Elizabeth Schlum | Listing Book

LISTING YOUR HOME

About

Elizabeth is a former educator and uses her teaching skills to educate buyers and sellers about the intricacies of the Real Estate market. If you are buying, she will give you the pros and cons of each home before you make an offer. She wants to educate you and help you make the right decision. If you are selling, she will prepare a market analysis to show you the current market trends, comparable sales and make sure your home is competitively priced to bring the highest and best offer. Elizabeth is there every step of the way to walk you through the entire process, and make it easy on you. She will get back to you immediately with any questions you may have and make you her number one priority.

Elizabeth Schlum

Associate Broker

Our Story

Our doors opened in 1895, which makes Max Broock Realtors one of Michigan’s most experienced and refined brokers. We provide a real estate experience that is deserving of the elite. Our boutique brand is built upon our specialized knowledge and cultivated expertise in the luxury market.

At the age of 24, Max Broock started his business by showing one of his clients some desirable farm property in Detroit. That subdivision later became part of what is known today as Virginia Park, a historic Detroit neighborhood. In 1905, Max Broock assembled the Highland Park project for Henry Ford. Ferd Broock, Max’s son, continued the family business. Between 1937 and 1960 Max Broock Realtors influenced various areas throughout Metro Detroit. Many of the luxury residential communities in the greater Birmingham and Bloomfield area were developed under Max Broock Realtors’ meticulous guidance. In 1965 the grandson of Max Broock, Bowen Broock, opened the company’s first branch in Orchard Lake.

Max Broock Realtors joined the Real Estate One Family of Companies in 2002. The merger combined two third-generation family brokerages and united the extensive market knowledge they both possessed.

Max Broock/ Real Estate One

Max Broock/ Real Estate One 26,929

Coldwell Banker Schmidt

Berkshire Hathaway HomeServices

Berkshire Hathaway HomeServices

Five Star Real Estate

Coldwell Banker Weir Manuel

Greenridge Realty, Inc

Five Star Real Estate Greenridge Realty

KW Professionals

KW Royal Oak

KW Advantage

KW Professionals

HRC Realty, LLC

Real Living Kee Realty

Berkshire Hathaway Kee Realty

A Statewide Network

Our network of 90 offices and over 2,500 sales associates allows me to connect your home with serious buyers.

The largest Real Estate firm in Michigan

Closing nearly 7,000 more transactions than our closest competitor.

Being the largest is a result of thousands of little things done right, ensuring you the best representative in the transaction of your house. We’ve developed a system that produces success and you’re a part of it!

221,949

1.9Million

26,929

HAVING A SELLER’S AGENT

WHY IS IT SO IMPORTANT?

Working with an experienced real estate agent can offer numerous advantages when selling your house, compared to attempting to sell it on your own (For Sale By Owner or FSBO).

Expertise & Experience

I am a trained professional with extensive knowledge and experience in the real estate market. I understand the intricacies of the selling process, local market trends, pricing strategies, and negotiation techniques. My expertise can be invaluable in ensuring you get the best possible outcome from the sale.

Marketing & Exposure

I have access to a vast net work of potential buyers and other agents through Multiple Listing Services (MLS) and other marketing channels. I can create effective marketing campaigns to showcase your property to a wider audience, increasing the chances of finding qualified buyers quickly.

Professional Network

I work in a network of professionals, including mortgage lenders, home inspectors, title companies, and other experts. I can refer you to reputable professionals who can assist you with different aspects of the sale or any necessary repairs and improvements.

Pricing Guidance

One of the most critical aspects of selling a house is pricing it correctly. I can perform a comparative market analysis (CMA) to assess the value of your property based on recent sales of similar homes in your area. Accurately pricing your home is crucial to attracting potential buyers and avoiding overpricing or undervaluing the property

Negotiation Skills

Negotiating with buyers can be a complex process, involving various factors such as price, terms, and contingencies. I can act as an intermediary and negotiate on your behalf, ensuring that your interests are protected and that you get the best possible deal.

Paperwork & Legal Assistance

The process of Selling a home involves extensive paperwork, legal documentation, and contractual obligations. I will assist you in navigating through the paperwork, ensuring that all necessary documents are completed accurately and on time. I can also explain complex terms and conditions, protecting your interests throughout the transaction.

KNOWING THE BUYERS MARKET

85% of buyers find their new house via the internet, Real Estate Agents or signage. We have those top three channels covered. Our website gets 2.28 million unique visits per year and we circulate your listing throughout our large, yet localized agent network. We're the leading brokerage in Michigan, so our signs are the most recognized and trusted in our state.

As for the other 15% of buyers? We'll customize a listing strategy that can optimize the remaining four channels for you, too.

Real Estate Agent

Internet Friend Builder

For Sale Sign

Knew Seller

Print Ad

“ Liz brings experience and enthusiasm to the buying/selling experience. Shes always available and prompt in communications. ”

SETTING THE PRICE

ASKING PRICE BUYERS

Studies show that as percentages rise above Market Value, buyer interest plummets. It’s important to remember that price is dictated by the housing market, not your profit desire. Realistic pricing will achieve maximum price in a reasonable time.

THE PRICE IS RIGHT

ACTIVITY / MONTHS ON MARKET

Your property gets the most attention when it first comes on the market.

Be sure the asking price is attractive when both interest level and activity are at their highest.

“She was always available and ready to answer questions. We felt that she went above and beyond to give great service.”

“She was always available and ready to answer questions. We felt that she went above and beyond to give great service.”

UNIQUE VIEWS

Our large internet presence makes the difference in the time it takes to sell and the amount you net. Any sales associate can search the MLS and show the same homes, but our extensive online network will ensure your home has maximum marketing exposure.

MARKETING YOUR HOME

Top Broker Website In Michigan

Each listed property gets its own website withthe option of up to 50 photos, home floor plans and 360 virtual walkthroughs. Our openhouses are promoted on our site as well as a variety of others.

New Listing Alerts

This program recognizes buyers who have inquired about homes like yours and automatically sends them information alerts about your home. Plus, buyers can receive your property details at any time with any device (smartphone, tablet, computer, etc.).

Buyer Migration Trend Analysis

The Buyer Trend Migration report generates trends of past transactions in your area in order to see where the buyers are most likely to come from. This helps to focus the marketing of your home to those most likely to buy your house, which leads to a quicker sale. This report is exclusive to our brokerage, so it’s a unique and specialized marketing approach that will help in finding the buyer for your home before anyone else does.

Advertising

Our digital and print advertising reaches buyers across a variety of demographic groups that can be targeted by location.

Market Research

We have extensive knowledge of the real estate market and current market conditions. We integrate data from our internal databases and the Multiple Listing Service (MLS) to provide you a customized market analysis.

Schedule An Appointment

Buyers can set their appointments, view pictures, and see a description of your home online, 24 hours a day.

PREPARATION CHECKLIST

Exterior

The condition of your home’s exterior is most important when it comes to buyer appeal.

Interior

Warm, welcoming interiors will help buyers envision themselves living in a home.

Liz is a truly phenomenal realtor professional. She listens well and responds to listings quickly. We were new to the area and she patiently showed use many homes. But her best moments were when she said “No! This is not the house for you!” and reminded us of our “needed” list for our home. Liz, thanks for all your hard

She was very good at getting everything done in a timely manner. She was on top of every phase of the sale. I couldn’t have sold the house with out her

“Liz is excellent at what she does. Very communicative, responsive, honest and understanding. She found us a home even with us being out of state. My first choice for any real estate needs. Thanks so much for making everything smooth, easy and convenient.”

SHOWING CHECKLIST

Give potential buyers the best possible experience.

Draperies and window shades open (during daylight hours)

Lights turned on and bulbs replaced with high wattage bulbs where needed

Windows opened at least 30 minutes before showing (to circulate fresh air)

Doors between rooms open (to give an inviting feeling)

Fresh flowers placed on kitchen table and/or in the living room

Bathroom towels folded and toilet lid down

Floors cleaned

Garbage containers emptied

Closets and cupboards neat and tidy

Valuable property out of reach, out of sight, or locked away

Pets absent or contained (during showings)

Beds made and clothes picked up

Fireplace lit (in cooler weather)

Air conditioner turned on (in warm weather)

Appliances cleaned

248.302.4338 |

elizabethschlum@gmail.com

Elizabeth was awesome to work with! She was very responsive, listened to what we wanted and made adjustments as needed, and consistently updated out listings so we had plenty of options. She went on a ton of house tours with us and kept up her positive energy and helpfulness the whole time. We felt like we could be totally honest with her and consult with her on how we felt about each home. I’d definitely recommend her!