Heating Season
STELRAD LAUNCHES NEW
‘BOUTIQUE’ COLLECTION
FOR BATHROOMS AND KITCHENS
Stelrad Radiators has launched a collection of existing and new radiators under its ‘Boutique’ branding, offering a comprehensive, premium range of living space, kitchen and bathroom products. The new collection is accompanied by an impressive new 116-page brochure and its own stylish section of the new web site. This collection offers the widest range of styles and selection of sizes and those KBB Installers familiar with Stelrad will find familiar and welcome products in the new Collection like Caliente, Concord and Column. However, they will equally find new styles and names such as Como and Lecco - products exclusive to Stelrad, along with Silhouette as well as new additions and designs for established styles like the Concord Side Concept and
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Concord Side Chrome and even Concord Chrome Vertical. Stelrad Radiators is adding style and appeal to the kitchen and bathroom and adding colours and chrome finishes to add to the sparkle. The addition of a wider range of vertical radiators recognises the demand for narrower, taller radiators that need to fit a smaller radiator footprint. Small on space, but bigger on style is the name of the game and every radiator in the collection offers a quality heating appliance that is aesthetically pleasing for any room. The addition of coloured radiators available from stock adds even more depth to the range with a number of the existing and new radiators available in anthracite grey from stock that offer something a
little bit different and available immediately from the company’s National Distribution Centre. Most of the Boutique Collection can be ordered in up to 36 colours if you can wait a while for delivery. Head of Marketing Chris Harvey comments, “The premium and top end sector is one where we want to focus and this is what the Stelrad Boutique Series does by providing a new stylish option for the trade and to retail outlets across the UK and Ireland. We are offering a comprehensive, stylish collection that genuinely provides the total radiator offering under one roof.“ To find out more about the new Boutique Collection, please visit: www.stelrad.com www.stelrad.ie
