Welcome Letter

welcome

Hi, I’m Kristin… your soon-to-be BFF and new social media coach. I hope you’ve been staying positive and testing negative. Thanks for picking up or downloading this book – I can’t wait to help you and your business in the strangest of times.

The calendar reads 2021 now, but we are all still facing the unprecedented effects of the COVID-19 crisis. Last year’s events have permanently impacted the way we live, and the way we do business. Small business owners like you are being faced with challenges that you most likely never even thought of when writing out that business plan. For most of us, our emotions are running high and there’s a lingering uncertainty towards our future.

But right in the middle of this craziness is actually the perfect time to shake things up in your business, and educating yourself with what I’ve got for you on the following pages is the first click in the right direction. As you flip through this book, you’ll find it’s laid out in four chapters. I’m covering why it’s so important to get your business on Instagram now and how you can use this social platform as part of the solution to ensure your business survives and thrives in the upcoming year. I’ll walk you through the vital first steps, the strategies, and the solutions you can implement today. I’ve packed the back of this book with checklists and worksheets that will help you navigate the beginning of your Instagram journey. I’ve also included my Instagram Dictionary to keep you from getting hung up on any technical lingo. By the end of this book, you’ll have a solid understanding of how and why you can use Instagram in your business, a completed Instagram profile, and even your first seven posts ready to go.

I’m honored to guide you through harnessing the power of Instagram in the wake of the pandemic. Despite the tough situations we find ourselves in, you’re here today, so I know you’ve got exactly what it takes to tackle this online journey, too. So, wash your hands and sanitize that desktop... Let’s do this!

Social distancing might be in. But that doesn’t mean social connection is out.