Fromthedeskof thePresident
Dear TOCR Family,
As we enter this special month of gratitude, we want to take a moment to express our sincere thanks. We are profoundly grateful that each of you made the conscious decision to partner with us a family-owned, independent real estate brokerage.
Your commitment to Terrie O'Connor Realtors isn't just a business choice; it's a decision to take the "Road Less Traveled," charting a career path that truly serves your success, not the bottom line of an absentee corporation
At the TOCR Town Hall, John Featherston reminded us of the critical difference our structure makes:
We Walk the Walk Daily: As an independent, family-owned company, we care deeply and live and breathe this industry every single day. We are not driven by "Wall Street" metrics; our focus is on what you do that makes a difference on Main Street
Conduits to Your Success: Our purpose is simple: to be the conduits to your success. We are full-service, committed to providing you with everything you need
Direct Access and Support: Your leaders—Terrie, Sarah, Matt, and your managers are accessible. This direct line of communication ensures you have the support and immediate input necessary to navigate a dynamic market.
Thank you for being the dedicated, professional Trailblazers that make Terrie O'Connor Realtors the leading force it is today. We are proud to partner with you and look forward to building a greater, more successful future together.
With gratitude and best wishes,
Sarah
Sarah M. Drennan President
SHOP WITH PURPOSE THIS NOVEMBER
Our TOCR Merch Store is all about giving back Every purchase you make supports The Grace Foundation 100% of proceeds are donated to help make a difference in our communities. Wear your TOCR pride and give with gratitude!
MARKETING FOCUS
�� Be Part of “The TOCR Giving Chain”!
We’re creating a fun, heartwarming video to showcase the spirit of giving across all TOCR offices and we want you involved!
The video will open in a bustling office with agents sorting, organizing, and packing donations Then, the action moves creatively from office to office, with donations “handed off” to connect our entire TOCR family The final scene will show our donations delivered to local charities, highlighting teamwork, community, and the power of giving together.
�� We’ll be scheduling a day to film in your office soon — get ready to join the chain and show your giving spirit!
CLICK TO SHOP!
COVENANT SLEEP HOUSE
Millions of kids suffer on the streets every day. For almost 50 years, Covenant House has been leading the effort to shelter and care for the homeless kids with the help of its donors. We at Terrie O’Connor Realtors are committed to help raise funds and awareness for Covenant House Please join our team “Terrie O’Connor Realtors” by registering to join the sleep out or donating to our team Let's join together and make this another successful event for a wonderful cause!
Sleep Out: MetLife Stadium, Thursday, November 13, 2025, at 8:00 p.m. to Friday, November 14, 2025, at 7:00 a.m.
Congratulations to our recent UFMG contest winners!
Agent Referral & CurbHero Contest – $200 CASH Prize
�� September Winners: Elise Ennis (Referrals) & Lynn Less (CurbHero)
�� October Winners: Patti DePhillips (Referrals) & Kate Plosia (CurbHero)
Admin CurbHero & TMS Contest – $200 CASH Prize
�� September Winner: Eileen W
�� October Winner: MZ
The contests continue through November, so keep those referrals, CurbHero submissions, and TMS updates coming for your chance to win $200 in cash! ��
NJ BROKERAGE COLLABORATION @ BALTUSROL
This month’s LeadingRE NJ Brokerage Collaboration was truly one for the books! The location at Baltusrol Golf Club was stunning, the content was insightful and actionable, and the company of fellow NJ agents was incredible.
Paul Boomsma, CEO of Leading Real Estate Companies of the World®, joined us and shared his inspiring insights on the future of real estate, innovation, and the power of collaboration We explored AI and how it can elevate our business We learned that AI is not here to replace us—it’s a tool to enhance our workflows, provide deeper market insights, and create more personalized experiences for our clients. From automating routine tasks to predicting market trends, AI can help us work smarter and focus more on the relationships and expertise that make us indispensable.
This event left everyone energized, motivated, and ready to embrace the tools of tomorrow while keeping the human touch at the center of everything we do 2026 is looking brighter than ever!
REALTOR NEW YEAR: WHAT A WEEK!
The week was packed with energy, inspiration, and forward-thinking ideas as we kicked off our Realtor New Year planning! From webinars to our in-person Town Hall at GBR, our team came together to set the stage for a successful 2026
Highlights from the Week:
October 27: Tamara McHugh helped us leverage LeadingRE/LPI tools
October 28: Cheryl Pfister inspired us to turn our 2026 marketing vision into a winning plan, with strategies to align marketing, goals, and content for maximum impact
October 29: Tyler Yaccarino from Coban showed us how AI can streamline our business, enhance client engagement, and support smarter planning for the year ahead
Company Town Hall at GBR: The week culminated in an unforgettable Town Hall! Attendees heard from industry leaders John Featherston, Founder of RISMedia, and Allan Dalton, Author of Agent to AI Agent. Their insights on market trends, AI, and the future of real estate left everyone energized and ready to thrive in 2026
A huge thank you to everyone who participated your enthusiasm, questions, and engagement made this week truly exceptional. Here’s to taking everything we learned and turning it into a phenomenal year ahead!
Next Steps: Complete Your 2026 Business Plan
Now that you’ve attended the webinars and Town Hall, it’s time to put your learning into action! Here’s how to finish your 2026 business plan:
1.Review Your Notes: Go back through the key takeaways from each session marketing strategies, AI tools, financial planning, and LRE/LPI insights. Highlight ideas you want to implement.
2 Set Clear Goals: Define your top priorities for 2026 Include sales targets, new client strategies, and personal development goals Make them specific, measurable, and achievable
3 Create Your Action Steps: Break each goal into actionable steps Assign deadlines to stay on track and track your progress regularly.
4.Integrate Marketing Plans: Use the strategies from Cheryl Pfister’s session to map out your marketing initiatives for the year.
5 Leverage Technology: Explore AI tools and LRE/LPI resources to streamline your workflow, stay organized, and enhance client engagement
6 Share and Review: Schedule a meeting with your manager, mentor, or accountability partner to review your plan, refine strategies, and ensure you’re ready to hit the ground running in 2026.
Tip: Keep your plan visible so you can refer back to it regularly and measure your progress throughout the year
TOCR SPOTLIGHT
Here’s where we brag about our TOCR family—because we deserve it! Want to nominate someone for next month’s newsletter? Send their standout moments to Marketing Manager@terrieoconnor com and let’s keep the recognition going!
