MAIN STAGE

The Main Stage at Marketing Live is where the macro challenges facing marketing leaders are tabled, discussed, and debated on stage. The rules of engagement are clear: NO HOLDING BACK! Learn how your peers are addressing the skills gap; what’s keeping them up at night; the Data Privacy elephant in the room; MarkOps - is anyone getting it right; the jenga-like MarTech stack in our orgs; how we find the balance between performance and innovation, and some insightful future gazing too!

Sponsored by

Sponsored by 10.30 State of MarTech in Australia

In this talk, Juan Mendoza will share research from The Martech Weekly on the state of the marketing technology industry in Australia. We will look at the intersection of privacy, artificial intelligence, unique Aussie Martech technologies, and the role of global platforms in how they will shape what we work on in the future. Our country is uniquely positioned to become a leading center of technology and marketing innovation, but are we ready to truly embrace it? Find out!

Juan Mendoza CEO/Founder, The Martech Weekly

11:45 The Great Divide: Addressing the gap between skills and tech in the marketing org

The digital skills talent pool continues to be one of the largest challenges facing marketing leaders. As technology continues to evolve at rapid rates, how do you build and develop a team capable of utilising the best-in-class tech stack? Join this panel of marketing leaders as they share their thoughts, challenges and approach to running the marketing function of the future.

Yvette Costi Chief Marketing Officer, Blooms The Chemist

Louise Cummins Chief Marketing Officer, World Vision

Peter Preston Senior Product Marketing Manager, Atlassian

Nicole McInnes Managing Director, Oceania, Weight Watchers

Danielle Zikman Head of Marketing, LinkedIn

13:00 Rethinking the MarTech Stack for Data Privacy

Data Privacy has never been more topical. With major breaches putting a scare through all organisations, what role, responsibility and accountability sits with marketing? Join this panel as they share their thoughts and approach to Data Privacy through a marketing department lens.

Dan Richardson Director, Head of Data APAC, Yahoo

Ian Bennett Commercially and Creatively Driven Leader, Marketing Advisory Practice

Ian Dejong Principal Strategist - Technology, Adobe

Sarah Miles Privacy Champion & Senior Privacy Officer, Australian Broadcasting Corporation

Juan Mendoza CEO/Founder, The Martech Weekly

14:15 Palaces of Innovation: The impact of platforms on creativity

Innovation and creativity don’t happen in a vacuum. Humans work better in groups, and the right platform provides a base for their collective imagination to flourish. In this session, Deane will look at the history of innovation and creativity, and how platforms serve to frame and guide your teams’ work, providing practical benefits around work processes, and freeing them to concentrate on reaching new levels of content effectiveness.

Deane Barker Global Director of Content Management, Optimizely (USA)

15:30

Restructuring the Marketing Organisation: The Grant Thornton Australia Journey [Fireside Chat]

Mona Lolas Executive Advisor and Board Director, Consultant, ICON APAC

Fraser McNaughton Chief Marketing Officer/President, Grant Thornton Australia/ICON Asia Pacific

Sponsored by 10:30

Navigating the (Complex) MarTech Landscape

Join this panel of respected MarTech thought-leaders as they deep-dive into the current martech landscape, the challenges with the evergrowing tech stack and how they’re tackling these challenges in their own organisations. See website for all panelists.

Tim Armstrong Director of Digital Capability and Data, Nova Entertainment

Satya

Upadhyaya

Former VP of Campaign Optimisation Marketing Capability & Change Citibank, NAB

Billy Loizou Area Vice President, Asia Pacific, Amperity

11:45

What’s Keeping Me Up at Night? The CMO Outlook

Technology, AI, Data Privacy, Skills Gap, First-Party Data - there’s never been a more exciting yet challenging time to be a marketer. But what are the biggest challenges facing marketing leaders, how are they addressing them, and where do they see the big changes in 2023 and beyond? Join this panel for an open discussion full of questions, answers, and debate!

Tara Moody Chief Marketing Culture Officer - Asia Pacific/ Global Marketing Experiences, IBM

Deanie Sultana Independent

Consultant, Momentum

Steffen

Daleng

Former Chief Marketing Officer, Booktopia

Joanna Robinson

Ex Chief Marketing Officer/University Lecturer, Chatime Group

Rajan

Kumar Co-Founder & CEO, The Lumery

13:00 MOps, MarOps, MarkOps, Marketing Operations: How, why, now!

Who’s driving technology, data, and processes in your marketing department? Technology evolution has fast-tracked the need for highly skilled Marketing Operations teams to drive proactive marketing performance. This panel will share insight into their MOps journey, the hurdles, the wins, and the strategies looking forward.

Euan

14:15 Orchestration for Radical Collaboration

Carly

Is your marketing data organisation ready for the future? Join Satya as he unpacks what skillsets and profiles are needed to organise and operate an effective, agile data-driven marketing function.

Satya

15:30

Balancing the Marketing Budget: Innovation, transformation & performance

Join these marketing leaders as they share their approach to balancing the marketing budget. They’ll delve into technology and innovation allocations, balancing in-house vs agencies, headcount and wage considerations, and how all of this overlays with meeting the performance expectations of the business. See website for all panelists.

Bronwyn

Janine

Tim