November/December 2023

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November/December 2023

ADVOCACY. SERVICE. INNOVATION.

The City of Valdosta values partnerships from nearby cities during recent Hurricane Idalia crisis PAGE 10

Columns & Features In This Issue The Power of Hope | Cities United Summit 2024 Preview | 2024 Training Dates | Grants 101


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Table of Contents FEATURES CITY LEADERS CAN PLAY A ROLE IN CONNECTING YOUTH TO THE OUTDOORS.... 5 CITIES VALUE PARTNERSHIPS DURING CRISIS...................................................10 MOVING FROM VISION TO REALITY; NURTURING A TOWN CENTER TO LIFE.........16 GEORGIA GRANT SETS RURAL COMMUNITIES UP FOR PROGRESS...................... 45 CITYSCAPES....................................................................................................... 8 + GMA President: Prioritizing the Human Factor in the 2024 Legislative Session + GMA CEO & Executive Director: The Power of Hope CITY DESK.........................................................................................................14 + Georgia Government Communicators Represented on 3CMA’s Board of Directors, Elected During 2023 Annual Conference + City Spotlight: Baxley INSIDE GMA..................................................................................................... 20 + Updates Around GMA + Save These 2024 Training Dates! + Newly Elected Officials Institute Set for February and March 2024 + GMA Adding Diversity, Equity, and Inclusion Class to the Human Resource Administration Certificate Program + Unlocking Success: Small Cities Conference 2024 + Cities United Summit 2024 + Consultant Q&A: Terrell Jacobs, Districts 4 & 8 + Leading with Service: Dennis Watts Sworn in as New Commanding General of the Georgia State Defense Force + The Municipal Leader DEI Certificate Program ADDITIONAL + Downtown Development: GMA’s Technical Assistance (TA) Teams: Let’s Get Tech-y with It!..................................................................................36 + Federal Focus: GMA’s Federal Relations & Research Introduces New Grants 101 Intiative..................................................................................................38 + Towns & Law: Privacy Protections – The “Must Have” for “Must-Have” First Responder Safety Programs............................................................................40 CITYLITES......................................................................................................... 42 + Fairs & Fests + Georgia Gem: Stephen C. Foster State Park

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City Leaders Can Play A Role in Connecting Youth to the Outdoors BY AILEEN HARRIS

Environmental organizations have found that connecting children to the outdoors and nature has many benefits, and cities can play a role in facilitating those connections. “CITIES SHOULD PROMOTE OPPORTUNITIES TO get young people outdoors,” said Georgia Sierra Club Senior Communications and Policy Coordinator Ricky Leroux. “Including having local festivals and events.” For example, the city of College Park held an outdoor summer movie series this year. “We started to do movies out in our parks to help children and their families be around green space,” said Michelle Johnson, Director of Recreation and Cultural Arts for the city of College Park. “We did a great partnership with our community policing department. They purchased an outdoor LED screen.” The movie series went so well that the city added a Halloween movie series. The city also provides a Live Music on the Lawn series to get families outdoors. “These are easy events to bring people together outdoors,” Johnson said. “We try to partner with other departments. It is not a lot of monetary investment, but we do get grant funding from Fulton County Arts and Culture, which helps us do more.” College Park also partnered with Trees Atlanta to plant trees in the city’s

parks. “We are trying to make College Park a live, work, play community,” Johnson said. “Getting children outdoors can inspire a life-long connection to nature, and foster curiosity about nature work,” Leroux added. “Having green space locally is super important for climate change as it draws carbon and pollution out of the air. If cities work more towards walkability and connectivity, they pull more cars off the street, improve air quality, and reduce childhood asthma rates. The more you zoom out, the more you realize how important a component nature is in people’s lives.” Leroux cited the efforts of Austell and Powder Springs to build connections to the existing Silver Comet Trail as a great example of cities working to improve connectivity and walkability. “The future Austell-Powder Springs Trail is a joint effort between Austell, Powder Springs, Cobb County and the Atlanta Regional Commission,” explained Austell Mayor Ollie Clemons. The proposed project will connect the two cities from the existing Silver Comet Linear Park trailhead in Powder Springs to Joe Jerkins November/December 2023 | gacities.com 5


Boulevard in downtown Austell. The trail will also join we launched this project and are working with 50 cities the two cities to Cobb County’s trail network. nationwide. Increasingly, we are trying to implement “Once completed, there will be improved access ways to connect children with nature that blend with to trails for children and families in both cities and unthe steps cities are taking to improve climate resilience.” incorporated Cobb County,” Clemons added. “It will Moore notes that in Georgia, CCCN supports Atenhance the quality of life for the whole corridor.” lanta’s efforts to develop green community schoolyards Partnerships are also at the core of a program inby transforming existing schoolyards into vibrant green volving the National League of Cities and the Children spaces for school children and the public. CCCN part& Nature Network called Cities Connecting Children to ners with the Atlanta Public Schools, Park Pride, and the Nature (CCCN). The program supports municipal leadTrust for Public Land (TPL) for the Atlanta Community ers and their community partners to connect children to Schoolyards project. nature’s benefits more often “The Trust for Public Land and equitably. and its partners have been “This project brings together the power Launched in 2016, CCCN working with ten schools and of city government and grassroots includes cities across the its students on how schoolorganizations to improve daily nature U.S. that create programs, yards can be reimagined as connections, particularly for young partnerships, and policies parks after school hours,” to help kids learn, play, and explained Jay Wozniak, TPL’s people who have less access to nature.” grow with nature as a key part Georgia Urban Parks Program of their daily lives. Cities use a variety of strategies imDirector. The city of Atlanta has provided funding for the plemented through parks, schools, libraries, and early project, which is evolving into the Atlanta Community childhood settings. Schools Parks Initiative. “Coming together with the Atlanta Public Schools “This project brings together the power of city and our nonprofit partners for this innovative project government and grassroots organizations to improve shows a collective commitment to investing in youth in daily nature connections, particularly for young people new ways that will support their academic success and who have less access to nature,” said Andrew Moore, set them on a path filled with opportunities,” said Atlandirector of Youth and Young Adult Connections for the ta Mayor Andre Dickens. National League of Cities. Moore notes that the benefits “We are also working towards confirming other of spending time in nature for young people are physfunding from other city agencies to add value,” Wozniak ical and mental, such as better eyesight and academic said, adding that the project is expanding to other Atbehavioral gains. “There are all kinds of benefits that lanta metro areas. “The fact is the funding that comes come from regular connections with nature that is why to our schoolyards sometimes comes from watershed


management or public works departments. The reconstructed parks provide recreational benefits and infrastructure improvements that can reduce stormwater runoff and flooding.” Students are heavily involved in schoolyard projects. They participate in TPL-developed lesson plans that teach them about the importance of community green space and the benefits those spaces bring to their families and the community. “Students are responsible for administering a survey so they are collecting data and feedback from community members on what the park should look like,” Wozniak said. “The students process the information and use it to discuss design elements and add those elements to the park design based on the budget they are given.” TPL uses the information gathered by the students to develop a design presented to the community for review and approval. “Students also learn about green infrastructure during the project, such as why there is a need to install trees and plants in the schoolyard to battle the effect of increased temperatures and other impacts the climate can have on public infrastructure,” Wozniak explained. They also learn about the TPL staff careers as the program aims to cultivate future landscape architects, engineers, and ecologists. “Even if a city is not involved in a formalized schoolyard-to-park program like the one in Atlanta,” Wozniak said there are steps city officials can take to improve young people’s access to nature, such as adding natural material to parks, adding butterfly bushes outside of public spaces like community centers and libraries or having municipal

libraries develop nature packs that kids can check out. “We are looking for city leaders to play a convener and goal-setting role,” NLC’s Moore said. For instance, a city can initiate a joint agreement between the city’s parks department and the school system to use schoolyards to expand the city’s park system. “Both the city and the school system should go through the process to ensure everyone agrees they want more access to parks for the community,” Wozniak emphasized. He added that using schoolyards as parks may require no additional investment, just an agreement to do so. “It’s about realizing that there is a community desire to use those spaces,” he said. Moore suggested that cities partnering together for a project could garner funding opportunities. “We are very interested in a multi-cities approach— even small neighboring cities deciding to work together to connect young people and families to nature,” he said. Tools and resources to help city leaders cultivate outdoor connections are available on NLC’s website: https://www.nlc.org/initiative/ cities-connecting-children-to-nature. Cities can also connect with the Trust for Public Land for assistance in connecting young people and families to the outdoors: https://www.tpl.org/state/georgia. Additionally, NLC is partnering with the Children Nature Network to launch the Nature Everywhere program, which offers technical assistance, training, resources, seed grants and opportunities to apply for catalytic implementation grants. See https://www.childrenandnature.org/nature-everywhere for more information.

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CITYSCAPES

Prioritizing the Human Factor in the 2024 Legislative Session RANDALL WALKER, GMA PRESIDENT

The movie Sully is the retelling of Capt. Chesley “Sully” Sullenberger’s remarkable landing of an airplane on the Hudson River in New York City; a forced landing in which all the passengers and crew survived. IN THE SCENE WHERE CAPT. Sullenberger responds to simulations that indicated he could have landed the plane at either of two airports, he says that they had “not taken into account the human factor” and that “you’ve taken all of the humanity out of the cockpit.” Whether he said that in real life, I don’t know, but the scene in the movie was quite powerful. As we approach the 2024 Legislative Session in Georgia, these quotes serve as a poignant reminder of our duty as city officials to ensure that the “human factor,” our humanity, remains at the forefront when the Georgia General Assembly debates bills affecting Georgia’s cities. The decisions made within the halls of the Gold Dome reverberate throughout our communities. Our role is to keep the discussions around legislation grounded in reality, focusing on the real-world implementation and impact of legislative decisions on city residents. Starting in January the General Assembly will address critical issues facing our cities, including affordable housing, Service Delivery Strategy (SDS), Local Option Sales Tax (LOST), and tort reform. And GMA will be at the forefront of these discussions. GMA will advocate for legislation that enables local leaders to address the affordable housing crisis effectively and in a way that meets the specific needs of each city. Regarding LOST and SDS, we aim to improve negotiations and provide meaningful dispute

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resolution mechanisms to ensure equitable distribution of resources. And concerning tort reform, GMA’s goal is to protect cities from frivolous lawsuits and reduce their liability, allowing us to allocate resources more efficiently. One of the cornerstones of our advocacy is the preservation of Home Rule. It’s a principle that lies at the heart of our ability to serve our communities effectively. Home Rule recognizes that cities are not onesize-fits-all entities; that each city is unique, with its own set of needs, values, and priorities. City officials are in the best position to understand and address local concerns. Our commitment to Home Rule is not about seeking power of control; it’s about advocating for local decision making to address local challenges. As we prepare for the legislative session ahead, let us channel the spirit of Capt. Sullenberger’s “human factor” into our work. Let us be the voice of reason. We are not just local policymakers; we are also advocates for our communities and the ones that understand how legislation will impact the delivery of local services and impact quality-of-life. We must work hard to ensure that the complexities of legislative debates are navigated with empathy, understanding, and a commitment to the wellbeing of city residents. Together, let us make our advocacy during the 2024 Legislative Session a treatment to our unwavering dedication to bringing the human factor into play and the principle that the heart and soul of our cities are our residents.


The Power of Hope LARRY HANSON, CEO AND EXECUTIVE DIRECTOR

In 2007, I had the honor to serve as a volunteer for Habitat for Humanity’s Jimmy Carter Work Project. THAT YEAR, THE PROJECT WAS held in Durban, South Africa. Three hundred of us, including President and Mrs. Carter, flew from Atlanta to Johannesburg, South Africa. Over the course of the flight – which is one of the world’s longest, at 18 hours and 15 minutes – President Carter spent a few minutes with every person on the airplane to personally thank them for volunteering. We spent 10 days total in South Africa and built 100 homes in Durban in one week. I was very moved by the experience, but also the impact. Upon returning, I worked with Mara Shaw, currently with the University of Georgia’s Carl Vinson Institute of Government, to help the city of Valdosta, where I was serving as city manager at the time, to be chosen as a future worksite. The following year, we became the smallest city to ever host the Jimmy Carter Work Project. We built 50 homes in one week with the help of over 200 volunteers, led again by President and Mrs. Carter. I watched CEOs of companies, employees, spouses, strangers and people from all walks of life serve together to build homes. I watched as titles, job status, corporate hierarchy, economic backgrounds and past accomplishments dissolved into one hope, one mission, and everyone became an equal member of the team. One person that stood out was Pratina Mitchell, mom of then-teenager Malcolm Mitchell. She worked hard to help build her home, which was to be the first home every for Malcolm and his siblings. Malcolm was there to do anything he could to help. As the years went by and Malcolm became a star football player at Valdosta High School and the University of Georgia,

then a Super Bowl Champion with the New England Patriots and a national role model for his devotion to reading and literacy. He often told the story of that first home. It was his first yard, first back door, first place to play except the street or a small, worn-out playground; it was the first time his family had a place they could call their own. The Jimmy Carter Work Project gave Malcolm’s mother hope, which, in turn, gave Malcolm hope, along with an unrelenting commitment to self-improvement through reading, helped him achieve his dreams, and led him to inspire others. His “Read With Malcolm” initiative is now a worldwide success, and over 750,000 young people have had the opportunity to improve their literacy through the organization under his leadership. That’s what building a home with hope does. It brings people together. It creates connections. It creates oneness. And that’s why it’s such a powerful team-building experience. The same goes for what we do at our work, schools, hospitals, civic groups, in our cities and in other organizations. When you become ONE team and set aside statuses, positions, titles, and credit, you become a powerful, unified group that creates a future filled with hope. President Carter’s volunteerism has given tens of thousands of people hope and a home. Malcolm Mitchell’s family received their first home through the Carter’s efforts, and now he has given and continues to give hope and inspiration to thousands of young people to reach their potential through the power of reading. Let’s all continue to do our part to help ourselves, each other and all those we serve reach their full potential. November/December 2023 | gacities.com 9


Cities Value Partnerships During Crisis By Nikki Perry

The city of Valdosta was one of the most impacted by Hurricane Idalia’s destructive path across South Georgia on Aug. 30. During this time of crisis, city leaders saw the fruit of time spent nurturing neighborly relationships. 10


THE DAY BEFORE HURRICANE IDALIA STRUCK Valdosta, Mayor Scott James Matheson attended the tenth meeting in preparation for the category two storm. Matheson was overflowing with gratitude when he spoke later about the 70 agencies—including his own—that were in the Lowndes County Emergency Operations Center that day. “I don’t even know how to begin to thank all the people who helped,” he said. “It’s amazing when the response is that overwhelming.” Lowndes County Emergency Management and the cities of Valdosta, Dasher, Hahira, Lake Park, and Remerton began preparations for the impending storm from the time it was a blip on the National Weather Service’s Tropical Outlook. Through social media and other communications channels, the county and cities urged residents to check supplies, evaluate their emergency plan, and register for CodeRED alerts. The storm hit just before 9 a.m. that Wednesday, leaving a mess of debris, closed roads, downed power lines, displaced families, shuttered businesses, and damaged crops. A host of public and private organizations, as well as individuals, rushed to aid in the recovery effort. Georgia Municipal Association member cities were among them. Matheson expressed his appreciation for the mayors of Tifton, Savannah and Nashville, who personally reached out to offer support to Valdosta even before the storm struck. “They called and said, ‘What do you need?” I told them all to send a claw truck and a crew, and that’s what they sent,” Matheson said.

Valdosta had only six grapple trucks of its own, which Matheson proudly said the city’s public works staff operated both day and night to start clearing city streets. However, even the state’s 14th largest city needed some help after a storm like Idalia. As Tifton Mayor Julie Smith and staff were assessing the minimal damage to their city, Tifton Fire Chief Bobby Bennett received a call from his counterpart in Valdosta, Chief Brian Boutwell, relating the extent of the destruction. “Within minutes, we had firefighters with chainsaws and trucks, and they were on their way,” Mayor Smith said. As the cleanup progressed, Tifton also sent grapple trucks and public works, off-duty fire and police personnel to assist. “It could have just as easily been Tifton,” Smith said. “Fortunately, we could be a part of helping Valdosta, and I think that’s what we are supposed to do as a community is look out for each other.” That feeling of solidarity gets stronger during a crisis, but it is born during shared experiences in training classrooms, buffet lines, and golf courses. “It’s that connection through GMA. By bringing us all together through committees, conferences, and training, it becomes personal. These folks become your friends, almost like an extended municipal family,” Mayor Smith said. The response was swift from all levels. The Georgia Department of Transportation sent road crews and massive generators to facilitate the recovery response. Thanks to mutual aid agreements, Georgia Power had 1,500 bucket trucks ready to restore power to 75,000

November/December 2023 | gacities.com 11


homes—97% of Lowndes County was without power. Georgia Emergency Management Agency delivered supplies within 24 hours. Park Avenue Church stepped forward to provide a storm shelter for those without adequate housing. Travelers even pulled off Interstate 75 to lend a hand with the cleanup, Matheson said. “We couldn’t do it alone, and it was important to have those partnerships in place to help us respond quickly and effectively. One of the biggest challenges was the flooding, but we were able to work together to ensure that our citizens were safe and that we could begin the process of recovery as soon as possible,” said Valdosta City Manager Richard Hardy.

Governor Brian Kemp’s disaster declaration ultimately included 28 Georgia counties, providing assistance with recovery of public infrastructure. Berrien, Brooks, Cook, Lowndes and Glynn counties are eligible for individual and family assistance, as well. Many organizations and community volunteers assisted with distribution of supplies: Second Harvest of South Georgia, CORE, Crisis Cleanup, American Red Cross, Salvation Army, Amazon, Georgia Power, local churches, and more. FEMA opened Disaster Recovery Centers, and the Small Business Administration opened Business Recovery Centers throughout South Georgia. To personally support Red Cross financial assistance for Idalia victims, visit redcross.org.

valdosta/lowndes response to idalia Individuals served at

8,921 commodities distribution points 3,838 distributed

Cases of water

trucks used to repair 1,500 Bucket downed utility lines

85,000 Sept. 18 (half-way through cleanup)

calls on day of storm 3,100 9-1-1

trucks used to haul 18 Grapple storm debris

2,210 on day of storm

Cubic yards of debris collected as of

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Customers without power

75,000 following storm

Dispatched calls for service


2023 BUSINESS ALLIANCE PROGRAM PARTICIPATING ORGANIZATIONS

PLATINUM

GOLD

SILVER Accelecom

Elarbee Thompson

Interactive Utility Communications

Rushton, LLC

Aetna

Engineering Management, Inc.

IPG Architects & Planners

Smith, Gambrell & Russell, LLP

Alston & Bird

Falcon Design Consultants

Jacobs

Stifel

Ameresco

Freeman Mathis & Gary, LLP

JJK Workplace, LLC

Still Waters Engineering

ATLAS

Gallagher Bassett

McGuireWoods Consulting LLC

Strategic Materials, Inc.

Bates Carter

Gas Authority

McKinstry

The Coca-Cola United Bottling Company

Black Mountain Software

Georgia 811

Municipal Revenue Services

Thomson Reuters

Calix

Georgia Tax Collection System (GATCS)

Murray Barnes Finister, LLP

Trane

Charles Abbott Associates

Georgia Transmission

Nichols, Cauley & Associates

TruVista

Charter Communications

GFL Environmental Inc

Parker Young Construction, Inc.

Turnipseed Engineers, Inc.

Comcast Business

Goodwyn Mills Cawood, Inc

Path Company

USG Water Solutions

Comprehensive Program Services

Google Fiber

Point Broadband

Water Utility Management

CPL

Gray, Rust, St. Amand, Moffett & Brieske

Precision Planning, Inc.

Crews & Associates, Inc.

Hunton Andrews Kurth

Republic Services, Inc.

Davenport Public Finance

i3 verticals

Rindt

NONPROFIT American Heart Association

Georgia Equality

MEAG Power

Southern Georgia Regional Commission

Atlanta Apartment Association

Georgia Mountains Regional Commission

Metro Atlanta Chamber of Commerce

Southwest Georgia Regional Commission

Central Savannah River Area Regional Commission Fox Theatre

Georgia Restaurant Association

Middle Georgia Regional Commission

Heart of Georgia Altamaha Regional Commission

Northeast Georgia Regional Commission Northwest Georgia Regional Commission

The Brick Industry Association Three Rivers Regional Commission


CITY DESK

Georgia Government Communicators Represented on 3CMA’s Board of Directors, Elected During 2023 Annual Conference The City-County Communications & Marketing Association (3CMA) recently announced the newly elected Board of Directors for the 2023-2024 term. THE DEDICATED INDIVIDUALS WERE ELECTED during the Business Meeting held during the 2023 Annual Conference in Orlando, Florida, on September 8, 2023. • Chris Floore, Chief Communications Officer for Macon-Bibb County, was elected as Vice President during the 2023-2024 term. • Renae Jackson, Equity & Engagement Director for the City of Decatur, was elected as Secretary during the 2023-2024 term. In addition to the officer elections, the following Georgia Government Communicators have been elected to serve on the Board of Directors: Class of 2024 Chris Floore, Chief Communicators Officer, Macon-Bibb-County, GA Class of 2025 Renae Jackson, Equity & Engagement Director, City of Decatur

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Class of 2026 Jeff Montgomery, Public Information Office, Athens-Clarke County, GA The newly elected Board of Directors members represent a diverse group of professionals in local government communications and marketing and are committed to advancing 3CMA’s mission and supporting its members. 3CMA is a national organization that helps local government agencies promote their programs and services through the use of skilled communications professionals. 3CMA provides networking opportunities, educational resources, and recognition of excellence in the field of local government communications and marketing.

For more information, visit www.3cma.org


City Spotlight

Baxley

Nestled in the heart of Georgia sits the city of Baxley, a hidden gem that beckons travelers seeking an authentic southern experience and a captivating city that exudes southern charm and hospitality. With its rich history, warm hospitality, and natural beauty, this quaint town offers a slice of Georgia that’s both idyllic and inviting. Baxley boasts a fascinating history that unfolds through its historic downtown. Stroll along tree-lined streets, and you’ll discover beautifully preserved antebellum architecture, a testament to the town’s deep roots.

POPULATION:

4,942 MAYOR:

Timothy Varnadore GMA DISTRICT:

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The Appling County Courthouse stands as a living relic of the past. Take a step back in time and feel the echoes of history. Baxley’s natural beauty is a draw for outdoor enthusiasts. Nestled near the Altamaha River, it offers exceptional fishing, boating, and wildlife observation opportunities. The city’s parks and recreation areas provide a peaceful retreat, ideal for picnics and strolls. Adventure seekers can explore nearby trails at the Gordonia-Altamaha State Park or enjoy the serenity of nearby Lake Mayers. Baxley’s tight-knit community hosts various events throughout the year, from county fairs and festivals to arts and cultural celebrations. Embrace the warm, Southern spirit by joining in on local events like the Baxley Christmas Parade, where twinkling lights and festive cheer create unforgettable memories. Whether you’re interested in delving into the past or immersing yourself in nature, Baxley is the perfect destination to discover the true heart of Georgia.


Moving from Vision to Reality; Nurturing a Town Center to Life BY THE CITY OF JOHNS CREEK

The city of Johns Creek leveraged a master planning process based on strategic vision, community input and focused economic redevelopment approach to set in motion the promise of creating a vibrant and transformative Town Center. The city has realized that its systematic and disciplined approach could be replicated and referenced as a blueprint for other municipalities seeking to create an enduring and community-centric destination.

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Start with a Meaningful Plan and Vision Creating buy-in on a strategic plan became a critical first step in establishing a framework for a successful Town Center. Like many communities looking to establish a relevant, character-setting Town Center, Johns Creek began its Town Center development by aligning a well-conceived vision for a compelling public center with the community’s desires and needs. The initial planning can be traced back to the city’s 2018 Comprehensive Plan, which included a vision for a vibrant Town Center with quality housing options, dining, retail, offices and public spaces. From there, the city embarked on a Town Center specific plan by conducting an economic and real estate market analysis to create a market-driven development program for the Town Center and help determine the appropriate mix, size and phasing for the endeavor.

Involve and Engage with the Community Active community engagement is critical to the success of a project of this scale. With inclusion and transparency in mind, the city created the Town Center Advisory Committee (TAC) to help ensure the community’s desires would be represented and implemented. For eight months, the TAC and City Council liaisons held multiple stakeholder interviews, virtual “open houses,” tours of other town centers/downtowns and virtual design charrettes to further refine and narrow all public feedback into a preliminary plan and implementation considerations. Staying true to the core objectives of the Town Center Plan, several key elements were identified to help guide its creation. These included outlining the plan for a grid-based street network with various street typologies; multi-modal transportation options; and incorporating open and passive space throughout the development.

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Provide Direction and Make It Real The significant community feedback was used to create the “Town Center Vision and Plan,” unanimously adopted by Council in October 2021. “The plan provides the needed vision and direction to help create a thriving and sustainable Town Center,” said Johns Creek Mayor John Bradberry. Following adopting the Town Center Vision and Plan, Johns Creek then amended its Comprehensive Plan to include and formally integrate the Town Center Vision and Plan. The amended Comprehensive Plan was then submitted to the Atlanta Regional Commission (ARC), who agreed to grandfather the plan into the ARC’s Livable Centers Initiative (LCI) program, allowing the city to be eligible for LCI funding and matching grants. To ensure the plan would be followed and clearly understood by the development community, the city took an essential step of codification and created Town Center Zoning Districts in the spring of 2022. Codification into the city’s zoning ordinance was imperative as this step laid out the rules and regulations for future development and redevelopment aligned with the Town Center Vision and Plan. The codification left little doubt about how serious the city was about what it wanted to help create.

Build Awareness and Energy With new zoning districts in place, the city’s Economic Development Director engaged developers and brokers through in-person meetings and guided tours of the Town Center area. This commitment to the realization of its Town Center also brought in targeted state and federal agencies and businesses as funding sources and partner opportunities. The city positioned its strategic economic development focus on healthcare, wellness and innovation to create a groundswell of opportunities to encourage redevelopment in the Town Center. In June 2022, Boston Scientific selected the Town Center as the home of their new research and logistics hub (forecasted to generate more than 340 new jobs while creating $62.5 million of new capital investment).

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The Town Center Plan and Vision, coupled with building positive momentum, were both reasons Toro Development selected Johns Creek’s Town Center as the location for Medley, a 42-acre mixed-use development with 200,000 square feet of new retail and restaurant experiences (forecasted to generate approximately $400 million in new capital investment).

The entire metro-area, along with the professional planning community, is showing interest in the town center and its progress. The Town Center Plan and Johns Creek’s Community Development Department already received the Award for Outstanding Planning Process from the Georgia Chapter of the American Planning Association.

“This is a story about momentum and our relentless commitment to the comprehensive plan,” said Mayor Bradberry. “Our city is capitalizing on successes coming directly from a carefully planned and managed vision for the town center. We are building a strong sense of place and aligning our brand with health, wellness, and innovation.”

The systematic and disciplined approach taken by Johns Creek has paid off, and the community and its leaders are beginning to see positive results. Following the Johns Creek roadmap, other cities can similarly achieve a well-supported and successful town center.

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INSIDE GMA

Updates Around GMA Young Gamechangers Present Ideas to Columbus-Muscogee County Since early 2023, 45 of Georgia’s brightest young professionals have been working in the Columbus-Muscogee County area, meeting with community leaders, touring businesses and schools, visiting neighborhoods and parks, and researching history. After becoming acquainted with the area, the young professionals have since re-imagined the area’s connectivity in their pursuit to come up with big ideas and innovative solutions to some of the area’s most persistent challenges. Their final recommendations were presented to the community on Oct. 19 at the Columbus Convention and Trade Center. The Young Gamechangers are made up of professionals from across the state between the ages of 24-40 and work in diverse sectors including business,

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non-profit, education, finance, media relations, real estate, technology, agriculture, healthcare, politics, marketing and economic and urban development. Next year, the Young Gamechangers cohort will be headed to the city of Valdosta. If you or someone you know would like to apply to be a Young Gamechanger, the online application is online at georgiaforward.com/younggamechangers.

GMA and ACCG Host 2023 Fall Government Communicators Quarterly Meeting Government Communicators from across the state gathered together for the Fall 2023 Government Communicators Quarterly Meeting in Canton on Oct. 26. This quarter’s meeting provided communicators with an overview and refresher on Crisis Communications led by Jim Satterfield, Founder and President of CrisisRisk. Attendees also were briefed on the


importance of practicing self-care led by Sherea Robinson, Health Promotion Services Manager for the Local Government Risk Management Services (LGRMS). The Georgia Municipal Association, in collaboration with the Association of County Commissioners of Georgia (ACCG), hosts the quarterly meetings for all city, county and state communications professionals.

Georgia City-County Management Association Hosts Fall Conference in Dunwoody Local government leaders from across the state gathered in Dunwoody for the 2023 Georgia City-County Management Association Fall Conference on Oct. 25-27.

Each year, the annual Spring and Fall Conferences attract the best and brightest minds from across Georgia to learn and engage with peers and hear from various motivational speakers. Each conference agenda is customized around the latest hot topics, best management practices, technologies and theories that are discussed from the water coolers to executive level leadership meetings. The spring conference will take place in the city of Athens March 6-8, 2024. For more information, visit gccma.com.


SAVE THESE 2024 TRAINING DATES! The Harold F. Holtz Municipal Training Institute will offer training classes throughout 2024, and GMA members interested in continuing their municipal education should note the following dates for training opportunities. GMA partners with the University of Georgia’s Carl Vinson Institute of Government to operate the training institute.

2024 Cities Untied Summit

2024 Annual Convention

Atlanta Hilton, Atlanta January 26 and 27 (Training Dates)

Savannah June 21-22, 25 (Training Dates)

2024 Spring Training Event

Pre-Event Training – 2024 Georgia Downtown Conference

Brasstown Valley Resort, Young Harris April 11-12

Pre-Event Training – 2024 Small Cities Conference University of West Georgia, Carrollton May 1 (Training Date)

2024 Robert E. Knox, Jr. Municipal Leadership Institute UGA Center for Continuing Education, Athens May 14-17

Thomasville August 26 (Training Date) Downtown Development Authority Basic Training Creating a Downtown Renaissance: Advanced DDA Training

2024 Fall Training Event Sea Palms Resort, St. Simons Island September 26-27

NEWLY ELECTED OFFICIALS INSTITUTE SET FOR FEBRUARY AND MARCH 2024 More than 400 newly elected municipal officials are expected to take office in Georgia by January 2024 THE HAROLD F. HOLTZ MUNICIPAL TRAINING INSTITUTE will be prepared to get them up to speed on their new roles in municipal government with two offerings of the state-mandated Newly Elected Officials Institute in 2024. The training institute is operated via a partnership between the University of Georgia’s Carl Vinson Institute of Government (CVIOG) and GMA. Both organizations collaborate to craft an intense two-and-ahalf-day training for newly elected municipal officials that includes an introduction to key issues such as ethics, municipal finance, successful meeting management, transportation and public works, planning and 22

zoning, open meetings, open records and parliamentary procedures. All municipal elected officials taking office since July 1, 1990 are required by state law to complete the Newly Elected Officials Institute. The 2024 Newly Elected Officials Institute will be offered at the UGA Center for Continuing Education in Athens on Feb. 28 – March 1 and at the UGA Tifton Campus Conference Center in Tifton on Mar. 20 – 22. The fee to attend is $450, and registration is now available on GMA’s website.


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GMA Adding Diversity, Equity, and Inclusion Class to the Human Resource Administration Certificate Program In 2024, GMA will be adding a new class to the Human Resource Administration Certificate program. FOSTERING EQUITABLE AND INCLUSIVE PRACTICES in Human Resources will focus on diversity, equity, and inclusion as critical components of a thriving organizational culture. One of the responsibilities of human resources is to create an environment conducive to the different experiences and perspectives among the workforce to attract and retain talent and remain competitive. A primary function deals with the qualities, experiences, and work styles that make individuals unique and how organizations can leverage those qualities to support the city’s mission, vision, and core values. In this new class, participants will gain an understanding of how to use data to analyze the city’s workforce, identify components of an inclusive talent management strategy, and learn how to address the HR policies and procedures that impede building a culturally diverse workforce. The Georgia Municipal Association’s Human Resources Administration Certificate (HRAC) Program includes classes specifically designed to provide city elected officials and appointed staff with the tools necessary to successfully recruit, train, and retain talent to provide services to their communities. Classes that are a part of the HRAC program include: • Fostering Equitable and Inclusive Practices in Human Resources (new) • Personnel Law • Talent Management • Performance Management • Personnel Policies • Compensation & Benefits

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Upon completion of the required courses, a Human Resources Administration Certificate will be presented by GMA, and a press release will be issued to the recipient for distribution. Participants that have previously earned the certificate are welcome to take part in the new class offering. Dates for the 2024 spring cohort in Columbus are March 27-April 25. The 2024 fall cohort will be in Rome from Sept. 4 – Oct. 9. Classes are offered once a week consecutively on Wednesdays from 9 a.m. – 4 p.m. and each class is $125.. Cities in GIRMA can apply for a Safety Grant to pay for one-half of the cost of the certificate program. Clerks can also use these classes for continuing education hours (CEUs) needed to maintain their Municipal Clerk Certification.

Visit GMA’s calendar of events for more information and to register for upcoming HRAC events.


Unlocking Success: Small Cities Conference 2024 In the heart of Georgia, where the hospitality of Southern charm meets the innovation of community development, the Small Cities Conference (SCC) is gearing up for its 2024 edition. Mark your calendars for May 1-3, 2024, as the University of West Georgia in Carrollton becomes the nexus of ideas, collaboration, and empowerment for cities with a population of less than 10,000. Connecting for Success: A Vision for Small Cities Since its revamp in 2022, moving from a one-day to a two-day conference, the Small Cities Conference has been an indispensable platform for the often-overlooked heroes of Georgia’s landscape—small cities.

Representing over 80% of the cities in the state, these communities form the backbone of economic, social, and cultural vitality. The 2024 SCC carries forward the theme “Connecting for Success,” reflecting the commitment to bridging the gap between small cities and the resources they deserve.

November/December 2023 | gacities.com 25


Approximately 83% of Georgia’s population resides in these small towns, underscoring the importance of nurturing their growth and sustainability. It’s not just about recognition; it’s about equipping these communities with the tools they need to thrive. The SCC operates on the belief that by establishing connections between cities and key stakeholders—state agencies, foundations, associations, and training experts—small cities can access the resources necessary for their success.

May 1-3, 2024: A Crucial Period for Small Cities The conference kicks off on Wednesday, May 1 with Pre-Conference Training from the Harold F. Holtz Municipal Training Institute. This day serves as a knowledge incubator, providing essential insights and skills to empower city officials and staff to tackle small cities’ unique challenges. As the sun sets on the first day, the city of Carrollton extends a warm welcome to all attendees with a welcome reception. It’s more than a social event – it’s

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a symbol of unity, a recognition that the challenges faced by one small city resonate with others. Sharing experiences and insights over a friendly gathering sets the stage for the collaborative spirit that defines the SCC. The main event unfolds on Thursday, May 2 and concludes on Friday, May 3, with classes, discussions, and workshops designed to address the specific needs of small cities. The focus is on practical solutions, from efficient city operations to community engagement strategies. With a roster of expert speakers and thought leaders, attendees can expect a rich tapestry of ideas and innovations.

The Georgia Municipal Association: Advocates for Small Cities The Georgia Municipal Association is dedicated to ensuring that small cities are not only aware of the resources available to them but also know how to connect and leverage those resources effectively. GMA recognizes that the success of small cities is intertwined with the state’s overall prosperity.


The SCC is not just a conference; it’s a commitment to empowerment. By providing a platform for city officials and staff to meet, network, and discuss pertinent issues, GMA facilitates a knowledge exchange that can be transformative for small cities. The GMA Small Cities Conference is a testament to the belief that every city deserves the chance to thrive regardless of size.

A Reminder and a Call to Action: Save the Date While registration is not open yet, the message is clear: Save the date for May 1-3, 2024, on your calendar. This is not just an event; it’s an investment in the future of small cities in Georgia. It’s a reminder that the strength of Georgia lies not just in its metropolises but in the mosaic of small cities that contribute immeasurably to the state’s character. The SCC is a bridge that connects dreams with resources and ambitions with expertise. So join us for the Small Cities Conference 2024.

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January 26-29, 2024 January starts a new year and what better way to kick it off than attending the GMA Cities United Summit. This conference brings together city officials from across the state to focus on important municipal issues ahead of the General Assembly’s 2024 legislative session. WHY SHOULD I ATTEND? Attending the Cities United Summit is the best way to gain an introductory understanding of GMA’s legislative advocacy process. During the Summit, you’ll have the opportunity to participate in meetings hosted by GMA’s six policy committees: Community Development, Environment and Natural Resources, Municipal Government, Public Safety, Transportation, and Revenue and Finance. These meetings are open to all GMA members. You’ll hear from a panel of legislators, state agency administrators and subject matter experts on the most pressing issues in each area. GMA will also share its legislative priorities for 2024 and gain an understanding of why these issues are important and relevant to each of our cities.

WHAT WILL I LEARN? Learn how GMA is talking about these issues and how you might advocate for your city. Policy committee meetings get you up to speed on GMA’s legislative priorities and help you feel confident going into these conversations prepared to advocate for your city. These meetings also provide an understanding of how the legislative process works by demystifying and simplifying it. You and your legislators represent the same constituents, making it essential to establish

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a productive working relationship that serves the best interests of our cities.

WHY SHOULD I ADVOCATE? Cities United Day at the Capitol provides the perfect opportunity for you to make an in-person connection with your legislator that is more meaningful than a text, phone call or email. It’s the beginning of a relationship that you can call on down the line. GMA members are our force multiplier. When legislators witness the hundreds of mayors and city officials gathered in the Capitol, all wearing the matching Cities United scarf, it sends a powerful message that amplifies our influence throughout the legislative session your engagement in advocacy is crucial because you can articulate the specific impact of these issues on your city. You are the foremost expert on your community, and your insights and arguments carry significant weight when conveyed directly by you. This not only strengthens GMA’s influence for the 2024 legislative session but also initiates your journey to becoming a more hands-on advocate for your city this year.


CITIES UNITED SUMMIT TEAMWORK GMA’s Governmental Relations team works in this context every day and knows these legislators. We can anticipate the potential local impacts of statewide legislation and work hard to advocate on your behalf. But you, the city official, are the expert of your city. You know your city’s strengths, challenges, needs and opportunities. You can get into the nitty gritty and describe in detail exactly how legislative decisions would affect your community. At Cities United Summit, we bring these two elements together and multiply the strength of GMA’s advocacy power to something far more impactful.

Municipal Training Institute Classes at Cities United Summit While in Atlanta for this year’s Cities United Summit you will want to be sure to take advantage of the opportunity to expand your knowledge and skills in municipal-related matters through the Harold F. Holtz Municipal Training Institute. Operated through a partnership between GMA and the University of Georgia’s Carl Vinson Institute of Government, the Municipal Training Institute will offer two full days of pre-conference training classes. From Municipal Finance to Economic Development to Lobbying 101 and so much more, a total of 29 classes over the course of Friday and Saturday are sure to include topics that meet the needs of every city official. Further, a mix of three-hour and six-hour classes on Friday offer flexibility for your arrival time in Atlanta. So, whether the city you serve is small or large, you are brand new to city government or are a 25-year city hall veteran, we encourage you to check-out the Cities United Summit’s pre-conference training schedule and make plans to begin your conference experience with continuing education through the Holtz Municipal Training Institute.

GMA Awards Luncheon Join us Sunday, Jan. 28 at 12:15 p.m. at the Hilton Atlanta Hotel downtown where we will celebrate the Visionary City Awards Presentation in partnership with Georgia Trend magazine, along with Certified Cities of Ethics, Certified Cities of Civility and the Municipal Training Institute Certificate presentations.

November/December 2023 | gacities.com 29


Consultant Q&A: Terrell Jacobs, Districts 4 & 8 GMA has a team of member services consultants dedicated to helping Georgia’s cities solve problems and seize opportunities. EACH CONSULTANT HAS A UNIQUE background in municipal government in municipal government and a particular area (or areas) of expertise. In this issue of Georgia’s Cities, we will learn more about Terrell Jacobs, who serves Districts 4 & 8. What did you do before you became a member services consultant at GMA? I was a City Manager for the city of Douglas, Georgia for about 12 years, Union City for about two years as City Manager, two and a half years as Assistant Manager at Athens-Clarke Unified Government, and Assistant City Manager in Waycross for about ten years, and a Planner at Coastal Regional Development Center for three years. How does your background help you serve cities in your districts? I have been blessed to do a lot of things in local government as a Planner, Human Resource Director, Finance Director, IT Director, Assistant City Manager, City

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Manager and work for a consolidated government. All these opportunities have afforded me the exposure and knowledge that I have used to assist cities in my district and other districts. I have gone through several Local Option Sales Tax negotiations, Service Delivery Strategy, SPLOST, TSPLOST referendum and other major issues facing local government. What are some common issues that you assist cities with? One of the common issues is financial management. Most of our cities have very limited revenue sources but their customers and citizens still expect high level of services. Hence, cities struggle to make ends meet to these high expectations in this inflationary economy. Another issue is the lack of civility of the elected officials and some staff to focus on the best interests of the community. It seems that partisan politics is creeping down into local government which is supposed to be non-partisan and causing division and mistrust from citizens.


C i v i l ~ E n v i r o n m e n t a l ~ H yd r a u l i c

What would you recommend a city official keep in mind when working on partnerships in their cities, communities and across the state or even the nation? I would suggest that city officials, specifically elected officials, focus on the issues in their community and seek alliances or partnerships that can move these issues to resolutions. In some cases, partisan politics will creep into that discussion from state and federal leadership to get assistance. However, local city officials must keep the issues in front of their partisan position. Being a community of one voice speaks volumes to state and federal leadership in helping make things happen for your community. If you look at the cities that have great partnerships with state and federal leadership, it is because of their one-voice approach and that also includes working with the county government. Do you teach any of GMA’s training classes? If so, which ones? I teach Succession Planning, Funding and Programming Transportation projects, Municipal Operation, Electric Cities 101 for the Harold F. Holtz Institute as needed. Also, I help with Member Services program like Human Resources Administration Certificate, Succession Planning 201, Supervisory Leadership Training Program, and other customize training that cities request for elected officials and staff.

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Leading with Service: Dennis Watts Sworn in as New Commanding General of the Georgia State Defense Force Across Georgia’s landscape, from its bustling cities to its serene countryside, a silent promise resonates. IT’S A VOW BY THE MEN AND WOMEN OF THE Georgia State Defense Force (GSDF) who serve their fellow Georgians in times of need. As Dennis Watts assumed command under the leadership of Major General Thomas Cardin, The Adjutant General of Georgia,

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he became the embodiment of this commitment – a dedication that goes beyond duty, rooted deeply in a desire to serve and protect. “It’s always about service and never about self,” Watts says, his voice echoing a commitment shared by every GSDF member. He’s a


man who has walked the front lines in different capacities: as an Infantry Officer in the U.S. Army, the Army Reserves, and for the last two decades, the GSDF. The GSDF is a professionally trained, volunteer component of the Georgia Department of Defense, serving in support of the national and state constitutions under direction of the governor and the Adjutant General of Georgia. The GSDF serves alongside the Georgia Air National Guard. Their mission, when ordered by the Adjutant General of Georgia, is to assist state and local government agencies and civil relief organizations during emergencies to ensure the welfare and safety of Georgia citizens. Georgia’s history intertwines with the GSDF’s lineage, dating back to the state’s very inception in 1733. This rich legacy now finds its latest steward in Watts, whose mission is clear: to ensure the safety and well-being of every Georgian, especially during times of crisis. Whether it’s the chaos of natural disasters or man-made calamities, the GSDF, under Watt’s leadership, aims to be on the scene to provide service and support. “Natural or manmade disasters are a chaotic and vulnerable time for people. Studies have shown that when a uninformed person shows up to help, it brings in a sense of calm,” he said. Our uniform is the same as our Army National Guard brothers and sisters, with one exception. Instead of US Army, our uniform has GEORGIA. Watts said he was inspired to join GSDF while listening to a radio broadcast with Clark Howard, WSB’s Consumer Reporter, who was a long-time member and supports the GSDF. Today, Watts hopes to inspire more veterans, people with a heart to serve, and committed residents throughout the state with the potential and opportunities provided by GSDF. At Local Government Risk Management Services, where Watts serves as the Training, Communications and Public Safety Risk Manager, he channels this same spirit. The organization, jointly managed by the Georgia Municipal

Association and Association County Commissioners Georgia (ACCG), bears witness to Watt’s fervor for civic duty, helping local governments to serve their communities effectively and keep their employees safe. “It’s a privilege to have Dennis leading the way at Georgia State Defense Force. On behalf of GMA, we extend a heartfelt ‘Congratulations.” said Larry Hanson, CEO and Executive Director of GMA. “We know he will guide the GSDF with service, dedication, and an unwavering commitment to excellence.” As Watts takes the helm, he plans to implement his vision to enhance the Force’s capability and responsiveness. He wants to ensure that when calamity strikes, the GSDF is not just the first responder, but also the beacon of hope for those in distress. “I’m a believer that if you join any organization, you want to make it better than you found it. When we bring new people in, that motivates me,” said Watts. “I’m really proud to be part of the Georgia Department of Defense, a member of the GSDF, and extremely honored to lead the organization.”

For more information about the Georgia State Defense Force, go to https://gsdf.georgia/gov.

November/December 2023 | gacities.com 33


The Municipal Leader DEI Certificate Program During the Monday General Session of the 2023 Annual Convention, applause filled the floor as participants in the Municipal Leader DEI Certificate program were recognized. THE SUCCESS OF THE INITIAL (2022) MUNICIPAL Leader DEI Certificate program cohort has sparked interest from other municipal leagues. Freddie Broome, Director of Equity and Inclusion, has discussed developing and sustaining a successful DEI training program with the municipal leagues in Kentucky, Pennsylvania, Alabama, Minnesota, and Colorado. “This is a great opportunity to collaborate in this important work and leverage partnerships across the nation,” stated Kay Love, Managing Director of Georgia City Solutions (GCS). It takes tremendous time and effort to create this type of program from scratch. There are no other programs of its kind that we are aware of, created

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specifically for municipal officials. To safeguard the program framework, GCS registered the Municipal Leader Diversity, Equity, and Inclusion Certificate program with the United States Copyright Office in September. Day one of the second cohort (2023) of the Municipal Leader Diversity, Equity, and Inclusion Certificate © program kicked off on Oct. 5, 2023, at GMA headquarters, with over thirty participants from across the state. The program is designed to provide city elected officials and senior staff the tools and resources to create a foundation for sustainable and equitable economic prosperity for their cities and residents by


creating an environment that values differences, fosters relationships, and seeks a spirit of belongingness. The day began with introductions, activities, and a summary of the seven modules and the capstone project: MODULE ONE: Inclusive Leadership: Enhancing Your Role as a Leader to Develop and Sustain a Diverse Organization MODULE TWO: Leading with Emotional Intelligence MODULE THREE: Financial Management: Managing Financial Resources Ethically and Equitably MODULE FOUR: Excellence in Public Safety: Building Stronger and Safer Communities MODULE FIVE: Cultural Diversity: Enhancing Economic and Community Growth MODULE SIX: Embracing Equity and Inclusion to Enhance Community Engagement MODULE SEVEN: Fostering Equitable and Inclusive Practices in Human Resources Diversity Bingo was one of the morning’s icebreaker activities. Diversity Bingo is a game where participants meet and have a 30-second chat with someone different from them. The activity was facilitated by Freddie Broome, who noted that “the purpose of the game is to demonstrate that diversity is more than just race.” “When we recognize, accept, and embrace each other’s differences, we don’t allow

our differences to divide us but unite us.” “It’s going to take all 10,711,908 (census.gov) Georgia residents to come together to build stronger and sustainable communities where individuals want to live, work, and play,” Broome said. The format of each module includes class lectures and a combination of presentations, round table discussions, and guest panelists interviews. In addition to the class sessions, participants receive a copy of Jennifer Brown’s book, “How to Be an Inclusive Leader: Your Role in Creating Cultures of Belonging Where Everyone Can Thrive.” Participants engage in a discussion of one chapter at each monthly program session to further their understanding of the four phases of the Inclusive Leadership Continuum: Unaware, Aware, Active, and Advocate. Leading with Emotional Intelligence was added as a mandatory component of the program for the second cohort and includes the EQ-i 2.0 Leadership Assessment, a personalized emotional intelligence workbook, and a one-hour coaching session with Freddie Broome. “The emotional intelligence module was optional for the last cohort; however, after research, we felt it would add value to the program’s quality,” Freddie Broome, the program’s director, stated. According to the Center for Creative Leadership, it is critical to lead with emotional intelligence. A stronger culture can be created when an entire organization is made up of people who prioritize emotional intelligence. Registration for the next cohort (2024), which will begin in October 2024, is currently open. To learn more about the Municipal Leader Diversity, Equity, and Inclusion Certificate © program or to register for the 2024 cohort, please contact Alexandra Campos Castillo (They/Them) at ACampos@gacities.com.

https://www.ccl.org/articles/leading-effectively-articles/emotional-intelligence-and-leadership-effectiveness/

November/December 2023 | gacities.com 35


DOWNTOWN DEVELOPMENTS

GMA’s Technical Assistance (TA) Teams: Let’s Get Tech-y with It! GMA’s Community and Economic Development Office has created a new initiative to focus on technical assistance in the form of reconnaissance and strategy visits to a city interested in developing their downtown and community. HE TECHNINCAL ASSISTANCE TEAM WILL WORK in conjunction with local leadership and partners to assess the portfolio of existing and potential assets in the following areas: downtown development, arts, tourism, lodging, business development, housing, marketing, trails, heritage and cultural assets, and organizational structure within the city. Assembling a local team to identify what needs to be addressed during the visit is the first step. The local team should consist of the following members: city council, city staff, downtown business owners, downtown development organizations, residents, and local associations. The make-up of the members serving on the Assistance Team will be developed based on the needs identified by the local team. The Technical Assistance Team will visit the sites and come up with ideas on how to address the identified areas outlined by the local team. The city will receive a report outlining the teams’ suggestions and including a section on possible funding for projects outlined by the team.

Partnerships are key to ensuring these teams’ success. The teams consist of professionals from our partner organizations Georgia Department of Community Affairs (DCA), Georgia Council for the Arts (GCA) Downtown Managers from other cities, Contract Experts in the Field, Georgia Convention and Visitors Bureau (GCVB), Georgia Department of Economic Development (GDEcD) – Explore Georgia, Georgia Department of Agriculture, and University of Georgia – College of Environment + Design. The following cities have hosted a Technical Assistance Team: The city of Leesburg and the city of Talking Rock.

For more information about hosting a Technical Assistance Team, please get in touch with Cindy Eidson by email ceidson@gacities.com or phone 678-686-6207.


Georgia Economic Placemaking Collaborative:

Strengthening the Connection between People and Places

The Georgia Economic Placemaking Collaborative (GEPC) is two-year place based economic development program that provides participating communities with education, facilitation, technical assistance, networking, peer learning, and incentives to help identify their community assets and develop a locally-based placemaking strategy. THE GEORGIA ECONOMIC PLACEMAKING Collaborative emphasizes the importance of equitable and inclusive community engagement in the development project process. The Collaborative is designed to work for cities with differing demographics. The participating cities vary in size, population, and socio-economic status. The first year of the program focuses on education, visioning, and planning. The second year of the program emphasizes project development, funding, and implementation. Partnerships within the community are key to placemaking success! Assembling a diverse community team is the first step for cities participating in the Collaborative. Each community team consists of elected officials, city staff, members of downtown development organizations, chambers of commerce, faith-based organizations, local associations, business owners/operators, and residents. The Collaborative assists the community teams in identifying projects that reflect the unique cultural and historic character of the community. These teams meet regularly and attend two annual retreats that

include facilitation for the teams along with education and peer learning. Facilitation is provided by professionals from our partner organizations (UGA’s Carl Vinson Institute of Government, Georgia Conservancy, Georgia Department of Community Affairs, Georgia Power, and Electric Cities of Georgia). GEPC Participating Communities: 2018 – Bainbridge, Gainesville, Greensboro 2019-2020 – Albany, Canton, Millen 2021 – Covington, Fitzgerald, Jackson, Powder Springs, Young Harris 2022 – Adel, Clarkston, Thomasville 2023 – Rome, Sylvester, Villa Rica

Applications for 2024 GEPC Cities are available online now at georgiacitiesfoundation.org


FEDERAL FOCUS

GMA’s Federal Relations & Research Introduces New Grants 101 Intiative Cities and counties from all over Georgia have been tuning in to the Grants 101 webinar series presented by GMA and the Georgia Association of Regional Commissions (GARC). SO FAR, ATTENDEES HAVE LEARNED EVERYTHING from what federal agencies look for in competitive grant applications, to what it takes for your city to be “grant-ready”. The need for expert grant training has never been greater. With over 400 programs in the Bipartisan Infrastructure Law, more through the Inflation Reduction Act, and various other funding opportunities that have long been on tap from state, federal and other agencies such as Community Development Block Grants, Georgia cities today have billions of dollars in discretionary funding available to them. Yet as many know, 38

competing for grants is no easy feat. Even once a grant is awarded, cities must ensure they comply with reporting requirements, execute projects on time and reach performance goals. But if there is any duo who can make the grants process more accessible – and even kind of fun - it’s Kimberly Hays de Muga and Amanda Day of HayDay Services. As the expert presenters of the Grants 101 series, Kimberly and Amanda offer knowledge and wisdom from their 50+ years of experience preparing winning grants. Their ability to break down the grants process into digestible pieces helps instill confidence


“The Grants 101 Webinar series is a perfect partnership between GMA and the Georgia Association of Regional Commissions. The content is relevant and useful for individuals unfamiliar with grants as well as seasoned grant writers and administrators. And, because all of the content is archived, the valuable information will be available for future reference. I am proud of the partnership to build everyone’s grant writing and administration capacity. Thank you, GMA, for the opportunity.” – Laura Mathis, Executive Director, Middle Georgia Regional Commission

in local leaders that they too can attract funding to their communities. The infusion of federal dollars we see today signals an opportunity for cities to make generational and historic investments in infrastructure, workforce development, housing and climate resilience. We hope that through the Grants 101 series, Georgia’s cities take the opportunity to learn from the experts, engage with their peers and feel more empowered to pursue any grant they wish to. The Grants 101 series is composed of twelve one-hour webinars taking place from August 2023 through February 2024.

Learn more at https://www.gacities. com/Resources/Grants.aspx.


TOWNS & THE LAW

Privacy Protections – The “Must Have” for “Must-Have” First Responder Safety Programs ALISON EARLES, SENIOR ASSOCIATE GENERAL COUNSEL

According to the CDC, law enforcement officers and firefighters are more likely to die by suicide resulting from post-traumatic stress disorder (PTSD) and depression than in the line of duty. EMS providers are more likely to die by suicide than the public, and between 17% and 24% of public safety telecommunicators have symptoms of PTSD. THEREFORE, AN EFFECTIVE PROGRAM TO SUPPORT prevention and treatment of PTSD is a “must have” for first responders’ safety. Due to pervasive stigma and concerns about employment consequences, another “must have” for these programs is built-in privacy protections and consistent communication about confidentiality. Wes Horne, director of Georgia’s Office of Public Safety Support (OPSS), recently explained the value of the confidentiality provisions in the law that created OPSS. Cities are enhancing their first responders’ safety by having them achieve certification as peer counselors and encouraging first responders to meet with certified peer counselors. “As a law enforcement officer of 30 years, I can tell you that many first responders are very skeptical about talking to someone, especially about how traumatic events have impacted them, so we try to eliminate that fear by explaining that the communications are privileged, like the communications between a lawyer and a client or a doctor and a patient.” With limited exceptions, state law provides that communications between a first responder client and a

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certified peer counselor employed by OPSS or trained by OPSS are privileged. In addition to encouraging meetings with certified peer counselors to prevent PTSD, cities can support first responder safety by clearly communicating that PTSD is treatable – it is an expectation that those who are diagnosed will obtain treatment, recover, and continue working as a first responder. Employers can spread the message that mental health benefits are a core component of the health plans they sponsor. First responders can contact the customer service line on their plan ID cards for help finding a PTSD treatment provider. Moreover, employers can promote use of telemedicine for PTSD treatment, which studies have shown to be as effective as in-person treatment. The GMA-administered health plan provides free telemedicine visits through LiveHealth Online. A first responder can review therapist bios online or through an app to see their expertise in PTSD treatment and experience working with first responders, and then receive treatment in the privacy of their own home. Under HIPAA, the employer doesn’t know when an employee seeks treatment and receives coverage for it from the health


plan and treatment providers are prohibited from disresponder to choose from a panel of providers. It does closing treatment information without consent except not require any “first report of injury” or any involveas specified in written privacy notices. ment by the employer at all for the lump sum benefit. During the 2023 legislative session of the Georgia HB 451 requires benefits to be administered “in a General Assembly, Representative Devan Seabaugh confidential manner similar to receiving mental health (R-Marietta) introduced House Bill 451 to address benefits under an employer sponsored major medithe issue of first responder cal health plan or employee suicide through a new insurassistance program or, for Employers can spread the message that ance benefit triggered by a the disability benefit…in a mental health benefits are a core component qualifying PTSD diagnosis. confidential manner similar of the health plans they sponsor. HB 451 would require pubto receiving other employer, lic employers to maintain insponsored disability benefits surance coverage that provides a lifetime benefit of 1) involving mental health issues.” $10,000 upon a qualifying PTSD diagnosis and 2) up HB 451 imposes privacy rules that restrict how to 36 months of disability (income replacement) benadministrators and insurers may use and share the inefits if, despite receipt of appropriate treatment, the formation created to process claims for benefits and PTSD prevents a first responder from working as a first states “in no event shall information solely about an responder. individual’s diagnosis, claims, or benefits be used for HB 451 was designed so as not to disrupt coverany employment action.” age of mental health treatment through health plans, HB 451 is pending before the House Committee and includes several provisions to address stakeholdon Public Safety and Homeland Security and will be ers’ privacy concerns. eligible for consideration during the 2024 legislative Unlike PTSD benefits provided through worksession of the Georgia General Assembly. ers compensation, HB 451 does not require a first

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CITYLITES

Fairs and Festivals December 1 Christmas in Griffin Griffin

December 1-2 Dailey and Vincent ChristmasFest Hiawassee

Santa’s Arrival Acworth

December Nights and Holiday Lights II Savannah

Tour of Trees Blairsville Olde Town Christmas Party Conyers Christmas Parade and Tree Lighting Powder Springs North Pole at Tucker Tucker

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Merry Milly Market Milledgeville December 2 Hometown Holiday Parade Lawrenceville A Day with Santa Kennesaw City of Perry Christmas Parade

ChristmasFest & Lighting of the Tree Toccoa

Hoschton Holiday Market Hoschton

Jolly Holly Day Suwanee

Hometown Holiday Parade Lawrenceville

December First Friday Holiday on Hancock Tree Lighting Milledgeville

Cumming Christmas Parade and Festival Cumming

The Grinch Event & Craft Fair Milner Winter Wonderland Craft Fair & Art Market Snellville December 3 Christmas Parade & Tree Lighting Festivities Watkinsville Christmas on Green Street Gainesville December 4 Holly Jolly Block Party Johns Creek December 7 Mountain Country Christmas in Lights Hiawassee December 8 Hoschton DDA Jingle Mingle Hoschton December 9 Christmas in Acworth Acworth


Hometown Christmas Parade Griffin Fancy’s Exhibit Presents: The Grinchmas Festival Warwick Marietta Square Farmers Market Marietta December 14 Festival of Lights Christmas Parade Moultrie Victorian Christmas Thomasville December 16 Cookies and Cocoa Duluth

December 24 Santa Claus Meet and Greet! Lilburn December 30 Racin’ in the New Year Pavo December 31 New Year’s Even in Atlanta Atlanta New Year’s Eve in Savannah Savannah

Augusta Anime-Fest Augusta Saturday Night Music in the Park Blairsville January 21 Resolution Festival 2024 Marietta January 27 Savannah Ballroom Festival Savannah

New Year Fireworks Hiawassee New Year’s Eve Ball Jefferson

Goshen Park Holiday Block Party Rincon

New Year’s Eve Shrimp Drop Brunswick

Santa & Mrs. Claus Meet & Greet Griffin

Perry Buzzard Drop Perry

Holidays on the Home Front Dallas

Dropping of the Edelweiss Helen

December 20 Mountain Country Christmas in Lights Hiawassee

January 20 Downtown Madison Art & Music Festival Madison

To place a free Fairs & Festival listing contact gacities@gacities.com. Please submit listings at least eight to ten weeks ahead of publication date.

November/December 2023 | gacities.com 43


GEORGIA GEMS STEPHEN C. FOSTER STATE PARK IF YOU ARE LOOKING FOR A NICE ESCAPE FROM your devices? Take a trip to southern Georgia to getaway. In southern Georgia’s heart of the Okefenokee Swamp, Stephen C. Foster State Park offers a serene escape into nature’s splendor. The park encompasses over 80 square miles of untouched wilderness. With its diverse wildlife, tranquil waterways, and stunning vistas, Stephen C. Foster State Park beckons adventurers, nature enthusiasts, and those seeking a peaceful retreat. Stephen C. Foster State Park is a treasure trove for nature lovers. The park is home to the legendary Okefenokee Swamp, a sprawling wetland teeming with life. Visitors can embark on guided boat tours or rent canoes and kayaks to explore the labyrinth of water trails. As you paddle through the maze of cypress trees and Spanish moss, keep an eye out for alligators, herons, turtles, and various bird species that call this swamp their home. One of the highlights of visiting Stephen C. Foster State Park is the opportunity to witness abundant wildlife. The park is a haven for birdwatchers, with over 200 species recorded within its borders. Capture breathtaking glimpses of bald eagles soaring overhead or spot the elusive painted bunting. For wildlife enthusiasts, the park also offers ranger-led programs that provide insights into the diverse fauna of their habitats. The park offers a network of hiking trails that cater to all skill levels. The four-mile-long Trembling Earth Nature Trail winds through pine and oak forests, showcasing the area’s unique ecosystems. The towering cypress

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trees along the trail create a magical atmosphere, while the vibrant flora provides a feast for the eyes. For a more immersive experience, visitors can choose the overnight Okefenokee Wilderness Canoe Trail, spending nights under the starry sky and waking up to the enhancing sounds of nature. Stephen C. Foster State Park provides various camping options, from tent sites to cabins and RV hookups. The campsites are well-maintained and offer a range of amenities, including picnic tables, grills, and fire rings. Enjoy a tranquil evening by the campfire, sharing stories and roasting marshmallows. The park also features a museum and a gift shop where you can learn about the history and ecology of the Okefenokee Swamp and purchase souvenirs to commemorate your visit. Stephen C. Foster State Park is a nature lover’s paradise, offering a unique opportunity to explore the enchanting wilderness of the Okefenokee Swamp. Whether embarking on a leisurely boat ride, hiking through scenic trails, or observing the park’s abundant wildlife, every moment spent here is an unforgettable experience. So, pack your bags, embrace the serenity, and embark on an adventure to Stephen C. Foster State Park, where nature’s wonders come alive.


GEORGIA GRANT

SETS RURAL COMMUNITIES UP FOR PROGRESS BY ALIA HOYT

Cities interested in applying for the next round of grants should visit the Georgia Department of Community Affairs website for more information about how to claim a portion of the $35.7 million budgeted for the Rural Workforce Housing Initiative.

A LAST-MINUTE SAVE FOR ALBANY Warbington’s excitement is due to the city’s forthcoming project, a 29-home development, had previously been canceled. This was the result of inadequate infrastructure, namely an outdated sewer system. “We have sewer in the area, but the current line was out of capacity,” Warbington explains. “The upgrades that were needed made it not feasible for the developer to move forward.” This led to the original plans being abandoned, and the developer moved on to explore other non-housing-related opportunities.

Soon after, however, Warbington got wind of the grant opportunity and immediately thought about the shelved project. The grant application proved fruitful, as Albany was awarded $923,513 to upgrade sewer, water, roads and drainage. The promise of these improvements made it possible to resurrect the plans for the Gillionville Woods Subdivision. The new neighborhood will be built on six acres, all within city limits. “We’re so grateful that this grant took care of the infrastructure problem so that we could move forward with new housing for our workforce,” Warbington says. November/December 2023 | gacities.com 45


Indeed, many rural communities struggle with providing enough housing for the local workforce. This often leads workers to settle in the surrounding suburbs, negatively impacting the city economy and preventing progress. Albany, in particular, had seen very few new housing projects in recent decades, with most existing homes built in the 1960s and 70s. This had recently caused Albany to suffer in terms of population. “Part of our population decline I believe is due to housing stock,” Warbington explains. “We still have a good economy, but when employers fill those positions the workers go to neighboring communities instead of staying in Albany.” The hope that the fresh new housing will give people the middle-price range options they crave and draw them back into the city. “By getting more workforce housing it raises the bar and brings families into our school system and recreational facilities,” he says. “Citizens will be in close proximity to work and will create a great environment for our city.” Ground-breaking on the new neighborhood will likely occur in late 2023, with the first houses ready in the summer or fall of 2024.

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COLQUITT HOPES TO EASE THE COMMUTE BURDEN FOR WORKERS Not so far away, the city of Colquitt faced similar challenges. Traditionally an agricultural community, Colquitt has a thriving rural hospital, yet many employees are forced to commute an hour or more due to a lack of housing. Although the agrarian culture is still vital to the area, things are changing. “We are seeing some influx of people out of Florida into south Georgia,” explains Cory Thomas, Colquitt City Manager. “However, we have a very limited housing stock in terms of for sale and for rent properties.” The city is well on the way to solving the problem of limited workforce housing, largely thanks to the $2.4 million awarded by the grant to improve water and sewer infrastructure on 23 acres of land. “As they stand currently, the infrastructure doesn’t have the capacity for growth to handle providing basic services for a new development,” Thomas explains. These improvements set the stage for the Legacy of Colquitt Subdivision, which will produce 49 single-family homes in its first phase alone (two additional phases are planned). However, the upgraded water and sewer will also pave the way for other developments, plus they will support the local hospital.


In addition, there is some expectation that the new homes will attract workers from nearby Bainbridge, which has experienced a boom in economic development in the last few years. “Colquitt may be able to offer bedroom community amenities to those who choose to work in Bainbridge,” Thomas notes. The new neighborhood recently broke ground and should begin construction by the end of the year. Three other grants were awarded via the Rural Workforce Housing Initiative grant, including $2.3 million to Columbus Consolidated Government, the same amount to Douglas Coffee County Industrial Authority and $478,400 to Stephens County Development Authority. All told,the first round of grants totaled $8.37 million, making it possible for more than 500 housing units to come to fruition.

HOW TO APPLY FOR THE NEXT ROUND OF GRANTS Cities interested in applying for the next round of grants should visit the Georgia Department of Community Affairs site for more information about how to claim a portion of the $35.7 million budgeted for the Rural Workforce Housing Initiative. According to the site, online applications can be submitted on the second Friday of January, April, July and October. Grants are awarded to projects that aim to rectify workforce housing deficits revealed by a housing study. Communities with low unemployment rates yet still having trouble meeting workforce needs may also be candidates for grant relief. Lastly, rural areas that want to improve upon or increase housing options may also qualify for funds. Progress takes no small amount of effort, but fortunately, this grant aims to take some of the burden away.

November/December 2023 | gacities.com 47


201 Pryor Street, SW Atlanta, Georgia 30303

Register Today! Join us for the 2024 Cities United Summit in Atlanta. This annual gathering brings together city officials from across the state to address crucial municipal issues before the Georgia General Assembly. Participants can also engage in a wide array of training classes offered through our partnership with the University of Georgia’s Carl Vinson Institute of Government. Registration is now open!

JANUARY 26-29, 2024

PRSRT STD U.S. POSTAGE PAID ATLANTA, GA PERMIT NO. 1959


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