Photographer for shools brochure

May, June, July Summer is the RIGHT time to commission photography for your school

brochure

The Schools’ photography brochure

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tell your story

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Natural looking photography for Infants, Juniors, Secondary and Sixth from educational establishments.

Its a schools-specific service that captures the very human side of education.

The Schools’ photography brochure

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As a school, your product is not simply education, but the happiness and well-being of your pupils. As a parent, you will be wanting the best for your child so you will respond to photography that captures these elements too.

Schools need marketing materials that satisfy the needs of the parents choosing a school for their child.

For example in infants schools a parent will

teaching, facilities and friendships need to

be more worried that their child can settle

be considered.

in pleasant surroundings, is nurtured and encouraged to enjoy learning than being confronted with educational statistics. In juniors, the academic side becomes more relevant but sport and recreation might also be a sway. By years 7–11 clearly results are paramount, but also the methods of

tell your story

In the case of sixth form, the design should be relevant to the year 11 student who will undoubtably have a say in his or her placement, and in higher education the student is the complete focus for marketing materials.

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Secondary School: ‌ methods of teaching, facilities and friendships need to be considered

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tell your story

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Weather good

People generally happier

Kids outside Summer is the time to commission photography for your school’s marketing It doesn’t mater when you are planning your brochure or website, summer is the time to take the photos.

EVEN IN THE SUMMER its not recommended

The important thing to remember is that

to shoot on a dull day: its the difference

in photography every shot is your shop

between every shot looking really nice

window, and it needs to show your school at

or every shot looking ordinary. But in the

its best.

winter you simply don’t have a hope.

tell your story

This is advertising after all.

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Primary School: … pleasant surroundings …nurtured and encouraged to enjoy learning …

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tell your story

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Capturing moments in real people’s lives tells a more compelling story than simply posing: reportage works best for editorial!

Photographic style will affect the outcome of the project: capturing moments in real people’s lives tells a more compelling story than simply posing (although posing has its place!)

Nic likes to roam about to get his photos rather than posing . This forms the bulk of the shoot. But there will always be shots required which need to be posed. Luckily, it is possible to apply the principals of reportage to posing too – a natural face looks comfortable and so is more believable.

tell your story

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Reportage style tells a more compelling story ‌ works best for editorial!

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tell your story

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About Nic Cowper During the past 5 years nic has produced natural looking photos for Infants, Juniors, Secondary and Sixth from educational establishments.

Its a schools-specific service that captures the very human side of education.

Past clients outside the education sector include British Heart Foundation’s real people shots of volunteers for high street advertising, other local and national charities and many smaller organisations.

PR work includes Excel Student of the Year Awards 2011 in London.

More info is available on his blog nic-cowper.co.uk | call 07973 758092

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brochures and branding by Yellowbrand™