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Mag •A• zine
WildFLOWER
My name is Bonolo Raowang and I am a passionate and driven 21 year old female who is the owner and director of Wildflower Promotional Agency. Wildflower Promotional Agency is a marketing and advertising company that offers services such as the provision of hostesses, promo ladies, ushers, ticket agents as well as social media management and promotions.
I was inspired to start the company with the directive to empower the youth targeting young ladies to find work, especially with the kind of economic climate we have here at home in Botswana plagued with such high rates of unemployment amongst the youth. With the type of work we do, we are fortunate enough to interact with potential future employers as the ladies engaged are either still studying at University or fresh out of it which gives them the opportunity to network, start and nurture their careers. At Wildflower we also encourage the ladies to pursue their passions as well as start-up businesses of their own, because we believe that employment creation is the best route to go. This not only empowers an individual personally but also financially which in this society we live in today goes a long way. The ‘Wildflowers’ as the ladies are endearingly known are here to prove that women can be both beautiful and hardworking at the same time. We also exist as an organisation to prove that women can work together and in turn this elevates all of them higher to reach their true potential. Through the journey of starting up Wildflower I also discovered my entrepreneurial abilities and this in turn has helped me grow profoundly as an individual. I urge all the ladies who might be wondering how to start something, to start small, set little targets and with that eventually you will achieve your goal. Always remember that big things are a compilation of smaller things. Stay beautiful and work hard.