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RETAIL STORE
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Stella McCartney
Date: July 2021
Loca on: London
Our task for this module was to design a extravagant virtual retail space for a luxurious brand of our choice by researching the business’s message, style and history. Through establishing and implemen ng a conceptual stance This store should create a centre stage for our brand’s products and we are expected to carefully set inten ons for our design and represent the brand well. By taking the clients needs in mind, a design that shows the store’s values must be cra ed in order to a ract the target audience. We had to choose a loca on for our store which should be in a pres gous area or street to implement a conceptual stance and respect the tradi on of the chosen site.
