John Rolfe Family YMCA Board of Management Handbook

John Rolfe Family YMCA

John Rolfe Family YMCA Board of

BOARD CHAIR LETTER

Hello John Rolfe Board Member,

On behalf of the John Rolfe YMCA, I welcome you as Member of the 2023-2025 John Rolfe YMCA Board of Management.

The John Rolfe YMCA has been in service to the Henrico County community since 2005. It is through innovative programs, creative events, and targeted partnerships that John Rolfe Y is seen for more than the typical, “gym and swim.’ It is our intent that such collaborative efforts prove our branch to be a safe space striving to meet the needs of all who enter.

As a John Rolfe Board Member, you are more than just a Volunteer. The diversity of our Board offers an array of perspectives, skillsets, and lived experiences where each voice is recognized and appreciated. We value this diversity as such contributions seek to make a meaningful and intentional impact in the community.

The attached manual provides insight into the many programs offered by the YMCA. As we work together to cultivate special programs that align with the John Rolfe YMCA legacy, it is our hope that your individual volunteer experience provides you with a sense of pride, satisfaction, and happiness.

Again, welcome to the John Rolfe YMCA Board of Management. We appreciate your willingness to serve.

L. Frances Brown

L. Frances Brown Board of Management Chair

NEW BOARD MEMBER CHECKLIST

I. Attend a new board member orientation

a. YMCA Greater Richmond Association (Association Resource Center)

b. Schedule meeting with a current Board Member for Coffee

two times during the year

II. Schedule a visit with our signature programs

a. Moving Forward

b. Parkinson Movement

c. Aging Strong

d. Social Needs Navigation

III. Select a John Rolfe Y Committee to Serve Upon

a. Philanthropy

b. Board Development

c. Mission Equity Inclusion

IV. Give to the Annual Campaign at a Chairman’s Round Table (CRT) Level

a. Campaign & develop two additional relationships with donors. The goal leading to new donor base for the Annual Campaign

V. Identify one potential Board Member to recommend to Board Development

EXPECTATIONS OF A BOARD MEMBER

BOARD OF MANAGEMENT YMCA OF GREATER RICHMOND

Your volunteer experience is important to us. This document should help clearly outline expectations, roles and responsibilities and identify the profile of an engaged volunteer. We want to thank you for your commitment and service to the Y and your community. You are the Y!

Expectations:

Attendance – Be present!

• Strive to attend 80% of meetings a year (board and committee)

• Join and actively participate on a committee

• Attend at least 2 additional Y activities

Service – Be involved!

• Be knowledgeable of programs and services by visiting them

• Contribute your personal gift and secure at least 2 others

• Become a leader in the Annual Giving Campaign

• Avail yourself to assisting leadership staff when called upon

Promote – Be heard!

• Understand the goals of the organization and help involve at least 2 new people

• Enthusiastically support the Y, staff and volunteers

Roles and Responsibilities:

• Be an Ambassador – speak often and with enthusiasm

• Be an Advisor – share your personal and professional skills and talents

• Provide Access – open doors that will further the mission of the organization

• Provide Affluence - be able and willing to financially support the organizational needs through both a personal gift and obtainment of others

• Provide Assistance – volunteer your time and talent in programs

Engaged Member Profile:

• Committed - to the YMCA, its vision and mission, its principles and practices

• Connected - to the communities served by the YMCA

• Communicate – with comfort and ease around the YMCA its mission, cause and focus

• Constituency – board member reflects a segment of the community the Y is serving

• Capacity – support the efforts in helping fund the future of the organization

BRANCH PROFILE

OFFICIAL NAME: John Rolfe Family YMCA branch of YMCA of Greater Richmond

HISTORY:

Organized in 2005

Chartered March 30, 2005 by YMCA of the USA

Located in the John Rolfe Commons Shopping Center, above the Publix grocery store, 15,000 sq. ft.

LOCATION: 2244 John Rolfe Parkway

Henrico, VA 23233

Phone: 804.360.8767

FAX: 804.237.8497

www.ymcarichmond.org

www.johnrolfeymca.org

BOARD OF MANAGEMENT

L. Frances Brown, Chair, Board of Management

Board of Management: 11 volunteers

STAFF: William Thornton, Executive Director of John Rolfe YMCA & Vice President of Community Health

Full-time Staff: 9; Part-time Staff: 30+

JOHN ROLFE FAMILY YMCA

12244 John Rolfe Parkway, Henrico, VA 23233

• 804-360-8767

• ymcarichmond.org

BRANCH PROFILE

YOUTH DEVELOPMENT School Buddies

School Buddies tutoring program utilizes trained volunteers to provide learning support in reading and math for 50 students at Pinchbeck Elementary. Students also receive math kits, reading-level appropriate books, and enrichment activities like free swim lessons, and summer camp. Students are also provided the opportunity to explore STEAM programs including Lego Robotics, STEAMpower!, and Dance.

HEALTHY LIVING Moving Forward

This pediatric cancer survivorship program helps up to 15 youth regain their strength, endurance and confidence after cancer through weekly one-on-one personal training sessions. To support the health and wellness of family members, the Y provides a family membership and summer camp experiences for siblings.

Parkinson’s Support Program

The Parkinson's Movement program brings individuals with Parkinson's disease and their caregivers together weekly to improve agility, balance, and strength and to socialize and support one another. The program is led by staff trained in the Parkinson's PWR!Moves program and will serve over 50 people.

Mental Health First Aid

Provide Mental Health First Aid training to the community to help others developing mental health problems or experiencing a mental health crisis. We will facilitate two mental health community conversations helping people learn more about mental health issues and provide 100 mental health toolkits to help people cope with mental and behavioral health concerns.

SOCIAL RESPONSIBILITY Open to All

The John Rolfe Y will provide 116 families with nearly $60,000 in financial assistance. By offering subsidized memberships and programs, we remove financial barriers that may prevent members of our community from achieving their wellness goals, engaging their children in enriching programs and activities, and building social networks and friendships through the Y.

Social Needs Navigation

Through our Social Needs Navigation service, over 100 people each year are connected to resources, including housing, food, transportation, employment, and medical services, so they can move from crisis to thriving.

YMCA OF GREATER RICHMOND ACRONYMS AND TERMS

1854 Society – Planned giving society.

Annual Campaign – Atlee Station’s annual sustaining campaign

ARC – Association Resource Center; the corporate offices of the YMCA of the Greater Richmond at 2. W. Franklin St. in Richmond, VA.

ASC – After School Care

ASY – Atlee Station Family YMCA

BB – Bright Beginnings – During the month of August, we take roughly 65 children who are currently in our programs on some level of assistance back to school shopping for two new outfits, a pair of shoes and socks, a jacket, and a backpack full of school supplies so that they can start their school year off prepared and confident.

Blue Ridge Leader’s School – Weeklong Summer Camp. Teen leaders work all year to try and attend.

Camp Winnipeg – Day Camp Name

CILT – Campers in Leadership Training – Summer Leadership Program for rising 9th and 10th graders.

(CG) – Community Gift Divisions.

CRT – Chairman’s Round Table, a donor who gives $1,000 to the campaign.

CW – Child Watch

GX – Group Exercise Classes

HKD – Healthy Kids Day

JR – John Rolfe Family YMCA

JLC – Junior Leader’s Club

LYBUNT – Last Year But Not This Year (Annual Campaign)

Leaders – Our Leader’s Club Participants

LC – Leader’s Club

LG – Leadership gifts (defined as a gift of $1,000 or more)

LIT – Leaders in Training – Summer Leadership Training Program for rising 6th – 8th graders.

LTS – Learn to Swim

YMCA OF GREATER RICHMOND ACRONYMS AND TERMS

LTS – Learn to Swim

MMO – Mom’s Morning Out

NVO – New Volunteer Orientation with your branch

PH – Patrick Henry Family YMCA

PNO – Parent’s Night Out

PT – Personal Training

SYBUNT – Some Year But Not This Year (Annual Campaign)

SME – Subject Matter Expert

YD – Youth Development

YGR – YMCA of Greater Richmond (this is our association of YMCA’s that includes all the YMCAs in Richmond, Chesterfield County, Goochland County, Petersburg, Henrico County, and Camp Thunderbird.

YGRNVO – Greater Richmond YMCA new volunteer orientation

YFIT – Wellness/Goal Setting check-in appointments w/staff members. They can be scheduled at any time.

YMCA of the USA – National Resource Office as the YMCA is a federated organization located in Chicago, IL.

YS – Youth Sports

BOARD OF MANAGEMENT AND COMMITTEES CALENDER OF EVENTS

Board Development Committee meetings are held the 2nd Friday of the month from 8:00-9:00am

Board of Management meetings are held the 3rd Tuesday of the month from 4:30-6:00pm

Philanthropy Committee meetings are held the 2nd Monday of the month from 5:30-6:30pm

Mission Equity & Inclusion meetings are held the 4th Thursday of the month from 5:30-6:30pm

BOARD OF MANAGEMENT MEMBERS

BOARD

CHAIR

L. Frances Brown

BOARD MEMBERS

Tiffany Olds Heather Crouch Lee Dranoff

Ray Ferguson Brandy Rollins Rob Targos

Bob Tatti Conchy Martinez Rebecca Gwilt

VICE CHAIR

Vacant

L. Frances Brown

Jared Schultz

BOARD OF MANAGEMENT COMMITTEE MEMBERS

BOARD DEVELOPMENT

PHILANTHROPY MISSION, EQUITY & INCLUSION

Chair: Bob Tatti Chair: Vacant

Lee Dranoff Lee Dranoff

Chair: Heather Crouch

L. Frances Brown

Bob Tatti Bob Tatti Lee Dranoff

L. Frances Ray Ferguson

L. Frances

BOARD OF MANAGEMENT CONTACT LIST

Name (Spouse/Partner)

Committees Address (Company/Business/Home) Phone Birthday E-Mail / Other

Lee Dranoff (Robin)

Philanthropy, MEI, BD

Bob Tatti (Karen)

Philanthropy, BD (Chair)

Ray Ferguson (Carol)

Philanthropy

Heather Crouch (Gabe)

MEI (chair)

L Frances Brown (Ron)

Board Chair

Philanthropy, MEI, BD

Brandy Rollins

Tiffany Olds

Conchy Alvarez

Virginia Credit Union. EVP-Lending

W: P.O. Box 900110, Richmond, VA 23225

H: 2529 Northwind Pl Richmond, VA 23233

H: 11304 Cedar Station Ct. Richmond, VA 23233

H: 792 Cedar Run Trail, Manakin Sabot, VA 23103

H: 11941 Blandfield St. Richmond, VA 23233

H: 4620 Barnetts Rd, Charles City, VA 23060

W: Anthem, 2015 Staples Mill Rd, RVA 23230

H: 2705 Elkridge Circle, RVA 23223

W: St. Andrew’s School, 227 S. Cherry St

H: 13531 Reynard Ln, Henrico, VA 23233

W: GRASP, 2821 Emerywood Pkwy, Suite 204, Richmond, VA 23294

Rob Targos

Rebecca Gwilt

Jared Schultz

H: 267 Pumpkin Pl, N. Chesterfield, VA 23236

H: 8902 Norwick Circle, Henrico, VA 23229

W: Nixon Gwilt Law

H: 10404 Servo Dr. Glen Allen, VA 23060

W: VCU, Dept. of Rehabilitation Counseling, Box 980330, RVA 23298

JOHN ROLFE FAMILY YMCA

12244 John Rolfe Parkway, Henrico, VA 23233

• 804-360-8767

C: 804-967-9199 Sept 22 lee.dranoff@vacu.org

C: 804-677-1197

H: 804-360-5260 May 26 rjtat24@aol.com

H: 804-527-6483 Sept 28 ray.ferguson@penfedrealty.com

C: 804-514-1665 July 18 hcrouch93@comcast.net

C: 804-332-3862 Oct 25 mrsrichmondbrown@gmail.com

C: 804-305-7589 Dec 4 brandy.rollins@anthem.com

C: 804-638-0058 Feb 24 tpattonp@gmail.com

C: 804-502-3226 Apr 1 conchyalvarez9@gmail.com

C: 917-359-9549 Nov 17 rgtargos@gmail.com

C: 757-846-4936 Aug 16 rebecca.gwilt@nixongwiltlaw.com

C: 435-512-6702 Aug 27 schultzjc@vcu.edu

• ymcarichmond.org

JOHN ROLFE AND COMMUNITY IMPACT STAFF CONTACT LIST

Name

William

Faithea

Ian

Berkeley

Lisa

Lesli

Jamal Riley (Sabrina) Association Chaplain

Karlyne Snead (Ray)

2824 McManaway Drive Midlothian, VA 23112

Community Health Project Manager 2216 Accomac St Richmond, VA 23231

Stephanie Davis (Tom)

Registered Dietitian

Jackie Wilson (Dominik)

Social Needs Navigator

12025 Amber Meadows Lane Midlothian, VA 23114

3495 Cedar Plains Rd Sandy Hook, VA 23153

C: 804-3876187

C: 804-7482326

C: 804-2221827

C: 804-4004915

C: 804-3863970

Aug 29 becklongl@ymcarichmond.org

Jan 13 rileyj@ymcarichmond.org

Jun 11 sneadk@ymcarichmond.org

Jun 29 daviss@ymcarichmond.org

Nov 13 wilsonj@ymcarichmond.org

BOARD CHAIR

TERM: Two-year term beginning January

RESPONSIBILITIES:

Board Meetings

• Preside over meetings

• Recommend agenda items; approve meeting agenda

Identify and Recruit New Board Members

• Serve as a member of the board development committee and assist with the board recruitment process

Be an advocate for the John Rolfe Family YMCA

• Assist in educating the community about the YMCA.

• Participate in the Annual Campaign.

• Encourage the Board to support the Annual Campaign with time and gifts.

• Assist with calling on board members for their campaign pledge.

• Represent the Petersburg Family YMCA at YMCA of Greater Richmond Association events and community events

Advise/counsel the Executive Director

• Be a set of eyes at the Y and in the community for the director and staff.

• Communicate positive and negative feedback that you see or hear.

• Act as a sounding board/advisor for the Executive Director as issues arise with members or facility.

Monitor the Strategic Plan for the Board

• Empower and encourage the Board’s work to filter through the strategic plan via committee/task force

VICE BOARD CHAIR

TERM: One-year term beginning January

RESPONSIBILITIES:

Serve as the incoming board chair for a two-year term upon the completion of their year as vice chair

Board Meetings

• Preside over meetings in the absence of the board chair

• Assist in the planning of the board agenda

Identify and Recruit New Board Members

• Serve as a member of the board development committee and assist with the board recruitment process

Be an advocate for the John Rolfe Family YMCA

• Assist in educating the community about the YMCA.

• Participate in the Annual Campaign.

• Represent the John Rolfe Family YMCA at YMCA of Greater Richmond Association events and community events in the absence of the board chair

PAST BOARD CHAIR

TERM: One year term beginning January

RESPONSIBILITIES:

• In the absence of the board chair, preside over advisory board meetings

• Serve on the board development committee

• Represent the board to corporate office meetings, functions, and socials in the absence of board chair

• Provide input, advice, and insight as needed

BOARD COMMITTEES

BOARD DEVELOPMENT COMMITTEE

• Appointed by the chair for a two-year term

• One member of this committee will be designated the chair

• Assess strengths/weaknesses of the board yearly based on association’s long-range plan and branch’s needs

• Prospect, identify, cultivate, and nominate potential board members

• Provide a board orientation program for new board members

• Meets throughout the year

PHILANTHROPY COMMITTEE

• Volunteers serve a minimum of two years

• Provide direction in all aspects of the annual campaign including donor cultivation, volunteer cultivation, prospects, and the calendar of dates

• Meets throughout the year

• One member of this committee will be designated the chair

MISSION, EQUITY & INCLUSION COMMITTEE

• Consists of board, YMCA, and community members for two-year terms

• Helps connect the YMCA’s mission work with community needs

• Organizes this work in subcommittees or task forces to accomplish tasks

• Meets throughout the year

BOARD TASK FORCES

• Created under the Mission Equity & Inclusion Committee

• Limited to specific projects/issues/activities within a specified amount of time

• Once the work has been completed they no longer meet

• Will work from a chart of work created by the Board Chair and Executive Director

• Will consist of a chair who will be responsible for leading meetings, holding participants accountable, and will report to the board

• Will consist of members who may or may not come from the board

• Will have a staff person assigned to them who will provide logistical support, information as needed, and will be responsible for implementation

BOARD DEVELOPMENT COMMITTEE

COMMISSION

The Board Development Committee is commissioned by the chair of the advisory board. This committee is charged with evaluating board member effectiveness, managing the process of recruiting and retaining new board members, and succession planning.

COMPOSITION

Committee members are appointed by the chair of the board and will serve a two-year renewable term beginning in January. This committee will meet throughout the year on a regularly scheduled basis. Committee members will be selected from the current board as well as the YMCA’s membership or surrounding community if necessary.

RESPONSIBILITIES

1. Use a board assessment process/tool to identify the strengths and weaknesses of board members based upon the Association’s strategic plan, the needs of the Atlee Station Family YMCA, and the surrounding community.

2. Based upon the assessment, develop an annual plan for board member education and training.

3. Understand the board recruitment process is a year round function that includes developing board leadership and managing the nominating process to identify future board members.

4. In managing this process, they will utilize the board to assist with identifying potential board members. The committee will prioritize the cultivation and recruitment of prospective members based on assessments and need. A list of final candidates will be brought to the full board for approval.

5. Provide a board orientation program for all new board members.

6. Review the board member expectation list each year and revise where appropriate. All proposed changes will be brought before the board for approval.

7. Monitor board member participation in Y events, community events, campaign events, and attendance to board meetings, committee meetings, and task force meetings. Address board members that are not meeting expectations with the advisory board chair and the executive director.

8. Assist the chair with recommendations of potential committee and task for chairs and members based on the overall recruitment plan for new board members.

9. Work in close contact with the chair and executive director on all areas of board development.

10.Facilitate a board self-assessment as needed.

BOARD DEVELOPMENT COMMITTEE CHAIR

TERM: Two-year renewable term beginning January

SCOPE: The Board Development Committee will work to improve the overall effectiveness of board members. This work will include assessing the strengths and weaknesses of the board yearly based on the Association’s strategic plan, the needs of the John Rolfe Family YMCA and the surrounding community.

RESPONSIBILITIES:

• Presides over all committee meetings ensuring the agenda is followed and outcomes are reached.

• Sets the agenda for meetings based on the committee’s commission as given by the board of management’s chair.

• Manages the flow of conversation in the meetings to ensure everyone’s opinion is heard and the appropriate amount of time is spent in dialogue.

• Reports to the board chair, executive director, and the board of management as to the progress of the committee’s work.

• Ensures that minutes are taken at meetings and are properly distributed among committee members.

• Holds committee members responsible for assigned work.

• Utilizes staff to have the necessary documents, data, and materials needed for meetings.

MISSION, EQUITY & INCLUSION COMMITTEE CHAIR

TERM: Two-year renewable term beginning January

SCOPE: The Mission Equity & Inclusion Committee will work to support the goals of the branch and Association as identified by the board of management and the executive director. These goals are identified in the Association’s Strategic Plan and will be adopted to work towards improving the John Rolfe Family YMCA community.

RESPONSIBILITIES:

• Presides over all committee meetings ensuring the agenda is followed and outcomes are reached.

• Sets the agenda for meetings based on the committee’s chart of work as given by the board of management’s chair.

• Manages the flow of conversation in the meetings to ensure everyone’s opinion is heard and the appropriate amount of time is spent in dialogue.

• Reports to the board chair, executive director, and the board of management as to the progress of the committee’s work.

• Ensures that minutes are taken at meetings and are properly distributed among committee members.

• Utilizes staff to have the necessary documents, data, and materials needed for meetings.

MISSION, EQUITY & INCLUSION COMMITTEE MEMBER

TERM: Two-year renewable term beginning January

SCOPE: The Mission Equity & Inclusion Committee will work to support the goals of the branch and Association as identified by the board of management and the executive director. These goals are identified in the Association’s Strategic Plan and will be adopted to work towards improving the John Rolfe Family YMCA community.

RESPONSIBILITIES:

• Attends all meetings called by the chair.

• Actively participates in discussion and fully engages in the work of the committee as outlined in the committee’s chart of work.

• Completes any assignments given by the chair in a timely manner.

• Regularly communicates to the committee chair, executive director, and other committee members as needed.

• Works to ensure that objectives are met.

PHILANTHROPY COMMITTEE CHAIR

Thank you for taking on this very important role! Your leadership enables the YMCA to be Open to All.

RESPONSIBILITIES:

• Inspire others to give by making your personal gift to the campaign before asking others

• Make 3 to 5 in-person visits with board members to ask for a gift

• Assist in identifying and recruiting two fellow board members who will also make in-person visits

• Represent the branch at approximately one association event

• Participate in approximately two branch campaign events

HOW DO WE MEASURE SUCCESS?

• Achieve 100% of the Board campaign goal by December 31 to provide momentum and signal the Board’s commitment to the success of the campaign

• Every Board member is asked in person to support the Campaign and to make 3 to 5 personal calls, providing leadership to the overall effort

• All Board members make a “stretch gift” to the Annual Campaign

• The average gift of Board members is above the Chairman’s Round Table level

• Achievement of 100% of the $55,000 campaign goal

KEY MEETING DATES

• Campaign Training / February Board Meeting

• Association Annual Celebration

• Branch Community and Major Gift Phase kick-off

• Branch Victory Celebration

February

March

April

June

PHILANTHROPY COMMITTEE MEMBER

Thank you for taking on this very important role! Your leadership enables the YMCA to be Open to All.

RESPONSIBILITIES:

• Inspire others to give by making your personal gift to the campaign before asking others

• Assist in recruiting volunteers to campaign for gifts of more than $1,000 to support the Y’s Case for Support

• Make in-person visits with individuals to ask for a gift

• Represent the branch at approximately one association event

• Participate in approximately four branch campaign events during the campaign

HOW DO WE MEASURE SUCCESS?

• Achieve 100% of the $55,000 campaign goal

• 80% of Chairman’s Round Table members renew their support

• 70% of leadership donors are asked to the support the YMCA through an inperson meeting

• 60% of all donors renew their support

• 20% of all donors increase their giving

KEY MEETING DATES

• Campaign Training / February Board Meeting

• Association Annual Celebration

• Branch Community and Major Gift Phase kick-off

• Branch Victory Celebration

February

March

April

June

ANNUAL CAMPAIGN SCHEDULE

January

• Board Phase

• Jan – Solicitor assignment worksheets available on SharePoint

March

• Marketing materials delivered to branches

• March –Annual Celebration

o Goal to have all board pledges confirmed

• March – Solicitor assignments due back to Philanthropy

• March – Association training with Annual Campaign Chairs, Campaign Phase Chairs, Board Chair, Executive Directors, Operations Directors

o Annual Campaign Toolkit made available during training

April

• April – Association-wide kickoff week for the Annual Campaign and training

o Focus in the branches for marketing will be Annual Campaign exclusively (April-May)

June

• June – 1854 Society Event, TBD

• Victory Celebrations

• June – Annual Campaign books close

September

• September – Board Summit

October

• CRT – late October

• Oct – Case statements finalized and added to Annual Campaign in SharePoint

• Oct – Staff Campaign Chair training

November

• Nov – End of year direct mail appeal sent

• Nov – Staff Campaign kick-offs

• Nov – CRT Reception at the VMFA

• Nov – List of monthly donors/EFTs sent to branches, begin to follow up with donors

• Nov – Association Campaign Chair breakfast meeting with branch campaign chairs, BB&T

• Nov – Thanksgiving cards sent to donors

• Nov – Staff Campaign ends

December

• Dec – Year-end LYBUNT clean-up mailing

• Dec – Final Staff Campaign pledges due to ARC

ANNUAL CAMPAIGN SCHEDULE

Annual Campaign Communication Timeline:

Week 1 April Branch kick-off and training

Week 2 April Story Email 1

Week 3 April Story Email 2

Week 4 April Story Email 3

Week 5 May Story Email 4

Week 6 May Story Email 5

Week 7 May Annual Campaign Clean Up mailing

Week 8 May Story Email 6

Week 9 June Celebrate victory!!

*Campaign report will be sent by Matt Rose to Executive Directors.

• Report will be sent to all Campaign Chairs.

• Branch Campaign Chairs should then forward this message out to board and campaign volunteers after adding branch specific information from the Executive Director.

Annual Campaign Toolkit:

- Solicitor Materials: Annual Campaign Guide, thank you notes, Campaign videos for email and social media

- Donor leave-behind materials: Overall Association case, Branch Case for Support, Pledge card, Your Dollars at Work

Year-Round Activities:

- Birthday Cards ($500+), First Time Donor Postcard, Acknowledgements

Important Dates:

- Philanthropy Chair Meetings – Feb 8, March 29, June 7, Sep 6, Nov 1, and Dec 13

- Annual Celebration – March 21, 5:30 p.m., Dewey Gottwald Center @ Science Museum

- 1854 Society Reception – May 23, 5:30 p.m. (Location TBD)

- Board Summit – September 22, 8:00 a.m.

- CRT Reception – November 2, 6:00 p.m., Bon Secours Training Center

JOHN ROLFE FAMILY YMCA

12244 John Rolfe Parkway, Henrico, VA 23233• 804-360-8767 • ymcarichmond.org

QUARTERLY CAMPAIGN SCHEDULE

Quarter 1: Board/Former Board/Staff Thank You

JANUARY

ARC: - 2022 Wrap-up Tax Letter (to All Donors including HFG members)

FEBRUARY

ARC:

- Mission in Motion/E-Newsletter

MARCH

ARC:

- Philanthropy Chair Meeting/AG Training (March 15, 7:30 a.m., Location TBD)

- Annual Celebration (March 21, 5:30 p.m., Science Museum)

Quarter 2: Bring Y to Donor

APRIL

ARC:

- Donor Loyalty Letter (5+ consecutive years)

MAY

ARC:

- Mission in Motion/E-Newsletter

- Loyalty and Legacy Society Event (5/23, 5:30 p.m., Location TBD)

JUNE

ARC:

- CEO Lunches ($5K+)

- Branch Philanthropy Chairs Quarterly Meeting (6/14, 8 a.m., Location TBD)

JOHN ROLFE FAMILY YMCA

12244 John Rolfe Parkway, Henrico, VA 23233

Branch: - Board Thank You to Staff

Branch:

- Board Campaign Wrap-up – Special thank you to board members.

- ED Thank You calls ($1,000+)

- Board Thank You calls/notes ($150 - $999)

Branch:

- Philanthropy Chair Meeting/AG Training (March 15, 7:30 a.m., Location TBD)

- Annual Celebration (March 21, 5:30 p.m. Science Museum)

- ED Thank You calls ($1,000+)

- Board Thank You calls ($150 - $999)

Branch:

- Spring Postcards

- Board Thank You calls (Donors $150-999)

- ED Thank You calls ($1,000+)

Branch:

- Loyalty and Legacy Society Event (5/23, 5:30 p.m., Location TBD)

- ED Thank You calls ($1,000)

- Board Thank You calls ($150 - $999)

Branch:

- Schedule Camp Tours

- Branch Philanthropy Chairs Quarterly Meeting (6/14, 8 a.m., Location TBD)

- ED Thank You calls ($1,000+)

- Board Thank You calls ($150 - $999)

• 804-360-8767

• ymcarichmond.org

QUARTERLY CAMPAIGN SCHEDULE

Quarter 3: Bring Donor to Y

JULY

ARC:

- CEO Lunches ($5K +)

AUGUST

ARC:

- Mission in Motion/E-Newsletter (Camp)

- CEO Lunches ($5,000+)

- Philanthropy Chair Meeting – Aug 6

SEPTEMBER

ARC:

- Board Summit (9/22, 8 a.m.)

- YGR Day of Giving (9/11 & 12 – activities serve as Branch Chairs Quarterly Meeting)

- Bright Beginnings Thank You Email

Quarter 4: No Donor Left Un-Thanked!

OCTOBER

ARC:

- CEO Donor Lunches ($5,000+)

NOVEMBER

ARC:

- CRT Reception (11/2, 6 p.m., Bon Secours Training Center)

- Mission in Motion/E-Newsletter

DECEMBER

ARC:

- Branch Chairs and Staff Champions Celebration (12/13, 8 a.m.)

- Holiday Cards

- Philanthropy Chair Meeting – Dec 13

JOHN ROLFE FAMILY YMCA

Branch:

- Camp Tours ($1,000+)

- Board Thank You calls ($150-999)

- ED Thank You calls ($1,000+)

Branch:

- Camp Tours ($1,000+)

- Board Thank You calls ($150-999)

- ED Thank You calls ($1,000+)

Branch:

- Board Summit (9/22, 8 a.m.)

- YGR Day of Giving (9/11 & 12 – activities serve as Branch Chairs Quarterly Meeting)

- ED Thank You calls ($1,000+)

- Board Thank You calls ($150 - $999)

Branch:

- Board Thank You calls ($150-999)

- ED Thank You calls ($1,000+)

Branch:

- CRT Reception (11/2, 6 p.m., Bon Secours Training Center)

- ED Thank You calls ($1,000+)

- Board Thank You calls ($150 - $999)

Branch:

- Branch Chairs and Staff Champions Celebration (12/13, 8 a.m.)

- Holiday Cards ($500+)

- ED Thank You calls ($1,000+)

12244 John Rolfe Parkway, Henrico, VA 23233• 804-360-8767 • ymcarichmond.org

CASE FOR SUPPORT

YOUTH DEVELOPMENT School Buddies

School Buddies tutoring program utilizes trained volunteers to provide learning support in reading and math for 50 students at Pinchbeck Elementary. Students also receive math kits, reading-level appropriate books, and enrichment activities like free swim lessons, and summer camp. Students are also provided the opportunity to explore STEAM programs including Lego Robotics, STEAMpower!, and Dance.

HEALTHY LIVING Moving Forward

This pediatric cancer survivorship program helps up to 15 youth regain their strength, endurance and confidence after cancer through weekly one-on-one personal training sessions. To support the health and wellness of family members, the Y provides a family membership and summer camp experiences for siblings.

Parkinson’s Support Program

The Parkinson's Movement program brings individuals with Parkinson's disease and their caregivers together weekly to improve agility, balance, and strength and to socialize and support one another. The program is led by staff trained in the Parkinson's PWR!Moves program and will serve over 50 people.

Mental Health First Aid

Provide Mental Health First Aid training to the community to help others developing mental health problems or experiencing a mental health crisis. We will facilitate two mental health community conversations helping people learn more about mental health issues and provide 100 mental health toolkits to help people cope with mental and behavioral health concerns.

SOCIAL RESPONSIBILITY Open to All

The John Rolfe Y will provide 116 families with nearly $60,000 in financial assistance. By offering subsidized memberships and programs, we remove financial barriers that may prevent members of our community from achieving their wellness goals, engaging their children in enriching programs and activities and building social networks and friendships through the Y.

Social Needs Navigation

Through our Social Needs Navigation service, over 100 people each year are connected to resources, including housing, food, transportation, employment, and medical services, so they can move from crisis to thriving.

BOARD LEGACY

LEGACY STATEMENT

The John Rolfe YMCA Board of Directors will be a thought leader advancing health equality through programs and services relevant to the community's needs. Community leaders will invite the John Rolfe Board to take part in solving community issues, and citizens will see the John Rolfe Y as the center of the community.

HENRICO COUNTY COMMUNITY HEALTH NEEDS

• Mental health issues are one of the top 5 concerns for residents2, in 2015 there were 41 suicides and 141 know suicide attempts that went to the hospital1 and 1441 people called 911 for suicide or mental healthrelated issues.7

• 8 out of every 10 deaths are related to chronic disease1 with 7 out of every10 adult being overweight or obese.3

• More than 42,000 people don't have reliable access to healthy food.4

• 15% of Henrico County speak a language other than English5, and the number of foreign-born people grow each year.6

PROGRAM SERVICE LINES

The John Rolfe Y has a local focus with a regional mindset to incubate programs and services for community change. Signature John Rolfe programs that begin to address community needs are:

MOVING FORWARD

Pediatric cancer survivorship program to help youth regain strength, endurance, and confidence through weekly one-on-one personal training. The whole family receives membership and summer camp experiences for siblings.

PARKINSON'S MOVEMENT

Assists people living with Parkinson's and other movement conditions to improve agility, balance, strength, and socialization.

SCHOOL BUDDIES

Homework and reading support for elementary school-age English Language Learners to improve literacy. Students receive reading-level appropriate books, water safety information, and summer camp experiences.

SOCIAL NEEDS NAVIGATION

Connecting residents to resources like housing, food, transportation, and medical services to address social determinates of health.

FUTURE LEGACY WORK

The John Rolfe Y seeks to serve on community taskforces to become part of solutions to address community needs. We will expand program service lines to address mental health by destigmatizing the need for mental health services. We will expand Reading Buddies to provide wrap-around services to the whole family for English Language Learners, deepen our impact on Chronic Disease and impact food insecurity within Henrico County.

JOHN ROLFE FAMILY YMCA

12244 John Rolfe Parkway, Henrico, VA 23233

• 804-360-8767

• ymcarichmond.org