ipcm® n. 67 - January/February 2021

Page 144

ZOOM ON EVENTS

SFCHINA2020 Closes with Positive Results Despite Current Difficulties Despite the difficulties of this historic period, SFCHINA2020 reports positive results for this year’s edition, which featured a hybrid format for the first time.

T

he 33rd edition of SFCHINA, which took

surveys, majority of visitors gave positive

strengthen brand or corporate image;

place from December 8 to December

comments:

• 92% expressed the exhibition could help

10 at Area A of the China Import and

• 94% affirmed the exhibitor mix was

consolidate existing sales channels;

Export Fair Complex (CIEFC) in Guangzhou,

comprehensive;

• 87% opined the exhibition was an effective

P.R. China, closed with reasonable results in a

• 94% expressed concurrent technical

platform for promoting new products or

year full of uncertainties, with a total of 4.011

programmes were of high quality;

services;

registered visitors, and 164 exhibitors from 13

• 94% agreed SFCHINA was well-organized;

• 84% agreed the exhibition could serve to

countries/regions. In addition, there were 33

• 93% opined SFCHINA was successfully staged.

develop new markets, find new customers and

new exhibitors this year.

“The exhibition represents the temperature

build relationships with prospects.

To meet the needs of overseas visitors

and wind direction of the industry. I visit

“Although the number of visitors attending

and exhibitors who were unable to attend

the show to allow myself to witness and

in person has decreased, most of them are

SFCHINA2020 in person, a virtual edition was

experience”, said David Zhou, Sales Director of

potential customers”, said Luo Yiming, General

launched to allow participants to meet online

Nordson Co., Ltd. (China).

Manager, Guangzhou Tongxing Industry Co.,

even after the Guangzhou Ground Show

Ltd.

ended. It includes all exhibitors who exhibited

What exhibitors said sbout SFCHINA

in Guangzhou Ground Show and will be online

Majority of exhibitors showed satisfaction to

Shanghai on November 16-18, 2021 at the

until February 6, 2021, providing an additional

the exhibition according to our survey results:

Shanghai New International Expo Centre

option for the industry to stay connected.

• 97% affirmed the exhibition was one of their

(SNIEC).

What visitors said about SFCHINA According to findings from our onsite visitor

important marketing activities in China and Asia;

For further information:

• 97% endorsed the exhibition could

www.sfchina.net

© Sinostar-ITE International Ltd. / SFCHINA Exhibition Ltd.

134

The 34th edition of SFCHINA will return to

N. 67 - JANUARY/FEBRUARY 2021 - international PAINT&COATING magazine

© Sinostar-ITE International Ltd. / SFCHINA Exhibition Ltd.


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