Annual Product Issue Showcases ET, IRONPROS Synergies

EDITORIAL

Editor-in-Chief Erica Floyd efloyd@acbusinessmedia.com

Digital Content Director, IRONPROS Wayne Grayson wgrayson@acbusinessmedia.com

Managing Editor Gigi Wood gwood@acbusinessmedia.com

Technology Editor Charles Rathmann crathmann@acbusinessmedia.com

AUDIENCE

Audience Development Manager Angela Franks

PRODUCTION

Senior Production Manger Cindy Rusch crusch@acbusinessmedia.com

Art Director April Van Etten

ADVERTISING/SALES

Brand Director Sean Dunphy sdunphy@acbusinessmedia.com

Sales Representative Nikki Lawson nlawson@acbusinessmedia.com

Sales Representative Kris Flitcroft kflitcroft@acbusinessmedia.com

Sales Representative Tadashi Soma tsoma@acbusinessmedia.com

Sales Representative Kristin Pride kpride@acbusinessmedia.com

AC BUSINESS MEDIA

Learn

about

The Latest

equipment trends at ForConstructionPros.com/ Equipment. For a more in-depth look, visit IRONPROS.com.

Welcome to our annual product showcase issue! This year, the Product Showcase published live online during CONEXPO. We want to thank everyone who stopped at our booth and all of you who took the time to talk about your work, as well as the companies who showed their new machines and services to us. It was so exciting to attend North America’s largest construction heavy equipment tradeshow for the first time. Not only was it wonderful to meet so many of you — our construction industry contractors and equipment manufacturers — it was a delight to see so much of the new technology we’ve only been hearing about, in real time. Throughout the pages of this issue and April issue, you will be able to see many of those new products.

Those of you who need to find new equipment for the jobsite should know that there is a new buying resource for the industry. It’s something that’s going to save you time, energy, and money — all while helping your bottom-line. I’ve mentioned it in these pages before, but I want to introduce it again: Equipment Today’s sister site, IRONPROS.com.

IRONPROS is a construction-industry platform designed to give unprecedented early access and expert-grade insights on new heavy equipment, construction technology and workwear products. And it’s developed by the largest, most trusted construction network in North America: ForConstructionPros.com.

The IRONPROS team of experts represents decades of industry experience, and one of the greatest needs the IRONPROS team heard from its audience of construction professionals across the U.S. is the need for a comprehensive approach to better buying decisions.

As you know, researching a new piece of equipment, technology — heck, even workwear — can be time-consuming. You might spend hours to days researching different brands’ products, scouring the internet for reviews and product walkarounds and bookmarking multiple pages, and still sometimes not find the insights you need to make the correct purchasing decision.

So, don’t think of IRONPROS as simply another construction equipment marketplace. It’s a research tool that provides decision-makers like you with a deep library of product data, showrooms, product listing pages, galleries, walkarounds and deep dive research videos. For the first time in this industry, all these product insights are paired with comparable specs on equipment, workwear and technology solutions.

You’ll notice that several categories of products in this annual Equipment Today showcase issue feature QR codes that link directly to IRONPROS categories: Earthmoving Equipment, Trucks and Transportation and Lift Equipment. That’s because even with a free, unregistered account, you can peruse hundreds of product profiles and detailed specifications of products like the ones featured in this issue. By registering for a free profile and signing in to IRONPROS every time you embark on your buying journey, you can access even more product profiles and community features.

The IRONPROS team is made up of the industry experts dedicated to guiding buyers to the right products for their job. And ForConstructionPros.com comprises the editorial prowess and deep knowledge to guide construction professionals to the most-updated equipment trends and industry news they need. It’s all right at your fingertips.

I hope you enjoy the hundreds of product listings in this magazine issue, featuring the best and most-updated products of the past few years. We aim to make you as informed and prepared as possible when making equipment purchasing decisions.

Chief Executive Officer Ron Spink

Chief Financial Officer JoAnn Breuchel

Chief Revenue Officer Amy Schwandt

Chief Digital Officer Kris Heineman

Brand Director, Supply Chain & Green Industry Jason DeSarle

Brand Director, Construction Sean Dunphy

VP, Audience Development Ronda Hughes

VP, Operations & IT Nick Raether

Content Director Marina Mayer

Director, Online & Marketing Services Bethany Chambers

Content Marketing, Marketing Services Jess Lombardo

Director, Demand Generation & Education Jim Bagan

CIRCULATION & SUBSCRIPTIONS

PO Box 3605 Northbrook, IL 60065-3605, Phone: (877) 201-3915 Fax: (847)-291-4816 circ.EquipmentToday@omeda.com

LIST RENTAL

Sr. Account Manager Bart Piccirillo, Data Axle 402-836-2768 | bart.piccirillo@data-axle.com

REPRINTS & LICENSING

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