In the KnOw, February 2024 Issue

IN THE

KN

FEBRUARY 2024

W

TOCR INTERNAL NEWSLETTER

WELCOME TO TOCR! Mark Gallagher, Saddle River Office Jenna Fantauzzi, Saddle River Office Jose Lara, Ramsey Office

Frank Trapani, Ridgewood Office Josephine “Nancy” Martin, Ridgewood Office

IMPORTANT DATES February 14: Agent and Staff Appreciation Breakfast, The Brick House, Wyckoff E&O payments are due! Look for an email shortly. $475 if paid via check $490 via credit card (includes $15 credit card fee) link in TOCR Store

TOCR INSTITUTE CLASS SCHEDULE TOCR INSTITUTE WEBINARS ARE WEDNESDAYS AT 9:30 A.M.

Feb 7th - Two Proven Methods to Increase Engagement with Joe Lehr & Madeline Rapp FEB 14TH - NO TOCR INSTITUTE- AGENT AND STAFF APPRECIATION BREAKFAST Feb 21st - Options & Benefits of Direct Mailing, Harry Kenyon, Quantum Digital Feb 28th - Maximizing Toolkit CMA

DESTINATION COACHING WEBINARS ARE WEDNESDAYS AT 11 A.M.

Feb 7th - Winning Listings - Tools to help stand out in a competitive market Feb 14th- Ask us Anything! Solving your current business challenges live Feb 21st - Smart Home Technology that adds value Feb 28th - Getting the most out of your CRM

CLICK TO REGISTER FOR THE NEXT CLASS!

From the desk of TERRIE O’CONNOR

Dear TOCR Family, Despite the challenges facing the real estate industry in 2023, both nationally and locally, the agents of Terrie O'Connor Realtors persevered.

In fact, Terrie O'Connor Realtors once again outperformed the MLS, generating more than $542,000,000 in sales volume with nearly 1,300 transactions. We are looking forward to celebrating all that our agents accomplished last year at our upcoming "Agent Appreciation Breakfast" to be held at The Brick House in Wyckoff on Valentine's Day (February 14th).

Not only will we announce the top producing agents from each of our offices, but we'll also enjoy a presentation by NJ Realtors Chief Executive Officer, Jarrod Grasso and earn 1 CE Credit. Be sure to register today!

Yesterday, we learned that twenty-eight of our agents earned the prestigious New Jersey Realtors® Circle of Excellence Award.® Congratulations to our ® Circle of Excellence Award recipients, as well as those agents recognized as Five Star Professionals, Rising Stars and Top Real Estate Agents (Bergen Magazine). We look forward to celebrating you all again at the Agent Appreciation Breakfast.

Terrie O’Connor Founder and Broker President

CONGRATULATIONS

CONGRATULATIONS

From London to Beijing to Johannesburg and beyond, our company is proud to work with the very best companies across the globe.

RELO DEPARTMENT Congratulations to our agents who have successfully placed a referral through Terrie O'Connor Realtors Relocation Department in December 2023/January 2024. Comment, Like, Share--spread the word. You can help with real estate needs anywhere in the world!

WE WERE ABLE TO HELP WITH REAL ESTATE NEEDS IN: FLORIDA | NEW JERSEY

www.tocr.com/property-management-services

ABOUT US Terrie O’Connor Realtors Property Management (TOCR/PM) provides property management services for single family homes of transferring or temporarily relocated employees and executives, as well as for commercial properties, condominium developments and apartment buildings. TOCR/PM provides round the clock property oversight seven days a week. Our mission is to maximize investor income by applying exceptional real estate property management skills and ensure tenant satisfaction with exceptional service and property

ADDITIONAL SERVICES Leasing Tenant Screening

maintenance.

Rent Collection A dedicated team of property managers ensures every property is

Repairs, maintenance and

treated with special care and attention to detail. We partner with trusted local vendors and contractors to assist with maintenance and repair issues in a timely and cost effective manner. The signature Terrie O’Connor Realtors marketing program generates continuous interest among potential tenants, ensuring the highest occupancy rate. TOCR/PM will serve as the primary interface between landlord and tenant for the entirety of the lease term.

improvements Snow removal and landscaping Emergency services/on-call Tax and insurance preparation and payment

Terrie O’Connor Realtors sales associates may earn a referral bonus payment when referring their property owners to the Property Management Division. Want to learn more? Click here

propmgmt@tocr.com

732.992.4900

300G Lake Street, Ramsey, NJ 07446

MARKETING FOCUS: Email & Social Media Email Email marketing is highly cost-effective and gives you the biggest return on your time investment. Before generating new leads, warm up the ones you already have sitting in TRIBUS. Prune and update contacts Add tags Set up drip campaigns Social Media Now that you’ve freshened up your email list, it’s time to expand your marketing efforts to another channel. We recommend social media.

Clean up your bios Add connections Choose three topics to post about in 2024, with real estate being one and others that define you, like pets, family, love for running, etc. Sharing some of your personal aspects makes you more human and relatable.

Email and Social Media Content Ideas Real Estate Market Predictions Market Update Funny Memes Vendor Spotlight Client Story The Coolest Homes on the Market, Luxury Homes on the Market, etc.

Sellers Checklist Community Events Calendar Answer Those FAQs Offer a Home Valuation Send Holiday Wishes Spring Checklist

Buyer Representation Courses Take advantage of the “free” Buyer Representation courses provided to you by Leading ® Real Estate Companies of the World.