery – Reduce inflammation and muscle soreness with amino acids and antioxidants.
• Increase Energy & Focus – Support metabolism and cognitive function for peak performance.
• Strengthen Immunity –Keep your body resilient with immune-boosting nutrients that prevent burnout.
Proper recovery isn't just about avoiding soreness—it’s about ensuring your body is primed for peak performance every day.
WHY IV THERAPY FOR FITNESS?
As fitness culture continues to grow, so does the demand for better recovery solutions. Traditional recovery methods—stretching, protein shakes, and foam rolling—are effective but don’t always provide immediate relief or full nutrient absorption. IV therapy, on the other hand, delivers 100% bioavailability, meaning your body absorbs exactly what it needs, right when it needs it
For active individuals, this means:
• Faster hydration than drinking water alone
• Reduced muscle fatigue and cramping
• Enhanced muscle repair and growth
• Increased stamina for training and competition
This rapid recovery process is why IV therapy is being embraced by professional athletes, trainers, and fitness studios across the country. IV Nutrition is making it accessible to everyday fitness enthusiasts who want to feel and perform their best.
BRIDGING THE GAP BETWEEN FITNESS & RECOVERY
Recovery is just as important as training, and IV Nutrition provides a fast, effective solution for athletes who want to bounce back stronger. Their IV therapy menu is tailored to different fitness goals, whether it’s pre-workout hydration, post-competition recovery, or overall performance enhancement.
With convenient locations across the U.S., IV Nutrition makes it easy for fitness enthusiasts to incorporate IV therapy into their routine, ensuring they stay at the top of their game.
A FRANCHISE BUILT FOR THE FITNESSFOCUSED MARKET
The demand for wellnessfocused recovery solutions is growing, and IV Nutrition is leading the way. The brand offers a proven franchise
model that aligns with the fitness industry’s push toward holistic health, recovery, and performance optimization.
For entrepreneurs looking to tap into the booming health and wellness space, IV Nutrition provides:
• A Science-Backed Business Model – Medicalgrade therapies designed for real results.
• A Fast-Growing Industry
– The fitness and recovery market is projected to continue expanding.
• Streamlined Setup –
With medical licenses nationwide and a dedicated construction partner, IV Nutrition accelerates your buildout timeline.
The intersection of fitness and recovery is a massive business opportunity, and IV Nutrition is leading the charge.
TAKE YOUR HEALTH (& BUSINESS) TO THE NEXT LEVEL
For those passionate about fitness, performance, and recovery, IV Nutrition is a game-changing franchise opportunity. Whether you're an athlete looking to optimize your own recovery or an entrepreneur seeking to bring high-performance wellness to your community, IV Nutrition is leading the way.
Join the movement. Recover faster, perform better, and fuel your body with the nutrients it needs—only at IV Nutrition.
JOIN THE MOVEMENT.
RECOVER FASTER, PERFORM BETTER, AND FUEL YOUR BODY WITH THE NUTRIENTS IT NEEDS—ONLY AT IV NUTRITION.
MORE ABOUT IV NUTRITION
IV Nutrition, a FranDevCo partner, is redefining recovery and performance for fitness enthusiasts through cutting-edge IV therapy. With sciencebacked hydration and nutrient solutions, IV Nutrition is helping athletes and active individuals boost endurance, speed up muscle recovery, and perform at their best.
ABOUT THE AUTHOR
Rachel West is a Marketing Specialist at FranDevCo, based in Charlotte, NC, specializing in marketing communications for pet, food and beverage, services, entertainment, and lifestyle franchise brands. With expertise in email marketing, copywriting, and brand management, she develops and executes multiplatform campaigns that enhance engagement, strengthen brand presence, and drive franchise growth.
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The Torch Is Passed: How Boutique Fitness Brands Are Redefining the Gym Experience
by Lane Klastow, Consultant, The Franchise Consulting Company
The fitness industry has witnessed a massive shift—a passing of the torch, if you will, from the enormous, intimidating big-box gyms to the more intimate, community-driven boutique fit camps and HIIT (High-Intensity Interval Training) gyms. The new wave of fitness is here, and it’s more accessible, personal, and challenging than ever before. Brands like ISI Elite Training, Alloy Personal Training, and Outlaw Fit Camp are leading the charge, offering specialized
workouts that cater to everyone—from the seasoned athlete to the weekend warrior, and even the kids.
Gone are the days of walking into a cavernous gym filled with rows of intimidating machines. We’re seeing a rise in boutique fitness brands that focus on community, tailored workouts, and an experience that feels more like a family than a fitness center. These gyms are designed for all ages, genders, and skill levels, and they’re pushing the limits of traditional fitness.
A NEW ERA IN FITNESS: SMALL, SPECIALIZED, AND PERSONAL
At the heart of this shift is a focus on personalized, impactful training. ISI Elite Training brings a blend of strength and cardio to its classes, making every participant feel empowered regardless of their fitness level. Whether you’re a novice or a seasoned gym-goer, ISI’s trainers ensure you’re supported every step of the way. Similarly, Alloy Personal
Training combines group and one-on-one training, offering flexibility for those looking to balance personal goals with group dynamics. Their emphasis on functional fitness helps individuals build strength and endurance for everyday life, not just aesthetics.
But one of the standout features of this boutique fitness revolution is Outlaw Fit Camp, a brand that’s all about community, intensity, and most importantly, family health. Outlaw takes a different approach by offering highintensity workouts designed to challenge even the most seasoned athletes—while also making it a space where families work together and push themselves to new limits.
OUTLAW FIT CAMP: FITNESS FOR THE WHOLE FAMILY
What sets Outlaw Fit Camp apart is its commitment to creating a challenging fitness environment while involving the entire family. Outlaw’s workouts are known for being harder and more intense than those offered at other boutique gyms. But the unique twist is that Outlaw invites families to participate in these challenging workouts together, ensuring that fitness becomes a family affair.
Outlaw offers free memberships for kids, promoting the importance of healthy habits from a young age, and emphasizes husband and wife specials to make sure that couples can work together toward their fitness goals. The focus isn’t just on getting fit—it’s about creating mental and physical resilience through challenging, focused
workouts that everyone in the family can share.
“Fitness is about more than just strength—it’s about mental fortitude, family bonding, and pushing through challenges together,” says an Outlaw Fit Camp franchisee. “We’re not just creating athletes—we’re building a community where families are involved in intense, focused workouts that bring them closer and make them stronger.”
By encouraging families to face tough workouts as a unit, Outlaw Fit Camp is shifting the narrative from gyms as individual spaces to a familydriven fitness experience, where the challenges are met together, with a focus on strength, endurance, and discipline.
HEALTH IS ALWAYS IN DEMAND: A TIMELESS NECESSITY
Health—both physical and mental—will always be in demand. With the stresses of modern life, people are increasingly turning to fitness to escape, rejuvenate, and improve their wellbeing. The boutique fitness industry capitalizes on this by creating environments that are supportive, friendly, and adaptable to various needs.
The emphasis on mental health in fitness is becoming just as important as physical well-being, and these gyms are meeting that need headon. The personalization and support offered in small boutique settings like ISI Elite, Alloy, and Outlaw make these environments ideal for people who may be intimidated by large gyms but still want to
achieve their fitness goals in a supportive atmosphere.
THE FUTURE OF FITNESS: STRONGER, TOGETHER
The shift from big-box gyms to boutique fitness brands is more than just a trend—it’s a movement. A movement toward community, family health, and personalized care that is transforming the fitness space. These gyms are more than just places to work out; they are places to grow, connect, and transform.
As the demand for personalized fitness experiences continues to rise, the future of fitness looks brighter than ever. From the family-focused intensity at Outlaw to the functional, goaloriented fitness at ISI Elite and Alloy, boutique gyms are offering what today’s fitness enthusiasts are looking for: results, community, and a sense of belonging.
So, if you’re looking to invest in the future of fitness, or simply want to experience a transformation that goes beyond the gym floor, these boutique fitness brands are where the torch has been passed. And trust us—you won’t want to miss it.
ABOUT THE AUTHOR
Lane Klastow is a seasoned franchise consultant, who leverages over 15 years of expertise to help entrepreneurs navigate the world of franchising and build successful businesses. With a deep understanding of both the franchise industry and business development, Lane is dedicated to connecting clients with the best opportunities, empowering them to take control of their financial future and achieve long-term success. Contact Lane at lane@ thefranchiseconsultingcompany.com.
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Peak 360 Fitness:
How Founder Dominic Novak Fine-Tuned His Expertise into the Ultimate Fitness Concept
by Rick Morgin, Consultant, The Franchise Consulting Company
For Dominic Novak, founder of Peak 360 Fitness in Greenwich, Connecticut, the journey into fitness was born from a personal setback that ultimately sparked a lifelong passion. “I didn’t make the basketball team my freshman year at Pace College,” he recalls. “It was the first time I hadn't made a team in my life, and I was dejected. But I had been training since I was 14, so I wasn’t new to working out. I channeled that energy into building my body — and the results inspired me to help others do the same.”
That moment of disappointment became a catalyst, not just for physical transformation, but for an impressive career that spans nearly four decades and has influenced countless lives through customized, holistic fitness training.
A FOUNDATION BUILT ON EXPERIENCE
Dominic’s career began in 1987 after graduating from Springfield College. He started by training clients in gyms and private homes before opening
his own 10,000-square-foot facility, Peak Physique, in 1993. His mission was simple: provide a personalized, distraction-free training experience that placed relationships at the heart of fitness.
“As I built my private training center, I gradually added more services—nutrition counseling, massage therapy, Pilates, physical therapy, and stretching,” Dominic says. “Everything we offer is designed to exceed expectations. At the core of what we do is the belief that we’re in the people business. Relationships with our clients are everything.”
THE EVOLUTION TO PEAK 360
In 2016, Dominic and his wife
Dana opened the doors to Peak 360 Greenwich, a modern, luxurious fitness and wellness studio that elevates the Peak Physique legacy. Designed as a true one-stop destination for total health and well-being, the facility offers a wide range of services including:
• Personal Training
• Sports-Specific Conditioning
• Core Stabilization
• Strength and Agility Training
• Boot Camps
• Pilates and Yoga
• Kickboxing and Martial Arts
• Massage Therapy
• Nutrition Counseling
• EMS (Electrical Muscle Stimulation)
• Integrated Physical Therapy Every client receives a complimentary consultation and assessment, where posture, balance, strength, and movement are evaluated. From there, a completely personalized program is created, ensuring that clients don’t need to look elsewhere to meet their goals.
THE "PERFECT POSTURE" DIFFERENCE
One of Peak 360’s most innovative offerings is the AL|GN™ Perfect Posture Program, a proprietary method designed by Dominic himself. “This program teaches clients to create pliability in their muscles by making space in them,” he explains. “It helps those who need realignment, and also those who need to decompress, breathe, and reduce stress.”
Dominic also incorporates his two books, H.E.A.L. and EMPOWER 30, into his life coaching sessions, helping clients align spirit, mind, and body for a truly holistic experience.
A VISION ROOTED IN PURPOSE
After nearly 38 years in the fitness industry, Dominic’s passion hasn’t waned. In fact, many of his clients have been
with him for over 20 years—a testament to the trust he’s built and the results he delivers.
“As for the future, Dana and I are prayerfully considering our next steps,” he shares. “I’m blessed to work with an amazing team every day, and our mission remains to serve our clients with heart and expertise.”
A MESSAGE FROM DOMINIC AND DANA NOVAK
Welcome to Peak 360
Greenwich. Since opening in 2016, we’ve created a space that reflects the very best of what we’ve learned
since starting Peak Physique back in 1992. From personal training and boot camps to massage therapy and nutrition programs, everything we do is customized for you—your body, your age, and your goals.
I have been spending a lot of time in prayer for next steps for Peak 360 and Dana and me.
ABOUT THE AUTHOR
Rick Morgin is a Consultant with The Franchise Consulting Company and alumnus of Santa Clara University. He assists clients with the educational process of researching and selecting available franchise businesses that best suit desired lifestyles and financial goals. Contact Rick at rick@ thefranchiseconsultingcompany.com.
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A Scalable Model for the Future of Boutique Fitness
Pilates Addiction, a bold evolution of the traditional Pilates studio, opens its first location in West Hollywood this month, marking the start of a national rollout redefining the group Pilates experience. With expansion already underway in Los Angeles and New York City, the brand is positioned to scale rapidly in markets across North America.
Developed around a patented reformer, the WundaFormer, and a comprehensive approach to the human body, Pilates Addiction offers a results-driven model blending intelligent class programming with innovation and intensity. The brand delivers more than Pilates – it delivers transformation. By combining deep core activation, cardio-driven strength training, and expert-led instruction, each class is engineered to improve how clients move, feel, and perform.
SETTING A NEW GOLD STANDARD IN PILATES
Pilates, at its core, intends to build strong, functional bodies. Over time, however, the method split into extremes: traditional Pilates, which is often criticized for being too slow, rigid,
and dogmatic, while newer versions pushed intensity at the expense of biomechanics and foundational strength. Pilates Addiction is the industry’s course correction to the extreme.
The brand honors the science and principles of classical Pilates - core activation, alignment, control, breath, and efficient movement - while evolving the practice with a modern, athletic edge that today’s bodies demand. It blends
integrity with intensity, delivering visible, lasting results without sacrificing form or function.
Pilates Addiction doesn’t settle for “one or the other.” It demands the best of both: the deep, intelligent movement of true Pilates and the strength-building, high-energy results of modern fitness.
At the center of the Pilates Addiction experience is the WundaFormer, a patented machine fusing a reformer, jump board, ballet barre, and Wunda Chair–exclusive to Pilates Addiction. Sleek, functional, and built for intensity, it reflects the brand’s commitment to delivering serious results in a premium environment while ensuring consistency in every session.
Pilates Addiction is the evolution of Pilates, a true core-first strategy that adapts, challenges, and transforms the body at every level, training real-world movement that extends beyond the workout and into everyday life.
LED BY PROVEN LEADERSHIP
The Pilates Addiction brand is led by CEO Sarah Luna, a seasoned fitness industry executive with deep expertise in boutique franchise growth.
Her track record includes scaling successful fitness concepts, such as Club Pilates and Pure Barre, and building operational infrastructure that supports long-term expansion.
“Pilates Addiction was built to meet the moment,” says Luna. “Clients are seeking results, community, and a brand they can commit to. We’ve created a system that delivers all three - designed for growth and ready to meet the demand.”
Luna’s leadership brings both credibility and capability to the brand’s ambitious growth plans. She’s assembled experts across operations, Pilates instruction, and branding to ensure consistency and quality as Pilates Addiction expands.
A SCALABLE MODEL WITH KEY DIFFERENTIATORS
The studio's range of 50-minute class offerings, Ignite, Core+, Max, Mobility RX, and The Private Fix, cater to all fitness levels, from beginners to seasoned athletes. Each class seamlessly integrates the WundaFormer with the core principles of Pilates Addiction, ensuring consistency and results in every session.
These offerings reflect Pilates Addiction’s gold standard: core activation, mobility, strength, and precision.
As Pilates Addiction continues its expansion, the emphasis on education, expertise, and transformation creates a loyal client base, positioning the brand for sustained growth and profitability. With a strong foundation in place, Pilates Addiction is set to lead the next generation of Pilates and fitness studios, making it a powerful brand for franchise investors who are ready to tap into a growing and dynamic market.
EXPANSION WITH INTENTION
With a location opening in West Hollywood this month and additional locations planned for Los Angeles and New York City, Pilates Addiction is laying the groundwork for a nationwide presence. The team is actively exploring opportunities with qualified franchise partners in both major metros and high-growth suburban markets.
Built for scale, on a recurring revenue
“PILATES ADDICTION WAS BUILT TO MEET THE MOMENT,” SAYS LUNA. “CLIENTS ARE SEEKING RESULTS, COMMUNITY, AND A BRAND THEY CAN COMMIT TO. WE’VE CREATED A SYSTEM THAT DELIVERS ALL THREE - DESIGNED FOR GROWTH AND READY TO MEET THE DEMAND.”
model, each studio features a highimpact layout, proprietary equipment, and amenities designed to foster connection and consistency.”Every element is engineered to support a repeatable, results-focused experience, ensuring that no matter the location, clients receive the same gold-standard workout that defines Pilates Addiction.
A MARKET-READY BRAND WITH MOMENTUM Pilates Addiction enters the market at a time when boutique fitness is thriving, and clients are increasingly seeking experiences that combine personalization with performance. Backed by anatomy-driven programming, a powerful brand identity, and a loyal community built on shared commitment, Pilates Addiction is uniquely positioned to lead the next evolution of Pilates, and set a new “gold standard” for what boutique fitness can be.
With a unique mix of innovation, leadership, and market timing, the brand offers a compelling opportunity for franchise investors looking to join a concept that’s built to last.
To learn more about Pilates Addiction franchise opportunities, visit www.pilatesaddiction.com or contact franchisesales@ pilatesaddiction.com.
The Correlation Between
Results
And
Revenue: How Strength Training is Differentiating HIIT Concepts in the Boutique Space
by Becca Fox, Director of Strategic Initiatives, RockBox Fitness
For years, cardio reigned supreme in the fitness world. Treadmills, ellipticals, and spin classes promised fat loss and endurance, while strength training was often relegated to the “bodybuilder” crowd. But the tides have turned. Strength training is no longer a niche and this shift isn’t just changing bodies—it’s changing business.
For RockBox Fitness owners, it’s a major advantage.
We’ve built our workout experience around the proven
power of strength training, fused with kickboxing and highintensity cardio, to deliver faster, more noticeable results. And when members see results? They stay longer, refer more, and spend more.
STRENGTH TRAINING: THE TREND THAT’S HERE TO STAY
Once considered the domain of bodybuilders, it’s now a staple in wellness routines for people of all ages and fitness levels. Backed by research and recommended by medical
professionals, strength training improves metabolic health, bone density, mental wellbeing, and fat loss—all while building a more functional, resilient body.
For gym-goers, that translates to tangible progress: clothes fitting better, energy increasing, and confidence soaring. For studio owners, it translates to better retention and a higher lifetime value per member.
RESULTS-DRIVEN PROGRAMMING = STRONGER BUSINESS OUTCOMES
At RockBox Fitness, our programming is designed not just to challenge members—but to deliver consistent, visible progress. Every class is a smart blend of functional strength training and calorie-burning cardio through kickboxing, designed to help people hit their goals faster than the average fitness routine. This hybrid model does more than burn calories. It builds lean muscle and boosts resting metabolism that keeps working long after the workout ends. For members, that means quicker progress. For owners, it means stronger buy-in.
Here’s how the RockBox workout model gives you a competitive edge:
1. Smarter Programming That Keeps Members Engaged
Unlike other studios that silo strength and cardio or stick to repetitive formats, RockBox delivers variety and intensity in every class. Our programming balances upper and lower body strength blocks with highintensity kickboxing rounds that raise heart rates and keep workouts exciting. This strategic variety not only accelerates results—it keeps members coming back because they’re never bored, never plateauing, and always improving.
2. A Scalable Experience for Every Fitness Level
From first-timers to seasoned athletes, RockBox is built to meet people where they are. Our trainers understand how to modify and scale every workout so that each person feels successful and challenged. This inclusive approach increases accessibility—and lowers the barrier to entry for new prospects—while still delivering results that keep experienced fitness lovers engaged.
3. Community-Driven Culture That Fuels Retention
At RockBox, the experience extends far beyond the workout. Our studios foster a sense of belonging and support that’s hard to find in traditional gyms. That emotional connection drives retention.
When members feel like they’re part of something bigger—when they feel seen, supported, and empowered—they don’t just use your service, they advocate for it. They bring friends. They tag your brand on social media. They stick around, even through seasonal slowdowns or schedule disruptions.
A BUSINESS MODEL BUILT ON TRANSFORMATION
When you own a RockBox Fitness, you’re not just offering fitness—you’re offering transformation. The combination of smart
strength training, dynamic programming, and real community leads to results that people can see and feel fast.
And when members experience that transformation, they’re more likely to stay enrolled longer, spend more on in-studio purchases, and become vocal brand ambassadors.
THE BOTTOM LINE
In today’s fitness landscape, members aren’t looking for the next trend—they’re looking for results. RockBox Fitness is designed to deliver those results faster, with a formula that keeps members engaged and invested.
For franchise owners, that means higher retention, stronger referrals, and a healthier bottom line. Because when your members win, so do you.
More About RockBox Fitness
RockBox Fitness is a stateof-the-art boutique fitness franchise that combines confidence-building boxing and kickboxing, with strengthening functional exercises in a fight club meets nightclub atmosphere. The 50-minute, energetic workout
ROCKBOX FITNESS IS A
BOUTIQUE
CLUB MEETS NIGHTCLUB ATMOSPHERE
allows members to boost confidence, help them lose weight, and tone up with long-lasting results through our supportive, fun, and unique fitness community. With over 200 functional movements on their iPad kiosks, 4 different class types with 3 different focus types, RockBox Fitness solves the nation’s #1 program with any fitness program: boredom!
RockBox’s franchise owners come from diverse
backgrounds including corporate executives, medical sales professionals, athletes, coaches, and project managers familiar with leading a team. Although these individuals have a wide variety of skill sets and experiences, they each have a passion for health and wellness while turning that passion into real business results. Do you think you match the description to start a new journey with
RockBox Fitness? Visit, rockboxfitness.com/franchiseopportunities/ or contact development@rockboxfitness. com to learn more!
ABOUT THE AUTHOR
Becca Fox is the Director of Strategic Initiatives for RockBox Fitness Franchise based in Huntersville, NC. Becca has been part of the RockBox team for nearly six years, supporting franchise owners and studio success as a dedicated member of the RockBox Home Office team.
Boutique Fitness meets VP FITNESS
by Stephanie M. Peltier, Operations Manager, VP Fitness
The Gym, Health and Fitness Clubs
industry exhibits a low level of market share concentration, with the top four operators in the industry comprising nearly 20.0% of revenue in 2021. The industry’s low level of market concentration can be attributed to high fragmentation, due to
many industry operators having a market niche with local clientele. The larger players in this industry have numerous locations across the United States, while small players are generally independently owned and operate in one or two states. The industry’s market share is expected to become more concentrated over
the next five years to 2026, as larger operators acquire small, niche gyms and health and fitness clubs. VP Fitness has been around for over ten years and survived a pandemic. Now more robust than ever before, VP Fitness is now offering franchise units to expand the VP Fitness brand with proven methods that deliver results.
NOW MORE ROBUST THAN EVER BEFORE, VP FITNESS IS NOW OFFERING FRANCHISE UNITS TO EXPAND THE BRAND.
ABOUT THE AUTHOR
Stephanie M. Peltier is the Operations Manager at VP Fitness as well as a Master Functional Strength Coach at VP Fitness. With a proven method, VP Fitness is now offering franchise units.
42.8M
66,000
64%
1
L E A R N M O R E
Financial Fitness for Franchisees: Your Playbook
by Sha Grondin RICP® CLTC®, Business Financial Advisor, Former Franchisee, and Co-Founder of IQ4Profit
WHY FINANCIAL FITNESS IS THE KEY TO FRANCHISE SUCCESS
Launching a franchise is like hopping onto a moving train. The systems are built, the brand is established, and momentum is working in your favor—but without a strong financial footing, you can derail fast.
As a former franchisee turned financial advisor, I’ve seen the difference financial discipline makes. According to FranData, nearly 20% of new franchisees exit within their first two years. The ones who succeed? They’re financially ready before day one.
Here’s a proven playbook I wish someone had handed me in my first year.
Step 1: Know Your Real Numbers
Before you launch, go beyond the franchisor’s Item 19 in the FDD. You need to calculate your true breakeven point, which determines how soon your business covers its costs and starts turning a profit. That clarity reduces financial anxiety and sharpens your decisionmaking.
Key costs to account for:
• Franchise fees
• Build-out and equipment
• 6–12 months of operating capital
• Payroll
• Marketing
Pro Tip: Add a 15% buffer expenses creep up, and you’ll need a cushion.
Step 2: Separate Business from Personal Finances –Start Day One
Co-mingling personal and business accounts is one of the most common mistakes new franchisees make. It creates confusion, tax headaches, and poor visibility. Get organized by:
• Opening a business checking account
• Paying yourself a reasonable salary
• Using software
Stat: Businesses with clean books are twice as likely to get funding, according to the SBA.
Step 3: Cash Flow Is King Profit may look good on paper, but cash flow keeps the lights on. It's the movement of real money in
and out of your business that allows you to pay bills, staff, and suppliers.
Watch out for:
• Delayed payments
• Large upfront expenses
• Loan repayments
Track cash flow weekly. Use accounting software to monitor both incoming and outgoing funds. Set aside a portion of profits as a reserve for unexpected costs, and forecast ahead to prevent cash shortfalls.
Step 4: Automate and Systematize
Smart systems preserve cash by saving time, reducing errors, and streamlining operations. Every hour you free up is time you can invest back into growth.
Where to start:
• Accounting automation
• Payroll and HR systems
• Inventory control
By implementing these systems, you reduce the hours spent on administrative tasks, freeing up more time to focus on growing the business. The time saved directly translates into preserved cash—whether
through cost reductions, more efficient operations, or avoiding financial errors.
IQ4Profit Pro Tip: Franchisees using our recommended systems save 100+ hours a year.
Step 5: Build a Reserve Fund and Plan for Taxes
It’s unrealistic to assume that you won’t face unexpected expenses or emergencies in your business. However, these challenges won’t derail you if you properly plan for them. Make saving a nonnegotiable habit:
• Allocate 1–2% of revenue initially
• Build toward 3 months of operating expenses
• Set aside 15–20% of gross revenue for taxes each month
• Work with a CPA who knows franchising Pro Tip: Treat savings like any other expense—it’s rent for your future peace of mind.
Step 6: Track the Metrics That Matter
You can’t improve what you don’t measure. These key performance indicators (KPIs) should guide your decisions from the start:
Monitor these weekly or monthly. Early insights lead to better decisions and fewer costly mistakes.
Final Thought: Don’t Go At It Alone
Financial fitness isn’t about being perfect—it’s about staying consistent, informed, and accountable. Lean into the support of advisors, tools, and a trusted community.
“Financial fitness in your first year lays the foundation for a decade of growth. Treat your money like a business asset—not an afterthought.”
Want to put this playbook into action? Download your FirstYear Financial Fitness Checklist at www.IQ4Profit.com
KPI WHY IT MATTERS
Daily Sales Reveals trends and revenue rhythm
Labor % Should stay under 30% for healthy margins
COGS Tracks cost-efficiency against benchmarks
Marketing ROI Validates ad spend effectiveness
Customer Retention Predictable profit comes from repeat buyers
ABOUT THE AUTHOR
Sha Grondin, RICP® CLTC®, is a business financial advisor, former franchisee, and co-founder of IQ4Profit—an online training platform designed to help new franchisees accelerate their path to profitability. Together with co-founder Elizabeth, she’s committed to helping entrepreneurs build wealth and a sustainable lifestyle—not just a business.
o Reconcile accounts and review profit & loss statements monthly
o Set calendar reminders for tax payments and license renewals
Build a Financial Support Team
o CPA with franchise experience, Banker, Business Planner Peer Group and Mentors
OVERVIEW
The locksmith industry has drastically changed and TFL is the catalyst for that change. By offering more than just standard locksmith services, putting an emphasis on unparalleled customer service and identifying, vetting, and installing the latest high-tech products – TFL has created an unrivaled national service delivery platform.
We define ourselves as Physical Security Specialists because while we are extremely competent when it comes to rekeying your locks or installing door hardware, our teams will also implement full card access systems, with security cameras and complete a thorough security assessment of your home or buildings security, by adjusting door closures, exit devices and ensuring handicap operators are in compliance.
The Locksmith / Access Control market is over $37 billion annually.
FRANCHISE DEVELOPMENT
We are looking for franchise owners that are ready to run the business on a full-time basis.
They should be looking to scale and manage a business versus working in the field.
We have a national call center that manages all prospective customer inquiries through a toll-free number. We educate the customer about our services, give an estimate when appropriate, schedule the job, and route the job through our centralized process.
TARGET CUSTOMERS
90% of our business is Commercial with the remainder being Residential and Auto (traditionally what we “think” of as a Locksmith, e.g. locked out of home or keys locked in car – that’s not us!).
Our National Accounts programs includes hundreds of companies!
Some of our national customers include: ADT, Forever21, American Eagle, BJs Brewhouse, Cubesmart, Costco, Hyatt Hotels, FedEx, Dunkin Donuts, Panda Express, Lowes, Simon Companies, Wal-Mart, TJ Maxx, McDonald’s, Red Robin, Bank of America, Gentle Dental, MetroPCS, Colliers International, KinderCare, Sunrise Senior Living and Bright Horizons - and hundreds more.
OUR IDEAL CANDIDATE
Our ideal candidate is a business professional looking for a ‘white -collar’ business in a ‘blue-collar’ sector.
A person who has business management and marketing skills.
A person who can build relationships, lead a team, and who has the motivation to excel. The person must have a minimum of $100k in liquid capital, $200k in net worth and a good credit score.
FRANCHISE DEVELOPMENT
Franchise development is being spearheaded by Dennis Mulgannon of Franchise Scale who has successfully launched Junk King, Home Care Assistance, WaveMAX and NerdsToGo into national brands.
BRAND CONTACTS
Geoff Batchelder: 877.222.3722
GeoffB@flyinglocksmiths.com
Dennis Mulgannon: 408.318.5606
DennisM@flyinglocksmiths.com
ITEM 19 SUMMARY
The top 25% of franchise locations that had a full year of operations in 2021 had an average gross revenue of $953,967! Our top performer did $2,516,144!
Pro Realty is a Virtual Property Management operation since 2010!
During this time of uncertainty it pays to be involved with a business that is considered an essential service. 100 years ago during the 1920's, the need for property managers arose due to the many vacant buildings during the depression era. Now in the 2020's, property managers are now viewed as essential services. No longer behind the scenes, but as an active and integral part of the community.
You will be provided rock solid business operations, proven leads, predictable growth, one-on-one training in a business that offers multiple streams of
This is a tremendous time to get into the exciting and challenging field of property management. The timing couldn't be better. We invite you to learn more about our operation and we're excited to assist you in reaching your full potential.
Holding Dual Degrees This Engineer Served Fortune 500 Companies Before Becoming a Floor Coverings International™ Franchisee
by Rhonda Sanderson, CEO, Sanderson & Associates
Wendy Langan, a seasoned corporate professional turned entrepreneur, recently opened a Floor Coverings International of the Greater Harrisburg PA area. With over 20 years of experience in supply chain management, engineering, and project management, including roles at Fortune 500 companies like The Hershey Company, Langan combines her corporate expertise with a passion for simplifying life for busy families and professionals.
A Lehigh University graduate with dual degrees in Materials Science and Engineering and an MBA, Langan brings critical thinking skills and a focus on efficient systems to her new venture. As a mother of three, she recognized the demand for hassle-free home services. “The in-home flooring experience—from shopping to installation—saves clients time and stress,” said Langan. “I’m thrilled to offer a service that aligns with the needs of our community while supporting local jobs.”
Langan emphasizes the
growing popularity of Luxury Vinyl Plank (LVP), a durable, waterproof flooring option that replicates the look of hardwood or stone. “LVP is ideal for busy households and high-traffic areas,” she noted. “Its affordability and low maintenance make it a top choice for homeowners.”
Floor Coverings International’s unique mobile showroom brings hundreds of samples directly to clients’ homes, allowing them to visualize products in their own space. This service caters especially to time-strapped parents and professionals
FLOOR COVERINGS
INTERNATIONAL’S UNIQUE MOBILE SHOWROOM BRINGS HUN-
DREDS OF SAMPLES DIRECTLY TO CLIENTS’ HOMES, ALLOWING THEM TO VISUALIZE PRODUCTS IN THEIR OWN SPACE
seeking a seamless renovation process.
Born and raised in the Harrisburg area, Langan takes pride in operating a womanowned business that reinvests in the community. “Helping neighbors create beautiful, functional homes is incredibly rewarding,” she said.
Floor Coverings International (FCI) is a fresh addition to the area. One of its most innovative features is the Mobile Showroom, which brings the flooring store directly to customers' homes or businesses. This eliminates the need for customers to transport heavy samples, as FCI arrives fully prepared to showcase an array of products for all flooring projects and investments. No more running to different stores, the mobile showroom comes right to the customer’s door with over 3000 flooring options. The homeowner can peruse samples next to their existing decor and lighting. This has revolutionized the way people buy floors.
Said Langan, “Homeowners really want sustainable materials. They are turning to laminate flooring crafted from eco-friendly materials such as recycled wood fibers. They also love an authentic wood look: The demand for realisticlooking wood floors continues to soar.”
As for choosing FCI and the booming home services industry, Langan looked at the company’s latest data. Floor Coverings International achieved several key milestones in 2024, including:
• Record Franchise Development: 82 new franchise agreements were signed.
• Expansive Growth: 89 new locations opened across North America, bringing the total footprint to over 270 locations.
• Impressive Metrics: Franchise owners who expanded their teams in 2024 experienced over 30% growth, underscoring the impact of strategic staffing on business success.
• Marketing and Innovation Investments: The investment of a $1M brand strategy and a $1.5M combined co-op media investment drove a 40% increase in branded search.
For franchise information, please visit www.flooringfranchise.com.
ABOUT THE AUTHOR
Rhonda Sanderson is a franchise expert who has owned and operated Sanderson & Associates and Sanderson PR, both specializing in, traditional, social media and crisis PR in the franchise space since 1986. She has authored many articles, helped grow numerous franchise chains is considered one of the Top 30 Small Business Influencers (Fit Business) in the U.S. Find her at Rhonda@ sandersonpr.com or on LinkedIn where she is the author of Franchise Stars at https://www.linkedin.com/in/rhonda-sanderson-a6b658/
+ Unmatched lash training and certification
+ Dedicated service training facility
+ Talent branding and acquisition
+ Dedicated products & fulfillment company
+ Proprietary lead management and BI software
The Lash Lounge is a fabulous business model with strong unit economics driven by the demand for luxury beauty services. The application of semi-permanent eyelash extensions breeds confidence in guests and members while developing exceptional careers for lash artists.
Bringing JOY to Kitchens Across America: The Joyful Cabinet
Painting Franchise Opportunity
As a woman and veteran owned business, Joyful Cabinet Painting has been spreading JOY in kitchens across Cincinnati since its founding in 2017. Charla Lee and Lora Currier, along with Jayson Currier, Lora’s husband, have grown the business from a small furniture painting business into a trusted leader in cabinet painting and cabinet door replacement. Charla has a long history of business management and Jayson and Lora are Air Force and Navy veterans, respectively. Starting a new business in ‘middle age’ was not something any of them had planned. But the
rewards have been amazing! And, they want to be able to share this success with others who may be thinking they are too old to live their dreams of becoming an entrepreneur!
A PROVEN BUSINESS MODEL BUILT ON SUCCESS
The success of Joyful Cabinet Painting’s business model is rooted in years of hands-on experience, experimentation, and constant improvement. After launching in 2017, the brand quickly shifted its focus from furniture to cabinets, responding to overwhelming customer demand. By 2021, the company was growing rapidly and completing hundreds of projects annually
in the Cincinnati area.
The pandemic accelerated this growth, and the company was forced to adapt quickly. This led to optimized systems, improved efficiency, and the ability to maintain exceptional quality at scale. The introduction of key leadership, including Jayson Currier as CFO, helped the company navigate economic challenges, further strengthening its position in the market.
PLANNING FOR THE FUTURE
As the company’s success continued, Joyful Cabinet Painting refined its processes and developed a franchise model. With the first franchise partner joining in 2024, it became clear that the brand’s system works and is ready to support entrepreneurs across the country.
With low overhead, simple operations, and high-profit
margins, it offers franchisees a scalable and profitable opportunity to build a successful business. The proven model, comprehensive training, and ongoing support make this an ideal venture for anyone looking to enter the home improvement industry with a low-risk, high-reward business.
Franchise owners will receive in-person training, ongoing business coaching, and marketing strategies designed to ensure success. From prelaunch to ongoing support, Joyful Cabinet Painting equips franchisees with everything they need to grow their business, including field
visits, annual conferences, and regular coaching calls to ensure continued momentum.
The home improvement industry is booming, expected to exceed $600 billion in revenue by 2030. Homeowners are increasingly looking for costeffective ways to enhance their spaces, with kitchen and bathroom upgrades leading the charge. Cabinet painting has emerged as one of the most soughtafter services, offering homeowners a high-impact, affordable alternative to full renovations. Joyful Cabinet Painting is uniquely positioned to meet this demand, providing an outstanding opportunity for entrepreneurs to tap into this fast-growing market.
CORE VALUES FOR SUCCESS
At the core of Joyful Cabinet Painting is a strong set of values that shape everything the company does
• Quality: Delivering highquality workmanship and using the best materials to ensure long-lasting results.
• Customer Satisfaction: Ensuring open communication and striving to exceed customer expectations with every project.
• Integrity: Operating with transparency, honesty, and ethical practices in all interactions. These core values ensure that franchisees are equipped with the right tools and mindset to succeed while maintaining the brand’s high standards of excellence and customer care.
JOIN THE SUCCESS:
A BRIGHT FUTURE FOR FRANCHISEES
Joyful Cabinet Painting elevates everyday spaces, those kitchens and bathrooms where families come
together and where cherished memories are made. These aren’t just cabinets; they’re part of the heart of the home. We also provide an affordable and eco-friendly impact.
With Joyful Cabinet Painting, homeowners achieve highend results without the highend cost of a full kitchen renovation. It’s quality and beauty at a fraction of the price.
Most importantly, we create spaces that spark joy. It’s not just about paint or finishes; it’s about creating a home that homeowners love and feel proud of.
As the home improvement industry continues to grow, Joyful Cabinet Painting offers an exciting opportunity for entrepreneurs to join a proven, profitable brand. By
providing affordable, highquality cabinet painting and replacement services, franchisees can tap into a booming market while making a meaningful impact on homeowners’ lives.
With a strong foundation, a clear mission, and a supportive franchise system, Joyful Cabinet Painting is ready to expand its footprint across the country. Joyful Cabinet Painting offers a unique and exciting franchise opportunity for entrepreneurs ready to make a meaningful impact in the growing home improvement industry. With a proven model, strong values, and comprehensive support, this is the perfect opportunity to join a brand that is transforming kitchens across America—one beautifully
painted cabinet at a time.
More about Joyful Cabinet
A woman and veteran owned business specializing in cabinet painting and cabinet door replacement. Our high-quality cabinet transformations are a cost-effective and eco-friendly alternative to traditional remodels, providing options to meet diverse remodeling budgets.
MORE ABOUT JOYFUL CABINET
A woman and veteran owned business specializing in cabinet painting and cabinet door replacement. Our high-quality cabinet transformations are a cost-effective and eco-friendly alternative to traditional remodels, providing options to meet diverse remodeling budgets.
skoah facial shop franchising gives you the experience you deserve so your franchise can glow.
skoah facial shop leaves you feeling invigorated through its skoah glow personalized experiences. Our skoah personal skincare trainers use skoah’s proprietary line of high-quality clean products, personalized services with custom blended skoah products, and skoah glow high touch services.
business characteristics
| Semi-absentee or owner-operator model
| Recurring revenue membership model
| Product and service revenue
| 1,400 - 1,600 square feet
| Private treatment rooms including heated bed and bathrobe to deliver the utmost relaxing experience
| Skoah high quality, proprietary, clean skin care products
| Skoah dash business intelligence software platform to manage KPI’s
| Marketing suite by MindBodyOnline (MBO) for smart marketing differentiators
This advertisement is not an offering. An offering can only be made by a Franchise Disclosure Document (“FDD”) filed with the referenced state, which filing does not constitute approval. Skoah franchises will not be sold to any resident of any such jurisdiction until the offering has been exempted from the requirements of, or duly registered in and approved by, such jurisdiction and the required FDD has been delivered to the prospective franchisee before the sale in compliance with applicable law. The following states regulate the offer and sale of franchises: CA, HI, IN, IL, MD, MI, MN, NY, ND, RI, SD, VA, WA and WI. If you reside in one of these states, you may have certain rights under applicable franchise laws. This advertisement is not an offering for New York residents-an offering can only be made by prospectus filed first with the department of law of the state of New York. Such filing does not constitute approval by the department of law. This document is not intended for the sale of a franchise. contact | title | email | phone |
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The Royalty Bank is offering franchisors royalty sales transactions providing capital based on your specific needs with zero loss of equity or control.
Receive up to 10X multiples for a fixed percentage of your future royalties.
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The Taco Spot: Two Brothers, a Storage Unit, and the American Dream
In a small Arizona storage unit, amid the uncertainty of 2020, two brothers dared to dream. Their story is not only a tribute to grit and hard work but also a testament to the promise of the American Dream—a vision that thrives on opportunity, resilience, and the belief that in this melting pot of cultures, anything is possible.
Jorge and Jesus Ruiz, the founders of The Taco Spot, didn’t begin as restaurateurs with grand business plans. Jorge was a truck driver, clocking endless hours on the road to provide for his family. Jesus, a barber, spent his days cutting hair in the modest barbershop next to what would soon become their taco
stand. They weren’t business strategists or marketing gurus; they were workers— determined, resourceful, and committed to creating a better life.
What began as a small venture selling tacos out of a repurposed storage unit would soon become one of Arizona’s fastest-growing food sensations, a symbol of cultural celebration, and a shining example of how opportunity and perseverance converge in America.
A HUMBLE BEGINNING AMID A GLOBAL CRISIS
The Taco Spot opened its doors in February 2020, a month before COVID-19 changed the world. At the time, the Ruiz brothers didn’t foresee the challenges they would face. They had no cushion of savings, no experience in advertising, and no idea what “SEO” or “social media strategy” even meant. What they did have, however, was an unwavering belief in their food and an unmatched work ethic. Their recipes were built on tradition—authentic, bold, and deeply rooted in Mexican culture. Every taco was handcrafted with care: tortillas made fresh, meats marinated to perfection, and
salsas bursting with flavor. But with businesses closing all around them and customers staying home, The Taco Spot struggled to survive.
THE POWER OF COMMUNITY AND SACRIFICE
The turning point came when a social media influencer—a local fan of their food—made an offer: he would promote The Taco Spot online in exchange for meals. Around the same time, a Google SEO specialist approached with a similar proposal to run targeted ads. With nothing to lose, the brothers agreed.
At first, Jorge and Jesus were skeptical. They didn’t fully understand how social media and digital marketing worked. But when the lines started to grow—slowly at first, then faster—they realized the value of promoting their business.
Still, the cost of scaling up their marketing was a burden they couldn’t ignore. They had a difficult choice to make: pay for ads or keep up payments on Jorge’s pickup truck.
"We talked about it for hours,” Jesus recalls. “In the end, we decided the business came first. If we didn’t take the risk, we’d lose everything anyway."
Three months later, Jorge’s truck was repossessed. But
by then, it didn’t matter. The gamble had worked. Word of The Taco Spot spread across social media, and soon, there were lines around the building—customers waiting eagerly for their first bite of what would become one of Arizona’s most talked-about taco destinations.
TAKING A LEAP: EXPANSION AND FRANCHISING
For most people, surviving the storm of 2020 would have been enough. But Jorge and Jesus Ruiz weren’t content to stop there. They began to think bigger, inspired by the growing demand for their tacos and the enthusiasm of their customers.
In a bold move, they opened their next location in Tempe, followed closely by Mesa. Each new opening was met with excitement, and the brothers started to see something unexpected: customers
weren’t just showing up to eat—they were asking how they could own their own Taco Spot.
The interest pushed the brothers into uncharted territory: franchising. In 2023, The Taco Spot signed its first franchise agreements in Surprise, AZ, and East Mesa, AZ. What started as a family-run operation in a storage unit had transformed into a scalable business opportunity, offering aspiring entrepreneurs a chance to join the journey.
THE DREAM GROWS: 1,000 STORES IN 10 YEARS
With the first few franchise agreements signed, Jorge and Jesus dared to set an audacious goal: 1,000 locations in 10 years. The dream, once a whisper, had become a rallying cry. Their confidence wasn’t unfounded. Developers quickly
recognized the magic of The Taco Spot—its combination of simple, authentic food, a community-driven atmosphere, and a brand story that resonated deeply. In a short period, Texas signed for 111 stores, while Missouri and surrounding states committed to a staggering 188 locations
From a single taco stand born out of desperation to a thriving franchise with nationwide potential, the Ruiz brothers have proven that the sky is the limit when hard work meets opportunity.
THE AMERICAN DREAM IN ACTION
At its core, the story of The Taco Spot is about more than just tacos. It’s about the spirit of the American Dream—the belief that with perseverance, sacrifice, and ingenuity, anyone can create something extraordinary.
Jorge and Jesus Ruiz embody what makes America a land of opportunity. They are immigrants’ sons, workers who started with nothing but a dream and a recipe. In true entrepreneurial fashion, they turned obstacles into stepping stones, risks into rewards, and setbacks into comebacks.
Their journey is a reflection of the melting pot that defines this country: a blend of cultures, traditions, and ambition. The tortillas they serve—made fresh each
FROM HUMBLE BEGINNINGS TO BOUNDLESS POSSIBILITIES, THE TACO SPOT IS MORE THAN A SUCCESS STORY—IT’S A TESTAMENT TO WHAT’S POSSIBLE IN THE LAND OF OPPORTUNITY.
day—are not just food; they’re symbols of heritage. The birria tacos, rich with slow-cooked flavor, tell a story of family roots and craftsmanship. Every customer who stands in line, every franchisee who opens a new location, is part of a greater narrative about what can be achieved in a country that embraces hard work and innovation.
A BRIGHT FUTURE
Looking ahead, the Ruiz brothers have no plans to slow down. With a clear vision, a scalable model, and a loyal following, they’re poised to take The Taco Spot to new heights.
“We started with a dream,” Jorge says. “Now we’re giving other people the chance to chase theirs, too.”
For aspiring entrepreneurs, The Taco Spot isn’t just a franchise opportunity; it’s proof that success doesn’t come from shortcuts. It comes from dedication, resilience, and a willingness to take risks.
A STORY WORTH CELEBRATING
The Taco Spot’s rise from a storage unit to a national franchise is a story that deserves to be celebrated. It’s a reminder that the American Dream is alive and well, fueled by immigrants, workers, and
dreamers like Jorge and Jesus Ruiz.
Today, as lines stretch around their growing locations and franchise partners across the country prepare to open their doors, The Taco Spot isn’t just serving tacos—it’s serving inspiration.
In every bite of a birria taco or sip of an agua fresca, there’s a taste of something bigger: hard work rewarded, risks vindicated, and dreams realized.
Interested in joining Jorge and Jesus on their journey? Learn more about franchise opportunities at tacospotaz. com/franchise.
SkyRun Vacation Rentals
What is SkyRun?
SkyRun Vacation Rentals is the EASY-TO-USE all-in-one Professional Property Management Platform with the backing of a proven national brand
The Vacation Rental Industry’s Attractive Future
Revenue in the Vacation Rentals segment will amount to US $87,099M in 2020
Revenue is expected to show an annual growth rate (CAGR 2020-2023) of 3.7%, resulting in a market volume of US $97,010M by 2023.
User penetration is expected to hit 11% by 2023.
Source: www.statista.com
Open a NOW Massage Boutique in Your Neighborhood
New Concept Reimagines Massage Experience
The NOW Massage, a new concept massage boutique, was founded on the principle that self-care is a necessity, not a luxury.
Designed to serve as an oasis from today’s digitally driven society, The NOW offers high-quality, affordable massage services in an inspired setting. The brand has recently signed franchise agreements representing 100+ locations in over 25 cities.
MosquitoNix: Keeping Outdoor Workouts Pest-Free
by Rachel West, Marketing Specialist, FranDevCo
Outdoor workouts offer fresh air, natural sunlight, and an open environment for movement. Whether it’s yoga in the backyard, boot camp-style training, or an outdoor
cycling session, nature provides a perfect fitness setting. However, mosquitoes, flies, and other pests can quickly turn a peaceful outdoor workout into an uncomfortable experience. That’s where MosquitoNix
comes in. As a leader in mosquito control solutions, MosquitoNix ensures that athletes, personal trainers, and fitness enthusiasts can enjoy their outdoor workouts without distractions.
INSTEAD OF BATTLING CONSTANT SWATTING AND ITCHING, MOSQUITONIX OFFERS AUTOMATED MISTING SYSTEMS AND ALL-NATURAL SOLUTIONS TO CREATE A PROTECTIVE SHIELD AROUND FITNESS AREAS.
THE SCIENCE BEHIND MOSQUITO-FREE TRAINING SPACES
Mosquitoes and many other bugs thrive in warm, humid environments, and sweaty workout sessions attract them even more. Instead of battling constant swatting and itching, MosquitoNix offers automated misting systems and allnatural solutions to create a protective shield around fitness areas.
How MosquitoNix Supports Outdoor Fitness:
• Eliminates pesky bugs, allowing for uninterrupted workouts.
• Reduces insect-related distractions, keeping focus on performance.
• Provides safe, chemicalfree protection, ideal for health-conscious individuals.
FRANCHISING WITH MOSQUITONIX
With the rise of outdoor fitness events, personal backyard gyms, and wellness retreats, the demand for effective mosquito control is skyrocketing. MosquitoNix’s franchise model provides:
• A recurring revenue stream, as mosquito control requires ongoing maintenance.
• Diverse market opportunities, serving residential clients, commercial clients, outdoor gyms, parks and more.
• Client Acquisition Center where the corporate office handles all sales inquiries.
Fitness lovers shouldn’t have to choose between the outdoors and their workouts. MosquitoNix makes it possible to train in fresh air, free from mosquito bites and distractions.
ELEVATE OUTDOOR WORKOUTS WITH MOSQUITONIX
From early-morning runs to backyard yoga sessions, a mosquito-free environment makes outdoor fitness more enjoyable, safe, and effective. MosquitoNix ensures that nature enhances workouts rather than interfering with them.
More About MosquitoNix
MosquitoNix leads the industry in mosquito control, creating pest-free outdoor spaces for fitness and recreation. As a FranDevCo partner, the brand is expanding its franchise presence nationwide.
ABOUT THE AUTHOR
Rachel West is a Marketing Specialist at FranDevCo, based in Charlotte, NC, specializing in marketing communications for pet, food and beverage, services, entertainment, and lifestyle franchise brands. With expertise in email marketing, copywriting, and brand management, she develops and executes multi-platform campaigns that enhance engagement, strengthen brand presence, and drive franchise growth.
Backed by 20 years of experience in our industry, Shine is one of the nation’s top-reviewed and trusted home services company. We offer an exciting franchise opportunity with a low-entry investment and that’s refreshingly simple to get off the ground. With multiple revenue streams, Shine offers yearround services that homeowners need.
RANGE $107,490 - $208,100
• Window cleaning
• Pressure washing
• Gutter cleaning
• Holiday lighting
• Roof washing
SIMPLE & SCALABLE
• NEW! Landscape Lighting
• NEW! Patio Lighting SERVICES
WHAT MAKES US SHINE
•Value-driven culture with excellent validation
•Multiple year-round revenue streams
•Family-friendly 8:00-5:00 hours
• High-demand, highly profitable services
• Simple, scalable business model
•Fast ramp-up with excellent ROI
•World-class marketing & training support
• Semi-absentee or Owner/Operator Options
•Proven model with over 50 locations
• Speedy launch time - as fast as 7 weeks!
CONTACT: Paul Martell Franchise Development Manager
START SIMPLE
Begin as an Owner/Operator or hire a Business Development Manager, and one van. Manage your Crew Leader and Technician.
AND GROW!
As your business grows, you have the ability to expand with more vans, crew and revenue!
How Resting Rainbow Scaled Nationally With Fractional Franchise Operations Support
by Brian Guyre, President, FranOpCo
When Joe Moncaleano founded Resting Rainbow Pet Funerals and Cremations, he didn’t just build a business— he created a sanctuary for grieving pet owners. The brand’s unique blend of empathy, professionalism, and community connection struck a chord, and the demand quickly outpaced internal bandwidth with over 80 units sold in the past few months he knew he needed a world class operations team to help him with their growth. That’s when FranOpCo stepped in.
I’ve spent the past two
decades in franchise operations, helping founders transition from passionate operators to strategic leaders.
I’ve seen what works, what breaks, and what scales. What we did with Joe and Resting Rainbow is a case study in how fractional franchise operations support can unlock explosive, sustainable growth.
LAYING THE FOUNDATION: FROM VISION TO EXECUTION
When Joe first approached us, he had a strong brand, a great mission, and a handful of successful locations. But like many founders, he was buried in the weeds—approving
marketing plans, dealing with CRM headaches, and juggling calls with franchisees. He needed to work on the business, not in it.
“We were growing, but I felt like I was always a few steps behind,” Joe told me. “I knew we had the potential to be nationwide, but I didn’t have the bandwidth to create the systems to get us there.”
Our team at FranOpCo started with what we call a Foundational Ops Audit—a top-to-bottom review of the operational landscape. From there, we created a tactical roadmap built around three pillars: launch execution, systems integration, and field support.
THE LAUNCH ENGINE: GRAND OPENINGS THAT DRIVE RESULTS
The grand opening of a franchise location is more than a ribbon-cutting—it’s a signal to the community and a momentumbuilder for the brand. We implemented a 6-week
Grand Opening Playbook that covered everything from local vet outreach to digital ad placement and even customer walk-through scripting.
Each new franchisee was assigned a launch coach from our team. We helped them build local partnerships with animal hospitals, shelters, and pet stores. We coordinated their soft openings, ribboncuttings, and media days.
“Before FranOpCo, our openings were a huge amount of time from me and my team,” said Joe. “Now every location launches like a flagship store.”
The results were clear: Franchisees who followed our grand opening plan saw a 32% higher revenue in their first 90 days than earlier locations.
TECH THAT WORKS: CRM AND MARKETING AUTOMATION
In the pet aftercare business, client communication is everything. Timely updates,
follow-ups, and care tracking aren’t just customer service— they’re part of the healing process. We implemented a fully integrated CRM system that tracks every customer touchpoint and automates vet follow-ups, email marketing, and reviews.
This wasn’t just a tech install—it was an operational transformation. We trained franchisees, built SOPs, and connected the CRM with SEO and SEM campaigns to retarget website visitors and re-engage past customers.
“Now when a vet refers a client, they’re in our system instantly,” Joe said. “We can communicate clearly, compassionately, and professionally—and the franchisees don’t need to be tech experts to make it work.”
FRANCHISEE SUPPORT: THE POWER OF LEVEL 10 CALLS
One of the most effective changes we implemented was
the weekly Level 10 call—a structured, agenda-driven session modeled after the EOS framework. Each franchisee joins a call with their assigned operations coach to review KPIs, solve issues, and stay aligned with brand goals.
These calls became more than check-ins—they became business therapy.
“Those Level 10 calls changed the game,” Joe said. “Franchisees feel supported, they know they’re not alone, and they stay focused on what moves the needle.”
Through those calls, we’ve helped franchisees implement local SEO tactics, refine their SEM ad strategies, and even work through community outreach campaigns to build referral pipelines from veterinary clinics.
SCALING WITH HEART
One of the most rewarding aspects of our work with Resting Rainbow is the alignment between operational excellence and emotional impact. This isn’t just a logistics business—it’s a compassion business. Every franchisee needs to feel confident not just in running a business, but in providing comfort to clients
THE GRAND OPENING OF A FRANCHISE LOCATION IS MORE THAN A RIBBON-CUTTING—IT’S A SIGNAL TO THE COMMUNITY AND A MOMENTUM-BUILDER FOR THE BRAND.
during a deeply emotional time.
That’s why our ops support goes beyond spreadsheets and systems. We help franchisees role-play sensitive customer interactions. We review Yelp and Google reviews together and respond with empathy. We even provide scripts for outreach to bereavement groups and veterinary social workers.
“FranOpCo helped us scale without losing our soul,” Joe said. “They brought the structure we needed, but they also understood that what we do is about people first.”
FRACTIONAL, FLEXIBLE, AND FOCUSED ON GROWTH
The beauty of the fractional
model is scalability. Resting Rainbow didn’t need to build a massive in-house operations team or hire a full-time COO. Instead, they plugged into a deep bench of experts— marketing ops, field coaches, CRM specialists—only when they needed them.
As of this writing, Resting Rainbow has expanded to 27 locations across 11 states, with a waitlist of new franchisees. “The support we get from FranOpCo makes us feel like we’re their only client,” said Joe. “But I know they’re helping other brands grow too. That’s the power of fractional ops—it gives emerging brands Fortune 500-level systems at a startup’s pace and budget.”
FINAL THOUGHTS
Resting Rainbow is proof that with the right operational backbone, even the most emotionally driven, niche business can scale nationally— and do it with grace. At FranOpCo, we’re proud to help founders like Joe turn passion into process, and process into performance.
Because at the end of the day, systems don’t just build businesses—they build legacies.
ABOUT THE AUTHOR
Brian Guyre has spent over 25 years in franchise operations and is the President of FranOpCo the first fractional operations company dedicated to franchise success. brian@franopco.com
ONE OF THE MOST REWARDING ASPECTS OF OUR WORK WITH RESTING RAINBOW IS THE ALIGNMENT BETWEEN
OPERATIONAL EXCELLENCE AND EMOTIONAL IMPACT.
What is SMART-U and CRAFDE?
SterlingRisk Programs has managed national Risk Purchasing Groups for over 30 years. In 2014, we focused SMART-U to protect a wide range of retail stores, including grocery stores, owners, merchants, and tenants. We created CRAFDE as a Risk Purchasing Group to focus on Fine Dining, Fast Food, Casual, and Family Restaurants.
SMART-U Program
Umbrella Insurance for Retail Stores
Who We Protect
Retail Stores — free standing or in shopping centers, shoe stores, supermarkets, grocery, clothing, jewelry, eye / vision, electronic, household goods, stationery, and office supply stores.
Why SMART-U & CRAFDE?
• Limits from $10 million; $25 million; $50 Million.
• No shared limits.
• Competitive product offering.
• Personal excess liability available for principals.
CRAFDE Program
Umbrella Insurance for Restaurants
Who We Protect
Fine Dining — white table cloth (steak, seafood, higher priced meals); Family / Casual — buffet, ethnic cuisine, cafeteria; Fast Food — sandwich and salad shops, carry outs, franchises, and pizza.
• Limits apply separately to each member of the Risk Purchasing Group.
• Provide excellence in protection — dedicated program underwriting service.
• Coverage for internet and international sales.
• Follow form auto liability, abuse, assault, non-intentional discrimination, and liquor.
• Limited delivery according to establishment.
Ian Sterling
Manager of Business Development & Sales
P: 516-719-8809
E: ISterling@sterlingrisk.com
Debbie McLaughlin Program Sales Executive / Marketing
P: 516-773-8613
E: DMcLaughlin@sterlingrisk.com
Ask the RESULTS Guy™:
Why the World Rewards Speed
by Tony Jeary, Strategist, Keynoter, Coach, Tony Jeary International
In today’s hypercompetitive, attentiondeficient world, speed is no longer just an advantage— it’s a requirement. We live in an era where response times, decision-making, and execution speed all directly impact your bottom line. The organizations and leaders who move faster without sacrificing quality win more. The world rewards speed. But speed isn’t just about moving quickly; it’s about moving strategically and intentionally with clarity and focus. We dive deep into this in my book RESULTS Faster!—a blueprint for accelerating execution without losing alignment. Let’s unpack how speed, when paired with the right thinking and structure, can take your results to the Next Level.
Q: TONY, YOU SAY THE WORLD REWARDS SPEED. WHAT DO YOU REALLY MEAN BY THAT?
I mean that the faster you can respond, decide, and execute, the more competitive you become. It’s not about rushing; it’s about reducing drag. In RESULTS Faster!, we talk about eliminating friction—those small things
that slow down momentum and compound over time into major roadblocks. Most teams don’t realize how much they’re losing by overthinking, over-meeting, and under-delivering. While they’re still preparing, others are already testing, adjusting, and winning. Speed lets you iterate quickly, serve clients more effectively, and capture opportunities that others miss because they’re just too slow to act.
Q: HOW DO YOU BUILD A CULTURE THAT VALUES AND OPERATES WITH SPEED?
Tony Jeary: It starts with clarity. If your team isn’t clear on the mission, priorities, or next steps, they’ll hesitate. Clarity eliminates confusion— confusion is the number one enemy of speed.
Once you have clarity, you need focus. That means eliminating distractions and prioritizing High Leverage Activities (HLAs), the activities that drive the most meaningful results. Then you implement execution systems that streamline workflow, reduce decision fatigue, and encourage ownership at every level. At
TJI, we often practice what I call Production Before Perfection (PBP). We get the ball rolling, and escalate from there.
In RESULTS Faster!, we provide frameworks to help leaders and teams operate in this way. From meeting mastery to communication cadence, speed is about designing the right rhythm; not just moving faster for the sake of it, but executing more effectively because you’ve aligned your team and tools.
Q: ISN’T THERE A RISK IN MOVING TOO FAST?
Sure, if you’re moving without intention. But we’re talking about strategic
speed. Reckless speed is risky. Strategic speed is about removing delays while preserving excellence.
This is why we use the Clarity, Focus, and Execution model across everything we do. When you’ve nailed down what matters, removed the noise, and empowered your people with clear tools and language, you can move at a pace that outperforms the competition—without burning people out or making costly missteps.
Q: CAN YOU GIVE AN EXAMPLE OF WHERE SPEED MADE THE DIFFERENCE?
One company we worked with had a strong offering but couldn’t get traction due to internal slowdowns.
Once we helped them apply the principles in RESULTS Faster!—especially around meeting effectiveness and faster communication— they cut their sales cycle by over 40%. That translated into higher revenue, greater customer satisfaction, and a much more energized team.
Speed gave them a visible edge. Prospects noticed how quickly they responded, how fast they delivered materials, and how smoothly they operated, and that alone set them apart.
The world rewards speed. Not chaos, not haste, but disciplined momentum. The key is to eliminate drag, focus your energy, and implement the right systems to move quickly with intention.
If you’re not getting results
fast enough, it’s probably not because your team lacks talent—it’s because you’re not maximizing your systems.
Ask yourself:
• Where are delays costing you opportunities?
• What decisions or deliverables are stuck in limbo?
• What would 20% more speed mean to your bottom line?
The faster you get clear, get aligned, and get moving—the faster you win. Let’s make it happen.
ABOUT THE AUTHOR
Tony Jeary is a strategist, keynoter, coach to the world’s top CEOs and prolific author of over 100 titles. Tony lives in Flower Mound and works out of his think tank, the RESULTS Center, where he and his team encourage and inspire all those he touches, resulting in their enhanced sales and profitability and raising their companies’ value.
Changing the Trajectory of students’ Lives
We love this quote, “We are in business for ourselves, but not by ourselves.”
This rings true for us, especially when we think about where we started and how far our business has come in just a few short months. “The Road to Toronto” training was instrumental in laying the foundation for our business.
–Jamie Lee, Tampa, FL
PatchMaster: Repairing Walls & Building Strength
by Rachel West, Marketing Specialist, FranDevCo
Fitness isn’t just about strengthening the body—it’s about maintaining the spaces where workouts happen.
Whether it’s a home gym, a fitness studio, or a commercial workout space, walls endure wear and tear from weights, equipment, and high-energy movement. PatchMaster specializes in restoring damaged drywall, ensuring that fitness environments remain safe, visually appealing, and fully functional.
THE IMPACT OF FITNESS ON WALLS
High-impact workouts can take a toll on a room’s walls. From accidental equipment damage to wear from mounted fitness gear, walls often suffer unnoticed until cracks, dents, or holes become a real issue.
Common fitness-related drywall damage includes:
• Dumbbell ding from weights being leaned against or dropped near walls.
• Equipment installation holes, such as those left behind from wall-mounted pull-up bars and resistance bands.
• Sweat and moisture exposure, leading to peeling paint and weakened drywall.
• Accidental impacts from high-intensity interval training (HIIT) sessions, where fast movement can lead to unintended contact with walls.
A well-maintained fitness space is essential for motivation, safety, and aesthetics. Nobody wants to
work out in a room that looks run-down.
WHY WALL MAINTENANCE MATTERS IN FITNESS SPACES
A clean and professionallooking workout space helps athletes stay motivated. Studies show that a welldesigned exercise area can enhance mood, energy levels, and overall performance. Damaged walls, on the other hand, create a cluttered and uninviting atmosphere that can discourage regular workouts.
For fitness business owners, maintaining a polished gym environment is even more crucial. Cracked walls or visible damage can negatively impact a gym’s reputation and deter potential members. Regular upkeep with PatchMaster’s expert drywall repair services ensures fitness spaces remain strong, safe, and inviting.
HOW PATCHMASTER SUPPORTS ACTIVE LIFESTYLES
A strong body deserves a strong environment.
PatchMaster offers quick and professional drywall
repairs for:
• Home gyms, ensuring personal workout spaces remain inviting and damage-free.
• Commercial fitness studios, where high traffic and heavy equipment can lead to frequent wall damage.
• Sports facilities, such as martial arts and yoga studios, where walls endure frequent contact.
• Wellness centers, where calming aesthetics play a role in client experience.
By keeping fitness spaces in top condition, PatchMaster helps athletes and fitness enthusiasts focus on their goals without distractions.
FRANCHISING WITH PATCHMASTER
The home improvement industry is booming,
and PatchMaster offers a recession-resistant franchise model with high demand in both residential and commercial markets. The franchise provides:
• A low-cost business model with minimal overhead and strong profit potential.
• Comprehensive training that requires no prior drywall experience.
• Ongoing marketing and operational support to help franchisees grow their business.
With more homeowners and businesses investing in home gyms and fitness spaces, the demand for drywall repair services is increasing. PatchMaster franchisees have the unique opportunity to serve this growing market while building a profitable business.
STRENGTHENING SPACES FOR FITNESS SUCCESS
From home gyms to fitness studios, a well-maintained environment supports an active lifestyle. PatchMaster ensures that workout spaces remain strong, just like the people training in them.
More About PatchMaster
PatchMaster provides expert drywall repair services, keeping fitness spaces and homes in top condition. As a FranDevCo partner, the brand is expanding its franchise network to meet demand across the country.
ABOUT THE AUTHOR
Rachel West is a Marketing Specialist at FranDevCo, based in Charlotte, NC, specializing in marketing communications for pet, food and beverage, services, entertainment, and lifestyle franchise brands. With expertise in email marketing, copywriting, and brand management, she develops and executes multiplatform campaigns that enhance engagement, strengthen brand presence, and drive franchise growth.
JOIN THE SQUARE COW HERD TO MAKE AN IMPACT AND BUILD A LEGACY THROUGH YOUR BUSINESS!
• Established & Trusted Brand
• Low Start Up Cost
• Great Territory Options
• Support & Training For Every Franchisee
• $22 Billion Dollar Industry
• Recession Resistant
• Bigger Than Business, We Are A Family!
• First hair removal franchise to offer incomparable natural exfoliation and skin conditioning for every body using only sustainable, organic products
• Minimal employee model
• Recurring revenue
• Five corporate units in operation
• High-end retail offerings: skincare products and accessories
• Proprietary “smart sugaring” technique
• Top performing studio revenue: $912,912 in 2022
• Top performing net margin: 32% ...of all skin care consumers now desire all-natural, organic, chemical-free products 50%
Sugaring is faster and more effective than traditional waxing, providing a larger opportunity for revenue enhancing services
Marisa Kochnover Director of Franchise Development
marisa@repmgroup.com
917.757.7172
Rachel Stender VP of Franchise Development rachel@repmgroup.com
612.226.1408
Flex Those Creative Muscles This Summer with Crayola® Imagine Arts Academy™
by Tracy Woods, Franchise Development Manager, Crayola ® Imagine Arts Academy™,
When you think of getting “summer ready,” your mind probably jumps to physical fitness, outdoor fun, and shaking off the winter blues. But what about creative fitness? At Crayola®Imagine Arts Academy™, we believe summer is the perfect time to stretch those creative muscles and ignite a child’s imagination - and we’re helping franchisees do just that across North America.
A SUMMER CAMP EXPERIENCE THAT’S FAR FROM ORDINARY
While other camps may focus on dodgeball and swimming, Crayola® Imagine Arts
Academy™ is where young minds go to flex their imaginations, build confidence, and explore the world through art. Our themed summer camps are specifically designed to blend creativity with life skills and global awareness, helping kids see themselves not just as artists, but as innovators, storytellers, and changemakers.
Our programs go beyond coloring and crafts. Kids learn how design impacts everyday life, from architecture and fashion to wildlife conservation and cultural traditions. Whether it’s our World of Design camp or the adventure-packed Artist’s Passport, children come away with more than just a cool project - they leave inspired, empowered, and energized.
CREATIVE CAMPS. BUSINESS OPPORTUNITY. REAL IMPACT. Here’s the best part: not only do these camps enrich
the lives of children, they also offer a unique business opportunity for aspiring entrepreneurs with a passion for education and creativity. As a Crayola® Imagine Arts Academy™ franchisee, you get access to a fully developed, proven curriculum, marketing support, and a beloved brand that parents trust. You don’t need to be an artist or teacher to succeed - just someone who loves working with children and wants to make a lasting impact in your community.
Our low-overhead, mobile model makes this a flexible business to run year-round. But summer? That’s our Super Bowl. Camps are where your business shines, your revenue grows, and your presence in the community really takes off. Franchisees love how summer camps give them high visibility and opportunities to build relationships with schools, community centers, and families.
WHY PARENTS LOVE US (AND KEEP COMING BACK) Let’s face it: parents want more than just glorified babysitting during summer
break. They want programs that challenge their children in fun, meaningful ways. Our camps deliver exactly that. Kids don’t just come home with glitter and glue - they come home with new skills, a broader worldview, and the pride of creating something all their own. Parents love the educational value and the way we seamlessly mix learning with laughter. And franchisees love hearing feedback like, “This was my child’s favorite camp all summer!”
FROM PAINTBRUSH TO PROFIT
With a franchise like Crayola® Imagine Arts Academy™, you’re not just opening a business -you’re building a purpose-driven enterprise that celebrates creativity and community. Imagine watching a shy 6-year-old proudly present her art project and say, “I made this.” That moment? That’s the magic of what we do.
Our franchisees come from all walks of lifeformer educators, entrepreneurs, stay-at-home parents, and professionals looking for a meaningful career change. What they share is a love for kids, a belief in creativity, and a drive to build something that matters.
READY TO MAKE YOUR MARK?
As we gear up for another summer filled with color, creativity, and connection, we’re also looking for the next wave of passionate franchisees to join our growing community. If you're searching
for a franchise opportunity that’s rewarding, scalable, and seriously fun, Crayola® Imagine Arts Academy™ might just be your perfect fit. Because this summer, it’s not just the kids who can have the adventure of a lifetimeyou can, too.
To learn more about bringing Crayola® Imagine Arts Academy™ to your community, visit https://www. imagineartsacademy.com/ franchising sales@imagineartsacademy. com
Phone: 1-833-204-6777
ABOUT THE AUTHOR
Tracy Woods is the Franchise Development Manager for Crayola® Imagine Arts Academy™, a leading children’s franchise delivering creative, artbased enrichment programs. With over a decade of experience in children’s franchising, she supports entrepreneurs in building impactful, communityfocused businesses.
IN-DEMAND BUSINESS-TO-BUSINESS OPPORTUNITY
TeamLogic IT provides businesses with technology support and services that range from simple computer systems support to managed IT services and project outsourcing. As an owner of your own TeamLogic IT business, you’ll help small- and medium-sized companies with a broad range of IT services. Your clients will come to rely on you to keep their technology current and their businesses running effi ciently. You’ll help them with proactive, preventative and responsive IT services. Our monthly recurring revenue model is a win-win for you and your clients. And, the camaraderie, peer support and drive among our network of franchisees are like none other in the industry.
FRANCHISE OWNER PROFILE
The ideal candidate for a TeamLogic IT business is a person who wishes to work in a business environment, understands technology, has an aptitude for sales and/or building relationships, and enjoys working with other business professionals while building a team to deliver outstanding service and support. Many of our franchise owners were previously IT directors for small companies, executives in corporate America, engineers or technology consultants.
• The Channel Company ® MSP 500 ELITE 150
• Channel Futures™
MSP 501 #37
• Entrepreneur ® Magazine
Top 500 Franchise
• Forbes Best Franchise to Buy
• Franchise Business Review™
Top Franchise
• Franchise Times ®
Top 200 Franchise
• Franchise Gator
Top 100 Franchise
• Inc. 5000
4EverCharge Awards
10 New Locations Amid Surging EV Charging Demand
by Rhonda Sanderson, CEO, Sanderson & Associates
One of the fastestgrowing industries in the country now is the charging station needed for electric and hybrid vehicles. 4EverCharge, the nation's premier EV charging franchise, just awarded 10 new franchise locations in the past week alone—proof that demand is accelerating. Entrepreneurs are recognizing the opportunity and joining a movement that’s reshaping transportation infrastructure across the U.S.
As the National Electric Vehicle Infrastructure (NEVI) program has paused federal grants, one might think funding is drying up—but the opposite is true. Substantial support remains through state and local programs, private investments, and publicprivate partnerships. At the same time, EV sales continue to climb, and with them, the demand for reliable charging solutions that can be provided.
4EverCharge is led by CEO John Biagas—a highly respected electrical contractor and owner of Bay Electric, a company that has
4EVERCHARGE FRANCHISEES RECEIVE COMPREHENSIVE SUPPORT—FROM TRAINING, SITE SELECTION AND CHARGER INSTALLATION TO REGULATORY COMPLIANCE AND ONGOING OPERATIONS.
done millions of dollars in electrical work including the Newport News Shipyards. Biagas is also past President of the Independent Electrical Contractors (IEC) with over 4,000 members nationwide—4EverCharge offers a trusted solution to a growing demand. Biagas explains the unique opportunity a potential franchisee can tap into:
“The public-private partnership that is happening in the EV charging space is groundbreaking. With public companies being stretched and several exiting the market, having local entrepreneurs install and manage charging stations as a service makes sense for municipalities, civil projects, and private enterprises like multi-family real estate. Our solution is unique in that we offer the full line of high-quality products
from 4EverCharge and back them with best-inclass installation services, drawing upon five decades of electrical expertise. The market will expand significantly over the next five years, and you can join this growth through 4EverCharge.”
4EverCharge franchisees receive comprehensive support—from training, site selection and charger installation to regulatory compliance and ongoing operations. With strong industry backing, a proven business model, and scalable systems, franchisees are positioned to lead in their respective local markets and benefit from long-term growth.
To learn more about owning a 4EverCharge franchise, visit www.4EverCharge.com.
ABOUT 4EVERCHARGE 4EverCharge is the leading EV charging franchise helping expand the nation’s charging network through a turnkey business model. With powerful partnerships, innovative charging technology, and 50 years of industry experience, 4EverCharge provides the tools to succeed in the EV revolution— whether supporting communities, businesses, or municipalities. For further info contact sally@ bayelectricco.com Tel:(757)595-2300
ABOUT THE AUTHOR
Rhonda Sanderson is a franchise expert who has owned and operated Sanderson & Associates and Sanderson PR, both specializing in, traditional, social media and crisis PR in the franchise space since 1986. She has authored many articles, helped grow numerous franchise chains is considered one of the Top 30 Small Business Influencers (Fit Business) in the U.S. Find her at Rhonda@ sandersonpr.com or on LinkedIn where she is the author of Franchise Stars at https://www.linkedin.com/in/rhonda-sanderson-a6b658/
Booming, Recession-Resistant Industry
Grow your business within a $200B+ restoration space, $17B water mitigation industry & $6B carpet cleaning space. Over 14,000 water damage events occur each day!
Simple & Scalable Business Model
Home-based business, quick to launch 30-90 days, minimal non-licensed employees needed (2-3 to launch).
Attractive Financials & ROI
Low investment and high margins. See Item 19 in FDD.
$2,798 Highest Revenue Job: $11,787.23 THE INDUSTRY'S FIRST AND ONLY CLEANING + RESTORATION FRANCHISE OPPORTUNITY
Multiple Revenue Streams
Scalable revenue streams from both residential and commercial customers. Immediate cashflow from cleaning while you build your restoration business.
Experienced Leadership & Support Team
Over 100 years of combined experience across dozens of franchise concepts.
Differentiated & Sophisticated Branding
Elevated and highly differentiated brand strategy. Unlike anything in the market and stands out from traditional providers.
Marketing, Lead Generation & Appointment Setting Support
Industry-Leading Proprietary Technology Suite & Analytics
Best-in-class technology tools and partners, unmatched analytics platform, SCOREBOARD™.
THE VODA ADVANTAGE
TWO FRANCHISES IN ONE: Carpet and floor cleaning services produce consistent and predictable revenue immediately, which drives brand awareness and leads for higher revenue, insurance-paid restoration jobs. Our franchise owners benefit from multiple revenue streams from both residential and commercial customers!
Why iBuy App is a Smart, Profitable, Modern Franchise Opportunity
In today’s fast-moving, technology-driven world, entrepreneurs are increasingly looking for business opportunities that offer flexibility, low overhead, and the ability to capitalize on digital trends. One franchise that’s catching attention for these very reasons is the iBuy App. It’s not just a franchise — it’s a modern business model designed for today’s independent-minded entrepreneur.
If you’re considering franchising but want something different from the traditional brick-and-mortar concept, here’s why the iBuy App franchise stands out.
A LEADING-EDGE ADVERTISING PRODUCT
At the heart of the iBuy App
franchise is a unique, highdemand product: a local advertising and promotion app that connects merchants with consumers in a fresh, effective way. Local businesses today are hungry for digital marketing solutions that are affordable, measurable, and easy to use. iBuy delivers exactly that — a platform where merchants can promote their offers, advertise special deals, and gain visibility in their community through the app. iBuy App is unique because it provides merchants with contact data from consumers who look at the merchant’s ad. iBuy sends the name, email and phone number to the merchant each month, allowing them to build their own marketing campaign using that data. More than that, iBuy provides a report showing the amount the consumer spent in the store – so iBuy is the ONLY form of advertising that proves it value. What does that mean for franchisee? An easier sell to the merchant and a service you can feel good about!
As a franchisee, you become the exclusive provider of this advertising solution in your territory.
You’ll work directly with local merchants to help them attract new customers and grow their businesses, while giving consumers a convenient way to discover deals and events nearby. It’s a win-win model that taps into the growing demand for mobile-first marketing.
BE YOUR OWN BOSS — WITHOUT THE OVERHEAD
One of the biggest advantages of the iBuy App franchise is the freedom it offers. Franchisees operate independently, without the need for employees, a storefront, or large overhead costs. You don’t need to lease a facility, manage inventory, or hire staff. Your primary role is building relationships with local business owners, selling them advertising space on the app, and supporting their campaigns.
This low-investment model makes iBuy ideal for selfstarters who want to be in control of their income and schedule, without the risks and limitations of a traditional franchise. Whether you’re working from a home office or your favorite local coffee shop, you’ll have the tools and technology you need to build and manage your business.
RECURRING MONTHLY REVENUE
Another key benefit that sets iBuy apart is its recurring revenue model. After your first year building your merchant base, many of your clients will continue their advertising subscriptions month after month, generating steady, predictable income for you as a franchisee.
This is especially appealing in a business landscape where recurring revenue is highly valued. Unlike oneoff sales or seasonal services, iBuy’s subscription-based approach creates long-term relationships with local businesses, increasing your financial security and growing your business over time.
As you expand your merchant network, your recurring revenue potential only increases. Plus, because you aren’t tied down by operating costs like rent, utilities, or payroll, a higher percentage of your earnings go straight to your bottom line.
PERFECT FOR THE DIGITAL ECONOMY
The world is becoming more mobile-centric by the day, and local advertising is no exception. Consumers are searching for deals, services, and events on their phones
— and businesses need cost-effective ways to reach them. The iBuy App is built for this digital-first economy, providing merchants with an easy way to get noticed and customers with an easy way to find what they need.
As a franchisee, you’ll be offering a tech-forward product that positions you as a marketing leader in your community. You don’t need a tech background — the iBuy corporate team handles the app development, updates, and backend support, allowing you to focus on sales and relationship-building.
BACKED BY A PROVEN FRANCHISE SYSTEM
When you join iBuy, you’re not going it alone. You’re stepping into a proven business system with training, marketing materials, and operational support provided by the franchisor. You’ll learn how to sell the product effectively, manage your accounts, and grow your territory. This combination of independence and support is what makes franchising with iBuy so attractive.
FINAL THOUGHTS
If you’re an entrepreneurial spirit looking for a business opportunity that fits with today’s digital, mobile-driven
world, the iBuy App franchise deserves your attention. It combines a cutting-edge advertising product with low startup costs, flexible workfrom-anywhere freedom, and a recurring revenue model that rewards your efforts over time.
For those ready to be their own boss, build local business relationships, and tap into the growing world of mobile advertising, iBuy offers a smart, scalable franchise opportunity that’s perfectly suited for the modern economy.
FRANCHISEES OPERATE INDEPENDENTLY, WITHOUT THE NEED FOR EMPLOYEES, A STOREFRONT, OR LARGE OVERHEAD COSTS. YOU DON’T NEED TO LEASE A FACILITY, MANAGE INVENTORY, OR HIRE STAFF.
50 Years of Fitness Franchises – Then and Now
by Joe Fox, Consultant, The Franchise Consulting Company
FROM JAZZERCISE TO AI: THE EVOLUTION OF FRANCHISED FITNESS FROM 1975 TO 2025
Over the past five decades, the franchised fitness industry has undergone a remarkable transformation. From its humble beginnings in the mid1970s to the technologically advanced and wellness-focused landscape of 2025, the industry reflects broader societal shifts in health consciousness, technological innovation, and consumer preferences.
THE 1970S: THE DAWN OF FRANCHISED FITNESS
In 1975, the concept of franchised fitness was still in its infancy. One of the earliest pioneers was Jazzercise, founded in 1969 by Judi Sheppard Missett. Combining dance, aerobics, and strength training set to music, Jazzercise offered a fun and accessible workout, quickly gaining popularity across the United States.
Another significant
development was the establishment of Powerhouse Gym in 1974 by brothers William and Norman Dabish in Michigan. Initially a local gym catering to professional athletes, it began licensing its brand in 1984, paving the way for future fitness franchises. During this era, fitness centers were primarily focused on bodybuilding and aerobic classes. The industry lacked the technological advancements and diversified offerings seen today.
2025: A TECHNOLOGICALLY ADVANCED AND HOLISTIC APPROACH
Fast forward to 2025, the franchised fitness industry has evolved into a multifaceted ecosystem that integrates technology, personalization, and holistic wellness.
TECHNOLOGICAL INTEGRATION
Modern fitness franchises leverage advanced technologies to enhance user experience:
• Artificial Intelligence (AI) and Machine Learning: These technologies analyze
individual health data to create personalized workout plans, adapting in real-time to user progress.
• Wearable Technology: Devices like smartwatches and fitness trackers provide real-time metrics, allowing for more informed training decisions.
• Virtual and Augmented Reality (VR/AR): Immersive experiences, such as virtual cycling through scenic landscapes, are becoming standard offerings in many gyms.
HYBRID MEMBERSHIP MODELS
The pandemic accelerated the adoption of hybrid fitness models, combining in-person and virtual classes. Members now expect seamless integration between physical gyms and digital platforms, with features like live-streamed classes and ondemand workout libraries.
HOLISTIC WELLNESS FOCUS
Modern fitness franchises
recognize the importance of mental health and recovery in overall wellness:
• Recovery Services: Offerings such as cryotherapy, massage therapy, and infrared saunas are becoming commonplace.
• Mental Health Support: Workshops on mindfulness, meditation, and nutrition counseling address the growing demand for mental well-being resources.
SUSTAINABILITY AND ECO-CONSCIOUSNESS
Environmental sustainability is a priority for many fitness franchises:
• Green Infrastructure: Gyms are investing in renewable energy sources and eco-friendly building materials.
• Waste Reduction: Initiatives include reducing single-use plastics and promoting recycling programs.
DECADE-BY-DECADE: THE EVOLUTION OF THE U.S. FRANCHISE FITNESS INDUSTRY
1970S: JOGGING & HEALTH AWARENESS
• Cultural shift: Bill Bowerman’s “Jogging” book (1966) and Jim Fixx’s “Complete Book of Running” (1977) helped launch a jogging boom.
• Fitness becomes lifestyle: People began exercising for health, not just performance.
• Gyms: Still mostly independent. Aerobics, racquetball, and universal gyms started appearing.
• Franchise scene:
o Still minimal. Only a couple of brands had scaled (e.g., Jack LaLanne’s gyms).
o Health clubs were regionally known, rarely nationally.
1980S:
AEROBICS & FRANCHISE BOOM BEGINS
• Culture: Jane Fonda’s workout videos explode; the aerobics craze is born.
• Tech: Rise of VHS helps athome workouts thrive.
• Gyms:
o Shift toward big-box gyms with full amenities.
o Racquetball, saunas, swimming pools became common.
• Franchise Growth:
o Gold’s Gym begins franchising (1980)
o Bally Total Fitness expands nationally, often buying up other brands.
o Jazzercise (founded 1969) becomes a massive franchise in the 80s.
o Weight Watchers expands into wellness and fitness.
• Fitness becomes mainstream for suburban middle-class adults.
1990S: COMMERCIALIZATION & WOMEN’S FITNESS
• Cultural focus: Shift toward weight loss, toning, and convenience.
• Gyms:
o More chains: 24 Hour Fitness, Crunch, LA Fitness
o Specialized clubs for women rise: Curves (1992) becomes a global franchise.
• Franchise Expansion: o Fitness franchises become more standardized and franchising models mature.
o Curves becomes one of the fastest-growing franchises in history at its peak.
2000S: CONVENIENCE & PERSONALIZATION
• Technology: iPods, early wearables, online workouts.
• Trends:
o 24/7 access gyms become popular: Snap Fitness (2003), Anytime Fitness (2002).
o Emphasis on short, intense workouts: HIIT begins gaining ground.
• Franchise Scene:
o Huge boom in affordable, no-frills gyms.
o Anytime Fitness and Snap Fitness dominate the franchising space.
• Brand Strategy: Fitness becomes less intimidating and more accessible.
2010S: BOUTIQUE & HIGH-TECH BOOM
• Trends:
o Rise of boutique fitness studios: smaller, specialized, communitydriven.
o Gym closures fuel a huge shift to virtual fitness.
o At-home equipment (Peloton, Tonal, Mirror) explodes.
o Franchises pivot to online + in-person (“hybrid” models).
• Franchise Resilience:
o Brands like Orangetheory and Anytime Fitness adapt well due to strong member communities
and digital options.
• Trends:
o Focus on recovery, mental health, holistic wellness.
o Rise of wellness franchises: cryotherapy, IV therapy, float spas, etc.
o Wearables and datadriven training.
The franchised fitness industry has transformed from simple aerobics classes and bodybuilding gyms into technologically advanced, holistic wellness centers. This evolution reflects broader societal changes, including increased health consciousness, technological advancements, and a focus on sustainability. As we look to the future, the industry is poised to continue innovating, offering personalized and comprehensive wellness solutions to meet the diverse needs of its members. There is truly a fitness option for any type of health-conscious consumer, and for every entrepreneur who wants to own a fitness franchise!
ABOUT THE AUTHOR
Joe Fox has spent his professional career as a Senior Executive owning, operating, buying, and selling multi-site businesses. He believes entrepreneurship is a great vehicle to financial independence and career satisfaction. Joe is based in Nashville, TN and has helped startup businesses all over the US & Canada and has won numerous prestigious awards throughout his career. Contact Joe at joefox@ thefranchiseconsultingcompany. com.
THE NUMBER OF PEOPLE IN AMERICA AGED 65 AND OLDER WILL HIT 70 MILLION BY 2020
Now is the best time to start a business in this $300 billion dollar industry.
From personal care to privateduty nursing, ComForCare’s mission is to help provide a safe environment for seniors who are aging in place, allowing them the grace, dignity, and pride they deserve. ComForCare is known throughout the industry for developing specialized senior care programs including Alzheimer’s care.
CarePatrol is the nation’s largest senior placement organization. We take the pressure off families to help them find safer care options including assisted living, independent living, memory care, in-home care and nursing homes. Our senior advisors personally meet with families and serve as their guide -free of charge.
Estate sales often manifest when people find themselves at a crossroads in their lives. They may be downsizing upon retirement, dealing with the death of a loved one, or moving to assisted living. We provide an organized and professional way to sell their personal estate.
to learn about each of these unique franchise opportunities in the senior care space.
Fitness Boom’s Surprising Impact on Skincare Industry Growth
by Robin Deering, Consultant, The Franchise Consulting Company
The modern fitness movement has created ripple effects far beyond gym memberships. One notable beneficiary has been the skincare industry, which has experienced substantial growth as fitness enthusiasts discover new needs for their workoutstressed skin.
THE WORKOUT-TOSKINCARE PIPELINE
Exercise can cause various skin issues like excessive sweating, increased oil production and clogged
pores. "Equipment such as helmets, heavy clothing and athletic gear can cause friction against the skin leading to irritation and acne breakouts in susceptible individuals," explains Dr. Joshua Zeichner, Director of Cosmetic and Clinical Research in Dermatology at Mount Sinai Hospital.
In Fort Myers, Florida dermani MEDSPA® franchise owner, Michael Stark, said he has definitely seen a rise in people seeking post- and pre-workout care. "The fitness craze is probably why we are seeing more men than ever before," Stark added.
THE SOCIAL MEDIA MULTIPLIER
Fitness influencers also have become powerful skincare advocates as they share complete fitness-to-wellness regimens-- including medispa visits. The visual nature of platforms like Instagram and TikTok has accelerated this trend, with hashtags like #WorkoutSkincare generating millions of views.
This visibility has normalized specialized skincare routines for active people and introduced these services to demographics that traditional
skincare marketing might miss.
ATHLEISURE EFFECT
The "athleisure" fashion trend has extended into what industry insiders now call "athleisure beauty" –products designed to look good during workouts while providing skincare benefits. Tinted sunscreens, hydrating face mists, and lightweight moisturizers have become gym bag essentials.
According to Sarah Jindal, Associate Director of Global Beauty Innovation at Mintel: "We're seeing a rise in products designed specifically for use during and after workouts. The athleisure trend has expanded into beauty, with consumers seeking skincare formulations that address workout-specific concerns."
THE MEDISPA REVOLUTION
The fitness-skincare connection has fueled significant growth in the medical spa industry. One significant development has been the introduction of
IV drip therapies specifically formulated for fitness enthusiasts, delivering hydration, vitamins, minerals, and amino acids directly into the bloodstream.
Popular treatments for fitness enthusiasts at Stark’s dermani MEDSPA® location in Florida now include:
• Vital Flow Awakening – advanced hydration treatment designed to help recover from marathon workouts, heat exhaustion and fatigue.
• Vital Flow Fit – for weekend warriors, gym enthusiasts and marathoners who need a boost of energy, hydration and muscle recovery.
• Vital Flow Complete – an all-in-one treatment that supplies the body with a proprietary combination of vitamins and minerals like vitamin C, zinc, magnesium, copper, glutathione, B12, and B5 to optimize your body's natural healing response to reduce chronic fatigue and pain, improve immunity, support energy production and maintain skin health.
• Vitamin C – 15,000mg or 25,000mg dose to stimulate the production and function of white blood cells while enhancing the body's immune system to fight infections—often a concern in crowded gyms and locker rooms.
In addition to IV Therapies,
Stark's dermani MEDSPA® offers individual vitamin injections of Vitamin B12, Vitamin D3 or Alpha Lipoic Acid which are popular among fitness enthusiasts because they are associated with potential benefits many are seeking. Such as, Vitamin B12, linked with energy production to reduce fatigue. Vitamin D3 supports muscle strength and bone health which may improve exercise capacity. Alpha lipoic acid, an antioxidant, may help reduce inflammation and oxidative stress, potentially accelerating recovery from intense exercise.
LOOKING AHEAD: THE INTEGRATION CONTINUES
"As we eagerly step into the next stage of beauty evolution with the expansion of these highly requested services, our main focus remains the same – creating an affordable space with effective restorative therapies," said Stark, reflecting the mission of the award-winning franchise that has been providing premier skincare services since 2013. "By expanding our service portfolio, we can provide our clients with the ability to enhance
athletic performance, combat inflammation and accelerate the body's natural recovery time."
The Fort Myers location was granted permission by the franchisor dermani MEDSPA® to expand its offerings in keeping with the company’s mission as a leading beauty brand renowned for its expertise in evidence-based aesthetic age management treatments. This initiative introduced a suite of six different therapy IV drips and three medical-grade vitamin injections to boost cellular production, reduce inflammation, provide illness recovery support and improve energy.
As these athleisure sectors continue their mutually beneficial relationship, franchisees can expect more innovative solutions that support both their fitnesscentric clientele and their growth aspirations.
ABOUT THE AUTHOR
Robyn Deering is a franchise consultant supporting both franchisees and franchisors throughout Florida's Gulf coast region. Proud member of The Veterans Franchise Council. Contact Robyn at Robyn@ TheFranchiseConsultingCompany. com.
Art of Drawers is a company that changes the way our customers feel and live in their homes. We are the premier brand for custom kitchen organizing solutions in the United States. Our solutions turn our customer’s frustrations to joy by giving them more space, improving accessibility and organization throughout their kitchen. Founder, Allan Young, has a rich history of leading franchise brands & supporting successful owners!
Why Art of Drawers?
• Owner-Operator / Empire Builders
• Minimal overhead Low investment
• Recurring SAAS revenue model
$5,026 AOD Ticket Average
• Sales support center schedules appointments for you
• No employees, commission only contractor model
• 60-Day fast track ramp-up and cash flow
$1,045,484 Total Revenue For Corporate Unit
Plunge House
The First Franchise to Make Hydro Contrast Therapy a Scalable, Science-Backed Wellness Business
WELLNESS IS NO LONGER A LUXURY, IT’S A LIFESTYLE. And consumers aren’t guessing about what works. They’re turning to solutions that are backed by science and proven to enhance longevity, recovery, and mental wellness. Plunge House is the first and only nationally franchised model to offer hydro contrast therapy in a membershipexclusive, communal setting. Plunge House is tapping directly into the shift toward research-driven wellness, the recovery-focused consumer and opening the door for entrepreneurs to capitalize on a proven, fast-growing space.
A WELLNESS MODALITY ROOTED IN SCIENCE, NOT FADS Hydro contrast therapyalternating between hot and cold water immersion - isn’t a wellness gimmick. It’s a scientifically documented practice embraced by elite athletes, military professionals, and health-conscious consumers worldwide for decades.
The benefits are real: enhanced circulation for oxygen delivery and metabolic waste removal; reduced inflammation and pain; metabolic boosts through brown fat activation; sharper mental focus via norepinephrine stimulation; and better sleep through cortisol regulation and nervous system balance.
Now, with Plunge House, this proven wellness protocol is accessible to the masses.
THE WELLNESS MARKET IS READY AND HUNGRY FOR THIS WELLNESS SOLUTION The timing could not be better. The longevity and anti-aging market is projected to grow
from $25.1 billion in 2020 to $44.2 billion by 2030 - just one slice of the $9 trillion wellness economy expected by 2028.
And the mental wellness sector? It's expanding at a record-setting pace, already worth $232 billion and on track to reach $330 billion by 2027.
Consumers are investing in their well-being like never before and they’re seeking more than massages or onetime treatments. They want proven, holistic recovery systems that fit seamlessly into their lifestyle.
A SIMPLE MEMBERSHIP-BASED MODEL POWERED BY FRANCHISING EXPERTISE
Plunge House locations are designed for both recovery and community. Facilities feature 8+ cold and 8+ hot plunge tubs, steam-rock saunas, vitamin-C infused showers, Hyperice Normatec compression boots, towel service, and a tea baroffering members a premium wellness experience under one roof.
With a low staffing requirement, and a sticky membership model, Plunge House is designed for modern franchise scalability.
The concept is the brainchild of Adam Rice and Amanda Hall, franchising veterans and founders of Relentless Brands. With deep roots in the fitness and wellness space, their track record of building operationally sound, franchise-friendly models.
MORE ABOUT LIMITLESS FRANCHISE GROWTH (LFG!)
Plunge House has partnered with Limitless Franchise Growth (LFG!). A boutique leading franchise development firm.
LFG’s track record speaks volumes - with 151 years of combined franchising experience and over 8,000 licenses awarded across its portfolio, its selection process is highly selective.
Lance Freeman, CEO of Limitless Franchise Growth, shared why the firm is all-in on Plunge House: “At LFG, we don’t chase trends…we work with brands that are set up to have a huge legacy. Plunge House is uniquely positioned to dominate the recovery and wellness category for years to come.”
Adam and Amanda are exactly the type of founders we seek: experienced, proven, and passionate about changing lives. Plunge House embodies LFG's core focus on scaling brands that fit our 'Great Brand, Great People, Great Culture' principles."
Limitless Franchise Growth is a boutique leading franchise development firm. With over 151 years of combined franchising expertise, LFG focuses on responsible growth, empowering brand partners, and creating lasting legacies. Our team combines seasoned expertise with a passionate commitment to your brand's success. We're a family of top-tier sales talent, dedicated to achieving outstanding results with integrity, and empowering our partners with inspiration and confidence. Learn More: limitlessfranchisegrowth.com
IRON SHARPENS IRON
THE ISI® DIFFERENCE
In-house call center that handles all lead generation and nurturing to simplify the labor model for franchisees
In-house real estate & project management team
95% member retention rate
Programming provided by in-house training team
Only fitness franchise to offer Hyrox partnership benefits & classes in all locations
Optional Iron Kids room or Recovery room
THE ISI® OPPORTUNITY
Wide open territory with 55 locations open & 125+ units awarded
Membership model with recurring revenue
Manage the manager model
Franchising in 2025: Minimizing Risks While Maximizing Success
by Bill McPherson, Regional Vice President, Fortidia
As more people discover how lucrative and exciting owning a franchise can be, industry experts have concluded that 2025 should be a banner year for those in the franchising industry.
Franchising is appealing to those who want to get out of the corporate rat race but don’t want to jump into the deep end of the pool without a life jacket. Joining a franchise lets you be an entrepreneur without requiring that you risk everything on an unproven business model that has to be built from scratch.
In 2024, Forbes reported that the global franchise market surpassed $890 billion and is still expected to grow another 10% every year over the coming decade. Entrepreneurs have recognized that more consumers want personalized business services and are turning to franchising as a turnkey solution for providing those services with a scalable and profitable business model.
If you are ready to own your own business and make a difference in your community, here are several reasons why franchising could be your best option in 2025.
MINIMIZING RISKS
If you’ve ever considered starting your own business,
you’ve no doubt researched how startup businesses fair. While success rates vary between industries, the Bureau of Labor Statistics estimates that 20% of independent businesses fail within the first year, and more than half fail by the end of the first year.
The outlook for those who invest in an established franchise is positive. Studies indicate that the success rate of a franchise versus an independent business is significantly greater.
In addition to the success rate, franchisees benefit from the hard work of the people who started the franchise.
A successful franchise has a proven business model that is ready to be implemented by a new franchise owner.
A franchise system provides a successful business model for its new owners and a builtin network of peers the new franchisee can turn to for help. Successful franchise owners can also serve as mentors to new franchisees.
MAXIMIZING SUCCESS
Franchisees also have access to training and centralized tools that make it easier to thrive. When an independent business needs customer relationship management
(CRM) or accounting software, they have to purchase that technology out of pocket. But franchisees gain access to this software through their franchisor, making it less expensive for them to use the latest technology.
Franchisees can also benefit from the central location’s marketing and public relations partners. This is an expense that independent business owners have to absorb if they want to get the word out about their brand and services. Franchises also have more name recognition than independent startups, and brand awareness is crucial to a business’s success.
A good franchising company will also provide its owners with initial and ongoing training. This gives its franchise owners a leg up on the competition in the local area. While independent entrepreneurs have to seek mentors or learn on their own, franchises have access to planned training or, in many cases, can review training materials online.
THRIVING IN A FRANCHISE SYSTEM
While both franchise and independent business owners face unique challenges and opportunities, franchising can provide entrepreneurs with a safety net that enables them to scale quicker and with less risk. At PostNet, for example, we work with franchise owners who come from all walks of life to provide them with the tools they need to thrive.
From those who have worked in corporate America for years to those who have started their
own companies from scratch, a successful business model can be implemented by anyone willing to roll up their sleeves.
Take Shawna Hicks-Cranston, owner of PostNet of Lakewood Ranch, Florida, as an example.
Hicks-Cranston started up and owned several independent businesses throughout her entire working life. But when her daughter was born, she and her husband, Bill Cranston, decided to downsize and bought into the PostNet family in 2010.
Since that time, HicksCranston has made her PostNet location a staple in the community. Last year, she won the International Franchise Association’s (IFA) 2023 Franchisee of the Year because of her outstanding performance and contributions to her community.
FRANCHISING FOR SUCCESS
Millions of Americans dream of being their own boss someday. But many don’t believe they have what it takes to start their own business.
Franchising can offer the best of both worlds.
It provides the opportunity to run your own business while minimizing the risks of starting from scratch.
In 2025, the IFA predicts that the number of franchises will increase by more than 20,000 units, growing faster than the U.S. economy.
If you’re ready to stop making money for others, willing to work hard and
follow a proven business model, 2025 could be the year you decide to join the franchising world.
ABOUT THE AUTHOR
Bill McPherson is the regional vice president of retail network development for several concepts within the Fortidia family of brands. With more than 29 years of franchise leadership, he has led franchise development and real estate for B2B, B2C, retail, and in-home senior care concepts. For more information, visit https://postnetfranchise.com/.
ABOUT FORTIDIA
Fortidia is the brand identity of MBE Worldwide S.p.A. - a privatelyowned company headquartered in Italy - and its affiliates. Fortidia is a global commerce enabler for SMBs and consumers thanks to its platform including brands providing e-commerce, fulfillment, shipping, marketing and print solutions: PrestaShop, Mail Boxes Etc. (outside the U.S. and Canada.), PostNet, PACK & SEND, World Options, AlphaGraphics, Multicopy, Print Speak, GEL Proximity, and Spedingo. In 2023, the combination of its physical platform - including 3,200 Business Solutions Centers in 60 countries with 14,000 associates - with its PrestaShop e-commerce platform served 1.1 mln business customers worldwide generating €1.4 bln (US$1.5 bln) of System-wide Gross Revenue and €22 bln (US$23.8 bln) of Gross Merchandise Value.
For more information, visit the Fortidia Group websites: www.fortidia.com www.prestashop.com/en www.mbeglobal.com www.mbe.it www.mbe.es www.mbe.de www.mbefrance.fr www.mbe.pl www.mbe.pt www.mbe.co.uk www.postnet.com www.packsend.com.au www.packsend.co.uk www.worldoptions.com www.alphagraphics.com www.multicopy.nl www.printspeak.com www.gelproximity.com/en www.spedingo.com/en
