Demographics and Market Implications

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Demographics and market implications Adam Schickling, CFA Senior Economist Vanguard Investment Strategy Group December 2023


Trend #1: Slowing population growth  Population size is a fundamental determinant of economic size, so in the coming decades population growth will shift from an economic tailwind to an economic headwind  This is a global phenomenon, but outlooks can widely vary among select countries

Source: Vanguard analysis, based on data from World Population Prospects: The 2017 Revision.

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Trend #2: Record high proportion of elderly  Dependency ratios are set to rise globally, as the number of young and old persons grows relative to the number of working-age persons.  Unlike the post-WWII era, higher dependency ratios will reflect record proportions of elderly throughout major regions.

Source: Vanguard analysis, based on data from World Population Prospects: The 2017 Revision.

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Economic realities are more nuanced than assumptions

Source: Vanguard analysis

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Demographics influence asset returns via two channels  Changes in aggregate economic growth and investors’ savings and investment preferences are the two drivers of fixed income and equity returns  Current demographic trends suggest lower aggregate economic growth in the decades ahead

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The proportion of net savers is decreasing Consumption remains steady into old age

Net savers will still outnumber drawdowns

120%

60% 50%

80%

Percentage of US Population

Percentage of Prime Age Income

100%

60%

40%

20%

0%

0

5

10 15 20 25 30 35 40 45 50 55 60 65 70 75 80 85 90

Age

G7 Median Consumption Labor Income

40%

Population Share 25-64

30%

Population Share 65 and older

20% 10% 0%

1940

1960

1980

2000

2020

2040

2060

G7 Median

Source: Vanguard analysis, based on data from World Population Prospects: The 2017 Revision.

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An investor’s glide path is gradual

Source: Vanguard

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Generational differences in investment risk tolerance Investors who opened accounts during periods of low returns tend to hold more conservative portfolios

Average portfolio allocation to asset class as of December 31, 2022

66%

Millenials

5%

70%

Generation X

6%

69%

Baby Boomers

29%

11%

60%

20%

25%

20%

19%

Median equity allocation as of December 31, 2022

Gen Z

90%

80%

50%

Black Monday 10/19/87

Peak 1990s bull mar k et

Recover y from GFC

58%

26%

25%

70%

0%

60%

-25%

2022 Bear market

Dotcom

-50%

16%

GFC <-- Longer tenured investors

Equity

Bonds

Cash

8…

72%

50%

Silent generation

Source: Vanguard 2023

86%

S&P 500 return

Younger investors tend to hold cash and ignore bonds

Year investors opened their first account at Vanguard Newer investors -->

S&P 500 Return (rhs)

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Summary • Demographic changes, particularly those affecting the working-age population, are perhaps the most readilyavailable and predictable economic variables and therefore should be priced into financial asset values. • The “sustained liquidation” narrative fails to account for the prolonged nature of asset reallocation and retirement drawdowns, the concentration of equity ownership, and the non-linear relationship between investor cashflows and asset returns. • The causal link between asset returns and investor cashflows (performance-chasing) is well-documented. Two-way causality is illogical as it would result in an unsustainable feedback loop. • Initial experiences in financial markets can dictate generational differences in investment risk tolerance, potentially resulting in suboptimal asset allocations.

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