The Berg family provides
the Finnish people with food favourites from the country next door Berg Trading is a private sales company and agent that imports high quality foodstuffs mainly from Sweden, but also from Germany and Italy. From earlier experience they know that quality and reliability are the most important criteria when choosing a logistics partner, and for a few years now all of their transport has been handled by Scandic Trans vehicles. The company’s history dates back around 20 years. Haulier Sven Berg transported pastry and meat products all around Ostrobothnia, and when Dan Cake shut down their business in the area, the idea of importing products of their own started to grow. “My father was familiar with the majority of the retailers in the area through his work, and that’s how it all started,” says Magnus Berg, one of the sons involved in the company since 2004. Berg Trading in its current form was founded in 2007 and over the years the range has varied with different products and brands. “We started collaboration with Leksands Knäckebröd Ab, Sweden’s second biggest manufacturer of crisp bread, already in 1999. Nyåkers Pepparkakor, which is one of the oldest ginger bread bakeries in Sweden, with a very long history, has for many years been a part of our selection and since 2015 we have imported different beverages from Herrljunga Cider, mainly cider, but also mulled wine and Christmas root beer,” Magnus tells us. A few other brands are included in the product range, and when choosing them, the first thing to do is to look at the Finnish market and what sells here.
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