February Collective Monthly

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C U T + C L A R I T Y 0 1 F E B 2 0 2 3 V O L U M E 3 1
THE MONTHLY
FFEBRUARY EBRUARY
EDITOR'S NOTE FEBRUARY CONTENT MISSION SELF EXPRESSION TOUR A YEAR OF SELF EXPRESSION FEBRUARY MOOD BOARD 06 03 04 05 12 13 C U T + C L A R I T Y 2 T A B L E O F C O N T E N T S COMMUNITY NEWS BAY RECAP 08 09 11 B A M 15 17 NEXT
VALENTINE'S DAY MARKET NOTABLE HIGHLIGHTS UPDATED GUIDELINES 14
STEPS

HAPPY February!

It's Aquarius season!! As we kick off the month, I can't believe I turn 24 today!!

I am grateful for my best friend Melanie who always makes my birthdays special. We've been celebrating together for 9 consecutive years! Everyone should have a friendship that makes them feel loved.

Friendship and love in all it's forms is the inspo behind our "Share the Love" Content Mission. We hope to be the catalyst to strengthen existing friendships + form new ones.

Thank you all the Diamonds that took on this Mission! I hope you felt the love and will keep sharing it all year!

Let's make the most of February + beyond.

02/01/2023
www.cutandclarity.co
Love,
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MINIMUM REQUIREMENTS

First content mission of 2023! Let's set the tone for a Year of Self - Expression!

2 STORY POSTS +

Choice of:

1 IN GRID INSTAGRAM POST/CAROUSEL OR

1 REEL/TIKTOK/YOUTUBE

(MUST HAVE COVER PHOTO THAT MATCHES OUR FEBRUARY MOODBOARD)

LEAVE A PRODUCT REVIEW ON OUR WEBSITE

CHOOSE AT LEAST 1 VIDEO

INSPO:

Share The Love 1

2. Clarity Chats - Answer the question " How would you describe your journey to self love?"

Take on the Content Mission

Earn BAM Cash

January‘s Gift Package

CREATE AT LEAST 1 IMAGE USING THIS INSPO:

FEBRUARY MOODBOARD

FEBRUARY CONTENT MISSIONS
T O P I C
GRWM jewelry edition
UP HERE 4
SIGN

BUY ONE GIVE ONE

DESIGN A BFF CHARM BRACELET

WHERE: THE WYTHE HOTEL

WHEN: SUNDAY, FEBRUARY 12TH

12PM - 5PM

LET'S CELEBRATE the real MVPs in our lives- our besties! This Valentine's Day, we're SHARING THE LOVE w/ our besties.

Join us at the Wythe and design your one-of-a-kind BFF charm bracelet to share with your person.

Mix and match the charms mark your story in Gold. Give Cupid the finger + celebrate all forms of Love.

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WHAT'S GOING ON WITH C+C?

AYEAROFSELFEXPRESSION

MAMA ASL x OTG

MAMA ASL x OTG

Off-The-Grid Missions (OTG) is a beacon of hope for those who have been marginalized and left behind A BIPOC, Women and Deaf-founded Non-Profit Organization dedicated to providing Deaf and Hard-of-Hearing individuals access to life-saving resources in high-risk and remote regions worldwide Off-The-Grid Missions empower and protect those who have been forgotten It is an honor to partner with them and Deaf Actress, Millicent Simmonds, once again to offer our Mama ASL charm in Sterling silver and donate our profits to support their vital mission.

GENDERLESS

COLLECTION

"Let us break free from societal constraints and embrace our individuality. ...jewelry has no gender!!! @by.giancarlo

Los Angeles Creative

This June let's break barriers and lets be fully self expressed. Our collection launches for Men's Mental Health awareness month and we have some amazing partnerships in store.

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WHAT'S GOING ON WITH C+C?

AYEAROFSELFEXPRESSION

I N T R O D U C I N G C L A R I T Y C H A T S

Our stories are unique and beautiful yet we often feel like we are not worthy enough to share them Continuing from last years "Year of Self Love" we are excited to introduce Clarity Chats. Clarity Chats is a safe + anonymous place for us to share our stories without fear of judgment Our goal is to realize that we are not alone, and to foster deeper conversations around sensitive topics that promote empathy + understanding. Join us in creating a more open and understanding world, one story at a time.

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TENTATIVE SCHEDULE

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COMMUNITY NEWS

Check out your crew's latest.

Have something to share? Need your crew's support?

Reach out and let us know!

What’s new with you?

I have so much to tell you…

HANNAH’S B-DAY WHERE IN THE WORLD IS ALEX?

Another year, another celebration! We kicked off the birthday festivities early with Hannah at the BAY Event and had a blast! If you missed out on the fun, make sure to go wish her a happy belated birthday!

From one country to the next Alex has been filling our feeds with beautiful travel pictures.

“In just a little over a month, I got to travel and visit 4 different countries!” Her advice is “If you're thinking about traveling, my only advice for you is to just do it!!!”

KIMMY WILL SOON BE A MRS.

It's finally happening! The countdown to Kimmy's big day has officially begun! April

8th 2023 is the day when Kimmy will officially become a Mrs! We've been loving her engagement photos and eagerly waiting for wedding day content!

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Throughout my childhood I struggled with expressing myself. I grew up being one of very few POC in my neighborhood & school. As a child I had two choices, either be me & face bullying or become a chameleon. At a young age I chose option 2.

Reflecting back, this option never worked. I didn’t realize any of this until the COVID-19 pandemic. The pandemic brought anti-asian remarks from my classmates. These remarks made me realize they would NEVER see me as one of them. In that moment I knew I had to stop trying to fit in & just start being me. I was always terrified of being seen as different & was petrified of not being accepted.

It was a long & hard journey but now I am able to say self expression creates a gateway for beauty. Self expression opens us up to beauty we would have never seen previously. It is scary to express yourself because when you do, you become vulnerable but we must get over that fear to live true to ourselves.

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S K Y L A R + S E L F E X P R E S S I O N

NOTABLE HIGHLIGHTS

C+C IRL

What’s new with you?

ThisJanuary,wewerefilledwithjoyas weFINALLYmetKadee,ourbeloved socialmediacoordinator,IRL. Cut+ Clarityismostlyaremoteteam,soour IRLmeetingsareamazingwaysforusto cometogetherandgrowstrongerin person.Kadee'swarmandwelcoming personalityisevensweeterface-to-face.

I have so much to tell you…

Exciting news! Our diamond Collective community is expanding and we're on the hunt for TikTok-savvy brand ambassadors. Know someone who would be a perfect fit? Refer them to apply and you'll receive 100 points towards February's BAM !

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BAY RECAP

DAY ONE: SUNSET TOAST

As soon as we arrived, we hit the ground running to Level 11 a spinning rooftop bar on the beach with expansive views of the legendary west coast sunset. We watched the sunset while enjoying delicious apps and a glass or 2 of bubbly After sunset, we went to the heart of downtown St. Pete where the night was filled with excitement and adventure Despite the temp drop, we didn't shy away from a good night swim. It was an unforgettable + thrilling start.

DAY TWO: BOHO CHIC PICNIC

After catching up on last night's shenanigans, we took some time to some time to ourselves to relax and do our own thing, but as the evening approached, the real excitement began. We kicked off the afternoon with a toast, and content missions for BAM Cash + took amazing pictures with our photographer in the most stunning setting. We sat down for a family-style picnic and got to know each other inside and out. Late night, we gathered around a bonfire and bonded over s'mores making it a night to remember.

DAY THREE: SPA DAY

After a few late nights, a day of indulgence and relaxation was exactly what the Doctor ordered. We started the morning with a relaxing poolside alfresco massage and created a private jewelry event, where everyone went home with their own new sparkly pieces. We all arrived as strangers and left as friends, united by our experiences and the unforgettable memories we created together. It was a weekend of luxury and friendship that we will always look back on fondly.

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FEBRUARY MOOD BOARD

During February we’re continuing our Red theme, while integrating lighter hues such as White + Pink. Think Pearls, Heart Charms, roses, red lipstick and gold of course.

Check out our Pinterest!

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DIAMOND COLLECTIVE GUIDELINES

Quality Content

We prioritize QUALITY vs quantity. DO post content that resonates. DON'T post content for the sake of posting. All posts must be:

High Resolution

Visually pleasing

Tell your story

Showcase our jewelry

*Please ensure that all images and videos are well-lit and restrain from over-editing/filtering

Exclusivity

C+C does not request exclusivity since we are a long-term partner; however, we request that any C+C promotional posts are not commingled with other jewelry brands. Any post (Static, carousel images, reels, TikToks or story series) that is commingled will not earn you any points towards BAM cash.

Brand Identity

Cut + Clarity is a purpose-driven company that empowers individuals to express themselves through personalized jewelry. We believe that jewelry should tell your unique story, and we are dedicated to providing a platform for underrepresented people + women to share their narratives. Our commitment to authenticity extends beyond our products to include genuine connections with our customers and community Cut + Clarity is dedicated to creating jewelry that represents the diverse experiences and perspectives of real people.

UPDATED
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FEBRUARY B.A.M

BRAND AMBASSADOR OF THE MONTH

MIA

• $200 Gift card to C + C

• 1 Entry B.A.Y

(Brand Ambassador of the Year)

•$100 Gift card to C + C

• $50 Gift Card to C + C

1st Runner up 2nd Runner up
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MARNIE LUZE

SPOTLIGHT

Isik

MOST ENGAGED

Whether Isik is commenting on our posts, sending us DMs, or chatting with us IRL. She definitely deserves recognition for her engagement.

Lindsay

MOST INVOLVED

Whenever the C + C Team has a wild idea, we can always count on Lindsay to agree and work out a plan with us. Whether that’s a trip to FL or the Diamond District, she’s always prepared.

Skylar

MOST HELPFUL

Skylar’s busy lifestyle doesn’t slow him down from helping us out! He’s always prepared to sign up for the newest content mission or write something for the community Spotlight!

BRAND AMBASSADOR
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OVERVIEW/RESOURCES

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2. 3. 4. 5. 6. 7.

Leave a review on your C+C products on the website. Follow and engage with your fellow brand ambassadors.

Review updated Diamond Collective Guidelines Sign up for February's content mission

Make sure you completed all of your content for the previous Content Mission.

Make sure you are staying above the 50 point minimum requirement each month. Review February's moodboard 1 8
NEXT STEPS

Product Reviews

Reviews earn you 15 BAM points and are a crucial part of our community. Make sure to leave a product review on ALL C+C pieces you own or borrowed.

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2. Click on the hamburger menu 1.Click on the review icon 3. Write your review and post!

QUICK LINKS

BAM Rewards Tracker

Shopify Collabs/Dovetale

Rotating Closet Form

Instagram

Pinterest

TikTok

Amber Martinez, Head of Community

amber@cutandclarity.co

IG: @bamber m

Mariana Russo Chambers, CEO/FOUNDER

mariana@cutandclarity.co

IG: @marianarchamb

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