Company Profile
IDEAL STANDARD: BRINGING THE BEST IN BATHROOM EXPERTISE AND TECHNOLOGY A STORY OF DESIGN EXCELLENCE Ideal Standard is one of the most recognised and respected bathroom brands in the United Kingdom. Consistently at the forefront of industry innovation, the company was founded on the philosophy of producing exceptional quality sanitaryware. This essence has always been at the core of the business and continues to drive product development forward. Ideal Standard acquired renowned bathroom manufacturer Armitage Shanks in the 1990s and since then has been building on the brand’s reputation and market presence. In the UK, Ideal Standard is headquartered in KingstonUpon-Hull in East Yorkshire, with their ceramics manufacturing located in Armitage, Staffordshire. The company has more than two centuries of experience creating industry leading bathroom products. It prides itself on combining the best materials with expert craftmanship, ensuring that each solution leaving 60
its factories’ doors, is ultrareliable, of the highest quality, and aesthetically pleasing. Together, Armitage Shanks and Ideal Standard deliver innovative bathroom solutions to a broad spectrum of environments. In the healthcare sector, Armitage Shanks products, such as the Contour 21+ ceramic and Markwik 21+ brassware solutions use the latest anti-microbial technology minimise the risk of infection in healthcare estates, delivering the highest level of hygiene in
UK hospitals. Both products have been designed with the installer in mind, and feature mechanics which make them extremely easy to fit and maintain. Ideal Standard is proud that its products are built to help make the lives of installers in all sectors easier. By continually producing awardwinning products which are renowned for quality, efficiency and dependability, the company endeavours to support installers in exceeding their own customers’ expectations.
Ideal Standard is proud that its products are built to help make the lives of installers in all sectors easier. By continually producing award-winning products which are renowned for quality, efficiency and dependability, the company endeavours to support installers in exceeding their own customers’ expectations.
