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Fargo INC!'s




We at Fargo INC! want to make sure our content is unbiased, accurate, and reflects the views and opinions of the FM business community. That's why we meet regularly with our seven-member editorial board to discuss area business issues and trends and ensure that we are living up to our stated values.


We met, interviewed and photographed hundreds of people this year, and each one of them brought something different to the conversation. Join us as we revisit the people, places and things that made the year great.


President Moorhead Business Association





See what Spotlight Media's other publications have in store for December.

Fargo INC! contributor Marisa Jackels helps us better understand the October cyberattack that took down some of the biggest sites in the world and provides readers with advice on how to better protect themselves in the future.

Innovate ND's Jared Stober talks about a valuable financing tool available to North Dakota founders who are past the early stages of starting a business.



FM Career Finder

Aaron Wimmer is a fourthgeneration member of his family's nearly 100-year-old Fargo jewelry business, and he has some big ideas for refreshing the brand.

FMWF Chamber of Commerce President and CEO Craig Whitney looks back at a successful year of business at the Chamber in 2016.

Event preview Leveraging LinkedIn: It's Not Just for Jobseekers

Editor's Note

A thank-you note to the Fargo business community


Spotlight Media December 2016

Mastering brilliant moments


Helping heroes heal

Less than 0.5 percent of the US population serves in the armed forces, and even fewer actually experience combat. Learn how an outdoors TV show is helping civilians better understand the scars left behind by war.

The October cyberattack explained

Chamber recap 2016


Local is the new black

Many people don't fully understand the power of shopping local. Kilbourne Group General Manager Mike Allmendinger writes about how keeping money in your local economy is one of the soundest investments you can make.

What to know about the ND Development Fund


President & CEO FMWF Chamber of Commerce


President & CEO Dakota Medical Foundation


Business Events Calendar 86


Executive Director & Cofounder Emerging Prairie


Next Action Digital Founder Kirsten Jensen gives us a glimpse into her upcoming FMWF Chamber of Commerce Business Training Series talk that's all about LinkedIn and how to use it better.


Job listings

Check out two full pages of positions at some of the best local companies to work at.

Economic Development Specialist US Small Business Administration


SVP, Finance & Entrepreneurial Development Great Fargo/Moorhead Economic Development Corporation

DEL RAE WILLIAMS Mayor City of Moorhead




No, thank YOU Putting a bow on a great first year of Fargo INC!

Throughout this first year of Fargo INC!, we've received a lot of "thank you"s—cards, emails, some even in-person.

You're the ones building community.

They're usually just something like, "Thank you for bringing attention to our organization/idea/cause." And while we appreciate each and every one and don't take the gratitude for granted, it always feels like it should be the other way around.

You're the ones creating spaces for founders to connect.

You're the ones taking the ultimate risk and starting companies. You're the ones creating jobs for Fargoans. You're the ones starting mentorship programs. You're the ones pouring your hearts out and reminding us it's okay to fail. You're the ones raising money for domesticviolence survivors, families of sick children and shelter animals.

You're the ones helping people shop local.

You're the ones asking, "How can we help?" And for all those reasons and so many more, we sincerely thank you. While everyone believes in their own city's exceptionalism, we think Fargo's is very real. How fortunate we are to live and work in a place with so many talented, dedicated, caring people using the power of business for good. So as we ring in 2017, here's to constant improvement, great ideas and an undying entrepreneurial spirit!

Nate Mickelberg Editor, Fargo INC!

You're the ones revitalizing downtown.


Meet the team MIKE
























Meet Spotlight Media's other magazines

Special Holiday Issue With temps dropping and the holidays nearing, Design & Living hit the streets to search out some of the area's best local shopping. Our gift to you, this guide showcases holiday decor, home accents, and unique ideas for a simple, stress-free and beautiful holiday season. From setting the table in style to warm accents and yuletide charm, use this guide to keep your shopping smart and your dollars local.

What's a new basketball and wrestling facility without its stars? We go inside the men's and women's basketball teams to see if the Herd has enough star power to carry them to the top of the Summit League. The wrestling team enters its second year in the Big 12 and with their win over Iowa State, this up and coming program is ahead of schedule.

This month, Fargo Monthly takes a look back at some of the great community highlights of 2016—from events and happenings to all of the new local businesses that opened their doors—for a year-end rewind.

To learn more about Spotlight Media, go to

december 2016 Volume 1 Issue 12

Fargo INC! is published 12 times a year and is available at area businesses and online at

Publisher Mike Dragosavich


Editorial Director Andrew Jason

Editor Nate Mickelberg

Graphic Designers Sarah Geiger, Ryan Koehler, Brittney Richter

Photography J. Alan Paul Photography, Paul Flessland

Contributors Nate Mickelberg, Craig Whitney, Andrew Jason, Jared Stober, Mike Allmendinger

Copy Editors Erica Rapp, Sam Stark, Devin Joubert


Senior Account Tracy Nicholson Manager

Marketing/Sales Paul Hoefer

Paul Bougie

Tank McNamara

Jenny Johnson

Business Operations Manager Heather Hemingway Administrative Nicole Houseal


Mitch Rapp, Hal Ecker, Nolan Kaml

Fargo INC! is published by Spotlight Media LLC. Copyright 2016 Fargo INC! & All rights reserved. No parts of this periodical may be reproduced without written permission of Fargo INC! Fargo INC! & will not be held responsible for any errors or omissions found in the magazine or on Spotlight Media LLC., accepts no liability for the accuracy of statements made by the advertisers.


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Diamonds might be forever, but so, too, is change. Aaron Wimmer, the fourth-generation heir to the Wimmer's Diamonds throne, is embracing that most constant of constants as he prepares to usher in a new era at the nearly century-old Fargo jewelry business. He recently shared with us some bits of wisdom he's picked up in his seven-plus years in the industry and how they inform the direction he wants to take Wimmer's. By Nate Mickelberg • Photos by J. Alan Paul Photography & courtesy of Wimmer's Diamonds

WHAT I KNOW ABOUT: LONGEVITY Adaptability is the lifeblood of business... Aaron Wimmer: "Being in business 97 years, one would think the groundwork has been laid and you just pop in, start working and there's not much to do. To continue the legacy of the business, though, it's highly important to adapt and grow and change with the changing business atmosphere. Right now, for example, it's about the experience Millennials want when buying anything." A strong reputation spans generations... AW: "We have a lot of clients whose parents have come to us for engagement rings and purchased them through my grandfather or great uncle. Then, they purchased their rings and now their children are coming to us. "I think that's important to people when making a decision on where they want to purchase something special. Sometimes I take that history and longevity for granted, and while I am looking more toward the future than the past, the past is very important, too.� Family businesses still play a vital role in a community... AW: "We've been around for nearly 100 years now, and that's kind of a thing of the past. You see a lot of mom-and-pop shops getting pushed out of the way by corporations, chains, that sort of thing. "I feel like a family-owned business can create and maintain more personal relationships, not only within our business with customers and employees but within the entire community as well. That’s how we have survived is by being involved in the community, supporting the Fargo-Moorhead-West Fargo area and giving back. They supported our start so we want to contribute by improving the future." 20


Aaron Wimmer Co-owner

Wimmer's Diamonds After graduating from college, Wimmer spent five years working in the Twin Cities restaurant industry before moving back to Fargo to work in the family business. He says the motivation for his return was a realization that Fargo was becoming a "fun, vibrant place to be."


FRESHENING UP Wimmer says that while he has a number of long-term plans for the business, one of his more immediate goals is to bring the Wimmer's aesthetic into 2016: "From the interior to the exterior, right now, our stores don't reflect my vision. I want them to feel more fresh and contemporary, with both the product we carry, as well as the look, feel, and experience customers get looking at or walking into our store. "For instance, I would like to get rid of the windowdisplay cases out front and open our store up so you can really see in and see what’s happening. What’s nice is that myself, my dad, and my uncle all have the same vision in the sense that we want the business to be successful and to continue. And it's nice they know that, in order to continue, we need to change and grow."

WHAT I KNOW ABOUT: THE NEXT GENERATION OF BUYERS When it comes to jewelry, online is for browsing... AW: "You can look at pictures of jewelry all day long, but that doesn’t mean once you get the real, live thing on your finger that you'll even like it. That's why starting your experience off by looking online and seeing what styles catch your eye and then coming into the store to physically play around and try things on is very important. There aren’t many people who buy jewelry sight unseen.” Shopping is more than a transaction... AW: "No matter what age they are, people want a shopping experience in a brick-and-mortar store. They still prefer the relationship and the trust that you can build in actually speaking to a person. And it’s not too often that you get to sit down and talk to the owner of a company when buying a diamond, engagement ring or another piece of jewelry. "You build that face-to-face relationship, and hopefully they come back for future purchases down the road when they’re a little more established." Customers are more prepared than ever... AW: "The biggest change we've seen in business is that people are now looking at reviews and researching a lot more than they ever used to. They almost always look at Pinterest or a website before actually walking into a store. "That's why we do our best to reach shoppers through our website and social channels on Facebook, Instagram and Pinterest."



WHAT I KNOW ABOUT: RELATIONSHIPS & SALES I listen but mostly I watch... AW: “When I’m doing a showing and the customer and I are in the beginning stages of them looking for a ring, I don’t just listen to what they’re saying. I watch her face and her reaction and I know exactly what ring she has fallen in love with when she tries it on. I know when she’s found the one. I can tell.” Trust is timeless... AW: "Products and styles change, but making somebody gain trust in you and making them understand that we're always there for them—through the good and the bad—is something that will never go away." There's a misconception about diamonds... AW: "A luxury good doesn't have to be expensive. There's no rulebook to tell you what to spend on an engagement ring. It's more important to me that a client gets something at a price point that's comfortable for them at that time in their life. And that's different for everybody." "Our customers put great trust in us to find or create the perfect piece for them. Together, we're a part of some of life's most memorable moments, and I'm lucky I get to do that each day."

A YEARLY EXCURSION Every year for 36 years, representatives from Wimmer's have made a week-long trip to Antwerp, Belgium—the diamond capital of the world—and hand-selected loose diamonds directly from diamond-cutters themselves. "It’s a chance for us to personally pick out diamonds for specific customers and inventory— earrings, necklaces, engagement rings," Wimmer says. "It also allows us to pass on some savings to our clients. "It's not just about the price, though. It adds a very romantic, unique story behind your diamond that says, ‘This diamond was hand-selected for me in Antwerp.'"

WIMMER'S DIAMONDS 602 Main Ave., Fargo 701-232-2008 West Acres Shopping Center 3902 13th Ave., S, Fargo 701-282-2606 23

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Helping lead the charge to make UAVs (unmanned aerial vehicles) North Dakota's industry of tomorrow is Fargo-based Botlink, a company hoping to become the "Microsoft of drones."

Erik Hopperstad Cofounder, PRx Performance




“You’re never going to be able to build and sell a business for $25 million or $50 million or $100 million if you don’t first think you can.”



The Checklist Manifesto: How to Get Things Right By Atul Gawande

The Power of Habit: Why We Do What We Do in Life and Business By Charles Duhigg

Tribes: We Need You to Lead Us By Seth Godin

Glorifying failure is one thing, but living it is something else entirely. Three local business owners—Erik Hatch (Hatch Realty), John Schneider (Fargo 3D Printing) and Kirk Anton (Heat Transfer Warehouse)—opened up about how their respective failures shaped the successful businesses they own today.




“Culture is maybe not generated where we think it is. It’s not created among the highpowered individuals or the top-paid people or even the politicians. It’s created in the spaces where people gather to have conversations in communities and among the people who influence those conversations.”


Joe Burgum Cofounder, Folkways

How many companies in town actually encourage you to bring your pooch to the office? dogIDs's Downtown Fargo headquarters showed us that the best employee perk isn't extra vacation days but rather passing a Black Lab on your way to the break room.


The inaugural issue of Fargo INC! was all about celebrating the helpers. Folkways Cofounder Joe Burgum was one of six area business leaders featured who have devoted their professional lives to assisting and promoting the Fargo-Moorhead business and entrepreneurial communities.

#145 Razor Consulting Solutions

#667 Myriad Mobile

Local companies on the 2016 Inc. 5000 The Inc. 5000 is an annual ranking from Inc. magazine that lists the country’s top 5,000 fastestgrowing private companies.

#918 Hatch Realty

#3080 Discovery Benefits



#1648 TrueIT

#2529 BNG Holdings

#4300 Pedigree Technologies


“I’m really excited about pushing for diverse perspectives and different angles on business and thinking about the new economy, the creative economy and celebrating the possibility of business to improve the human condition.” Greg Tehven Executive Director, Emerging Prairie



The Millionaire Next Door: The Surprising Secrets of America's Wealthy By Thomas J. Stanley

The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich By Timothy Ferriss

Our only photo shoot this year not done on land, we shot the cofounders of PRx Performance, Brian Brasch (left) and Erik Hopperstad (right), underwater. The co-owners of the exercise equipment company were featured earlier this year on ABC's "Shark Tank" so we decided to create a shark tank of our own.


Randy Thoreson (left) and Warren Ackley (right) could write a book (or 10) about everything they've learned in their 30-plus years in business together. We settled for a cover story, though it probably contained more wisdom than half the management books out there.


“Stay curious. Ask good questions. Always be looking for new learning opportunities and answers. You can atrophy. As soon as you think you know it all, you’re toast.” James Burgum Partner, Arthur Ventures


Mark Anderson is the man behind the mask in this photo from our trip to BlackRidge Financial's new West Fargo digs. The company's president marches to the beat of his own drum, evident by the financial's two-level, steampunk- and baseball-inspired headquarters.




“Let’s just talk like people. We don’t need acronyms. We’re confusing our own customers trying to look smarter.” Amanda McKinnon Founder & CEO, MSPIRE



The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses By Eric Ries

The 21 Most Powerful Minutes in a Leader's Day: Revitalize Your Spirit and Empower Your Leadership By John C. Maxwell

United Savings Credit Union President and CEO Nick Woodard was one of many area business leaders featured in the recurring "Faces of Business." Like a number of other company heads we spoke with throughout the year, he's a young leader hoping to bring a fresh perspective to a rapidly changing marketplace.

Notable 2016 laws & regulations

Overtime law A new rule that requires anyone making less than $47,476 per year to be eligible for overtime pay

New reporting form Requires employers with 100 or more employees to annually disclose aggregated pay data, information which must be broken down according to gender, race and ethnicity of employees

Sick-leave rule Requires companies working on federal contracts to provide up to seven days of earned leave


OFFICE VIBES BlackRidge Financial

BlackRidge Financial's new West Fargo office is proof that it's not just Millennial-founded tech startups that are placing an increased emphasis on company culture and trendy office spaces.

The world of branding can be a complex and confusing one, but MSPIRE CEO and local branding expert Amanda McKinnon was there to help us make some sense of it. From beginning to end, she walked us through the process she takes her own clients through when creating (or recreating) their brand identity.


“The best philanthropic contribution people can make is creating jobs. That’s the gift that keeps on giving. That’s the contribution that gives to the entire community.” Doug Burgum Governor-elect, State of North Dakota





Former athletes can bring a lot to the workplace. Ex-Bison standout and Hash Interactive Project Manager Nick Schommer talked about how the discipline and commitment he learned on the gridiron have helped him in his transition to the professional world.

Leaders Eat Last: Why Some Teams Pull Together and Other's Don't By Simon Sinek



Traction: Get a Grip on Your Business By Gino Wickman

OFFICE VIBES Enclave Development

Inhabiting one of the oldest and most historic buildings in Downtown Fargo, Enclave Development was intent on preserving the integrity and character of the old Case Threshing Company headquarters while also adding their own modern touch.


“The problem with so much of what we do today—in terms of how we approach work—is that it’s the way things have always been done. And what we have to do, as new generations come into the workforce, is try to have the conversation around: what are the non-negotiables?” Paul Richard President, Sanford Medical Center Fargo

What if instead of viewing autism as a liability, we viewed it as an asset? That's the mindset that Fargo nonprofit Mind Shift (formerly Specialisterne) is hoping to instill in our 21st-century workforce, helping those on the autism spectrum find and retain meaningful work.


2016 FMWF Chamber of Commerce's ChamberChoice Award Winners

Small Business of the Year Great North Insurance

Business of the Year Advanced Engineering and Environmental Services

Small Not-for-profit of the Year Dorothy Day House of Hospitality


“Be humble. Learn from everyone. Whether you’re meeting with a highpowered CEO, the governor, or you’re talking to the guy cleaning out your office at the end of the night, you can learn something from everyone. Sometimes, in your business career, you forget that.” James Burgum Partner, Arthur Ventures


Entrepreneur of the Year Eric Newell Stoneridge Software

Young Professionals Best Place to Work Gate City Bank


Not-for-profit of the Year Rape & Abuse Crisis Center of Fargo-Moorhead

#GIRLBOSS By Sophia Amoruso People's Choice Award Healing Arts Chiropractic



In the niche economy, nothing is off limits, not even chores. We featured three local companies, Overloaded Laundry; Ms. Simplicity; and Home Helper Services, that are giving people the greatest gift of all: their personal time back.

Good to Great: Why Some Companies Make the Leap and Others Don't By Jim Collins

The Boys in the Boat: Nine Americans and Their Epic Quest for Gold at the 1936 Berlin Olympics By Daniel James Brown

Who Moved My Cheese?: An Amazing Way to Deal with Change in Your Work and in Your Life By Spencer Johnson


When Bismarck-based contentmanagement software company CoSchedule opened a second office in Fargo in 2015, it marked an important milestone for the FM business community. One of the fastest-growing startups in the state—a company now doing $2 million in recurring revenue—saw the potential that Fargo offers.


Workplace culture is something that can't just be established, it has to be maintained. Each week, Onsharp holds a meeting around their "Core Values" wall at which every team member talks about a core value they lived the previous week.


When a product is more than just a money-maker, it's a product with purpose. One of the hidden gems of the FM business community, Fargobased SunButter has given the millions of peanut-allergy sufferers across the US a peanut-butter alternative: a sunflower spread that gives them one less thing to worry about.



Just a few...

Howard Dahl January

2016 1 Million Cups speakers

How the F May PopDock June


“The sense of community is what makes doing business in Fargo so great. People really care about their city and want to see it grow and succeed. You can reach the creative talents you need much quicker than in larger cities.” March

Good Bulb October

OFFICE VIBES Interoffice Workspace

Set in the upstairs of the historic Ford building in Downtown Fargo, InterOffice Workspace houses a small team but a big view. The main conference room offers an expansive look below at Broadway, the main artery of a revitalized downtown.

Melissa Leon VP, Client Relations, Product Development & Innovation, Misfit



“Before you make the leap, spend some time in whatever industry you think you want to get into. Once you figure it out, jump feet-first. Don’t look back. Just take the plunge and keep going.” Dan Hurder President & CEO, Great Plains Hospitality



Sitting has been called the new smoking by some, but it's an expensive habit to kick. Many standing desks carry four-figure price tags, and that's what Fargo company Fargo Made set out to change. What they came up with was a quality standing option that retails for less than $200.

The New One Minute Manager By Ken Blanchard & Spencer Johnson

The Third Wave: An Entrepreneur's Vision of the Future By Steve Case



During a typical trip to the mall, the cofounders of women's fashion retailer Ashwood West were finding themselves too old for some clothing brands and too young for others. So Marrah Ferebee and Trina Hoffelt did what any good entrepreneurs would do: they started their own.



“We’ve talked about people who don’t have partners. How do they operate? People say partnerships are tough, but we think a sole proprietorship would be even tougher. The person doesn’t have anybody to talk to. Who are they going to trust?” Warren Ackley Owner, Global Development

It was a busy year for Mukai Selekwa (middle). After winning the FMWF Chamber of Commerce's first-ever "Shark Tank," he presented at 1 Million Cups Fargo the idea for Webblen, a social-media-management software platform he cofounded with his business partners Nate Thoreson (left) and Austin Braham (right).



From the janitorial closets to the CEO's corner office, every square foot of Gate City Bank's Downtown Fargo headquarters has been designed around and for employees, above all else.

Preference Employment Solutions President and CEO David Dietz has become a vocal champion of employee stock ownership plans, or ESOPs.


“There are three things you can do when you see a problem: ignore it, complain about it or fix it.� Abdur Chowdhury Former Chief Scientist, Twitter

Who better to prepare your meals than a couple of ex-bodybuilders? Haylee Swanson and Seth Houkum are the cofounders of Power Plate Meals, a local company helping to make healthy, properly portioned meals more convenient and affordable to the general public.


Ciara Stockeland's overstock boutique MODE has expanded across the country, but one of the things she says she's most proud of is creating jobs for women in Fargo, \ the community in which she was raised.




“I can’t think of a better way to spend my time than building a long-lasting company that bakes its values and mission directly into its DNA.”

The Misfit Economy: Lessons in Creativity from Pirates, Hackers, Gangsters and Other Informal Entrepreneurs By Alexa Clay and Kyra Maya Phillips

Scott Gabrielson Founder, Oliver Cabell

Bypassing "No" in Business: Selling Your Ideas with Ease By Harlan Goerger and Vincent Harris



Often, the companies that need a CFO the most are the ones that can't afford one. Eide Bailly's virtual CFOs help smallto medium-sized businesses develop and implement a strategic financial plan—with the goal of getting out of "no man's land" and back on the road to consistent and measurable growth.

Notable Kilbourne Group projects

Block 9 In May, Kilbourne Group announced plans to build a mid-rise at the corner of Broadway and Second Avenue North in Downtown Fargo. The mixed-use tower will house the new RDO Equipment Co.'s headquarters, ground-floor retail, a hotel and condos.

Roberts Street Garage In June, crews broke ground on the Roberts Street Garage, a mixed-use parking structure that will include more than 70 residential units.

Prairie Roots Food Co-op Scheduled to open in spring 2017, Prairie Roots will give Downtown Fargo a long-awaited grocery store.


Tired of commerical construction projects running over budget and over schedule? McGough Construction's Nate Wood invites you to consider a different option: the collaborative delivery model.

Greg Tehven is a cofounder and the executive director of Emerging Prairie, but he's so much more. He's a believer—in Fargo, in its people and in its entrepreneurial ecosystem.


“You are going to fail, but make yourself get over it fast. If arrogance or stubbornness are going to help you keep going, then use that. Empower yourself with that.” Dan Altenbernd COO & Partner, H2M





Tony Kressin owns and operates a successful welding shop in West Fargo, but he wanted to get to know his business even better. So he signed up for the Small Business Administration's (SBA) Emerging Leaders program.

Mindful Work: How Meditation Is Changing Business from the Inside Out By David Gelles



Business Expert Guide to Small Business Success By Lee B. Salz and Jeb Blount

Helping heroes heal How one area man is using a TV show and the outdoors to give fellow combat veterans a voice "Dave, I didn't sleep at all last night," says the Vietnam veteran, unaffected by the video cameras that surround him in this most private of moments. "I was in the jungles of Vietnam. I could smell it. I could smell burning flesh. And I couldn't shut my eyes. Because when I shut my eyes, I was in the jungle and people were dying." He's at breakfast and seated across from David Morse, a man roughly 40 years his junior and a fellow veteran. "That was really hard, but I'm glad I did it," he continues. "Now let's go catch some fish and not talk about Vietnam today." The pair just spent the previous night filming a sit-down interview for "American Heroes Outdoors," a TV show founded by Dilworthnative Morse that highlights the



stories of area veterans through hunting and fishing trips, and an emotional conversation has left the 72-year old ready to go sit out on a boat and let nature therapy work its magic. His story is one of more than 25 that the show has told since its inception in 2014, and is the type that motivated Morse—a veteran of the Iraq War—to find a platform to celebrate these service members or as he refers to them, "heroes." We recently had the opportunity to speak with both Morse and Sam Floberg, an Afghan War veteran wounded in action and a volunteer with Wounded Warriors Guide Service—one of the organizations featured on "American Heroes"—about how the show is helping to bridge the disconnect between soldiers and civilians.

By Nate Mickelberg Photos by J. Alan Paul Photography & courtesy of "American Heroes Outdoors"

Morse (left) and Floberg (right) both say that helping fellow combat veterans work through the healing process is therapeutic for them as well.



Q+A David, what was the driving force behind wanting to start this show? fargo inc!:

David Morse: "It's really about bridging that gap between servicemen and women and civilian viewers. We want to give people a glimpse into the lives of these service members—who have these stories and who have served their country—without having to actually be around it." fi: A big part of "American Heroes

David Morse

Founder & Host "American Heroes Outdoors"

Sam Floberg

Volunteer Wounded Warriors Guide Service

Outdoors" is providing a unique look into the adjustment and healing process—decades on, in some cases—that comes with a veteran's reacclimation to civilian life. What exactly do people not understand about that process that you want them to understand? DM: "I think the majority of the general public will never understand. There's no one way, shape, or form to put your finger on it and say, 'This vet is healing from watching someone die' or 'This vet is healing from being blown up by an IED (improvised explosive device)' or 'This vet is healing from being in an austere environment where-every day

In 2014—the show's first year—they filmed four episodes. In 2015, they filmed seven. This year? They're up to nine. Morse says he hopes to eventually film 52 per year so that there's a new episode every week. 62


when they suit up for a 12-hour shift-they're scared of being killed.' I think the main thing the general public can take away from the show is understanding that they'll never understand and supporting veterans anyway." fi: There's growing evidence

that PTSD (posttraumatic stress disorder) and some of the other difficulties soldiers experience in that reacclimation process are partly the result of losing the sense of belonging that military life provides. Do you guys see that with a lot of the vets you work with? DM: "When you join the military and are deployed, you're in a close-knit community with people who put their life in your hands. So it even becomes that much more close. Everyone trusts everyone, and you're with them every minute of every day for a long period of time. "When you come back to normal society, you're kicked to the curb. And not only do you have those experiences in your mind and the stress of hypervigilance and being in a combat zone, but the community that you've

There are typically one or two camerapeople present during a given episode, and a team of four to five does all the filming, editing and production for the program.

When Morse began volunteering with Wounded Warriors Guide Service—a cost-free, waterfowlhunting guide service for veterans—in 2010, he knew after going on just a couple trips that wanted to do something similar. "I was helping veterans and changing people's lives one person at a time," says Morse, whose full-time job is as a training officer with the Minnesota National Guard and who started a Wounded Warriors chapter in North Dakota in June 2010. "That's what it was about for me. I find a lot of peace and solace in helping other people improve their quality of life." It was a couple years later that he was approached by a representative from Fox Sports North, and it was then that they came up with the idea to tell the stories of veterans through an outdoors TV show. "While we always wanted it to be about the stories, we knew the viewership wouldn't be there," Morse says. "And that's where the outdoors component came in."

THE ATTACK I got hit on Thanksgiving Day. We were just doing a routine patrol so that another squad could come back in and have their Thanksgiving meal, and then they would get ready and go back out.

been a part of and in which you've formed these life-long relationships is ripped from you. "And there's nothing that will fill that up. There's nothing out there that will fill that void. But one of the things that will fill that void is numbness, and I think that's where substance abuse comes from. If you can't fill the void, you'd better mask it. Because it's a dark place." fi: Was that your experience in

returning from Afghanistan, Sam?

READ THIS Tribe: On Homecoming and Belonging By Sebastian Junger

Morse says they weren't sure "what the show was" at first. Morse summarizes their approach to the first episode, which, coincidentally, featured Floberg, "We just threw a camera guy in a boat with Sam and a pro fisherman and said, 'Shoot this.'"

Sam Floberg: "At Walter Reed (the U.S. Army's flagship medical center), it was like a cocoon because every patient there was an injured veteran. So you had everything you needed or wanted. There were organizations and political groups. There was a steak night every Friday that you could go to. "When I came back to Fargo, reality really sank in, and I had to figure out how I was going to move on with my life. Everyone else who I had deployed with got on with their life, and for me, it was, 'Okay, what am I going to do?' It was trying to figure out a new normal. "In my case, most weeks (in Afghanistan), we were outside of the FOB (forward operating base) five days out of the week. And you're hypervigilant the entire time because you don't know when an attack could happen. Then, you come back, and there's no reason for hypervigilance, even though you're still looking at garbage on the road and looking for certain smells and getting startled by things like a car backfiring.

Morse is not just the show's host and interviewer but also does pre-production and postproduction work.

We were in an area that was always rocketed, and it was right at dusk so you couldn't really make much out. On one side of the road, it was IED (improvised explosive device) and Taliban central, and the other side of the road was like the dividing line. When we got up to this one area, a rocket came flying past and it was like, 'Alright, what the hell was that?' I heard it, but I was just focused on my area of engagement. Then, they radioed to us that we were under attack. We turned around to identify who, what, where, when, and I yelled at the other gunners, 'It's coming from that side of the road! If you see anything, engage!'—If the enemy didn't have enough people, they'd hit the last vehicle and run. I watched the third round come in. It blew up on the outside of the vehicle and I thought, 'Alright, the vehicle did its job. It protected us.' Then, our comms went down, of course, and we yelled at the other gunners, 'They're right there! Engage!' I was stuck with the SAW


(squad automatic weapon), and, from what I recall, they didn't open up until after I was hit. I was trying to shoot tracers to identify the area, but then our vehicle went down and all I remember is snapshots. I was in shock. I remember being in the turret and that I would climb back up and return fire. Then, I'd black out again and collapse down, and they'd try to do a leg sweep to pull me down, but they couldn't find my legs. One of the guys ended up just getting on top of the vehicle and lifted me up and out, and he says, 'Don't look down.' And when someone tells you to not look down, you look down. The other guys were trying to find a vein to get some fluids into me and couldn't because all my veins were collapsing, but I was laying there and while they were trying to work on me, I was like, 'Hey, when you guys get back, I'm driving. Because I'll have the handicap thing. Frontrow parking at the bar. Let's go!' Then, it was eight months at Walter Reed (Hospital) learning how to walk and talk again. -SF 65

"Also, when you come back, all of a sudden, you have choices. And people just don't understand that." DM: "Yeah, that's a big part of it is the choices." fi: Are these trips part of figuring

out that new normal? DM: "Yes, but what we're doing is recreating that relationship, even if it's a weekend at a time. We're recreating that relationship where people can come

together, and we don't even necessarily have to talk about anything. If you filled a room with vets, we could just eat and talk about football. There's just a certain comfort level in the room. It's weird." SF: "Dave always says it's about the stories—and that's part of it—but it's the camraderie. It's about getting together with other veterans—of whatever branch—and not having to explain things to them. You just tell your story, and it's easy for them to fill in the gaps. And you don't get questions like, 'Did you kill anyone?' "When I say to a civilian, 'I got blown up by an RPG (rocketpropelled grenade),' sometimes your story can go too far in indepth and can bring back a lot of memories you don't want." fi: What role do the trips

themselves play in getting these guys to open up?

READ THIS To Iraq and Back: Adventures of an Army Psychiatrist By Graham Hoffman

DM: "One of the main reasons we do the show in the outdoors is because it's a great place to open up. If we did it in an office, we would never get what we

wanted. But doing it in a hunting blind or on a lake, it's never forced. It's always just about the experience. "Then, as the experience goes on through different questions that I might ask and that we talk about, that's when the opening up starts to happen and people start talking about their stories a little bit. And then we start bridging that gap (with the audience). "People watching at home can say, 'I learned all about this guy. He sat there in the boat and talked to Dave about stuff I never would've known about.' And they can see themselves in the boat and they're right there with us." SF: "Being out in nature—on the river, on the lake, out in a field— to me, just takes away all the other stressors of life." fi: Some of these veterans have

While Wounded Warriors Guide Service hosts a majority of the trips featured on "American Heroes Outdoors," the show has a number of other partner organizations such as Walleyes for Wounded Heroes, Purple Hearts and Heroes and Disabled American Veterans (DAV). 66


never talked about this stuff to anyone. Is it hard getting them to talk about their experiences? DM: "Nine times out of 10, if it's not forced and we let them be, they'll open up. "What usually happens is you start by asking the basic stuff like, 'State your first and last name and branch of service' and 'What did we do out here today?' and somewhere in the interview, it's almost like their eyes glaze over and they're gone. I'm getting goosebumps just talking about it. "You just know when to shut up. You know when to sit there and let it unfold, and (in their mind), they're back there in that experience. There are so many times I've been a front-seat witness to that, and it's the most awesome feeling in the world. Because I know they're in their deepest, darkest secrets, and

most of the time after they're done, they're crying. They just kind of sigh and are like, 'Where did I go for a second?' "Then, you show it to them later and they go, 'That was awesome. I've been to psychiatrists and psychologists and I've talked about this many times, and they usually sit me down and go right into it. But with this, I got to talk about it by myself and I feel great.'" fi: I'd imagine you being a combat

veteran yourself, David, is a big part of them being comfortable enough to lose themselves like that. DM: "Yes—someone who's been there. Someone who isn't a glory-seeker. Someone who knows the show isn't about them. If you watch the show, I do an introduction and some supporting stuff, but I think what makes it special is it's not 'The Dave Morse Hunting Show,' where I bring vets on and try to get some popularity out of it. They're the focal point. It needs to be on them."

who's born. A hero is someone who faces adversity, who faces overwhelming obstacles and does the right thing."



If you're interested in learning more about AHO or becoming a corporate sponsor: David Morse

Founder and Host American Heroes Outdoors 701-866-1567

How to watch "American Heroes Outdoors"

• Show airs twice a week on Fox Sports North (during Q2) • Also airs on Midco Sports Network - twice per week, 52 weeks per year

fi: David, I wanted to close with

this. You use the word "hero" alot. It's even in the title of the show. What, specifically, does it mean to you? DM: "The definition of a hero, to me, is an ordinary person facing extraordinary circumstances and acting with a certain set of skills. We'll call it honor, duty, integrity. A hero isn't someone

READ THIS With the Old Breed* By E.B. Sledge *Turned into a PBS documentary and used in HBO miniseries, The Pacific

Wounded Warriors Guide Service hosts 30-40 trips each year across the US and Canada, though about 90 percent are held in the Midwest.

Were you a part of the


University System Chancellor Mark Hagerott. Hagerott has spent much of his career working with government and education systems in the field of cybersecurity. Most recently, he served as deputy director of the Center for Cyber Security Studies at the U.S. Naval Academy.

Mark Hagerott Chancellor North Dakota University System (NDUS)

And what he sees is a lack of awareness around cybersecurity. He calls the digital world the equivalent of the “lawless Wild West.”

BY Marisa Jackels, Fargo INC! Contributor PHOTO BY Paul Flessland


y now, you’ve heard the news. Major sites such as Twitter, Spotify, Amazon and Netflix suffered server issues in late October due to a massive hack against internetmanagement provider Dyn.

Honestly, though, this isn’t anything new. In fact, cybersecurity experts have been talking and warning about these kinds of security breaches for years. One of those people is North Dakota

During the Dyn attack, we got a glimpse of just how massive this Wild West can be. And, as this headline implies, you might be playing an unwanted role. The Internet of Things Let’s take a closer look at the attack. What we saw was a distributed denial of service (DDoS) attack, which means it came from multiple different servers. Usually, these are controlled by hundreds of hackers —as in, actual people on their computers. But with


in 2016

there are an estimated

6.4 billion

devices internet. connected to the

this attack, it was determined that these servers were controlled by a new, foreboding strength: the strength of the Internet of Things (IoT). The Internet of Things, or if you want to sound real tech-savvy, IoT, is basically the collection of all machines that are connected to the internet. And there are A LOT.

In 2016, there are an estimated 6.4 billion devices connected to the internet. By 2020, research company Gartner predicts there will be at least 20.8 billion devices (and that is on the conservative end of estimates, as some predict the number is closer to 50 billion). Pair that with the ability to control parts of the internet, and you begin to see what we are up against. “(The hack) looks like it was a DDoS using basically zombie bots,” Hagerott says. “We have all these things connecting to the internet. They can communicate and send signals to each other. And if a virus gets in there, they can basically become a robot army.” Yeah. Scary. And it gets scarier. If you own a smartphone, a laptop, a smart watch, or any other “smart” device that can connect to the internet, your personal devices are a part of the Internet of Things. Which means that any of those devices is available to be “enslaved.” And here’s the freaky part : You might not even know it. Hagerott paints the picture. There is something called the “dark web” where a lot of sketchy activity takes place. And in this realm, there is headhunting for devices that



can be used to commit criminal activity. So basically, some dark-web hacker could get access to your device and then rent it out to someone else to use to hack into a random computer in Brazil, as an example. “People get rich by finding machines, taking control — you would never know — and then someone rents it from this guy,” Hagerott said. “All you would experience is that your machine is slow for a few hours because it’s being used to attack.” In the case of this attack, Hagerott says most of the machines were identified as coming from outside of the United States. But it is conceivable, he says, that “people’s own computers or own refrigerators—if they’re on the internet—were part of the attack.” Digital to physical While this attack was more of a nuisance,  in other instances, digital war has been devastating.

In Saudi Arabia, for instance, 35,000 computer hard drives were completely wiped by hackers in a massive attack in 2012. Target and Yahoo have also been recent victims, resulting in millions of credit-card numbers exposed and hundreds of millions of accounts stolen. Perhaps even more frightening is the realm of politics. The cyber activity in the 2016 presidential election is “unprecedented,” Hagerott says. It illustrates how cyber activity has the potential to impact who gets into office and how entire countries are run.

As an example, he points to Alaska’s voting system in 2014, where they launched the first internet voting system. Cybersecurity experts across the nation warned that the system was riddled with flaws and would be an easy target for foreign entities to control a spot in the US Congress. Alaska did it anyway. “They went ahead to internet-based voting that was shown to be vulnerable,” Hagerott said. “China could have gone in and picked the Alaskan senator to win.” It’s not hard to imagine how this could affect politics on a larger scale ,  and unfortunately, the democratic system that is considered a strength of the United States is a weakness in the cyber world. Because each state has their own voting system, they can be easily hacked—as was the case in Alsaka. “People don’t understand that we have cyber superpowers   like China and Russia,” Hagerott says. “Could the state of Wyoming stand up against a power like Russia? I don’t think so.” So what do we do?!?

connected devices, we are all part of the digital world. Take solace in the fact that there are “good guys” out there in the cyber world, too. Initiatives like Google's Project Shield, for example, are working to protect DDoS attacks like the one we saw in October. But the most effective way to respond, Hagerott said, is with individual awareness. “Start reading up on cybersecurity," he says. "Be careful what you click on. Start educating yourself. A lot of this is equivalent to a militia and to having a rifle hanging above your fireplace. You have to keep your powder dry.”



To start learning more about cybersecurity, here are some recommendations: "We Are Anonymous: Inside the Hacker World of LulzSec" by Parmy Olson

All of this can sound foreign and frightening. The digital world may seem like another dimension with terms like "cyber armies" and "digital wars" that sound like something out of a sci-fi movie.

Krebs on Security Thorough articles on the state of the cyber world

But as we saw this past week—and as we have been seeing slowly but surely over time—this is no longer something we can ignore. After all, as users of internet-

Find Mark Hagerott’s talk on cybersecurity from TEDxBismarck, "Searching for a Theoretical Framework for the World Now Emerging," on YouTube.

CHAMBER RECAP2016 What a year 2016 has been!

1,000 military families a fun night out to a Redhawks game, hosted a press conference to unveil an economic-impact study of our area’s Happy Hooligans, and we continue to support the North Dakota Air National Guard despite potential base closures.


’m proud as ever to be a part of such a thriving community and active chamber. We’ve had many incredible things to be thankful for in the past year, but let me tell you about a few of the most notable. BY Craig Whitney PHOTOS COURTESY OF the FMWF Chamber of Commerce

We advocated for public-policy issues to best serve our business community’s interests and enable community members to make educated voting decisions. We hosted a gubernatorial debate that was broadcasted statewide. We held “cracker barrel” events to connect individuals with those running for local public office. We took stances on several issues and measures—we must note how thrilled we are to see that, in this past November’s election, Fargo Measure 1 and Cass County Measure 1 passed, allowing for an extension of a sales tax to fund the FM Diversion. It’s also a victory to see Clay County’s new law enforcement center funding measure pass, as both of these will help propel our community forward.

Craig Whitney is the president and CEO of the Fargo Moorhead West Fargo Chamber of Commerce. 72


We worked hard to support our veterans throughout the year, hosting a Military Appreciation Night that afforded more than

We added to the Chamber family a ninth committee, one which will be focusing on agribusiness. With retired American Crystal Sugar President & CEO David Berg stepping up as the first chair, it was exciting to launch a renewed focus for our region’s agricultural market. The first Young Entrepreneurs Academy (YEA!) class successfully graduated 10 incredible students, and Mukai Selekwa won the first-ever "Investors Panel Shark Tank," going on to New York to present his business idea. This fall, we were able to announce the second class, with 24 students starting the program and who are now hard at work on their business ideas.

A scholarship database was started in partnership with the FM Area Foundation, and Faces of Fargo-Moorhead worked with the WE Center to highlight real stories from new Americans in our community.

As you can see, it’s been another busy and exciting year here, and we look forward to another great year ahead. We invite you to join us on any of our committees and we hope to see you at upcoming events. On January 12, we’ll be hosting a discussion with the four regional mayors at State of the Cities, and on February 15, we’ll host Wells Fargo’s top economist, Jim Paulsen, for a keynote at the 2017 Economic Outlook Forum. Thank you to all who have supported the Chamber last year. Together, we can accomplish more! INFOR





The Chamber’s Leadership FargoMoorhead-West Fargo program saw its greatest number of applicants yet, and 2016’s class no doubt made many positive impacts in the community. Cheney Middle School instituted an anti-bullying campaign aimed at educating parents and guardians. At Ease served as a support group for military families in the community. Kid’s Play Passport enabled families that otherwise don't have the means to experience events and activities in town that we often take for granted.

Our Ambassadors conducted approximately 120 ribbon cuttings around town, allowing new businesses or those that broke ground or expanded to be welcomed to the community and have a contact at the Chamber.


Our Women Connect series of events only gets bigger and bigger. We opened the year in January with national author Fawn Germer and celebrated with 600 women. We’re also thrilled to see the PUSH program (Pursue Dreams, Unite Women, Shatter Barriers and Have Heart) gain traction, with 350 women in the Facebook group and 18 total groups that meet for encouragement, conversation and support.

FMWF Chamber of Commerce 202 1st Ave. N, Moorhead 218-233-1100




argo is a retail destination for shoppers from hundreds of miles around, anchored by the very successful West Acres Shopping Center. As the largest mall in the state, West Acres has established Fargo as a shopping mecca in the minds of North Dakotans and Manitobans alike.

West Acres is anchored by national and regional chains that draw in a critical mass of shoppers, which has allowed smaller, local retailers—both inside the mall and surrounding it—to flourish. By Mike Allmendinger Photos by J. Alan Paul Photography & courtesy of Josie Danz

There’s another retail destination in Fargo that offers more than 75 eclectic, local, small retailers: Downtown Fargo. Shopping in Downtown Fargo holds surprises and experiences that you won’t find anywhere else.

Mike Allmendinger General Manager, Kilbourne Group 210 Broadway N, Fargo 701-237-2279

The picturesque magic of the holiday lights along Broadway is brought you by the Downtown Fargo Business Improvement District, a collaboration of downtown property owners who pool resources to continuously

improve the neighborhood. They’ve upped their game this year with more and brighter lights that make the sidewalks glow. For those nostalgic for the vintage practice of dressing store windows for the holidays, the retailers of the Downtown Community Partnership bring you #WindowWinterWonderland. On Saturday, December 17, stroll down Broadway and be dazzled by the creativity of our merchants. Then, step inside

the shops to be dazzled by in-store specials and holiday surprises. 75


The Red Silo, an upcycling shop at 12 Broadway, has partnered with Dakota Carriage Company to offer horsedrawn carriage rides through Downtown each Sunday afternoon through December 18. (A great family picture idea!) On Thursday, December 22, Downtown retailers offer giftwrapping for your last-minute purchases. Dubbed the Victory Wrap event, it also includes a pint of locally brewed Drekker beer for each $25 spent in participating stores. The retailers of the 400 Block of Broadway also combine forces on special holiday-season events. Last year, they hosted one of Santa’s reindeer to greet shoppers and delight children. We’re anxiously awaiting the unveiling of their plans for 2016. Downtown Fargo will surround you with art, history, music and events to make the season bright. Need a break from your shopping spree? Be a guest at one of Downtown Fargo’s more than 60 restaurants, cafés and bars. Or bring your skates and lace up for a glide around the rink at the corner of Main and Broadway.

The Zandbroz Variety storefront provides a sampling of what you can expect at December 17's #WindowWinterWonderland event Downtown. Need more reasons to make Downtown Fargo part of your shopping fun? Shopping local is a way to celebrate and support small businesses and all they do for their communities. When you make a purchase at a locally owned shop, you are supporting your neighborhood risk-takers and community-builders. Small-business owners employ more people per revenue dollar and, in turn, are customers of the local economy, creating opportunities for more local business growth.

Study after study shows that when you choose to shop at a local, independently owned business, much more of your dollar stays in your community, creating more local wealth and jobs. Who knew your shopping list held that much power? Get to know the owners of our local shops. They would be happy to share with you the impact you make when you become a customer. Every dollar you spend is a vote for the Downtown you want to see. Also, never fear! Parking exists



Downtown. Parking along Broadway is free for 90 minutes until 5 p.m., at which point the time limit is lifted. If you can’t snag a spot there, data shows that a block off the core of Broadway in any direction is typically only 50 percent full at any point during the day. Throw in the many low-to-no-cost city lots and we’ve got you covered. Shopping at small, locally owned businesses is making a contribution to your community. It’s also opening yourself up to unique new experiences you can only have in Fargo.






ast month, I wrote about Innovate ND and how the program is great for helping earlystage startups and entrepreneurs. What happens, though, when you finish with Innovate ND and still need some support? At the North Dakota Department of Commerce, we have other programs that can help businesses and startups continue to grow and build their business. One such program is the North Dakota Development Fund. The Development Fund is a valuable financing tool for North Dakota businesses, providing a strong return-on-investment for taxpayers and contributing significantly to job creation. As we continue to grow our economy in the state and create economic opportunities for our citizens, it is important that financing support is available for



startup or expansion projects in North Dakota. The Development Fund was created through legislation in 1991 as an economic development tool. It provides flexible gap-financing through debt and equity investments for new or expanding North Dakota primary-sector businesses. It is important to note that the Development Fund has been self-sustaining since 2003, and with initial funding totaling $28 million, the fund has been able to grow and invest $112 million through the payback of the investment principal along with dividends and interest received. The Development Fund makes investments of up to $1 million in primary-sector businesses as either a loan or equity investment. The North Dakota Development Fund Board may adjust the limit when deemed appropriate. In general, the following criteria

apply to Development Fund investments: • The entrepreneur must have a realistic financial commitment at stake. Usually, principals are required to have a minimum of 15 percent equity in the project. • Refinancing of debt is not eligible. • Principal shareholders with 20 percent or greater ownership are generally required to guarantee the debt. Other shareholders may also be required to guarantee. • The Development Fund will not participate in more than 50 percent of a project’s capitalization needs. • Financing is available to any primary-sector business project, with the exception of production agriculture. • "Primary sector" includes individuals and businesses which, through the employment of knowledge or labor, add value to a product, process or service, which results in the creation of new wealth. "Primary sector" includes

tourism and specific types of investor-owned agriculture and is typically businesses such as manufacturers, food processors or export-service companies. "Investor-owned agriculture" includes livestock—feeding or milking operations—or other value-added agriculture located apart from an individual farm operation that is professionally managed and has employees. “We try to make our program fit the financial needs of the business instead of the business fitting into the program,” says Dean Reese, CEO of the North Dakota Development Fund. Since the launch of the Development Fund, it has invested $112 million in 588 companies, with more than $38 million invested in rural communities. The investments made by the Development Fund have contributed to the projected creation of more than 10,000 primary-sector jobs. The North Dakota Development Fund has invested in 122 communities across the state.

The economic activity continues to be strong in North Dakota. In providing flexible financing, the Development Fund has and will continue to assist primary sector businesses start up or expand, which, in turn, will help to create additional jobs and new revenues for the state. Some of the companies that have used the Development Fund include: • Pedigree Technologies - Fargo • Myriad Mobile - Fargo • Profit Pros - Fargo • Dakota Specialty Milling Fargo • Ideal Aerosmith - Grand Forks • Buffalo City Wood Products Jamestown • Gates Manufacturing Lansford • La Rinascente Pasta - Hope • Earth Kind - Bismarck TIO AC N


For additional information, visit

(left to right)

Ashley Hruby - Credit Technical Analyst Dean Reese - CEO Scot Long - VP Sara Isaak - Accounting/Asst. Credit Analyst




Thursday, December 1, 4:30 - 7 p.m. The FMWF Chamber will be introducing a new social media “competition” to Business After Hours starting this month. Attendees and exhibitors are encouraged to bring their top Twitter-, Instagram- and Facebook-posting games because they'll be on the lookout for their favorite post from the event. Post using #FMWFBAH at the event to be in the running for "Social Superstar." The chosen post will be featured in The Bridge and online and gets exclusive bragging rights. Business After Hours is a members-only event and participants must be 21 years of age or older to attend. Receive the $25 admission price by registering your attendance prior to midnight the Wednesday before the event. All registrations received after that time and at the door will be billed at the $30 rate. Price includes appetizers and two drink tickets. Cosponsored by Avis and Bernie's Wine & Liquors. Ramada Plaza Fargo Hotel & Conference Center 1635 42nd St. S, Fargo

Drew Wrigley

Julie Fedorchak

5:01 2 DECEMBER Thursday, December 1, 5:01 - 7 p.m.

Join the American Advertising Federation of North Dakota (AAF-ND) at 5:01 p.m. for this fun networking event. Guests will have the opportunity to tour office spaces, network and enjoy refreshments with good company. Students and professionals alike are welcome. This is a free event. Venue TBD



This event has been postponed. Further details will be available soon. You’ve seen the headlines, but what is really going on in western North Dakota as work on the Dakota Access Pipeline nears completion? Hear from North Dakota Lieutenant Governor Drew Wrigley for an overview. Together with a panel of experts closely involved in the project, you'll gain insight into the background of it all, as well as the federal administration’s response to the project. Public Service Commissioner Julie Fedorchak will discuss the citing process that occurred over 24 months, and Cass County Sheriff Paul Laney will discuss the security issues that law enforcement has seen. Registration includes breakfast and is $30 in advance and $35 at the door for Chamber members and $40 in advance and $45 at the door for non-members. Ramada Plaza Fargo Hotel & Conference Center 1635 42nd St. S, Fargo



Photos by J. Alan Paul Photography and courtesy of Fargo Monthly

Paul Laney


Tuesday, December 6, 10 a.m. - 5:30 p.m. and Wednesday, December 7, 10 a.m. - 8 p.m. Young Professionals Network (YPN) is once again offering an opportunity to give back while getting in the holiday spirit through bell ringing. Sign up for one one-hour shift or many— whatever works with your schedule. Spots are limited so reserve your time before they fill up. Contact Sam at to register. Busch Agricultural Resources 2101 26th St. S, Moorhead

PLANNING COMMISSION 5 FARGO Tuesday, December 6, 4 - 8 p.m.

You can watch the meeting live on TV Fargo (channel 12). Meetings are rebroadcast each Sunday at 8 a.m., Tuesday at 4 p.m. and Wednesday at 8 a.m. Fargo City Hall 200 3rd St. N, Fargo




Tuesday, December 6, 5:15 - 7:30 p.m. Join the Young Professionals Network (YPN) for this festive and fun evening at the annual Holiday Party at Herd and Horns Bar and Grill. Come to enjoy delicious hors d’oeuvres, a cash bar with a signature YPN drink (among many others), the famous naughty-or-nice paddle game with awesome prizes, and you can even let your competitive side show in their newly renovated game room. This is YPN's biggest bash of the year, and they would hate to have you miss out. Registration is required and is $15 for YPN members and $25 for non-members.

Thursday, December 8, 7 - 8 p.m. Each year, the YMCA brings holiday cheer to local childcare families that cannot afford or don’t have access to purchasing gifts for their children. Brighter Futures has 10 ornaments (AKA 10 kiddos!) to purchase gifts for this holiday season. They will shop in groups of two or three, and each group will be given a $10 gift card to help offset the costs. All are welcome to join! Target 4202 13th Ave. SW, Fargo



Wednesday, December 7, 4 - 5:30 p.m. You can watch this meeting live on TV Fargo (channel 99). Meetings are rebroadcast the first Tuesday of the month at 3 p.m., the second Tuesday at 8 p.m. and the third Wednesday at 8:30 a.m.

Tuesday, December 13, 11:30 a.m. - 1 p.m. One of the greatest professional challenges designers and developers face is making their work comprehensible (and exciting) to non-professionals through their writing. This is particularly true for those seeking a better job, a new client or even to start their own business. Jonathan Yarian, principal at SeaChange Public Relations, demystifies the writing process and explains how anyone can unlock understandable and compelling descriptions, explanations, presentations and more. Attendees will learn Jon’s five rules of writing and his recommended practice techniques for improving their writing dayto-day. This is the American Advertising Federation of North Dakota's (AAF-ND) December Professional Speaker Luncheon. Fargo City Hall 200 3rd St. N, Fargo Courtyard by Marriott Fargo-Moorhead 1080 28th Ave. S, Moorhead Herd and Horns Bar and Grill 1414 12th Ave. N, Fargo


Danielle Paulus

Tamara Anderson


Tuesday, December 13, 3:30 - 5 p.m. (Social: 5 - 6 p.m.) In this session, Danielle Paulus of ROERS Construction and Tamara Anderson of Dale Carnegie Business Group will discuss five keys to creating your perfect work-life blend that’s as good and as satisfying as your favorite cocktail. They'll help you set smarter goals that will help you achieve what you set out to do and relish the success you create. And you’ll walk away feeling like you can confidently say, “I’m doing what I need to be doing right now. I’m focusing on what I need to be focusing on right now. I’m present in my life right now.” Stop chasing the myth. Start living a blended life. Registration is $25 in advance and $30 at the door for Chamber members and $25 in advance and $40 at the door for nonmembers. Sanctuary Events Center 670 4th Ave. N, Fargo



Wednesday, December 14, 11:30 a.m. - 1 p.m. In this training, Kirsten Jensen, founder and digital strategist of Next Action Digital, will talk about defining who you want to connect with so that you can grow your network strategically and decline some requests without guilt. She'll also explore ways you can use LinkedIn to provide value to your connections, generate sales leads, be an advocate for your organization and share tips for building a profile that tells the story of who you are as a professional. Registration includes lunch and is $27 per person in advance and $32 at the door for Chamber members and $40 in advance and $45 at the door for non-members. Cambria Suites 825 East Beaton Drive, West Fargo


Thursday, January 12, 8 9:30 a.m. Holiday Inn Fargo 3803 13th Ave. S, Fargo


Thursday, January 19, 2017, 6:30 - 9:30 p.m. Location TBD


Wednesday, February 15, noon - 1:30 p.m. Ramada Plaza Fargo Hotel & Conference Center 1635 42nd St. S, Fargo

MONTHLY MEETUPS* ··Bitcoin Meetup

YOU'RE INTERESTED IN GRAD SCHOOL... 12 SO Thursday, December 15, 5:30 - 7 p.m.

Whether you’ve been tossing the idea around for a while or you’re just now looking into taking your education to the next level, this event is for you. Join the Young Professionals Network (YPN) as they host a graduate-school event focused on MBA, leadership and entrepreneurship programs. They hope to arm you with all the information you need as you decide “what’s next.” Representatives from the Carlson School of Management (University of Minnesota), MSUM, NDSU, University of Jamestown and University of Mary will host a panel focusing on topics including:

··Cass-Clay Subcontractor Sales & Marketing Meetup ··Geek Meet FM ··Girl Develop It ··Fargo 3D Printing Meetup ··Fargo Cashflow Game Night ··Fargo Entrepreneurship Meetup

When should I start the application process? How can I pay for this? Online or in-person? Full-time or part-time? How will this benefit me professionally?

··Fargo Virtual Reality Meetup ··Fargo-Moorhead Content Strategy

Immediately following, each university will host small-table discussions specifically focused on their business-related programs. Registration is required and is $5 for YPN members and $10 for non-members. Dakota Medical Foundation 4141 28th Ave. S, Fargo

··The Fargo-Moorhead Real Estate Investing Meetup ··Master Networks – Fargo Business Referral Group ··Mobile Meetup Fargo ··Moorhead Entrepreneurship Meetup ··Prairie Dawg Drupal

CONTROL BOARD MEETING 13 LIQUOR Wednesday, December 21, 1 - 2 p.m.

Meetings are broadcast live on TV Fargo (channel 99). They are rebroadcast on the fourth Tuesday of the month at 7:30 p.m. and the first Wednesday at 9:30 a.m. Fargo City Hall 200 3rd St. N, Fargo



··Red River Valley Big Data – Midwest Big Data Hub Meetup *All meetups above (except Bitcoin Meetup) can be found at meetup. com/cities/us/58102. If interested in the Bitcoin Meetup, please contact


Fargo INC!, Fargo Monthly and bring you a section dedicated to careers in Fargo-Moorhead Inside you'll find EVENT PREVIEW LEVERAGING LINKEDIN: IT'S NOT JUST FOR JOBSEEKERS + JOB LISTINGS




Leveraging LinkedIn: It's Not Just for Jobseekers "Not enough people view social media as a way to further their professional goals," says Kirsten Jensen, founder and digital strategist at Next Action Digital in Fargo. As part of the FMWF Chamber of Commerce's Business Training Series, Jensen will be giving a presentation called "Leveraging LinkedIn" that will help attendees identify ways that they can use LinkedIn to better tell their own professional story, as well as add value to the rest of their network. BY Nate Mickelberg PHOTO BY Paul Flessland 86


Kirsten Jensen Founder & Digital Strategist Next Action Digital

Jensen's talk will focus on three main topics, which she summarizes here:



Kirsten Jensen: “I get asked a lot of questions about this when I’m working with people. Some people have a really open networking philosophy and really will connect with anyone. Sometimes, people go all the way to the other side and are really picky and think hard about whether they like a person or if they want to be associated with them. Other folks are in the middle. I consider myself kind of in the middle. The filter that I use for my LinkedIn profile is: If you were to look at my profile and say, ‘Oh, I see you’re connected to so-andso. How do you know them?’ If I can answer that question, then I feel comfortable connecting with someone. “If it’s a sales connection, I decline those without any guilt. I want my LinkedIn network to be people who I can recommend in some

way, shape, or form or people who have similar passions as me." "It’s really about understanding what you want to get out of your experience with LinkedIn and then building your connections according to that. When it comes to connections, the single biggest tip I have for people is to add a to-do to your daily or weekly list of "next actions" (see sidebar) that is: Have I met someone today or this week that I should be connecting with on LinkedIn? For me, that's something that has made a big difference. "If you can just look at your calendar for the day or for the week and make those requests and just say, ‘It was really nice to meet you.’ That's organic and can help keep some momentum going with your profile."

EVENT DETAILS Leveraging LinkedIn: It's Not Just for Jobseekers Wednesday, December 14 11:30 a.m. - 1 p.m. Cambria Suites 825 East Beaton Drive, West Fargo Registration includes lunch and is $27 per person in advance and and $32 at the door for Chamber members and $40 in advance and $45 at the door for non-members. As a bonus, all attendees have the option of getting a new head shot taken to use on their LinkedIn profile. Join the event on Facebook for updates and event reminders. This training qualifies for two CPE credits for the ND CPA Society.

What's in a name? Next Action Digital

Read this Jensen's company is named for a productivity process from one of her favorite books, "Getting Things Done." In it, the author, David Allen, argues that "next-action" thinking should replace the way most people think about productivity. "An example would be if we needed to go to the dentist," Jensen explains. "We'd put 'Call dentist' on our to-do list, but if we don't know the phone number, our real 'next action' is looking up the phone number. "I think that happens a lot in digital, too, so a big part of my focus is helping people move from having ‘I need to tweet today’ on their to-do list to coming up with things like, ‘I’m going to search the #ilovefargo hashtag and interact with people.’"


2. Social sales Jensen: "One of the things I want to open the presentation with is examples of successes my clients have had with different things that they were trying to accomplish in their job. “One of my favorites is when I was working with RDO. They got these brand-new 3D mapping drones, and the project we were working on was actually creating content for their website because they hadn’t yet talked about any of these products anywhere digitally. And they sold the first two drones off a LinkedIn post before they even made it into the store all because the GM had done a fabulous job of building his LinkedIn connections. "The guy who purchased those first two drones happened to be someone the GM had interviewed a couple years before for a job and was a guy he had a good connection with. He had moved several states south and now was in a position where he was in a purchasing role for the kind of technology that (RDO) was selling. "The lesson learned was that while the GM had done a really good job of investing in and creating his network, he had never talked about their products or any of the things they were doing, and it was when he started doing both that it made a huge difference.”

Investing in your network

Jensen: “If you are a leader in an organization, you can use LinkedIn to post messages of pride of accomplishment about your team, and the strongest way you can do it is by creating status updates and actually tagging people. “It can be a partner you worked with on a project or it can be a team member. When you do it, you can be pretty certain that the person will see it because—just like on Facebook or on Twitter— they’ll get a notification if you tag them. But then it can also be seen by the network of people connected to them, and it can initiate a conversation. “One of the best success stories I had with that was when I was at Onsharp and we launched the Family Healthcare website. I tagged the three folks I had worked with on the project and just said, 'It was such a pleasure to work with you,' and it was really nice because two of them came back and posted really nice thank-



“It's about taking that time to invest. I’ll likely talk quite a bit about posting and tagging but then also doing recommendations for people. Or even just using it as a tool to send quick notes. "One of the founders of LinkedIn wrote a book called ‘The Startup of You’ and in it he talks a lot about how you can provide value to your network. So there will probably be some points from there, in terms of giving those small gifts of information or time that reminds you of folks—to keep building and strengthening that network.”

Keywords & telling your story

Jensen: “I’ll talk about the importance of writing a good summary and about the importance of using keywords to help people find you. "Oftentimes, when you search someone's name in Google, the first thing that will come up is someone’s LinkedIn profile because it has strong search trustworthiness—'domain authority' is the technical term. And so in addition to just using your name or your brand, it can be really powerful to start using keywords. "Some of those keywords or terms can help increase your likeliness of being found—even when people are searching directly in LinkedIn.


yous about how much they liked working with our team. So often, it’s hard to take time to do that, but the fact that I said ‘thank you’ first and recognized them, they took a minute to write a sentence or two. And there’s no better social proof than that because it’s coming directly from them.

If you optimize for keywords on LinkedIn, it makes you more likely to be found more quickly because the domain authority is already there versus the time it takes for that to happen on your own website. So there’s a lot of power there. “Then there's just making sure that people think about—if you’re on a nonprofit board or if you do a lot of volunteering for an organization— making sure that you tell those stories through your profile. It's also an opportunity to give recognition to those nonprofits because it's good exposure for them, and it can be a simple way to raise awareness for the causes that are important to you.”

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Energy & Oil

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Registered Nurse

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Prairie St. John’s, a 110-bed psychiatric care facility located in Fargo, has been providing services for children, adolescents, adults, and seniors to address mental health issues, chemical dependency or addiction and cooccurring disorders since 1997.



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Fargo, ND


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Digital Services Coordinator

Digital Strategy Intern (Paid) Assistant Operations Manager Spotlight Media


Fargo, ND

Fargo, ND

This position is responsible for supporting the work and improving the efficiency of the digital department. This position falls within the digital department of the Marketing & Communications Division and aligns with the work of the virtual Online Patient Experience team.

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Customer Service


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Digital Strategy Intern (Paid) Workflow Coordinator

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This position manages word processing projects by communicating with clients and assigning projects to other Integreon associates.

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This supports word processing and presentation Howposition do I apply? graphics for all projects received through Integreon. They will also be responsible for the completion of all work given to them by a Workflow Coordinator (WFC).

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Moorhead, MN

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Fargo INC! December 2016  

We met, interviewed and photographed hundreds of people this year, and each one of them brought something different to the conversation. Joi...