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South County Magazine October 2012

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NOW OPEN 7 DAYS A WEEK! COMPLIMENTARY DESIGN SERVICES AVAILABLE. STORE HOURS: Monday thru Friday 10am - 6pm • Saturday 10am - 5pm • Sunday 11am-4pm SQ. FT. OF ENDLESS INVENTORY

ADVER TISER TESTIMONIALS

"We participated in South County Magazine for the first time in the July/August 2012 issue and the response has been amazing! (Our placement) was better than any advertising we have done in any other publication - South County Magazine not brought in many new customers, but the right kind of clientele we were hoping to attract for longterm success - Mitch and Ashley O'Leary, Collective Habit. Laguna Niguel

"I recently started advertising with South County Magazine and can honestly say that after only one issue in print, I've seen a marked increase in calls, website hits and inquiries from new prospective clients In less than one month, I've secured a handful of new clients The support provided by Jody and her team is amazing - Robyn Mannaert, Permanent Makeup Artist/Owner, Permanent Makeup Lounge, San Juan Capistrano

PERMANENT MAKEUP LOUNGE

"The first time I saw South County Magazine, I thought it would be a great avenue to advertise my business and I was right The ad South County created for me did a great job of getting my message out and more importantly, getting my phone to ring Thank you to South County Magazine for the excellent work!" - Marcio Andre Vigel, BBQ Cleaning Services, San Clemente

"I keep hearing that print media is going away, but I can't find any evidence of that based on my experience in advertising with South County Magazine For my business, it s been phenomenal - every time the magazine goes out, I consistently receive calls that have resulted in a steady stream of new clients I couldn't be happier with my placement and encourage other local business owners looking for avenues to increase their customer base to look no further than South County Magazine "

Lopez, owner, Call in the Crew

"We have been involved with South County Magazine since its first edition in January 2011 Monaco Jewelers was featured as the cover of the inaugural issue and we are still receiving positive feedback from customers - new and existing - who remember seeing our showcase Additionally, we are very happy with our advertising relationship with South County Magazine and look for ward many years of mutual success and continued growth"

- Ron Pashaian, Monaco Jewelers, San Juan Capistrano

"I've been using media advertising for 5 years I'm used to having to wait a few months for any phone calls when I start in a new publication I was so pleasantly surprised when my phone started ringing from the very FIRST ad that I placed with South County Magazine Jody really has done a great job for me " - Stephanie Frisch, Insurance 101

Hidden in a historic district, I wondered how anyone would find us Of course, there's nothing like word-of-mouth, but when we decided to advertise, I felt that South County Magazine was a good fit since it highlights all the best things to see and do in the OC Sure enough, we began hearing from our visitors that they saw us in the magazine and decided to check out our zoo South County Magazine is certainly something to crow about!" - Carolyn Franks, owner ZOOMARS Petting Zoo, San Juan Capistrano

"Simply put, advertising in South County Magazine works My participation has resulted in new customers and the process couldn't have been easier Not only did the magazine offer design services at no charge, they created a great ad without needing much input from me because they took the time to really understand my business The resulting ad does a great job of getting my ' message ' out - I'm very pleased "

- Betty Darroch, Mission Viejo Wigs, Mission Viejo

"What a great magazine!!!!! With all the advertising I have done for Salon Bamboo over the last seven years, I love the response I have gotten from South County Magazine Whether you are a new business or existing It's great when your customers notice your advertising!" - Jamie Springer, Owner of Salon Bamboo and Del Mar Beauty Supply, San Clemente

“I really appreciate the help and support offered by Jody and her staff Together we came up with not only a successful ad and editorial, but have generated enough business to increase our staff size In the current state of the economy, it’s one thing to survive but thanks to South County Magazine we are thriving ” - Candice Loren, C. Loren Studios, Dana Point

“I know when South County Magazine goes out into circulation because our phone starts ringing We love it!” - Scott E. West, D.D.S.

Candice

and send you off to figure it out at home. That’s what they do. And that’s all they do

If you want the home theater system that you envision, you need Skip Myers of ReelTime Sight & Sound, the guy you can lean on to take you from start to finish for the home theater or sound system of your dreams.

“Usually there is a part of the job that you find you just can’t do by yourself,” says Skip, who has overseen the design and installation of thousands of home theater and sound systems over the course of forty years in the business. “You get your brand new television home, you’re so excited, then you realize you need to move an outlet or none of the cabinets you can find will fit your space We’re here to make sure you get the equipment that will give you what you want and the system that will work with that equipment, without leaving you to fend for yourself ”

Skip opened the doors at ReelTime Sight & Sound in 1983 Today, the technicians and designers that Skip assigns to clients are all ReelTime Sight & Sound employees, knowledgeable in all home theater and sound technologies. First, they work closely with you to determine what you’re looking for. Then they custom design every aspect of the project, from wiring to custom-built cabinets, frames, or built-in wall designs Finally, licensed, in-house contractors install your entertainment system with care and precision.

There are a couple of things that people may not think about when they embark upon the road to their own home entertainment system

Breaking free from the big box for your perfect home theater system

When you started planning for your ultimate home theater set-up and sound system, did you plot your perfect flat screen location and find that the outlets were placed at exactly the right distance, with the perfect electrical scenario for everything you wanted to do? Could you find the right media cabinetry for your particular space – cabinetry that wouldn’t catch on fire from the heat of the equipment, or that would simply look good in the room? Did you understand half of what the televisions, receivers and other devices could do, and did you have anyone to hold your hand to make sure you weren’t overspending for what you wanted?

Yeah, neither did I

“You need to think about your home theater goals,” says Skip. “You don’t have to do everything at once – you can do it bit by bit – but if you know where you’re going, you’ll save money and when it’s all said and done, you’ll have exactly what you want and what you will actually use We’re here to help you determine your goals ”

Skip is also an advocate for getting what you’ll use, which is part of the design and planning process.

Big box retailers, the professed champions of value, are happy to sell you any home theater and sound equipment you think you might like,

“You can buy everything you want to, but if you can’t operate it, what’s the point?” he says “There’s the television, DVD and Blue-ray; there’s the receiver, there’s Apple TV… it’s all great, but how do you get them to work together? We’re big advocates of the universal remote. Not everyone knows how to get the most out of their systems with one powerful remote – they’re not expensive, but the best ones are computer-based We’ll set that up for you so you’re getting the most out of your custom system ”

t’s easy to assume that personal service is expensive, but a conversation with Skip and the exper ts at ReeTime Sight & Sound is free

Ultimately, in planning your purchases for the right outcome, you’re likely to save money while avoiding chilling setbacks. The only chilling you want to be doing is in front of your fantasy home theater system

Independence Bank, and I’ve been happy since. They provide a great banking e

a bank that really knows my business and has all the products and services to take care of my needs. That’s why we bank with Independence Bank and why I recommend them to any South County business.

deliver for a nominal fee and will ship to California addresses

“We wanted to bring back the tradition of providing quality healthcare,” says MJ’s son Omeed Askari “Because of this, we have grown so much and it’s our ultimate goal to be the top, if not only choice of personalized pharmacy in the area.”

When you’re feeling under the weather and need your prescription filled, there is something said for speedy service that is professional and above all: caring Chances are, you’ve spent more time than you wanted to in the waiting room at your doctor’s office, you don’t feel well, and the last thing you want to do is stop somewhere else to fill your prescriptions. All of it is enough to make you want to call your mother to come take care of you. Well, that’s exactly what the folks at OC Pharmacy had in mind when they opened for business

“It’s about being family It’s about offering and delivering a higher standard of care for our patients,” says Manijeh “MJ” Kazemi, owner of San Juan Capistrano-based OC Pharmacy. “Because we are so specialized in care, we make the time to listen to your needs and address any questions you might have. It’s also our duty to make sure you get a good deal for your medicine ”

This specialized care and commitment to its clientele is evident in every aspect of this family owned and operated business The primary difference between OC Pharmacy’s offerings and that of its impersonal national chain counterparts lies in custom compounding or the “creation of a par ticular pharmaceutical product to fit the unique needs of a patient ”

Speaking of growing, OC Pharmacy has their happy patients to thank for that! Word-of-mouth advertising has ed many local households, and e rave they have never felt more for and listened to than at OC macy In addition to its stellar e, OC Pharmacy also offer imzations, diabetic supplies, and le equipment such as wheeland walkers. OC Pharmacy also alizes in compounding prescripfor the furry members of your as well - MJ and her team work many area veterinarians to creustom medications for people's beloved pets

"OC Pharmacy brings back the personal touch to getting your prescriptions filled," says San Juan Capistrano resident Stephanie Frisch "Having the

To do this, MJ combines and/or processes appropriate ingredient(s) utilizing various tools. This may be done for medically necessary reasons (i.e. changing the form of a medication from a solid pill to a liquid), to avoid a non-essential ingredient that a person is allergic to or to obtain the exact dose needed.

Before mass production of medications, community pharmacists with compounding experience were more common Today, these specialists are fewer and far between But luckily for those of us who live in South County, OC Pharmacy is truly our “neighborhood” pharmacy with all the “extras” and personal attention to detail you won’t find in a chain-store experience.

Add this to their free local delivery service (in San Juan Capistrano) and the large number of insurance companies they deal with and you are sure to become a lifelong fan Even if you don’t live locally, they

pharmacist greet you by name or personally returning a phone call when you have a concern, you just don't see that in the corporate pharmacies It's also wonderful having a compounding pharmacy so close, that REALLY is something you don't see in the larger retail pharmacies. The delivery service comes in handy too! "

From (L): Sadaf Bahadoran, Patteeh Manalo, Omeed
Askari and Compounding Pharmacist and Owner Manijeh "MJ" Kazemi
As a compounding pharmacist, MJ creates customized pharmaceuticals to fit the unique needs of each patient

Did you know that Medicare beneficiaries have saved about $4 5 billion since the Affordable Care Act started in January of 2011?

Prior to the healthcare reform law, Medicare Part D beneficiaries paid 25% of the cost of their drugs until the total bill reach $2,830 Beneficiaries then paid the full cost of their drugs until their total out-of-pocket spending reached $4,550, a gap in coverage commonly referred to as the “doughnut hole ”

In 2010, Medicare beneficiaries only received a one-time $250 rebate if they reached the doughnut hole. Most people were “underwhelmed ”

The Positive Effect of Healthcare Reform on Medicare Part D

n 2011, the rebate was replaced by a 50% discount on brand-name drugs while in the gap, however, the full amount of the cost of the drug is applied to their total out-of-pocket spending cap (so they get there twice as fast at half the price).

Since the beginning of 2012, beneficiaries who reached the doughnut hole have saved an average of $641 The doughnut hole is scheduled to be “filled in” and gone by 2020 Medicare and the drug manufacturers will slowly star t contributing more toward the drug costs for those in the “gap” starting in 2013, gradually increasing their contributions while the beneficiaries out of spending is reduced until completely closed. And then a “doughnut hole” will once again become something only known as a great breakfast treat!

Stephanie Frisch is the owner of Insurance 101 and is an independent insurance broker dedicated to helping others make “educated decisions” about their insurance choices when it comes to health insurance, life insurance, long-term care planning and annuities. For answers to your questions, or an inhome, no-fee consultation, call (949) 351-2443

Can you count on one hand how many times you have started and cancelled a gym membership? It seems as though every January, the gym star ts sounding like the place to be – if not for the fun, then for the results that most of us are ultimately happy to idealize rather than realize But maybe, just maybe, our lack of consistency is less a symptom of weak willpower and more about environment and convenience. Maybe if you loved your fitness center, you’d love getting fit

Renaissance ClubSport Aliso Viejo is not your everyday gym It’s a

by Betsy Sanz cover photography
by Anthony Holguin, Raymond Photography
Group Fitness Director Marcia Volkmann and Wellness Director Cesar Martinez

world-class fitness club, full-service spa and boutique hotel combined, one of only two facilities like it in the world It’s a fitness resort, where local individuals and families can enjoy a lifestyle of wellness while finding opportunities to connect with other health-minded people in a comfortable atmosphere.

At Renaissance, you can come to sweat and burn using a sea of the newest exercise and weight machines, two pools and a splash park, multiple ball courts (including basketball, racquetball and squash) and a lineup of group fitness classes that is second to none But Renaissance ClubSport has set itself apart from other fitness centers by aiming to truly be a destination for its members, going on the philosophy that if members enjoy being there, they’re going to get the health and fitness results they’re looking for

A constant stream of events, such as poolside barbeques and family movie nights, provide fun and entertainment, and they take the conversation from the grunts in spin class to lasting friendships in the real world.

A pillar of the Renaissance ClubSport experience is its family focus, with something exceptional for every member of the family The 10,000 square-foot childcare facility is where kids (six weeks to twelve years old) play, learn and stay active while parents are free to get their daily workout or relax in the spa This service (three hours per day free with family membership) is an absolutely crucial piece of the puzzle for some parents, allowing them an invigorating escape in their day To keep little bodies busy and healthy, an abundance of kids programs are available, such as swim lessons and all types of sports groups. When kids turn twelve and are ready to discover their own fitness path, Renaissance ClubSpor t offers a cer tification program called “Teen Fit” that educates them on the safest, most effective use of fitness equipment and adult classes

There are countless ways to work out at Renaissance ClubSport, with an abundance of the latest cardio, circuit and weight training exercise equipment available Defy your personal limits with the help of one of the many cer tified Renaissance ClubSpor t personal trainers.

One exciting highlight of the many fitness opp sance ClubSport is the group fitness classes

Each day of the week you can find beginner to advanced classes for iscipline and schedule, with the best trainers n the business – literally. Burn with Fernanda Rocha during Brazilian Booty Camp, Turbo Kick with Chalene Johnson, or tap into your nner strength with one of Rob Glick’s Power oga classes

“I look for emerging trends and new techniques in the field of health, wellness and exercise and test and evaluate various programs to determine if they can or should be introduced and made available,” says Group Fitness Director Marcia Volkmann.

f course, there’s more to life than the burn, and trip to the R Spa is the perfect reminder. A full nge of massage services includes everything om classic Swedish to prenatal to tandem here four hands work your body in unison –save this one for after the Brazilian Booty Camp group class!) Also offered are facials, cellulite treatments, medi-pedis and more

What you’ve read here only scratches the surface of what Renaissance ClubSport has to offer its members, who tend to rave about their fitness club as their second home Renaissance ClubSport is more than a fitness facility; it’s a community

Want to see if Renaissance ClubSport is right for you, without making an immediate commitment? It’s easy (and fun!). Join current Renaissance members on a Friday night for live entertainment, or make a visit on a Tuesday evening for Taco Tuesday at the on-site Citrus Fresh Grill, or bring the whole family for a Family Fun Thursday (where kids eat free). Non-members can do one season of the Renaissance swim program. Simply connect with one of the friendly and knowledgeable Renaissance Club Fitness membership sales representative to set up a visit, preview classes and attend a special event, by calling (949) 643-6700.

The Definition of Convenience in Banking is Rapidly Changing

Not long ago "convenience" in banking meant your bank was close to your home or business The next step in the journey was being open past 3:00 in the afternoon on weekdays and, eventually, open Saturdays More recently, ATMs and debit cards came along to make banking even more convenient.

Some still consider the older “conveniences,” such as the bank being close, important, but many don't care about them any more because they never go to the bank (although most folks probably like the debit card). In today’s world, many customers want the convenience of technology and not have to visit the bank at all.

The recent study, The New Banking Value Proposition, from market research firm Chadwick Martin Bailey, finds that community banks and credit unions are maintaining their perception of having high levels of personalized service while offering the technology that is closing the gap with their mega-bank competitors. It seems to be a matter of the customer finding the level of personal service coupled with their technological needs that makes them satisfied that they have chosen the right financial institution. Sometimes their choice is a large, multi-national bank and sometimes it is a smaller community bank or credit union.

Certainly on-line and mobile banking services are important to a wide range of customers who need the ability to do banking transactions 24/ 7. Yet, those same people want to call and talk to an actual live, compassionate person when there is a problem Fur ther, the far ther the customer is away from the bank, the more important technology becomes, as does responsive and friendly customer service.

Exper ts observe that there are several banks, mostly internet-based, that are “vying to become the next ‘Amazon’ of banking, supported by products produced by others and sold through them

It is an interesting new world of convenience in banking. Many customers want the superior, personal customer service of a community bank. Many customers, especially those on the younger side, want technology conveniences. Many want both.

Let’s fast-forward to today; we can access our accounts and do transactions online on our computers and smart phones, including paying bills Businesses can deposit checks using a scanner on their desk (called Remote Deposit Capture)

Individuals can set up automatic payments from and deposits to their checking account.

Businesses can send wires, set up automatic transactions, and download transactions to the company’s accounting software, all from their local computer, any day any time

It is an interesting new world of convenience in banking Many customers want the superior, personal customer service of a community bank. Many customers, especially those on the younger side, want technology conveniences. Many want both.

This ‘Amazon of Banking’ concept seems to be far from what our south county market is looking for, but who would have thought that mega-stores would replace our local office supply? We live in a transitional world that is difficult to predict.

While that concept develops, we local bankers will continue to offer a high degree of personal service, financial stability, and the technology our customers need After all, at the end of the day, meeting the customer’s needs is what we should be about.

Preferred Kitchen and Bath’s “ back to basics ” business philosophy helps company thrive in today ’s challenging economy today by

You can get anything you want in life if you'll just help enough other people get what they want " - Zig Ziglar, author and motivational speaker

This is the underlying philosophy upon which David and Julie Allen built their Lake Forest-based business At Preferred Kitchen and Bath, the Allens and their team “ think like homeowners” asking themselves "Knowing what we know, what would we do if we were spending our own hard earned money on this project?" and "If we were the client, what would we want to know and how would we want to be treated?"

“We don' t think like contractors o salespeople even though we ar both,” says David “It starts with th attitude of the owners, which becomes the company culture and inevitably guides the day to day actions We have attracted to our small firm a wonderful family of designers and craftsmen which in turn help our clients imagine what they want and then make it a reality Are we perfect? Hardly, but you don't need to be perfect to be "Best in Show ”

placent regarding the way they served homeowners We believed we could do better, which would improve ople's remodeling experience and vide us a good living.”

far, the couple’s concept seems to ve served them well Their full servinterior design and remodeling firm, ecializing in kitchen and bathroom models, has not only survived, but rived in today’s challenging ecoomic climate

As you work with us you will see that e are committed to helping you get what will make you happy and not just elling you a bunch of stuff to make a buck,” says David “We have invested extensively in computers, software and displays so that you can get as at your kitchen or bath will look like before you spend one red cent.”

In 2003, David and his wife Julie saw an opportunity to bring their interests and skills together in interior design and renovation. David brought over 40 years of experience in construction to the business, while his wife had worked for years in clothing design and manufacturing

“We believed the Orange County market was ready for a remodeling company that thought and behaved differently,” says David. “Many companies had operated here for a long time and had become com-

David and his team of professionals understand that when you decide to remodel your kitchen or bathroom, you are paying for more than just cabinets, counters, and fixtures You are paying for designing, planning, scheduling, communicating and installing - a total remodeling experience culminating in a rewarding outcome or finished product.

Happy customers like Troy and Jill DeCamp of Mission Viejo attest to the “Preferred” experience by saying that "Preferred Kitchen & Bath cer tainly was the right choice for us Right on schedule, right on budget We had beautiful new kitchen cabinets and granite counter tops installed in 7 days and the cost was only $2,800 more than the re-facing bids we had gotten. We couldn' t be more pleased and recommend Preferred Kitchen & Bath to all our friends."

Are you dreaming of a beautiful kitchen or bath remodel that fits your budget and lifestyle? Experience the personal attention and professional service of the Preferred Kitchen & Bath team by calling 949.830.6300, stopping by their showroom at 22600 Lambert St., Bldg.A, Suite 709 in Lake Forest or visiting www.preferredkitchenandbath.com

The Latest in Preventative Medicine

A paradigm shift has occurred in the world of orthopedics Personal perfected posture is now possible for everyone What does this mean and why is this so important to you?

The latest advancements and research in Podiatric Medicine have improved not just your gait and posture, but also relieves joint pain and prevents complications in the future. It may even prevent the need for surgical intervention. This article will discuss common causes of chronic pain, as well as the newest preventative treatment

Your feet serve as the foundation for the body The alignment of the feet not only determines the way you walk, but also determine your posture and balance Your feet also serve as the buffer for the forces that transfer from the ground to your body and vice versa. These forces, including gravity and ground forces, are transferred from the feet all the way up the back.

Ideally, when the feet are in proper alignment, people can walk without developing pain long-term However, it is estimated that 95% of the population will have some kind of foot imbalance or misalignment in their lifetime Common foot problems include bunions, hammertoes, and heel pain These can be caused by hereditary foot imbalances, injuries, or diseases. Over many years, these foot imbalances may cause abnormal forces to act on your feet, causing pain, which can negatively change the way you walk. Other joints in your body, including the ankles, knees, hips, and back, may have to compensate for the imbalance, resulting in the overuse, wear, increased pressure and discomfort to those joints Corrective major surgery may then need to be involved How can this be resolved, or even prevented, from happening?

The latest in Biomechanical research from Podiatric Medicine has developed the next generation of custom or thotic Unlike previous custom orthotics, the newest generation maximizes contact with your foot throughout the entire gait cycle With maximum contact, the or thotic realigns the foot into its ideal position, restoring you to your proper balance and posture, reducing abnormal forces from acting on your joints, preventing long-term degeneration. These new orthotics are also precisely calibrated to your weight, offering the correct amount of rigidity and flexibility to allow your feet to move through its ideal gait.

These new orthotics use a state-ofthe-ar t digital postural analysis, which can determine if and how much these or thotics can correct your imbalance. If you currently use or thotics, our digital postural analysis can compare the suppor t they provide with the suppor t our orthotics can give you

Of par ticular impor tance is the need to prevent foot problems from developing in the first place. Many foot problems we face as adults develop during childhood, from foot imbalances not caught and treated early enough By using these new or thotics, the child’s foot can be placed in its ideal posture, maintaining its corrected posture as they grow into adulthood

Imagine a world where feet are fixed as children Where our children can enjoy increased performance in spor ts, less pain, injuries and future deformities, and hopefully no surgery for their once worn out knees and hips Wouldn’t that be a gift we can give our children for a better, more productive world.

St. Anne School Celebrates 20th Anniversary

The Miracle School. In June of 1992, an ambitious group of parents and educators had a wonderful idea. It was an idea that would touch the lives of thousands of children It was an idea that would change Catholic education in South Orange County, as well as across our nation St Anne School

Twenty years ago, Tim Busch and a group of parents and clergy opened St. Anne School. On September 17, 1992, St. Anne opened its doors to 113 students from preschool through 7th grade St Anne School began in a humble collection of portable classrooms located on Greenfield Avenue, behind the Rancho Niguel Cinemas The school was on 4 5 acres of land, had no fields, and morning chapels and assemblies were held outdoors The first principal of the school was Janice Stonebreaker, and the original teaching staff included Joanne Williams and Cherryl Richardson. The first 8th grade class had a graduating class of eight students in June of 1994.

Over the past twenty years we have had many accomplishments at St Anne School that have been made possible through the generous donations of many people through the gifts of time, talent, and treasure From the inception of our school, our parents have always been the backbone of St. Anne School. Parent commitment is what continues to set us apart from other schools. We are governed by a Board of Directors that is comprised of parents, and we take pride in our “in Partnership with Parents” model.

Today, at St Anne School we have over 800 students in grades preschool through 8, who are blessed to attend our 7 5 acre campus that was completed in April of 2000 Our campus now consists of three buildings that house three science labs, two computer labs, two art classrooms, one orchestra classroom, one music classroom, and forty general classrooms for our preschool through middle school classes. In June of 2012, we had a graduating class of 72 eighth grade students and will graduate 87 this year We have made several upgrades, additions, and improvements to the campus and facilities over the past twelve years This fall, we will be kicking off a campaign to remodel and expand our current lunch facilities to increase space for our students and improve their overall lunch experience

Moving forward into the next twenty years of St. Anne School, it is important we remember our past and never forget the sacrifices made by many who have made St Anne School what it is today St Anne School is more than a school, it is a community A community of learning and a community of faith

A community comprised of parents, educators, and children who work together, in partnership, to make our school, city, country, and world a better place. A world of opportunity where our children have a strong sense of confidence, which is backed with competence

A world in which our children have hearts filled with hope, compassion and empathy to spread hope to others

Scott E. West, DDS

Offering Alternative Treatment of Snoring, Sleep Apnea and CPAP Intolerance

I“We don’t have a one-size-fits-all approach to our patients,” says Dr West “For this reason, we have a very high success rate I also have a very skilled and caring staff We make sure to follow up, get to know you, and we want you to feel welcome when you walk through the door. Our patients love the friendly and relaxed environment, and we love working for them!”

Dr West began his career as a general dental practitioner in Mission Viejo, where he worked for over 30 years doing cosmetic, biologic and family dentistry Five years ago, Dr West began a new direction when he decided to limit his practice exclusively to sleep issues. While most dentists use only one type of sleep aid appliance, Dr. West is trained on several different sleep aid appliances and is widely recognized as a talented specialist in his field He is also one of only a few Southern California-based Medicare Providers for Sleep Appliances

“I can’t tell you how good it feels to hear a patient tell me they’ve had the best sleep in years, or that they’ve been able to sleep in the same room as their partner again,” he says “I’ve seen a patient’s entire life change simply because they were able to get a good night’s sleep!”

Dr West offers complimentary consultations, and many of his patients claim they learned more about sleep studies from his free consultations then they did from their Sleep Specialist M D

If you think you might have a sleeping issue, let Dr. West treat you today. Better sleep is truly the key to a better life.

I bet you didn’t know you could sleep your way to a better life That’s exactly what Scott E West, DDS, helps his patients do Specializing in Snoring, Sleep Apnea and CPAP intolerance, Dr West has been the premier expert for treating sleep problems with highly customized treatments, designed exclusively on a case-by-case basis. To connect with Dr. West, call (949) 829-6700 or visit www.cannotusecpap.com. Questions about your insurance plan? Not a problem. His staff is ready to find the best options for you.

Opens in Laguna Niguel Town Center

Signature Spor ts Bar & Restaurant is now open in Laguna Niguel Town Center A premier location for spor ts, camaraderie, great food and drink, Signature Sports Bar is a second sports bar location for owners Michelle and Paul Hamilton Their Huntington Beach location, Centerfield Spor ts Bar & Grill, was voted OC’s Best Spor ts Viewing in 2007 and Best Neighborhood Bar in 2009.

Guests will enjoy state of the ar t TVs, including a theater wall of four 70-inch screens, live music and two pool tables Add to that a menu that includes a starting line-up of over a pound of Buffalo wings for $10 99, or tequila flights starting at $8 50

Fan favorites include the Olvera Streetstyle tacos, carnitas tacos, nachos and sliders Appetizers including potato skins, crispy green beans or Santa Fe chicken rolls range in price from $3.99 to $10.99. Sandwiches and pizza are also served The Beach Boulevard Burger is a classic chargrilled ½ pound Angus beef patty with your choice of melted cheese, sweet fresh onion, tomato, lettuce, Chef’s special dressing on a buttered toasted sesame seed bun assembled to scientific precision for the perfect bite!

Signature Sports Bar is located in Laguna Niguel Town Center at 30100 Town Center. Dr., in Laguna Niguel. For more info, call (949) 582-4011 or visit the Center’s website at centersoflagunaniguel.com

Making a Difference

This October, residents of Orange County can help make a difference by participating in the American Cancer Society’s Cancer Prevention Study (CPS-3). This historical study will help us better understand the factors that cause or prevent cancer.

To participate in the study you must be between the ages of 30 and 65, never been diagnosed with cancer and are willing to make a long-term commitment (20-30 years) that consists of a follow-up questionnaire every three years At enrollment, you’ll fill out a short comprehensive survey on health history provide a small blood sample (to be collected by trained phlebotomists) along with a waist measurement That’s it!

“As a cancer survivor, I’m not eligible to participate, but I’m encouraging my family and friends to join, in celebration of my survivorship,” said Steve Bell, American Cancer Society volunteer

blue crab or the grilled filet mignon skewers served with cremini mushrooms, carmelized onions and béarnaise

The grilled marinated artichokes are complimented with a roasted poblano remoulade while the jumbo shrimp cocktail arrived in a chilled chipotle cocktail sauce that has just enough kick

I’m a huge fan of beets and Chef ’s version is as good as it gets when paired with arugola, goat cheese and a raspberryprickly pear vinaigrette

Savannah Chop House

On date nights, my husband and I take turns picking the restaurant we’d like to patronize I love seafood and he is a meat-and-potatoes man, so finding an eatery that offers both –and does them equally well – can be a little limiting. Unless you’re lucky enough to live within easy driving distance to Savannah Chop House in Laguna Niguel’s Ocean Ranch center

In the early years of my career, I wrote restaurant reviews for an Orange County-based business/lifestyle magazine Between that experience and the fact that Tim and I like to eat out, we’ve sampled the fare at scores of Southern California restaurants over the years A few have been standouts on all counts: Excellent service, consistently delicious dishes, great ambiance.

Savannah Chop House is deserving of every superlative I can think of Executive Chef Chris Tzorin and Chef de Cuisine Manny Velasco’s creative (and incredibly flavorful) rendition of familiar favorites – steaks, chops, seafood and Southern specialties - are nothing short of a spectacular culinary experience The service is attentive, yet unobtrusive The atmosphere is comfortable and classic – the dining room defined by clubhouse lounge-style décor characterized by dark wood, overstuffed booths, soft lighting and stone fireplaces.

For starters, try the butternut squash lobster bisque finished with a delicious truffle cream and topped with

If you are a meat eater who also enjoys seafood, you’re going to have your work cut out for you in deciding among the entrees But no matter your choice, you can’t go wrong whether you opt for the pistacio-crusted halibut which arrives with goat cheese, mashed potatoes and spinach, Day Boat U10 Scallops accompanied by a tasty potato corn hash or the prime pork chop

My personal pick combines the best of both worlds - the filet mignon Oscar-style comes with a cooked-to-perfection cut, lemongrass hollandaise, asparagus and served atop Blue crab

Prefer pasta? The wild mushroom ravioli (Por tobello and cremini) is a little on the rich side and wor th every extra calorie –made with mozzarella, parmesan, arugola, grilled ar tichoke and roasted garlic in a sage brown butter.

Although we always say we’re too full for desser t, the sweet treats are pretty hard to pass up – including the signature Savannah pecan pie served with caramel pecan gelato (pictured) and the Rum Flaming Flan with candied sugar drizzle and fresh seasonal berries

1. How did you perfect the laser treatment for fungal nails?

Dr. Roth's Patient

Ivar Roth, DPM: After performing thousands of laser fungal toenail treatments, I developed and refined a proprietar y protocol coupled with the newest second generation FDA approved laser. The new laser with its digital readouts allows me to tell precisely how much energy is required to kill the fungus With this information, I calculate a specific customized laser treatment tailored to each patient This patient specific treatment means that no two patients are given the same laser treatment. In addition, I invented a new way to get rid of the fungal infection in the toenails Before your laser treatment, I will perform Maximum Nail Reduction (MNR) which removes at least 80% f your fungus in a single office visit This exclusive protocol is so effective that I applied for a patent and it is currently only available at my office. The initial treatment fee includes a second treatment session in order to ensure your success

Dr. Roth's Patient

2) What is the cost for laser toenail treatment?

IR: The treatments are broken down into two easy to understand components The first is the examination and nail treatment which may be covered by insurance The second part is the actual laser treatment which is not covered A one-time examination fee of $500 is charged during the first session which covers both the fee for the initial examination as well as the follow-up office visit There is a separate laser fee of $70 for each toe which is also paid upfront and covers two laser treatments. For example, treating one toe would be $570; however if all ten toenails are treated, the charge would be $1200 For severe infections, a third laser treatment may be necessar y Exclusive anti-fungal products are sold separately You are not forced to treat all your nails as may be mandator y at other offices

Dr. Roth's Patient

3) Are there any other problems associated with fungal toenail infections?

IR: Dr y, scaly skin, cracked heels or thick calluses are common problems directly associated with infected toe nails Dr Roth has developed a unique bedtime skin treatment regimen to eliminate any fungus on your skin while you comfortably sleep Simply apply Dr Roth's specially formulated "Bedtime Skin Rejuvenation" gel and foot wrap before you climb into bed. Results will knock your socks off!

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