Fromthedeskof thePresident
I am just so proud of you. Each and every one of you. Time and again, Terrie and I are reminded that the sales associates of Terrie O’Connor Realtors are the most well trained, professional and ethical agents in the business
Last week, Terrie and I attended a Greater Bergen Realtors mediation where a cooperating broker accused our agent of interfering with the buyer and claimed procuring cause simply for showing the property. The first question the mediator asked was, “did you have a buyer agency agreement signed?” When the answer was “no,” the case was essentially dismissed.
As you’re all aware, the laws enacted August 1 , 2024 changed all the rules When a listing agent shows a property to an unrepresented buyer, they are acting on behalf of the seller. That must be disclosed. No longer can an agent claim procuring cause simply by showing a property. A binding contract exists only when the buyer chooses to work with an agent and agrees to sign a buyer agency agreement.
At Terrie O’Connor Realtors, each of you attended Buyer Agency Bootcamps, preparing you to serve buyer clients while ensuring you use the required documentation that protects your commissions During the mediation, it was clear that the cooperating brokerage had not properly trained its agents, but our sales associate fully understood the buyer agency process and expertly navigated the transaction. Because of her diligence and care, she prevailed in preserving her commissions.
Being a professional, well-trained, ethical agent ensures you WIN when challenged That’s the value of being a Terrie O’Connor Realtor agent! Congratulations to you all.
With gratitude and best wishes,
Sarah
Sarah M. Drennan President
HOT OFF THE PRESS!
Our Annual Company Family Picnic and Concert is August 7th!
Show your TOCR pride grab your gear from the merch store and support the Grace Foundation!
Construction is wrapping up at our new Allendale Corporate Office, and we’re excited to share that the corporate team is expected to move into their new home this month!
TOCR INSTITUTE CLASSES
AUGUST CLASS BREAK
We’ve Stepped Out for a Showing (of Summer)!
Even Real Estate Agents need a little time to recharge!
We’ll be back, ready to close on some serious knowledge in September.
CLASS RESUMES SEPTEMBER 10TH
WELCOME
TO TOCR!
Nicole Baltalieva
The Gateway Group
Darlyn Batista Ridgewood Office
Michael Gallina Ridgewood Office
���� YOU ARE INVITED! ����
TOCR SUMMER CONCERT & FAMILY PICNIC
�� Thursday, August 7 at 6:00 PM | �� The Barn at Crestwood Lake, Allendale
�� Live music by Matt O’Connor
�� Food, face painting, balloons, Italian ice
�� 50/50 Raffle benefiting the Grace Foundation
�� Bring chairs & your favorite drinks Friends, clients, spouses, and kids are all welcome.
To RSVP, click the Evite email sent to you with the subject line "RSVP to TOCR Picnic 2025." Questions? Contact your office admin.
RROCK OCK TTHE HE LOT LOT
COMMUNITY CONCERT FOR A CAUSE
SPONSORS:
What a night! ����
“Rock the Lot” was a success! Thanks to everyone who came out, danced, donated, and helped make it such a memorable evening! Because of you, we are able to help The Grace Foundation support local food banks, charities and the Allendale Mural project!
Big thanks to Allendale Bar and Grill, our amazing band, volunteers, and everyone who made this event happen. Until next time…keep the good vibes going!
Terrie and Matthew will be featured speakers at RISMedia’s 37th Annual CEO & Leadership Exchange a premier event for real estate leaders navigating a time of major transformation. Just over a year after significant industry changes took hold, this year’s gathering will dive into the ongoing impact of regulatory updates, legal settlements, and shifting market conditions Join top minds in real estate for powerful insights on where we’ve been, what’s ahead, and how to close the year strong while positioning for future success.
Interested in attending? Keep an eye out registration details will be shared soon!
NEW PERK!!
RISMedia Premier Channel Partnership- Free 60 day membership
We partnered with RISMedia to help you grow professionally!
As part of your affiliation with Terrie O'Connor Realtors, you are now entitled to a 60-day FREE TRIAL RISMedia Premier! Premier membership includes best-in-class journalism, reports, educational tools and events to help you grow professionally.
CLICK HERE TO ACTIVATE YOUR FREE TRIAL TODAY
Premier member benefits include:
Unlimited access to all premium content
Access to our exclusive, monthly Premier Reports
Access to exclusive research data to keep you a step ahead of the competition
No interrupting advertisements
Admittance to all of RISMedia’s in-person events at a discounted rate, including RISMedia's Annual CEO & Leadership Exchange (qualifications apply)
Free admittance to all RISMedia virtual events, including RISMedia’s Annual Rocking in the New Year event in January
Access to RISMedia webinars
Free monthly print subscription to Real Estate Magazine
We hope this membership adds to your success in 2025 and beyond!
RELOCATION DEPARTMENT
Congratulations to our agents who successfully placed a referral through Terrie O'Connor Realtors Relocation Department last month. We will continue to spotlight all of our closed referrals in 2025 on our social media. Comment, Like, Share--spread the word. You can help with real estate needs anywhere in the world!
WE WERE ABLE TO HELP WITH REAL ESTATE NEEDS IN FLORIDA.
DONT FORGET ABOUT OUR TOCR OUTGOING LEADING RE CLOSED REFERRAL CONTEST!
�� How It Works:
Every outgoing closed referral submitted through LeadingRE contributes to your office goal and the company-wide goal.
Track your office’s progress vs. the company-wide total on the Thermometer displayed in your office or check our digital tracker located on the intranet
The office with the highest percentage of goal completion wins a team celebration!
Note: Office Goal’s & company wide goals will be given by Jodi and Lisa of the Relocation Team.
�� Contest will run: All of 2025!
��Why Participate?
Grow Your Business – Leverage LeadingRE’s global network to increase referrals Enhance Client Trust – Offer valuable connections for relocation. Boost TOCR’s Success – Help us strengthen our referral impact.
��Let’s heat up the competition and watch those thermometers rise! Submit Your Referrals Today & Help Us Reach the Top! ��
SPECIAL DELIVERY: TOCR IN THE STROLL!
Take a look at this stunning spread in the July issue of the Saddle River Stroll Magazine, proudly showcasing some of the extraordinary homes we represent. A beautiful reminder that we continue to set the standard in luxury real estate!
THE TOCR MERCH SHOP IS
OPEN
We’re excited our TOCR Merch Shop is open your spot for branded gear that gives back! From cozy sweatshirts to fun real estate tees, there’s something for everyone 100% of proceeds go to The Grace Foundation, so every purchase makes a difference.
Ready to shop? Visit the Merch Shop on https://intra.tocr.com/ or click the Shirt Icon below!
Already have your merch? Snap a photo and tag us we’d love to see you!
MARKETING FOCUS
�� August is here. It’s time to Reconnect & Re-engage!
We’re more than halfway through the year August is the perfect time for a midyear check-in with your clients. This isn’t a sales pitch it’s a chance to build relationships and stay top of mind.
❓ Why Now...
As summer winds down, people begin thinking about fall transitions
�� Back to school �� Downsizing or upsizing �� Relocating �� Financial or investment planning...Your outreach now can spark future conversations, referrals, and real estate opportunities.
✉ Try These Mid-Year Touchpoints
Email Blast: "Hope your summer’s been great! Can I help you make a real estate move before year-end?"
Personal Text or DM: "Just checking in—how’s your year going so far?"
Social Media Post: Create a poll or question: “Are you where you thought you’d be this year?”
Pop-By or Mailer: A small “Happy Mid-Year” note, market update, or branded item.
Client Care Call: A warm hello. No pitch needed—just genuine connection.
✅ Let’s use August to:
✔ Reconnect authentically
✔ Offer something meaningful
✔ Listen for life changes that open new doors
Let’s finish strong in 2025—one check-in at a time.
BTS SOCIAL MEDIA MARKETING IDEAS
As families gear up for a new school year, it’s the perfect moment for us to connect, engage, and remind our community why we’re their trusted real estate resource Whether you’re sharing helpful tips, spotlighting great neighborhoods near top schools, or adding a fun, personal touch with a “First Day of School” selfie, there are plenty of ways to make this season count! Need some inspiration? Here are a few simple social media ideas to get your wheels turning:
Market “Report Card”: Give a fun, easy-to-understand update on what’s happening in the market.
“Flashback Friday: My School Days”: Share an old school photo with a story about your background and how it shaped your career or values.
“What’s in My Backpack?”: Share a photo or video showing what real estate “tools” or gadgets they carry daily—like phone, contract folder, coffee—like a fun twist on a classic school question.
Classic “First Day of School” Photo: Show your personality and share your goals or why you love helping families find the perfect home
Backpack Essentials” for Buyers/Sellers: Share a checklist of must-have “tools” for a successful buying or selling experience.
“Lunchbox Surprise” Giveaway: Run a giveaway for local treats gift cards or school
TOCR SPOTLIGHT
Here’s where we brag about our TOCR family— because we deserve it! Want to nominate someone for next month’s newsletter? Send their standout moments to Marketing Manager@terrieoconnor.com and let’s keep the recognition going!
