The Tracks Lodging, Market Demand & Feasibility Study: Proposed Resort & Attractions

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The Tracks

Lodging, Market Demand & Feasibility Study: Proposed Resort & Attractions


N E W M AR K V AL UAT I O N & A DV I S O R Y

Lodging Market Demand & Feasibility Study: Proposed Resort & Attractions 2,700 acres of land in Bluefield and Princeton, West Virginia Newmark Job ID: 21-0149001

Feasibility Study Prepared For: Mr. Jim Christie, PLA Principal Civil & Environmental Consultants, Inc. 120 Marketplace Genesis BlvdAve., Suite 200 600

Bridgeport, WV 26330

Prepared By: Newmark Valuation & Advisory Hospitality, Gaming & Leisure Group Valuation & Advisory 1300 East 9th Street, Suite 105 Cleveland, OH 44114


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1300 EAST 9TH STREET, SUITE 105 CLEVELAND, OH 44114 May 9, 2022 Mr. Jim Christie, PLA Principal Civil & Environmental Consultants, Inc. 600 120 Marketplace Genesis BlvdAve., Suite 200 Bridgeport, WV 26330 RE:

Lodging Market Demand & Feasibility Study: Proposed Subject Resort on 2,700 acres of land in Bluefield and Princeton, West Virginia, prepared by Newmark Valuation & Advisory, LLC (herein “Firm” or “Newmark”) Newmark Job No.: 21-0149001

Dear Mr. Christie: Newmark Valuation & Advisory, LLC has prepared a market demand analysis of the referenced property presented in the following Feasibility Study. Summary of the Proposed Subject Property The proposed subject resort will be developed on approximately 2,700 acres of land in Bluefield and Princeton, West Virginia. The site has rolling topography, densely wooded areas, two large reservoirs, and offers sweeping views of the surrounding area (from portions of the site). The site is approximately 1.5 miles from the nearest entrance to Interstate 77. Developed over approximately five years and three phases, the approximately 516-unit resort is recommended to include 300 guestrooms in two separate main hotel (lodge) buildings, 216 detached cabins, eco villas, and yurts; and 304 RV sites and 10 primitive (tent) sites. The fullservice resort is recommended to be operated independent of a nationally recognized franchise such as Marriott, Hilton, or Hyatt, or potentially affiliate with a soft brand. In addition to lodging, the resort complex will offer several attractions and amenities, such as: 

7-Station Zipline Course

Dan Hale Lake including a boardwalk, Wibit waterpark, beach area, boat ramp, kayak rentals, and firepit

Kayak & Paddleboat Rental

ATV Rental & Maintenance Facility

Snowflex Tubing Hill with Magic Carpet Lift

18-Hole Miniature Golf Course

Splash Pad & Interactive Play Structure

Amphitheater with Stage and Seating area

Hiking/Biking Trails

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Dam Bridge

New ATV Trails (part of the Hatfield-McCoy Trails System (HMC) system)

Conference Center (Attached to a Hotel)

8-Court Indoor Basketball Facility

2 Grass Multisport Fields

1 Turf Multisport Field

Gondola transportation to and from downtown Bluefield to the subject

Key Considerations Strengths ‒

Potential to affiliate one or both hotels with a national franchise or soft brand

The subject site enjoys good access due to positioning of its main welcome center 1.5 miles from an entrance to Interstate 77. In Phase 3, the subject resort will also be accessible from downtown Bluefield via gondola. Visibility is average for a resort, and much of the property will offer views of the surrounding area.

Demand for destination weddings in southern West Virginia is strong, and the resort's lake views, and onsite event space present an opportunity to capture demand in this market segment. The property will leverage its traditional hotel guestrooms and residential-style villa, cabin, and yurt offerings in a resort setting to attract wedding parties and their families.

Corporate retreat travel and family reunion groups align well with the proposed resort’s detached villa, cabin, and yurt units and inclusion of numerous onsite amenities and activities.

Development of the subject could entice others to develop complementary restaurants, bars, and entertainment facilities nearby.

Risk Factors ‒ There is generally an increase in the investor requirements for this asset type, and the lending environment will remain apprehensive in the foreseeable future. ‒

New resorts and/or hotels could be developed in the subject area. This could adversely impact occupancy levels and reduce profit margins.

Extraordinary Assumptions An extraordinary assumption is defined in USPAP as an assignment-specific assumption as of the effective date regarding uncertain information used in an analysis which, if found to be false, could alter the consultant’s opinions or conclusions. The value conclusions are subject to the following extraordinary assumptions that may affect the assignment results. ‒

We assume cross promotion of the subject’s athletic fields and courts by the regional Sports Commission as well as at the civic and county level.

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We assume targeted marketing towards casual users interested in guided trail rides (renters) as well as core enthusiasts who own their own equipment

We assume inclusion of a differentiating “hook” such as a cohesive green initiative and special accommodation/promotion of all-electric ATVs, UTVs, Jeeps, Rivian trucks, and other all-electric trail-rated vehicles.

We assume this subject resort will add approximately 50 to 90 miles of new ATV trails that will be connected to and marketed by the existing The Hatfield-McCoy Trails System, which is specifically designed to accommodate all levels of riders from novices to professionals, and covers hundreds of miles throughout Southern West Virginia

Hypothetical Conditions A hypothetical condition is defined in USPAP as a condition, directly related to a specific assignment, which is contrary to what is known by the appraiser to exist on the effective date of the assignment results, but is used for the purpose of analysis. ‒

This feasibility study does not employ any hypothetical conditions.

Compliance Remarks The intended use and user of our report are specifically identified in our report as agreed upon in our contract for services and/or reliance language found in the report. No other use or user of the report is permitted by any other party for any other purpose. Dissemination of this report by any party to non-client, non-intended users does not extend reliance to any other party, and Newmark will not be responsible for unauthorized use of the report, its conclusions or its contents used partially or in their entirety.

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Certification We certify that, to the best of our knowledge and belief: 1.

The statements of fact contained in this report are true and correct.

2.

The reported analyses, opinions, and conclusions are limited only by the reported assumptions and limiting conditions and are our personal, impartial, and unbiased professional analyses, opinions, and conclusions.

3.

We have no present or prospective interest in the property that is the subject of this report and no personal interest in with respect to the parties involved.

4.

We have no bias with respect to the property that is the subject of this report or to the parties involved with this assignment.

5.

Our engagement in this assignment was not contingent upon developing or reporting predetermined results.

6.

This consulting assignment was not based upon a requested minimum valuation, a specific valuation, or the approval of a loan.

7.

Laurel A. Keller, MAI, ISHC made a personal inspection of the property that is the subject of this report.

8.

Valuation & Advisory operates as an independent economic entity within Newmark. Although employees of other Newmark divisions may be contacted as a part of our routine market research investigations, absolute client confidentiality and privacy were maintained at all times in regard to this assignment without conflict of interest.

9.

Within this report, "Newmark", “Newmark Valuation & Advisory”, “Newmark, Inc.”, and similar forms of reference refer only to the appraiser(s) who have signed this certification and any persons noted above as having provided significant real property appraisal assistance to the persons signing this report.

Laurel A. Keller, MAI, ISHC Senior Vice President Telephone: +1 216 453 3023 Email: laurel.keller@nmrk.com

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Table of Contents Executive Summary

7

Pertinent Dates Scope of Work

10 11

Economic Analysis

12

Regional Area Analysis Local Area Analysis

12 21

Site Analysis

30

General Description

30

Proposed Components Description

32

Overview DEVELOPMENT COMPONENTS

32 34

Real Estate Taxes

48

Tax Projection

48

National Lodging Market Analysis

49

National Lodging Highlights Closures Revenue Air Travel Pricing and Cap Rates Consumer Confidence Transactions Markets

49 52 54 56 57 58 59

Local Lodging Market Analysis

62

Bluefield, WV Hotel Market Overview Major Hotel Demand Generators Scale and service Distribution Trends, RISKS, and Investment Rates Performance Cycle published rate activity Net Hotel Closures Local Airport Statistics

62 65 65 65 66 67 68 69

Local Supply and Demand

71

Analysis of Demand Segments Subject hotel Occupancy Projection Average Daily Rate Projection

75 80 83

Key External Drivers Operating Conditions Sports Complexes Industry Outlook

111 112 113 114

Multisport Complex Court and Field Rentals 119 Financial Analysis

120

Projection of Revenue and Expenses

136

Assumptions & Limiting Conditions

139

Glossary

141

Addenda

149

National RV Park and Campground Overview 86 RV Campground Revenue Analysis

98

Local Outdoor Attractions Market Analysis 101 National Multisport Industry Analysis 108 Overview of Sports Complex Facilities Economic Impact Cycle COVID-19 Impact

108 108 110

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Executive Summary PROPOSED DEVELOPMENT We forecast a surplus of room night (cabin night) demand in the six-county Hatfield McCoy Mountain Region beginning in 2025/2026. Recent and proposed lodging supply additions have kept pace with the ATV overnight rider demand for the past few years. The large amount of grant money pouring into the region has fueled developers’ ability to add supply, mainly via relatively small cabin resort developments and additions to existing resorts. Lodging market occupancy stands at about 52% and has declined slightly over the past six years according to data from AirBNB, VRBO, and Smith Travel Research (STR). Our research and data are wellsupported and indexed to the number of ATV permits sold over the past two decades, which indicate a compound annual rate growth of 8.7%. Though the Hatfield McCoy ATV trails alone do not and will not provide the overnight lodging demand necessary to attract developers to a large-scale project in Bluefield, the recommended multi-phase development of numerous day-use and overnight attractions unique to the market area (listed above) will manufacture the need for several hundred new guestrooms and other lodging unit types for visitors. Factors to Success  Capture existing demand for new, upscale RV slips and amenities (developers already interested)  Provide easy access to the resort from major roadways, interstates, and the surrounding area  Offer a superior, diverse, and unique lodging product relative to existing supply in the Hatfield McCoy Mountain Region (i.e., higher scale hotel accommodations and glamping options)  Develop modern event space offering sweeping views of the surrounding area  Tap into and grow existing sports tourism-related demand with indoor sport courts and other offerings that complement multisport complexes in the region  Develop attractions and amenities designed to increase the average length of stay from 3.2 nights  Pioneer the first ATV and UTV group tours in the market area for first timers and casual enthusiasts, who will need to rent their machines and equipment. Group tours would appeal to corporate team building activities, class reunions, family groups, couples, and individuals. Ideally, around 30% to 40% of the overnight demand at the resort’s lodging options would stem from group business (tours and catered events, etc.).  Incorporate and activate the area’s existing water reservoirs, since there is a lack of water attractions in the market area

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 Develop and offer a greatly enhanced guest arrival and departure layout as well as secure storage areas for trailers and toys when not in use  Position a portion of the cabins in such a way as to afford seclusion and privacy to their occupants. In our experience, many guests are willing to pay a premium for that privilege.  Increase the area’s appeal to under-represented market segments including non-ATV riders and females. Approximately 79% of the ATV-related visitors are male. We recommend all lodging and entertainment developments focus on shifting the demand closer to 50% male and 50% female, thereby including families, corporate groups, social groups  Target marketing towards casual users interested in guided trail rides (renters) as well as core enthusiasts who own their own equipment  Include a differentiating “hook” by incorporating special accommodation/promotion of all-electric ATVs, UTVs, and other all-electric trail-rated vehicles  Set a price point for the subject development less than that offered at the Greenbrier & Stonewall to differentiate this market and broaden in its appeal to more potential users.  Potentially affiliate one or both hotels with a soft brand such as Tribute (Marriott) Curio Collection (Hilton), Trademark (Wyndham), Voco (IHG), or Unbound (Hyatt). This would give the hotel an independent look and feel while also offering access to a major brand’s network of loyal guests, guest rewards program, and extensive marketing throughout the U.S. and abroad. Soft brands have grown 19% in the last decade as consumers seek unique lodging experiences but are attracted to the comfort and stability of a trusted brand.

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PROPOSED LODGING MIX AND AMENITIES Type and Number of Rentals

Lodging Components Village/Area

Com ponent

Dan Hale Lake

Lakefront Hotel

Phase

# of Units

2

120

Dan Hale Lake

Yurt Village

2

26

Dan Hale Lake

E Village Rental Units (Villas)

3

30

Dan Hale Lake

Bunkhouses

3

4

Dan Hale Lake

Lakefront Condos & Cabins

2

32

Dan Hale Lake

Hidden Cove Cabins

3

20

Dan Hale Lake

RV Park

1

304

Stony Ridge

Stony Ridge Hotel & Conference Center

3

140

Stony Ridge

Stony Ridge Condos & Cabins

3

104

Dow ntow n Bluefield

Dow ntow n Hotel

3

40

Total Hotel

300

Total RV Park

304

Total Bunkhouse

4

Total Yurt, Villa, Cabin, and Condo, Units

212

Total Lodging

820

Source: Newmark Valuation & Advisory and CES

Additional Amenities

The subject resort development will offer amenities that are typical of a lodging facility in this service scale, as detailed in the following table. Revenue-Generating Attractions Village/Area

Com ponent

Phase

Day Use Area

7-Station Zipline Course

Day Use Area

Waterslide Park w ith Wibits

1

Day Use Area

Kayak & Paddleboat Rental

1

Stony Ridge

ATV Rental & Maintenance Facility

1

Dan Hale Lake

Snow f lex Tubing Hill w ith Magic Carpet Lift

2

Dan Hale Lake

18-Hole Miniature Golf Course

2

Dan Hale Lake

Splash Pad & Interactive Play Structure

2

Dan Hale Lake

8-Court Indoor Basketball Facility

2

Dan Hale Lake

2 Grass Multisport Fields

2

Dan Hale Lake

1 Turf Multisport Field

3

1

Source: Newmark Valuation & Advisory and CEC

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OPERATIONAL ASSUMPTIONS Property Management

For purposes of this study, we assume that any and all management contracts will be market-oriented. Specifically, management fees are projected to equate to 3.50% percent of total revenue throughout the holding period.

Franchise and Licensing:

We assume the proposed hotel, RV campground, and outdoor adventure attractions are independently affiliated throughout the holding period.

General Assumptions:

For the purposes of this report, we assumed that the subject resort will be operated with a centralized national or regional reservation system that is fully integrated with wellknown third-party marketing platforms (i.e., online travel agencies, reservation systems, etc.). We further assumed that the subject will be operated by competent and experienced management familiar with the operation of resorts in the United States, and more specifically, in Bluefield and Princeton, West Virginia. If any of the above conditions are not consistent with the subject’s actual status, it could have an impact on its overall marketability.

Space Lease:

We assume the subject resort’s ATV rentals and facility, as well as planned retail space in the third phase are leased at market rates throughout the holding period. Refer to the Financial Analysis section for details regarding the lease rates and overall analysis.

FEASIBILITY STUDY DESCRIPTION Client:

Civil & Environmental Consultants, Inc.

Intended Use:

Internal consideration

Intended User:

Civil & Environmental Consultants, Inc.

PERTINENT DATES The following table summarizes pertinent dates related to this feasibility study. PERTINENT DATES Prem ise Date of Inspection Market Value Upon Completion Prospective Market Value Upon Completion Prospective Market Value Upon Stabilization

Date October 11, 2021 January 1, 2024 January 1, 2024 January 1, 2032

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SCOPE OF WORK Extent to Which the Property is Identified The property is identified through various sources such as: –

Physical characteristics

Legal characteristics

Economic characteristics

Extent to Which the Property is Inspected Laurel A. Keller, MAI, ISHC made a personal inspection of the property that is the subject of this report. Type and Extent of the Data Researched –

Exposure and marking time;

Zoning requirements and compliance;

Neighborhood and land use trends;

Real estate tax data;

Demographic trends;

Cost data;

Market trends;

Comparable listing and sales data; and

Flood zone status;

Comparable income and expense data.

Type and Extent of Analysis Applied Overall, the consultants received adequate information to produce credible results, as reflected in this feasibility study report; however, we call your attention to all the extraordinary conditions, standard conditions, and assumptions that are discussed throughout this report.

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Economic Analysis REGIONAL AREA ANALYSIS

The following map illustrates the population within a 300-mile radius of Bluefield, West Virginia, according to the U.S. Economic Development Administration.

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Approximately 33 million people lived within a 250-mile radius of Bluefield, West Virginia in 2021. The interstate system (Interstate 77) in Bluefield provides relatively convenient access to several major metropolitan areas to the north and south including Akron, Ohio and Charlotte, North Carolina. Demographics Snapshot: Moody’s Analytics The following regional profile of the nearest MSA, which excludes Bluefield and Princeton, was prepared by Moody's Analytics, which is a subsidiary of Moody's Corporation established to focus on non-rating activities, separate from Moody's Investors Service. It provides economic research regarding risk, performance, and financial modeling, as well as consulting, training, and software services. Concise and timely economic research by Moody’s Analytics supports firms and policymakers in strategic planning, product and sales forecasting, credit risk and sensitivity management, and investment research. The analysis tracks and forecast economic growth and covers specialized topics such as labor markets, housing, consumer spending and credit, output and income, mortgage activity, demographics, central bank behavior, and prices. As such, it is considered a reliable source for determining the health of the subject’s region. Recent Performance The subject property is not located within a major metropolitan area. However, we note that the nearest MSA does have an influence on trends in the local area. As such, we have analyzed this market in order to ascertain the long-term health of the subject's immediate vicinity. Huntington-Ashland’s recovery has made little progress over the past year, causing the metro area to notably underperform against the region and nation. The weakness has been broad-based. Employment in services has stalled following growth at the beginning of 2021, dragged by losses in the key healthcare industry. Moreover, after a strong start to 2021, the public sector has been moving in the wrong direction in recent months, giving up the job gains from earlier in the year. Employment tied to logistics has also struggled, having retreated to near a historical low. The weakness is largely reflective of Huntington-Ashland’s tightening labor market, with the labor force having contracted significantly since spring and the jobless rate now below its pre-pandemic long-run average. The following chart includes salient information about the region’s key economic and demographic indicators.

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Logistics Logistics employment will climb modestly in the coming years thanks to rebounding energy demand. Huntington-Ashland serves as a distribution hub for WV coal, with the majority of its trade, transportation and warehousing activities linked to servicing the movement of WV’s flagship product across the state and region. Rail transportation in particular is a source of high-wage employment. The sector will be key to near-term wage growth, which will have spillover effects across the rest of the economy. However, the industry will underperform further out because of its overreliance on the fading coal industry. The impact of coal’s decline on jobs and income has been profound, with transportation/warehousing employment falling by about 15% from 2015 to the start of the pandemic despite robust gains regionally and nationally during that time. The push toward renewable energy will erase coal’s prevalence in the U.S. energy supply, weighing on HuntingtonAshland’s logistics industry and weakening job and income gains in the broader economy. Healthcare Healthcare is positioned to rebound in the near term as the pandemic eases and working conditions improve. Demand for medical services will remain stable given Huntington-Ashland’s large senior population, and funding from West Virginia’s “Save Our Care” initiative will help shore up hospitals’ finances. However, filling open positions to meet demand is proving difficult. Stressful working conditions amid virus variants, including the latest Omicron variant, are deterring potential workers, a problem compounded by Huntington-Ashland’s tightening labor market. As the pandemic eases, employers should be able to attract and retain workers at higher rates, but the tight labor market could impede progress. Demographics Huntington-Ashland’s lack of viable growth drivers will deepen out-migration in the coming years. The metro area’s population has been in decline for a decade, while climbing elsewhere across the region. Structural impediments have contributed to the poor demographic trends. For example, Huntington-Ashland’s dearth of high-wage jobs and overreliance on the struggling logistics industry limit job prospects, contributing to outmigration. Further population loss will dampen the outlooks for industries reliant on local spending such as leisure/hospitality, healthcare and construction. Fewer residents will also weaken the tax base that supports local governments. The following includes highlights of the regional economy’s business cycle characteristics and future risks.

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The following graphics contain additional salient information about the subject’s region.

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Conclusion Huntington-Ashland’s recovery will advance in the near term, but more slowly than nationwide. Gains in logistics and healthcare will drive the recovery. Long term, an overreliance on coal will weigh on logistics and persistent out-migration driven by weak job prospects will cap healthcare growth. As a result, the metro area will underperform the U.S.

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LOCAL AREA ANALYSIS

LOCATION DESCRIPTION Mercer County lies in the ridge and valley region of the extreme southern section of West Virginia, approximately 100 miles from the State Capitol, City of Charleston. Two major cities in the county are Bluefield and Princeton, the County Seat. Mercer County is within a 500-mile radius of 50% of the U.S. population. Mercer County, West Virginia lies at the hub of several major transportation routes serving the eastern United States. This network facilitates excellent intra-regional transportation links, and also offers outstanding intraregional networking potential. Interstate 77 provides a link with major northern population centers like Cleveland and via Interstate 79, Pittsburgh. Interstate 77 offers access to major centers in Virginia and North Carolina, as well as many major population centers in the southern United States. Interstate 64 east of Beckley, West Virginia provides access to the Midwest and with U.S. Route 460 in Virginia, the area has excellent

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service to the East Coast. Interstate 64, Interstate 77, and U.S. Route 460 provide convenient hookups with Interstate 81, which extends from Tennessee to New England.

Drive Times from Subject Property The following image illustrates the approximate distance from the subject property a motorist could reach at average traffic speeds over one, two-, three-, and four-hour periods. 1-, 2-, 3-, and 4-Hour Drive Times from Subject Site

Immediate Area Profile This section discusses uses and development trends in the immediate area that directly impact the performance and appeal of the subject property. We utilized CoStar to perform a search of all office, industrial/flex, retail, and multi-family uses within a 4.3-mile radius of the subject. This searched returned a total of 496 properties totaling ±7 million square feet of space. The distribution of these results is illustrated in the chart below:

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The proposed subject's competitive market area is characterized as a forestland (previously used for mining) support district. The local area has a mix of commercial uses nearby and the composition is shown in the preceding graph. Demographic Profile The following table details a demographic study of the area, sourced by CoStar, an online resource center that provides information used to analyze and compare the past, present, and future trends of properties and geographical areas.

Multifamily Development The following table shows a summary of multifamily residential data by type in the immediate area, as published by CoStar.

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SUMMARY OF MULTIFAMILY DEVELOPMENTS CLASS A B C TOTAL Source: CoStar

Num ber of Properties 0 14 21 35

NRA (SF) 0 302,225 894,464 1,196,689

Average Year Built 1954 1931 1940

Reported Occupancy 98% 99% 99%

Monthly Rent (Ask) $545 $504 $521

The subject site is in an area that has a fairly moderate density of multifamily structures. The following table shows the largest tracked multifamily properties in the immediate area, as published by CoStar: LARGEST MULTIFAMILY PROPERTIES No. Nam e 1 Multifamily Facility 2 Multifamily Facility 3 West Virginian Manor Apartments 4 Bluestone Apartments 5 Multifamily Facility 6 Mercer Manor Apartments 7 Multifamily Facility 8 Opera House Apartments 9 Laurel Place Apartments 10 Multifamily Facility Source: CoStar

Property Class C C B C B B C B B B

NRA (SF) 530,122 192,705 124,068 45,600 44,576 41,511 30,352 22,270 18,471 15,506

Year Built

Stories 1 1 12

1970 1924

2 3 8 3 2 2

1953 1994

Vacancy 0.0% 0.0% 2.6% 0.3% 1.3% 2.0% 1.3% 1.3% 1.9% 1.3%

Retail Development The following table shows a summary of retail data by type in the immediate area.

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SUMMARY OF RETAIL DEVELOPMENTS Property Type Bank Convenience Store Department Store Restaurant Freestanding Storef ront General Retail TOTAL/AVERAGE Source: CoStar

Num ber of Properties 7 8 1 6 64 94 71 251

NRA (SF) 91,221 22,050 73,627 20,617 521,212 1,494,536 886,580 3,109,843

Average Year Built 1952 1920 1966 1975 1947 1969 1976

Reported Occupancy 100% 100% 100% 100% 100% 100% 99% 106%

Reported Rent (Ask) $13.50 $11.25 $12.98 $11.05 $11.37 $11.17 $11.28 $12.00

The subject site is in an area that has a fairly moderate density of retail structures. The following table shows the largest tracked retail properties in the immediate area, as published by CoStar: LARGEST RETAIL DEVELOPMENTS No. Nam e 1 Mercer Mall 2 Blue Prince Plaza 3 Blue Prince Plaza (add'l bldg) 4 Low e's 5 Retail Property 6 Bluefield Plaza 7 Mercer Mall (add'l bldg) 8 Retail Property 9 Stafford Plaza Shopping Center 10 Retail Property Source: CoStar

Type Storefront Telecom Hotel/Data Hosting General Retail Freestanding Telecom Hotel/Data Hosting Storefront Retail/Office Department Store Telecom Hotel/Data Hosting Telecom Hotel/Data Hosting Telecom Hotel/Data Hosting

NRA (SF) 611,470 179,628 179,000 136,623 112,387 105,606 73,627 66,459 59,790 43,200

Year Built 1980 1967 1980 1993

1982 1915

Reported Occupancy 96% 100% 100% 100% 100% 100% 100% 100% 100% 100%

Reported Rent (Ask) $13.06 $9.07 $9.08 $12.98 $12.98 $13.03 $9.74 $9.10

Industrial Development The following table shows a summary of industrial data by type in the immediate area, as published by CoStar.

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SUMMARY OF INDUSTRIAL DEVELOPMENTS Type Industrial Flex TOTAL/AVERAGE Source: CoStar

Num ber of Properties 37 2 39

NRA (SF) 757,885 13,848 771,733

Average Year Built 1981 -

Reported Occupancy 100% 100% 100%

Reported Rent (Ask) $9.28 $12.28 $9.43

The subject site is in an area that has a very moderate density of industrial structures. The following table shows the largest tracked industrial properties in the immediate area, as published by CoStar. LARGEST INDUSTRIAL PROPERTIES No. Nam e 1 Industrial Facility Source: CoStar

Property Type Industrial

NRA (SF) 82,623

Year Built

Reported Occupancy 100%

Reported Rent (Ask) $7.40

Nearby Office Development The following table shows a summary of office data by class in the immediate area, as published by CoStar. SUMMARY OF OFFICE DEVELOPMENTS (SUBMARKET) Office Class A B C TOTAL/AVERAGE Source: CoStar

Num ber of Properties 0 99 55 154

NRA (SF) 0 936,516 499,795 1,436,311

Average Year Built 1967 1960 1964

Reported Occupancy 99% 98% 99%

Reported Rent (Ask) $21.57 $21.77 $21.64

The subject site is in an area that has a fairly moderate density of office structures. The following table shows the largest tracked industrial properties in the immediate area, as published by CoStar.

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LARGEST OFFICE BUILDINGS No. Nam e 1 Office Building 2 Office Building 3 Office Building 4 Office Building 5 Office Building 6 Office Building 7 Office Building 8 Bluefield Arts Center 9 Office Building 10 Office Building Source: CoStar

Property Class C B B B C B B B B C

NRA (SF) 139,868 87,094 69,116 53,378 50,269 46,321 44,000 42,385 35,991 31,248

Year Built

1975 2003

Reported Occupancy 100% 100% 100% 100% 100% 100% 0% 100% 100% 100%

Reported Rent (Ask) $21.32 $21.36 $21.64 $19.54 $20.20 $20.79 $24.17 $23.77 $20.85 $21.81

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HATFIELD MCCOY TRAILS The subject site is the gateway to the Hatfield-McCoy (ATV) Trails, which comprise ten trail systems covering 1,000 acres of professionally managed trails for recreational ATV driving in West Virginia. The following map shows the location of the trails relative to the subject site (see red oval around Bluefield).

PHYSICAL SPECIAL HAZARDS OR ADVERSE INFLUENCES Generally, properties in the subject neighborhood appear to be functional for their intended use and they exhibit minimal deferred maintenance and sufficient occupancy. No special hazards or detrimental influences were identified that are expected to affect local value levels.

LOCAL AREA OUTLOOK In recent quarters, the market has endured a significant retraction as the pandemic prompted numerous area corporations to scale back. However, the area's tourism industry remained healthy throughout the pandemic,

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as individuals flocked to the region and seek out outdoor leisure-oriented activities. Domestic productivity in the region is rebounding slowly, which (combined with continued growth in the tourism industry) bodes well for the health of area companies, lodging demand generators, and leisure and entertainment entities like the planned subject.

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Site Analysis GENERAL DESCRIPTION Land Area

The subject site contains 2,700.00 acres, or 117,612,000 square feet of land area.

Topography

The site is rolling terrain. The topography does not appear to bear any development limitations.

Drainage

No drainage problems were observed at the time of field inspection, and none were disclosed to the appraisers. Please note that this feasibility study assumes that surface water collection, both on-site, off-site and in public streets adjacent to the subject, is adequate.

Environmental Hazards

An environmental assessment report was not provided for review, and during our inspection, we did not observe any obvious signs of contamination on or near the subject. However, environmental issues are beyond our scope of expertise. It is assumed that the property is not adversely affected by environmental hazards.

Ground Stability

A soils report was not provided for our review. Based on our inspection of the subject and observation of development on nearby sites, there are no apparent ground stability problems. However, we are not experts in soils analysis. We assume that the subject’s soil bearing capacity is sufficient to support the subject improvements. Furthermore, it is our understanding that the subject site is not located in a seismic zone.

Utilities

Utilities are near the site, and will need to be extended. grant money is being secured to help offset this cost.

Parking

Surface parking; adequate spaces. Separate storage area (parking) for trailers and equipment, helping to improve the arrival and departure process and maximize resort aesthetics.

Other Land Use Regulations

We are not aware of any other land use regulations that would affect the property.

Easements, Encroachments and Restrictions

There do not appear to be any easements, encroachments, or restrictions that would adversely affect value. Our valuation assumes no adverse impacts from easements, encroachments, or restrictions, and further assumes that the subject has clear and marketable title.

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CONCLUSION OF SITE ANALYSIS

The subject site enjoys good access due to positioning of its main welcome center 1.5 miles from an entrance to Interstate 77. In Phase 3, the subject resort will also be accessible from downtown Bluefield via gondola. Visibility is average for a resort, and much of the property will offer views of the surrounding area.

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Proposed Components Description OVERVIEW We forecast a surplus of room night (cabin night) demand in the six-county Hatfield McCoy Mountain Region beginning in 2025/2026. Recent and proposed lodging supply additions have kept pace with the ATV overnight rider demand for the past few years. The large amount of grant money pouring into the region has fueled developers’ ability to add supply, mainly via relatively small cabin resort developments and additions to existing resorts. Lodging market occupancy stands at about 52% and has declined slightly over the past six years according to data from AirBNB, VRBO, and Smith Travel Research (STR). Our research and data are wellsupported and indexed to the number of ATV permits sold over the past two decades, which indicate a compound annual rate growth of 8.7%. Though the Hatfield McCoy ATV trails alone do not and will not provide the overnight lodging demand necessary to attract developers to a large-scale project in Bluefield, the recommended multi-phase development of numerous day-use and overnight attractions unique to the market area (listed above) will manufacture the need for several hundred new guestrooms and other lodging unit types for visitors. Factors to Success  Capture existing demand for new, upscale RV slips and amenities (developers already interested)  Provide easy access to the resort from major roadways, interstates, and the surrounding area  Offer a superior, diverse, and unique lodging product relative to existing supply in the Hatfield McCoy Mountain Region (i.e., higher scale hotel accommodations and glamping options)  Develop modern event space offering sweeping views of the surrounding area  Tap into and grow existing sports tourism-related demand with indoor sport courts and other offerings that complement multisport complexes in the region  Develop attractions and amenities designed to increase the average length of stay from 3.2 nights  Pioneer the first ATV and UTV group tours in the market area for first timers and casual enthusiasts, who will need to rent their machines and equipment. Group tours would appeal to corporate team building activities, class reunions, family groups, couples, and individuals. Ideally, around 30% to 40% of the overnight demand at the resort’s lodging options would stem from group business (tours and catered events, etc.).  Incorporate and activate the area’s existing water reservoirs, since there is a lack of water attractions in the market area

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 Develop and offer a greatly enhanced guest arrival and departure layout as well as secure storage areas for trailers and toys when not in use  Position a portion of the cabins in such a way as to afford seclusion and privacy to their occupants. In our experience, many guests are willing to pay a premium for that privilege.  Increase the area’s appeal to under-represented market segments including non-ATV riders and females. Approximately 79% of the ATV-related visitors are male. We recommend all lodging and entertainment developments focus on shifting the demand closer to 50% male and 50% female, thereby including families, corporate groups, social groups  Target marketing towards casual users interested in guided trail rides (renters) as well as core enthusiasts who own their own equipment  Include a differentiating “hook” by incorporating special accommodation/promotion of all-electric ATVs, UTVs, and other all-electric trail-rated vehicles  Set a price point for the subject development less than that offered at the Greenbrier & Stonewall to differentiate this market and broaden in its appeal to more potential users.  Potentially affiliate one or both hotels with a soft brand such as Tribute (Marriott) Curio Collection (Hilton), Trademark (Wyndham), Voco (IHG), or Unbound (Hyatt). This would give the hotel an independent look and feel while also offering access to a major brand’s network of loyal guests, guest rewards program, and extensive marketing throughout the U.S. and abroad. Soft brands have grown 19% in the last decade as consumers seek unique lodging experiences but are attracted to the comfort and stability of a trusted brand.

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DEVELOPMENT COMPONENTS Masterplan Key Map

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WELCOME CENTER AND RV PARK

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E-VILLAGE The first lodging village after the Welcome Center is the Electric ATV Village (E-Village). This site provides a unique, eco-futurism lodging option centered around electric modes of transportation, including electric vehicles (EV), bikes (e-bike), and ATVs. After turning into the village, guests encounter a large parking lot. The lot allows for both car and truck/trailer parking and features charging stations for those with EVs. After parking and unloading their vehicles, guests then walk to their near-by lodging units, following trails that branch off parking lot. Separating cars from the units immerses guests in nature and increases the resort’s overall aesthetics and flow. This village within The Tracks Resort features 30 lodging units. These modern, ecofuturistic units are open concept with one bedroom and bathroom, a living space, and a balcony. Large floor to ceiling windows allows guests to experience the outdoors in climate-controlled, modern settings. Guests will be able to observe wildlife from the comfort of the unit yet feel like they are outside with the animals. Charging stations will be provided at each unit to power electric ATVs and e-bikes. This village provides a direct connection to electric ATV-specific trails and the mountain bike area. Users will be able to ride the trails during the day and charge their vehicles at night. Other amenities available in this lodging village include picnic areas with fire rings. With an emphasis on eco-conscious, sustainable living features, this style of lodging will appeal to those who care most about their impact on the environment.

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E-Village

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HIDDEN KNOLL CABINS The Hidden Knoll Cabin Village will offer cabins settled on a wooded knoll along the ridge. Found after the evillage, all 20 cabins are woven in a loop around the knoll. In the center of this loop is an open turf field connected by various hiking and biking trails. The trails are entwined through the village, leading guests down to the lake and a private kayak cove. This provides a connection to the resort Lakeside Trail. At the cove, there are docks set up with kayaks awaiting water adventures. Each cabin is designed with an open floor plan containing a great room enclosed with a wall of windows. There are four floor plans to choose among ranging from two bedroom to eight-bedroom accommodations. This village will allow guests to get away from noise and distractions and offer a chance to relax and enjoy the natural environment.

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Bunkhouse Group Camping Perched on a ridge overlooking the Dan Hale Lake, the Bunkhouse Village accommodations are designed for large groups such as athletic teams, boy/girl scouts, church organizations, 4-H clubs, and more. The bunkhouse area is a dynamic team-building facility that includes four western style “barndominium” bunkhouses, each sleeping 30. These barndominiums have an open floor plan for the ground level with a large living room, kitchen, gaming area, and two chaperone bedrooms. Each barndominium has a fireplace to make the interior warm and create the mountain get-away feeling. In the rear of the main floor are two sets of locker rooms, dressing rooms and bathrooms. The second floor has 13 sets of bunkbeds to accommodate large teams and groups. In addition to the barndominiums, this village includes two large glamping tents that create a functional space aside from the barndominiums for team building activities. The bunkhouses and glamping tents encircle an active recreation park and adjacent parking lot. The recreation area includes multipurpose hard courts, multipurpose grass fields, picnic shelters, and an outdoor classroom/amphitheater area. These fields create opportunities for a team to practice, while the outdoor classroom space will have multiple functions, from learning to outside movies. The village is also connected by a trail to a floating amphitheater on the Dan Hale Lake and the Lakeside Trail that connects the Bunkhouse Village to the main resort area.

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Lakeside Yurts The luxurious Yurt Village within The Tracks Resort is hidden beyond the lake bridge crossing in a secluded cove. Entering from Park Road, guests arrive at a truck/trailer parking lot with 26 parking spaces. Here, visitors can unload their ATV and begin their adventure. The Lakeside Trail winds through the village providing easy access to the Lake Amphitheater, the lodge and amenity area, and hiking, biking, and ATV trails. An amenity for the village is the swimming area which includes parking, a picnic shelter, a fire pit, a sandy beach, and delineated swimming area. The isolated cove contains 26 yurts. The circular yurts symbolize unity and connection, which is a perfect place to spend a romantic weekend. Guests can rent a single yurt or rent out a cluster of yurts to accommodate a larger family vacation. Each accommodation is lofted in the interior and includes a wraparound porch to enjoy the relaxing views of the lake. Each yurt also has its own individual dock, providing easy-to-access storage of kayaks and quick access to Dan Hale Lake.

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Resort Lodge, Lake View Cabins, and Amenities

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Sports Complex Located below the Resort Cabin and Condominium Village is the Sports Complex. This amenity is designed to complement other existing and planned facilities within the county. The Sports Complex has an indoor facility which accommodates approximately four size basketball courts for travel sports such as basketball, volleyball, wrestling and cheerleading. Beyond the indoor facility, the sports complex includes one full size and one halfsize multipurpose field. This gives the facility the opportunity to host small tournaments, since these fields can be divided to accommodate three simultaneous youth matches. It can also be used to complement larger, county-wide tournaments. Matches and tournaments can be played at this facility, or it can be utilized as a practice facility.

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RESORT TRAIL LAND USE The resort’s internal resort trail system will be designed to provide numerous trail experiences while separating conflicting uses. This is achieved by designating resort areas for specific trail uses. The proposed trails take advantage of the resort’s natural scenic beauty, giving each trail user an outstanding adventure. There are four internal trail systems in the resort area: standard internal combustion powered ATV, electric powered ATV, mountain bikes, and foot hiking. ATV (Internal Combustion Engine) This trail system is designed to funnel riders to the Kee Dam Trailhead and out into the greater trail system. The system includes the resort roads as the designated trails for traditional ATV riders. They will have direct access from every village and amenity area in the resort to the Kee Dam Trailhead. ATV (Electric Powered) Ultra-quiet, extremely reliable, no emissions and 100% torque at all times, electric powered ATVs are playing a bigger role in the future of outdoor adventure recreation. The resort has designated a 250-acre area strictly for the use of these electric vehicles. Over 13 miles of trails will be available to quietly explore. The trailhead for the E-ATVs is in the e-village. The e-village will provide the needed infrastructure to support the entire range of electric ATVs and UTVs. Mountain Bike Trail Area An area dedicated to mountain biking is located near the Yurt Village on Dan Hale Lake. The area will include terrain to satisfy every level of biker. The five plus miles of trails will include plenty of switchbacks, roll downs, drops, doubles, berms, rock gardens, and boardwalks. The trail system begins and ends at the Resort Lodge magic carpet feature. The magic carpet provides transport from the lake level up to the ridge. Riders then travel to the mountain bike trail system. Here, the rider will ride the trails to the lake and head over to the lodge area. They can then ride the magic carpet up to the ridge and start over. Hiking Trail System The hiking trails connect the resort’s villages and amenities. There is also a large section of the resort designated for hiking only. This is in the southern resort area, along Kee Dam Lake. All hiking trail systems include rest areas, viewing areas, and interpretive signage. Both Kee Dam Lake and Dan Hale Lake have trail systems that encompass the respective lakes. These lakeside trail systems will include bridges, boardwalks, fishing areas, wildlife viewing, and interpretive signage. The lakeside trails will also include trail connections to the resort villages and amenities.

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Resort Trail Land use

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SUMMARIZED DEVELOPMENT Type and Number of Rentals

Lodging Components Village/Area

Com ponent

Phase

# of Units

Dan Hale Lake

Lakefront Hotel

2

120

Dan Hale Lake

Yurt Village

2

26

Dan Hale Lake

E Village Rental Units (Villas)

3

30

Dan Hale Lake

Bunkhouses

3

4

Dan Hale Lake

Lakefront Condos & Cabins

2

32

Dan Hale Lake

Hidden Cove Cabins

3

20

Dan Hale Lake

RV Park

1

304

Stony Ridge

Stony Ridge Hotel & Conference Center

3

140

Stony Ridge

Stony Ridge Condos & Cabins

3

104

Dow ntow n Bluefield

Dow ntow n Hotel

3

40

Total Hotel

300

Total RV Park

304

Total Bunkhouse

4

Total Yurt, Villa, Cabin, and Condo, Units

212

Total Lodging

820

Source: Newmark Valuation & Advisory and CES

Additional Amenities

The subject hotel offers amenities that are typical of a lodging facility in this service scale, as detailed in the following table. Revenue-Generating Attractions Village/Area

Com ponent

Phase

Day Use Area

7-Station Zipline Course

1

Day Use Area

Waterslide Park w ith Wibits

1

Day Use Area

Kayak & Paddleboat Rental

1

Stony Ridge

ATV Rental & Maintenance Facility

1

Dan Hale Lake

Snow f lex Tubing Hill w ith Magic Carpet Lift

2

Dan Hale Lake

18-Hole Miniature Golf Course

2

Dan Hale Lake

Splash Pad & Interactive Play Structure

2

Dan Hale Lake

8-Court Indoor Basketball Facility

2

Dan Hale Lake

2 Grass Multisport Fields

2

Dan Hale Lake

1 Turf Multisport Field

3

Source: Newmark Valuation & Advisory and CEC

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Downtown Hotel Rooftop Patio Buildings Shopping Buildings Amphitheater Gondola

Commercial Area Stoney Ridge Hotel Conference Center Stoney Ridge Condos Stoney Ridge Cabins Stoney Ridge Walkway Gondola Plaza Conference Center Plaza Rental/Maintence Facility ATV Rental Pad

Indoor Bball Court Playfield #1 Playfield #2 Yurt Village Lake Hotel Boardwalk on Lake E-Village Structures for E-Village Bunkhouses Glamping Tent #1 Glamping Tent #2 Future Team Building Area Amphitheater Boardwalk Amphitheater Stage Amphitheater Seating Area Lake Condos Lake Cabins Hidden Cove Cabins RV Park Lake Hiking/Biking Trails Dam Bridge

N E WM AR K V AL UAT I O N & A DV I S O RY Dan Hale Lake Resort

Total Hotel Total RV Slips Total Other Lodging Stoney Ridge Village

ATV Rental Total Hotel Total RV Slips Total Other Lodging Downtown Bluefield

Total Hotel Total RV Slips Total Other Lodging Day-Use Area

Bridge Rental Shop #1 Rental Shop #2 Kayak Cove Rental Shop Food Truck Parking Area Plaza Box Culvert Zipline #1 Zipline #2 Zipline #3 Zipline #4 Zipline #5 Zipline #6 Zipline #7

2 2 2-3 2 2 3 3 3 3 3 3 2-3 2-3 2-3 2 2 2 2-3 1 1 1

3 3 3 3-4 3-4 3-4 3-4 3-4 1 1

3-4 3-4 3-4 3-4 3-4

1 1 1 1 1 1 1 1 1 1 1 1 1 1 1

1 1 1 26 1 1 30 5 4 1 1 1 1 1 1 22 10 20 305 parking spaces

2 1 1 60 44

1 1

1

1

1 1 1 Room for 5 1 1 1 1 1 1 1 1

64,000sqft 42,500sqft 84,000sqft 315sqft 300ft long 750sqft 1,000sqft 7,500sqft 6,500sqft 5,200sqft 125,000sqft 200sqft 1,600sqft 15,000sqft 900sqft 1,400sqft 1,400sqft 66,000ft long 230ft long

12,000sqft 105,600sqft 14,000sqft 900sqft 1,400sqft 1,500ft long 55,000sqft 40,000sqft 6,000sqft 34,000sqft

7,500sqft 11,000sqft 10,000sqft 8,500sqft

130 ft long 2,400sqft 3,200sqft 3,200sqft 9,000sqft 6,500sqft 60ft 900ft long 1,200ft long 1,200ft long 1,300ft long 1,200ft long 1,800ft long 1,500ft long

400sqft 25,000sqft

10,000sqft 14,000sqft 30,000sqft

120

64,000sqft 42,500sqft 84,000sqft 18,590sqft 25,000sqft

16,000 0 0

7,500sqft 11,000sqft 10,000sqft 8,500sqft

55,000sqft 40,000sqft 6,000sqft 34,000sqft 105,600 0 99,400

24,000sqft 105,600sqft 14,000sqft 37,800sqft 61,600sqft

93,690

79,000

22,500sqft 5,000sqft Sleeps up to 25 30,000sqft 6,500sqft 5,200sqft 125,000sqft 200sqft 1,600sqft 15,000sqft 19,800sqft 14,000sqft 28,000sqft

120 304 112

140

140 0 104 40

40 0 0

12,400sqft 17,200sqft 33,200sqft 45,000sqft 6,500sqft

swimming area, picnic shelter, firepit, dock restaurant, dock, pool, snowflex & magic carpet, putt putt golf, playground, beach area, boat ramp, water park, firepit

bball court, amphitheater, tetherball court, picnic area, turf field Common area/ Gathering space for groups Common area/ Gathering space for groups

dock open play field

restaurant, shopping, street scape amenities (benches, fountain, ballords)

beach area, 3 waterslides

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OTHER PROPERTY CONSIDERATIONS ADA Compliance

Based on our inspection and information provided, we are not aware of any ADA areas of non-compliance for the subject, and a compliance assessment is beyond the scope of this assignment. Further study by an appropriately qualified professional would be recommended to assess ADA compliance. Any areas of potential non-compliance of the comprehensive requirements of the ADA were not considered in developing an opinion of value of the subject property.

Hazardous Substances

An environmental assessment report was not provided for review and environmental issues are beyond our scope of expertise. No hazardous substances were observed during our inspection of the improvements; however, we are not qualified to detect such substances. Unless otherwise stated, we assume no hazardous conditions exist on or near the subject.

Concealed Faults

We assume that there are no concealed faults nor structural defects for the subject. All structural elements are assumed to be functional and operational except for those specifically noted. The appraisers are not qualified structural or mechanical engineers; any concerns relating to the integrity of the improvements are beyond the scope of this assignment and may warrant a consultation with appropriate experts.

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Real Estate Taxes LOCAL TAXATION METHODOLOGY According to West Virginia Code Chapter 11 Taxation, Article 3: 11-3-1, all property, except public service businesses assessed pursuant to article six of this chapter, shall be assessed annually as of July 1 at sixty percent of its true and actual value; that is to say, at the price for which the property would sell if voluntarily offered for sale by the owner thereof, upon the terms as the property, the value of which is sought to be ascertained, is usually sold, and not the price which might be realized if the property were sold at a forced sale. First-half taxes are payable the second half of the year and second-half taxes are due the following year in the first quarter. It is understood that a sale in this jurisdiction does not typically trigger a reassessment, and although there may be a discrepancy between the indicated government-appraised and market value, the subject’s per-unit assessment relative to comparable properties is generally supported. Therefore, it is not likely that a substantial reassessment would occur immediately following a sale.

TAX PROJECTION Due to the preliminary nature of the subject development, forecasting the properties likely assessed value and real estate tax payments is difficult. Therefore, to project the likely tax costs on a going-forward basis following completion of construction, we considered a variety of factors including actual real estate taxes paid as a percentage of total revenue by comparable resorts throughout the region and country and the expected quality of the property. we estimated real estate tax equal to 3% total revenue throughout each year of the projection. The actual assessed value and resultant taxes levied on the subject will differ from this estimate and may have an impact on the project’s financial viability and market value.

CONCLUSION The following table summarizes our tax projection as measured against house profit over the first five projection years following inception.

TAX PROJECTION - FIRST FIVE YEARS Period

Tax Projection

Pct. Change

Year 1 - 2024

$87,463

-

Year 2 - 2025

$116,988

33.8%

Year 3 - 2026

$131,646

12.5%

Year 4 - 2027

$466,593

254.4%

Year 5 - 2028

$552,887

18.5%

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National Lodging Market Analysis The ongoing COVID-19 pandemic has been devastating to the hospitality industry, wiping out a decade’s worth of revenue and job growth. The systolic nature of hotel demand relaxed for a short period with the emergence of the Delta variant in mid-2021, which became most noticeable during the months of July and August with its recovery gap versus 2019 widening. Demand resumed pace two months later, only to be occluded by the Omicron variant. With cases and deaths back on a sharp rise, the recovery curve stalled once again. This time, without the stouthearted leisure segments leading the way, demand plummeted. According to Kalibri Labs and the American Hotel & Lodging Association, the hotel industry lost approximately $110 billion in business travel revenue—corporate, group, government, and other commercial categories— from the onset of the virus through the end of 2021. Business and group travel are the industry’s largest source of revenue and are not expected to reach pre-pandemic levels until 2024. According to PwC, the U.S. lodging industry benefitted from atypically imbalanced growth in leisure demand through the summer months. As students returned to school in late August and early September, individual business travel and group demand that historically replaces summer leisure business post Labor Day remained dormant. In addition, many employee office re-openings were pushed later into 2021 or early 2022 due to the virus’ Delta and Omicron variants.

NATIONAL LODGING HIGHLIGHTS The following table illustrates historical performance trends from 2015 to current for the aggregate of the Top104 markets in the United States. Top 104 Hotel Markets Aggregate Performance

Source: Kalibri Labs

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As indicated, lodging performance in most key performance indexes posted improvement from 2015 to 2019. At the onset of COVID-19 in March 2020, lodging performance deteriorated significantly. Guest PAID RevPAR decreased by nearly $54.00 in calendar-year 2020, mostly driven by occupancy fallout. Most of this decline was registered in the second quarter of 2020. However, we note that the later quarters in 2020 posted less severe declines, and 2021 exhibited that a recovery has taken hold in conjunction with the rollout of multiple vaccine options throughout the country which began at the beginning of the year. The hotel industry has been one of the hardest-hit sectors during the pandemic. A critical component in underwriting involves the perception of safety by hotel guests to travel; the lack of knowledge about a vaccine timeline made it difficult for companies to plan for a recovery. However, in early November 2020, vaccination schedules began to materialize and by February 2021, a rollout of the vaccine commenced. This news was well-received throughout the industry. However, ensuing versions of the virus emerged, namely the Delta and Omicron variants, which have stymied the recovery of lodging fundamentals and will be noticeable through at least the first half of 2022. Trends by Channel Distribution The following tables depict the impact of the COVID-19 outbreak on occupancy, ADR as well as hotel closings in the US since the beginning of 2020 and prior to the outbreak. As shown, beginning in the second week of March, when many states and municipalities began implementing social distancing measures and dictated that only essential businesses remain open, occupancy levels in the US declined precipitously. As a result, the composition of demand in hotels as well as the contribution by the primary distribution channels have been altered significantly.

Kalibri Labs has tracked noticeable improvement in all channel segments over the past several months, but with a deceleration heading into 2022. The largest positive change occurred in the group channel. While this

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category will continue to lag the other channels throughout the recovery period, improvement in this channel is indicative of a recovery across various demand segments, notably the highly profitable corporate segment. The following graph illustrates the trends in the various channel metrics since the beginning of 2020:

As shown, the immediate impact of COVID-19 on the way hotels booked rooms was such that there was an apparent surge in transient direct while simultaneously there was significant compression in the group segment. The reality is that all channels experienced a significant decline in early 2020, with property direct metrics experiencing the least amount of fallout. As a result, booking costs dropped precipitously by more than 55% since direct booking is a less expensive way for a room night to be transacted as it bypasses costly thirdparty channels, such as OTA and GDS. Cindy Estis Green—founder and CEO of Kalibri Labs—indicated that booking costs managed to post a recovery to some extent but by mid-year 2020 plateaued. This is because group business remains depressed, and it is typically the largest contributor to indirect booking channels. The FIT/Wholesale channel remains very compressed, again, due to a commensurate trend within the group segment. Channel booking activity began to normalize in the latter portion of 2020. Booking costs re-elevated to doubledigit dollars, which is an indication that third-party booking entities within Transient Indirect channels have regained their stance and importance in the purchasing process. To add context to the impact COVID-19 has imposed on the lodging industry, we have compared the most recent contribution to operating profit and expenses (COPE) metrics of the most recent month to pre-COVID 2019. The following chart illustrates the channel compositions of these two periods. We call your attention to the impact on the group and GDS channels in the negative direction; and also, to property-direct business which has filled a portion of the vacuum left behind by these travelers.

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CLOSURES By the third week of March 2020, a large portion of hotels in the US were closed. While some hotels will open when the restrictions are eased in each state, it is likely that some hotels will remain closed until travel recovers to a demand level that is 90% that of the same period in pre-COVID 2019. This is expected to occur throughout the remainder of 2022. The following tables depict net hotel closures, aggregate closures, and closures by chain scale since the onset of the pandemic in the US.

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As illustrated, hotel closures occurred very rapidly in the month of April 2020. Several thousand closures were reported and continued to be the case throughout the remainder of the year. It should be noted that independent hotels experienced the highest number of closures; however, the upper upscale and luxury segments account for most of the attrition of available supply in terms of number of rooms.

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The pace of reopening hotels became faster than the pace of closures by May 2020. Hotel operators were able to regenerate demand during the leisure summer months and early fall; however, a number of properties still remain closed. The pace of hotels reopening will continue to be stymied until RevPAR levels approach 90% of the pre-COVID 2019 pace, which will likely not occur until late 2022 to early 2023.

REVENUE According to Kalibri Labs, Guest Paid ADR and total occupancy in the United State followed a similar trendline, in that rates generally dropped a considerable amount in March and April, followed by some recovery but ultimately plateauing in the later portion of the year. It is noted that the highest degree of volatility was experienced in the Promotion and Loyalty Member Rates segment. It posted the greatest year-over-year drop in April, approaching negative 80% growth in multiple weeks. By the summer months, the segment rebounded until it intermittently posted the least year-over-year losses beginning in October. The following map represents a graphical representation of the Guest Paid RevPAR index for each market, comparing full-year 2020 performance vs. pre-COVID 2019 benchmark. The size of the markers corresponds to the size of the markets (in terms of number of hotel rooms), with darker markers indicating more pronounced declines in RevPAR relative to pre-COVID figures:

As noted earlier, the group meeting segment is likely to be the last demand segment to rebound, given the public’s aversion to large gatherings (since the outbreak), as well as social distancing measures which are likely to be part of our society for the near future. The following table depicts trends in Guest Paid RevPAR for all markets in the United States tracked by Kalibri Labs. The comparison is that of various-sized markets alongside five location types.

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As shown, RevPAR disparity was relatively moderate prior to the onset and during the early stages of COVID19. Declines were also heavily weighted towards the larger markets. Specifically, the total range of RevPAR for Large Metro markets was only about $35.00 in January 2020. In September 2020, competitiveness of major assets in these markets—which is dominated by larger box-style full-service hotels —increased significantly and the rate disparity between the various service tiers deteriorated significantly in some markets (but not all). As a result, in the fall of 2020, the disbursement in RevPAR increased to more than $85.00. As time moves on, the disparity for this segment and others appear to be narrowing, but at a moderate pace. Rural and tertiary markets were far less impacted than large markets; these hotels are primarily patronized by lower-rated, leisure-driven guests with no need for food, beverage, or meeting facilities. Furthermore, guests that normally patronize the higher-rated hotels were displaced to the lower-rated ones due to budget constraints. One notable trend that has been impacting operating strategies is the unusual and strong negative correlation between hotel size and RevPAR performance. This phenomenon is primarily being driven by the group segment and its propensity to patronize large, full-service hotels with significant meeting space. The correlation between hotel size and RevPAR levels in a typical pre-COVID year is usually near positive 80%. In mid-year 2020, this correlation reversed, registering a remarkable -94%. Most of the rooms in the United States that were removed from inventory were upper-upscale and luxury in nature, particularly hotels with expansive meeting facilities that relied heavily on the decimated group segment. These hotels have managed to re-open and have started to recapture some patronage, mostly competing for non-group transient demand that does not make much use of the meeting space. Since this time, the correlation has returned to a positive figure, indicating that a sustained recovery is underway. The following graph illustrates the most recent survey of RevPAR performance among various hotel size categories:

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N E W M AR K V AL UAT I O N & A DV I S O R Y

As shown, the metrics of guest paid RevPAR to hotel size has turned positive again but is still right-sizing from the very strong negative correlation that was noticed in mid-2020.

AIR TRAVEL As noted herein, the resumption of air travel will be vital to the future of the lodging industry in the nation. For several months during 2020, the airline industry ran at record low levels with most domestic routes being temporarily cancelled. During the summer months, passenger volume rebounded temporarily, but dropped again once the summer leisure-driven period passed. During the vaccination and booster rollout period, these trends have improved, but cavitated temporarily at the onset of the Omicron variant.

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The outlook for travel is positive. While the accessibility of the market and the demand characteristics that influence the trends at each (i.e. corporate vs. group) will determine the duration of the region’s recovery, the consensus in the industry is that the second half of 2022 will bring considerable growth in travel, spending, and profitability.

PRICING AND CAP RATES As shown in the following table, it appears that the pandemic has not materially impacted investment rates. This is due primarily to the lack of transactions since the onset of the outbreak in the U.S. However, RCA reports that pricing for full-service assets dropped by 40 percent in mid-year 2020, but subsequently cut those losses considerably. Pricing for limited-service hotels indicated in the survey are currently near an all-time high. Investors report that the pricing is largely driven by duress activity. For non-duress, arm’s length transactions, the impact on pricing is substantially less. In fact, pricing for limited-service hotels reached an all-time high intra-COVID. However, volume has been very limited, so this metric is skewed to include a higher number of low-leverage, high-quality deals.

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Summary of Key Performance Metrics ‒ Significant lift in the U.S. industry’s average daily rate (ADR) during the back half of the second and third quarters caused this metric to exceed 2019 pre-pandemic levels in each month of the third quarter. ‒

With slowing growth in vaccinations (less than two-thirds of the U.S. population was fully vaccinated at the end of 2021) and waning consumer optimism heading into 2022, lodging’s recovery is expected to remain uneven. With leisure’s outsized importance in this recovery to date, destinations reliant on leisure demand are expected to continue to see stronger performance.

With back-to-office plans only slowly starting to accelerate, markets reliant on individual business travel and group demand will likely have a softer fourth quarter performance this year than prepandemic.

Occupancy and availability of labor are noted by investors as top challenges for the national lodging sector in 2022. However, a positive near-term outlook exists today as all segments continue to rebound.

CONSUMER CONFIDENCE Clearly, travel will only resume in force once people are confident that they can travel without contacting the virus. Early indications are that some confidence is returning. MMGY Global has revealed the findings from Wave 5 of its Travel Safety Barometer report, a sentiment tracking study that measures American travelers’ perceptions of how safe it is to engage in specific travel behaviors on a scale of 0 (Extremely Unsafe) to 100 (Extremely Safe). The latest findings reveal travelers’ perceptions of safety are rising across all sectors, from

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N E W M AR K V AL UAT I O N & A DV I S O R Y

domestic and international travel to lodging, cruising, dining and entertainment, transportation and business travel. The Travel Safety Barometer survey is conducted monthly among more than 1,000 U.S. residents who have taken an overnight trip for either business or leisure in the past 12 months. The results of the most recent survey are below: ‒

Even as the COVID-19 pandemic continues to disrupt a return to workplaces, schools and sports arenas across the country, travelers report an increasing sense of safety with most types of travel activities in the most recent MMGY Travel Safety Barometer report. While barometer scores remain depressed overall compared to what we would typically expect in “normal times,” travelers seem to be adapting to the risks and safety scores continue to tick upwards.

Most travel modes improved in safety perception between April and October 2020, but has since recoiled, namely in the latter portion of 2021 as the Delta and Omicron variants emerged.

While Americans continue to feel safest traveling in their own cars, they’re also starting to feel somewhat more confident traveling by air and even by train/rail. These are important transportation modes for hotel guests which will impact lodging trends.

TRANSACTIONS MARKETS According to RCA, hotel cap rates fell in 2021 in line with the growth in prices. Some element of the growth in hotel pricing is likely a function of the rebound to normal. Trends in cap rates can provide some perspective on what it would mean for ongoing double-digit price growth to continue. The following chart summarizes quarterly transaction volume through year-end 2021, as tracked by RCA. Quarterly Transaction Volume by Subtype

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A rising interest rate environment might, however, cool any further compression in cap rates. Into Q4’21, fullservice hotel cap rates stood 520 bps higher than the 10yr UST while that for limited service hotels stood at a 680-bps spread. These spreads are narrower than the averages set since 2011, with full service and limitedservice spreads standing at 550 and 690 bps respectively. Investors would need to become even more optimistic for these spreads to narrow further in the face of a rising interest rates. The following table summarizes key markets with notable transaction activity in 2021:

TRANSIENT LODGING MARKET CONCLUSION Until November 2020 and absent a schedule of a COVID-19 vaccine rollout schedule, there was very low confidence in the underwriting of lodging performance. However, now that vaccinations and boosters are largely available, optimism in lodging demand forecasts is becoming more apparent within the investment community. Depending on the market, a return to 2019 RevPAR levels will occur from 2022 through 2024. Additionally, how a market (or hotel) rebounds from the impact of the outbreak will depend on the demand segmentation of the market or hotel. We have observed that the first demand segment to show signs of a recovery is the leisure segment but limited to those traveling to drive-to markets as air travel, and a lack of disposable income, will continue to impact this segment. Lastly, group meetings will likely be the last segment to rebound as social

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distancing guidelines – and the lack of large gatherings – will be part of the societal norms for the near future. The extended-stay lodging segment is considered the least impacted demand segment, particularly for lowerpriced extended-stay hotels. As debt sources gradually re-enter the hotel lending space, it is expected that transactional activity will rebound. However, lending restrictions will stymie the pace of these deals through the remainder of this year. On a positive note, it is expected that the recovery in lodging demand that began in mid-2020 and will extend through the early portion of 2023 will be the greatest on record.

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Local Lodging Market Analysis BLUEFIELD, WV HOTEL MARKET OVERVIEW The Bluefield, WV lodging market comprises approximately 3,560 hotel rooms located in Raleigh, Mercer, Tazewell, Giles and other counties. The primary municipal feeder market is Beckley and vicinity, which has a population of approximately 110,000 with an income per capita of $47,000 as of January 2022. This indicates that the feeder group size, which is the number of persons within a certain feeder market that are present for the sale of each room night, is 55.9 persons per sold room (PSR). This also means that the population's efficiency of selling rooms in this market is above average. Total feeder group earnings is approximately $2.6 million for each room night that was sold in this market. Accordingly, the total guest-paid hotel room revenue in the entire Bluefield, WV market is $68.8 million, which is soft relative to the Top 104 markets. The following map defines the geographical boundaries of the Bluefield, WV lodging market, the statistics of which are summarized in this section:

KEY PERFORMANCE METRICS The following graphs summarize recent key performance metrics for the local lodging market, along with comparisons and rankings of certain categories against the Top 104 markets over the past several years:

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Source: Kalibri Labs

Bluefield, WV is a custom, supplemental market with below average lodging characteristics. Its lodging performance index (LPI, or the measure of a hotel market's effective overall performance using multiple key performance metrics as inputs) would have been 0.81 in 1Q 2022 had it been recognized as one of Newmark's primary 'Top 104' markets. Although this particular market is not recognized as a primary market, the data are substantial enough to compare Bluefield, WV's performance against other major US markets. As a rank, the LPI for Bluefield, WV is 69th of 104 organized hotel markets that Newmark analyzes on a continual basis. Please see the Glossary for a more detailed description of LPI. The following table summarizes the key performance metrics for the market since 2015:

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KEY PERFORMANCE METRICS

As shown in the charts below, this market's occupancy ranked 97th during 1Q 2022 and 63rd during the trailing twelve-month period (44.4% and 56.0% respectively). Average guest-paid ADR ranked 93rd during 1Q 2022 and 93rd during T12, rendering guest-paid RevPAR of $40.98 (101st) and $53.60 (90th).

In addition to these performance measures, this market's moderate revenue recovery pattern from COVID-19 is similar with respect to T-12 loyalty contribution. Specifically, 51% of all rooms booked in this market are through loyalty programs—a pace which ranks 50th overall. As a rank, length of stay is unfavorable at 72nd (1.99 nights) while booking costs were favorable at $6.44, ranking 14th. Key benchmark index observations are illustrated below:

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MAJOR HOTEL DEMAND GENERATORS The following summarizes the largest hotel demand generators in the market. ‒ ‒ ‒ ‒ ‒ ‒ ‒ ‒ ‒ ‒

King's Daughters Medical Center Cabell Huntington Hospital St. Mary's Medical Center Marshall University Marathon Petroleum Toyota Motor Manufacturing Huntington VA Medical Center Marshall Health CSX, Huntington Division Amazon

‒ ‒ ‒ ‒ ‒ ‒ ‒ ‒ ‒ ‒

U.S. Army Corps of Engineers Wal-Mart Supercenter Alcon GC Services Steel of West Virginia AT&T Huntington Alloys Corp. Allevard Sogefi U.S.A. Inc. AK Steel Our Lady of Bellefonte Hospital

SCALE AND SERVICE DISTRIBUTION Most organized markets in the U.S. are host to all hotel chain scales and orientation of service. During the COVID-19 pandemic, we note that most markets have commenced a rebalancing of both metrics to best serve the evolving demands of the travelers to the area. The following graphic summarizes the distribution of supply as it existed in the most recent query, both in terms of chain scale and service orientation. These metrics are furthermore compared against the current distribution status of all hotels in the U.S., both in terms of number of rooms allocated to each category, as well as the penetration level of the subject market’s room count.

TRENDS, RISKS, AND INVESTMENT RATES Bluefield, WV has certain characteristics that contribute to its status as a below average hotel market. The following summarizes key performance trends in recent months: ‒

Revenue growth potential, which is an assessment of total revenue growth over the past three to five years against the Top 104 markets, is average. Specifically, it ranked 41st.

Supplier power trend, which is an assessment of a market's ability to maximize loyalty and profits, and to ward off booking costs over the past 12 months, ranked 22nd out of 104 (above average).

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Our analysis of investment yields is such that the market's investment parameters (yields, OAR, IRR, interest rates, etc.) against Top 104 markets was below average, ranking 74th.

Supply risk, which is an assessment of market supply growth over the past 12 months that is still in the process of absorption, ranked 13th out of 104 markets. This is above average.

Labor risk, which is a measure of current employment health over the past two years relative to the other markets (factoring in COVID fluctuations), ranked 20th, which is above average.

As a result of these observations, it is our opinion that investment rates (once transaction volume regains pace) are moderate. The following scattergram summarizes this market's investment positions relative to the Top 104 US hotel markets in the major hotel categories.

PERFORMANCE CYCLE The Bluefield, WV market is currently in the 'Regeneration' stage of the performance cycle. In this stage, hotels and the underlying economy are generally underperforming. The highest and best uses of hotel assets are challenged whether by COVID-19 impacts, oversupply, weak economic indicators, and/or poor corporate contribution. Hotel investors look for opportunities to either exit or regenerate demand. Example markets in this stage include Chicago, IL; Columbus, OH; and Detroit, MI.The following chart illustrates this market's position in the performance matrix relative to the other 104 lodging markets:

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PUBLISHED RATE ACTIVITY Travelers within the subject market book rooms through a variety of distribution channels. There are moderate rate variances amongst the channels with respect to free and independent travelers; however, significant variance can exist between the published rate and ultimate guest-paid rate, particularly with respect to the lead time. As the lead time increases, so does the spread between these two rates. The more published rates are manipulated by operators, the higher the rate competitiveness becomes and the longer a market could take to recover.

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UBLISHED RATE ACTIVITY 7-30 Day Advance vs. Three Weeks Prior

The U.S. on average also experienced positive change of 2.9% to its 7/30 lead time rates over this same interval. This represents calmer rate volatility compared to the U.S. where hotel operators are less inclined to overreact to changes in demand and more confidence exists in future upside in the market.

NET HOTEL CLOSURES As discussed, COVID-19 prompted several thousand lodging facilities to temporarily shutter. The highest velocity of closures in the United States occurred in the last week of May. Since this time, hotels have continued to close down, some temporarily and others potentially permanently. As shown in the following graph, net closures in the State of WV market reached peak velocity on about May 18th, plateauing shortly thereafter. The maximum number of hotels closed in this market during the COVID period was 40 and the approximate number of hotels most recently closed (as of April 11, 2022) was 24. Overall, a total of 80 hotels were closed at one point since the beginning of the pandemic. Looking back over the past few weeks, the velocity of hotels reopening (the inverse of net closings) appears to be behind that of the nation, according to Hotel Compete. The following graph summarizes the mix of currently closed hotel properties relative to that of the nation.

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LOCAL AIRPORT STATISTICS In mid-2020, air travel declined precipitously due to the pandemic crisis and by late 2020, air traffic began to recover. The following chart summarizes historical long-term growth in passenger enplanement counts as well as annual changes over the past 12 months.

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CONCLUSION Overall, the Bluefield, WV lodging market is below average relative to the Top 104 US markets tracked by Newmark. As this market recovers from COVID-19, the expectation of a full recovery within four to six years is unfavorable. As this market progresses through its recovery curve, investors will keep track of potential risks, such as Total Rooms Sold, Total Rooms Supply, and Short-Term Historical Supply Growth. However, Feeder Group Earnings PSR, Feeder Group Size, and Long-Term Historical Supply Growth are positive characteristics that will help in the healing process.

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Local Supply and Demand SELECTED COMPETITIVE SUPPLY To support our occupancy forecasts for the subject’s lodging component, we profiled a grouping of hotels that contribute their occupancy and average daily rate performance to a globally recognized hotel data aggregator called Smith travel research (STR). The selected grouping of six area hotels are all advertised on the Hatfield McCoy ATV trails website and other marketing materials, making them primary competitors for the proposed subject development. The following table summarizes the physical characteristics of the subject resort and its competitors and is followed by a map of their locations. The tables after the map summarize pertinent operating data for the subject and competitors.

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Quality Inn Hotel & Conference Center Bluefield 3350 Big Laurel Hwy, Bluefield, WV

Proposed Subject Resort Bluefield and Princeton, WV

59

118

516

Number of Rooms

2005

2002

1980

2024

Year Opened

10,844

7,308

14,000

504

27.1 61.9 0.0 7.3 139.0 0.0

X

X

X

X X X X X

Golf

Whirlpool

X

X

72

X

72

Whirlpool, mini golf

Other

X

X

X

X

X X

X

X

X

X

X

Fitness Room

X

Business Center

N E WM AR K V AL UAT I O N & A DV I S O RY

Best Western Logan Inn 2 Central Avenue, Chapmanville, WV 69

2006

0

Meeting Space (Per Room)

44.3

Swimming Pool

COMPETITIVE PROPERTY FACILITIES OVERVIEW

Holiday Inn Express & Suites Logan 101 George Kostas Drive, Logan, WV 78

2012

2,701

Free Breakfast

General Property Information

Chief Logan Lodge & Conference Center 376 Little Buffalo Creek Road, Logan, WV

71

1970

Property Name / Address

Candlewood Suites Logan 743 Stratton Street, Logan, WV

61

0

Twin Falls Resort State Park 2999 Bearhole Road, Mullens, WV

Meeting Space (Total SF)


N E W M AR K V AL UAT I O N & A DV I S O R Y

MAP OF REGIONAL COMPETITIVE PROPERTIES

COMPETITION MAP KEY Property Nam e

Location

Pin No.

Distance

Latitude, Longitude

Proposed Subject Resort

Bluefield and Princeton, WV

S

-

37.1829,-81.1003

Quality Inn Hotel & Conference Center Bluefield

Bluefield, WV

1

7.2 m iles

37.260027,-81.187848

Best Western Logan Inn

Chapm anville, WV

2

73.9 m iles

37.9649331,-82.0221671

Holiday Inn Express & Suites Logan

Logan, WV

3

69.5 m iles

37.8564919,-82.0428139

Chief Logan Lodge & Conference Center

Logan, WV

4

69.8 m iles

37.8973784,-82.0012744

Candlew ood Suites Logan

Logan, WV

5

66.3 m iles

37.84328,-81.9780584

Tw in Falls Resort State Park

Mullens, WV

6

36.5 m iles

37.6368557,-81.4396648

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HISTORICAL PERFORMANCE: SELECTED COMPETITORS The aggregated operating data for the competitive set is presented in the following table. Please note that the competitors in the report are generally similar to what is reported by the management of the subject hotel; however, not all hotels that report to STR do so consistently and timely creating potential for some discrepancies within the data (particularly during COVID-19 as some properties may have temporarily closed). HISTORICAL COMPETITIVE MARKET TRENDS HotelCollected ADR

% Change

HotelCollected RevPAR

-

$86.81

-

$44.15

-

55.0%

8.2%

$83.04

-4.3%

$45.71

3.5%

-0.2%

54.9%

-0.2%

$88.82

7.0%

$48.78

6.7%

-8.5%

50.3%

-8.5%

$78.95

-11.1%

$39.69

-18.6%

81,464

-2.2%

49.2%

-2.2%

$84.19

6.6%

$41.39

4.3%

79,986

-1.8%

48.2%

-2.0%

$88.10

4.6%

$42.44

2.5%

0.2%

97,429

21.8%

58.5%

21.5%

$84.75

-3.8%

$49.61

16.9%

-3.6%

68,472

-29.7%

42.7%

-27.1%

$86.07

1.6%

$36.75

-25.9%

Year

Num ber of Room s

Total Market Supply

% Change

Total Market Dem and

2013

454

165,710

-

84,286

-

50.9%

2014

454

165,710

0.0%

91,209

8.2%

2015

454

165,710

0.0%

91,005

2016

454

165,710

0.0%

83,309

2017

454

165,710

0.0%

2018

455

166,045

0.2%

2019 (Pre-COVID)

456

166,440

2020

439

160,379

CAGR:

-0.5%

Market % Change Occupancy % Change

-2.9%

-2.5%

-0.1%

% Change

-2.6%

YTD Oct 2020

436

132,563

-

57,279

-

43.2%

-

$86.91

-

$37.55

-

YTD Oct 2021

456

138,624

4.6%

75,218

31.3%

54.3%

25.6%

$91.02

4.7%

$49.39

31.5%

T12 Oct 2021

459

166,440

3.8%

86,411

26.2%

51.9%

21.6%

$90.19

4.8%

$46.82

27.4%

Source: STR, Inc.

As illustrated in the table above, occupancy dropped over the trend history. In the most recent period (2020), occupancy declined by -27.1%. Year to date, the occupancy trend has grown by 25.6% to a level of 54.3%. During the same trend history, average rates remained flat. In 2020, ADR improved by 1.6% to $86.07. Year

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to date, room rates have grown by 4.7% to $91.02. Overall, rooms revenue within the competitive set posted negative growth over the trend period achieving a RevPAR metric of $36.75 during 2020. Year-to-date, rooms revenue has grown with RevPAR changing by 31.5%. The competitive hotel set has not recorded any new supply additions over the last eight years since most lodging additions in recent years have comprised alternative lodging options like RV sites, cabins, and other peer-to-peer rentals via platforms like Airbnb and VRBO. The increase alternative lodging options and the lack of reinvestment in existing hotel supply has resulted in the competitive hotel market recording gradual yearover-year declines in occupancy levels. The exception to this trend was in calendar-year 2019, which recorded an increase of demand of nearly 22% that resulted in the competitive hotel set's occupancy achieving 58.5%. Over the same period, the competitive hotel set's average daily rate (ADR) was more volatile recording increases and decreases year over year. These changes in occupancy and ADR led to uneven growth in RevPAR. While some of the hotels in the competitive set completed renovations and implemented revenue optimization strategies, other properties did not make investments in their properties and used less sophisticated revenue optimization strategies to better compete with newer alternative lodging options. In 2020, the competitive hotel market recorded a decline of nearly 30% in lodging demand due to the pandemic, which halted most travel in the first half of the year; however, leisure demand rebounded in the latter part of the year. Despite the steep decline in demand, the competitive hotel set recorded ADR gains. Performance through October 2021, on a year-to-date and trailing 12-month basis, has achieved a solid rebound in demand and a moderate improvement in ADR, with RevPAR nearly returning to pre-COVID-19 levels.

ADDITIONS TO SUPPLY During the course of our research, we have not identified any proposed hotels or properties that are currently under development that would be directly competitive with the subject. While the potential for new hotel inventory has been considered as a part of the market research and reasonable efforts were made to determine which new properties might be added to the market, it is important to note that it is not possible to ascertain every property that might be developed in the future. The impact that any new supply additions could have on the operational performance of existing properties and/or the subject property is very difficult to judge. As such, the characteristics of the local market and the potential for unexpected inventory additions within the market are both considered in the selection of the stabilized occupancy rate and appropriate investment parameters.

ANALYSIS OF DEMAND SEGMENTS The total room demand within the competitive set is comprised of the total number of rooms occupied by all demand segments during a full year. Operators within this market recognize multiple main demand segments; the distribution of accommodated hotel room night demand for the competitive set in aggregate is delineated into the following market segments: ‒ ‒

Transient Group

Illustrated in the following table is the estimated market mix of the subject hotel and the composite of the competitive properties during 2020.

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The primary segments are discussed in the following paragraphs along with our projections of future growth rates in each segment. Further discussion of the segments is presented in the Glossary section of this report. Transient Demand The following includes a list of major commercial-oriented demand generators in the subject’s market: COMMERCIAL DEMAND GENERATORS ACME

First Community Bank

American Red Cross

Mercer County Board of Education

Bluefield Industrial Park

Pepsi Cola Bottling Company

Bluefield Regional Medical Center

Princeton Community Hospital

Bluefield State College

The Daniels Company

Concord University

In the Bluefield and Princeton area, travelers visiting area attractions and friends and relatives of local residents comprise much of the leisure demand. The following summarizes some of the major leisure demand generators in the market: LEISURE DEMAND GENERATORS Bluefield Armory

Merecer County Convention and Visitors Bureau

Dan Hale Reservoir

Merecr County War Museum

East River Mount Overlook

Mitchell Stadium

Fincastle Country Club

Mountaineer Bow ling Alley

Fountain Springs

Pocahontas Coal Mine

Jimmy Lew is Lake

Princeton Recreation Center

Lotito City Park

Wolf Creek Indian Village

Mercer Mall

The following table illustrates our growth rate assumptions for the transient segment.

TRANSIENT SEGMENT GROWTH RATES Annual Growth Base Demand

2019 74,458

2022 29.5% 70,381

2023 5.0% 73,900

2024 2.0% 75,378

2025 0.0% 75,378

2026 0.0% 75,378

Group Demand The following table illustrates our growth rate assumptions for the growth segment.

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GROUP SEGMENT GROWTH RATES Annual Growth Base Demand

2019 22,909

2022 15.0% 19,230

2023 8.5% 20,865

2024 1.0% 21,074

2025 0.0% 21,074

2026 0.0% 21,074

SEASONALITY AND WEEKDAY DISTRIBUTION Generally, the demand for lodging accommodations in the Bluefield and Princeton area is strongest in the autumn months. Demand during these months often spike and drive occupancy levels to near-capacity levels. During the week, occupancy tends to peak on Friday and Saturday. This market has commanded its highest occupancy measurements in the months of October and July, with low months registering in January and December. While occupancy tends to be the highest on Friday nights throughout the course of the week, Sundays and Mondays typically command the lowest demand levels during this time. Seasonal demand distribution is graphically illustrated below with data from competitive set.

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ADDITIONAL COMPETITIVE HOTELS As additional support for our occupancy forecasts, we considered an aggregated grouping of hotels in the greater regional market area. The following tables depicts a listing of each of these hotels and their aggregated historical performance. ADDITIONAL COMPETITIVE HOTELS IN THE REGION Property Nam e

Room s

Property Address

City

State

Zip

Mountaineer Hotel

50

Hotel Class Economy

31 E 2nd Ave

Williamson

WV

25661

1925

Quality Inn Princeton

50

Midscale

136 Ambrose Ln

Princeton

WV

24739

1985

Chapmanville Inn

44

Economy

48 Brickyard Rd

Chapmanville

WV

25508

1984

Bluefield Inn

33

Economy

3144 E Cumberland Rd

Bluefield

WV

24701

1970

Economy Inn

42

Economy

3206 E Cumberland Rd

Bluefield

WV

24701

1960

Econo Lodge Near Bluefield College

46

Economy

3400 E Cumberland Rd

Bluefield

WV

24701

1973

The Comfort Motel

25

Economy

129 Deanna Ave

Comfort

WV

25049

2010

Hampton Inn Princeton

112

Princeton

WV

24739-9585

1995

Days Inn Princeton

70

Economy

347 Meadow Field Ln

Princeton

WV

24739-9590

1987

Eden Rock Motel

15

Economy

504 Oakvale Rd

Princeton

WV

24740

1977

Holiday Inn Express Princeton I-77

70

Upper Midscale 805 Oakvale Rd

Princeton

WV

24740

2005

Sleep Inn & Suites Princeton

108

Midscale

1015 Oakvale Rd

Princeton

WV

24740

1996

Microtel Inn & Suites by Wyndham Princeton

64

Economy

250 Ambrose Ln

Princeton

WV

24739

2009

Mountain Motel

46

Economy

1377 Appalachian Hw y

Pineville

WV

24874

1935

Coal River Inn

30

Economy

271 Bradley Rd

Danville

WV

25053

1995

Fairfield Inn & Suites Princeton

83

Upper Midscale 107 Halls Ridge Rd

Princeton

WV

24739

2016

Country Inn & Suites by Radisson Princeton

77

Upper Midscale 111 Halls Ridge Rd

Princeton

WV

24739-6829

2009

Mountain Creek Lodge at Pipestem Resort State Park

30

Lerona

WV

25971

1969

Upper Midscale 277 Meadow Field Ln

Economy

River Trl

Year Built

Source: STR

78


N E W M AR K V AL UAT I O N & A DV I S O R Y

HISTORICAL COMPETITIVE MARKET TRENDS Year

Num ber of Room s

Total Market Supply

2012

952

2013

952

2014 2015

HotelCollected RevPAR

% Change

347,615

-

203,377

-

58.5%

-

$76.48

-

$44.75

-

347,525

0.0%

191,058

-6.1%

55.0%

-6.0%

$79.15

3.5%

$43.51

-2.8%

952

347,525

0.0%

189,081

-1.0%

54.4%

-1.0%

$78.34

-1.0%

$42.62

-2.0%

952

347,525

0.0%

185,297

-2.0%

53.3%

-2.0%

$81.87

4.5%

$43.65

2.4%

2016

1,022

373,076

7.4%

199,310

7.6%

53.4%

0.2%

$83.53

2.0%

$44.62

2.2%

2017

1,036

378,185

1.4%

203,469

2.1%

53.8%

0.7%

$85.18

2.0%

$45.83

2.7%

2018

1,036

378,185

0.0%

220,996

8.6%

58.4%

8.6%

$83.43

-2.1%

$48.75

6.4%

2019 (Pre-COVID)

1,036

378,093

0.0%

222,278

0.6%

58.8%

0.6%

$86.18

3.3%

$50.66

3.9%

2020

1,035

377,820

-0.1%

154,532

-30.5%

40.9%

-30.4%

$77.64

-9.9%

$31.76

-37.3%

CAGR:

0.0%

Market % Change Occupancy % Change

HotelCollected ADR

Total Market Dem and

-3.4%

0.0%

% Change

% Change

0.0%

0.0%

YTD Feb 2021

1,020

60,180

-

22,350

-

37.1%

-

$74.09

-

$27.52

-

YTD Feb 2022

965

56,935

-5.4%

22,547

0.9%

39.6%

6.6%

$84.34

13.8%

$33.40

21.4%

T12 Feb 2022

981

358,021

-5.2%

199,693

29.2%

55.8%

36.4%

$88.14

13.5%

$49.16 54.8% Source: CoStar | STR, Inc.

MARKET OCCUPANCY PROJECTION PROJECTION OF BASE ROOM NIGHT DEMAND AND ANNUAL GROWTH Pre-COVID 2019

2022

2023

(Inception) 2024

2025

2026

(Phase 2) 2027

2028

2029

(Phase 3) 2030

2031

2032

Transient Annual Growth Base Demand Induced Demand Displaced Total Market Segment Demand

74,458 74,458

29.5% 70,381 0 0 70,381

5.0% 73,900 0 0 73,900

2.0% 75,378 0 0 75,378

0.0% 75,378 1,700 0 77,078

0.0% 75,378 3,400 0 78,778

0.0% 75,378 13,600 3,015 91,993

0.0% 75,378 15,300 3,015 93,693

0.0% 75,378 17,000 3,015 95,393

25.0% 94,223 17,000 3,769 114,992

9.0% 102,703 17,000 4,108 123,811

3.0% 105,784 17,000 4,231 127,015

Group Annual Growth Base Demand Induced Demand Displaced Total Market Segment Demand

22,909 22,909

15.0% 19,230 0 0 19,230

8.5% 20,865 0 0 20,865

1.0% 21,074 0 0 21,074

0.0% 21,074 3,762 0 24,836

0.0% 21,074 2,090 0 23,164

0.0% 21,074 30,400 1,159 52,633

0.0% 21,074 34,200 1,159 56,433

0.0% 21,074 38,000 1,159 60,233

20.0% 25,289 38,000 1,391 64,680

4.0% 26,301 38,000 1,447 65,748

2.0% 26,827 38,000 1,476 66,303

97,367 -

26.1% 89,611 0 0

5.8% 94,765 0 0

1.8% 96,452 0 0

0.0% 96,452 5,462 0

0.0% 96,452 5,490 0

0.0% 96,452 44,000 4,174

0.0% 96,452 49,500 4,174

0.0% 96,452 55,000 4,174

23.9% 119,512 55,000 5,160

7.9% 129,004 55,000 5,555

2.8% 132,611 55,000 5,707

Segment

Total Annual Base Demand Growth Base Demand Induced Demand Displaced Total Recovery Total Market Segment Demand % Change Rolling CAGR over 2019 Market Statistics Total Rooms Supply Total Available Room Nights % Change Rolling CAGR over 2019 MARKETWIDE OCCUPANCY

92% o f pre-COVID

97% o f pre-COVID

99% o f pre-COVID

99% o f pre-COVID

99% o f pre-COVID

99% of pre-COVID

99% of pre-COVID

99% of pre-COVID

Reco vered

Reco vered

Reco vered

97,367 -

89,611 26.1% -2.7%

94,765 5.8% -0.7%

96,452 1.8% -0.2%

101,914 5.7% 0.8%

101,942 0.0% 0.7%

144,626 41.9% 5.1%

150,126 3.8% 4.9%

155,626 3.7% 4.8%

179,672 15.5% 5.7%

189,559 5.5% 5.7%

193,318 2.0% 5.4%

456 166,440 -

456 166,440 0.0% 0.0%

456 166,440 0.0% 0.0%

456 166,440 0.0% 0.0%

456 166,440 0.0% 0.0%

456 166,440 0.0% 0.0%

634 231,410 39.0% 4.2%

634 231,410 0.0% 3.7%

634 231,410 0.0% 3.4%

972 354,780 53.3% 7.1%

972 354,780 0.0% 6.5%

972 354,780 0.0% 6.0%

58.5%

53.8%

56.9%

58.0%

61.2%

61.2%

62.5%

64.9%

67.3%

50.6%

53.4%

54.5%

79


N E W M AR K V AL UAT I O N & A DV I S O R Y

SUBJECT HOTEL OCCUPANCY PROJECTION To derive the occupancy projection of the subject, a room night analysis is completed that quantifies and projects overall room night demand for the subject property. This analysis is based on the competitiveness of the subject with the other hotels in the competitive set and its penetration into the various demand segments previously discussed. A more detailed discussion of the methodology associated with occupancy projection is presented in the Glossary section of this report. Development Phasing Our forecasts assume lodging development at the following pace for the three development Phases: Lodging Components Village/Area

Com ponent

Phase

# of Units

Dan Hale Lake

Lakefront Hotel

2

120

Dan Hale Lake

Yurt Village

2

26

Dan Hale Lake

E Village Rental Units (Villas)

3

30

Dan Hale Lake

Bunkhouses

3

4

Dan Hale Lake

Lakefront Condos & Cabins

2

32

Dan Hale Lake

Hidden Cove Cabins

3

20

Dan Hale Lake

RV Park

1

304

Stony Ridge

Stony Ridge Hotel & Conference Center

3

140

Stony Ridge

Stony Ridge Condos & Cabins

3

104

Dow ntow n Bluefield

Dow ntow n Hotel

3

40

Total Hotel

300

Total RV Park

304

Total Bunkhouse

4

Total Yurt, Villa, Cabin, and Condo, Units

212

Total Lodging

820

Source: Newmark Valuation & Advisory and CES

Occupancy Penetration Indexes The segment penetration indexes for the subject property and each of the competitive properties during 2020 are illustrated in the following tables. TRANSIENT Market Segmentation

Weighted Room Count

Fair Share

Estimated 2019 Rooms Occupied

Market Share

Quality Inn Hotel & Conference Center Bluefield

63.0%

118

25.9%

15,873

21.3%

82.4%

Best Western Logan Inn

90.0%

59

12.9%

11,338

15.2%

117.7%

Property

Penetration Index

Holiday Inn Express & Suites Logan

88.0%

69

15.1%

12,965

17.4%

115.1%

Chief Logan Lodge & Conference Center

65.0%

78

17.1%

10,826

14.5%

85.0%

Candlew ood Suites Logan

92.0%

71

15.6%

13,947

18.7%

120.3%

Tw in Falls Resort State Park

73.0%

61

13.4%

9,508

12.8%

95.5%

Total/Average (Pre-COVID)

76.5%

456

100.0%

74,458

100.0%

100.0%

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N E W M AR K V AL UAT I O N & A DV I S O R Y

GROUP Market Segmentation

Weighted Room Count

Fair Share

Estimated 2019 Rooms Occupied

Market Share

Penetration Index

Quality Inn Hotel & Conference Center Bluefield

37.0%

118

25.9%

9,323

40.7%

157.3%

Best Western Logan Inn

10.0%

59

12.9%

1,260

5.5%

42.5%

Holiday Inn Express & Suites Logan

12.0%

69

15.1%

1,768

7.7%

51.0%

Chief Logan Lodge & Conference Center

35.0%

78

17.1%

5,829

25.4%

148.8%

Candlew ood Suites Logan

8.0%

71

15.6%

1,213

5.3%

34.0%

Tw in Falls Resort State Park

27.0%

61

13.4%

3,517

15.4%

114.8%

Total/Average (Pre-COVID)

23.5%

456

100.0%

22,909

100.0%

100.0%

Market Segmentation

Weighted Room Count

Fair Share

Estimated 2019 Rooms Occupied

Market Share

Penetration Index

Quality Inn Hotel & Conference Center Bluefield

100.0%

118

25.9%

25,196

25.9%

100.0%

Best Western Logan Inn

100.0%

59

12.9%

12,598

12.9%

100.0%

Holiday Inn Express & Suites Logan

100.0%

69

15.1%

14,733

15.1%

100.0%

Chief Logan Lodge & Conference Center

100.0%

78

17.1%

16,655

17.1%

100.0%

Candlew ood Suites Logan

100.0%

71

15.6%

15,160

15.6%

100.0%

Tw in Falls Resort State Park

100.0%

61

13.4%

13,025

13.4%

100.0%

Total/Average (Pre-COVID)

100.0%

456

100.0%

97,367

100.0%

100.0%

Property

TOTAL Property

81


N E W M AR K V AL UAT I O N & A DV I S O R Y

PENETRATION INDEX ANALYSIS In the following paragraphs, the rationale supporting the penetration index projections is discussed for each demand segment. Transient Demand Penetration The proposed subject hotel is anticipated to be independently affiliated throughout the holding period and it is expected to be recognized by transient travelers as a well amenitized and upscale lodging facility. The proposed hotel will be proximate to various attractions including the Hatfield-McCoy ATV trails, outdoor adventure attractions, and will have convenient access to/from Interstate 77. Overall, we forecast the penetration index for the transient segment to equal 111.6% in the stabilized year, which is due to the subject property’s superior facilities, amenities, and location relative to other lodging options in the region. Based on our estimated penetration levels, the stabilized transient market mix will equal roughly 67.7% of overall room night demand. Group Demand Penetration With roughly 14,000 square feet of flexible meeting and event space, the subject property will be well-positioned to attract small conferences, corporate retreats, wedding and other SMERFE demand, and tour-and-travel patronage over the long-term. Penetration levels for the group segment are forecast to equal 102.0%. The group penetration index is projected to stabilize at 32.3% of the subject hotel's overall segmentation mix. SUBJECT'S PROJECTED PENETRATION, MARKET SHARE AND TOTAL CAPTURE Pre-COVID 2019

2022

2023

(Inception) 2024

2025

2026

(Phase 2) 2027

2028

2029

(Phase 3) 2030

2031

2032

456 -

456 -

456 -

456 -

456 -

456 -

634 178

634 178

634 178

972 516

972 516

972 516

-

-

-

-

-

-

28.1%

28.1%

28.1%

53.1%

53.1%

53.1%

-

-

-

-

-

-

28.1% 80.0% 22.5%

28.1% 90.0% 25.3%

28.1% 80.0% 22.5%

53.1% 95.0% 50.4%

53.1% 105.0% 55.7%

53.1% 111.6% 59.2%

74,458 -

70,381 -

73,900 -

75,378 -

77,078 -

78,778 -

91,993 22.5% 20,662

93,693 25.3% 23,674

95,393 22.5% 21,426

114,992 50.4% 57,993

123,811 55.7% 69,013

127,015 59.2% 75,220

-

-

-

-

-

-

28.1% 70.0% 19.7%

28.1% 80.0% 22.5%

28.1% 90.0% 25.3%

53.1% 95.0% 50.4%

53.1% 100.0% 53.1%

53.1% 102.0% 54.1%

22,909 -

19,230 -

20,865 -

21,074 -

24,836 -

23,164 -

52,633 19.7% 10,344

56,433 22.5% 12,675

60,233 25.3% 15,220

64,680 50.4% 32,619

65,748 53.1% 34,903

66,303 54.1% 35,902

0 -

-

-

-

-

-

31,006 76.4%

36,350 86.2%

36,646 83.9%

90,612 95.0%

103,916 103.3%

111,122 108.3%

Pre-COVID 2019

2022

2023

(Inception) 2024

2025

2026

2027

2028

2029

2030

2031

2032

-

-

-

-

-

-

31,006 64,970 47.7%

36,350 64,970 55.9%

36,646 64,970 56.4%

90,612 188,340 48.1%

103,916 188,340 55.2%

111,122 188,340 59.0%

Subject Property Fair Share Market Room Supply Subject Property Room Count Fair Share Room Nights Captured by Subject Transient Fair Share Penetration Index Market Share Market Segment Demand Market Share Segment Room Nights Accommodated Group Fair Share Penetration Index Market Share Market Segment Demand Market Share Segment Room Nights Accommodated Total Capture Overall Penetration Index

SUBJECT PROPERTY PROJECTED OCCUPANCY Calendar Years Room Nights Accommodated Available Room Nights Occupancy Rounded Occupancy

-

-

-

-

-

48%

56%

56%

48%

55%

59%

Overall Market Share Overall Penetration Index

-

-

-

-

-

21.4% 76.4%

24.2% 86.2%

23.5% 83.9%

50.4% 95.0%

54.8% 103.3%

57.5% 108.3%

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The proposed subject hotel's occupancy level is expected to stabilize at some point during the 11th projection year (2032), which would be subject hotel number one’s sixth year of operation and hotel number two’s third year of operation. The stabilized occupancy figure is intended to reflect the projected occupancy level over the remaining economic life. An occupancy rate of 59% is selected as of the stabilized date of January 1, 2032. This is reasonable considering the competitive market’s historical and current performance and the planned lodging components and amenities, which will be superior relative to the existing supply. The subject development will not reach stabilized occupancy until 2032 after completion of the third phase. The following table depicts the subject resorts stabilized occupancy broken down by lodging type. SUBJECT RESORT OCCUPANCY BY LODGING TYPE STABILIZED-YEAR PROJECTION Tw o Hotels

Bunkhouses

Yurt, Eco-Villa, Cabin, & Tow nhom e Units

Total Non-RV Lodging

300

4

212

516

109,500

1,460

77,380

188,340

% of Total Supply

58.1%

0.8%

41.1%

100.0%

Annual Demand

65,700

584

44,838

111,122

% of Total Demand

59.1%

0.5%

40.3%

100.0%

60%

40%

58%

59%

Unit Type

Total Units Annual Units Available

Occupancy % (Rounded) Source: Newmark V&A - HGL

The proposed subject hotel would achieve an occupancy percentage that is greater than its fair share due to its unique onsite attractions and amenities and ability to accommodate additional weekday off-season demand (corporate groups) as well as attract visitors year-round due to some weather-proof amenity offerings and event space.

AVERAGE DAILY RATE PROJECTION After the subject’s occupancy level has been forecast, the next step is to estimate the average daily rate (ADR) of the subject hotel to determine the Rooms department revenue. A detailed discussion of the subject’s ADR projection is presented in the Glossary section of this report. In addition to the competitive set of hotels advertised via the Hatfield McCoy trail system, we also considered the weighted average of regional cabin, single family home, and villa rentals on AirBNB and VRBO, as reported by the data aggregator AirDNA. The following table summarizes the rate history at each type of competitor.

83


N E W M AR K V AL UAT I O N & A DV I S O R Y

HISTORICAL COMPETITIVE AVERAGE DAILY ROOM RATES Com parison

2018

2019

2020

2021

AirBNB & VRBO - Mingo County

-

-

-

$217

AirBNB & VRBO - Mercer County

-

-

-

$193

$88

$85

$86

* $91

Smith Travel Research Trend Report Subject's Positioned ADR:

$208

* YTD October 2021

The preceding table illustrates the subject’s positioned ADR of $207.77, which within the range of competitive properties. The positioned ADR is considered appropriate because the subject property will offer superior accommodations and on-site amenities relative to most lodging options in the region and will also have some much larger units in its mix of accommodations, which have greater capacity and command higher rates. The following table depicts the subject resorts stabilized ADR broken down by lodging type. Lodging Development Components ADR and Phasing Com ponent

Num ber of Units

ADR in 2022 Dollars

Stabilized ADR (in 2032 Dollars)

Hotel Phase 1

0

Hotel Phase 2

120

$132.15

$167.40

Hotel Phase 3

180

$158.58

$200.88

Total Hotel

300

$148.01

$187.49

RV Phase 1

304

$67.87

$93.88

RV Phase 2

0

-

-

RV Phase 3

0

-

-

304

$40.00

$93.88

Total RV Slips

-

Other Lodging Phase 1

0

-

-

Other Lodging Phase 2

58

$270.00

$342.03

Other Lodging Phase 3

158

$324.00

$410.43

Total Other Lodging

216

$309.50

$392.07

820

$214.00

$271.09

TOTAL RV, Cabin, Yurt, Villa, & Hotel Lodging TOTAL Lodging

Note: Other Lodging includes yurts, villas, cabins, and bunkhouses

84


N E W M AR K V AL UAT I O N & A DV I S O R Y

Conclusion The concluded room revenue is derived from the occupancy and ADR as forecast earlier in this section and is shown in the following table. PROJECTED ROOMS DEPARTMENT REVENUE Projection Year Number of Days Number of Rooms Rounded Occupancy Occupied Rooms (Rounded) Average Rate RevPAR Rooms Department Revenue

-

-

Phase 2 2027

Year 7 2028

Year 8 2029

Phase 3 2030

Year 10 2031

(Stabilized) 2032

365 178 48% 31,186 $248.08 $119.08

365 178 56% 36,383 $255.53 $143.10

365 178 56% 36,383 $263.19 $147.39

365 516 48% 90,403 $271.09 $130.12

365 516 55% 103,587 $279.22 $153.57

365 516 59% 111,121 $287.60 $169.68

$7,736,623

$9,296,948

$9,575,642

$24,507,349

$28,923,562

$31,958,022

85


N E W M AR K V AL UAT I O N & A DV I S O R Y

National RV Park and Campground Overview INTRODUCTION The U.S. Recreational Vehicle (RV) Park and Campground Industry is a $6.3 billion industry, according to an August 2021 IBISWorld report. The industry has experienced steady growth over the past five years due to disposable income increasing and increased travel throughout the U.S. Per capita disposable income is expected to increase. Though, in the first half of 2020 at height of travel and gathering restrictions, the industry contracted. This trend has since reversed with many RV parks and campgrounds recording the best performance on record in 2021 and strong demand leading into 2022. Annual growth is expected to average 3.0% over the next five years. RV parks are for vehicles that combine transportation and temporary living quarters for travel, recreation, and camping. RVs can be motorized, such as with motor homes, or towable, which includes folding camping trailers, truck campers, conventional travel trailers and fifth-wheel travel trailers. There are almost 14,000 privately operated campgrounds and RV parks in the United States. Since the beginning of the pandemic, sales for RV trailers and other camping gear have soared, leaving many retailers out of stock in the spring. Geography plays a critical role in operating a successful campground or RV park. Many sites are located near natural places of interest such as lakes, forests, or national parks. Climate is also a major consideration. Industry companies must incur year-round maintenance costs, but RV parks and campgrounds in colder climates operate only on a seasonal basis. Initial costs of capital and operating costs are rising as more industry companies offer a wider array of amenities comparable with those offered at campgrounds. In addition, after a new operator is ready for occupancy, it takes time, in some cases years, to attain stabilized occupancy rates and a steady stream of revenue. The Campgrounds and RV Parks industry has a low market share concentration, with the three largest companies in the industry collectively generating an estimated 6.8% of industry revenue. The industry is composed of mostly smaller establishments, as according to Census data and IBISWorld estimates, an estimated 93.8% of industry establishments have fewer than 20 employees. However, consolidation in the industry has become more commonplace. Low interest rates have provided the industry's largest companies with access to capital and sound amounts of financial resources, enabling them to expand, consolidate and upgrade existing properties. An example of such consolidation was Equity LifeStyle Properties Inc.'s (ELP) acquisition of Thousand Trails. In 2015, ELP also closed its acquisition of Miami Everglades, a RV resort facility in Florida. In 2016, Sun Communities Inc. completed its acquisition of Carefree Communities Inc. Though industry operators are expected to perform well over the next five years, a volatile US economy, higher gasoline prices, and inflationary concerns are expected to affect the industry in the short term. As air travel rebounds, industry operators expect the surge in demand for RV parks and campgrounds to normalize.

86


N E W M AR K V AL UAT I O N & A DV I S O R Y

RV PARK AND CAMPGROUND TRENDS Key Trends – The industry exhibited strong declines due to travel restrictions and stay-at-home orders, despite a temporary surge in RV sales –

Younger customer groups are expanding as camping has increased in popularity

Many RV parks and campgrounds have improved amenities such as adding splash pads, waterpark features, miniature golf, and enhanced food and beverage options to attract visitors

Volatility in both fuel prices and demand from RV dealers is expected to further contribute to a tempered recovery

The rising popularity of luxury camping, or “glamping”, is expected to drive millennials to spend time at industry sites that feature higher-end cabins, yurts, etc.

Operators are expected to benefit from increasing demand and the ability to charge premium fees for more amenities

An increasing amount of time spent on leisure and travel has contributed to strong growth for industry operators

Participation Statistics According to the Outdoor Foundation, 14% of Americans, or 40.5 million people over six years old, participated in car, backyard, backpacking, and RV camping. Each of these participants went on an average of approximately 13 camping outings per year. People aged 50 and older account for most of the total demand for RV parks, and this age group is expected to rise. The following graph prepared by IBISWorld shows the U.S. market segmentation by age group.

87


N E W M AR K V AL UAT I O N & A DV I S O R Y

International travelers make up a small segment of the total visitors to RV parks and campgrounds. However, international visitors (e.g., backpackers) have some influence on demand for camping, especially in areas of natural interest such as national parks. In the short term, international travel declined due to travel restrictions related to COVID-19, but this segment is expected to rebound as countries allow international visitation. The following graph prepared by The Coleman Company, Inc. and The Outdoor Foundation shows the increasing domestic trips by U.S. residents.

Revenue Statistics The Campgrounds and RV Parks industry has expanded steadily, with revenue expected to increase at an annualized rate of 3.0% between 2021 and 2026. The cost of using campground and recreational vehicle (RV) facilities is less expensive relative to other types of accommodations, and thus, especially appealing to millennials and members of Generation X. Furthermore, rising disposable income and time spent on leisure and sports have facilitated strong industry growth during most of the period. Despite a temporary decline in industry revenues in the first half of 2020, the industry benefited from a surge in RV sales as consumers shifted travel plans to RV and campground accommodations since consumers could isolate and reduce risk of exposure to the virus at campsites. Furthermore, the inability to travel international or concern with flying led many consumers to drive for leisure travel. The following graph prepared by IBISWorld shows projected percent change in RV park and campground industry revenue, industry value added, and establishments between 2013 and 2026.

88


N E W M AR K V AL UAT I O N & A DV I S O R Y

Average weekend rates in the Northeast are typically higher than other regions. Average rates are typically higher at corporate parks, larger parks (i.e., 150 or more total sites), and parks serving primarily vacation guests. Also, average rates are typically higher at parks open only 1-4 months, but it is hard to tell the extent that is due to parks with a shorter main season being concentrated in the Northeast, where rates are higher. The following chart prepared by Corona Insights shows the median revenue at campgrounds across the U.S.

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Independently owned parks have a much lower median campsite revenue than partnership or corporate parks, and the median campsite revenue for parks with primarily overnight guests is about half the median campsite revenue for parks with primarily vacation guests. As would be expected, campsite revenue is strongly related to total number of sites at the park. Increased RV Sales Key economic factors, such as an increase in disposable income levels and an appreciating US dollar, have enabled consumers to spend more on vacations in recent years, resulting in year-over-year growth in domestic travel prior to the pandemic. In particular, per capita disposable income has increased at an annualized rate of 3.3% over the five years to 2021. As individuals have more financial stability, they have increased flexibility to spend time outdoors and at campgrounds or RV parks. In turn, time spent on leisure and sports has increased during the period. Conversely, an appreciating US dollar tends to increase international travel by domestic travelers while deterring international travelers from visiting the United States. Over the five years to 2021, the trade-weighted index, which measures the strength of the US dollar relative to other currencies, has declined. In 2020, however, domestic trips by US residents and inbound trips by non-US residents dropped dramatically amid the pandemic. This has come largely because of the health and economic effects of the pandemic in addition to regulations placed to limit travel and slow the spread of the virus. The coronavirus pandemic has invoked fear and uncertainty over the economy, and many states and other countries have enacted travel bans, quarantine mandates and other restrictions, preventing nonessential travel. As a result, the industry contracted in the year because demand for industry establishments is dependent on consumers' ability to access them by automobile. Typically, sales and shipments of RVs are directly related to demand for RV spaces in campgrounds and RV parks. When sales and shipments of RVs increase, RV travel increases, resulting in greater demand for campgrounds and RV parks. The Recreational Vehicle Dealers industry (IBISWorld report 44121), which sells new and used motorized and towed RVs, has experienced revenue growth over the five years to 2021. In fact, according to the RV Industry Association, RV sales surged 170.0% in some regions in 2020 as consumers looked for safe ways to travel during the pandemic. Nevertheless, this growth was temporary and supply shortages limited additional purchases. Industry Life Cycle The Campgrounds and RV Parks industry is in the mature phase of its industry life cycle. Over the 10 years to 2026, industry value added (IVA), which measures an industry's contribution to GDP, is projected to grow at an annualized rate of 1.0%. In comparison, GDP is expected to grow at an annualized rate of 2.3% over the same period. When compared with GDP, a slower IVA growth rate is indicative of a declining industry. In this instance, however, the industry's recent boost (attributed to declining oil prices) has led to a volatile IVA growth that is truly indicative of its performance and demand from new markets has supported this industry's maturity. Organic industry revenue growth can be attributed to the increasing age of the US population, in particular adults aged 50 or older, who account for nearly a quarter of total campers. This demographic, also known as the baby-boomer generation, has a high level of disposable income, which has led to rising RV sales to this age group. In addition, more households are purchasing RVs because they view them as a low-cost form of travel. According to the RV Industry Association, one in 11 US vehicle-owning households owns an RV. As a

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result, RV parks and campgrounds are responding to this trend by providing high-quality facilities, including cabins, on-site amenities, and Wi-Fi. The following graph illustrates the RV park and campground industry’s life cycle stage relative to other entertainment options.

Products and Services Prices for RV parks and campgrounds vary depending on the location and amenities. The following chart prepared by IBISWorld shows the total industry revenue segmentation.

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According to Corona Insights, most parks have improved infrastructure or amenities in the past five years. These improvements include improved infrastructure such as roads, cable, electric, sewer, pools, and shower facilities. Amenities at RV parks and campgrounds include internet access, restrooms and showers, laundry facilities, firewood, playgrounds, convenience stores, arcade and game rooms, boat rental, waterpark/pool, etc. The following chart prepared by Corona Insights shows the amenities offered at campgrounds across the U.S.

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Almost all parks offer full hook-up campsites, and half offer water and electric only sites and rustic tent sites. The following chart prepared by Corona Insights shows the site types at campgrounds across the U.S.

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Differences within segments exist. Parks in the Midwest and Northeast have higher rates of various “other accommodations” than parks in the South and West.

CAPITAL AND LABOR Capital Intensity The campgrounds and RV parks industry exhibits a moderate to high level of capital intensity. For every dollar spent on labor in 2021, an estimated $0.27 is spent on capital, indicating that working capital costs are significant within the industry. Capital is needed for the construction and maintenance of buildings and facilities. Aside from necessities like bathrooms, many RV parks and campgrounds now offer facilities such as pools, tennis courts, outdoor dining areas and boating docks that must be maintained and upgraded. This new form of luxury camping, often referred to as glamping, has kept capital intensity at a high level in the industry over the five years to 2021. For example, several operators in the industry provide a full range of luxury services and amenities such as two-storied wooden tents, bathrooms, kitchens, spa facilities and even a personal butler and chef. This trend is expected to continue as facility upgrades and expansions will likely require greater levels of capital. Wages The campgrounds and RV parks industry is labor intensive. In 2021, wages are expected to account for 30.0% of industry revenue. The industry requires a high level of personal service because employees aid guests in a variety of tasks and are responsible for the cleaning, service, and maintenance of on-site facilities. This type

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of personal service is less likely to be replaced by technology or automation. Over the five years to 2021, industry wages as a share of revenue have increased as wage growth has outpaced revenue. The following graph prepared by IBISWorld shows the sector vs. industry costs, where wages make up the largest expense in the industry.

MAJOR COMPANIES Equity LifeStyle Properties Inc. (ELP) is a real estate investment trust (REIT) and publicly traded company headquartered in Chicago. ELP owns or operates 422 properties across 33 states and British Columbia. These properties include manufactured home communities, recreational vehicle (RV) resorts and campgrounds. ELP employs 4,000 full-time, part-time, and seasonal workers. Relevant to this industry, ELP manages more than 185 RV resorts and serves more than 100,000 customers, who can lease sites or sign contracts for limited stays. ELP generated $1.1 billion in total revenue in 2020. During the past five years, the company has engaged in substantial acquisition activity. In 2015, ELP completed the acquisition of Miami Everglades, an RV resort facility in Florida. Additionally in 2018 alone, the company acquired eight properties, including four RV properties. To increase park awareness and visits, ELP teamed

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up with RV dealers, offering a Thousand Trails Camping Pass (TTC), formerly the Zone Park Pass, membership incentive to customers who purchased an RV at a participating dealer. In 2020, ELP sold a total of 20,587 TTCs and activated an additional 23,542 RV dealer TTCs. including four RV properties. A combination of acquisitions and organic growth is driving company revenue, which is expected to reach $345.8 million in 2020. Amid the COVID-19 (coronavirus) pandemic in 2020, the company outperformed the overall industry, driven by its range of products and services, thus boosting the company's industry market share. Overall, strong performance during the pandemic in combination with acquisitions and organic growth have driven company revenue growth at an annualized rate of 6.5% over the five years to 2021 to $355.0 million. Similarly, ELP's profit, measured as earnings before interest and taxes, is estimated to expand to $78.9 million in 2021. The company's growth during the pandemic is expected to be temporary, with demand stabilizing and revenue dropping slightly in 2021, particularly as consumers return to other forms of travel and accommodations. Sun Communities Inc. (Sun Communities) is a fully integrated REIT that owns or operates 422 properties in 33 states and Canada. Sun Communities employs 4,872 full-time workers. Relevant to this industry, Sun Communities operates 136 RV communities and 34 properties containing both RVs and manufactured homes. Many of the company's RV communities contain amenities such as restaurants, golf courses, swimming pools, tennis courts, fitness centers and other social facilities. Over the five years to 2021, higher consumer spending and travel led to an increase in RV site occupancy and enabled the company to pass a modest rental rate increase onto its patrons. Sun Communities has also expanded by acquisitions, purchasing 20 RV communities as part of eight major acquisitions in 2018 alone. The company's biggest acquisition to date occurred in June 2016, when the company acquired all outstanding shares of common stock of Carefree Communities Inc. for an estimated $1.7 billion. This acquisition added 103 communities and 27,000 sites to the company's portfolio. Despite strong growth during the period, the coronavirus pandemic is expected to result in losses from the company's additional amenities as the company strived to reduce virus exposure. In 2021, however, economic recovery and a rebound in domestic travel are expected to push up industry relevant revenue to $235.8 million. Kampgrounds of America Inc. (KOA) was established in 1962 and is headquartered in Billings, MT. The company operates or franchises in 519 locations throughout 47 states and Canada. The company's campsites feature RV hookups, showers, laundry facilities, swimming pools, restrooms, playgrounds, and internet access. Facilities also include bare-bones cabins with air conditioning but no running water and deluxe cabins that include air conditioning and running water. Over the past five years, the company benefited from an uptick in domestic travel and the company's recent launch of a point-based rewards program designed to attract repeat patrons. The program offers savings on campground registration fees as well as discounts for industry-related products and services, such as batteries, chargers, and RV roadside assistance. In 2017, KOA reported strong growth in registration revenue as well as revenue from short and long-term RV and camper stays. Additionally, a trend toward a more upscale camping experience has boosted company revenue, with the deluxe cabin program being one of KOA's fastestgrowing segments. Despite positive trends in the first half of the period, declines in domestic travel amid the coronavirus pandemic led to overall revenue declines. Although the company is privately owned and little

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financial information is publicly available, IBISWorld estimates KOA's industry-relevant revenue will total $48.2 million in 2021, pressured by the pandemic's resulting declines.

CONCLUSION Year-over-year revenue fluctuations for industry participants were generally stable at the start of the period. Industry sales closely follow general economic indicators such as disposable income levels and consumer spending patterns. Over the five years to 2021, steady job growth and higher disposable income levels have enticed consumers to start spending on travel and vacations once again. This has boosted revenue in the Campgrounds and RV Parks industry over the past five years. However, severe volatility during the COVID-19 (coronavirus) pandemic in 2020 and 2021 has increased industry revenue volatility. Nevertheless, economic recovery and a shift in consumer travel habits in the aftermath of the pandemic will likely increase industry demand over the next five years.

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RV Campground Revenue Analysis ADDITIONS TO SUPPLY During the course of our research, we did not identify any campgrounds or RV resorts under development or proposed in the Bluefield area that would be directly competitive with the subject property. While the potential for new campground inventory has been considered as a part of the market research and reasonable efforts were made to determine which new properties might be added to the market, it is important to note that it is not possible to ascertain every property that might be developed in the future. The impact that any new supply additions could have on the operational performance of existing campgrounds and RV resorts and/or the subject property is very difficult to judge. As such, the characteristics of the local market and the potential for unexpected inventory additions within the market are both considered in the selection of the stabilized occupancy level and appropriate investment parameters.

MARKET SEASONALITY According to interviews with RV campground owners and operators in and throughout the region, RV site rental occupancy between Memorial Day weekend and the first week of September is near full capacity. Rental of cabins and other glamping sites (e.g., yurts, wagons, treehouses) typically are sold out Fridays through Sundays (roughly 75 to 80 days each season), while demand for such rentals average an occupancy between 50% and 60% on average throughout a season. Few campgrounds operate year-round in West Virginia and the overall region; therefore, occupancy performance is based on seasonal performance (average of 183 days per year). It is expected the proposed subject campground will operate between mid-April and October, which is similar to other campgrounds in the market. The following table summarizes actual occupancy data at comparable campgrounds that feature on-site amenities and operate seasonally: COMPARABLE CAMPGROUND OCCUPANCY SURVEY Com parable

Num ber of RV/Tent Sites

Num ber of Cabins/Glam ping

Total Rentable Sites

Operating Days per Season

Recent Seasonal Occupancy

A

91

19

110

214

68%

B

475

52

527

185

69%

C

147

18

165

153

74%

D

116

0

116

167

52%

E

127

9

136

153

74%

F

597

20

617

184

34%

Average

259

20

278.5

176

62%

Source: Newmark Valuation & Advisory/Confidential (2019-2021 occupancies rounded to nearest percent)

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REGIONAL CAMPGROUND RENTAL SURVEY The following table summarizes rental rates at campgrounds in Bluefield and the greater region that could be directly or indirectly competitive with the proposed subject campground. REGIONAL CAMPGROUND RENTAL RATE SURVEY Num ber of RV/Tent Sites

RV Nightly Rate Range (Transient)

Num ber of Tent (Prim itive) Sites

Tent Nightly Rate Range

Apalachian RV Resort

N/A

$50

N/A

$35

N/A

$200-$250

Coal Hertiage Camping & Rentals

34

$50

-

-

2

$318-$371+

Riverfront ATV Resort

5

$65

-

-

10

$125-$300

The Mud Pitt ATV Resort

6

$60

-

-

13

$149-$199

Ashland Resort

26

$35-$65

5

$30-$45

10

$70-$335

Brushcreek Falls RV Resort

52

$42-$60

-

-

2

$70

Pocahontas ATV Resort

2

N/A

-

-

11

N/A

Pipestem RV Park & Campground

28

$45-$47

3

$25-$27

-

-

Deer Trail Park Campground

70

$46-$73

$39-$44

6

$79-$119

Wytheville KOA Holiday

115

$60-$75

$40-$50

6

$90-$200

Property

13

Num ber of Cabin Nightly Rate Cabins/Houses Range

Source: Respective campgrounds public published rates

FORECASTED OPERATING PERFORMANCE The following tables summarize our revenue forecasts over the next six years at the proposed subject campground and RV resort. The forecasts consider the planned RV sites, tent (primitive) sites, quality of improvements, and amenities that will provide for a superior experience relative to existing campgrounds in the region. FORECASTED RV AND TENT RENTAL REVENUE Projection Period

Year

Total RV Sites

RV Average Daily Rate

RV Site Occ. %

RV RevPAS

Net RV Rental YOY % Revenue Change

Total Tent Tent Average Tent Occ. Tent Sites Daily Rate % RevPAS

Net Tent Rental Revenue

YOY % Change

1

2024

304

$72.00

50.0%

$36.00

$2,155,968

-

10

$50.00

40.0%

$20.00

$39,400

-

2

2025

304

$75.60

65.0%

$49.14

$2,942,896

36.5%

10

$52.50

45.0%

$23.63

$46,541

18.1%

3

2026

304

$78.62

70.0%

$55.04

$3,296,044

12.0%

10

$54.60

50.0%

$27.30

$53,781

15.6%

4

2027 (Phase 2)

304

$80.98

70.0%

$56.69

$3,394,925

3.0%

10

$56.24

50.0%

$28.12

$55,394

3.0%

5

2028

304

$83.41

70.0%

$58.39

$3,496,773

3.0%

10

$57.93

50.0%

$28.96

$57,056

3.0%

6

2029

304

$85.91

70.0%

$60.14

$3,601,676

3.0%

10

$59.66

50.0%

$29.83

$58,768

3.0%

*PAS (Per Available Site) Source: Newmark Valuation & Advisory

As the proposed subject campground ramps operations after the first year and develops a loyal base of guests, occupancy levels are expected to increase. On a stabilizaed basis, the proposed subject campground’s occupancy is forcasted to be above the market average, as well as the average of the comparable properties that were previously shown. The following table summarizes the combined forecast rental revenues over the next six years:

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COMBINED FORECASTED SITE RENTAL REVENUE Projection Period

Year

RV Site Rental Tent Site Cabin Rental Total Rental Revenue Rental Revenue Revenue Revenue

Blended Average Occupancy

Blended ADR

Blended RevPAS

1

2024

$2,155,968

$39,400

$0

$2,195,368

46.2%

$78.92

$6,992

2

2025

$2,942,896

$46,541

$0

$2,989,438

59.8%

$82.67

$9,521

3

2026

$3,296,044

$53,781

$0

$3,349,825

64.4%

$86.02

$10,668

4

2027 (Phase 2)

$3,394,925

$55,394

$0

$3,450,320

64.4%

$88.60

$10,988

5

2028

$3,496,773

$57,056

$0

$3,553,829

64.4%

$91.26

$11,318

6

2029

$3,601,676

$58,768

$0

$3,660,444

64.4%

$94.00

$11,657

Source: Newmark Valuation & Advisory

The forecasted combined seasonal occupancy considers the subject campground will not offer seasonal rentals (sites that are rented on a monthly or seasonal basis) and that the property will not fully stabilize until the third projection year. It is assumed subject management will be efficiently and effectively managed and revenue optimization strategies will continue to be used throughout the holding period.

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Local Outdoor Attractions Market Analysis REGIONAL COMPETITIVE SUPPLY The following table summarizes the physical characteristics of the subject outdoor adventure park and its competitors and is followed by a map of their locations. The information is estimated based on data obtained from third-party sources, as well as our understanding of competitive forces at property.

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Amenities and Other Characteristics

COMPETITIVE REGIONAL OUTDOOR ATTRACTIONS OVERVIEW General Property Information

N/A $59

$70

N/A

N/A

N/A

$32-$52

N/A

N/A

$29

$54 - $74

$37-$52

N/A

N/A

N/A

-

$59 - $99

-

N/A

$95-$155

N/A

Flat Kayaking, Bike Rental, Walking Tours, Shuttle

Segway Tours, Shuttle

Laser Tag, Bik & Walking Tours, Paintball, Horseback Riding, Gun Range, Flat

Paddleboarding, Canoeing, Guided Adventure Tours

Stand-up Paddle Boarding, Horseback Riding, Mountain Biking, Paintball, Bridge

Mini Zipline Tour, Night Zipline Adventure

Other

$140-$210 $85

$69-$79

-

$59

-

Rock Climbing

N/A $69-$79+

$89 - $99

$24 - $33

-

Ropes Course

Hungry Mother Outdoor Adventures 760 Walkers Creek Road, Marion, VA

$69-$79 $84 - $114

$55 - $72

$29 - $39

Whitewater Whitewater Kayaking Tubing

Whitewater Rafting

River Expeditions 900 Broadway Avenue, Oak Hill, WV

$114 - $149 $59

$60 -$79

Ziplining

Property Name / Address

Buffalo Mountain Ziplines 3253 Black Ridge Road, Floyd, VA

$55 - $72

Groups Only

Adventures on the Gorge 219 Chestnut Road, Lansing, WV

River Rides Family Adventure Resort 408 Alstadts Hill Road, Harpers Ferry, WV

Harpers Ferry Adventure Center 37410 Adventure Center Lane, Purcellville, PA $60 - $79

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River & Trail Outfitters 99 Cary Lu Circle, Harpers Ferry, WV

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MAP OF REGIONAL COMPETITIVE ADVENTURE PARKS

COMPETITION MAP KEY Property Nam e

Location

Pin No.

Distance

Latitude, Longitude

Proposed Subject Resort

Bluefield and Princeton, WV

S

-

37.1829,-81.1003

Hungry Mother Outdoor Adventures

Marion, VA

1

33.1 m iles

36.86614,-81.55057

River Expeditions

Oak Hill, WV

2

56.4 m iles

37.99894,-81.12885

Buffalo Mountain Ziplines

Floyd, VA

3

46.6 m iles

36.80491,-80.40041

River Rides Fam ily Adventure Resort

Harpers Ferry, WV

4

233.2 m iles

39.31593,-77.76881

Adventures on the Gorge

Lansing, WV

5

85.0 m iles

38.299091,-81.755238

Harpers Ferry Adventure Center

Purcellville, PA

6

236.0 m iles

39.320635,-77.70829

River & Trail Outfitters

Harpers Ferry, WV

7

231.1 m iles

39.30649,-77.809676

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ADDITIONS TO SUPPLY During the course of our research, we did not identify any outdoor adventure parks under development or proposed in the Bluefield area that would be directly competitive with the subject property. While the potential for new outdoor adventure park inventory has been considered as a part of the market research and reasonable efforts were made to determine which new properties might be added to the market, it is important to note that it is not possible to ascertain every property that might be developed in the future. The impact that any new supply additions could have on the operational performance of existing outdoor recreational parks and/or the subject property is very difficult to judge. As such, the characteristics of the local market and the potential for unexpected inventory additions within the market are both considered in the selection of the stabilized occupancy level and appropriate investment parameters.

FORECASTED ATTRACTION USAGE AND REVENUE The subject resort will offer several outdoor adventure attractions that will require an additional fee per user to enjoy. Some of the attractions will be open to guests of the subject resort and non-guests, while other attractions will be limited to only resort guest usage. The following table summarizes the outdoor adventure attractions open to guests and non-guests: Revenue-Generating Attractions Village/Area

Com ponent

Phase

Day Use Area

7-Station Zipline Course

1

Day Use Area

Waterslide Park w ith Wibits

1

Day Use Area

Kayak & Paddleboat Rental

1

Stony Ridge

ATV Rental & Maintenance Facility

1

Source: Newmark Valuation & Advisory and CEC

The outdoor adventure attractions open only to resort guests are summarized in the following table: Revenue-Generating Attractions Village/Area

Com ponent

Phase

Dan Hale Lake

Snow flex Tubing Hill w ith Magic Carpet Lift

2

Dan Hale Lake

18-Hole Miniature Golf Course

2

Source: Newmark Valuation & Advisory and CEC

Except for the ATV rentals, each attraction will require a fee per person per use. Guests of the subject resort will receive a discounted price relative to the published price for non-guests. Our price forecasts consider the average price of each attraction after discounts are applied. The splash pad and tiered play structure at the RV campground component is expected to be only available to those renting sites at the RV campground and usage included in the nightly site rental rates. The following tables summarize our usage and revenue forecasts for the subject property’s outdoor adventure attraction components over the first nine-year period:

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ZIPLINE USAGE AND REVENUE FORECAST Year 1

Year 2

Year 3

Year 4

Year 5

Year 6

Year 7

Year 8

2024

2025

2026

2027

2028

2029

2030

2031

Forecasted Campground Sites Occupied

Ye ar 9 2032

28,548

36,984

39,857

39,857

39,857

39,857

39,857

39,857

3.0

3.0

3.0

3.0

3.0

3.0

3.0

3.0

3.0

Estimated Participation Rate

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

Annual Cam pground Participants

2,569

3,329

3,587

3,587

3,587

3,587

3,587

3,587

3,587 111,122

Avg. # of Guests per Occupied Site

Forecasted # of Resort Units Occupied

39,857

0

0

0

31,186

36,383

36,383

90,403

103,587

3.5

3.5

3.5

4.0

4.0

4.0

4.5

4.5

4.5

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

0

0

0

3,742

4,366

4,366

12,204

13,984

15,001

Other/Local/Day Trip Use rs

2,500

2,750

3,000

3,000

3,000

3,000

3,000

3,000

3,000

Total Participants/Users

5,069

6,079

6,587

10,329

10,953

10,953

18,792

20,571

21,589

$65.00

$68.25

$70.30

$72.41

$74.58

$76.82

$79.12

$81.49

$83.94

$329,506

$414,864

$463,061

$747,921

$816,869

$841,375

$1,486,798

$1,676,448

$1,812,121

Avg. # of Guests per Occupied Room Estimated Participation Rate Annual # of Resort Participants

Average Rate per User (Net of Discounts) Gross Zipline Revenue Source: Newmark Valuation & Advisory

WATERPARK WIBIT USAGE AND REVENUE FORECAST

Forecasted Campground Sites Occupied

Year 1

Year 2

Year 3

Year 4

Year 5

Year 6

Year 7

Year 8

2024

2025

2026

2027

2028

2029

2030

2031

Ye ar 9 2032

28,548

36,984

39,857

39,857

39,857

39,857

39,857

39,857

3.0

3.0

3.0

3.0

3.0

3.0

3.0

3.0

3.0

Estimated Participation Rate

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

Annual Cam pground Participants

2,569

3,329

3,587

3,587

3,587

3,587

3,587

3,587

3,587 111,122

Avg. # of Guests per Occupied Site

Forecasted # of Resort Units Occupied

39,857

0

0

0

31,186

36,383

36,383

90,403

103,587

3.5

3.5

3.5

4.0

4.0

4.0

4.5

4.5

4.5

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

0

0

0

3,742

4,366

4,366

12,204

13,984

15,001

Other/Local/Day Trip Use rs

2,500

3,000

3,500

3,500

3,500

3,500

3,500

3,500

3,500

Total Participants/Users

5,069

6,329

7,087

10,829

11,453

11,453

19,292

21,071

22,089

$20.00

$21.00

$21.63

$22.28

$22.95

$23.64

$24.34

$25.08

$25.83

$101,386

$132,900

$153,295

$241,269

$262,818

$270,702

$469,649

$528,368

$570,489

Avg. # of Guests per Occupied Room Estimated Participation Rate Annual # of Resort Participants

Average Rate per User (Net of Discounts) Gross Waterpark Revenue Source: Newmark Valuation & Advisory

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PADDLESPORT USAGE AND REVENUE FORECAST Year 1

Year 2

Year 3

Year 4

Year 5

Year 6

Year 7

Year 8

Year 9

2024

2025

2026

2027

2028

2029

2030

2031

2032

Forecasted Campground Sites Occupied

28,548

36,984

39,857

39,857

39,857

39,857

39,857

39,857

3.0

3.0

3.0

3.0

3.0

3.0

3.0

3.0

3.0

Estimated Participation Rate

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

3.0%

Annual Cam pground Participants

2,569

3,329

3,587

3,587

3,587

3,587

3,587

3,587

3,587 111,122

Avg. # of Guests per Occupied Site

Forecasted # of Resort Units Occupied

39,857

0

0

0

31,186

36,383

36,383

90,403

103,587

3.5

3.5

3.5

4.0

4.0

4.0

4.5

4.5

4.5

4.0%

4.0%

4.0%

3.5%

3.5%

3.5%

3.0%

3.0%

3.0%

0

0

0

4,366

5,094

5,094

12,204

13,984

15,001

Other/Local/Day Trip Users

2,500

2,750

3,000

3,500

3,500

3,500

3,500

3,500

3,500

Total Participants/Users

5,069

6,079

6,587

11,453

12,181

12,181

19,292

21,071

22,089

$24.00

$25.20

$26.21

$26.99

$27.80

$28.64

$29.50

$30.38

$31.29

$121,664

$153,180

$172,636

$309,171

$338,675

$348,836

$569,050

$640,197

$691,234

Avg. # of Guests per Occupied Room Estimated Participation Rate Annual # of Resort Participants

Average Rate per User (Net of Discounts) Gross Watersport Rental Revenue Source: Newmark Valuation & Advisory

SNOW TUBING USAGE AND REVENUE FORECAST

Forecasted Campground Sites Occupied

Year 1

Year 2

Year 3

Year 4

Year 5

Year 6

Year 7

Year 8

Year 9

2024

2025

2026

2027

2028

2029

2030

2031

2032

28,548

36,984

39,857

39,857

39,857

39,857

39,857

39,857

3.0

3.0

3.0

3.0

3.0

3.0

3.0

3.0

3.0

Estimated Participation Rate

4.0%

4.0%

4.0%

4.0%

4.0%

4.0%

4.0%

4.0%

4.0%

Annual Cam pground Participants

3,426

4,438

4,783

4,783

4,783

4,783

4,783

4,783

4,783 111,122

Avg. # of Guests per Occupied Site

Forecasted # of Resort Units Occupied

39,857

0

0

0

31,186

36,383

36,383

90,403

103,587

3.5

3.5

3.5

4.0

4.0

4.0

4.5

4.5

4.5

5.0%

5.0%

5.0%

5.0%

5.0%

5.0%

5.0%

5.0%

5.0%

Annual # of Resort Participants

0

0

0

6,237

7,277

7,277

20,341

23,307

25,002

Other/Local/Day Trip Users

0

0

0

0

0

0

0

0

0

3,426

4,438

4,783

11,020

12,059

12,059

25,124

28,090

29,785

$16.50

$17.33

$17.84

$18.38

$18.93

$19.50

$20.08

$20.69

$21.31

$56,525

$76,890

$85,349

$202,550

$228,304

$235,153

$504,592

$581,096

$634,651

Avg. # of Guests per Occupied Room Estimated Participation Rate

Total Participants/Users Average Rate per User (Net of Discounts) Gross Snow Tubing Revenue Source: Newmark Valuation & Advisory

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MINIATURE GOLF USAGE AND REVENUE FORECAST Year 1

Year 2

Year 3

Year 4

Year 5

Year 6

Year 7

Year 8

2024

2025

2026

2027

2028

2029

2030

2031

Forecasted Campground Sites Occupied

Year 9 2032

28,548

36,984

39,857

39,857

39,857

39,857

39,857

39,857

3.0

3.0

3.0

3.0

3.0

3.0

3.0

3.0

3.0

Estimated Participation Rate

4.0%

4.0%

4.0%

4.0%

4.0%

4.0%

4.0%

4.0%

4.0%

Annual Campground Participants

3,426

4,438

4,783

4,783

4,783

4,783

4,783

4,783

4,783 111,122

Avg. # of Guests per Occupied Site

Forecasted # of Resort Units Occupied

39,857

0

0

0

31,186

36,383

36,383

90,403

103,587

3.5

3.5

3.5

4.0

4.0

4.0

4.5

4.5

4.5

5.0%

5.0%

5.0%

5.0%

5.0%

5.0%

5.0%

5.0%

5.0%

Annual # of Resort Participants

0

0

0

6,237

7,277

7,277

20,341

23,307

25,002

Other/Local/Day Trip Users

0

0

0

0

0

0

0

0

0

Total Participants/Users

3,426

4,438

4,783

11,020

12,059

12,059

25,124

28,090

29,785

Average Rate per User (Net of Discounts)

$5.25

$5.51

$5.68

$5.85

$6.02

$6.20

$6.39

$6.58

$6.78

$17,985

$24,465

$27,157

$64,448

$72,642

$74,821

$160,552

$184,894

$201,934

Avg. # of Guests per Occupied Room Estimated Participation Rate

Gross Miniature Golf Revenue Source: Newmark Valuation & Advisory

CONCLUSION The total attractions spend per participant/user is summarized in the following table. TOTAL ATTRACTIONS USAGE AND REVENUE FORECAST Year 1

Year 2

Year 3

Year 4

Year 5

Year 6

Year 7

Year 8

Year 9

2024

2025

2026

2027

2028

2029

2030

2031

2032

Forecasted Campground Sites Occupied

28,548

36,984

39,857

39,857

39,857

39,857

39,857

39,857

39,857

Annual Cam pground Participants

14,559

18,862

20,327

20,327

20,327

20,327

20,327

20,327

20,327

Forecasted # of Resort Units Occupied

0

0

0

31,186

36,383

36,383

90,403

103,587

111,122

Annual # of Resort Participants

0

0

0

24,325

28,379

28,379

77,295

88,567

95,009

7,500

8,500

9,500

10,000

10,000

10,000

10,000

10,000

10,000

Total Participants/Users

22,059

27,362

29,827

54,652

58,706

58,706

107,622

118,894

125,336

Average Total Spend per User (Net of Discounts)

$28.43

$29.32

$30.22

$28.64

$29.29

$29.75

$23.65

$28.78

$30.12

$627,066

$802,300

Other/Local/Day Trip Users

Gross Attractions Reve nue

$901,499 $1,565,359 $1,719,309 $1,746,382 $2,545,218 $3,421,352 $3,774,756

Source: Newmark Valuation & Advisory

According to industry data and actual operating comparable data we have in our files, the average spent per participant/user is supported and reasonable. The forecasted attractions spend per participant/user is similar to various attraction venues including family entertainment centers, indoor waterpark resorts, and amusement parks (excluding food and beverage spend). Furthermore, based on our previous analysis of adventure parks in the West Virginia and Mid Atlantic regions with similar attractions, the gross revenue forecast is supported and reasonable. Due to the confidentialty of this information, the data is kept in our workfiles and not presented in this study.

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National Multisport Industry Analysis Market conditions that influence the subject property are discussed in this section. The major factors requiring consideration are the supply and demand conditions, which affect the competitive position of the subject property. Although multisport facilities are market specific, this section of the report provides an overview of national market trends that influence demand for multisport structures in the subject’s market area. Our analysis includes excerpts and information from the 2020 IBISWorld Industry Report: Gym, Health & Fitness Clubs in the US.

OVERVIEW OF SPORTS COMPLEX FACILITIES Sports and entertainment multiplexes, or sports complexes, are a massive concept by the standards of a single or joint development party, but one which can be financed and supported within a handful of phases. The United States is host to thousands of single or dual-use sport or entertainment-oriented facilities (sports complexes, tennis clubs, soccer facilities, ice arenas, service cinemas, etc.) many of which ended up being unsuccessful efforts from the early stages of operation. The idea may have been sound at some point prior to construction of these projects, and they may have even been operating at near-capacity levels for some time. As stand-alone going concerns, each of these facilities often stands a far less convincing chance at achieving sustainability. But in an increasing number of circumstances, it is the larger, expansive, and more diverse projects that have yielded returns to not only investors, but also tax jurisdictions through ripple spending by the patrons. According to Trading Economics, consumer spending in the U.S. will remain stagnant until 2022 but is projected to increase by about three percent in 2023. Looking back several years, these growth figures were bleak and did not lend credence to the possibility of developing large-scale discretionary income-supported projects like sports complexes. If a development plan was ever to come to fruition, the chances are that the scope had been reduced, thereby narrowing the opportunity for the project to attract from a larger feeder market. Much like a regional shopping mall, sports complexes and entertainment venues exhibit significant flex in the trade areas they draw from as the magnitude of the project increases or decreases. As additional phases are implemented, those concentric rings swell rapidly. When phases are removed, patrons will not travel long distances to pay for the experience.

ECONOMIC IMPACT CYCLE Real property can be compared to a wheel and fission, particularly when large-scale projects are undertaken near a stable feeder market (people: fuel, gravity) and those which are developed using sound-minded economics at play. When mega sports complexes and other sports and entertainment-related endeavors are spawned, they are oftentimes thumbed by governmental agencies seeking ways to expand its own tax base (see first phase in graphic below). As in all capitalist environments in the world, the communities that enjoy healthy tax revenue levels tend to be those with more diverse arrays of businesses. These businesses depend on the presence of ancillary amenities to support the workforce, its dependents, and the consumers. But at

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some point, the fiscal performance of the area’s hotels, retail centers and other amenities will plateau either because of capacity constraints, oversupply or a depletion of demand.

© 2018 Bryan Younge

Sports and entertainment venues are increasingly becoming the go-to property type for municipalities that are seeking to fill in these weekend gaps. Attracting developers of sports complex properties by offering financing assistance or incentives to help these projects come to fruition is an early and important step towards spurring the generation of a self-sustaining micro economy. It is an important signal to many that the particular jurisdiction is willing to take risks to establish a pro-growth demeanor of a particular market area. It is also an initiative that government entities can “sell” the idea to the taxpayers because sports and entertainment facilities are not only attractive for businesses considering relocating to the area, but they are also directly appreciated by the local community. Once this attitude by the taxing authority is adopted and steps are taken to work alongside private entities to put a shovel in the ground for one of these large-scale projects, it is not long before other ancillary businesses begin to germinate. The absorption of developable land in the area for these projects, in turn, reduces the number of available parcels in the vicinity to support future property improvement. More pronounced than typical appreciation, this compression phenomenon prompts land values to rapidly increase in the immediate

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area, along with the prices of some of the local goods and services. And when this happens, fission within the economic impact cycle is imminent. Compression might be followed by an expansion of the highest and best use options of real property in the vicinity of the anchor development. Since we are considering a sports complex property playing the role of the anchor nucleus, we can expect that a wider array of property types would be feasible compared to those surrounding a commercial-oriented anchor. Although increasing land values are challenging the feasibility of these projects at this stage, the prices for certain goods and services will increase and offset enough of the loss so that a positive ROI can be enjoyed by the developer. Tournaments and events at the sports complex, once constructed, bring all sorts of travelers to the area from relatively large distances. Accordingly, lodging facilities would then be able to fill those weekend gaps and generate pressure behind their room rates. Higher room rates mean more direct tax revenues and add stability for a community’s growth prospects. If the success of the sports complex anchor and its surrounding developments becomes so significant, and the availability of land in the market drops, it is likely that existing uses will experience an adaptation phase. Adaptation is similar to redevelopment, in that the existing operations of a business are already viable, and that the business owner repositions the property to support a higher purpose (at least where economics are concerned). This is an extension of the expansion of the previous HBU phase, except that it is the first stage that shows evidence of a community’s existing base economy becoming altered. Over several years, the availability of vacant land and property available for adaptive reuse becomes scarce enough that structures begin to be built taller to achieve a desired minimum floor area. This vertical tenancy tends to be highly catered to human desires, as higher structures offer better views, better security, and better finessing of egos. We see several scenarios where vertical tenancy occurs—mostly within our major cities’ central business districts and in a variety of perimeter markets that serve as alternative and more affordable cultural centers to these CBDs. But in recent years, the development of S&E properties has accelerated this process, and in areas where population density in the immediate environs is not particularly high. In fact, the incremental tax benefits to communities that are lower in density are substantially higher compared to those in larger, heaping markets. In this situation, taxing jurisdictions enjoy substantial financial wherewithal as well as flexibility in the distribution of the capital to its infrastructure. Roads are repaved, promenades are enhanced, crime is managed, cleanliness is apparent, and the pride of the community advances. Which leads us into the final phase of the economic impact cycle—population growth and the achievement of critical mass.

COVID-19 IMPACT The COVID-19 pandemic caused many closures. Due to this unforeseen occurrence, state governments ordered nonessential businesses to temporarily close to prevent the spread of the virus. Therefore, as industry services are classified as nonessential, most industry establishments were required to close. However, some industry operators defied the state order and had remained open, leaving them subject to severe fines and lawsuits. Due to these closures, many gyms contended with mounting financial liabilities as revenue streams diminished. For instance, Gold’s Gym International Inc. filed for bankruptcy in May 2020, 24 Hour Fitness USA Inc. filed for bankruptcy in June and Town Sports International Holdings Inc. filed for bankruptcy in September. Consequently, IBISWorld expects that non-employing and small-scale operators are less capable to weather the negative effects of the pandemic.

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Some state governments, such as Texas and Florida, started to ease the restrictions in June 2020, permitting gyms to reopen at limited capacity. Nevertheless, this measure is expected to vary between states. Overall, gym owners are required to impose strict protocols, such as social distancing; enhanced sanitizing and disinfecting; and temperature checking. Still, the uncertainty around the number of gym members that are willing to return weighs on industry operators. The pandemic has caused many Americans to lose their income through layoffs, pay cuts or hour reductions. Consequently, individuals who did not previously commit to a membership contract are likely to forgo frequenting gyms. Simultaneously, safety concerns regarding sharing facilities, such as changing rooms, might discourage some gymgoers. Overall, despite some industry establishments that have gradually reopened, industry demand is unlikely to rebound to its pre-crisis level. Profit, measured as earnings before interest and taxes, accounts for an expected 8.2% of revenue in 2020, down from 12.9% in 2015, and this decline comes because of growing consumer demand for low-cost memberships, as well as diminishing revenue amid club closures.

KEY EXTERNAL DRIVERS Time Spent on Leisure and Sports When individuals have more leisure time, they can allocate more time toward their fitness regimen, which spurs consumer demand for gym, health and fitness club memberships. In 2020, IBISWorld estimates that time spent on leisure and sports will increase. The following graph presents trends in the time spent on leisure and sports, participation in sports, and revenue.

Participation in sports measures the percentage of individuals that participate in sports, recreation or exercise each day. Greater participation in sports reflects more health-conscious individuals, which typically increases consumer demand for gym, health and fitness club memberships. Participation in sports is expected to increase in 2020, representing a potential opportunity for the industry. Per capita disposable income As per capita disposable income rises, more individuals can purchase gym, health and fitness club memberships. Furthermore, as disposable incomes increase, more consumers can afford high-cost, all-

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inclusive gym memberships, which benefits the industry. Per capita disposable income is expected to decrease in 2020, posing a potential threat to the industry. Yield on 10-year Treasury Note The yield on a 10-year Treasury note measures the current interest rate. As interest rates rise, the investing environment for gym, health and fitness clubs will likely be less favorable, discouraging gyms from expanding their operations and boutique gyms from entering the industry. The yield on a 10-year Treasury note is expected to decrease in 2020.

OPERATING CONDITIONS Capital Intensity The Gym, Health and Fitness Clubs industry is moderately capital-intensive. In 2020, for every $1.00 spent on wages, the industry incurs an estimated $0.20 on capital costs. Wage costs are expected to account for 35.6% of industry revenue in 2020. Capital costs are moderate for the industry and include the cost of fitness equipment, buildings, vehicles, furniture, and computers. Nevertheless, labor costs remain high because of administration, training, supervision, and maintenance requirements. Gyms and fitness centers seek to minimize their labor costs by employing a part-time labor force and employing instructors and personal trainers on an as-needed basis. Technology & Systems The industry is experiencing a low level of both the rate of new patents and the concentration of patents in the industry. This creates an environment where the threat of new technologies driving disruption is low. This technology trend is underscored by structural factors that support new entrants. An accommodative structure can create a situation where small entrants can focus on less profitable albeit innovative industry entry points. Or large operators in other industries can leverage expertise in other areas to enter the industry from a new angle. Major market segments for industry operators are relatively diversified. The spread of market segments suggests that there are limited entry points other than those already served my incumbent operators. The most relevant forces of technological disruption for the Gym, Health and Fitness Clubs industry involves the increasing presence of at-home fitness services and equipment. Companies, such as Peloton Interactive LLC, now offer consumers the ability to work out from the comfort of their own homes at any time. Additionally, these at-home fitness service options enable consumers to get specialized training for a relatively lower cost than the same personal training cost in-person. As these at-home fitness service options become more popular amid an increasingly time-sensitive culture, gym, health and fitness club operators must adapt and leverage new technology. These at-home fitness service options pose a significant potential threat to the structure of the industry, which already exhibits a high level of fragmentation among services. There is a moderate level of technological change in the Gym, Health and Fitness Clubs industry. Most fitness centers compete to be the establishment with the most state-of-the-art equipment. This equipment includes the latest cardiovascular and weight-training machines. Patrons are seeking for added extras to improve their fitness regimens; therefore, it is vital for gym, health and fitness clubs to offer various equipment options that incorporate the latest technology. This has encouraged operators to continually update their equipment. For example, treadmills can become outdated within two years.

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Entertainment units are also becoming increasingly common in fitness centers, with units mounted to cardiovascular equipment and equipped with a color screen for TV viewing. Free Wi-Fi for gym members is also increasingly common in industry establishments. Fitness centers use computers to manage operations and to keep a database of members. Many gyms also offer electronic payment options, which incorporates computer technology. In selecting this option, on about the same date each month, a fixed payment is either automatically transferred via debit from members’ bank accounts or charged to members’ designated credit card. Revenue Volatility The Gym, Health and Fitness Clubs industry has a moderate level of revenue volatility. While there are varying degrees of membership rates across centers, which increase revenue volatility, the industry’s diverse array of services and a high level of fragmentation have partially minimized revenue volatility. Furthermore, the steady promotion of the health benefits of exercise by the medical community has supported consumer demand for gym memberships, constraining fluctuations in industry revenue. Nevertheless, in 2020 alone, the industry is expected to take a hard hit by the COVID-19 outbreak which forced most industry locations to shutter. The following graph shows the revenue volatility and revenue growth.

While technically a discretionary service, health and fitness clubs are increasingly viewed by consumers as a vital health expense. Furthermore, the structure of gym memberships has slightly mitigated revenue volatility. Gyms and fitness centers have traditionally signed up their members for 12- to 24-month periods and typically have included cancellation fees in their contracts. These fees often deter customers from canceling their memberships. As competition has increased over the past five years, many gyms have offered more flexible membership options, such as shorter contract periods and rolling contracts. As flexible membership options become more prevalent, revenue volatility is likely to increase.

SPORTS COMPLEXES Youth Sports There is $9 billion spent per year on youth sports travel, and it is growing 20% annually, on average. Youth sports tourism is one of the fastest-growing segments in travel. Youth sports are becoming increasingly

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expensive overall, including the equipment, travel, meals, etc. expected by the sport. As disposable income increases, the popularity of youth sports will increase as well. Many large cities that attract leisure visitors are starting to build multi-million-dollar sports facilities to accommodate youth sports, including leisure destinations, such as Sandusky and Myrtle Beach. More than $550 million has been spent developing complexes to host youth sports over the past three years to 2020, according to Sports Business Journal. There are 1,250 indoor soccer facilities across the country, according to the U.S. Indoor Sports Association. Youth sports are so favorable to many towns and cities because of the number of people each athlete brings into the area. Youth sports typically need at least one parent; however, it is becoming more common to bring the athlete’s family for a mini vacation in the area. Conclusion Looking forward, the industry will benefit from an expected revitalization in discretionary consumer spending. As consumers’ disposable incomes rise, more individuals will purchase gym memberships that include a plethora of amenities compared with low-cost memberships that fared well in the early 2010s. Moreover, while many individuals will be time-strapped over the period, which may constrain demand for gym memberships, growing demand for results-driven gyms that can help individuals achieve fitness goals will continue to drive growth. For example, personal and group trainers as well as fitness classes will be popular. Amid the COVID-19 outbreak, many state governments have imposed a closure of nonessential businesses order to prevent the spread of the virus. As this industry is categorized as nonessential, industry establishments are required to temporarily shutter. However, most restrictions have since been lifted. The level of assistance for the Gym, Health and Fitness Clubs industry is low, but it is increasing as more institutions promote the benefits of assistance. Such assistance is a significant benefit for the industry, as it reduces expenses and creates demand. The Department of Health and Human Services, under its Community Prevention umbrella, has allocated $16.0 million toward obesity prevention and fitness. Overall, the national trend in this sector is highly supportive of operations such as the subject multi-use sporting facility.

INDUSTRY OUTLOOK Over the five years to 2025, the Gym, Health and Fitness Clubs industry is expected to blossom, especially after the COVID-19 (coronavirus) pandemic has slowed and industry operators are permitted to reopen at full capacity. This growth is likely a result of increased per capita disposable income, in addition to growing healthconsciousness. As consumers’ disposable income levels rise, individuals are usually more willing to purchase gym memberships. Additionally, time spent on leisure and sports is expected to increase over the next five years, effectively increasing the potential pool of consumers. While many individuals are likely to be relatively strapped for time during the outlook period, which may constrain demand for gym memberships, growing demand for results-driven gyms that can help individuals achieve fitness goals is expected to continue to drive growth. Overall, industry revenue is expected to increase an annualized 3.2% to $38.1 billion over the five years to 2025. New Demographics During the outlook period, demographic changes are expected to drive revenue growth for operators. For example, baby boomers will likely purchase gym memberships to maintain healthier lifestyles. Additional

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revenue streams are also expected to play an integral part in industry growth. In particular, as healthcare costs continue to escalate, health insurance providers may implement incentives to promote preventive health practices, including the use of fitness centers among individuals within their provider network. Furthermore, the number of obese individuals in the United States has increased in recent years. Consequently, to cut healthcare costs, many health insurance providers will likely attempt to lower an individual’s risk for type 2 diabetes, heart disease and high blood pressure, among other ailments. Additionally, initiatives that promote the health benefits of exercise will likely increase over the next five years, stimulating industry revenue. Employers have been increasingly viewing exercise as a vital component of employee health due to studies indicating that fitness can boost worker productivity. As a result, employers may increasingly subsidize gym memberships for their employees, providing a boon to the industry. Furthermore, as many families become health and fitness conscious, more consumers aged 17 and younger will likely join gyms. Less physical education in schools, coupled with growing concerns regarding childhood obesity, will likely prompt gym membership sales for this age demographic. Moreover, many will likely invest in fitness classes and sessions with trainers to achieve fitness goals more efficiently. Industry Landscape According to 2020 data from the International Health, Racquet & Sportsclub Association, gym memberships increased to 64.2 million memberships in 2019 (latest data available). Although this trend has bolstered industry revenue, many gyms still compete based on price and flexibility. As a result, gyms that offer low-price, contract-free memberships have fared well, which is in line with strong demand from budget-conscious consumers. Prior to the pandemic, the industry contended with time-strapped consumers as unemployment decreased. However, this trend has reversed since the beginning of the pandemic. Time spent on leisure and sports has increased an annualized 0.3% over the five years to 2020, supporting consumers’ demand for industry services. Nevertheless, boutique fitness studios that offer targeted classes have entered the industry to attract demand for markets that are typically dominated by the industry’s traditional health clubs. These boutique fitness studios capture demand from local niche markets by locating themselves in areas that are in proximity to residential areas to be more accessible. Furthermore, boutique fitness studios primarily revolve around the experience offered. Accordingly, the emergence of such studios has placed pressure on traditional health clubs to adapt to consumer trends and preferences. As a result, industry operators have responded by offering new services and various establishment formats, particularly within urban areas. Additionally, demographic trends have helped shape the industry’s landscape. For example, the aging baby boomer generation has broadened the industry’s market. Furthermore, healthcare legislation has spurred an increase in support for at-home care and alternative methods of maintaining one’s well-being. As a result, many industry establishments have begun to tailor their service offerings portfolio to accommodate exercise activities for the elderly, such as air-powered resistance training. Life Cycle Stage The Gym, Health and Fitness Clubs industry is in the growth life cycle stage as consumers continue to be interested in exercise to boost their fitness and health. Industry value added (IVA), a measure of an industry’s

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contribution to the overall economy, is expected to grow at an annualized rate of 0.8% over the 10 years to 2025. Comparatively, the US GDP is anticipated to grow at an annualized rate of 1.9% during the same period. Over the five years to 2020, growing public discourse on health has increased membership rates and has led to industry revenue growth. Furthermore, as per capita disposable income has grown, more consumers have purchased personal trainers to accomplish their fitness goals, benefiting the industry. Although IVA growth is slower than GDP, which is indicative of an industry in the decline stage of its life cycle, rampant expansion and technological change demonstrate the industry as growing.

As public health campaigns spread awareness about the health benefits of fitness, consumers are expected to increasingly perceive gym and fitness club membership as a vital expense. As gym memberships become more entrenched in the average American’s life, revenue growth is expected to slow to match population growth, bringing the industry from growth to maturity. Future growth areas will likely be in participative sports for women and older demographics. These factors will likely support continued growth for gyms and health clubs over the five years to 2025. The number of industry enterprises is expected to increase at an annualized rate of 1.7% over the 10 years to 2025 as more independent and small-scale operators enter the industry to seize the growing consumers’ demand for fitness. Demand Determinants Demand for services provided by the Gym, Health and Fitness Clubs industry is determined by several factors, including household disposable income, consumer confidence, leisure time availability, participation in recreation and sports, seasonal conditions, attitudes toward health and fitness and the cost of services relative to other recreation options. Household disposable income is particularly relevant to industry demand, as the level of disposable income within a household will determine the amount spent at fitness and recreational sports centers. As discretionary spending rises, demand for gyms and fitness clubs typically increases. Similarly, industry growth is affected by consumer confidence, as an increase leads to higher demand and willingness to spend on the industry’s services. Overall, demand is also sensitive to seasonal and weather conditions. For example, cold weather can reduce the level of swimming pool attendance, while also increasing attendance at ice skating rinks. Additionally, the

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beginning of the calendar year marks the busiest season for new sales. A large portion of new gym members signs on in January or February, often because of New Year’s resolutions. Leisure time availability also influences demand, with time-poor consumers finding it difficult to incorporate industry services into their routine. As work hours decline, people find more ways to attend gyms and use facilities. The link between leisure time and demand relates to health and fitness awareness, as people view fitness as a valuable way to use their spare time. While health crazes generally have a positive effect on the industry, certain fitness trends can have varied effects on the industry. For example, the increase in popularity of yoga and especially in its muscle toning qualities reduce demand for weight training among females in particular. Finally, the lower cost of industry services compared with other sport and recreation activities can stimulate demand as well. Conversely, when industry costs are relatively higher than other recreational activities, consumer demand for gym memberships may contract. Major Markets

Over the five years to 2020, the Gym, Health and Fitness Clubs industry has experienced substantial growth in demand, and, as a result, the breakdown of the industry’s markets has also changed. The aging population has encouraged health and fitness clubs to widen their target demographic beyond the traditional market of 18- to 35-year-olds. Industry operators are increasingly expanding their target market to include 35- to 50-yearolds and individuals aged over 50. Consumers Aged 35 and Younger Consumers younger than 35 are expected to account for 49.0% of revenue in 2020. This demographic is more likely than others to participate in numerous fitness class activities, including group training, yoga, Pilates, and dance, in addition to free weights and weight machines. Over the five years to 2020, this market segment has expanded as a share of revenue as a large pool of customers in this age bracket becomes increasingly healthconscious and active, despite low rates of physical activity among some individuals in this demographic. Many gym, health and fitness clubs target individuals aged 18 and younger by offering yoga, karate, kickboxing, and outdoor physical activities. In 2020, IBISWorld estimates that consumers younger than 18 represent 21.5% of industry revenue.

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Consumers 35 to 54 Consumers aged 35 to 50 are estimated to make up 26.2% of industry revenue in 2020. Activities, such as swimming, running, and weightlifting, appeal to this demographic, which has incited many gym, health and fitness clubs to offer these services to cater to this market segment. Over the five years 2020, this market segment has remained stagnant as a share of revenue, as many industry operators focus on appealing to other market segments that fluctuate more frequently based on broader economic factors. Consumers Aged 50 and Older According to 2017 data from the Physical Activity Council, consumers older than 50 are most likely to be inactive, with 32.5% of individuals aged 55 to 64 and 40.7% of those over the age of 65 being considered inactive. However, this demographic has a relatively high participation rate in fitness sports and outdoor sports. Over the five years to 2020, the burgeoning elderly population has grown consistently as a share of revenue, representing a larger pool of customers from this age group. In 2020, IBISWorld expects that 24.8% of revenue will stem from this demographic.

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Multisport Complex Court and Field Rentals OVERVIEW The subject resort is expected to offer outdoor and indoor fields and courts that will be rented to third-party organizations such as tournament organizers, local leagues, and other users of such facilities. We assume the subject resort will not operate their own tournaments, leagues, and practices, rather solely rent the facilities on an hourly basis like other facilities in the region. The following table summarizes the planned fields and courts: Revenue-Generating Attractions Village/Area

Com ponent

Dan Hale Lake

8-Court Indoor Basketball Facility

Phase 2

Dan Hale Lake

2 Grass Multisport Fields

2

Dan Hale Lake

1 Turf Multisport Field

3

Source: Newmark Valuation & Advisory and CEC

FORECASTED RENTAL USAGE AND REVENUE The planned subject multisport complex is expected to rent its courts and fields to various soccer, lacrosse, baseball, and other amateur and youth sport leagues throughout the year. Most of the revenue is derived from the hourly rentals by local leagues and tournaments. The proposed subject multisport complex’s operating model of renting courts and fields on an hourly basis is comparable to similar facilities in the region as well as throughout United States. Field and Court Rental Revenue Based on the performance of comparable multisport complexes with three to five outdoor and indoor turf fields and/or courts, total annual field rental hours range from 3,000 to 8,000 (based on a stabilized operation). On average, an indoor field or court recorded 1,000 to 1,500 rental hours and an outdoor field recorded 500 to 800 rental hours (annual basis). The proposed subject property is expected to feature an indoor basketball court (two full size, or divisible into eight courts) and two grass fields in the second phase, with one turf field in the third phase. The following tables summarize the field rental revenue forecast for the subject property. GROSS COURT AND FIELD RENTAL REVENUE FORECAST Total Outdoor Fields

*Hours Available per Week

Total Hours Forecast

Avg. $/Hour (Blended)

YOY % Chg.

Gross Rental Revenue Forecast

YOY % Chg.

2024

0

70

52

2025

0

70

52

0

0

$0.00

-

$0

-

0

0

$0.00

-

$0

2026

0

70

-

52

0

0

$0.00

-

$0

2027 (Phase 2)

4

-

70

52

14,560

7,000

$49.00

-

$343,000

2028

-

4

70

52

14,560

9,000

$51.45

5.0%

$463,050

35.0%

2029

4

70

52

14,560

9,000

$53.51

4.0%

$481,572

4.0%

2030 (Phase 3)

5

70

52

18,200

10,500

$55.11

3.0%

$578,689

20.2%

2031

5

70

52

18,200

11,000

$56.77

3.0%

$624,433

7.9%

2032

5

70

52

18,200

11,500

$58.47

3.0%

$672,401

7.7%

Period

Total Available Total Available Weeks Hours

*Total hours available based on average 10 hours per day per court/field over 52 w eeks Source: Newmark Valuation & Advisory

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Financial Analysis VALUATION METHODOLOGY The financial analysis is based on the results of comparable facilities, industry standards, and forecasts considering the future environment in which the hotel will operate. This includes the assumption that the property will be operated in a competent and professional manner and will be properly advertised and promoted. The Discounted Cash Flow (DCF) method is used based on the physical and economic characteristics of the proposed subject hotel. This valuation method would be considered by a typical investor of this property type. The DCF method is based on the premise that the value indication of the operating lodging property is determined by the net return to the asset, or the present value of future benefits. The future benefits of lodging properties are defined as the earnings before interest, income tax, depreciation, and amortization (EBITDA), which is determined via a projection of income and expenses, plus any reversionary proceeds from the sale of the asset at the end of a holding period. The process considers the quantity and the durability of the income stream in determining the appropriate rates for a lodging property. The projection period begins on January 1, 2022 and stabilized on January 1, 2032 (after completion of third phase).

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Comparable Operating Data To further support our forecasts for the subject property, we analyzed the operating performance of the proposed subject hotel against hotel industry averages and the actual operations of various comparable hotels. We carefully analyzed all the relevant ratios, and have considered the data presented in this report, as well as those in our files, to prepare a well-supported forecast of revenue and expenses for each line item. The following page details averages for five selected property descriptive categories from the most recent HOST Report, published by STR, Inc. A map depicting the regions as defined by STR that were analyzed is below. Those comparative categories include:

CATEGORIES - STR, Inc. Orientation

Full Service Properties

Affiliation

Chain-Affiliated

Geographic Region

South Atlantic

Market Type

Resort

Price Category

Upscale Class

The second following page summarizes the operating results of various competitive assets that are known to have similar physical and/or economic characteristics.

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HOST REPORT - STR, Inc. Full Service Properties

2020 HOST Report, Based on 2019 Data

312

365

74.6%

57,286

211

365

$239.73

74.9%

89,516

327

365

75.6%

46,435

168

Revenue Per Avail. Room (RevPAR)

Average Daily Room Rate (ADR)

63.3%

% Total

$151.76

$55,272

$ PAR $203.79

$ POR 63.9%

% Total

$150.84

$54,931

$ PAR $202.07

$ POR

60.0%

% Total

$125.95

$51,507

$ PAR

$189.27

$ POR

53.7%

% Total

$179.53

$68,258

$ PAR

$249.72

$ POR

80.4%

% Total

$113.59

$150.30

$38,690

$ PAR

$140.26

$ POR

Reserve for Replacement

Insurance

Property Taxes

HOUSE PROFIT (IBNOIE)

Base Management Fee

Total Undistributed Operating Expenses

Information & Telecomm Systems

Utilities

Property Operations & Maintenance

Marketing & Franchise Royalty Fees

Administrative & General

Total Departmental Expenses

Food & Beverage Other Oper. Dept. Expense

Rooms

Total Operating Revenue

Miscellaneous Income

Other Oper. Dept. Revenue

Food & Beverage

24.4%

7.0%

2.6%

0.9%

3.5%

31.4%

3.4%

24.7%

1.4%

2.8%

4.1%

8.3%

8.0%

59.5%

40.5%

71.8% 71.1%

26.5%

100.0%

3.6%

4.5%

28.6%

$21,337

$6,117

$2,236

$800

$3,080

$27,453

$2,982

$21,525

$1,225

$2,479

$3,575

$7,257

$6,990

$51,960

$35,352

$17,914 $2,771

$14,668

$87,312

$3,178

$3,896

$24,966

$78.67

$22.55

$8.25

$2.95

$11.36

$101.22

$10.99

$79.36

$4.52

$9.14

$13.18

$26.76

$25.77

$191.58

$130.34

$66.05 $10.22

$54.08

$321.92

$11.72

$14.36

$92.05

24.5%

7.1%

2.7%

0.9%

3.5%

31.6%

3.5%

24.7%

1.4%

2.8%

4.1%

8.5%

7.9%

59.9%

40.1%

71.4% 73.0%

26.3%

100.0%

3.5%

4.2%

28.5%

$21,085

$6,100

$2,284

$766

$3,050

$27,185

$3,025

$21,262

$1,215

$2,443

$3,499

$7,310

$6,795

$51,472

$34,484

$17,460 $2,604

$14,420

$85,956

$2,995

$3,567

$24,463

$77.56

$22.44

$8.40

$2.82

$11.22

$100.00

$11.13

$78.22

$4.47

$8.99

$12.87

$26.89

$25.00

$189.35

$126.86

$64.23 $9.58

$53.05

$316.20

$11.02

$13.12

$89.99

26.0%

6.9%

2.7%

1.2%

3.1%

33.0%

3.5%

24.7%

1.3%

2.8%

4.0%

8.5%

8.1%

61.2%

38.8%

66.9% 67.4%

24.3%

100.0%

3.8%

5.0%

31.1%

$22,344

$5,959

$2,346

$988

$2,626

$28,303

$2,975

$21,217

$1,128

$2,435

$3,422

$7,266

$6,967

$52,495

$33,279

$17,872 $2,890

$12,516

$85,773

$3,282

$4,288

$26,697

$82.11

$21.90

$8.62

$3.63

$9.65

$104.00

$10.93

$77.97

$4.14

$8.95

$12.58

$26.70

$25.60

$192.90

$122.29

$65.68 $10.62

$45.99

$315.20

$12.06

$15.76

$98.11

26.3%

6.2%

2.5%

1.1%

2.5%

32.5%

3.4%

22.1%

1.2%

2.8%

4.0%

7.0%

7.2%

58.0%

42.0%

69.3% 78.1%

25.1%

100.0%

6.2%

8.4%

31.7%

$33,469

$7,887

$3,227

$1,455

$3,205

$41,356

$4,297

$28,150

$1,569

$3,506

$5,070

$8,911

$9,094

$73,803

$53,348

$27,946 $8,299

$17,103

$127,151

$7,918

$10,628

$40,347

$122.45

$28.86

$11.81

$5.32

$11.73

$151.30

$15.72

$102.99

$5.74

$12.83

$18.55

$32.60

$33.27

$270.01

$195.18

$102.24 $30.36

$62.57

$465.19

$28.97

$38.88

$147.61

27.2%

7.6%

2.4%

1.1%

4.1%

34.8%

3.4%

28.7%

1.2%

3.4%

4.3%

10.5%

9.3%

66.9%

33.1%

78.2% 53.1%

24.9%

100.0%

2.1%

2.2%

15.4%

$13,074

$3,655

$1,175

$521

$1,959

$16,729

$1,626

$13,822

$569

$1,627

$2,083

$5,056

$4,487

$32,176

$15,944

$5,775 $550

$9,619

$48,121

$1,005

$1,037

$7,389

$47.39

$13.25

$4.26

$1.89

$7.10

$60.64

$5.89

$50.11

$2.06

$5.90

$7.55

$18.33

$16.27

$116.64

$57.80

$20.93 $2.00

$34.87

$174.44

$3.64

$3.76

$26.79

NON-OPERATING INCOME & EXPENSES

MANAGEMENT FEES

UNDISTRIBUTED OPERATING EXPENSES

TOTAL DEPARTMENTAL INCOME

DEPARTMENTAL EXPENSES

Total Non-Operating Charges

*No te: mo derate ro unding and re-allo catio n to so me line items have been applied.

122

NET OPERATING INCOME (EBITDA-LR)

Rooms

DEPARTMENTAL REVENUES

365

365 84,938 $168.93

Upscale Class

305 74.5%

Resort

Days Open 82,791 $202.53

South Atlantic

Number of Rooms 74.3%

Chain-Affiliated

Occupied Rooms $204.24

Full Service Properties (All)

Occupancy Rate

Category

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N E WM AR K V AL UAT I O N & A DV I S O RY

Days Open 126,259

365

Full-Serv ice

1

492

$146.09

74.0%

121,005

365

Full-Serv ice

2

448

$150.81

48.0%

172,572

365

Full-Serv ice

3

985

$225.43

80.0%

282,948

365

Full-Serv ice

4

969

$126.84

73.1%

54,672

365

Full-Serv ice

5

205

80.9%

119,567

365

Full-Serv ice

6

405

COMPARABLE OPERATING STATEMENTS

Number of Rooms 70.3%

Property Number

Occupied Room s $167.46

Average Daily Room Rate (ADR) $117.74 $42,974

$ PAR $167.46

$ POR 66.4%

% Total

$108.11 $39,459

$ PAR $146.09

$ POR 67.2%

% Total

$72.39 $26,423

$ PAR

$150.81

$ POR

67.4%

% Total

$180.34 $65,825

$ PAR

$225.43

$ POR

76.5%

% Total

$92.68

$33,828

$ PAR

$126.84

$ POR

63.7%

% Total

$217.59

$269.02

$79,422

$ PAR

$269.02

$ POR

Property Type

Occupancy Rate Revenue Per Avail. Room (RevPAR) 57.7%

% Total

Other Operated Department

Food & Beverage

100.0%

0.0%

2.2%

40.1%

$74,443

$0

$1,604

$29,866

$290.09

$0.00

$6.25

$116.38

100.0%

0.0%

6.0%

27.6%

$59,445

$0

$3,584

$16,402

$220.08

$0.00

$13.27

$60.72

100.0%

0.0%

8.2%

24.5%

$39,306

$0

$3,243

$9,641

$224.35

$0.00

$18.51

$55.03

100.0%

0.0%

2.9%

29.7%

$97,625

$0

$2,849

$28,951

$334.33

$0.00

$9.76

$99.15

100.0%

0.0%

4.1%

19.4%

$44,198

$0

$1,799

$8,572

$165.73

$0.00

$6.74

$32.14

100.0%

17.6%

0.6%

18.0%

$124,698

$21,999

$799

$22,479

$422.38

$74.52

$2.70

$76.14

Other Fixed 1

Reserve for Replacement

Insurance

Property Taxes

Total Management Fees

Incentive Managem ent Fee

Base Management Fee

Total Undistributed Operating Expenses

Inform ation & Telecom m Systems

Utilities

Property Operations & Maintenance

Marketing & Franchise Royalty Fees

Administrative & General

TOTAL DEPARTMENTAL INCOME

Total Departmental Expenses

Attractions

Other Operated Department Expense

Food & Beverage

Rooms

24.6%

10.8%

0.2%

4.0%

0.5%

6.0%

35.4%

4.1%

1.1%

3.0%

26.8%

1.5%

3.2%

4.8%

8.4%

8.9%

66.3%

33.7%

0.0%

52.1%

50.1%

21.6%

$18,315

$8,020

$169

$2,978

$384

$4,490

$26,335

$3,085

$852

$2,234

$19,937

$1,083

$2,396

$3,543

$6,258

$6,657

$49,358

$25,085

$0

$835

$14,967

$9,283

$71.37

$31.25

$0.66

$11.60

$1.50

$17.50

$102.62

$12.02

$3.32

$8.70

$77.69

$4.22

$9.34

$13.80

$24.39

$25.94

$192.33

$97.75

$0.00

$3.26

$58.32

$36.17

21.4%

11.2%

1.0%

4.0%

1.0%

5.1%

32.6%

3.6%

0.0%

3.6%

30.6%

0.0%

2.7%

4.1%

13.0%

10.8%

66.8%

33.2%

0.0%

33.7%

60.8%

21.7%

$12,722

$6,633

$619

$2,378

$601

$3,035

$19,355

$2,170

$0

$2,170

$18,178

$0

$1,575

$2,436

$7,756

$6,411

$39,703

$19,742

$0

$1,207

$9,975

$8,560

$47.10

$24.56

$2.29

$8.80

$2.22

$11.24

$71.66

$8.03

$0.00

$8.03

$67.30

$0.00

$5.83

$9.02

$28.71

$23.74

$146.99

$73.09

$0.00

$4.47

$36.93

$31.69

26.8%

7.5%

0.0%

4.0%

0.8%

2.7%

34.3%

3.0%

0.0%

3.0%

23.0%

0.0%

4.4%

4.5%

2.7%

11.4%

60.3%

39.7%

0.0%

13.3%

28.6%

47.0%

$10,531

$2,934

$0

$1,572

$317

$1,046

$13,466

$1,179

$0

$1,179

$9,050

$0

$1,720

$1,786

$1,047

$4,496

$23,695

$15,611

$0

$432

$2,753

$12,426

$60.11

$16.75

$0.00

$8.97

$1.81

$5.97

$76.86

$6.73

$0.00

$6.73

$51.66

$0.00

$9.82

$10.20

$5.98

$25.66

$135.25

$89.10

$0.00

$2.47

$15.72

$70.92

31.7%

7.2%

0.0%

4.0%

0.6%

2.6%

38.9%

5.2%

0.0%

5.2%

25.1%

0.0%

3.2%

3.7%

9.2%

9.0%

69.2%

30.8%

0.0%

11.8%

58.9%

19.3%

$30,976

$7,047

$0

$3,905

$558

$2,584

$38,023

$5,076

$0

$5,076

$24,455

$0

$3,137

$3,578

$8,991

$8,750

$67,555

$30,069

$0

$336

$17,040

$12,693

$106.08

$24.13

$0.00

$13.37

$1.91

$8.85

$130.22

$17.39

$0.00

$17.39

$83.75

$0.00

$10.74

$12.25

$30.79

$29.96

$231.35

$102.98

$0.00

$1.15

$58.36

$43.47

27.5%

4.4%

0.0%

0.0%

0.8%

3.6%

31.9%

2.7%

0.0%

2.7%

28.3%

2.4%

3.3%

3.0%

10.7%

8.9%

63.0%

37.0%

0.0%

86.6%

74.1%

25.0%

$12,153

$1,964

$0

$0

$371

$1,593

$14,118

$1,215

$0

$1,215

$12,508

$1,070

$1,458

$1,317

$4,710

$3,953

$27,841

$16,357

$0

$1,557

$6,353

$8,447

$45.57

$7.37

$0.00

$0.00

$1.39

$5.97

$52.94

$4.56

$0.00

$4.56

$46.90

$4.01

$5.47

$4.94

$17.66

$14.82

$104.39

$61.33

$0.00

$5.84

$23.82

$31.67

32.8%

6.5%

0.0%

4.0%

0.7%

1.8%

39.3%

4.0%

0.0%

4.0%

20.5%

0.0%

3.4%

3.4%

6.6%

7.0%

63.8%

36.2%

67.1%

73.0%

69.8%

17.8%

$40,883

$8,147

$0

$4,989

$872

$2,287

$49,030

$4,989

$0

$4,989

$25,511

$0

$4,258

$4,270

$8,249

$8,735

$79,530

$45,168

$14,772

$583

$15,679

$14,134

$138.48

$27.60

$0.00

$16.90

$2.95

$7.75

$166.08

$16.90

$0.00

$16.90

$86.41

$0.00

$14.42

$14.46

$27.94

$29.59

$269.39

$152.99

$50.04

$1.97

$53.11

$47.87

NON-OPERATING INCOME & EXPENSES

HOUSE PROFIT (IBNOIE)

MANAGEMENT FEES

UNDISTRIBUTED OPERATING EXPENSES

Total Non-Operating Charges

No te: Some to tals have been adjusted to acco unt fo r similar line items o nly.

123

NET OPERATING INCOME (EBITDA-LR)

DEPARTMENTAL EXPENSES

Total Operating Revenue

Attractions

Rooms

DEPARTMENTAL REVENUES

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N E W M AR K V AL UAT I O N & A DV I S O R Y

FINANCIAL PROJECTIONS The projection of revenue and expenses reflects the expectations of a well-informed and prudent buyer pertaining to the subject property's operating results. Anticipated economic benefits may be adjusted upward or downward relative to actual operating results based on the local market dynamics, which has been incorporated into this analysis. The following table illustrates the relationships of each line item. Please note that a more detailed discussion of inflation assumptions, etc. is presented in the Glossary section.

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DETAILED RATIO ANALYSIS The following narrative involves a brief discussion of the proposed subject resort’s operating data and our accompanying assumptions for each line item. A more detailed discussion of the relevant line items is presented in the Glossary section of this report. Departmental Revenue Room Revenue The revenue from the Rooms department was developed earlier in this report based on the room night analysis and market-oriented ADR projections. The summary of this revenue stream is reiterated in the following table. Occupancy figures have been rounded to the nearest full percentage point. The concluded room revenue is derived from the occupancy and ADR as forecast earlier in this section and is shown in the following table. PROJECTED ROOMS DEPARTMENT REVENUE Projection Year Number of Days Number of Rooms Rounded Occupancy Occupied Rooms (Rounded) Average Rate RevPAR Rooms Department Revenue

Food & Beverage Revenue

-

-

Phase 2 2027

Year 7 2028

Year 8 2029

Phase 3 2030

Year 10 2031

(Stabilized) 2032

365 178 48% 31,186 $248.08 $119.08

365 178 56% 36,383 $255.53 $143.10

365 178 56% 36,383 $263.19 $147.39

365 516 48% 90,403 $271.09 $130.12

365 516 55% 103,587 $279.22 $153.57

365 516 59% 111,121 $287.60 $169.68

$7,736,623

$9,296,948

$9,575,642

$24,507,349

$28,923,562

$31,958,022

The food and beverage departments represent revenue from the operation of the various food and beverage outlets as well as the meeting and event space. Trends and assumptions associated with the projection of this line item are illustrated in the following table. Food & Beverage Revenues Source Operating Com parables Low High Average STR HOST Study All Full Service Properties Chain-Affiliated South Atlantic Resort Upscale Class First Projection Year (2024) Stabilized Year (2032)

AMOUNT

RATIO

PAR

POR

$1,757,164 $28,053,844 $11,742,218

18.0% 40.1% 26.6%

$8,572 $29,866 $19,318

$32.14 $116.38 $73.26

$7,621,057 $7,643,564 $5,620,108 $13,213,501 $1,243,804

28.6% 28.5% 31.1% 31.7% 15.4%

$24,966 $24,463 $26,697 $40,347 $7,389

$92.05 $89.99 $98.11 $147.61 $26.79

$0

0.0%

$12,445,609

22.2%

$24,119

$112.00

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Other Operated Departmental Revenue

In addition to rooms and F&B, the subject will also accrue revenue from its gift shop(s), spa facilities, valet parking (events) childcare, and other sources. The following tables display comparable trends for these departments, as well as our future growth assumptions. Other Operated Department Revenue Source Operating Com parables Low High Average STR HOST Study All Full Service Properties Chain-Affiliated South Atlantic Resort Upscale Class First Projection Year (2024) Stabilized Year (2032)

Attractions Revenue

AMOUNT

RATIO

PAR

POR

$323,415 $3,194,008 $1,506,862

0.6% 8.2% 4.0%

$799 $3,584 $2,313

$2.70 $18.51 $9.54

$1,189,116 $1,114,605 $902,588 $3,480,741 $174,504

4.5% 4.2% 5.0% 8.4% 2.2%

$3,896 $3,567 $4,288 $10,628 $1,037

$14.36 $13.12 $15.76 $38.88 $3.76

$44,284

1.5%

$1,444,580

2.6%

$2,800

$13.00

The following table displays our future growth assumptions for the outdoor attractions’ revenue, which were separately analyzed in the feasibility study. Attractions Revenue Source

AMOUNT

RATIO

PAR

First Projection Year (2024)

$627,066

21.5%

-

$3,774,756

6.7%

Stabilized Year (2032)

RV Campground Revenue

$7,315

POR $33.97

The following table displays our future growth assumptions for the RV campground revenue, which were separately analyzed in the feasibility study. RV Park Revenue Source

Court and Field Rental Revenue

RATIO

PAR

First Projection Year (2024)

$2,195,368

AMOUNT

75.3%

-

Stabilized Year (2032)

$3,999,866

7.1%

$7,752

POR $36.00

The following table displays our future growth assumptions for the court and field rental revenue, which were separately analyzed in the feasibility study. Court and Field Rental Revenue Source First Projection Year (2024) Stabilized Year (2032)

AMOUNT

RATIO

$0

0.0%

$672,401

1.2%

PAR $1,303

POR $6.05

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Miscellaneous Income

The miscellaneous income line-item revenue is derived from all sources other than the primary categories discussed above and below, and typically includes cancellation and resort fees, pet fees, certain commissions, business interruption insurance payouts, foreign currency exchange fees, unused or forfeited gift certificates, certain interest income, and other miscellaneous revenue sources. Overall, we have observed that there is a moderate percentage of variable components in this department. The following table summarizes our projections in this category. Miscellaneous Income Source STR HOST Study All Full Service Properties Chain-Affiliated South Atlantic Resort Upscale Class First Projection Year (2024) Stabilized Year (2032)

AMOUNT

RATIO

$970,057 $935,962 $690,813 $2,593,130 $169,159

3.6% 3.5% 3.8% 6.2% 2.1%

$48,713

1.7%

$1,777,944

3.2%

PAR $3,178 $2,995 $3,282 $7,918 $1,005 $3,446

POR $11.72 $11.02 $12.06 $28.97 $3.64 $16.00

Departmental Expenses Departmental expenses are based on expense line items that correlate to a specific revenue department. A more detailed discussion of the core expense line items is presented in the Glossary section of this report. Rooms Expenses

This expense represents costs associated with the various guest services and operations of the guestrooms, yurts, cabins, and eco villas. Expenses within this department range from reservation/registration activities to the settlement of guest accounts upon checkout, as well as the wages of the rooms division manager, assistant managers, registration clerks, cashiers, mail and information clerk, and uniform service personnel. Trends and assumptions associated with the projection of this line item are illustrated in the following table.

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Rooms Expenses Source Operating Com parables Low High Average STR HOST Study All Full Service Properties Chain-Affiliated South Atlantic Resort Upscale Class Stabilized Year (2032)

Food & Beverage Expenses

AMOUNT

RATIO

PAR

POR

$1,731,644 $12,299,353 $6,732,746

17.8% 47.0% 25.4%

$8,447 $14,134 $10,924

$31.67 $70.92 $43.63

$4,477,490 $4,505,544 $2,634,813 $5,601,165 $1,619,232

26.5% 26.3% 24.3% 25.1% 24.9%

$14,668 $14,420 $12,516 $17,103 $9,619

$54.08 $53.05 $45.99 $62.57 $34.87

$7,989,505

25.0%

$15,484

$71.90

Trends and assumptions associated with the projection of this line item are illustrated in the table below. Food & Beverage Expenses Source Operating Com parables Low High Average STR HOST Study All Full Service Properties Chain-Affiliated South Atlantic Resort Upscale Class Stabilized Year (2032)

Other Operated Departmental Expenses

AMOUNT

RATIO

PAR

POR

$1,302,415 $16,512,155 $6,451,583

28.6% 74.1% 57.0%

$2,753 $17,040 $11,128

$15.72 $58.36 $41.04

$5,468,160 $5,455,531 $3,762,278 $9,152,384 $972,092

71.8% 71.4% 66.9% 69.3% 78.2%

$17,914 $17,460 $17,872 $27,946 $5,775

$66.05 $64.23 $65.68 $102.24 $20.93

$8,711,926

70.0%

$16,884

$78.40

These expenses are a result of their related revenue items, and these line items assume a relatively even balance of fixed and variable components. Trends and assumptions associated with the projection of this line item are illustrated in the following table.

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Other Operated Department Expense Source Operating Com parables Low High Average STR HOST Study All Full Service Properties Chain-Affiliated South Atlantic Resort Upscale Class First Projection Year (2024) Stabilized Year (2032)

Attractions Expenses

AMOUNT

RATIO

$236,093 $540,529 $376,340

11.8% 86.6% 45.1%

$336 $1,557 $825

$1.15 $5.84 $3.19

$845,718 $813,748 $608,438 $2,717,787 $92,661

71.1% 73.0% 67.4% 78.1% 53.1%

$2,771 $2,604 $2,890 $8,299 $550

$10.22 $9.58 $10.62 $30.36 $2.00

$30,999

70.0%

$938,977

65.0%

PAR

POR

$1,820

$8.45

These expenses are a result of the cost of goods/services for the related attractions, and these line items assume a even balance of fixed and variable components. Trends and assumptions associated with the projection of this line item are illustrated in the following table. Attractions Expenses Source

AMOUNT

RATIO

PAR

POR

First Projection Year (2024)

$250,826

40.0%

-

-

$1,509,902

40.0%

Stabilized Year (2032)

RV Campground Expenses

$2,926

$13.59

These expenses are a result of the cost of goods/services for the related RV campground, and these line items assume a relatively even balance of fixed and variable components. Trends and assumptions associated with the projection of this line item are illustrated in the following table. Reference was given to actual operating comparable data we have in our database for RV campgrounds, which indicate an average departmental expense ratio of between 5% and 10% RV Park Expenses Source

Court and Field Rental Expenses

AMOUNT

RATIO

First Projection Year (2024)

$131,722

6.0%

Stabilized Year (2032)

$239,992

6.0%

PAR $465

POR $2.16

These expenses are a result of the cost of goods/services for the related RV campground, and these line items assume a relatively even balance of fixed and variable components. Trends and assumptions associated with the projection of this line item are illustrated in the following table.

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Reference was given to actual operating comparable data we have in our database for multisport complexes, which indicate an average departmental expense ratio of between 10% and 20%. Court and Field Rental Expenses Source

AMOUNT

First Projection Year (2024) Stabilized Year (2032)

RATIO

$0

0.0%

$100,860

15.0%

PAR $195

POR $0.91

Undistributed Operating Expenses Undistributed or “non-direct” operating expenses are costs shouldered by the overall resort operation and not attributable to any one specific department or profit center. Administrative and General (A&G)

Trends and assumptions associated with the projection of this line item are illustrated in the following table: Administrative & General Expenses Source Operating Com parables Low High Average STR HOST Study All Full Service Properties Chain-Affiliated South Atlantic Resort Upscale Class First Projection Year (2024) Stabilized Year (2032)

Marketing Expenses

AMOUNT

RATIO

PAR

POR

$810,349 $8,478,533 $3,900,407

7.0% 11.4% 9.3%

$3,953 $8,750 $6,500

$14.82 $29.96 $24.95

$2,133,702 $2,123,228 $1,466,607 $2,978,374 $755,271

8.0% 7.9% 8.1% 7.2% 9.3%

$6,990 $6,795 $6,967 $9,094 $4,487

$25.77 $25.00 $25.60 $33.27 $16.27

$233,235

8.0%

$4,485,854

8.0%

$8,694

$40.37

Trends and assumptions associated with the projection of this line item are illustrated in the following table:

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Marketing & Franchise/Royalty Fee Expenses Source Operating Com parables Low High Average STR HOST Study All Full Service Properties Chain-Affiliated South Atlantic Resort Upscale Class First Projection Year (2024) Stabilized Year (2032)

Franchise Fee (Royalties)

AMOUNT

RATIO

PAR

POR

$965,546 $8,712,523 $3,434,025

2.7% 13.0% 8.4%

$1,047 $8,991 $6,169

$5.98 $30.79 $22.58

$2,215,109 $2,283,990 $1,529,513 $2,918,395 $851,172

8.3% 8.5% 8.5% 7.0% 10.5%

$7,257 $7,310 $7,266 $8,911 $5,056

$26.76 $26.89 $26.70 $32.60 $18.33

$262,389

9.0%

$5,046,586

9.0%

$9,780

$45.42

The subject resort lodging component (hotel guestrooms, cabins, yurts, and villas) could be operated independently or affiliated with a nationally recognized franchise, which would charge franchise fees (royalties) equal to approzimately 5.0% of rooms revenue annually throughout the holding period, (based on average rates paid by fullservice hotel resorts). for purpose of this analysis, we aggregated marketing and franchise royalty expense into one line item benchmarked against comparable results and industry averages. We call your attention to the Assumptions and Limiting Conditions of this report. Additional details behind the development of Franchise Fees is presented in the Glossary section of this report.

Property Operations and Maintenance

Trends and assumptions associated with the projection of this line item are illustrated in the following table: Property Operations & Maintenance Expenses Source Operating Com parables Low High Average STR HOST Study All Full Service Properties Chain-Affiliated South Atlantic Resort Upscale Class First Projection Year (2024) Stabilized Year (2032)

AMOUNT

RATIO

PAR

POR

$269,995 $3,466,752 $1,676,623

3.0% 4.8% 3.9%

$1,317 $4,270 $2,822

$4.94 $14.46 $10.78

$1,091,327 $1,093,221 $720,396 $1,660,386 $350,595

4.1% 4.1% 4.0% 4.0% 4.3%

$3,575 $3,499 $3,422 $5,070 $2,083

$13.18 $12.87 $12.58 $18.55 $7.55

$116,617

4.0%

$2,242,927

4.0%

$4,347

$20.18

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Utilities

Trends and assumptions associated with the projection of this line item are illustrated in the following table: Utilities Expenses Source Operating Com parables Low High Average STR HOST Study All Full Service Properties Chain-Affiliated South Atlantic Resort Upscale Class First Projection Year (2024) Stabilized Year (2032)

Information and Telecomm. Systems Expense

RATIO

PAR

POR

$298,922 $3,039,375 $1,440,341

2.7% 4.4% 3.4%

$1,458 $4,258 $2,424

$5.47 $14.42 $9.27

$756,609 $763,443 $512,585 $1,148,114 $273,888

2.8% 2.8% 2.8% 2.8% 3.4%

$2,479 $2,443 $2,435 $3,506 $1,627

$9.14 $8.99 $8.95 $12.83 $5.90

$102,040

3.5%

$1,962,561

3.5%

$3,803

$17.66

Trends and assumptions associated with the projection of this line item are illustrated in the following table: Information & Telecomm Systems Expenses Source Operating Com parables Low High Average STR HOST Study All Full Service Properties Chain-Affiliated South Atlantic Resort Upscale Class First Projection Year (2024) Stabilized Year (2032)

Management Fee

AMOUNT

AMOUNT

RATIO

PAR

POR

$219,327 $533,000 $376,163

1.5% 2.4% 1.9%

$1,070 $1,083 $1,077

$4.01 $4.22 $4.12

$373,820 $379,554 $237,377 $513,716 $95,741

1.4% 1.4% 1.3% 1.2% 1.2%

$1,225 $1,215 $1,128 $1,569 $569

$4.52 $4.47 $4.14 $5.74 $2.06

$43,731

1.5%

$841,098

1.5%

$1,630

$7.57

For purposes of this feasibility study, we assume that future management expenses are market-oriented. Specifically, management fees are projected to equal 3.50% of total revenue throughout the holding period. It is important to note that the effectiveness of management is not being evaluated and we are not responsible for future marketing efforts and other management actions upon which actual results may depend.

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Non-Operating (Fixed) Expenses Fixed expenses include any expenses that relate to the ownership of the hotel, including property taxes, building and contents insurance, reserve for replacements, and any applicable land, building, or equipment rent. Property Taxes

A discussion of the subject resort's real estate tax burden was included in an earlier section of this report. Our forecast of the subject's property taxes per year is reiterated as follows. Property Taxes Expenses Source Tax Com parables (RE Only) Low High Average Operating Com parables Low High Average STR HOST Study All Full Service Properties Chain-Affiliated South Atlantic Resort Upscale Class First Projection Year (2024) Stabilized Year (2032)

Insurance

AMOUNT

RATIO

PAR

POR

$326,595 $2,503,588 $1,392,480

-

-

-

$326,595 $2,503,588 $1,392,480

1.8% 6.0% 3.6%

$1,046 $4,490 $2,506

$5.97 $17.50 $9.54

$940,214 $952,952 $552,713 $1,049,602 $329,801

3.5% 3.5% 3.1% 2.5% 4.1%

$3,080 $3,050 $2,626 $3,205 $1,959

$11.36 $11.22 $9.65 $11.73 $7.10

$87,463

3.0%

$1,682,195

3.0%

$3,260

$15.14

Trends and assumptions associated with the projection of this line item are illustrated in the following table: Insurance Expenses Source Operating Com parables Low High Average STR HOST Study All Full Service Properties Chain-Affiliated South Atlantic Resort Upscale Class First Projection Year (2024) Stabilized Year (2032)

AMOUNT

RATIO

PAR

POR

$76,089 $541,042 $290,065

0.5% 1.0% 0.7%

$317 $872 $517

$1.39 $2.95 $1.96

$244,264 $239,310 $207,966 $476,656 $87,714

0.9% 0.9% 1.2% 1.1% 1.1%

$800 $766 $988 $1,455 $521

$2.95 $2.82 $3.63 $5.32 $1.89

$29,154

1.0%

$560,732

1.0%

$1,087

$5.05

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Capital Improvements Reserve for It is assumed that the subject hotel’s facilities will be well maintained and remain fully Replacements competitive throughout the projection period. Replacement reserves equal to 4.0% of total revenue per year is deducted from the operating cash flow to account for longlife replacement items and preserve the competitive positioning of the subject hotel. This estimate of capital reserves should be adequate to account for all typical future capital expenditures throughout the holding period following completion of construction. Non-Operating Income Non-Operating Revenue from operations separate from the resort operations is included in this line Income item. It is projected as net of related expenses and includes the ATV rentals and facility, as well as retail space in the third phase. The following table summarizes the leasable spaces related to the ATV rental and retail spaces. SUMMARY OF LEASABLE AREA IN SUBJECT PROPERTY Tenant

Gross Leasable Area (Sq. Ft.)

ATV Tour & Rental Operation

6,000

Misc. Retail (Phase 3)

10,000

Total

16,000

Source: Subjet's Developer

Retail Lease Analysis Based on our analysis of leases in the subject neighborhood, we estimate a base net lease rate of $16.50 per square foot in the first year of projections and an average lease term of 5 years. Forecasted Net Lease Income The following table depicts our combined potential gross lease income forecast for the subject’s 40,000 square feet of leased space. POTENTIAL GROSS INCOME (FIRST YEAR) - LEASED SPACE IN SUBJECT PROPERTY Tenant

Gross Leasable Area (Sq. Ft.)

Est. Base Rent / Sq. Ft.

Term (Years)

Average Annual Rent (PGI)

ATV Tour & Rental Operation

6,000

$25.00

5

$150,000

Misc. Retail (Phase 3)

10,000

$15.00

5

$30,000

Commercial Area

24,000

$15.00

5

$72,000

Total/Average

40,000

$16.50

5

$252,000

We assumed each subject lease would be a five-year term with annual rate increases of 3.0%. To account for vacancy and credit loss, we project a 10.0% reduction in net

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lease revenue in our first-year projections. Additionally, we reduced net lease revenue by 5.0% to account for commissions and lease-up costs. The following table presents our projected net lease income in the first year of operations. FORECASTED NET LEASE INCOME - FIRST YEAR (2024 DOLLARS) $

$ / GLA Sq. Ft.

% of PGI

Potential Gross Income (PGI)

$159,135

$3.98

100%

Less Vacancy & Collection Loss (10.0%)

-$15,914

-$0.40

-10%

Eff ective Gross Income (EGI)

$143,222

$3.58

90%

-$7,957

-$0.20

-5%

$135,265

$3.38

85%

Less Commissions and Fees (5.0%) Net Lease Income

To account for the tenant potentially not renewing their lease after the end of the fiveyear term and the costs of finding a new tenant, we reduced the net lease income by 85% in the first year of each new five-year term. The following table presents our net lease income over the 11-year projection period. FORECASTED NET LEASE INCOME - 11-YEAR PERIOD Period

Net Lease Incom e

$ / GLA Sq. Ft.

% Δ YOY

Year 1

$135,265

$3.38

-

Year 2

$139,323

$3.48

3.0%

Year 3

$143,502

$3.59

3.0%

Year 4

$147,807

$3.70

3.0%

Year 5

$129,405

$3.24

-12.5%

Year 6

$156,809

$3.92

21.2%

* Year 7

$282,721

$7.07

80.3%

Year 8

$291,202

$7.28

3.0%

Year 9

$299,938

$7.50

3.0%

Year 10

$262,596

$6.56

-12.5%

Year 11

$318,205

$7.96

21.2%

* Retail Added

NET OPERATING INCOME Net Operating Income

Net Operating Income is synonymous with Earnings Before Interest, Taxes, Depreciation and Amortization Less Reserves, or EBITDA-LR. The overall calculated conclusion of net operating income is illustrated in the following table.

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N E W M AR K V AL UAT I O N & A DV I S O R Y

NET OPERATING INCOME (EBITDA-LR) Source Operating Com parables Low High Average STR HOST Study All Full Service Properties Chain-Affiliated South Atlantic Resort Upscale Class First Projection Year (2024) Stabilized Year (2032)

AMOUNT

RATIO

PAR

POR

$2,491,407 $30,016,197 $12,358,206

21.4% 32.8% 27.5%

$10,531 $40,883 $20,930

$45.57 $138.48 $78.12

$6,513,033 $6,588,109 $4,703,556 $10,961,073 $2,200,742

24.4% 24.5% 26.0% 26.3% 27.2%

$21,337 $21,085 $22,344 $33,469 $13,074

$78.67 $77.56 $82.11 $122.45 $47.39

$1,543,862

53.0%

$15,854,511

28.3%

$30,726

$142.68

As depicted, the subject resorts cashflows produce a positive return in the first projection year as well as the stabilized year.

PROJECTION OF REVENUE AND EXPENSES On the following pages, the forecast of revenue and expenses for the subject property is presented on a detailed basis for the first five years of operation, along with a summary presentation of the same line items over the entire 10-year holding period. The projection begins January 1, 2022. As discussed, stabilization is anticipated to occur on or about January 1, 2032. The statements are expressed in future values for each projection year. Cash Flow Conclusion As depicted in the following statements, the proposed subject resort produces positive cashflows over the 10year holding period.

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DETAILED FORECAST OF INCOME AND EXPENSE - FIRST FIVE PROJECTION YEARS 2026

6

365

5

7

2028

2025 5

4

178

2027 (Hotel Phase 1)

4 3

178

365

2024 (Inception) 3 2 0

365

Period Analysis Year 1 0

365

Proposed Subject Resort

Projection Year 0

365

Days Open

-

-

$248.08

48.0%

31,186

$255.53

56.0%

36,383

Num ber of Hotel Rooms

-

0

-

0

-

$143.10

0

Occupancy Rate

$119.08 $ PAR

$248.08

$ POR

$332,173

$2,698,879

$9,296,948

9.3%

1.8%

14.6%

50.4%

% Total

$19,965

$9,659

$1,866

$15,162

$52,230

$ PAR

$97.68

$47.26

$9.13

$74.18

$255.53

$ POR

Occupied Room s Average Daily Room Rate (ADR) -

$43,464

$8.48

$60.99

19.3%

Food & Beverage

$10.04

$12.73

$ 49.7%

% Total

$1,487

$10,686

$3,553,829

$1,719,309

$2,601

$ $7,736,623

1.7%

12.2%

$50.19

2.5%

-

$264,612

$1,902,106

$110.64

$463,050

$ POR

-

-

$8,794

$11.00

-

$19,384 $1,927

$ PAR

-

22.2%

10.1% 2.2%

-

$1,565,359 $343,000

% Total

1.5%

$3,450,320

$0

$ $0

-

-

-

$65,175

-

$ POR

-

-

-

-

-

76.3%

20.5% $0

$ PAR

-

$901,499 -

1.3%

$3,349,825

-

% Total $0

-

-

$0

$

$51,370 -

-

-

-

-

76.7%

20.6%

$0

$2,053

$ POR

-

$802,300

-

2.0%

-

-

$2,989,438

-

$365,391

$ PAR

1.5% -

-

-

$18,429,580

-

$0

-

-

$0

$9.33

RV Park Court and Field Rental

$498.72

$506.54

$1,635

100.0% $103,537

$87,377

$67.72

1.9%

$13,841

$6.85

$59.34

100.0%

26.5%

$1,400

$12,130

$291,074

80.0%

$15,553,094

$2,463,691

75.0%

-

$66.98

$249,130

$2,159,104

-

$11,735

$6.79

$51.84

-

27.0%

$1,189

$9,083

-

85.0%

1.6%

$2,088,888

80.0%

100.0%

-

$211,690

$1,616,790

$71,693

-

-

-

$4,388,193

-

-

-

-

-

-

-

$0

65.0%

-

$0

1.4%

-

$42,364

100.0%

-

-

-

$56,507

-

-

-

$3,899,614

-

$0

68.0%

-

$0

$34,931

-

-

-

1.7%

-

-

100.0%

-

$48,713

$0 70.0%

$2,915,431

$0

Total Operating Revenue Rooms $30,999

Reserve for Replacement

Insurance

Property Taxes

HOUSE PROFIT (IBNOIE)

Base Managem ent Fee

Total Undistributed Operating Expenses

Information & Telecom m System s

Utilities

Property Operations & Maintenance

Marketing & Franchise Royalty Fee

Adm inistrative & General

RV Park

Attractions

Other Operated Departm ent Expense

$135,265

$233,235

$116,617

$29,154

$87,463

$1,641,831

$102,040

$758,012

$43,731

$102,040

$116,617

$262,389

$233,235

$2,501,884

$413,548

$0

$131,722

$250,826

53.0%

4.6%

8.0%

4.0%

1.0%

3.0%

56.3%

3.5%

26.0%

1.5%

3.5%

4.0%

9.0%

8.0%

85.8%

14.2%

-

6.0%

8.6%

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

$2,041,364

$139,323

$311,969

$155,985

$38,996

$116,988

$2,214,010

$136,486

$1,013,900

$58,494

$136,486

$155,985

$350,965

$311,969

$3,364,396

$535,218

$0

$179,366

$320,920

52.3%

3.6%

8.0%

4.0%

1.0%

3.0%

56.8%

3.5%

26.0%

1.5%

3.5%

4.0%

9.0%

8.0%

86.3%

13.7%

-

6.0%

8.2%

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

$2,282,170

$143,502

$351,055

$175,528

$43,882

$131,646

$2,489,723

$153,587

$1,140,930

$65,823

$153,587

$175,528

$394,937

$351,055

$3,784,239

$603,953

$0

$200,989

$360,600

52.0%

3.3%

8.0%

4.0%

1.0%

3.0%

56.7%

3.5%

26.0%

1.5%

3.5%

4.0%

9.0%

8.0%

86.2%

13.8%

-

6.0%

8.2%

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

-

$5,066,510

$147,807

$1,244,247

$622,124

$155,531

$466,593

$6,162,950

$544,358

$4,043,804

$233,296

$544,358

$622,124

$1,399,778

$1,244,247

$10,751,113

$4,801,981

$51,450

$207,019

$626,144

32.6%

1.0%

8.0%

4.0%

1.0%

3.0%

39.6%

3.5%

26.0%

1.5%

3.5%

4.0%

9.0%

8.0%

69.1%

30.9%

15.0%

6.0%

4.0%

$28,464

$830

$6,990

$3,495

$874

$2,621

$34,623

$3,058

$22,718

$1,311

$3,058

$3,495

$7,864

$6,990

$60,400

$26,977

$289

$1,163

$3,518

$162.46

$4.74

$39.90

$19.95

$4.99

$14.96

$197.62

$17.46

$129.67

$7.48

$17.46

$19.95

$44.88

$39.90

$344.74

$153.98

$1.65

$6.64

$20.08

$5,805,557

$129,405

$1,474,366

$737,183

$184,296

$552,887

$7,150,518

$645,035

$4,791,691

$276,444

$645,035

$737,183

$1,658,662

$1,474,366

$12,587,244

$5,842,336

$69,458

$213,230

$687,723

31.5%

0.7%

8.0%

4.0%

1.0%

3.0%

38.8%

3.5%

26.0%

1.5%

3.5%

4.0%

9.0%

8.0%

68.3%

31.7%

15.0%

6.0%

3.7%

$32,615

$727

$8,283

$4,141

$1,035

$3,106

$40,171

$3,624

$26,920

$1,553

$3,624

$4,141

$9,318

$8,283

$70,715

$32,822

$390

$1,198

$3,864

$3.56

$40.52

$20.26

$5.07

$15.20

$196.53

$17.73

$131.70

$7.60

$17.73

$20.26

$45.59

$40.52

$345.96

$160.58

$1.91

$5.86

$18.90

NON-OPERATING INCOME & EXPENSES

MANAGEMENT FEES

UNDISTRIBUTED OPERATING EXPENSES

TOTAL DEPARTMENTAL INCOME

Total Departm ental Expenses

Court and Field Rental

Total Non-Operating Charges

$1,543,862

NET OPERATING INCOME (EBITDA-LR)

137

$159.57

Retail and ATV Operation (Leased)

DEPARTMENTAL EXPENSES Food & Beverage

Miscellaneous Incom e

% Total

$44,284 75.3%

21.5%

$0

Revenue Per Avail. Room (RevPAR) $

$627,066

DEPARTMENTAL REVENUES

Other Operated Departm ent $2,195,368

Rooms

Attractions

137


N E WM AR K V AL UAT I O N & A DV I S O RY TEN-YEAR PROJECTION OF INCOME AND EXPENSE: Proposed Subject Resort

4

January

178

365

5

January

2028

56.0%

36,383

178

365

6

January

2029

$130.12

$271.09

48.0%

90,403

516

365

7

January

$153.57

$279.22

55.0%

103,587

516

365

8

January

2031

$169.68

$287.60

59.0%

111,122

516

365

9

January

2032

$174.77

$296.22

59.0%

111,122

516

365

10

January

2033

365 36,383

$263.19

(Stabilized)

2026

178 56.0%

$147.39

Projection Year

(Phase 3)

3

January

31,186 $255.53

2030

0

365

48.0% $143.10

Lodging Phase 2

0 $248.08

(Phase 2)

$119.08

2027

2025

-

Lodging Phase 1

2

January

-

(Incept ion)

1

January

0

365

-

2024 0

0

365

-

RV & Attractions

0

-

LINE ITEM

0 -

Period

Days Open

-

Ending Month:

Number of Hotel Rooms 0 -

0

Occupied Rooms 0 -

0

Occupancy Rate -

Food & Beverage

Rooms

DEPARTMENTAL EXPENSES

Total Operating Revenue

Miscellaneous Income

Court and Field Rental

RV Park

Attractions

Other Operated Departm ent

Food & Beverage

Rooms

0

0

0

0

0

0

0

0

0

0

0

0

0

$131,722

$250,826

$30,999

$0

$0

$2,915,431

$48,713

$0

$2,195,368

$627,066

$44,284

$0

0.0%

6.0%

40.0%

70.0%

0.0%

0.0%

100.0%

1.7%

0.0%

75.3%

21.5%

1.5%

0.0%

$311,969

$535,218

$0

$179,366

$320,920

$34,931

$0

$0

$3,899,614

$56,507

$0

$2,989,438

$802,300

$51,370

$0

4.0%

9.0%

8.0%

13.7%

0.0%

6.0%

40.0%

68.0%

0.0%

0.0%

100.0%

1.4%

0.0%

76.7%

20.6%

1.3%

0.0%

$65,823

$153,587

$175,528

$394,937

$351,055

$603,953

$0

$200,989

$360,600

$42,364

$0

$0

$4,388,193

$71,693

$0

$3,349,825

$901,499

$65,175

$0

26.0%

1.5%

3.5%

4.0%

9.0%

8.0%

13.8%

0.0%

6.0%

40.0%

65.0%

0.0%

0.0%

100.0%

1.6%

0.0%

76.3%

20.5%

1.5%

0.0%

0.0%

$544,358

$544,358

$4,043,804

$233,296

$544,358

$622,124

$1,399,778

$1,244,247

$51,450

$207,019

$626,144

$211,690

$1,616,790

$2,088,888

$15,553,094

$291,074

$343,000

$3,450,320

$1,565,359

$264,612

$1,902,106

$7,736,623

3.5%

3.5%

26.0%

1.5%

3.5%

4.0%

9.0%

8.0%

$10,751,113 0.691252

$4,801,981

39.6%

30.9%

15.0%

6.0%

40.0%

80.0%

85.0%

27.0%

100.0%

1.9%

2.2%

22.2%

10.1%

1.7%

12.2%

49.7%

$184,296

$552,887

$7,150,518

$645,035

$645,035

$4,791,691

$276,444

$645,035

$737,183

$1,658,662

$1,474,366

$69,458

$213,230

$687,723

$249,130

$2,159,104

$2,463,691

$18,429,580

$365,391

$463,050

$3,553,829

$1,719,309

$332,173

$2,698,879

$9,296,948

4.0%

1.0%

3.0%

38.8%

3.5%

3.5%

26.0%

1.5%

3.5%

4.0%

9.0%

8.0%

$12,587,244 0.682991

$5,842,336

8.0%

31.7%

15.0%

6.0%

40.0%

75.0%

80.0%

26.5%

100.0%

2.0%

2.5%

19.3%

9.3%

1.8%

14.6%

50.4%

$6,053,397

$1,535,382

$767,691

$191,923

$575,768

$7,588,779

$671,729

$671,729

$4,989,990

$287,884

$671,729

$767,691

$1,727,304

$1,535,382

$72,236

$219,627

$698,553

$240,616

$2,221,073

$2,489,667

$19,192,269

$423,062

$481,572

$3,660,444

$1,746,382

$343,737

$2,961,431

$9,575,642

0.7%

31.5%

8.0%

4.0%

1.0%

3.0%

39.5%

3.5%

3.5%

26.0%

1.5%

3.5%

4.0%

9.0%

8.0%

$13,250,498 0.690408

$5,941,771

32.2%

31.0%

15.0%

6.0%

40.0%

70.0%

75.0%

26.0%

100.0%

2.2%

2.5%

19.1%

9.1%

1.8%

15.4%

49.9%

$10,660,095

$282,721

$10,377,375

$3,384,004

$1,692,002

$423,000

$1,269,001

$13,761,378

$1,480,502

$1,480,502

$10,998,012

$634,501

$1,480,502

$1,692,002

$3,807,004

$3,384,004

$86,803

$226,215

$1,018,087

$753,622

$7,358,443

$6,616,984

$42,300,047

$1,236,713

$578,689

$3,770,257

$2,545,218

$1,004,829

$8,656,991

$24,507,349

0.7%

24.5%

8.0%

4.0%

1.0%

3.0%

32.5%

3.5%

3.5%

26.0%

1.5%

3.5%

4.0%

9.0%

8.0%

$26,239,892 0.620328

$16,060,155

25.2%

38.0%

15.0%

6.0%

40.0%

75.0%

85.0%

27.0%

100.0%

2.9%

1.4%

8.9%

6.0%

2.4%

20.5%

57.9%

$13,619,236

$291,202

$13,328,033

$4,058,255

$2,029,128

$507,282

$1,521,846

$17,386,289

$1,775,487

$1,775,487

$13,189,330

$760,923

$1,775,487

$2,029,128

$4,565,537

$4,058,255

$93,665

$233,002

$1,368,541

$895,510

$8,266,243

$7,520,126

$50,728,191

$1,574,522

$624,433

$3,883,365

$3,421,352

$1,279,299

$11,021,657

$28,923,562

0.6%

26.3%

8.0%

4.0%

1.0%

3.0%

34.3%

3.5%

3.5%

26.0%

1.5%

3.5%

4.0%

9.0%

8.0%

$32,351,105 0.637734

$18,377,086

26.8%

36.2%

15.0%

6.0%

40.0%

70.0%

75.0%

26.0%

100.0%

3.1%

1.2%

7.7%

6.7%

2.5%

21.7%

57.0%

$15,854,511

$299,938

$15,554,573

$4,485,854

$2,242,927

$560,732

$1,682,195

$20,040,427

$1,962,561

$1,962,561

$14,579,026

$841,098

$1,962,561

$2,242,927

$5,046,586

$4,485,854

$100,860

$239,992

$1,509,902

$938,977

$8,711,926

$7,989,505

$56,073,177

$1,777,944

$672,401

$3,999,866

$3,774,756

$1,444,580

$12,445,609

$31,958,022

0.5%

27.7%

8.0%

4.0%

1.0%

3.0%

35.7%

3.5%

3.5%

26.0%

1.5%

3.5%

4.0%

9.0%

8.0%

$36,582,014 0.652398

$19,491,163

28.3%

34.8%

15.0%

6.0%

40.0%

65.0%

70.0%

25.0%

100.0%

3.2%

1.2%

7.1%

6.7%

2.6%

22.2%

57.0%

$16,283,806

$262,596

$16,021,210

$4,620,430

$2,310,215

$577,554

$1,732,661

$20,641,640

$2,021,438

$2,021,438

$15,016,397

$866,331

$2,021,438

$2,310,215

$5,197,984

$4,620,430

$103,886

$247,192

$1,555,199

$967,146

$8,973,284

$8,229,191

$57,755,373

$1,831,282

$692,573

$4,119,862

$3,887,998

$1,487,917

$12,818,977

$32,916,762

8.0%

4.0%

1.0%

3.0%

35.7%

3.5%

3.5%

26.0%

1.5%

3.5%

4.0%

9.0%

8.0%

$37,679,475 0.652398

$20,075,898

0.5%

27.7%

34.8%

15.0%

6.0%

40.0%

65.0%

70.0%

25.0%

100.0%

3.2%

1.2%

7.1%

6.7%

2.6%

22.2%

$2,501,884 0.858152

$3,364,396 0.862751

138

28.2%

57.0%

Other Operated Departm ent Expense 0 $0 14.2%

$350,965

3.5%

$1,140,930

3.5%

$6,162,950

3.0%

$737,183

$129,405

% Total

Attractions 0 $413,548

8.0% $155,985

1.5%

3.5%

1.0%

$1,474,366

30.8%

$6,182,803

$

RV Park 0

9.0% $136,486

26.0%

$153,587

56.7%

$466,593

4.0%

0.7%

% Total

Court and Field Rental

0 $233,235 4.0% $58,494

$153,587

$155,531

8.0%

$5,676,152

31.5%

$

0

% Total

Total Departmental Expenses

0 $262,389 3.5%

$1,013,900

3.5%

$2,489,723

3.0%

$622,124

$129,405

$

TOTAL DEPARTMENTAL INCOME 0 $116,617 1.5%

3.5%

1.0%

$1,244,247

31.6%

$5,805,557

% Total

UNDISTRIBUTED OPERATING EXPENSES 0 $102,040 26.0%

$136,486

56.8%

$131,646

4.0%

1.0%

$

0

% Total

Administrative & General 0 $43,731

$136,486

$43,882

8.0%

$4,918,702

32.6%

$

Average Daily Room Rate (ADR) % Total

Marketing & Franchise Royalty Fee 0 $758,012 3.5%

$2,214,010

3.0%

$175,528

$147,807

$

Property Operations & Maintenance 0

3.5%

1.0%

$351,055

48.7%

$5,066,510

% Total

Utilities 0 $102,040

56.3%

$116,988

4.0%

3.3%

$

Revenue Per Avail. Room (RevPAR) % Total

Information & Telecomm Systems

0 $102,040

$38,996

8.0%

$2,138,667

52.0%

$0

Total Undistributed Operating Expenses 0

$1,641,831

3.0%

$155,985

$143,502

$

MANAGEMENT FEES 0

1.0%

$311,969

48.8%

$2,282,170

0.0%

Base Management Fee

0

$87,463

4.0%

3.6%

% Total

Total Management Fees

0 $29,154

8.0%

$1,902,041

52.3%

$0

HOUSE PROFIT (IBNOIE) 0

$116,617

$139,323

$

NON-OPERATING INCOME & EXPENSES 0

$233,235

48.3%

$2,041,364

0.0%

Property Taxes 0

4.6%

% Total

Insurance 0

$1,408,597

53.0%

$0

Reserve for Replacement

$135,265

$

Total Non-Operating Charges

0

$1,543,862

$3,784,239 0.862369

EBITDA

0

NET OPERATING INCOME (EBITDA-LR)

Retail and ATV Operation (Leased)

DEPARTMENTAL REVENUES

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Assumptions & Limiting Conditions The Feasibility Study contained in this Report (herein “Report”) is subject to the following assumptions and limiting conditions: 1.

Unless otherwise stated in this Report, title to the property which is the subject of this Report (herein, "Property") is assumed to be good and marketable and free and clear of all liens and encumbrances and that there are no recorded or unrecorded matters or exceptions to title that would adversely affect marketability or value. No responsibility is assumed for the legal description, zoning, condition of title or any matters which are legal in nature or otherwise require expertise other than that of a professional real estate appraiser. This Report shall not constitute a survey of the Property.

2.

Unless otherwise stated in this Report, it is assumed: that the improvements on the Property are structurally sound, seismically safe and code conforming; that all building systems (mechanical/electrical, HVAC, elevator, plumbing, etc.) are in good working order with no major deferred maintenance or repair required; that the roof and exterior are in good condition and free from intrusion by the elements; that the Property and improvements conform to all applicable local, state, and federal laws, codes, ordinances, and regulations including environmental laws and regulations. No responsibility is assumed for soil or subsoil conditions or engineering or structural matters. The Property is appraised assuming that all required licenses, certificates of occupancy, consents, or other legislative or administrative authority from any local, state, or national government or private entity or organization have been or can be obtained or renewed for any use on which the value estimates contained in this Report is based, unless otherwise stated. The physical condition of the Property reflected in this Report is solely based on a visual inspection as typically conducted by a professional appraiser not someone with engineering expertise. Responsible ownership and competent property management are assumed.

3.

Unless otherwise stated in this Report, this Report did not take into consideration the existence of asbestos, PCB transformers or other toxic, hazardous, or contaminated substances or underground storage tanks, or the cost of encapsulation, removal, or remediation thereof. Real estate appraisers are not qualified to detect such substances. The presence of substances such as asbestos, urea formaldehyde foam insulation, contaminated groundwater or other potentially hazardous materials and substances may adversely affect the value of the Property. Unless otherwise stated in this Report, the opinion of value is predicated on the assumption that there is no such material or substances at, on or in the Property.

4.

All statements of fact contained in this Report as a basis of the analyses, opinions, and conclusions herein are true and correct to the best of the appraiser's actual knowledge and belief. The appraiser is entitled to and relies upon the accuracy of information and material furnished by the owner of the Property or owner's representatives and on information and data provided by sources upon which members of the appraisal profession typically rely and that are deemed to be reliable by such members. Such information and data obtained from third-party sources are assumed to be reliable and have not been independently verified. No warranty is made as to the accuracy of any of such information and data. Any material error in any of the said information or data could have a substantial impact on the conclusions of this Report. The appraiser reserves the right to amend conclusions Reported if made aware of any such error.

5.

The opinion of value stated in this Report is only as of the date of value stated in this Report. A feasibility study is inherently subjective, and the conclusions stated apply only as of said date of value, and no representation is made as to the effect of subsequent events. This Report speaks only as of the date hereof.

6.

Any projected cash flows included in the analysis are forecasts of estimated future operating characteristics and are predicated on the information and assumptions contained within this Report. Any projections of income, expenses and economic conditions utilized in this Report are not predictions of the future. Rather, they are estimates of market expectations of future income and expenses. The achievement of any financial projections will be affected by fluctuating economic conditions and is dependent upon other future occurrences that cannot be assured. Actual results may vary from the projections considered herein. There is no warranty or assurances that these forecasts will occur. Projections may be affected by circumstances beyond anyone's knowledge or control. Any income and expense estimates contained in this Report are used only for the purpose of estimating value and do not constitute predictions of future operating results.

7.

The analyses contained in this Report may necessarily incorporate numerous estimates and assumptions regarding Property performance, general and local business and economic conditions, the absence of material changes in the competitive environment and other matters. Some estimates or assumptions, however, inevitably will not materialize, and unanticipated events and circumstances may occur; therefore, actual results achieved during the period covered by the analysis will vary from estimates, and the variations may be material.

8.

All prospective value opinions presented in this Report are estimates and forecasts which are prospective in nature and are subject to considerable risk and uncertainty. In addition to the contingencies noted in the preceding paragraphs, several events may occur that could

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substantially alter the outcome of the estimates such as, but not limited to changes in the economy, interest rates, capitalization rates, behavior of consumers, investors and lenders, fire and other physical destruction, changes in title or conveyances of easements and deed restrictions, etc. In making prospective estimates and forecasts, it is assumed that conditions reasonably foreseeable at the present time are consistent or similar with the future. 9.

Neither all nor any part of the contents of this Report (especially any conclusions as to value, the identity of the appraiser, or any reference to the Appraisal Institute) shall be disseminated through advertising media, public relations media, news media or any other means of communication (including without limitation prospectuses, private offering memoranda and other offering material provided to prospective investors) without the prior written consent of the Firm. Possession of this Report, or a copy hereof, does not carry with it the right of publication.

10. Client and any other Intended User identified herein should consider this Report and the opinion of value contained herein as only one factor together with its own independent considerations and underwriting guidelines in making any decision or investment or taking any action regarding the Property. Client agrees that Firm shall not be responsible in any way for any decision of Client or any Intended User related to the Property or for the advice or services provided by any other advisors or contractors. The use of this Report herein by anyone other than an Intended User identified herein, or for a use other than the Intended Use identified herein, is strictly prohibited. No party other than an Intended User identified herein may rely on this Report herein. 11. Unless otherwise specifically stated in the agreement to prepare this Report, the appraiser shall not be required to participate in, prepare for, or attend any judicial, arbitration, or administrative proceedings. 12. The Americans with Disabilities Act (ADA) became effective January 26, 1992. No survey or analysis of the Property has been made in connection with this Report to determine whether the physical aspects of the improvements meet the ADA accessibility guidelines. No expertise in ADA issues is claimed, and the Report renders no opinion regarding the Property's compliance with ADA regulations. Inasmuch as compliance matches each owner's financial ability with the cost to cure the non-conforming physical characteristics of a property, a specific study of both the owner's financial ability and the cost to cure any deficiencies would be needed for the Department of Justice to determine compliance. 13. Acceptance and/or use of this Report constitutes full acceptance of these Assumptions and Limiting Conditions and any others contained in this Report, including any Extraordinary Assumptions and Hypothetical Conditions, and is subject to the terms and conditions contained in the agreement to prepare this Report and full acceptance of any limitation of liability or claims contained therein. 14. During the course of fieldwork, the professionals within the Hospitality, Gaming, and Leisure Group at Newmark have understood actual segmentation data obtained by operators at the most competitive properties is problematic as the data may not be accurate for a variety of reasons. Efforts were made to ascertain the demand mix at each of the competitive hotels; however, additional industry data is utilized to enhance research collected in the competitive set. There is a correlation between the various service scales of hotels and the demand mix indicated by market participants as well as industry data. With this information, the base segmentation for each service class is estimated and additional qualitative adjustments are made in accordance with the hotel’s size, suite inventory, total inventory of meeting space, etc.

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Glossary In this section, we provide additional analysis and discussion of the terms, definitions and methodologies employed in this feasibility study. The sections are configured in the same sequence as this feasibility study.

LODGING PERFORMANCE INDEX (LPI) How is it Calculated? The Lodging Performance Index, or LPI, is the measure of a hotel market's effective overall performance using multiple key performance metrics as inputs. The higher the index, the more resilient the market is and the higher the probability will be for the market to recover from a downturn (such as COVID-19). The index considers all key performance measurements including but not limited to occupancy, guest-paid ADR, contribution to operating profit and expenses (COPE %), average length of stay, average booking costs, loyalty contribution, and both long-term (pre-COVID) and short-term (intraCOVID) fluctuations in these and other important metrics. The index also considers the performance of the market in pre-COVID and intra-COVID environments.

SUPPLY AND DEMAND ANALYSIS Meeting Space Index The metric is a ratio of the estimated number of annual group room nights sold relative to the square footage of meeting and event space (per 1,000 square feet). A higher figure represents a higher portion of group business in relation to the total meeting and event space at each property. A property that offers a significant amount of meeting space may show a lower factor. This is due to larger events requiring more space per attendee. The space required includes pre-function areas in addition to the meeting and event space, if available. The calculation is made as follows: Base year annual group nights accommodated ÷ total meeting space ÷ 365 x 1000 Using an example of 10,000 guests from group-demand and 20,000 square feet of meeting and event space, the MESI equates to 1.4. This metric is beneficial when viewing the overall meeting and event space utilization in addition to the ability of the property to accommodate additional group business, or to create compression within food and beverage as well as meeting and event space revenue line items. The range of MSI factors shows that the Holiday Inn Express & Suites Logan, which features 504 square feet of meeting space, displayed the highest MSI (7.0) during the base year relative to the other competitive properties. This property features the highest concentration of group-oriented guests in relation to the quantity of meeting and event space offered. This property is generally effective in utilizing its meeting space and may have the opportunity to displace group-related demand with commercial demand sources. The commercial demand segment is typically less price sensitive than group-related demand, and with additional commercial-oriented demand sources, this hotel could potentially increase its room rates. While an increase in room rates may cause a slight occupancy decline, room revenue may still grow with a more advantageous RevPAR mix that may also assist in reducing variable operating expenses. The hotel in the competitive set that displayed the lowest MSI during the base year (excluding hotels that do not contain meeting and event space) is Chief Logan Lodge & Conference Center, which features 10,844 square feet of meeting and event space and registering an MSI of 1.1. This hotel has the greatest upside relative to group-related demand, thereby indicating that occupancy may be improved with a more targeted marketing focus towards this segment. It is noted that management of this property would need make certain that higher-rated guests that already frequent the hotel would not be displaced because of the shift in marketing focus. Any such displacement may have an adverse influence on potential rates, and that additional variable operating expenses connected with increased occupancy may offset prospective revenue increases. The MSI for the competitive set was 1.3 during the base year. This figure represents by the total quantity of group-related guests relative to the combined square footage of the meeting and event space within the competitive set. In a market with substantial existing group demand where and there is a shortage of meeting and event space, the collective MSI will be even higher than most of the individual properties. The subject hotel’s MSI is lower than this, and generally operates within the range of the competition. As a result, we recognize that the subject may have some upside in either occupancy or room rates. Should management opt to increase occupancy, it can do so by targeting group-related guests. In implementing

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this strategy, there would be some deceleration in ADR growth because the group demand would eventually displace some of the higher-rated guests during some periods of the year. The subject's MSI under this premise would increase. Alternatively, management could opt to increase and/or reposition room rates. In doing so, additional non-group room nights (namely commercial or high-rated leisure-related nights) could be accommodated but with some softening in group penetration levels. During a transition of this type, the subject's MSI would decrease. The potential upside is considered in the projections and selection of investment parameters for the subject property.

MARKET SEGMENTS Transient Demand Travelers attracted to the local companies in an area comprise commercial demand. Most commercial demand patrons occupy hotel rooms from Sunday through Thursday nights, with fewer commercial travelers on Friday and Saturday nights. Duration of guest stays is typically one to three days and most often single occupancy per guestroom. These travelers are typically less rate sensitive than other travelers and provide a consistent source of demand at relatively strong room rates. This demand includes travelers visiting local companies or those passing through town. This type of traveler is usually influenced by quality of the product, brand loyalty, and location. Rates that are pre-negotiated with local companies for their employees or those doing business with the firm create volume demand, which can result in discounted rates in return for higher occupancy. This type of business is referred to as Local Negotiated Rates, or LNRs. In some cases, contract or “airline” demand is generated by a scheduled contract wherein an airline secures a fixed quantity of rooms for an extended period to guarantee room availability. The guarantee of room nights affords the airlines the ability to negotiate significant discounts on the room rates. The advantage for the hotel operator is the base level of occupancy the contract provides over a long period that include off-peak day and/or months; however, the boost to occupancy is countered by the discounted rates. Experienced hotel operators utilize this type of demand to fill in occupancy during off-peak periods and quickly displace this lower-rated demand during peak periods when higher-rated clientele provides a superior RevPAR mix.

Group Demand For this report, group travelers are defined as any collection of guests that occupy five or more room nights. Most often, this demand is part the conference and trade show industry and includes demand from corporate groups, associations, SMERFE organizations, governments, non-profit entities, and professional networks. The two key elements of this demand are business-to-business (B2B) events and business-to-consumer (B2C) events, both of which are moderately rate sensitive. Corporate marketing budgets directly impact B2B events as companies with larger budgets invest more into promotional events. Rising corporate profits in recent years have resulted in higher demand for trade show and event planning services for these events. Revenue from B2C events is driven by consumer attendance at events such as technology or car shows; these events can be correlated to employment figures, wage growth, and disposable income, which in recent years has bolstered attendance at many of these events. This industry is facing constant challenges from technology-based applications and websites that allow for virtual meetings and networking, such as LinkedIn, Facebook, and others. However, trade show and conference planners have embraced new technologies, which have helped reduce wage costs and improve industry margins over the past five years. Consequently, average profit in this industry margin is currently near 8.0%, up significantly from 1.7% in 2010, according to IBISWorld. We note that industry revenue is expected to increase at a comparatively healthy rate and remain at or above the $16 billion mark for each of the next two or three years, at a minimum. Demand will likely improve as companies continue to expand their marketing budgets and disposable income levels increase. Industry profit is projected to rise as new technologies, such as automated registration, enable operators to spend less on labor. However, technology may also pose a threat to the industry; the rising popularity of video conferencing and online events will serve as a substitute for live conferences for some patrons. Successful hotel meeting operators must leverage new technology as an asset, not as a replacement, for event attendance. Some of the notable external drivers to the health of this industry correlate to the success of the group demand segment are as follows: 

Corporate profit – Declines in corporate profits cause event attendance to decrease as discretionary and unnecessary items are eliminated from budgets. Alternately, growth in corporate profits often provides an increase in event demand marketing efforts to sustain the increases in profits.

Disposable income – Declines in disposable per capita income can impede event attendance as income is diverted to fixed expenses.

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Domestic trips by U.S. residents - The industry is sensitive to changes in domestic travel patterns from factors such as fuel prices and availability of airlift. In addition, geopolitical tensions and fears of contagious diseases can contribute to altered travel patterns.

Inbound trips by non- U.S. residents – International travelers are attracted to domestic events for both business and pleasure. While international attendees comprise a small fraction of demand, an increase in inbound trips by non-U.S. residents aids event demand.

LATENT DEMAND Demand captured by the subject and the competitive set considers only those room nights sold. Latent demand considers the potential guests that could not be accommodated by the existing competitive supply for a variety of reasons. Latent demand can be divided into induced demand and displaced demand.

Induced Demand Room nights that are created by the development of a new demand generator are deemed to be induced demand as the existence of this new demand generator encourages additional business and property development, which in turn strengthens demand for lodging into the area on a longterm basis, permanently, or temporarily. Examples of events that may induce new lodging demand into a local hotel market are: 

Development or expansion of an event or convention center

Development and opening of a new hotel, especially of a type or service sector not currently satisfied

Expansion or development of a theme park or sports entertainment facility, etc.

Development or expansion of an airport facility

Development or expansion of a major retail center

Completion of a public transportation facility

Implementation of a destination marketing organization or an economic development group

One method to quantify these additional room nights of induced demand is using a build-up approach. Demand generators are evaluated to estimate the potential number of room nights that may be introduced into the competitive set. The induced demand is phased-in to mimic the gradual increase of the potential room nights. The build-up method typically coincides with the opening of new hotel facilities that were developed due to the new economic driver. When induced demand is recognized to be the direct outcome of new hotel supply, the phase-in of the demand should closely match the timing of the opening of the hotel.

Displaced Demand Potential guests that were unable obtain the desired accommodations in the competitive set or were not successful for a variety of reasons are considered displaced demand. This displaced demand either settles for less desirable (non-competitive) lodging options, stays in a different market area, or defers the trip completely. Displaced demand is unable to be accurately tracked and is excluded from the accommodated room nights in historical periods. Displaced demand is opportunistic, as the local market could potentially take advantage of this demand when new hotels are constructed or as cycles shift. In many markets, there are peak periods or events that push hotel occupancies close to 100%. During these periods, it is not possible to accommodate all the demand. Displaced demand can be substantial based on seasonality and/or weekly cycles. In most markets, displaced commercial-oriented demand occurs during spring and autumn months from Monday through Thursday (during the week). Areas where hotels reach an annual occupancy level greater than 70% on average may experience displaced demand. Many operators try to track the quantity of guests turned away when the hotel is near full capacity. The higher the average occupancy of a hotel over the threshold in the market, the greater the number of room nights that are displaced. Displaced demand is particularly important when new supply additions are known to be entering the area. It is a reasonable assumption that displaced demand can be absorbed into the competitive set under these circumstances. Displaced demand is typically estimated as a percentage of accommodated demand in the base year, and can also be phased in according to the openings of additional hotel inventory.

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SUBJECT HOTEL OCCUPANCY PROJECTION Overview To derive the occupancy projection of the subject hotel, a room night analysis is completed that quantifies and projects overall room night demand for the subject property. This analysis is based on the competitiveness of the subject hotel with the other hotels in the competitive set and its penetration into the various demand segments previously discussed. The first step in the process is to examine the occupancy, average daily rate, and corresponding RevPAR (occupancy multiplied by ADR) of the subject hotel. Operating performance of an individual hotel may be above or below the metrics of its competitive set depending on a multitude of factors such as management, physical plant, location, visibility, access, etc., as well as future opportunities or threats. A method that is commonly employed by hotel valuation professionals is to analyze the penetration of the subject hotel against the competitive set via penetration indices. Relating to occupancy, this method demonstrates how well each property in a competitive set performs as compared to its competitors. The occupancy index of the subject hotel, as well as the indices in each demand segment, is therefore analyzed.

Occupancy Penetration Indexes The ratio between the portion of total demand accommodated by an individual property and its fair share of the market (which is represented by the portion of total supply accounted for by the same property) is the penetration index. A penetration index of 100% indicates that a property captures its fair share in a given demand segment, whereas indices above or below 100% indicates the relative strengths or weaknesses relative to the competitive set.

Average Daily Rate (ADR) Projection After the subject’s occupancy level has been forecast, the next step is to estimate the average daily rate (ADR) of the subject hotel to determine the Rooms department revenue. The market-appropriate room rates are derived via a market analysis and examination of the rates of the competitive hotels. Rate categories between hotels of different service scales and brand affiliations can vary widely. The ADR estimate represents a blended rate of each category across all demand segments, which factors in the various characteristics of the rented rooms such as size, floor location, view, amenities, etc. The primary rate categories are discussed as follows. 

Rack Rate – A room rate that is not discounted and normally extended to a guest who does not qualify for a specific rate. This is typically the rate offered to walk-in guests or to patrons that are seeking accommodations during high-occupancy periods.

Published Rate – The rate listed on websites and in publications. Usually this rate is displayed as a range and represents a general rate that would be charged for a room without a specific contracted price; this rate can often increase as the arrival time nears. This rate on the same date of requested accommodation might be as high as the rack rate.

Corporate Rate – These rates are discounted rate for certain travelers that are members or agents of a specific company. This rate is often referred to as the LNR (Local Negotiated Rate) and, depending on the market mix, may be similar to the ADR of the property.

Contract Rate – A discounted room rate based on a contracted price over a defined time frame that is available to specific travelers. This rate is generally correlated with higher volume contracts and most often part of the Group market segment, and might include airlines, convention groups, or SMERFE-oriented travelers. This rate typically reflects a block of guaranteed sold rooms.

It is important to note that an estimate of ADR correlates with the occupancy projection, and vice versa, as each individual factor cannot be held constant. Travelers almost always have some degree of price sensitivity; thus, increases in room rates by management may impact the decision to patronize a particular hotel thereby causing a decrease in occupancy. Characteristics that impact a hotel’s rate potential include supply and demand relationships, inflationary pressures, renovations at competitive properties, and demand compression, as well as other factors. The metric resulting from occupancy and ADR is RevPAR (Revenue per Available Room), which reflects a property's propensity to generate rooms revenue. The rate structure and the approximate average room rates for the competitive properties are analyzed as a means to estimate the subject property's market-oriented average room rate.

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INCOME CAPITALIZATION APPROACH Overview The income capitalization approach converts anticipated economic benefits of owning real property into a present value estimate. The anticipated cash flows are converted into a value opinion at a rate that attracts capital investment when compared to investments with similar characteristics, such as liquidity, holding period, and risk. The process considers the quantity and the durability of the income stream in determining the appropriate rates for a lodging property. The three most common methods of converting income into a value estimate are the discounted cash flow (DCF) method, direct capitalization method, and the room revenue multiplier method. In discounted cash flow analysis, anticipated future net income streams and a future resale value are discounted to a present value at an appropriate yield rate. In direct capitalization, a single year’s expected income is divided by an appropriate capitalization rate to arrive at a value indication. The room revenue multiplier (RRM) is derived by dividing the sales price of a hotel by the room revenue for that hotel at the time of the sale (most often a Trailing 12-month estimate). The room revenue multiplier displays the relationship between the sales price and the room revenue, and this method is most often used in budget or economy-oriented lodging properties with a single main source of revenue.

Financial Projections In order for a hotel to compete in the market, a well-coordinated marketing plan and an appropriately-crafted yield management strategy is required. It is also assumed the hotel will be maintained with all facilities in good working order, sufficient to render the property fully competitive in the relevant marketplace throughout the holding period, unless otherwise noted.

Inflation Assumptions General price inflation is accounted for within the projections and is based upon economic projections from various sources, including the Bureau of Labor Statistics and the U.S. Congressional Budget Office. Observations and various accounts derived from local and national perspectives are also implemented into the projections. To reflect potential price level changes, the consumer price index (CPI) is assumed to adequately account for inflation levels predicated to the hospitality industry, and an inflationary assumption of 3.0% per year on average is applied throughout the 10-year projection period. To derive the 3.0% per annum growth rate (rate of inflation) used in our analysis, we first reviewed historical changes to the Consumer Price Index (CPI). The CPI for all U.S. cities indicates an average growth rate of 3.5% since 1947, which represents the entire historical period recorded by the U.S. Bureau of Labor Statistics. CPI rates ranged from a low of -1.0% recorded in 1949 to a high of 13.5% recorded in 1980. Though inflation for U.S. goods and services has been lower than 3.5% in recent years – averaging 1.6% during the past decade – we used a 3.0% annual growth rate in our analysis, which is risk-adjusted and widely accepted by Commercial Real Estate (CRE) investors. Further supporting our growth rate assumption, most hotel and other CRE proformas generated by developers, operators, and brokers include 3.0% long-term annual growth rates despite market-to-market variance and the reality that certain expense line items may increase at a faster rate than revenue. Additionally, impact of our 3.0% annual growth rate assumption is negated since our stabilized revenue and expense forecasts both grow at the same rate

Fixed and Variable Expenses Fixed cost line items are expenses or overheads that are not dependent on the level of goods or services produced by the business. They tend to be time-oriented, such as salaries or rents being paid. This is contrary to variable line items, which are expenses that change in relation to the good or service that a business produces. These expenses are considered to be normal costs, and are sometimes called unit-level costs as they vary with the number of units produced. In the case of hospitality properties, the units produced are the quantity of room nights sold, and therefore, the line item expenses adjust with incremental changes based on occupancy and utilization levels. A 10-year projection of revenue and expenses is developed following a thorough review of the subject property's actual operating data, hotel industry averages, and the performances of comparable hotels. The projection period begins on January 1, 2022 and, with market factors considered as previously discussed, the subject property is anticipated to reach stabilization on or about January 1, 2032. The projection of revenue and expenses reflects the expectations of a well-informed and prudent buyer pertaining to the subject property's operating results. Anticipated economic benefits may be adjusted upward or downward relative to actual operating results based on the local market dynamics, which has been incorporated into this analysis.

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DETAILED RATIO ANALYSIS – MAJOR DEPARTMENTS Fixed cost line items are expenses or overheads that are not dependent on the level of goods or services produced by the business. They tend to be time-oriented, such as salaries or rents being paid. This is contrary to variable line items, which are expenses that change in relation to the good or service that a business produces. These expenses are considered to be normal costs and are sometimes called unit-level costs as they vary with the number of units produced. In the case of hospitality properties, the units produced are the quantity of room nights sold, and therefore, the lineitem expenses adjust with incremental changes based on occupancy and utilization levels.

Food and Beverage Revenue Many hotels have a full-service bar and/or restaurant that can provide substantial ancillary revenue relative to rooms (i.e., more than 10.0%). As the industry is highly competitive, some hotel operators position the food and beverage service as the hotel’s signature attraction with the aim of attracting travelers that would otherwise stay elsewhere. In addition, meeting and event spaces are a significant revenue stream, when considering the longterm national trends, and many hotels market their ability to hold lucrative events or conferences that attract hundreds or thousands of attendees. For these events, hotels will offer lower bulk room rates and work to offset the discounted room rates with enhanced sales within the food-andbeverage (F&B) department. Much of this revenue is, in most cases, self-generating; however, depending on the market, F&B outlets can also attract significant patronage from local residents. Furthermore, meeting and event spaces can enable revenue from sources that would not utilize the facility for any other reason, including the rooms department. Overall, there is a relatively high percentage of variable components within this department that are dependent upon occupancy.

Rooms Expense This expense generally represents costs associated with the various guest services and operations of the guestrooms. Expenses within this department range from reservation/registration activities to the settlement of guest accounts upon checkout, as well as the wages of the rooms division manager, assistant managers, registration clerks, cashiers, mail and information clerk, and uniform service personnel. Expenses included in this department include the following: 

Commissions expenses: This account includes payments by the hotel to authorized agents that bring room business to the hotel. Usually on a periodic basis, hotel managers and owners meet with these agents to reconcile monthly sales figures and authorize commission payment. This is usually transacted in the form of a percentage of room revenue.

Reservation expenses: This expense account represents any payment to various agents contracting to bring potential room rental business to the hotel. These agents might have the form of central reservation offices (whether affiliate or non-affiliate) or online procuring entities such as Expedia, Travelocity or Egencia.

Contract cleaning expenses: This expense account represents payment to contracting outside cleaning agencies. Some hotels (especially small and middle size hotels) might opt for contract cleaning due to its more efficient scale. If this is the case, these managers might not be prompted to have a housekeeping department, or it might keep housekeeping staff to a minimum. Such expenses should be determined considering the contract signed between both parties (i.e., the hotel from one side and the cleaning company from the other.)

Laundry and dry-cleaning expenses: This cost applies to outside laundry and dry-cleaning costs for the Rooms department. In most cases, such contracts are signed to benefit more than one revenue generator. In this case, the Rooms department shall report the laundry and dry-cleaning expenses related only to the Rooms Division department.

Guest transportation expenses: These expenses include the cost of transporting guests from and to the hotel via various means of transportation (e.g., mini-buses, buses, limousines, or town cars). If the guest transportation volume costs are high and do not offer enough scale, then a separate department might be established.

Linen expenses: This specific expense account includes the allocation of a portion of linen expenditure for a specific period.

Other expenses: This account includes the various guest supplies provided free of charge to guests in their rooms. Some sub-accounts of guest supplies expenses might include newspaper, guest stationery, shoe cloth, coffee service, writing supplies, toiletries, flowers, hangers, ice, complementary sundries, uniforms, cleaning supplies, and items pertaining to the operation and maintenance of the business center, if any. Many of the expenses within this department—namely commissions—are dependent on occupancy alone, or occupancy and rate. A reservation expense associated with a franchise system, or a third-party booking system is a similar expense; these systems typically bill hotel owners a percentage of rooms revenue. Many of the remaining items in the preceding list (such as operating supplies, uniforms, or other operating expenses) are only slightly affected by changes in volume. Overall, there is a relatively high percentage of variability this department and the forecast reflects this accordingly.

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Food and Beverage Expenses This expense consists of the costs necessary for the operation of the food and beverage outlets and the meeting and event space within the subject. Major items within this department include payroll, flatware, glassware, uniforms, and the cost of goods sold pertaining to food and beverages. There is a relatively high degree of variability associated with this direct expense line item.

Administrative and General The A&G expense consists of payroll and related benefits for employees in operations management, finance, legal, human resources, and other support services, as well as general corporate and public company expenses. Most A&G expenses are relatively fixed; the exceptions are cash overages and shortages, commissions on credit card charges, provision for doubtful accounts (which are moderately affected by the number of transactions or total revenue), and salaries, wages, and benefits (which are very slightly influenced by volume).

Marketing Expenses Marketing expenses reflect the costs necessary for advertising and promotional activities. Salaries and wages, employee benefits, dues and subscriptions, operating supplies, postage, telephone, trade shows, travel and entertainment, advertising and merchandising expenses, other marketing activities, and applicable fees and commissions are all within this expense category. This also includes franchise or brand associated marketing charges.

Franchise and Royalty Fees A franchise affiliation can be critical in a property’s ability to compete in a market, secure profits, gain recognition, achieve a certain market orientation, and benefit from repeat business. Considering the value of a hotel is most often based on the cash flow it generates (as previously discussed) and considering franchise fees can be significant relative to other expense categories, owners must maximize the benefits and services the franchise affiliation offers. Fees charged by a hotel franchise company typically include the following: 

Royalty Fee: Usually based on a percentage of rooms revenue, the royalty fee represents compensation for the use of the brand’s trade name, service marks and associated logos, goodwill, and other franchise services.

Advertising or Marketing Contribution Fee: This fee covers the cost of brand-wide advertising and marketing placed in various types of media, the development and distribution of a brand directory, and marketing geared toward specific groups and segments.

Reservation Fee: If the franchise brand utilizes reservation systems, the reservation fee supports the cost of operating and paying for the central office, telephone, computers, and reservation personnel.

Frequent Traveler Program: Some franchisors maintain incentive programs that reward guests for frequent stays; these programs are designed to encourage loyalty to the brand. The cost of administrating the program is financed by a frequent traveler assessment.

Miscellaneous Fees: Depending on the franchise agreement, the franchisor may assess a separate charge for additional services such as training programs, travel agent commissions, global distribution system fees, computer hardware and software, and IT maintenance.

Property Operations and Maintenance Cost for property operations and maintenance are those expenses that have been incurred for the administration, supervision, operation, maintenance, preservation, and protection of the hotel’s physical plant. These expenses normally include such items as janitorial and onsite utility upkeep; repairs and ordinary or normal alterations of buildings, furniture, and equipment; care of the grounds; maintenance and operation of buildings and other plant facilities; security; earthquake and disaster preparedness; environmental safety; hazardous waste disposal; facility planning and management; and central receiving. The projections consider whether this cost level is adequate relative to the hotel’s size, position in the market, and service orientation. An inadequate amount of expenditures in this department could indicate that there are items of deferred maintenance that need to be addressed.

Utilities Energy consumption expenses for a hotel typically include the cost of electricity, fuel, steam, and water. A large portion of a hotel’s utility usage is relatively fixed because public spaces receive constant lighting and climate control regardless of rooms occupancy or utilization of the property. The energy usage in the rooms themselves vary in relationship to occupancy; however, the variability can be mitigated provided that the hotel operator implements sound energy-saving measures or, more importantly, the property is equipped with modern technology that better controls power usage.

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In addition, utility costs tend to be very property-specific expenses, reflecting any efficiencies or inefficiencies in a building’s construction, design, or layout. As such, a hotel’s actual historical utility expenses are the best indication of future costs (unless energy upgrades are planned).

Information and Telecommunications Systems This line item includes the cost of administrative phone calls, complimentary guest phone calls, internet connectivity, and all other telecommunications expenses (labor, maintenance, operating supplies, etc.).

Management Fee A general assumption of this assignment is that the subject property is operated by a competent, third-party management company. A prudent investor would install a competent management company or, at a minimum, structure a management team that could operate the property to its maximum, albeit practical level of profitability upon a sale. Some companies provide management services alone, while others offer both management services and a brand name affiliation. When a management company has no brand identification, the property owner can often acquire a franchise that provides the appropriate recognition within the market. Hotel management fees typically equal roughly 2.0% to 5.0% of total revenue.

Property Taxes Property tax, or ad valorem tax, is one of the primary revenue sources of municipalities. Based on the concept that the tax burden should be distributed in proportion to the value of all properties within a taxing jurisdiction, a system of assessments is established. Theoretically, the assessed value placed on each parcel bears a definite relationship to market value, so properties with equal market values will have similar assessments and properties with higher and lower values will have proportionately larger and smaller assessments. We note that government appraised values for lodging facilities across the United States are typically quite different from actual estimated market value. This disparity is due to the mass-appraisal techniques used by a jurisdiction to appraise a vast array of property within a very short period of time. Due to the high number of hotel properties in any given county, the appraiser can typically not dedicate any significant amount of time to any individual asset. For this reason, the government-appraised value should usually not be relied upon as an indication of actual market value.

Insurance Expense The cost of insuring the hotel and its contents against damage or destruction by fire, weather, flood, breakage, etc., is included in this line item. General liability insurance costs are also included in this category. Over the past several years, insurance costs for many hotels have fluctuated dramatically and can depend upon previous loss runs.

Reserve for Replacement Funds set aside for the periodic replacement of building components that wear out more rapidly than the building itself and therefore must be replaced during the building’s economic life are known as the Reserves for Replacements. The components include furniture, fixtures, and equipment (FF&E), the replacement of which is generally funded from a hotel’s cash flow. In theory, deductions are made so enough money is available to replace FF&E at the end of its useful life. In the event the replacement fund is insufficient, a capital deduction at the point of a transaction (i.e., a property improvement plan, or PIP) might be assessed to address the shortfall. The items a hotel’s reserve account addresses are considered short-lived components since the average economic life is less than that of the building itself. These components usually include the replacement of the roof; heating, ventilation, and air conditioning (HVAC) systems; parking lot resurfacing; hard goods and soft goods replacements; etc. Replacement reserves do not include minor repairs and maintenance, such as broken doorknobs or lightbulbs. These minor expenses are considered routine property operation and maintenance expenses, not irregular capital expenditures. Industry data indicates that a reserve for replacements of 2.0% to 5.0% of total hotel revenue is adequate to provide for the timely completion of capital repairs and replacement of FF&E.

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Addenda QUALIFICATIONS OF HOSPITALITY, GAMING & LEISURE SPECIALTY PRACTICE MASTERPLAN RENDERINGS QUALIFICATIONS OF THE APPRAISERS

149 149


Qualifications of the Hospitality, Gaming and Leisure Specialty Practice

150


151


Masterplan Renderings Assignment Specific Addenda Items

152


The Tracks Masterplan Key Map 1. Resort Day Use Area, Kee Dam Trailhead, Resort Entrance

4. Hidden Knoll Cabins (pg. #)

3. E-Village (pg. #)

5. Bunkhouse Group Camping (pg. #)

6. Lakeside Yurts (pg. #)

7. Lakeside Lodge and Condominium Village (pg. #)

8. Sports Complex (pg.#)

DAN HALE RESERVOIR ROAD

KIN

L OA C G

AY W H HIG

(pg. #)

RP

OR TR

OA D

2. Resort Welcome Center and RV Park (pg.#)

AI

153 The Tracks Resort

53


Plan Key

5

5

20 5

5

19

3

Day Use Parking

4

Waterslides

5

Zipline System

6

Pick Up / Drop Off Loop

7

Snack Bar and Rental Store

8

Kayak Marina

9

Box Culvert Crossing with Lake Access

12 Food Truck Parking

6

18

Water Inflatables

13 (Wibits)

7

10

14

12 5

Resort Entrance

11 Swimming Beach

4 8

2

10 Lake Trail

3

10

1

King Coal Highway Exit 1 (1 mi. from Resort Entrance)

9

14 Restrooms

11

10

Boat Ramp and

2

15 Courtesy Dock

13

Truck and Trailer

16

14

10

16 Parking

15

17 Spillway Bridge Kee Dam Trailhead

17

18 to Hurricane Ridge Trails

77 Day Use Parking

19 Spaces

1 10

10

86 Long Term

20 Secured Parking Spaces

5 10

154 The Tracks Resort

55


Plan Key

8

1

4 3

7

1

Welcome Center and ATV Rental Area

2

RV Park (304 Sites)

3

Bathhouse

4

Primitive Camping (10 Sites)

5

Zipline System

6

Water Park

7

Outdoor Recreation Amenities

8

Start of Zipline

6

5

3 2

3 3 2

2 3 5

2

3

3

5

155 The Tracks Resort

57


3. Electic ATV Village (E-Village) The first lodging village after the Welcome Center is the Electric ATV Village (E-Village). This site provides a unique, eco-futurism lodging option that is centered around electric modes of transportation, including electric vehicles (EV), bikes (ebike), and ATVs. After turning into the village, guests first experience a large parking lot. The lot allows for both car and truck/trailer parking and features charging stations for those with EVs. After parking and unloading their vehicles, guests then walk to their near-by lodging units. They will follow trails that branch off of the parking lot. By separating cars from the units, visitors will be more immersed in nature. This village within The Tracks Resort features 30 lodging units. These modern, eco-futuristic units are open concept with one bedroom and bathroom, a living space, and a balcony. Large floor to ceiling windows immerse guests in nature and allow them to experience the outdoors in a new way. Guests will be able to observe wildlife from the comfort of the unit, yet feel like they are outside with the animals. Charging stations are provided at each unit to power electric ATVs and ebikes. This village provides a direct connection to electric ATV-specific trails and the mountain bike area. Users will be able to ride the trails during the day and charge their vehicles at night. Other amenities available in this lodging village include picnic areas with fire rings. With an emphasis on eco-conscious, sustainable living features, this style of lodging will appeal to those who care about their impact on the environment.

Plan Key 2

3

1

Truck/Trailer and Car Parking with Charging Stations

2

Glamping Sites (30)

3

Picnic Pavilion

1

2

2

3

Eco-Futurism Lodging Unit 60 The Tracks Masterplan

Eco-Futurism Lodging Unit

E-Bike Charging

Electric ATV and UTVs

Charging Stations in Parking Lot

156


4. Hidden Knoll Cabins In the Hidden Knoll Cabin Village, warm, cozy cabins are settled on a wooded knoll along the ridge. Found after the e-village, all 20 cabins are woven in a loop around the knoll. In the center of this loop is an open turf field connected by various hiking and biking trails. The trails are entwined through the village, leading guests down to the lake and a private kayak cove. This provides a connection to the resort Lakeside Trail. At the cove, there are docks set up with kayaks awaiting water adventures. Each cabin is designed with an open floor plan which has a great room that is enclosed with a wall of windows. There are four floor plans to choose from ranging from two bedroom to eight bedroom accommodations. This village is an extraordinary place to get away from noise and distractions and allows guests a chance to relax and enjoy the natural environment.

Plan Key 2

Family Sized Cabins (20) Passive Recreation Area

3

Trail to Kayak Cove

4

Kayak Cove

5

Lakeside Trail

1

4 5

3

1

2 1

1

Hidden Knoll Cabins

Hidden Knoll Cabins

Family Activities - Recreation

Family Activities - Biking

157

Family Activities - Hiking The Tracks Resort

61


5. Bunkhouse Group Camping Perched on a ridge overlooking the Dan Hale Lake, the Bunkhouse Village accommodations are designed for large groups such as athletic teams, boy/girl scouts, church organizations, 4-H clubs, and more. The bunkhouse area is a dynamic team-building facility that includes four western style barndominium bunkhouses, each sleeping 30. These barndominiums have an open floor plan for the ground level with a large living room, kitchen, gaming area, and two chaperone bedrooms. Each barndominium has a fireplace to make the interior warm and create the mountain get-away feeling. In the rear of the main floor are two sets of locker rooms, dressing rooms and bathrooms. The second floor has 13 sets of bunkbeds to accommodate large teams and groups. In addition to the barndominiums, this village includes two large glamping tents that create a functional space aside from the barndominiums for team building activities. The bunkhouses and glamping tents encircle an active recreation park and adjacent parking lot. The recreation area includes multipurpose hard courts, multipurpose grass fields, picnic shelters, and an outdoor classroom/amphitheater area. These fields create opportunities for a team to practice, while the outdoor classroom space will have multiple functions, from learning to outside movies. The village is also connected by a trail to the floating amphitheater on the Dan Hale Lake and the Lakeside Trail which connects the Bunkhouse Village to the main resort area.

Plan Key 8

9 10

7

5

4

1

Western Style Barndominium Bunkhouse

2

Large Glamping Tent

3

Active Recreation Area

4

Practice Field

5

Picnic Shelters and Fire Pit

6 3

6

7

2

2

8 1 1

9

Outdoor Amphitheater and Classroom Team Building Activity Area Connection to Floating Amphitheater and Lakeside Trail Floating Amphitheater

10 Lakeside Trail

Group Camping Tent 62 The Tracks Masterplan

Group Camping Tent

Barndominium

Barndominium

Space for sports team camps and practices

158


6. Lakeside Yurts The luxurious Yurt Village within The Tracks Resort is hidden beyond the lake bridge crossing in a secluded cove. Entering from Park Road, guests arrive at a truck/trailer parking lot with 26 parking spaces. Here, visitors can unload their ATV and begin their adventure. The Lakeside Trail winds through the village providing easy access to the Lake Amphitheater, the lodge and amenity area, and hiking, biking and ATV trails. An amenity for the village is the swimming area which includes parking, a picnic shelter, a fire pit, a sandy beach, and delineated swimming area. The isolated cove contains 26 yurts. The circular yurts symbolize unity and connection, which is a perfect place to spend a romantic weekend. Guests can rent a single yurt, or rent out a cluster of yurts to accommodate a larger family vacation. Each accommodation is lofted in the interior and includes a wraparound porch to enjoy the relaxing views of the lake. Each yurt also has its own individual dock, providing easy-to-access storage of kayaks and quick access to Dan Hale Lake.

Plan Key

4 5

1

1 4 2

1

Lakeside Yurts with Private Kayak Docks (26)

2

Private Beach

3

Truck / Trailer Parking

4

Lakeside Trail

5

Pedestrian Bridge

1 1 3

Lakeside Yurt

Lakeside Yurt

Lakeside Yurt Patio

Private Kayak Dock

159

Pedestrian Bridge The Tracks Resort

63


Plan Key 23

21

20 5

21

12

4 18

8

19

9

17 15

24

3

3

Resort Lodge (120 Rooms), Restaurant, and Rental Shop

4

Vehicular Parking

5

Truck / Trailer Parking

6

SnowFlex Tubing Hill

7

Magic Carpet Lift

8

Miniature Golf

9

Skate Park

12 Future Expansion

6

1

13

Beach and

13 Swimming Area 14 Pool Area 1

15 Docks Patio and Outdoor

16 Dining

2 21

17 Kayak Soft Launch

11 2

18 Boat Ramp

2

2

19 Entry Garden

5

2

20 Pedestrian Bridge

2

2 21

2 2

20

Lake View Cabins

Trail to Mountain

16

1

2

11 Bike Area

7

22

Family Townhomes (22)

10 Splash Pad

10

14

1

2

24

21 Lakeside Trail 22 Floating

Amphitheater Dan Hale Lake

23 Reservoir Road 24 Main Park Road

160 The Tracks Resort

65


8. Sports Complex Located below the Resort Cabin and Condominium Village is the Sports Complex. This amenity is designed to complement other existing and planned facilities within the county. The Tracks Sports Complex has an indoor facility which accommodates three full size basketball courts for travel sports such as basketball, volleyball, wrestling and cheerleading. Beyond the indoor facility, the sports complex includes one full size and one half-size multipurpose field. This gives the facility the opportunity to host small tournaments. For example, these fields can be divided to create three U-12 games at a time. It can also be used as a complement to larger, county-wide tournaments. Some matches can be played at this facility, or it can be utilized as a practice facility.

Plan Key

3

2

1

Indoor Sports Facility

2

Outdoor Multipurpose Fields

3

Parking

4

Lakeside Trail

3

2 1

4

Indoor Sports Facility

Indoor Sports Facility

Indoor Sports Facility

Outdoor Multipurpose Field

161

Lakeside Trail The Tracks Resort

67


Resort Trail Landuse The internal resort trail system found at The Tracks is designed to provide numerous trail experiences while separating conflicting uses. This is achieved by designating resort areas for specific trail uses. The proposed trails take advantage of the resort’s natural scenic beauty, giving each trail user an outstanding adventure. There are four internal trail systems in the resort area: standard internal combustion powered ATV, electric powered ATV, mountain bikes, and foot hiking. ATV (Internal Combustion Engine) This trail system is designed to funnel riders to the Kee Dam Trailhead and out into the greater trail system. The system includes the resort roads as the designated trails for traditional ATV riders. They will have direct access from every village and amenity area in the resort to the Kee Dam Trailhead. ATV (Electric Powered) Ultra quiet, extremely reliable, no emissions and 100% torque at all times, electric powered ATVs are playing a bigger role in the future of outdoor adventure recreation. The resort has designated a 250 acre area strictly for the use of these electric vehicles. Over 13 miles of trails will be available to quietly explore. The trailhead for the E-ATVs is located in the e-village. The e-village will provide the needed infrastructure to support the entire range of electric ATVs and UTVs.

Kee Dam Trailhead

Mountain Bike Trail Area An area dedicated to mountain biking is located near the Yurt Village on Dan Hale Lake. The area will include terrain to satisfy every level of biker. The 5+ miles of trails will include plenty of switchbacks, rolldowns, drops, doubles, berms, rock gardens, and boardwalks. The trail system begins and ends at the Resort Lodge magic carpet feature. The magic carpet provides transport from the lake level up to the ridge. Riders then travel to the mountain bike trail system. Here the rider will ride the trails to the lake and head over to the lodge area. They can then ride the magic carpet up to the ridge and start over. Hiking Trail System The hiking trails connect together the resort’s villages and amenities. There is also a large section of the resort designated for hiking only. This is located in the southern resort area, along Kee Dam Lake. All hiking trail systems include rest areas, viewing areas, and interpretive signage. Both Kee Dam Lake and Dan Hale Lake have trail systems that encompass the respective lakes. These lakeside trail systems will include bridges, boardwalks, fishing areas, wildlife viewing, and interpretive signage. The lakeside trails will also include trail connections to the resort villages and amenities.

162 68 The Tracks Masterplan


Qualifications of the Appraiser

163


Laurel A. Keller MAI, ISHC, joined Newmark Valuation & Advisory in 2018. A member of Newmark’s esteemed Hospitality, Gaming, & Leisure specialty practice (HGL), Laurel also acts as team leader for HGL’s attractions subsector, overseeing a team of seasoned experts who provide best-in-class services. Building on a hotel-based operational and advisory foundation, she provides valuation and advisory services for existing and proposed lodging and leisure-related hospitality assets domestically and abroad – in 41 U.S. states and four countries, to date. In addition to hotels and resorts, Laurel has studied hundreds of sports complexes, sleepaway camps and campgrounds, marinas, stadiums and arenas, indoor waterpark resorts, aquariums, family

Laurel A. Keller MAI, ISHC

entertainment centers, and waterparks & amusement parks (indoor and outdoor). Additionally, Laurel provides valuation analyses on federal and state historic tax credits, tax increment financing (TIF) arrangements, and a variety of tax abatements. Laurel has significant experience in litigation assignments, including the preparation of appraisals and providing expert witness testimony for property tax appeals and condemnation. Laurel joined Newmark after more than 12 years with Hotel & Leisure Advisors, a

Senior Vice President Hospitality, Gaming, & Leisure Team Leader – Attractions

national hospitality and leisure appraisal and consulting firm, where she most recently

t 216-453-3023 laurel.keller@ngkf.com

career in hospitality operations at a historic Chicago country club and as a revenue

Y E AR S O F EXPERIENCE

20+

AR E AS O F S P E C I AL T Y

Feasibility Studies and Market Analyses Valuation of Hospitality and Leisure Assets Economic Impact and Brandon-Brand Impact Studies Property Tax Appeals Speaker at Hospitality Industry Conferences

served as a vice president. Prior to H&LA, Laurel served in a similar capacity with US Realty Consultants for four years, most recently as a senior associate. She began her manager and front office manager for Sheraton hotels. Professional Affiliations – Chairperson of the Ohio Chapter of the Appraisal Institute’s PR Committee – Member of and quarterly Ohio Hotel Market Update co-author for Ohio Hotel and Lodging Association (OHLA) – Member, International Association of Amusement Parks & Attractions (IAAPA) – Member, World Waterpark Association (WWA) Licenses and Designations – MAI designation, Appraisal Institute – Member, International Society of Hospitality Consultants (ISHC) – Certified general real estate appraiser, states of Ohio, Indiana, Illinois, Minnesota, and Michigan and commonwealths of Kentucky and Pennsylvania Education Laurel earned a Bachelor of Science degree in hospitality management from Purdue University. Speaking Engagements, Publications and Media Laurel regularly shares her expertise with the industry as a panelist, speaker, expert source, and author for industry conferences, presentations, and publications, etc.

1641


Feasibility Master Planner: Mr. Jim Christie, Principal, PLA Civil & Environmental Consultants, Inc. 120 Genesis Blvd Bridgeport, WV 26330 Lodging, Market Demand & Feasibility Study Prepared By: Newmark Valuation & Advisory Hospitality, Gaming & Leisure Group Valuation & Advisory 1300 East 9th Street, Suite 105 Cleveland, OH 4411


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