VERTICAL SOLUTION
Smart Retail Solutions Ensure Business Continuity with Public Safety Measures
Submitted by Hikvision India The Indian retail sector has now opened successfully after a long phase of the lockdown enforced due to the pandemic, there is an urgent need for safe reopening strategies, policy framework, and implementation plan with adequate smart public safety measures. As India's vast retail sector is slowly and surely returning back to the pre-pandemic growth rate, there is a critical need for compliance and vigil. Retailers can't afford to lower the guard even as the latest data shows the pandemic cases are lowest. Its time to rethink in-store and online customer experience. As malls and stores are open across the country, retailers should keep in mind key considerations from a customer, associate, store, and operational perspective. Retail sector must prioritize the smart public safety measures while finding safe options to enhance the customer experience and engagement.
Compliance with Guidelines In the context of the Indian retail sector, retailers and retail managers need to work on risks and challenges to ensure compliance with guidelines. There are similar worries about compliance of social distancing and density control guidelines. Social distancing plays an important role in public safety measures related to preventing the spread of 60
the pandemic. The recommended physical distancing guideline of maintaining a distance of a meter or more (3-6 feet) is a perpetual challenge for the retail managers and retail security personnel to follow. In addition, retail store managers also need to identify and mitigate areas where shoppers may congregate, so as to ensure safe shopping spaces. Technologies incorporating social distancing and occupancy detection can be put into places like these to assist the process. Hikvision's Flow Control system utilizes highly accurate people counting technology. A clear, dynamic display and real-time alerts ensure pre-defined capacity thresholds are never exceeded, even in locations with multiple entrances and exits, such as, for example, shopping malls and supermarkets. A digital sign can be integrated at entrance areas to display real-time occupancy data. It can help in letting the customers know when it is safe to enter premises. In waiting areas such as cash counters in supermarkets and indoor ATMs in malls, Hikvision's video security solution provides the necessary features and functionalities to assist with the process of social distancing. These technologies use people counting and 3D modelling to measure the distance between people accurately. December 2021 - www.visionmediahitech.com
