BRL Brand Book v1

Page 24

Our brand

A placemaking approach Our placemaking approach helps us differentiate ourselves from other developers and developments.

22

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Articles inside

Brand expressions

1min
pages 78-81

Brand logo

1min
pages 70-71

Tone of voice principles

3min
pages 62-69

Brand positioning

1min
pages 46-47

Brand statement

1min
pages 18-19

Our brand defined

1min
pages 14-15

A placemaking approach

1min
pages 24-27

A place like no other

1min
pages 8-9

Brand architecture

1min
pages 16-17

Brand promise

1min
pages 22-23

Brand purpose

1min
pages 20-21
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BRL Brand Book v1 by Spinach Branding - Issuu