Target Market Demographic: ● Ages 16-60 ● Any Gender ● Any Ethnicity ● Any Education Level ● $40,000+ ● Any Household size ● Any occupation ● Religion (if it applies)
Geographic: ● Greater Boston Area ● English ● North Eastern climate ● Any Cultural background ● Eastern standard time
Psychographic: ● Thrill Seekers, Indecisive ● Has no problem giving decisions to others. ● Value a unexpected experience ● Interested in a thrill ● Likes to be surprised
Behavioral: ● They would use our product at least every month ● They are looking to be fed and to have a good time.
Target Market Size ● Our target market is somewhat large, however it is still very niche.
