The team at Bone Idol
Profile of Bone Idol “The industry needs to be prouder of itself ”, that is the message of Bone Idol co-founder Scott Learmouth.
S
cott, together with husband Jon and business partner Ben set up Bone Idol, in St James’ Street Brighton in 2016, and despite a global pandemic the business has gone from strength to strength. So much so that Bone Idol has now launched the Bone Idol Training Academy a few streets away in Hove, a
40 | Total Grooming Magazine
state-of-the-art grooming school which offers the iPET Network qualifications. But PR and marketing veteran Scott, who quit the London rat race to start Bone Idol in part for his and Jon’s own dogs Krystle and Doris, believes that the grooming industry he loves should be prouder of itself, and shout more about its skills and successes.
He said: “We started Bone Idol because when we moved to this area we couldn’t find a dog groomer that we wanted to use. “We met Ben who at that time was an amazing mobile groomer, and around the kitchen table came up with the Bone Idol concept. “Since that time we have become