ipcm 46 Magazine (July/August 2017) - English Version

Page 34

© FCA

Opening photo: Alfa Romeo’s Giulia Quadrifoglio Verde: the most powerful Alfa Romeo classic car ever.

FOCUS ON TECHNOLOGY

SPECI AL AUTOMOTIVE

Green Factory 4.0 for the Production of the New Alfa Romeo Top Range Cars: the Evolution of FCA Cassino Plant Alessia Venturi and Monica Fumagalli ipcm®

“T

he challenge was to turn the FCA Cassino plant, near embodies the will of the group, and above all of its CEO Sergio Frosinone, which has been used since 2016 exclusively Marchionne, to win new markets and fight its ever-stronger for the production of Alfa Romeo Giulia (ref. Opening competitors with more and more ambitious economic and picture) and Stelvio (Fig. 1) cars, into a premium factory,” states financial targets in mind. Since when the 2014-2018 industrial plan Concetta Ragosta, the WCM coordinator of FCA Cassino. “After fortywas presented, the group has focused on this plant to relaunch four years of production activity and over seven million vehicles Alfa Romeo, a prestigious and historical brand of the group. produced in eighteen models, our In 2014, the FCA board set mission was to upgrade our plant for out two major projects: one the production of premium cars.” The challenge was to turn the FCA concerned the Mirafiori plant Within the FCA group, the Cassino with the production of Levante, Cassino plant, near Frosinone, which plant, located in Piedimonte San the new Maserati SUV (see has been used since 2016 exclusively for Germano, near Frosinone (Italy), page 60 of this magazine, Ed.), the production of Alfa Romeo Giulia and is undoubtedly the one that best the other involved the Cassino Stelvio cars, into a premium factory.”

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N. 46 - JULY/AUGUST 2017 - international PAINT&COATING magazine


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