BST HYDE PARK
BST rocked Record audiences attended a new-look American Express presents BST Hyde Park
O and three weekends, American ver nine spectacular shows
Express presents BST Hyde Park demonstrated the power of live music as the event became the biggest BST Hyde Park event ever, selling 530,000 tickets across all the shows. Music fans flocked to Hyde Park to see some of the biggest artists on the planet headline; Adele, The Rolling Stones, Elton John, Eagles, Pearl Jam, and Duran Duran were joined by an incredible line up of support artists, including Pixies, Stereophonics, Johnny Marr, and Nile Rodgers and Chic. “It felt amazing to be back after a three-year hiatus,” explained LS Events’ Steve Reynolds, BST Hyde Park’s event director. “Hyde Park is a really special place to put on an event and it felt good to be back and with a lot of familiar faces. American Express presents BST Hyde Park has a wonderfully inclusive, family feel to it and our team were delighted to return to doing what we do best.”
LS Events works alongside AEG Presents and provides operational project management, site management, and event management to the event. Reynolds continued: “LS Events has been fortunate to work on every show, an incredible 51 in total. We came back to this prestigious site with a mission to deliver this event to a level of excellence that has never been experienced by our audience and artists before. I believe we achieved that.”
BETTER EXPERIENCE
2022 was the first year that the event extended its run from two weekends to three weekends (from six shows to nine); this combined with the world-class artists that AEG Presents secured meant that the site-wide production was more sophisticated than ever before. Everything was bigger and better. The biggest change for the event was the introduction of a new Great
Oak stage – Star Live’s Titan stage – and new a larger hospitality offer. Laura Armstrong, senior project manager at LS Events, said: “We’ve worked closely with AEG Presents to uplift the hugely ambitious creative elements at the show. “This year saw a new creative design across the whole of the site in line with the new creative vision for the next few years. One of the most iconic areas at BST Hyde Park is the Great Oak Stage and utilising Star Live’s new Titan stage, Mark Ward and the Proper Productions Team worked to develop the next generation of this focal point of the event.” Armstrong continued: “The Grandstand Structure was another redesign, which provided additional premium viewing capacity and suites. The redesigned front of house towers reduced the size which improved the general admission view, whilst giving a better experience for technical production crews.”
Images© Nathan J Cox / inthebag.pro
wwww.eventbuyerslive.com n 17