Trailer Safety Week just wrapped up, and I’ve got to say—it was incredible to see how many people and companies stepped up to share the message. Thanks to all the TSW Champions, Partners, and Allies who took the time to get involved. Whether it was a social post, a toolbox talk, or a flyer in a showroom, it matters. It adds up. And it’s a big reason this year’s campaign reached more folks than ever before.
Now, we look ahead to something new.
The first-ever NATM Trailer Expo is headed to Oklahoma City this September, and I’m genuinely excited for it. A brand-new event like this doesn’t come around often, and NATM’s spent months planning and refining the details to make sure it delivers—especially for dealers.
the same challenges. This isn’t filler content—it’s practical, usable info you’ll want to bring home.
And networking? That’s always been one of the best parts of NATM events. These aren’t just handshakes and business cards. They’re the kind of conversations that stick with you—exchanges with people who understand your day-to-day and are genuinely looking to share, learn, and improve.
We’re talking about over 10 hours of real-world education: keynote speakers who know this industry, hands-on demos, workshop tracks led by people with real experience, and roundtables that let you swap ideas with others who’ve faced
Plus, there’ll be a full lineup of trailers under 26,000 lbs. GVWR on display, along with suppliers and service providers who support dealership operations across the country. If you’re looking for what’s next in the industry, you’ll find it here.
To me, the Trailer Expo feels like more than just another event—it’s a step forward. A sign that the dealer program is growing, and that we’re serious about investing in the future of this industry. I can’t wait to be there, and I hope you’ll be there too!
Details start on Page 15. Let’s make this a great one. ■
Andy Derr
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Headquarters REPORT
By Alex Stowe, NATM Executive Director
As we enter the second half of 2025, I want to take some time to look back on NATM’s accomplishments since the start of the year. NATM continues to find ways to grow and adapt to help meet the needs of members and the light- and medium-duty trailer industry. The year started off incredibly well with another successful Convention & Trade Show in Nashville, and we are now deep into preparation for the inaugural Trailer Expo taking place in Oklahoma City from Sept. 15-17. Trailer Safety Week ran from June 1-7 and provided an excellent opportunity for NATM and Trailer Safety Week Allies to share incredibly important information about trailer safety with end users.
Our 2026 Convention in Fort Worth is already off to a great start. Following the incredible successes of our last shows in Fort Worth and Nashville, staff are excited for another incredible show in 2026. NATM Staff have worked hard to open registration now so members can start preparing to attend our annual Convention & Trade Show from Feb. 23-26, 2026. Booth sales have also opened for select sponsors from 2025’s show. Staff and committees are hard at work to finalize our Educational Workshops and Technical Forums. For more information on sponsorship opportunities, registrations, and the 2026 Convention, coverage starts on Page 43.
Our inaugural NATM Trailer Expo also is shaping up to be an incredible event that will bring together manufacturers, suppliers, and trailer dealers to provide education and networking opportunities to our attendees, exhibitors, and staff. NATM was founded in Oklahoma nearly 40 years ago, and I am honored we are able to return to our roots as we welcome and further incorporate trailer dealers into our association. You can find out more about our expo educational lineup on Page 31 and our keynote speakers on Page 33.
Shortly following the Expo, Regulatory Roundup will be taking place Oct. 21-23 in Washington, D.C. With all of the new faces in Congress, NATM has regularly been working with legislators to educate them about the concerns and challenges facing the light- and medium-duty trailer industry. The Government Affairs Committee is continuing to monitor the ever-changing legislative landscape to ensure we are providing advocacy
and education to our members on potential legislation that could impact the light- and medium-duty trailer industry. Our meetings with members of Congress during Regulatory Roundup are an important tool in NATM’s advocacy efforts but are just the first steps in educating legislators about the importance of NATM’s programming. These legislators have a profound impact on the regulatory environment the industry must work within. We encourage members to host plant tours with representatives from their district and sign up to attend Regulatory Roundup to assist with NATM’s advocacy efforts.
NATM remains committed to finding new ways to support our members as we navigate ongoing inflation and market uncertainty. We’re especially excited for members to continue signing up for the NATM Academy, which was developed in collaboration with leading industry experts. The NATM Academy courses were developed with the assistance of members and offer valuable training resources covering both the trailer industry and broader business practices for members of your staff.
Meanwhile, the Board and Finance Committee continue to evaluate and implement goals focused on maintaining financial stability and making smart reinvestments in the Association. These efforts ensure that our benefits, programming, and infrastructure evolve to meet the changing needs of our members. I’m deeply proud of the dedication and hard work demonstrated by our committees in safeguarding NATM’s long-term financial health.
At the heart of NATM is the collective strength of our members. Your engagement fuels our progress and helps enhance safety and success across the light- and mediumduty trailering industry. We understand your time is valuable, but your involvement, whether through surveys, reading Tracks, or communicating with our board, committees, and staff, is vital to shaping the future of our work together.
NATM exists to serve you. Your success and safety are our top priorities. Without your participation and support, there would be no NATM. Thank you for your continued commitment to making our industry stronger and our roads safer. ■
US DOT Seeks Public Input on Federal Regulations
By Brody Garland, K&L Gates
In April 2025, the Department of Transportation (DOT) published a Request for Information (RFI) seeking public comments on current DOT programs or policies that could be eliminated or amended. Specifically, DOT is looking for information regarding any agency rules, regulations, or procedures that could be repealed or made more efficient, consistent with the Administration’s focus on deregulation.
DOT is soliciting comments and information to ensure that DOT administrative actions do not “undermine the national interest and that DOT achieves meaningful burden reduction while continuing to meet statutory obligations and ensure the safety of the U.S. transportation system.”
Written comments and information were requested on or before May 3rd, however, DOT has created a dedicated email inbox, which interested parties can use to identify to DOT—on a continuing basis—existing regulations, guidance, reporting requirements, and other regulatory obligations that they
believe can be modified or repealed, consistent with law.
The President’s February 19th Executive Order, Ensuring Lawful Governance and Implementation of the President’s ‘Department of Government Efficiency’ Deregulatory Agenda stated that “the policy of the Administration is to focus the executive branch’s limited enforcement resources on regulations squarely authorized by constitutional Federal statutes and commence the deconstruction of the overbearing and burdensome administrative state.”
Pursuant to the order, federal agencies are required to identify and report to the Office of Information and Regulatory Affairs (OIRA) within the Office of Management and Budget on regulations that:
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› Are unconstitutional;
› Are unlawful;
› Are not authorized by clear statutory authority;
› Impose significant costs not outweighed by public benefits;
› Harm the national interest; or
› Impede private enterprise and entrepreneurship.
After receiving public comments, OIRA is instructed to consult with agency heads to develop a Unified Regulatory Agenda to rescind or modify identified regulations as appropriate and consider these factors when evaluating potential new regulations.
These steps are intended to help DOT ensure it acts in a “lawful, prudent, and financially responsible manner” in the expenditure of funds, from both public and private sources, and manages appropriately the costs associated with private expenditures required for compliance with DOT regulations.
Members of the public are likely to have useful information
and perspectives on the benefits and burdens of existing requirements and how regulatory obligations may be updated, streamlined, revised, or repealed to better achieve regulatory objectives, while minimizing regulatory burdens, consistent with applicable law. Interested parties may also be well-positioned to identify those regulations, guidance, or reporting requirements that are most in need of reform, and, thus, assist DOT in prioritizing and properly tailoring its review process.
To allow DOT to evaluate suggestions more effectively, DOT is requesting that commenters provide, to the extent possible supporting data or other information such as cost information and specific suggestions regarding repeal, replacement, or modification.
This RFI is a unique opportunity for regulated businesses to think creatively about how changes to existing DOT regulations could help them. This is also an opportunity for stakeholders to reiterate their positions on proposed regulations that are still pending, since the RFI talks about evaluating potential new regulations. There are a wide range of regulations that DOT has responsibility over in the transportation space, even beyond the National Highway Traffic Safety Administration (NHTSA) and the Federal Motor Carrier Safety Administration (FMCSA), so if there are particular regulations that are deemed extraordinarily burdensome, this is the perfect time to weigh in with those ideas. ■
NATM Political Action Committee
By Alex Stowe, NATM Executive Director
The National Association of Trailer Manufacturers (NATM) established a Political Action Committee, the NATM PAC, in 2010. The NATM PAC serves to support Members of Congress who support the light- and medium-duty trailer industry and its positions on matters of public policy.
Campaign finance law requires NATM to secure “prior approval” from member companies before soliciting member companies’ executive and administrative personnel, stockholders, and the families of both groups. Member companies may not approve solicitations by more than one trade association in any calendar year. If, on behalf of the company you are authorized to represent, you would like to grant prior approval for the administrative personnel, stockholders, and the families of both groups of your company to be solicited by NATM in calendar year 2025, please complete the prior approval agreement online
using the QR code on this page. Individuals who serve as the company owner, CEO, COO, vice president or senior executives are authorized to sign this form on behalf of his or her company.
Since its inception, over 60 individuals have contributed to the PAC raising nearly $140,000 and those dollars have contributed to more than 80 incumbent campaign committees on both sides of the aisle. The PAC is governed by a Board of Directors comprised entirely of NATM members. The PAC Board is responsible for developing both an annual budget and confirming candidates to whom the PAC will contribute based on specific, established criteria. Having the PAC Board comprised of industry members is a key feature of assuring PAC goals align with industry needs.
To learn more about the PAC, contact NATM PAC Treasurer Alex Stowe at Alex.Stowe@natm.com. ■
As a member based not-for-profit 501(c)(6) trade organization, the National Association of Trailer Manufacturers (NATM) is expanding its educational efforts and support of trailer dealers through the launch of the NATM Trailer Expo: The ultimate light- and medium-duty trailering event of the year. Trailer dealers and the NATM Board have stressed the importance of having a show developed specifically for trailer dealers, and the first NATM Trailer Expo will take place later this year in Oklahoma City, Sept. 15-17, 2025.
The NATM Trailer Expo is a newly introduced event specifically tailored to Dealers in the light-and-mediumduty trailer industry. Featuring over 10 hours of educational content aimed at enhancing your trailer business skills, numerous networking opportunities carefully crafted to maximize conversations, and a chance to explore the latest innovations and technologies at our exhibit floor showcasing trailers and other vital dealer vendors - the NATM Trailer Expo is sure to have the resources, expertise, and connections your Trailer Dealership has been looking for.
Trailer Dealer’s Vision, NATM’s Mission
We listened to your feedback! NATM carried out a nationwide
survey with dealers to fully understand the resources and support they need for success. This survey served as a foundation for our dedicated Dealer Committee members. The
“Are you kidding, a whole bunch of trailer manufacturers and dealers under one roof for a massive expo, what’s not to look forward to? I look forward to the Trailer Expo providing the environment and feel that the NATM is as much for dealers as it is for manufacturers, and I think that this type of platform can help with that potential stigma.” — Jeff Wick, Kamper Korner, NATM Dealer Committee
programming for the NATM Trailer Expo has been thoughtfully designed by industry leaders in the trailer dealer industry. NATM is dedicated to fostering a unified trailer industry that includes dealers, consumers, manufacturers, suppliers, OEM vehicle manufacturers, and legislators. The NATM Trailer Expo is just one component of our enhanced Dealer Programming.
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As the leader in national towing safety efforts, dealers have long looked to NATM for resources for their customers and their businesses. Over the last decade, NATM has fielded frequent requests to close the gap that exists in the trailer dealer realm regarding reputable education, business resources, and self-governance. As requested, NATM is exponentially expanding its dealer support efforts to address these needs.
Back to Our Roots: Returning to the Beginning
NATM was founded in Chickasha, Oklahoma, in 1987 when five livestock trailer manufacturers unified for better benefits. Nearly 40 years since its inception, NATM is returning to its roots with its first Oklahoma-based event geared specifically for trailer dealers. This event will celebrate the success, growth, and expansion the Association has had over the last four decades leading the industry. Returning “Back to Our Roots” in Oklahoma marks a fresh restart, a full circle, in programming in which NATM launches a new chapter for the trailer industry – this time incorporating trailer dealerships. The launch of The NATM Trailer Expo demonstrates NATM’s understanding of the importance of unifying for the greater
good of the trailer industry – just like the five original founding member companies understood back in 1987.
Embracing a collective vision for advancing end-user towing knowledge, NATM is starting a new chapter of collaboration. The trailer industry is stronger together, and this unification is a major step forward in improving towing traffic safety at all levels, as well as supporting the profitability of its members and affiliates.
Experience Exceptional Education and Explore the Trailer Expo Show Floor
The NATM #TrailerExpo will offer attendees over 10 hours of education through top-notch keynote speakers (see Page 33), two tracks of industry-led workshops, roundtable discussions, and quick hit demos and trainings on the trade show floor.
NATM Events are also known for drawing serious company decision-makers who are focused on making meaningful business connections The #TrailerExpo provides a chance for industry members to unite with a shared objective of industry success, ongoing education, and enhancing their trailer businesses.
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Take Advantage of Numerous Networking Opportunities and Don’t Miss the Chance
to Elevate Your Trailer Dealership
The NATM #TrailerExpo, a non-profit event, will showcase trailers under 26,000 lbs GVWR, providing dealers with the opportunity to discover the newest innovations and technologies. Additionally, qualifying suppliers and service providers essential to dealership support will have the chance to exhibit, promoting a well-rounded representation of the industry.
The NATM Trailer Expo is an unmissable opportunity for Trailer Dealers seeking to elevate their business. With
a robust lineup of educational sessions, the expo offers tools and insights to sharpen your business acumen. The event’s networking opportunities are designed to foster meaningful connections that can drive your dealership’s success. Additionally, the exhibit floor provides a firsthand look at the latest innovations and technologies, ensuring you stay ahead in the ever-evolving trailer industry. Join us at the NATM Trailer Expo to connect with industry leaders, gain invaluable knowledge, and propel your dealership into the future. Don’t miss this chance to be part of a transformative experience tailored specifically for you.
The NATM Trailer Expo is scheduled for Sept. 15-17, 2025, at the stunning new Oklahoma City Convention Center situated at 100 Mick Cornett Drive, Oklahoma City, OK 73109.
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“I’m looking forward to networking and meeting other dealers. I look forward to seeing their business and what processes or things they’re implementing in their business that are creating traction. I try to get as much education as I can, so I’m also looking forward to the education side.” — Shane Ehrsam, North Texas Trailers LLC, NATM Dealer Committee
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State-Of-The-Art Convention Center and Omni Host Hotel
The inaugural 2025 NATM Trailer Expo will be held at the Oklahoma City Convention Center, which was completed in 2020. This convention center is a brandnew, state-of-the-art facility that stands as a testament to modernity and innovation. With its top-notch amenities, spacious meeting rooms, and expansive trade show floor, the OKC Convention Center will not only meet needs but exceed the highest of standards.
“All of it, everything! I’m excited it’s in Oklahoma City and that it’s in a new place as opposed to the same place. I personally love that NATM is always in another city. It shows that you’re willing to adapt to people that are in different parts of the country so that they don’t have to travel so far. You also get the chance to experience culture elsewhere!”
—
Denise Scholle, The Trailer Guy, LLC, NATM Dealer Committee
The Omni Oklahoma City Hotel is the host hotel for the event and is conveniently located directly across from the OKC Convention Center, which will host the event. Completed in 2021, the 17-story hotel offers luxurious guest rooms and dramatic views of the nearby Scissortail Park and the OKC skyline. Additionally, there is a rooftop hotel pool with downtown city views and excellent onsite dining and bar options. Take time for R&R after a week of working the show floor at Omni’s onsite Mokara Spa.
The Omni Oklahoma City Hotel stands out as a pinnacle of beauty and modernity among the venues at which NATM has previously hosted. Renowned for its luxurious accommodations, and sophisticated design, the Omni offers a truly exceptional experience for attendees. The convenience of the neighboring hotel and exhibit hall locations cannot be beaten.
NATM has negotiated a hotel room block rate of only $230 per night, and the hotel reservation link is live now. Please note, NATM will not authorize any group hotel room services to call you or to solicit your business! These third parties also use the NATM logo in their communications, so please ensure to book with those with emails ending in @natm.com.
Looking Ahead: Fort Worth, TexasOctober 6-8, 2026
The Association is looking ahead and already planning future NATM Trailer Expos in the coming years. Building on the success of previous events, the 2026
NATM Trailer Expo will be in Fort Worth, Texas, from Oct. 6-8, 2026. Mark your calendars now!
Texas, known for its booming trailer manufacturing industry, has proven to be an ideal location for NATM’s programming, contributing to record-breaking success. Its central location makes it convenient for NATM Trailer Manufacturer Members to drive in and exhibit their latest models. Additionally, the strategic location is perfect for dealers to visit and engage throughout the week. NATM is committed to expanding and enhancing the event and is
actively seeking input from Dealer Affiliates on their location preferences to ensure continued growth and success.
NATM is excited for this new chapter in the Association and looks forward to seeing you in OKC later this year! If you have any questions regarding the 2025 NATM Trailer Expo, contact NATM Membership Specialist Kevin Sander at Kevin. Sander@natm.com or 785-272-4433. Have any ideas for additional programming or interested in joining as a Dealer Affiliate for only $150 annually? Visit www.NATM.com/dealers or email Dealers@natm.com for more information. ■
September 15-17, 2025
OKC Convention Center | Oklahoma City, OK
NATM Trailer Expo
Host Hotel: Omni Oklahoma City
NATM Trailer Dealer Affiliates: This One’s On Us – Attend Expo for Free
By Meghan Ryan, NATM Assistant Director
The trailer dealer industry is navigating turbulent terrain—rising tariffs, workforce shortages, economic uncertainty, and lingering supply chain disruptions are pressuring businesses at every turn. In a climate where margins are thin and competition is fierce, trailer dealers need more than just grit—they need solutions, support, and networking with like-minded leaders.
That’s exactly what the inaugural National Association of Trailer Manufacturers (NATM) Trailer Expo, taking place Sept. 15–17, 2025, in Oklahoma City, is designed to deliver. Take advantage of free registrations and hotel and plan to collaborate with other dealers in OKC this fall.
Dealer Affiliate Exclusive: What’s Included?
NATM is making it easier than ever to attend—with a New Dealer Promotion available to every NATM Trailer Dealer Affiliate. Whether you’ve been with NATM for years or just joined, you’re eligible.
NATM Trailer Dealer Affiliates receive:
› Two (2) full dealer registrations
› Two (2) spouse/guest registrations
› One (1) hotel night at the Omni Oklahoma City Hotel
› Total Value: $1,430+ — Completely Free
Plan Your Trip
Hotel accommodations are available at the Omni Oklahoma City Hotel at a special NATM rate of $239/night.
Dealer Affiliates will receive one complimentary night per company when booking through the official NATM hotel link and submitting their confirmation number to Catie Rutkowski at Catie.Rutkowski@natm.com.
The deadline for complimentary hotel nights is Aug. 1, 2025, so don’t delay.
How to Register
Already an NATM Trailer Dealer and ready to claim your free pass?
Visit www.NATM.com/Events/2025-trailer-expo and be sure you are logged in to your Member Compass account for Affiliate pricing.
Additional trailer dealer registrations can be purchased for $100 per person.
Dealerships that are not affiliates of NATM can register for $300 per person.
For questions or assistance with registration, contact Membership & Events Coordinator Catie. Rutkowski@natm.com or (785) 272-4433.
Curious About Becoming a Trailer Dealer Affiliate?
Complete the New Dealer Promo Application today to discover more about NATM’s Dealer Affiliate Program and take advantage of this exclusive offer.
Ready to join NATM as a Dealer Affiliate? Sign up today by visiting www.NATM.com/Dealers. ■
Dealer Solutions Showcase Opportunity
By NATM Dealer Team
Innovation knows no bounds, and in the world of trailers, it’s the components that drive the industry forward. For the 2025 Trailer Expo, the National Association of Trailer Manufacturers (NATM) will highlight the newest and hottest in the light- and medium-duty industry in its Dealer Solutions Showcase. This showcase offers NATM Trailer Expo exhibitors an additional avenue to captivate prospective customers, extending their reach beyond the limits of their booth space.
Have a new solution that will improve trailer dealer processes? Do you offer a product that improves sales or repair services? Have an exciting component to share with prospective dealers?
For just $500 a product, you’ll have the opportunity to introduce your products or services to key trailer dealer industry leaders at the 2025 show in Oklahoma City. Email NATM Events Director Aileen Valido at Aileen. Valido@natm.com for the online application and to find additional requirements to participate. The deadline to submit your product application is Friday, July 11, 2025.
Please note that NATM will not accept onsite submissions.
Recognition
Not only will the Dealer Solutions Showcase highlight your cutting-edge components, the trailer dealer attendees also will be able to participate in the
selection process by voting for awards in multiple categories on the NATM Trailer Expo Mobile App.
Once the voting process closes, the winners are presented with awards.
The award winners will be announced on Wednesday at 1:00 p.m. at the Dealer Solutions Awards on the final day of the NATM Trailer Expo.
Criteria & Display
The Dealer Solutions Showcase is only open to vendor exhibitors at the 2025 Trailer Expo. If for any reason your product exceeds the specifications required to be displayed on the showcase counter, we will contact you concerning other display options available. The product release date must be any time after Jan. 1, 2022.
Participating exhibitors must bring their product(s) to the show floor on Sunday, Sept. 14, between 1:00 p.m. - 5:00 p.m., or ship the product to the warehouse addressed to “NATM Show Management.”
Submission Requirements
All submissions must include the following:
› Product name, description (3-4 sentences), and specifications (height, width, and weight). Ensure all product details, including weight and height, are accurate. Inaccurate information can lead to logistical issues and may result in exclusion from the showcase. Product cannot exceed 75 lbs., 3 ft x 3 ft.
› One high-resolution image (300dpi minimum) of the product for publication purposes
› One high-resolution company logo (PNG)
Exhibitors must submit a completed application. To receive an application, email NATM Events Director Aileen Valido at Aileen.Valido@NATM.com. Please note that onsite submissions will not be accepted.
Raffle
Innovation is best experienced firsthand, which is why NATM is excited to offer the Dealer Solutions Showcase raffle, an exceptional opportunity for
trailer manufacturer and dealer attendees to engage with the showcased products in a unique way.
By participating in the raffle, attendees get a chance not only to witness the innovation of your products, but to even take it home! The raffle will take place on the final day of the Trailer Expo. Participation in the raffle is optional, and exhibitors in the Dealer Solutions Showcase are able to choose to participate in the raffle during the application process.
If a vendor exhibitor does not want to participate in the optional raffle, products must be picked up at the end of the exhibiting hours by the participating company on Wednesday, Sept. 17 between 2-6 p.m. Any products left after that time may be discarded. NATM is not responsible for items participating companies leave behind.
Contact NATM Events Director Aileen Valido at Aileen.Valido@NATM.com or call (785) 272-4433 for more information.
Be sure to submit your application before the Friday, July 11, 2025, deadline. ■
2025 Trailer Expo Developing Schedule
Oklahoma City, Oklahoma
September 15-17, 2025
Sunday, September 14
Exhibitor Move-In: By Appointment Only
Noon - 6:00 p.m.
Exhibit Hall ABCD
Monday, September 15
Registration
8:00 a.m. – 7:00 p.m.
Pre-Function Exhibit Hall ABCD
Exhibitor Move-In By Appointment Only
8:00 a.m. - Noon
Exhibit Hall ABCD
Exhibitor Move-In
All Exhibitors
1:00 p.m. - 6:00 p.m.
Exhibit Hall ABCD
Trailer Tunes Welcome Bash
6:00 p.m. – 8:00 p.m.
Room: Omni HotelFive Moons Ballroom
Tuesday, September 16
Registration
7:30 a.m. – 6:00 p.m.
Exhibit Hall ABCD
Exhibitor Move-In
All Exhibitors
7:30 a.m. - 9:00 a.m.
Exhibit Hall ABCD
General Session - How to Build a High-Performance Culture
8:00 a.m. – 9:30 a.m.
Room: Ballroom B
Speaker: Mike Staver, Leadership Coach
This session delivers practical, highimpact strategies to elevate your leadership and organizational culture. Learn how to apply core values, align actions with beliefs, influence at any level, and build accountability to drive performance. With real-world insights and an engaging style, Mike will help you lead more effectively—no matter your role.
Exhibit Hall Open
9:30 a.m. - 6:00 p.m.
Exhibit Hall ABCD
Educational Workshop Session 1A: Get a Grip on Your Business with EOS®
9:45 a.m. - 11:00 a.m.
Meeting Room 208
Speaker: Jordan Regas, Professional EOS Implementor, EOS Worldwide
Learn the six core components of the Entrepreneurial Operating System® and how a “Level 10” meeting cadence, clear scorecards and rocksolid processes can restore focus, accountability and growth momentum.
Educational Workshop Session
1B: Knowing Your Numbers: Financial Reporting from a Dealership CFO
9:45 a.m. - 11:00 a.m.
Meeting Room 209
Speaker: Dan Chase, Partner, SeatonHill Roll up your sleeves for an interactive walkthrough of income statements, balance sheets and KPIs that actually matter. Learn how to turn data into decisions that grow profit faster.
Educational Workshop Session 2A: How to Run an F&I Department 11:15 a.m. – 12:15 p.m.
Meeting Room 208
Speakers: Sean Huffman, Owner/Partner at Remote Finance Group (RFG)
Discover a proven blueprint— from lead capture and credit apps to product presentation— for building a profitable finance & insurance desk inside an independent trailer dealership. Real world math examples and benchmarks show how smart F&I processes can lift both margins and customer conversion rates.
Educational Workshop Session 2B: Diversify Revenue with Cooperative Contracts
11:15 a.m. – 12:15 p.m.
Meeting Room 209
Speakers: Jed Klein, Principal Supplier Development Executive, Sourcewell Learn how dealers use cooperative purchasing to stabilize economic chaos. Since the bid process has already been satisfied with cooperative contracts, public-sector buyers have immediate access to all products and services on contract. Sourcewell experts will detail eligibility, marketing strategies, and industry success stories to demonstrate how government sales can diversify revenue streams fast.
Lunch and Learn
12:30 p.m. - 1:35 p.m.
Tow & Tell Demo Theater
Exhibit Hall ABCD
Panel-- “Beyond the Sale: Mastering the Manufacturer-Dealer Relationship”
Tow & Tell Demonstrations
2:00 p.m. - 4:30 p.m.
Tow & Tell Demo Theater
Exhibit Hall ABCD
Subject matter experts will deliver longer technical and operational demonstrations, 30-45 minutes in length in the Tow & Tell Demo Theater.
Dealer Reception
4:30 p.m. – 6:00 p.m.
Exhibit Hall ABCD
Wednesday, September 17
Registration
7:30 a.m. – 5:00 p.m.
Exhibit Hall ABCD
Educational Workshop Session 3A: Comprehensive Trailer Service: Best Practices Across Industries
8:00 a.m. – 9:30 a.m.
Meeting Room 208
Speaker: Bill Snider, Product Training Manager, Dexter
Join industry expert Bill Snider for an indepth seminar in which he will break down the most common trailer axle, suspension, and brake repair tasks. He will also address recommended maintenance intervals, and discuss essential service stock, and highwear parts that should be in your inventory and on your parts display. He’ll then dive into specialty areas like boat trailers, RVs; and niche customers like transporters. Highlights also include profitable addon accessories, “checking in” trailers for service, and other shop processes that increase customer uptime and generate recurring revenue for service departments. The session will also include a practical, hands-on review of Dexter’s Flat Rate Manual. You’ll learn how to set clear labor standards, price with confidence,
and apply Dexter’s proven best practices to everything from brake service to axle replacements. Walk away with a step-by-step action plan you can immediately implement in your shop.
Speaker: Clint Fiore, CEO, Dealonomy Whether you’ll pass the business to family, sell to employees or list with a broker, begin mapping your exit five plus years out. Valuation pros outline methods, tax considerations and the operational tweaks that maximize enterprise value
Exhibit Hall Open
9:00 a.m. – 2:00 p.m.
Exhibit Hall ABCD
Lunch with Exhibitors
11:30 a.m. – 1:00 p.m.
Tow & Tell Demo Theater
Exhibit Hall ABCD
Exhibitor Move Out
2:00 p.m.- 6:00 p.m.
Exhibit Hall ABCD
Educational Workshop Session
4A: Economics Macro: The Big Picture Outlook
2:00 p.m. - 2:45 p.m.
Meeting Room 208
Speaker: Dr. Christopher Kuehl, Managing Director, Armada Corporate Intelligence Economist Dr. Chris Kuehl translates global indicators— inflation, interest rates, freight trends— into plain language guidance on what the next 12-18 months mean for trailer sales, inventory and capital investment.
Educational Workshop Session
4B: Regulatory Hot Topics: Government Affairs Update
2:00 p.m. - 2:45 p.m.
Meeting Room 209
Speakers: Brody Garland, Government Affairs Analyst and Brian Hopkins, Trade and Tariff Specialist, K&L Gates
Stay ahead of the rules shaping trailer retail. Policy experts unpack federal excise tax proposals, derating debates, zoning hurdles and state by state nuances while spotlighting NATM’s advocacy work and ways dealers can add their voice.
Educational Workshop Session 5A:
Economics Micro: Industry Deep Dive
3:00 p.m. - 3:45 p.m.
Meeting Room 208
Speaker: Dr. Christopher Kuehl, Managing Director, Armada Corporate Intelligence Drill down into supply chain costs, dealer margins and consumer demand at the micro level. Compare regional data, spot emerging niches and leave with tactics to protect— or stretch— your bottom line when local conditions shift.
Dealer Roundtables
4:00 - 5:15 p.m.
A new session unlike traditional workshops, the Dealer Roundtables will provide a time for dealer attendees to learn from the best – each other. During this 75-minute session, attendees will participate in moderated discussions on dealer operations and leadership topics. Attendees won’t want to miss this highly engaging session.
Thursday, September 18
Exhibitor Move Out: All Exhibitor Types
8:00 a.m. - 6:00 p.m.
Exhibit Hall ABCD
Make Lasting Impressions with Expo Sponsorship
By Izabella Chesney, NATM Marketing Specialist
The National Association of Trailer Manufacturers (NATM) is headed to Oklahoma City for the inaugural 2025 Trailer Expo taking place Sept. 15-17, 2025, and the Association has several sponsorship opportunities available that you don’t want to miss. Sponsoring the NATM Trailer Expo helps the Association’s effort to improve safety and the goal of unifying the industry.
As the only not-for-profit trade organization in the light- and medium-duty trailer industry, the revenue generated from the NATM Trailer Expo will directly fund the NATM Dealer Affiliate programming and benefits. Additionally, NATM is bringing in dealers to help lead programming with representation on the NATM Board of Directors and Dealer Committee.
Not only does sponsoring provide excellent brand exposure and visibility within the light- and medium-duty trailer manufacturing realm, but it also demonstrates your commitment to the industry. If you are looking to reach the decision-makers in the industry, this is the event to make an impression! What better way to market to dealer attendees than to show your support of NATM by sponsoring an item or event at the Trailer Expo?
Whether you’re looking to time the perfect mobile app push notification and drive traffic to your booth or make sure everyone knows that drinks are on you and your company during the trade show reception, the options are endless and so are the lasting impressions you can make during the first-ever Trailer Expo.
The NATM Trailer Expo offers an array of sponsorship opportunities to elevate your brand, including the following sponsorships, which are currently available:
Tow & Tell Demo Theater - $10,000
As a featured destination at the Expo, the Tow & Tell Demo Theater will host expert-led demos, key educational sessions, and networking lunches during Exhibit Hall hours. As a central hub of activity, it offers high traffic and strong visibility— making it a sponsorship opportunity worth claiming.
Registration Desk - $5,500
Your company’s logo and booth number will be the first thing attendees see as they approach the registration desk.
Educational Sessions - $10,000
The Educational Sessions are a highlight of the show, drawing engaged attendees from across the industry. As the sponsor, your company will receive a verbal shout-out before each session begins, showcasing your support for professional development and industry education. Branded table signs will be displayed daily, and you may also provide promotional materials—pens and notepads are always a great choice!
Trade Show Reception Bar - $10,000
This thrilling event promises a feast of delicious bites, laughter, and refreshing beverages on the trade show floor. Sponsor a bar to drive attendees directly to your booth during the reception.
Mobile App - $15,000
Our newly redesigned app is an attendee favorite that saw a record-breaking number of users last year at the Convention! Your company’s logo will be proudly displayed for all app users to see.
Sponsorships play a crucial role in strengthening your marketing strategy. They enable you to connect with a specific and engaged audience, contributing essential financial support to facilitate top-notch education, networking opportunities, and trailer exhibitions. This benefits trailer dealers, manufacturers, suppliers, and service providers specializing in units under 26,000 lbs GVWR. These events showcase a collaborative platform, uniting trailer dealers with trailer manufacturers, suppliers, and service providers offering components and services tailored to enhance the success of dealerships and service departments.
Are the above options listed out of your price range? Don’t worry, NATM has worked hard to provide affordable options for those who still want to make an impact in some way. Options range from $1,000 and up, and all are great opportunities to get you and your company in front of the attendees.
If you have any questions about the 2025 NATM Trailer Expo Sponsorships, contact NATM Events Director Aileen Valido at Aileen.Valido@natm.com or 785-272-4433. ■
Education Line Up to Wow at NATM Trailer Expo
By NATM Dealer Team
The National Association of Trailer Manufacturers (NATM) Dealer Committee and Team have been hard at work creating memorable and valuable education for the upcoming Trailer Expo. There is something for everyone during this exciting event! The #TrailerExpo will offer attendees over 10 hours of education through top-notch keynote speakers, two tracks of industry-led workshops, peer-learning roundtable discussions, and quick hit demos and trainings. This show was created by trailer dealers, specifically for trailer dealers. NATM is confident that this educational lineup will empower trailer dealers to elevate their businesses to new heights.
NATM knows you are just as excited as the Association is about the education for the first-ever NATM Trailer Expo, so here’s a little insight on what you can expect!
2025 Trailer Expo Education Types and Formats
Quick-Hit
Location: On the Expo floor, directly in exhibitor booths
Description: 15-minute rapid-fire education on the exhibit floor from the Expo exhibitors, including promotions, products, and quick demos. Quick-Hits will be repeated throughout the schedule. Attendees will learn directly from exhibitors about new products and services.
Demos and Trainings
Location: On the Expo floor in the Tow & Tell Demo Theater
Description: Subject matter experts will deliver longer technical and operational demonstrations, 30-45
minutes in length, at NATM’s designated Tow & Tell Demo Theater in the middle of the Expo floor.
Are you an exhibitor interested in hosting a Quick Hit demo at your booth or joining the roster of demo presenters? Reach out to NATM Education Director Ginger Baker-Sanhueza at Ginger. BakerSanhueza@natm.com.
Workshops
Location: Workshop Rooms 208 and 209
Description: Classroom-style workshops, 6090 minutes long, that dive deep into a variety of relevant topics delivered by industry experts.
Dealer Roundtables
Location: Workshop Rooms 208 and 209
Description: A new session unlike traditional workshops, the Dealer Roundtables will provide a time for dealer attendees to learn from the best – each other. During this 75-minute session, attendees will participate in moderated discussions on dealer operations and leadership topics. Attendees won’t want to miss this highly engaging session.
NATM is excited to offer a wide range of learning opportunities for attendees. Whether you are looking for a quick-hit or are excited to join the dealer roundtables, there is a chance to learn something new at any of the educational formats offered. Interested in finding out more? The workshops are announced below to help you schedule your Trailer Expo experience.
2025 NATM Trailer Expo Sessions
How to Run an F&I Department
Speakers: Sean Huffman, Owner/Partner, Remote Finance Group (RFG)
Discover a proven blueprint—from lead capture and credit apps to product presentation— for building a profitable finance & insurance desk inside an independent trailer dealership. Real world math examples and benchmarks show how smart F&I processes can lift both margins and customer conversion rates.
Regulatory Hot Topics: Government Affairs Update
Speakers: Brody Garland, Government Affairs Analyst, and Brian Hopkins, Trade and Tariff Specialist, K&L Gates
Stay ahead of the rules shaping trailer retail. Policy experts unpack federal excise tax proposals, derating debates, zoning hurdles and state by state nuances while spotlighting NATM’s advocacy work and ways dealers can add their voice.
Knowing Your Numbers: Financial Reporting from a Dealership CFO
Speaker: Dan Chase, Partner, SeatonHill
Roll up your sleeves for an interactive walkthrough of income statements, balance sheets, and KPIs that actually matter. Learn how to turn data into decisions that grow profit faster.
Economics Macro: The Big Picture Outlook
Speaker: Dr. Chris Kuehl, Managing Director, Armada Corporate Intelligence
Economist Dr. Chris Kuehl translates global indicators— inflation, interest rates, freight trends— into plain language guidance on what the next 12-18 months mean for trailer sales, inventory and capital investment.
Economics Micro: Industry Deep Dive
Speaker: Dr. Christopher Kuehl, Managing Director, Armada Corporate Intelligence
Drill down into supply chain costs, dealer margins and consumer demand at the micro level. Compare regional data, spot emerging niches and leave with tactics to protect— or stretch— your bottom line when local conditions shift.
Succession Planning, Buying & Selling
Speaker: Clint Fiore, CEO, Dealonomy
Whether you’ll pass the business to family, sell to employees or list with a broker, begin mapping your exit five plus years out. Valuation pros outline methods, tax considerations and the operational tweaks that maximize enterprise value.
Get a Grip on Your Business with EOS®
Speaker: Jordan Regas, Professional EOS Implementor, EOS Worldwide
Learn the six core components of the Entrepreneurial Operating System® and how a “Level 10” meeting cadence, clear scorecards and rock-solid processes can restore focus, accountability and growth momentum.
Diversify Revenue with Cooperative Contracts
Speaker: Jed Klein, Principal Supplier Development Executive, Sourcewell
Learn how dealers use cooperative purchasing to stabilize economic chaos. Since the bid process has already been satisfied with cooperative contracts, public-sector buyers have immediate access to all products and services on contract. Sourcewell experts will detail eligibility, marketing strategies, and industry success stories to demonstrate how government sales can diversify revenue streams fast.
Comprehensive Trailer Service: Best Practices Across Industries
Speaker: Bill Snider, Product Training Manager, Dexter
Join industry expert Bill Snider for an in-depth seminar in which he will break down the most common trailer axle, suspension, and brake repair tasks. He will also address recommended maintenance intervals, and discuss essential service stock, and high-wear parts that should be in your inventory and on your parts display. He’ll then dive into specialty areas like boat trailers, RVs; and niche customers like transporters. Highlights also include profitable addon accessories, “checking in” trailers for service, and other shop processes that increase customer uptime and generate recurring revenue for service departments.
The session will also include a practical, hands-on review of Dexter’s Flat Rate Manual. You’ll learn how to set clear labor standards, price with confidence, and apply Dexter’s proven best practices to everything from brake service to axle replacements. Walk away with a step-by-step action plan you can immediately implement in your shop. More details will be shared and the developing agenda will be updated as NATM works on making the inaugural NATM Trailer Expo the best experience for exhibitors and attendees. See Page 26 for the NATM Trailer Expo Developing Schedule. The Association is excited to see you Sept. 1517, in Oklahoma City for the NATM Trailer Expo. ■
Who You’ll See in OKC: Trailer Expo Education Geared Toward Decision-Makers
By NATM Dealer Team
With the inaugural National Association of Trailer Manufacturers (NATM) Trailer Expo fast approaching, it can be hard to know who you should be sending to attend this event. While everyone is welcome at this exciting new event, it isn’t always possible to send the whole team.
NATM has developed an in-depth educational lineup that will benefit those in a higher-level position at your trailer dealership. What does that look like, you may ask? Your dealership owners and leaders, along with upperlevel management, are going to benefit the most when it comes to NATM’s educational offerings at this show.
You can anticipate meeting key decision-makers at this event, as NATM gatherings are renowned for attracting influential company leaders eager to establish significant business relationships. NATM recognizes that companies participate in trade shows and conferences to elevate their business, and attendees are well-equipped to facilitate that growth.
Who else will be at the show? The NATM Trailer Expo is being built specifically to attract:
› Trailer dealers ready to grow and learn
› Fleet and government purchasing agents
› Decision-makers and sales teams from
top manufacturers and OEMs
› Industry-leading suppliers and service partners
With NATM’s special focus on uniting the industry and encouraging networking and management-level education, this show is where relationships are built, deals are made, and the future of the industry is shaped. This show has been curated with you in mind, by dealers just like you who are looking for growth and knowledge on the latest in the industry — where the value of your money is fully seen and experienced.
The NATM Trailer Expo is purposefully crafted to provide a unique experience for dealers in the light- and mediumduty trailer industry. If you’re a trailer dealer contemplating attendance at this exciting new event, what’s holding you back? Concerned about investing in a brand-new show? NATM understands your hesitation! That’s why the Association has introduced the New Dealer Promo specifically for Dealer Affiliates! Discover more about this promotion, valued at over $1,430, on Page 23.
Because the NATM Trailer Expo and the dealer promotion are both new, questions are expected. Please reach out to NATM Membership Specialist Kevin Sander to learn more about NATM’s Dealer Affiliate Program and attending the Trailer Expo. Kevin can be contacted at Kevin.Sander@natm.com or 785-272-4433. ■
One of the top reasons to attend the National Association of Trailer Manufacturers’ (NATM) inaugural Trailer Expo is the exceptional education. The NATM Trailer Expo will offer attendees over 10 hours of education through topnotch keynote speakers, two tracks of industry-led workshops, peer-learning roundtable discussions, and quick hit demos and trainings. With an emphasis on content targeted at top level professionals in the trailer dealer industry, the educational offerings will present the best in the industry for leading trailer dealer executives. All the education is being planned by your peers in the dealer industry, with the NATM Dealer Committee leading the planning process for all the Trailer Expo education.
With that in mind, NATM has booked two phenomenal keynote speakers for the event, taking place Sept. 15-17, 2025, in Oklahoma City!
Mike Staver, Leadership Coach
Session Topic: How to Build a High-Performance Culture
Mike Staver is the author of “Leadership Isn’t for Cowards” and an internationally respected speaker, author, and coach. Staver takes noisy, often complex, leadership content and makes it immediately useful, digestible, and entertaining. In all Staver’s work, the goal is simple - helping leaders perform better and live better lives. To accomplish this, he uses counterintuitive perspectives, a storytelling style, and entertaining delivery that makes the often-challenging realities of work and life easier to absorb and put into practice.
Staver has degrees in business administration and counseling
psychology. He is a certified speaking professional, and in 2022, was inducted into the Speaker Hall of Fame. Companies from Federal Express and Miracle Ear to Leading Real Estate Companies of the World and the Mayo Clinic have repeatedly invited him to contribute to the
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development of their leadership teams. Staver architected a training program ranked No. 1 by Training Magazine on their 2018 Training Top 125 list, which recognizes organizations with the most successful learning and development programs in the world. That same program joined the Training Magazine Hall of Fame in 2019.
In the last 30 years, Staver has influenced over 200,000 people in ways that have not only transformed thinking and action but improved results. His message is grounded in the belief that leadership is about influence regardless of position, title, or power.
During Mike Staver’s session, How to Build a HighPerformance Culture, participants will learn:
› How to identify and apply their core values to their leadership
› How to align their behavior with what they say they believe
› How to be powerfully influential regardless of level of authority
› How to build accountability and improve efficiency
› How to Build a High-Performance Culture
Dr. Christopher Kuehl, Economist
Session
Topics: Trends and Forecasts for the US Domestic Economy: Macro and Micro Views
Chris Kuehl (pronounced Keel, like the bottom of a boat) is managing director of Armada Corporate Intelligence and one of the co-founders of the company in 1999. He has worked with a wide variety of private clients and professional associations in the last 24 years. He is the economic analyst for the Fabricators and Manufacturers Association and writes their bi-weekly publication, Fabrinomics, which details the impact of economic trends on the manufacturer. He also serves as economic analyst for CPA societies, banker’s organizations, construction associations and a wide variety of industrial groups.
Kuehl has a doctorate in political economics and advanced degrees in Soviet studies and Asian studies and was a professor of international economics and finance for over 15 years prior to starting Armada, teaching in Russia, Estonia, Hungary, Singapore, and Taiwan.
During Kuehl’s sessions, he will provide a very current assessment of the U.S. economy at the time of the presentation and a forward-looking analysis of trends to watch. The title and content changes based on current events and is curated for the trailer dealer industry.
For the 2025 NATM Trailer Expo Developing Schedule, visit www.trailerexpo.com/ developing-agenda.
If you are looking for another way to be involved in this exciting event, there are several opportunities for you to take advantage of. Whether it’s sponsorships, demos at your booth, workshop participation, and so much more, don’t miss out on your chance to leave an impression! Reach out to NATM Education Director Ginger Baker-Sanhueza at Ginger.BakerSanhueza@natm.com or 785-272-4433. ■
There’s Still Time to Reserve Your Spot for the 2025 NATM Trailer Expo
By Kevin Sander, NATM Membership Specialist
The National Association of Trailer Manufacturers (NATM) is thrilled to announce that all booth sales phases are now open for the inaugural NATM Trailer Expo, happening Sept. 16-18, 2025, at the new Oklahoma City Convention Center and Omni Hotel. As the NATM Trailer Expo approaches, excitement is building rapidly, with big names from the trailer industry already reserving exhibit space. This premier event promises to be a landmark gathering, underscoring NATM’s nearly forty-year commitment to industry advancement and roadway safety.
As the only not-for-profit organization dedicated to the lightand medium-duty trailer industry, NATM will reinvest revenue from the NATM Trailer Expo back into initiatives benefiting the entire industry. The NATM Trailer Expo offers an opportunity for trailer manufacturers, suppliers, and service providers to spotlight their innovations while supporting a greater cause. Funds raised will help expand educational resources, improve trailer safety nationwide, and enhance NATM’s advocacy efforts. Through this NATM Trailer Expo for trailer dealerships and its annual NATM Convention & Trade Show each February for trailer manufacturers, NATM can keep membership dues affordable, even amidst rising costs, ensuring members can continue to rely on NATM’s services year-round.
Booth Sales Are Open: Reserve Your Spot Today!
With all phases now open, trailer manufacturers, parts
suppliers, and service providers catering to trailer dealerships can select their booth spaces. Booths are sold in 10’x10’ increments, with rates structured to accommodate exhibitors of all types. NATM trailer manufacturers enjoy a discounted rate of $1,100 per booth, while non-member rates are $2,200. NATM member suppliers and service providers can exhibit at $1,400 per booth, while non-members are $2,800.
This year’s debut NATM Trailer Expo provides exhibitors with prime networking opportunities and visibility in front of industry leaders, buyers, and decisionmakers. For those looking to make a big impact, discounts are available for exhibitors purchasing multiple booths. Don’t miss this chance to save and maximize your exposure at the NATM Trailer Expo!
The excitement for the inaugural NATM Trailer Expo is palpable, and with industry-leading exhibitors already on board, this event promises to be an unparalleled opportunity for growth, networking, and innovation.
If you have questions regarding exhibit space, contact NATM Membership Specialist Kevin Sander at Kevin.Sander@natm.com or 785-272-4433.
This NATM Trailer Expo represents a unique opportunity to drive progress, support industry safety, and showcase your brand’s impact in the trailer world. Join NATM in Oklahoma City to be part of something extraordinary! ■
Strike a Chord at Trailer Expo Welcome Event
By Aileen Valido, NATM Events Director
Get ready to kick up your boots for an unforgettable week at the National Association of Trailer Manufacturers’ (NATM) Trailer Expo in September, where the week will start off with a melody and a cheer! NATM is shaking things up and couldn’t be more excited to invite attendees to the Trailer Tunes Welcome Bash, which will take place on Monday, Sept. 15, 2025, at the Omni Hotel. It’s an evening packed with camaraderie and live music.
The Expo Welcome Event promises an evening of spectacular networking opportunities for the trailer industry to kickstart your week at the NATM Trailer Expo. It’s the perfect chance to connect with fellow NATM Dealer Affiliates and NATM Members, make new industry contacts, and enjoy the lively entertainment provided by dueling pianos! Each ticket includes two drink tickets, dinner, and an evening full of dueling pianos fun.
To Register:
Tickets are free for NATM Dealer Affiliates and $70 per person for non-Dealer Affiliates and registration is simple! Dealer Affiliates can attend for free, but registration is still required. Visit the NATM website at www.natm. com to secure your spot. Don’t wait too long, as spaces are limited for this highly anticipated event. Questions? Contact NATM Membership & Events Coordinator Catie Rutkowski at (785) 272-4433 or Catie.Rutkowski@natm.com. ■
Maximize Your Leads with the NATM Mobile App
By Catie Rutkowski, NATM Membership & Events Coordinator
The National Association of Trailer Manufacturers (NATM) is excited to announce the return of its Mobile App powered by Whova for the 2025 Trailer Expo! After multiple successful years at the NATM Convention & Trade Show, the app is Expo ready and better than ever, bringing new and enhanced ways for attendees and exhibitors to connect and make the most of their experience in Oklahoma City.
With the Whova Event app, exhibitors have found it to be an invaluable tool for capturing and managing leads on-site. The app’s Lead Retrieval function ensures that no business connection is missed, transforming conversations at your booth into actionable opportunities. This feature has become a must-use tool for exhibitors looking to expand their networks and track potential clients. If you haven’t yet explored the Lead Retrieval option, now is the time! Be sure to review the Lead Retrieval Tutorial for Exhibitors at www.whova.com.
In preparation for the 2025 event, exhibitors are strongly encouraged to add their booth workers and update their company profiles in the app to ensure they stand out to attendees. Your company profile is the first point of contact for many and keeping it current ensures that potential leads have the most up-to-date information about your business. The app makes it easy to provide details about your products, services, and team members—so don’t miss this chance to put your best foot forward.
NATM encourages everyone to download the Whova app today from the App Store or Google Play. Detailed instructions on how to navigate the app are available on NATM.com to ensure you’re ready to take full advantage of everything the inaugural NATM Trailer Expo has to offer.
For questions or assistance, contact Catie Rutkowski, NATM’s Membership & Events Coordinator, at Catie.Rutkowski@natm.com. ■
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Big changes are sizzling for the 2026 National Association of Trailer Manufacturers (NATM) Convention in Fort Worth, Texas, and it all starts with brunch. These changes were developed collaboratively with the NATM Convention Committee, incorporating valuable feedback from the 2025 Convention Survey and insights from NATM Staff.
NATM is unveiling a bold new Wednesday morning event: Bacon & Brilliance: Association Update and Awards Brunch, proudly sponsored by Optronics. This dynamic opening session replaces the traditional early workshops with an NATM-focused experience that brings the community together over great food and meaningful updates on the Association’s success.
On the Menu:
› State of the Association Address
› Annual Membership Awards
› Exciting Video Updates on Programming such as the NATM Academy, National Safe Trailering
Council (NSTC), and Trailer Safety Week
› And, yes—bacon and other brunch favorites galore!
This Wednesday brunch will replace the “Lunch with Exhibitors” boxed lunches on the Trade Show floor, but concession stands will be available. After brunch, the momentum continues as attendees head straight into the exhibit hall for the Trade Show, ensuring strong foot traffic from the moment the doors open.
New: Tuesday’s Government Affairs Lunch & Learn
Also new for 2026: Tuesday’s Awards Lunch and Keynote Speaker will instead evolve into a Government Affairs Lunch & Learn with NATM’s government affairs representatives K&L Gates offering valuable insight into legislative and regulatory developments shaping our industry, alongside food and networking.
Stay tuned for more exciting updates to come at www.NATM.com/Convention. ■
Fort Worth Bound: NATM Hauls
Trailer Industry Back to Texas
By Meghan Ryan, NATM Assistant Director
The National Association of Trailer Manufacturers (NATM) is thrilled to announce that its 2026 Convention & Trade Show will be held in the vibrant city of Fort Worth, Texas, Feb. 23-26, 2026. Known for its welcoming atmosphere and booming industry network, Fort Worth has long been a favorite for NATM Members. The last NATM Convention there set attendance records, bringing together the industry’s top minds and innovators. In 2026, NATM is expecting even more excitement — and this year, booth sales will open earlier than ever to make it easier for exhibitors to secure their spots.
Booth Selection: Reserve Your Space Early
For NATM’s 2026 event, NATM Members can secure a
10’ x 10’ booth for $2,100, while non-members can book the same space for $4,200. Reach out to NATM Events Director Aileen Valido at Aileen.Valido@natm.com for more information and to secure your place in line!
Sponsorship Opportunities: Make a Lasting Impact
Sponsors are the backbone of the NATM Convention & Trade Show, helping make this event bigger and better each year. Sponsorship opportunities range from $250 to $50,000, allowing every budget size to find a way to
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Photo by Austin James.
shine. Sponsors get a jumpstart on booth selection before other exhibitors and receive valuable visibility both at the event and through NATM’s digital platforms, including the website and mobile app. Sponsorship helps you stand out and drive traffic to your booth, so consider this opportunity to elevate your brand’s presence.
New Attendee Promotion: Special Perks for First-Timers
Are you new to the NATM Convention & Trade Show? Has it been more than five years since you last attended? You may qualify for NATM’s exclusive New Attendee Promotion! Eligible manufacturer companies will enjoy two complimentary full registrations, two spouse/partner registrations, and up to two complimentary hotel nights at the host hotel. With limited rooms available on a first-come, first-served basis, this is a fantastic opportunity for newcomers to get the full Convention experience. For more details and to secure your spot, contact Membership & Events Coordinator Catie Rutkowski at Catie.Rutkowski@natm.com and be sure to join the Convention email list for the latest updates.
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Photos by Austin James.
Hotel Information: Stay Close to the Action
NATM has arranged a comfortable and convenient stay at the Omni Fort Worth Hotel, directly across from the Fort Worth Convention Center. With a negotiated room block rate of $269 per night, the Omni provides an ideal blend of convenience and modern comfort. There is an additional room block at Fairfield Inn & Suites Fort Worth Downtown, available for $229 per night. Both options keep you close to the convention center and all the excitement of the 2026 show.
Questions? Contact Us!
For more information on booth selection, sponsorship opportunities, or general inquiries about the 2026 NATM Convention & Trade Show, reach out to NATM Events Director Aileen Valido at Aileen.Valido@natm. com. Don’t miss your chance to be part of this exciting event in Fort Worth! Visit www.NATM.com/Convention to stay updated on all things convention related.
Mark your calendars, pack your bags, and get ready to make 2026 a year to remember at NATM’s Convention & Trade Show in Fort Worth! NATM can’t wait to welcome you back to Texas. ■
Lunch and Legislation: Government Affairs Lunch & Learn
11 a.m. - 1:30 p.m.
Exhibitor Move In Noon – 6:00 p.m.
Workshop Session 2
2:00 p.m. – 3:45 p.m.
Technical Forum Session 2
2:00 p.m. – 3:45 p.m.
NATM PAC Reception**
3:50 p.m. – 4:30 p.m.
Newcomer Orientation & Reception
4:00 p.m. – 6:00 p.m.
President’s Reception
6:00 p.m. – 7:30 p.m.
**The PAC Reception may only be attended by NATM's "Restricted Class," which includes certain NATM employees, individual and other noncorporate NATM Members, and certain employees of corporate members with pre-approval.
Wednesday, February 25th
Registration
8:00 a.m. – 5 p.m.
Exhibitor Move-In
8:00 a.m. – 11:00 a.m.
Bacon & Brilliance: Association Update and Awards Brunch
CVP Failures and Trailer Technology Workshop 11:00 a.m. - Noon
Exhibitor Move Out Noon – 5:00 p.m.
Driving the Future of Trailers: Showcase Your New Components at the 2026 Display
By Aileen Valido, NATM Events Director
Innovation knows no bounds, and in the world of trailers, it’s the components that propel the industry forward. For the 2026 Convention & Trade Show, the National Association of Trailer Manufacturers (NATM) will spotlight the newest and most exciting developments in the light- and mediumduty industry in its Trailer Trends & Tech Showcase. This showcase offers NATM Trade Show exhibitors an additional opportunity to captivate prospective customers, expanding their reach beyond the limits of their booth space.
Have a new product that will enhance trailer safety or manufacturing and production? Have an exciting component to showcase to prospective customers? Or is it a new service that will save trailer manufacturers thousands? For just $750 per product, you’ll have the opportunity to introduce your new products to key industry leaders at the 2026 show in Fort Worth, Texas. Email NATM Events Director Aileen Valido at Aileen.Valido@natm.com for the e online application and for additional requirements for participation. The deadline to submit your product application is Dec. 5, 2025. Please note that NATM will not accept on-site submissions.
Recognition
Not only will the Trailer Trends & Tech Showcase highlight
your cutting-edge components, but your peers and customers also will be able to participate in the selection process by voting for awards in multiple categories on the Convention Mobile App. The recognition and awards gained from participation in this showcase will assist in raising market awareness of your innovative new product.
During the course of the NATM Convention & Trade Show, manufacturers will have the chance to vote on their favorite products on the Convention Mobile App. Once the voting process closes, the winners will be presented with awards on the Trade Show floor during the event. The winning awards will be announced at the Trailer Trends & Tech Awards on Thursday, Feb. 26, at 10:00 a.m. Winners will also be featured in NATM’s Tracks Magazine and will have the opportunity to be considered for a special article featuring their product.
Criteria and Display
The Trailer Trends & Tech Showcase is only open to vendor exhibitors at the 2026 Convention & Trade
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Show, and the submission must be a physical product that can be on display at the event. The product release date must be any time after Jan. 1, 2023.
Participating exhibitors must bring their product to the show floor on Tuesday, Feb. 24, between 1:00 p.m. and 4:00 p.m., or ship the product to the warehouse addressed to NATM Show Management. The deadline to submit your product application is Dec. 5, 2025.
Raffle
Innovation is best experienced firsthand, which is why NATM is excited to offer the Trailer Trends & Tech Showcase raffle–an outstanding opportunity for trailer manufacturer and dealer attendees to engage with the showcased products in a unique way.
By participating in the raffle, attendees get a chance not only to witness the innovation of your products but also take them home! The raffle will take place at 11 a.m. on Thursday, Feb. 26. It is optional to participate in the raffle and exhibitors in the Trailer Trends & Tech Showcase are able to choose whether they
participate or not during the application process.
Participation in the Trailer Trends & Tech Showcase is competitively priced at $750 per product. As NATM is the only 501(c)(6) not-for-profit trade organization in the light- and medium-duty trailer industry, this participation fee directly supports the educational programming and funding that have a positive and lasting impact on trailer safety nationwide.
When your company contributes to NATM through exhibiting, sponsorships, and advertising, you directly support initiatives that empower and improve the light- and medium-duty trailer industry at all key stakeholder levels, including end-users, suppliers, trailer manufacturers, dealers, law enforcement, and traffic safety organizations. From educational outreach on trailer maintenance and safe towing practices to end-users, to improving access to reputable resources for trailer manufacturers, your involvement creates a multiplier effect of positive impact by supporting the only not-for-profit trade organization dedicated to improving light- and medium-duty trailer safety.
Go to Page 46 for the 2026 Convention Developing Schedule.
If you have any questions about the 2026 Convention & Trade Show Trailer Trends & Tech Showcase, contact NATM Events Director Aileen Valido at Aileen. Valido@natm.com or call (785) 272-4433. ■
• Innovative design allows fast, hassle-free trailer coupling with just one pin
• No jamming or complicated hinging components prone to wear
• Easier to use than traditional couplers
• Fastens securely with included hitch pin and clip
• Self-centering locking plate for easier hookup
• Adjustable length with 8" of adjustment (29-1/3" retracted height)
• Easy-access lock handle for secure connection
• Compatible with most round-tube trailer tongues
Experience the Thrill of Innovation: Exclusive Offer for New NATM Trailer Manufacturers at 2026 Convention
By Catie
Elevate your industry presence as the National Association of Trailer Manufacturers (NATM) extends a warm invitation to new NATM Members for the 2026 NATM Convention & Trade Show in the vibrant city of Fort Worth, Texas, from Feb. 23-26, 2026! NATM is thrilled to announce the New Trailer Manufacturer Promotion, an opportunity for NATM Trailer Manufacturer Members who have not experienced the excitement of the NATM Convention & Trade Show previously, or who have not attended in the last five years.
This promotion entitles eligible trailer manufacturing companies that have not attended the NATM Convention & Trade Show in the last five (5) years to two complimentary full registrations, two complimentary spouse/partner registrations, and the added luxury of one free hotel room night per qualifying company! Seize the chance to immerse yourself in
industry insights and dynamic networking at this premier event.
The NATM Convention & Trade Show is the annual trade show for the light- and medium-duty trailer industry. With an attendance of over 1,500 trailer manufacturers and suppliers each year, this “must attend” event promises a wealth of education, networking opportunities, and industry insights. The 2025 Trade Show witnessed the participation of more than 230 exhibiting companies, offering attendees a diverse array of cutting-edge products and services.
To see if you qualify for the New Attendee Promotion, reach out to NATM’s Membership & Events Coordinator, Catie Rutkowski, at Catie.Rutkowski@natm.com or call (785) 2724433. Elevate your industry engagement and be part of the excitement that defines the NATM Convention & Trade Show! ■
Rutkowski, NATM Membership & Events Coordinator
Maximize Your Impact: Sponsor the NATM Convention Today
By Aileen Valido, NATM Events Director
As a not-for-profit 501(c) 6, the National Association of Trailer Manufacturers (NATM) relies on the annual Convention & Trade Show to fund association programming. Revenue generated from the Convention is directly funneled back into benefits for members including government affairs representation and advocacy, the Compliance Verification Program, the creation of reputable safety resources and education, the establishment of the NATM Academy training program, and nationwide Trailer Safety Week efforts. The money generated from the annual Convention is used to improve trailer safety across the nation, and it is thanks to the support of sponsors that NATM is able to offset costs for the Association, attendees, and ultimately the industry at large.
Not only does sponsoring provide exceptional brand exposure and visibility within the light- and medium-duty trailer manufacturing realm, but it also demonstrates your commitment to the industry. For those looking to reach industry decision-makers, this is the event to create a buzz!
Sponsorships for the 2026 NATM Convention & Trade Show are now available. The success of the NATM Convention is directly tied to the support of its generous sponsors. There are marketing and general sponsorship opportunities
available from $500 to $50,000 to fit any budget and strategy, including networking receptions, the Welcome Event featuring Dueling Pianos, Trade Show lounges, and more! Being a sponsor allows your company early access to booth selection for the 2026 show and provides a wide range of exposure, both electronically on NATM’s website and mobile app, and in print in several issues of Tracks Magazine. This name recognition will help drive customers to your booth and provide unique opportunities for your team to make meaningful connections with attendees.
NATM will work with you to find the sponsorship opportunity that best fits your company’s goals. Several key sponsorships are still available and expected to sell out fast.
You can find the full 2026 Sponsorship Brochure at www. NATM.com/Sponsor. New this year, exhibitors can select their sponsorships when selecting their booths!
For all Trade Show or sponsorship questions, please contact NATM Events Director Aileen Valido for more information at (785) 272-4433 or Aileen.Valido@natm.com.
NATM looks forward to seeing you all in Fort Worth! ■
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resources to ensure up-to-date compliance.
Practice essential trailer maintenance routines
Learners also receive a certificate of completion that serves as a measure of their foundational knowledge and a valuable addition to their professional development.
Start Strong with NATM Academy
Whether you’re onboarding a new technician or looking to build a consistent training pathway for your team, the Trailer Fundamentals course provides a flexible, ready-to-use solution. And this is just one of many courses available through the NATM Academy, which was created specifically to meet the needs of the light- and medium-duty trailer industry.
Accessible online and designed for real-world application, the Academy offers convenient, on-demand training— all free to NATM Members and their employees.
Questions? Reach out to NATM’s Education Director, Ginger Baker Sanhueza, at Ginger.BakerSanhueza@natm.com. ■
NATM Dives into Performance-Based Brake Testers
By Scott Crimmins, NATM Technical Director
Last fall, a customer of a National Association of Trailer Manufacturer’s (NATM) trailer manufacturing member was traveling in Kansas pulling a commercial trailer. The customer was subjected to a field test on the trailer’s braking performance by a Kansas Highway Patrol Motor Carrier Safety Division Officer. The test was administered by a portable unit called a Performance-Based Brake Tester, or PBBT. Unfortunately for the driver, the trailer had one brake with insufficient performance, and the driver received a $150 citation. Fortunately, though, that wheel was the only one, so he was not given a complete out-ofservice (OOS) violation. The officer simply had the driver increase the trailer gain from 8 to 10 on the tow vehicle trailer brake controller before he left the inspection site.
If you have not heard of PBBT before, you are not alone. Recognizing there was a need to better inform members, NATM invited Lt. Joe Green from the Kansas Highway Patrol to discuss more about it at the Jan. 23, 2025, Technology Committee meeting.
In 2006, the Commercial Vehicle Safety Alliance (CVSA) and the Federal Motor Carrier Safety Administration (FMCSA) started a discussion on how to fit PBBT into federal regulations, Green says. In 2007, one regulation was adopted, and on April 1, 2008, PBBT results were added to meet other out-of-service criteria used by law enforcement. The machines themselves have been around for about 90 years with almost 150,000 in use worldwide today.
A PBBT “is a device that can assess vehicle braking capability through quantitative measure of individual wheel brake forces or overall vehicle brake performance in a controlled test.” The roller-dyno is the only PBBT (fixed or portable) available for law enforcement use. Calibrated rollers that slowly rotate each wheel end independently with the driver gradually applying the brakes to a full application while remaining stationary is the basic concept. The portable PBBT devices are the versatile tools for roadside enforcement.
The PBBT starts assessing braking capability when the
dynamometer rollers impose rotational motion to the vehicle wheel. With the brakes off, the force to rotate the wheel is measured. This measurement is called rolling resistance. Then the brakes are slowly applied to gradually resist the roller rotation, brake forces and wheel end weights are then measured dynamically. The test concludes when the wheel begins slipping on the roller. The “slip” is captured by a third, smaller speed sensor roller, positioned between the two, larger, dynamometer rollers on the PBBT. As a result, PBBT’s can identify low friction between the brake pad and drum/ disc, inadequate contact area between the pad and drum/ disc, and a low force pressing the pad against drum/disc.
To pass the test, the brake must achieve a minimum performance score of 43.5% per the FMCSR 393.52 (d) table. The formula to determine the percentage is below:
100 X Total Braking Force = % Braking Performance Gross Vehicle Weight (GVW)
GVW for PBBT purposes is the sum of the dynamic wheel loads measured for the test and may or may not be equivalent to the static weight used for other enforcement purposes.
In the case referenced at the beginning, the reason that the driver could continue was the overall braking performance for the trailer measured better than 43.5%. Individual weak, or inoperative brakes will not trigger an OOS violation. An OOS uses the overall braking performance as the determiner.
Currently, there are over 700 inspections annually within the 18 jurisdictions using the PBBT. Light- and mediumduty trailers may be tested more often to meet quotas because they are seen as a “fast inspection.” With that in mind, PBBT testing is limited to commercial vehicles only. However, some drivers aren’t aware they are considered a commercial vehicle and are surprised when subjected to a PBBT as part of a “check lane” review, like what is allowed in Kansas. With more states looking to adopt PBBT, it will not replace a visual inspection but supplement it. ■
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DOT approved Conspicuity tapes with amazing reflective performance and durability to stay looking good for years. Can be custom printed with your brand to add that extra touch of quality to your fleet.
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Ultra High Bonding Tape for construction can bond panels securely, reducing the need for drilling. UHB tape is waterproof and can help reduce vibration for a quieter ride.
Heskins Corrosion Protection Tape, placed between dissimilar metals, can prevent gavanic corrosion and extend the life of trailers and outdoor equipment.
BETTER DEPOT SAFETY
Not just for trailers, Heskins have a range of tapes to help any workshop or depot. Floor signs highlight important messages on hardwearing anti-slip material.
Glow-in-the-Dark tapes can mark emergency exit routes making them bright and easy to identify, ideal in ‘power-out’ situations.
I-9 Compliance Tips from Fisher Phillips
Submitted by Marie Scott and Curtis Moore, Fisher Phillips
Fisher Phillips, LLP is proud to serve as legal counsel to businesses of all sizes. Whether dealing with workplace safety, wage and hour issues, immigration, or just about anything in between, Fisher Phillips offers a full range of solutions.
This article covers practical tips to apply when considering immigration compliance, reviewing Employment Eligibility Verification Forms (Form I-9), conducting internal checks (internal audits), and anticipating and handling audits by the United States Immigration and Customs Enforcement (“ICE”) with the Department of Homeland Security.
Subscribe to Fisher Phillips, LLP Insights for updates and webinars on immigration and other workplace news: www.fisherphillips.com/en/Subscribe.html.
Practical Tips for Immigration Compliance and Audits
If it is not documented. It did not happen. You know the saying, plus, it probably will not happen if it is not written down. First and foremost, it is recommended to have a written I-9 compliance policy to cover I-9 compliance, including training, oversight and responsibility, completion, correction of discrepancies, storage and retention, deletion, security, and audits.
Training, more training, and even more (in-person) training. Having the best practices for ensuring compliance with immigration laws starts with a written policy followed closely by training, and lots of it. If you are not already doing so, consider training all Human Resources staff and team members who interact in any way and at any level with hiring, interviewing, reviewing documentation, and completing, processing, and storing I-9 documentation. Inperson training with real examples of document identification issues can go a long way in empowering your front-line team members to spot documentation issues and respond appropriately if they reasonably suspect there may be a lack of proper work authorization. Remember, something as simple as not copying the front and back of identification can create hours or days of more work down the road.
Everyone is part of the team mentality. If each teammember understands the value of his or her role in the overall success of the company, it may be that the person first meeting an applicant and reviewing documentation takes more time
and gives more care during that process than if he or she never understands the importance of every hiring decision. Relatedly, although E-Verify, an online system that helps employers confirm whether a new hire is eligible for employment, is a tool, use of it is not considered a defense to immigration non-compliance, not a replacement for personal investment in the company’s success, and not a substitute for the training required to be effective in the role of a front-line eligibility screener.
Treat I-9 files like the important documents they are, on an ongoing basis. It is best-practice to store I-9 forms separate and apart from other personnel files. They can be nearby, but it is best if the I-9 forms are in a dedicated space just for I-9 documentation. Go a step further and keep current employee I-9 forms separate from former employee forms. Doing so will also make following the retention requirement easier – remember to retain all I-9s for whichever is later: one year after employment ends or three years after the hire date. Restrict access to these files to appropriate personnel. Regarding reverification, ensure it is done on or before the date that the employee’s work authorization expires and apply reverification steps across all employees for whom it applies in a uniform and consistent way.
Kick the Tires. Your workforce is likely changing over time. Maintaining accurate and up-to-date I-9 records and regularly checking, meaning, self-auditing all I-9 forms and supportive documentation is key to identifying gaps in training, gaps in eligibility verification, and correcting discrepancies using USCIS-recommended procedures. It is recommended to have regularly scheduled intervals for these self-audits as frequent as appropriate depending on workforce, risk exposure, turn-over, ICE audits, and the need to file for any immigration-related extensions.
Stay Ready. Staying ready is one key to decreasing the stress associated with an unexpected ICE audit and the associated response time. ICE will initiate an audit through what is known as a formal “Notice of Inspection.” A Notice requires an employer to provide its I-9 forms within a certain period of time, usually just three days. If there are technical or procedural issues with the documentation provided, there may be time in which to make corrections, and all efforts should be made to comply with that timeframe. ■
Disclaimer: the information in this article and in any insights or references are for your consideration, are not legal advice, and do not create an attorney-client relationship.
NATM to Phase Out Branch Memberships for Associate Members, Dealer Affiliates
By Meghan Ryan, NATM Assistant Director
As part of the National Association of Trailer Manufacturers’ (NATM) ongoing effort to streamline operations and ensure members receive the greatest value from their investment, the Association is announcing the phase-out of branch memberships for Associate Members and Dealer Affiliates.
With the recent restructuring of NATM membership benefits, it was found that separate branch memberships for these categories no longer offer substantial additional value for members. By simplifying the Association’s dues structure, NATM aims to reduce administrative burden and ensure all members receive a consistent and robust set of benefits through their primary membership.
“Over the past year, NATM has carefully evaluated how our membership structure aligns with the benefits we provide,” said Meghan Ryan, NATM Assistant Director. “Through that process, it became clear that the value offered to Associate Members and Dealer Affiliates is already fully captured through their primary membership. As a result, branch memberships in these categories were often unnecessary. This update allows us to simplify the structure while continuing to deliver meaningful, high-impact support to all our members.”
What’s Changing:
› Beginning Jan. 1, 2026, NATM will no longer
offer new or renewed branch memberships for Associate Members and Dealer Affiliates.
› All benefits previously accessible through branch memberships will continue to be available through the primary membership to the specific company/brand.
No Change for Trailer Manufacturer Members
NATM will continue to offer branch memberships to trailer manufacturer members. Importantly, these locations remain a key part of NATM’s Compliance Verification Program, and the Association will continue to conduct on-site consultations at trailer manufacturer branch locations to support compliance with federal safety regulations and industry standards.
This adjustment is part of NATM’s ongoing commitment to delivering streamlined, memberfocused solutions that support the long-term success of the trailer manufacturing industry.
For more information or questions about how this change may impact your membership, please contact NATM Membership Specialist Kevin Sander at Kevin.Sander@natm.com or 785-272-4433. ■
NATM’s Commitment to an Informed Industry
By Savana Morrison, NATM Marketing Director
The National Association of Trailer Manufacturers (NATM) understands that a well-informed industry is a thriving industry. This is why the Association diligently works to provide timely resources, including Tracks Magazine, the blog section on NATM.com, and various email communications, among other benefits.
Customize Your Communications Experience
Did you know that NATM allows every member to tailor their communications experience? Members can select topics of interest, so their inbox isn’t overwhelmed with unwanted emails. All employees of NATM Member Companies are eligible to sign up for these e-newsletters. If you are the primary contact for your company but feel overwhelmed by the wealth of information NATM offers, having a coworker subscribe to receive communications can help lighten your load.
Available Communication Topics
Currently, NATM Members have the unique opportunity to receive updates on the following topics:
Tech Talk
› A quarterly newsletter featuring relevant technical updates and member-requested tech topics. Convention
› Sign up to receive information regarding NATM’s annual Convention & Trade Show.
Trailer Expo
› Receive updates about NATM’s Trailer Expo.
Government Affairs
› Stay informed about NATM’s Government Affairs Program.
Marketing Minute
› A quarterly newsletter with advertising opportunities and marketing tips.
Maximize Your Membership
› A bi-monthly newsletter filled with industry and member news.
NATM Insider
› A monthly newsletter tailored for the trailer industry.
Dealer Affiliate
News
› A quarterly newsletter featuring the latest updates and news for Dealer Affiliates.
Easy Sign-Up Process
Signing up for communications is straightforward. Simply log in to your NATM Member Compass Profile and visit: www.NATM.com/Emails. Customizing your experience is just a few clicks away. Ensure your company is maximizing all the benefits of your NATM membership by subscribing to receive important communications, so you never miss out on what NATM has to offer. ■
How Community and Safety Drive Pam Daugherty’s Leadership at Red Fern Dynamics
By Klaire Perez, NATM Marketing Coordinator
Pam Daugherty, Co-Owner and CFO of Redfern Dynamics, exemplifies resilience, innovation, and dedication in the trailer manufacturing industry. From navigating the complexities of compliance to building a reputation for safety and quality, Pam has played a pivotal role in shaping the company’s success.
A Dynamic Role and Career Evolution
Pam co-founded Redfern Dynamics with her husband Charles in 2016, transforming their consulting company into a pioneering force in mobile kitchen manufacturing. Recognizing the need for quality and safety in trailer production, the couple began building custom trailers from the ground up. Since then, they have dedicated themselves to innovation and excellence, consistently refining their designs and processes to set new standards in the industry.
As CFO, Pam handles the financial operations of Redfern Dynamics while also overseeing procurement. Her background in customer service and a 15-year career in high-end retail management, coupled with her meticulous organizational skills, made her an invaluable asset in growing the family business. Balancing her professional responsibilities with her role as the main caregiver to their eldest son, Pam has seamlessly integrated her personal and professional lives, demonstrating exceptional adaptability and dedication.
Overcoming Challenges and Achieving Excellence
Pam’s journey into the trailer industry was not without its hurdles. Transitioning back into the workforce after years of homeschooling her children required determination and adaptability. Additionally, navigating the complexities of trailer manufacturing, from ensuring legal compliance to staying ahead of industry standards, was a challenge Pam met head-on. She credits the National
Association of Trailer Manufacturers (NATM) for providing invaluable support and resources, allowing Redfern Dynamics to establish itself as a leader in its niche.
In 2021, Pam’s outstanding contributions to the industry were recognized with the Pam O’Toole Trusdale Woman in Manufacturing Award. Their commitment to safety and
innovation was further highlighted when Redfern Dynamics won the NATM Innovation Award in 2024. As a passionate advocate for trailer safety, Pam’s constant involvement and becoming a consistent Trailer Safety Week Champion in initiatives like Trailer Safety Week and her advocacy efforts in NATM’S Regulatory Roundup in Washington, D.C., underscore her dedication to improving industry standards.
Breaking Barriers and Building Community
Pam’s experience as a woman in a predominantly male industry has been empowering. While she acknowledges the underrepresentation of women, she emphasizes the supportive nature of the trailer manufacturing community.
“Don’t be intimidated by the fact that you’re sitting at a table with all men,” she advises. “The industry needs smart, organized, caring individuals, regardless of gender, to make it better for the end user.”
Her advice to women considering a career in manufacturing is clear: lean into opportunities, embrace challenges,
and build connections within the industry. Pam’s leadership and advocacy efforts inspire others to bring their unique strengths to the table, fostering a more inclusive and innovative future for the trailer industry.
Passion Beyond Work
Outside of her professional achievements, Pam’s life revolves around her family and shared adventures with her husband. From tending their garden and raising chickens to exploring botanical gardens and enjoying fine dining, Pam and her husband cherish life’s simple pleasures. Her ability to balance her professional and personal passions exemplifies a life well-lived and deeply appreciated.
Pam Daugherty’s story is one of dedication, innovation, and community. Her story reflects a seamless blend of family values and entrepreneurial spirit. Her leadership at Redfern Dynamics and her advocacy within NATM have left an indelible mark on the trailer industry, paving the way for future generations of women leaders. She reminds us that determination and passion can drive meaningful change in any field. ■
Flooring, Family, and French Fries: Morgan Myers on Stepping into her Role and Stepping up The Source Company
By Samantha Darling LaCount, NATM Tracks Editor
Landing on a start date for people who work for their family’s company is part memory exercise and part guesswork. No one knows that better than The Source Company Vice President Morgan Myers.
Myers did odd jobs during summers off in high school around the original retail shop that sold flooring. While she attended Indiana University’s Kelley School of Business, she worked on learning the accounting and bookkeeping side of the business.
Myers met the man who would ultimately become her husband during her freshman year while working toward her marketing degree. She warned him then that she was going to end up back in Mishawaka, Indiana, at the family business. Mishawaka is 200 miles north of Bloomington, Indiana, where the university is located, and just 11 miles west of the major trailer hub of Elkhart.
The Source Company has always been a family affair. It was
founded in 1983 by Myers’ dad and grandparents, Dominic and Maureeta, with her uncle joining in soon after. Myers says she learned the dedication a family business takes from watching all of her family members, but her grandmother in particular.
“When they first started, my grandpa and my dad were out selling, and my grandma would be here cutting carpet in the warehouse. Everyone just did whatever they needed to do because it was just the three of them,” Myers said. “She’s a role model for me, because I saw her do all the jobs. She did the payroll, the HR, all the accounting, sales, warehouse work when she needed to. She never complained. She always just did it and so they were able to retire very happily in 2000 when they turned 60.”
The company is now run by the second and third generations. Myers’ father Mike Caurro is the CEO. Her uncle Steve Caurro is president. The operation manager is her brother Nick Caurro, and her cousin Alyse Myers is the design specialist. That’s a lot of family in the
The Source Company Vice President Morgan Myers and her children visit the office before school. Photo provided by Morgan Myers.
building and navigating that takes a little finesse.
“I love seeing my family every day and being that close with them. The challenges would be when things can get heated. You don’t want somebody to take something super personally. You walk that line and say, ‘This is about work. This is not personal.’ Honestly, there’s not a whole lot of negatives to me, which is why I like it so much,” Myers said.
Even the family members outside of the company help make it all work. Myers says their spouses help out where they can, like with the kids. They also help rein everyone in when the work follows them home.
“We have a code word when we’re at dinners, and we have to start talking about it. It’s ‘French fry.’ That means ‘enough,’” Myers said. “If somebody’s getting really worked up about something or it’s escalating a bit, then, Nick’s wife or my husband or my mom or somebody will be like, ‘Okay, French fry.’”
It’s not just the family that has a hand in the company’s success. The Source Company has 14 employees, 10 that are not technically family, but Myers says they are honorary members.
“They all feel like family to us because we’re all so close. A lot of them have been here a very long time. We don’t have a high turnover, and everybody just feels like family and are really great to work with,” Myers said. “Everyone manages their own little business unit, if you will, like the warehouse, the truck driver, the controller, customer service. Everyone just knows what they’re doing, so it’s a really good atmosphere.”
This year marks 10 years of Myers being full time at the company. She was named VP in 2022 but learned every facet of the business along the way.
“I started with redoing the website. Then, I did outside sales for a bit. Our controller retired, so I did the controller function, and then, now as vice president, I kind of oversee the finance side of it,” Myers said. “I do payroll, HR, purchasing. You know how small businesses go — a little bit of everything.”
She feels confident now, but says it was a process getting there in this industry. There’s the uniquely female stress of wanting to look professional, but if you dress too feminine in a male-dominated space, you aren’t taken seriously, and this was something Myers warred with when doing plant visits. She still faces instances where people assume she doesn’t know what she’s talking about.
“People will call in to ask a question about the adhesive. I’ll answer, and they’ll say, ‘Oh, I need to talk to somebody who knows about this adhesive,’ as soon as I answer,” Myers said. “Yeah, I can help you with that.”
Continued on Page 68
TOP: Dominic and Mike make calls in the company’s original office in 1990. MIDDLE: (From left) Mike, Morgan, Alyse, Steve, and Nick celebrate the warehouse grand opening in Fall 2024. BOTTOM: Morgan Myers grandmother and role model Maureeta celebrates the company’s 40th anniversary. Photos provided by Morgan Myers.
Continued from Page 67
Myers combats this with being as knowledgeable as she can. She says she read spec sheets front to back. When she didn’t know something, she said so and got back with them after she knew the correct answer.
“Don’t feed them BS. Don’t fake it. This is not the place to fake it till you make it. Just be transparent and be knowledgeable,” Myers said. “And remember that not everyone is going to like you. I think that goes for all areas of the business — women or men. I think that’s just an important thing for younger people to keep in mind.”
While Myers grew more comfortable in her role, the company grew as well. They built a new building in the 90’s next to the original. It’s now been expanded on three times with plans for a fourth for a new showroom. They’ve expanded beyond only selling local and now ship cross country.
“When Nick and I came on board, we’re like, well, we don’t have to just sell to Elkhart. We can LTL ship these roles across the country,” Myers said. “They’re 8-foot-long rolls. They’re huge. They’re heavy. How do you do that? But we figured it out and that’s all because of NATM, really.”
The Source Company doesn’t typically attend trade shows due to their small size. Myers says attending the National Association of Trailer Manufacturers’ (NATM) Convention & Trade Show, however, allows them to catch up with existing customers, connect with new potential customers, as well as form lucrative partnerships, like with distributors.
TOP: The Source Company booth at the 2025 NATM Convention & Trade Show, staffed by Morgan and Nick, featured large samples of flooring attendees were able to test out. MIDDLE: Morgan and her mom Noreen in the office in 1994. BELOW: The Caurro family celebrate Maureeta’s 80th birthday. Photos provided by Morgan Myers.
“I can’t say, ‘This month we got X amount of new business from it.’ It’s too soon to tell, but I felt like a lot of connections were made, and historically, over the last seven years, we figured out that we’ve come up with new business, almost half a million dollars a year,” Myers said. “It’s definitely worth it, and it’s a good investment. We’ve really enjoyed being a part of the organization, and we would encourage anyone that we come across really to join and to be there as well.”
The Source Company was especially excited to visit the Nashville Convention. They were able to drive in and therefore stepped up their booth presentation.
“We had two pop-up banners. We were fancy and we took panels of our flooring on plywood board pieces. We don’t typically do the whole shipping a pallet thing. Normally, we roll up with a suitcase full of samples and our poster,” Myers said. “We’re a small business, and we just don’t. We’re not one of the big corporations. We can’t do that. So, this year had the flooring down on the floor. It was cool.”
Myers has attended six of the last seven NATM Conventions. She says the growth they’ve attained from the show is of course great, but getting to know the customers better also is a key part of the event.
“In the day-to-day it’s always so busy. You’re just trying to get people answers and answer emails and process orders as fast as possible so there’s not a lot of time for that personal connection,” Myers said. “That’s honestly one of my favorite things about NATM is trying to make those connections and have the face-to-face time together.”
The Source Company has been a member of NATM since 2017. To learn more about them, visit www.thesourcecompany.com. ■
ABOVE: The Source Company team celebrates the warehouse grand opening. LEFT: Morgan and Nick attend the 2025 NATM Convention & Trade Show. Photos provided by Morgan Myers.
Midwest Roots Allow Innovation to Bloom at Timpte
By Samantha Darling LaCount, NATM Tracks Editor
At Timpte Inc., the motto is “Built for Life.” But that doesn’t mean they are stuck in their ways. This past year especially, the company has been the face of innovation.
April 2025 marked the opening of the Timpte Lincoln Manufacturing Center. This facility allows the company to ship out parts within 48 hours whether it be to end users or dealerships. It also is home to the company’s Thunderstone Manufacturing division, which makes trailer tarps and other trailer accessories, and the Lincoln Marine division, which focuses on aluminum dock accessories and automatic boat tarping systems. The equipment trailer division was moved down to this location from David City, Nebraska, as well.
This may sound like a lot – because it is. The new Lincoln Manufacturing Center is 190,000 square feet. It houses a state-of-the-art automated tarp assembly machine and a full paint powder coat system.
“It can do the sandblasting and the painting and the drying, and all that. So full powder coat paint system,” said Timpte Marketing Manager Samantha King. “At some point, there’s going to be 30 to 60 additional potential employees. On the equipment trailers, we’re going to be able to go from only producing 4 or 5 a day based on the configuration to 11 to 12 a day – so basically doubling. We put additional laser systems in, so all of our throughputs going to be able to increase on everything.”
The facility opened in the afterglow of another milestone. Timpte Inc. was named the 2024 Nebraska Manufacturer of the Year by the Nebraska Chamber. The award recognizes a Nebraska manufacturer that implements innovative ways to conduct business using products, processes, technologies and other strategies.
“The Nebraska Chamber’s Manufacturer of the Year award celebrates a company that continuously betters its community and Nebraska’s overall economy, which is exactly what Timpte does,” Nebraska Chamber COO and EVP of Manufacturing Mike Johnson said in a press release. “Timpte embodies what it means to be a Manufacturer in Nebraska, from its state-of-the-art facility to being a competitive and desired place to work. We’re
Photos provided by Timpte.
thrilled to honor Timpte as this year’s Manufacturer of the Year.”
Executive leaders and managers attended the annual NE Chamber Manufacturing Summit, where Timpte was presented the award by Senator Pete Ricketts.
“It’s a huge recognition for the dedication that our team puts in to build our products. We have over 600 employees in total with about half of those being factory employees. Our team is very dedicated to the work that they do,” King said. “They love hearing back from the customers. They take pride in what they do, seeing the product at work, knowing that it fits the customers’ needs and it is going to work for them. We’re all proud to be a part of a company that has been around for 140 years, so it’s truly a recognition of what people put in day in and day out in a small rural town of Nebraska.”
While the company began in Denver, Colorado, in 1884, they have been based out of David City since 1980. In 1988, it switched to solely focusing on manufacturing its Super
Hopper aluminum agricultural trailer. In 2019, Timpte created a semi-trailer specific for the frac sand industry, mainly in the Permian basin. It’s a single hopper, heavy duty, aluminum trailer for the fracking industry or for other heavy-duty commodities like silica sand and aggregates.
“We now have the number one selling bottom drop trailer for that specific industry,” King said. “Before, it was a lot of pneumatic trailers. It’s really transitioning, and that’s been a big use for safety down there - especially with the harsh conditions that they have.”
Then, in 2020, Timpte launched its equipment trailer division with one main model type. Now the company boasts seven different models with the hopes to double that in the new facility. Even with all these new product innovations, they remain the number one selling dry bolt commodity trailer in North America. King says they hope their future looks like their present. By staying true to themselves, the only way is up.
“We’re a company founded on innovating transportation to help people move materials more efficiently and more effectively,” President and CEO Tim Carpenter said in a press release. “Headquartered in David City, we take our Midwestern roots seriously, applying solid manufacturing principles and state-of-the-art technology to produce the industry’s best dry bulk commodity and equipment trailers.”
“We are just going to continue reinvesting in our people, in our processes to make sure that customer needs are satisfied,” King said.
Timpte Inc. has been a member of the National Association of Trailer Manufacturers since 2020. To learn more about them, visit www.Timpte.com. ■
The Dog Days of Summer
It’s heating up outside, but there’s no better way to cool off than to sit back, relax, and meet a few NATM dogs putting in those long summer hours. They deserve a round of a-paws! ■
UPPER RIGHT: Meet Bentley, SteelPoint’s beloved Chief Morale Officer! This English Bulldog takes his role seriously—greeting team members with tail wags, supervising shop activity, and keeping spirits high throughout the day. Bentley enjoys lounging near the front office (ideally under a sunny window) and never misses the opportunity to inspect a trailer or nap beside a freshly delivered part. He does not appreciate being left out of important meetings or conference calls and considers them the most opportune time for a deep, strategic nap.
LOWER RIGHT: NATM HQ’s very own office dog is Lilibit! She just turned one and loves coming to the office with mom, NATM Bookkeeper Sherry Palmeroni. She is very social and enjoys greeting her coworkers, begging for treats, and sitting on mom’s lap while they crunch numbers.
LEFT: Dozer and Ginger, of The Trailer Guy, LLC, are litter mates and 11 years old. When they head into work, they love to greet customers, move trailers around the yard with dad, and supervising jobs. On their off days they love to go boating.
These Cane Corsos (Italian Mastiffs) are the resident good dogs of Erica Matthews at Optronics International, who says they are the absolute best. They are very intelligent (almost too smart, mom says), weigh anywhere from 120-140 lbs, are very athletic, and also the biggest babies! Top left is Star. Top right is Mack. and on the bottom left is Ace.
UFP Industries and UFP Factory Built: Delivering Global Strength and Custom Solutions for the Cargo Trailer Industry
By Wanda Kenton Smith, Submitted by UFP Industries
One of the cargo trailer industry’s long-standing and most powerful solutions providers may also be among its best kept secrets.
Parent company UFP Industries (NASDAQ: UFPI) was founded in 1955 and over 70 years has emerged as a premier supplier of cargo trailer products. The company is a North American leader in treated lumber and engineered wood, structural components and building materials across the construction, retail and packaging sectors. With 14,000 employees and an impressive global reach of customers across nine countries and four continents including North America, Europe, Asia and Australia, UFP corporate posted sales in 2024 of $6.7 billion.
The Cargo division is part of UFP Factory Built, a subsidiary of UFP Construction. It serves customers through 26 locations including 17 manufacturing facilities and nine distribution centers in the U.S.
Executive Vice President Chad Eastin of UFP Factory Built and Cargo division National Director of Sales Mike Sauserman sat down to discuss the organization’s approach to business, product portfolio, latest news developments and future direction.
Q: The Cargo Trailer division falls within UFP Factory Built,
correct? Can you give us an overview of UFP Factory Built?
EASTIN: UFP Factory Built focuses on structural solutions to help our OEM customers increase efficiency, reduce material waste and grow their businesses. Our mission is to provide high-quality, factory-built structural solutions that ensure strength, durability, and consistency across the board to expedite manufacturing on the assembly line, while delivering unmatched buying power and sourcing to benefit our partners. We strive to align ourselves with our customers’ needs through a wide-ranging and creative product mix.
We possess an outstanding talent pool of operations, procurement, engineering, sales, marketing and customer support teams. Many team members have decades of industry experience, including experts with deep knowledge of both wood and wood alternative solutions.
Q: You reference high-quality structural solutions. What’s special about your processes and/or quality control measures that are distinguishable in the marketplace?
EASTIN: We offer a diverse mix of UFP manufactured products and other essential third-party components to help
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Chad Eastin, far right, is the Executive Vice President of UFP Factory Built. Photo provided by UFP.
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our customers build quality solutions from one source.
Our structural components adhere to strict quality controls that are built to exact, manufacturer-mandated specifications to fit a certain model type. Our rigorous in-house testing process ensures that the product meets our partners’ quality requirements, including dimensions and strength.
Q: Tell us about your specific UFP Factory Built product offerings that are specifically engineered for the cargo trailer segment.
SAUSERMAN: We provide essential components used in the construction of cargo trailers, including floor and wall panels along with lightweight and highly durable roofing solutions.
One of the most popular product offerings in our portfolio with especially high demand is LIGHTLID™, a translucent roofing product that allows natural light within the cargo trailer interior, without compromising design strength or product integrity. This design innovation came as the result of our team’s extensive research, testing and collaboration with multiple trailer manufacturers to understand desirable features as well as pain points. Built from 100% recyclable thermoplastic composite materials, the LIGHTLID has been thoroughly put through the paces and is certified to perform as specified over an aging life of 35,000 hours with zero impact on top layer, substrate and overall integrity. The roof materials are punctureand impact-resistant against hail, debris, tree limbs and other forces of nature. LIGHTLID is exceptionally lightweight, easy to handle, is safer and more efficient to install compared to traditional roofs and includes a standard 5-year warranty.
Our SuperStratum™ Floor Panels offer highly durable cargo flooring and work surface, a favorite among car haulers and snow mobile trailers. The quad tread design is engineered for
extreme abrasion and impact resistance: it won’t rot, crack, shrink or warp like unprotected wood deck alternatives.
Finally, our Engineered Structural Panels (ESP) are used as both floor and/or wall panels and feature a stronger core and moistureresistant design, delivering essential stability for rugged use. Their internal composition of high-quality wood chips and 100% MDI resin is resistant to twisting, cupping, cracking, warping and delamination, with a one-year warranty against defect and rot.
Our distribution arm - UFP Distribution - complements our core solutions with additional products and components needed to complete the build including energy storage, power converters and inverters, tapes, adhesives, hardware and underlays.
Q: How is your sales team organized to support Cargo Trailer manufacturers (OEMs)?
SAUSERMAN: Both our sales team and our facilities are positioned in the field across America, strategically located to be close to the OEMs we service. Our team is well versed regarding our product offerings and is highly engaged with customers. We are always seeking opportunities to collaborate and discuss new product ideas and improvements and encourage input from our valued partners.
Q: Are there any special services or support programs for Cargo Trailer OEMs?
SAUSERMAN: As noted, we are very attuned to our OEM customers and meet regularly to discuss new products and process development. These highly interactive sessions cover all phases of operation, from marketing to engineering and everything in between. Our team isn’t here to simply take orders and transact a sale … we’re here to listen, learn and to partner with our customers to maximize their investment and success.
In addition, we offer extensive OEM purchasing programs and options, along with marketing and engineering support programs.
As long-time members and advocates of industry associations NATM and NATDA, our experts are featured presenters at many key customer events where we are pleased to share critical product knowledge with customers and dealers alike.
The combination of our large-scale buying power, strategically located warehouses and internal logistics network prevent critical supply chain disruptions. Should an unforeseen event or disaster occur in a geographic region, we are able to quickly tap other facilities within our expansive network to ensure our OEMs’ supplies and assembly lines are not impacted.
Q: Besides your strong product offering and solutionsbased approach to business, are there any other major benefits associated with your organization?
EASTIN: With our multi-faceted business model and buying power, along with our logistics and infrastructure, financial backing and diversity of operations, we are better insulated against economic, natural or geopolitical volatility. Our size, scope and customer service allow our partners to operate efficiently and on the OEM front, to keep their assembly lines humming.
Q: Is your company engaged in practicing/promoting sustainability?
EASTIN: We strive to be good neighbors wherever we call home. At UFP Industries, we recycle our waste including sawdust and other wood fibers which amount to about 25,000 tons annually. We use recycled materials to produce ancillary wood products or sell to others such as biomass companies. Our commitment to sustainability is shared across UFP Industries and more fully addressed in our corporate Governance Report.
Q: What’s next on the horizon for UFP Factory Built, and specifically the Cargo business?
EASTIN: As a top leader in quality and customer service, we are striving to ‘go further and faster’ than ever before.
We are committed to actively researching and developing innovative products to solve our customers’ most challenging problems. For example, in addition to the high-quality wood products for which we are known, we are also well underway and invested in developing newer wood alternative solutions.
We are also expanding our custom product design capabilities, a practice which clearly sets us apart from the competition.
We are also well underway on the launch of an exciting new house brand of structural solutions which we expect to announce in early fall, with further updates throughout the calendar year.
We believe we have the best people in the industry, and we plan to continue our employee education programs and add new talent as we grow. In addition, our company’s leadership supports our budgeted capital investments and desire to acquire to drive shareholder value and return to investors.
SAUSERMAN: Another major differentiator includes our strong marketing collaboration and support we provide for our OEM partners. Our team continues to make major investments in marketing to better educate customers about the quality of products and components we provide that are used throughout the construction process. We work closely with our partners to help create awareness about the enhanced quality of materials used so that their customers can clearly discern and value the difference. Utilizing multiple marketing platforms and tools including videos, in-trailer signs, posters, flyers and other custom marketing content, we are actively creating a powerful marketing arsenal to demonstrate how our cargo products deliver on the performance promises we make.
We look forward to working closely with our Cargo partners in a very exciting future ahead! ■
Wanda Kenton Smith is former editor of two consumer magazines and three b2b publications in the marine and outdoor recreation industries and has published hundreds of interviews and feature stories in the U.S. and abroad. She currently writes two popular national columns on marketing and leadership in the marine space.
LEFT: Eric Brumbough, left, is the VP UFP Distribution, and Rolf Nelson is the VP of Manufacturing and Engineering. TOP: Mike Sauserman is the National Director of Sales Cargo at UFP Factory Built. BOTTOM: DeWayne Creighton, left, is the VP of Operations with MC Chandrani, who is Brand Director for UFP Factory Built. Photos provided by UFP.
3100 S 3400 TX-340 Loop Robinson, TX 76706 www.trailernut.com
• Trailer Sales, Trailer Service/Repair
Quality Sales LLC
20 Sapphire Ln Great Falls Great Falls, MT 59405
• Trailer Sales
Rasmussen Auto Sales 820 16th St Central City, NE 68826
• Trailer Sales
Tiger Trailer LLC 1449 Lee Road 10 4B Auburn, AL 36832
• Trailer Sales, Trailer Service/Repair
Press Releases
Felling Trailers Delivers Custom Mobile Solution for FireLake Manufacturing’s Incinerator Unit
SAUK CENTRE, Minn. – FireLake Manufacturing of Hutchinson, MN, manufactures incinerators and crematoriums, serving the medical, veterinary, and law enforcement sectors. FireLake’s product line offers a wide range of load capacities with sixteen different chamber sizes and numerous customization options. Their units are capable of incinerating two hundred to sixteen hundred pounds of waste at a time, depending on the user’s needs and the model selected. FireLake’s president, Kent Wischmann, recognized an emerging demand for mobile incinerator units and sought a partner to develop a custom trailer solution for their Model X incinerator. The smaller-scale mobile unit would expand market opportunities for the Minnesota-based incinerator manufacturer.
The Challenge
The mobilized Model X incinerator unit would serve two key markets: law enforcement and veterinary services. Law enforcement agencies needed a secure way to destroy drug evidence on-site without transportation risks, while veterinary clinics sought flexible solutions to serve multiple locations. This market opportunity required FireLake to find a partner who could design a trailer specifically engineered to support their A850XMBL-2D-SC2-X4100 DIESEL OIL incinerator with its 27 cubic foot capacity.
The Solution
Familiar with Felling Trailers’ reputation for quality custom manufacturing, FireLake contacted Felling for assistance with their mobilization project. “Our (FireLake’s) incineration system would require specific structural support for transport,” stated Wischmann. The design would also need to incorporate user safety, providing adequate space on the platform (deck) for users to move around and operate the incinerator unit. Kent collaborated with TJ Schwartz, Felling Trailers OEM sales manager, throughout the custom build process, ensuring all details were considered, from wiring protection to equipment layout. “This project was a custom build from the ground up,“ stated Schwartz. “Felling’s custom design support and options were essential to our needs. The ability to send and receive drawing files during the design process was efficient and seamless. Communication between their (Felling’s) engineering team and our design department was excellent,” said Kent.
The engineering team at Felling carefully considered every aspect of the design, with particular attention to the suspension system and weight distribution relative to the equipment layout, which FireLake identified as “very important to the final design.” The resulting trailer features dual 6K torsion axles, offering adequate support for the
heavy load while ensuring a smooth ride during transport.
The Result
The finalized mobile unit combines FireLake’s Model X incinerator technology with Felling’s custom trailer engineering. The trailer solution provides FireLake with a mobile platform allowing their customers to:
• Transport incineration capabilities directly to needed locations
• Facilitate secure on-site destruction of sensitive materials for law enforcement
• Enable veterinary clinics to serve multiple locations with a single unit
• Expand FireLake’s market reach with a differentiated product offering
“Felling is great to work with on special needs. They look for the ‘how-to’ solutions,” added Kent from FireLake Manufacturing.
The partnership demonstrates Felling Trailers’ ability to create custom OEM solutions that precisely meet specialized transportation requirements, even for complex industrial equipment like FireLake’s incinerators. ■
About Felling Trailers, Inc.
Felling Trailers is a family-owned and operated Full Line Trailer Manufacturer located in Central Minnesota. Starting in 1974, Felling Trailers, Inc. has grown from a small shop to a factory and office complex covering over 400,000 square feet. Felling’s pride and differentiation is its customized trailer division. Its engineers utilize the latest Industry-leading design techniques, and its experienced metal craftspeople use cutting-edge technology to turn its customers’ conceptual trailer needs into tangible products. Felling has provided innovative trailer solutions to the transportation industry for 50 years. Felling Trailers’ current capabilities allow them to provide a high-quality product that is distributed across North America and internationally. Felling Trailers, Inc. is an ISO 9001 Certified Quality Management System Company, WBENC-Certified WBE, and an Equal Opportunity Employer.
For more information, contact 1-800-245-2809, sales@felling.com, or visit their website at www.felling.com. You can also follow them on Facebook (Felling Trailers, Inc.), Instagram, and LinkedIn.
Stellar Expands NXT Series with Versatile New NXT24 and NXT30 Hooklifts
GARNER, Iowa — Stellar Industries, a 100% employeeowned and -operated manufacturer of high-quality mechanic and service trucks, service cranes, service truck and van accessories, tire trucks and manipulators, hooklifts, fuel and lube trucks, trailers and more, is excited to announce the launch of the NXT24 and NXT30 Hooklifts, two new models to augment Stellar’s highly successful NXT Hooklift Series. Designed to meet the growing needs of the waste, government and construction industries and beyond, the NXT24 and NXT30 offer the same reliability and innovation that Stellar is known for, with additional configurations and capacities that provide greater versatility for a wide range of applications.
“The NXT Hooklift Series continues to bring new energy to our customers, and we’re excited to now offer the NXT24 and NXT30 to the market,” said Tim Worman, Director of Product Management at Stellar. “These new models are designed to fill the gap for customers who need different load capacities and more flexibility in terms of container lengths and hook heights. They are ideal for operators looking to streamline their operations and improve productivity.”
Power and Versatility for Every Job
The NXT24 and NXT30 models both feature Short (S), Medium (M) and Long (L) options, designed to fit various container lengths and hook heights to suit different operational needs. This marks the first time Stellar has utilized the S, M and L system, offering more customization than ever before. While the Medium configuration is now available, the Short and Long versions will be released later in 2025.
The NXT24 offers a capacity of 24,000 lbs. The NXT24S model supports an adjustable hook height of 36” to 54” and is available with container lengths ranging from 10’ to 14’. The NXT24M is designed for 12’ to 16’ containers and offers adjustable hook heights of 36” to 54” or 54” to 62”. The NXT24L is ideal for longer containers, ranging from 14’ to 18’, with an adjustable hook height of 54” to 62”.
The NXT24 offers flexibility for a range of tasks in a multitude of markets. Additionally, depending on local regulations, the NXT24 may be operable without a Commercial Driver’s License (CDL), making it an accessible option for businesses and operators looking to expand their fleet.
The NXT30, with a capacity of 30,000 lbs., provides additional flexibility. The NXT30S model, with adjustable hook heights of 36” to 54”, accommodates containers from 10’ to 14’ in length. The NXT30M offers two adjustable hook height options of 36” to 54” or 54” to 62”, with container lengths from 12’ to 16’. For even longer containers, the NXT30L model supports containers from
14’ to 18’ with an adjustable hook height of 54” to 62”.
Both the NXT24 and NXT30 models offer industryleading lost load heights. The Short and Medium versions of both hooklifts provide an 8” lost load height, while the Long version offers a 9” lost load height.
Key Features of the NXT24 and NXT30 Hooklifts
The NXT24 and NXT30 Hooklifts continue the legacy of the NXT Series by offering the same advanced features and intuitive controls that have made other models in the NXT Series so popular. These features streamline operations, improve productivity and ensure reliable performance across a variety of tasks.
Both the NXT24 and NXT30 come equipped with a universal body latching system that offers complete flexibility. This system emphasizes flexibility with bolt-on inside or outside locks that can be moved easily on pre-drilled rails to accommodate bodies with incorrectly positioned locks. This eliminates the need for cutting, welding or repainting, making the system more versatile and efficient.
To further enhance flexibility, the NXT24 and NXT30 feature bolt-on body saddles and a universal hydraulic reservoir. The body saddles are roller-style to reduce the amount of friction between the container rails and the saddles when loading or offloading a container and can be positioned to best support the container. The universal hydraulic reservoir can be mounted in various positions on the unit to avoid interference with chassis components. This feature simplifies the installation process, ensuring that the hydraulic reservoir does not cause any issues with other parts of the truck.
Stellar is also excited to announce a new patent-pending feature for the NXT lineup. WasteExpo show attendees will get an exclusive first look at the new feature.
To make the entire operation smoother and faster, Stellar has soft-stop features on the lift cylinder. This allows the body to be gently brought to a resting position on the body saddles.
For operational convenience, the NXT24 and NXT30 offer the option of cable control, air control, electronic joystick or electronic radio remote controls. These controls allow for proportional control, providing users with the ability to operate the hooklift with precision in a variety of situations. The radio remote control feature is a standout, allowing operators to control the unit either from the chassis cab or from outside the cab, offering greater flexibility in various working environments.
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As with all Stellar Hooklifts, the NXT24 and NXT30 are completely manufactured in the United States, ensuring superior quality and craftsmanship.
For more information, visit stellarindustries.com. ■
About Stellar
Stellar was founded in 1990 in Garner, Iowa, and has since expanded operations to multiple U.S. locations. Stellar is a 100% employee-owned and -operated manufacturer of high-quality work trucks, service cranes and accessories, in addition to trailers. Through the innovative, growing product line and an expanding distribution network, the company has gained an international presence and become the No. 1 productivity choice in many markets.
Felling Trailers Strengthens Sales Leadership with Key Appointments
SAUK CENTRE, Minn. – Felling Trailers Inc., a leading manufacturer of industrial and commercial trailers, has announced strategic changes to its sales leadership team, appointing Nathan Uphus as Director of Sales and promoting Jake Meyer to Sales Manager.
Uphus to Lead Fleet and Key Account Strategy
Nathan Uphus, a 25-year veteran of Felling Trailers, will focus on expanding the company’s presence in fleet markets while overseeing key customer relationships. Throughout his 21-year tenure in trailer sales, Uphus has developed an extensive network of industry connections built on his reputation for exceptional customer service. “Nathan brings the perfect combination of industry knowledge, customer relationships, and strategic vision to grow Felling’s footprint in the fleet markets,” said Patrick Jennissen, VP of Sales and Marketing. “His leadership will be instrumental as we continue to meet and exceed the expectations of both new prospects and existing partners.” Uphus expressed enthusiasm about his new role: “I am honored to step into the role of Director of Sales and lead our exceptional team into the next chapter of growth and innovation. Together, we will continue to build strong customer relationships, expand our market reach, and drive results that reflect our commitment to excellence.”
Meyer Steps into Sales Manager Role
Jake Meyer, who has been with Felling’s inside sales team since 2015, steps into the Sales Manager role where he will oversee daily team operations, implement training programs for new sales team members, and manage cross-departmental inquiries. “I am thrilled to congratulate Jake on his well-deserved promotion to Sales Manager. His dedication and proven track record in driving results make him an ideal fit for this role. I’m confident he will continue to make a significant impact as he takes on this new opportunity,” noted Uphus. Meyer added,
“I am honored to have been selected for the sales manager role. I am excited to use the knowledge and experience I have gained throughout my tenure at Felling Trailers to assist our sales team as we continue to grow the Felling brand.“
Uphus and Meyer have built a strong foundation during their years with Felling Trailers. Both started on the production floor, learning the various aspects of the production process before transitioning to parts sales and eventually moving into trailer sales. These roles served as building blocks, contributing to a solid understanding of Felling’s production capabilities and the numerous models offered. These leadership changes reflect Felling Trailers’ commitment to recognizing talent and fostering growth within the organization while positioning the company for continued success in the competitive trailer manufacturing industry. ■
About Felling Trailers, Inc.
Felling Trailers is a family-owned and operated Full Line Trailer Manufacturer located in Central Minnesota. Started in 1974, Felling Trailers, Inc. has grown from a small shop to a factory and office complex that today covers over 400,000 square feet. Felling’s pride and differentiation is its customized trailer division. Its engineers utilize the latest Industry-leading design techniques, and its experienced metal craftspeople use cutting-edge technology to turn its customers’ conceptual trailer needs into tangible products. Felling has provided innovative trailer solutions to the transportation industry for 50 years. Felling Trailers’ current capabilities allow them to provide a high-quality product that is distributed across North America and internationally. Felling Trailers, Inc. is an ISO 9001 Certified Quality Management System Company, WBENC-Certified WBE, and an Equal Opportunity Employer.
For more information, contact 1-800-245-2809, sales@felling. com, or visit them on the web at www.felling.com. Follow on Facebook (Felling Trailers, Inc.), Instagram, and LinkedIn.
Rubicon Disaster Relief, Donates Truck to Support Communities Nationwide
ELKHART, Ind. — Lippert Components, Inc. (Lippert™), a supplier of a broad array of highly engineered components for the leading original equipment manufacturers (“OEMs”) in the recreation and transportation product markets and the
related aftermarkets of those industries, is proud to announce its new partnership with Team Rubicon, a global disaster relief organization that leverages the skills and experiences of military veterans to help communities affected by disaster. As part of this collaboration, Lippert has donated a fully accessorized truck to further bolster Team Rubicon’s relief efforts and provide vital support to communities across the nation.
With a shared commitment to giving back, Lippert’s donation of the truck will enhance Team Rubicon’s ability to deploy quickly and efficiently to areas impacted by natural disasters, providing essential aid where it’s needed most. The truck will serve as a mobile hub for their operations, helping deliver supplies, transport volunteer teams, and provide direct assistance to communities in crisis.
“Lippert is proud to support Team Rubicon and the incredible work they do,” said Shane McNallie, Sr. Vice President of Sales for Lippert’s Automotive Division. “Supporting local communities and using Business as a Force for Good in the World is the foundation of our company, and we know that by providing this truck, we can help Team Rubicon make a meaningful difference in the lives of individuals and families who are struggling after a disaster.”
Since its inception, Team Rubicon has responded to numerous natural disasters, from hurricanes and wildfires to floods and tornadoes. By combining the talents of veterans with a network of volunteers, Team Rubicon has established itself as a leader in the field of disaster relief.
“We are incredibly grateful for the generous support from Lippert,” said Jeff Byard, Sr. Vice President of Operations for Team Rubicon. “The donation of this truck will continue to enhance our ability to mobilize quickly and provide critical services when disaster strikes. It’s a testament to Lippert’s commitment to giving back to the communities they serve, and we’re proud to partner with such an outstanding company.”
The truck donated by Lippert to Team Rubicon has been expertly outfitted with high-quality products from CURT®, Ranch Hand® , ensuring it’s fully equipped to meet the demands of disaster relief operations. This specially outfitted truck will be touring the country, making appearances at key events, including the Professional Bull Riders Camping World Team Series, and will be officially presented to Team Rubicon at SEMA 2025.®, and UWS.
For more information about Team Rubicon and to learn about this build and how you can support their mission, please visit Team Rubicon partnership page on the Lippert Corporate site. ■
About Lippert
LCI Industries (NYSE: LCII), through its Lippert subsidiary, is a global leader in supplying engineered components to the outdoor recreation and transportation markets. We believe our innovative culture, advanced manufacturing capabilities, and dedication to enhancing the customer experience have established Lippert as a reliable partner for both OEM and aftermarket customers. For more information, visit www.lippert.com.
From Small-Town Roots to Global Impact: Stellar Celebrates 35 Years
GARNER, Iowa — Stellar Industries, a 100% employee-owned and -operated manufacturer of high-quality mechanic and service trucks, service cranes, service truck and van accessories, tire trucks and manipulators, hooklifts, fuel and lube trucks and trailers, celebrates its 35th anniversary this year, marking a legacy of innovation, growth and customer-centric service.
Founded in 1990 by three ambitious entrepreneurs — Francis Zrostlik, Jim Vlaanderen and Gary Bomstad — Stellar began its journey as the first U.S. company to design and manufacture a domestic hydraulic hooklift. Over the past three and a half decades, Stellar has grown from a small-town operation in Garner, Iowa, to a global force in the construction, waste and work truck industries.
“We are incredibly proud of the 35 years of progress Stellar has made,” said Dave Zrostlik, President of Stellar. “What began as a small, dedicated team working tirelessly to create reliable, high-quality products has evolved into a company that impacts industries across the globe. Our employees have been the key to our success. Some of them have been with us
since the very early days of the company’s existence, bringing their passion and expertise to every product we create. The company’s accomplishments reflect their hard work and the relationships we’ve built with our customers and distributors.”
A Legacy of Innovation and Leadership
Stellar’s journey has been marked by groundbreaking products and innovations. In 1999, the company introduced its first telescopic service crane, which quickly became a game-changer. Since then, Stellar has continually expanded its product portfolio, offering market-leading solutions such as patented aluminum mechanic truck bodies, tire handling equipment, hooklifts and more.
In 2023, Stellar achieved a monumental milestone by becoming 100% employee owned. The transition to 100% employee ownership has further deepened the sense of commitment and pride within the workforce, allowing
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each team member to directly benefit from the company’s growth and achievements. Stellar now has more than 800 employee-owners, each of whom is integral to the company’s day-to-day operations and long-term strategy.
“This transition to 100% employee ownership was a gamechanger for us,” said Zrostlik. “This shift has further cemented a culture of accountability and shared success, where everyone is aligned in driving Stellar forward. It’s a powerful incentive for excellence because every employee has a personal stake in our continued success.”
Growth from the Ground Up with Stellar’s Own Manufactured Equipment and Strategic Acquisitions
Since its founding, Stellar has not only built a strong foundation through the design and manufacturing of its own equipment but has also grown through strategic acquisitions that have fueled its expansion.
Stellar has strategically acquired other like-minded companies to broaden its product offerings and strengthen its position within the industry. These acquisitions have allowed Stellar to expand into new markets and further solidify its leadership in the work truck solutions sector.
One of the most significant acquisitions in recent years was the purchase of Elliott Machine Works of Galion, Ohio,another rural American-based company that shares Stellar’s commitment to quality. By bringing Elliott Machine Works into the Stellar portfolio of products, the company added a renowned line of fuel trucks, lube trucks, water trucks, lube skids, vacuum tanks and other mobile service equipment. This acquisition not only expanded Stellar’s reach into new markets but also aligned with its core values of providing reliable, durable equipment that meets the evolving needs of industries across the globe.
Expanding Globally, Staying Rooted in Community
Though Stellar’s roots are firmly planted in the heartland of America, the company’s impact is felt on a global scale.
The company was recently recognized with the prestigious E Award for exports, honoring its success in expanding its global footprint. Stellar’s presence at bauma 2025 in Germany, marking the company’s first appearance at the international exhibition, reflects its growing reach.
Alongside its global growth, Stellar has remained deeply committed to its local community. The company’s foundational values are rooted in the belief that success should benefit not only the business but the area it calls home. Since its 30th anniversary, Stellar has made several significant contributions to the community. These include the donation of a collaborative robot (cobot) to North Iowa Area Community College (NIACC) to enhance its advanced manufacturing program. Additionally, Stellar’s commitment to local youth is evident in the development of the Stellar Sports Complex, a state-of-the-art facility that provides opportunities for recreational sports and community engagement. By investing in the development of its local infrastructure, Stellar has helped ensure that its success not only benefits the company but fosters growth, education and opportunity for future generations in Garner and beyond.
Looking to the Future
As Stellar celebrates this notable anniversary, Zrostlik looks ahead with excitement. “Reaching 35 years is an incredible milestone, but we’re not stopping here,” said Zrostlik. “We’re continuously looking for new challenges and ways to improve. The future is bright, and we’re ready to take on the next problem and find innovative solutions for it.”
For more information about Stellar, please visit stellarindustries.com. ■
About Stellar
Stellar was founded in 1990 in Garner, Iowa, and has since expanded operations to multiple U.S. locations. Stellar is a 100% employee-owned and -operated manufacturer of high-quality work trucks, service cranes and accessories, in addition to trailers. Through the innovative, growing product line and an expanding distribution network, the company has gained an international presence and become the No. 1 productivity choice in many markets.
CTS Custom Trailers Delivers First Aluminum Hydraulic Tilt Trailer for HighPerformance Catamarans
MUSCATINE, Iowa — CTS Custom Trailers is proud to announce the successful delivery of its first allaluminum hydraulic tilt trailer to Performance Boat Center and Performance Powerboats for the latest P420 — a next-generation high-performance catamaran.
Traditionally, tilt trailers for performance catamarans have
been constructed from steel and hot-dip galvanized prior to painting to combat corrosion. While effective, this process often leaves a rough finish beneath the paint, and corrosion can still develop over time without proper maintenance.
CTS has reimagined this standard by introducing an aluminum tilt trailer that combines durability with a
cleaner, more refined appearance. The result is a lowmaintenance trailer that naturally resists rust, maintains structural integrity, and preserves its aesthetic over time.
This first-of-its-kind aluminum hydraulic tilt trailer features a fully reinforced and ballasted frame designed for optimal safety and balance. It includes an aluminum gooseneck frame with an oversized integrated toolbox and a dedicated control box for the electronic and hydraulic systems.
Additional premium features include:
• 12K electric/hydraulic tongue jack
• Triple 8K galvanized torsion axles with 8-lug Air-Tight hubs
• 17.5” forged Alcoa wheels with commercial-grade tires
• Mounted spare with spare hub assembly
• Full-length decking
• Side marker LED lighting every 3 feet
• Dual pairs of stop/tail/turn lights
• DOT-compliant strobes
• DOT-compliant tie-downs
• Upgraded bow ladder
• Custom SeaDek package
CTS Custom Trailers will offer aluminum tilt trailers on a limited basis for select high-performance catamaran models.
“Our team continues to push innovation forward in both design and build quality,” said Jon Smiley, VP of Sales for CTS Custom Trailers. “We’re excited to deliver this first aluminum tilt to such a respected partner in Performance Boat Center and Performance Powerboats, and we look forward to future collaborations.”
Customers interested in an aluminum tilt trailer can contact Jon Smiley directly at (239) 8727645 or email jsmiley@ctstrailers.net. ■
Dec-O-Art Showcases Made in America Labels
ELKHART, Ind. -- Dec-O-Art, located in Elkhart, Indiana, has established itself as a prominent leader in compliance and branding solutions. These “Made in America” labels reflect the strength, resilience, and dedication of the American workforce, embodying a level of quality recognized worldwide.
“Recently, we have noticed a growing trend among our customers who want to highlight their pride in American manufacturing. In response, we created five brand-new patriotic designs,” said Alexis Sindle, Sales Operations Manager.
These labels serve as an exceptional finishing touch for businesses looking to communicate their support for American manufacturers and products. They are highly versatile and particularly well suited for application on recreational vehicles, trailers, trucks, and an array of other products. Each label is engineered for durability, compatibility with various surface types, and ease of application, ensuring that they meet the practical needs of our customers.
Sharp Manufacturing was among the first customers to purchase these new patriotic labels. President Heather Anderson remarked, “I was very pleased to see that Dec-O-
Felling
Trailers Bolsters
Art has started offering a larger variety of these labels. We began using American Made decals on our trailers about a year ago because we felt it was important to let customers know they are supporting an American business and receiving an American-made product. We fabricate and manufacture our trailers from the ground up in Kansas, and we are proud to offer an American-made product.”
Dec-O-Art encourages their customers to demonstrate their commitment to American manufacturing and convey a powerful message through their labels, now available for purchase at www.dec-o-art.com. The new designs come in a variety of shapes and styles, with options for enhancement including a high-gloss Deco-Lens finish. Additionally, labels can be customized to feature your company name, logo, or website, further strengthening your brand identity.
Dec-O-Art stands as your premier source for comprehensive labeling and branding solutions, committed to providing exceptional service alongside a wide array of high-quality decals and labels. To discover how Dec-O-Art can elevate your business branding and visibility, please visit www.dec-o-art. com or contact the sales team today at sales@dec-o-art.com. ■
Sales Team, Adding Wojick and Williamson
SAUK CENTRE, Minn. – Felling Trailers, a leading manufacturer of industrial and commercial trailers, is pleased to announce the addition of two experienced sales professionals to its team: Terry Wojick as the Northeast Regional Sales Manager and Justin Williamson as the North Central/Inside Sales.
Terry Wojick brings over a decade of expertise in heavy equipment operation, transportation, and sales. Prior to joining Felling Trailers, he held several key positions that contributed to his extensive knowledge and skills in the industry. Most recently,
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he worked as a territory sales representative for Vermeer All Roads, where he became familiar with Felling Trailers’ highquality product line. Based in Upstate New York, Terry will be responsible for all sales development, activities, and dealer support in the following states: Maine, New Hampshire, Vermont, New York, Rhode Island, Massachusetts, New Jersey, Maryland, Delaware, Connecticut, Pennsylvania, and Washington, D.C.
“I chose to join Felling Trailers because I have previously sold their trailers and remember how high-quality and well-built they are,” Wojick said. “I’ve been involved in the equipment industry for a long time, and it’s a passion of mine. I have experience in both inside and outside sales, and with Felling, I finally get the chance to work directly for a manufacturer. I love the close-knit culture of the company and appreciate how it remains grounded in its roots—receiving a handwritten note from the CEO welcoming me to the team was something I had never experienced before.”
Jake Meyer, Felling Trailers’ sales manager, believes Terry’s real-world experience with heavy equipment will significantly benefit interactions with dealers and end users. “Terry’s background is invaluable; having run the equipment himself, he understands how crucial it is to have the right trailer for transportation,” stated Meyer.
Justin Williamson brings over fourteen years of sales and service experience, successfully building strong customer relationships and driving growth across diverse markets in greater Minnesota. He began his career in the equipment industry in 2021 as the new business development manager for Erskine Attachments LLC, a Minnesota-based manufacturer with a broad product line of attachments for skid steers, mini skid steers, and compact tractors. “For the last 4.5 years, I sold skid steer attachments, and many of my former customers were Felling dealers who always had great things to say about the brand,” said Williamson. Justin will focus on sales development,
dealer support, and inside sales throughout the Upper Midwest, including Minnesota, North Dakota, and South Dakota.
Familiar with the area, Justin and his wife recently relocated to the Sauk Centre area, having previously visited family nearby. Seeing the company’s strong community involvement and being a familyowned business, Justin felt it was the right fit for him. “I’ve always heard positive things about Felling Trailers from both current and past employees. They manufacture a quality product that people can stand behind, and I’m thrilled to join the sales team,” he stated. “We are excited to have Justin as part of our sales team,” said Jake Meyer, sales manager at Felling Trailers. “With his years of experience and commitment to serving customers and dealers, we are confident that he will be a valuable addition to our team.”
Felling Trailers is a family-owned and operated Full Line Trailer Manufacturer located in Central Minnesota. Started in 1974, Felling Trailers, Inc. has grown from a small shop to a factory and office complex that today covers over 400,000 square feet. Felling’s pride and differentiation is its customized trailer division. Its engineers utilize the latest Industry-leading design techniques, and its experienced metal craftspeople use cutting-edge technology to turn its customers’ conceptual trailer needs into tangible products. Felling has provided innovative trailer solutions to the transportation industry for 50 years. Felling Trailers’ current capabilities allow them to provide a high-quality product that is distributed across North America and internationally. Felling Trailers, Inc. is an ISO 9001 Certified Quality Management System Company, WBENC-Certified WBE, and an Equal Opportunity Employer.
For more information, contact 1-800-245-2809, sales@felling. com, or visit them on the web at www.felling.com. Follow on Facebook (Felling Trailers, Inc.), Instagram, and LinkedIn.
The Difference is D urability. The Quality is Hu
The Difference is D urability. The Quality is Hut chens.
The Differenc e is Durabi lity. The Quality is Hutchens.
