The Capital Cut | Summer 2022

Free for all Capital Hair & Beauty customers

THE TRENDS, THE INSPO, THE PRODUCTS

THE HOTTEST TRENDS FOR SUMMER - home and away!

FESTIVAL SEASON IS BACK

Summer 22

T H E C A P I TA L C U T S U M M E R 2 2

CONTENTS EDITOR’S LET TER Anyone else excited for summer? Here at the Capital Cut we’re giving you all the inspiration to ensure you’ve got everything you need, from expert tips on how to TikTok on page 11 to the ultimate mani and pedi nail art your clients will be lusting over on page 18.

Elsewhere on page 14 we’re sharing the training courses you should jump on right now to ensure your clients are pool and beach-ready and on page 22 it’s a full-on blonde blowout, packed with tips on achieving the lightest and brightest tones. If you haven’t downloaded our Freelance Focus guide yet, head to page 33 for a taste of what’s in store as we speak to balayage pro Callum Heslop. To learn more about taking the leap from employed to self-employed visit www.capitalhairandbeauty.co.uk/freelance-focus to download our free guide today.

We can’t wait to help you with all of your hair and beauty needs this summer – feel free to let us know what you’d like to see more of in your Capital Cut!

Saman tha Burkwood

Marketing Manager

INSIDE

11

HOW TO: MASTER TIKTOK

ON THE COVER A stunning, vibrant image f rom OPI’s new Power of Hue collection - find out more on page 34!

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It’s time to share and show more

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THE HEADLINES

14

What’s the latest?

WEEK IN MY SHOES Celebrity stylist Jay Birmingham takes us along for an epic week

TRIED AND TESTED The summer essentials you need right now

18 22

SUMMER VIBES From lashes to hair, what’s hot right now?

Check out the must-do trends

30 33

SUMMER READY All the courses you need right now

FESTIVAL SEASON IS BACK!

34

HOT TOOLS The tools the experts love

FREELANCE FOCUS We speak to Callum Heslop, balayage pro

THE BEAUTY EDIT Head to toe must-haves

NAILS IN FOCUS Step by steps and tips to stay on top

SUMMER BRIGHTS Tips for bolder and brighter blondes

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T H E C A P I TA L C U T S U M M E R 2 2

C A P I TA L N E W S

THE

HEADLINES A NEW LOOK IN STORE! We’re so excited to begin unveiling a brand new look across our stores. Across the UK and Ireland we are giving all 59 stores a makeover. Have you checked your local out yet?

We’d love to know what you think so be sure to tag us on your next visit on Instagram @capitalhair!

If your local store hasn’t been rebranded just yet, keep your eyes open as it will be happening very soon!

LET’S STAY CONNECTED! Over on page 11 we’re sharing top tips on how to master TikTok, but did you know you can follow us for inspiration elsewhere too? Find us on Instagram @capitalhair ; that’s where we host Lives with some amazing stylists, colourists and brands, or look for us on Facebook; just search for ‘capitalhairandbeauty’ and you’ll find a vibrant community of like-minded creatives.

We’ve even joined TikTok - @capitalhair - so stay tuned for more!

For more in-depth and up-to-date information, be sure to head to our blog at capitalhairandbeauty.co.uk/ inspiration. We’ve got blogs on everything from staying organised as a freelancer to the latest step by steps for hair colour, nails and more!

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T H E C A P I TA L C U T S U M M E R 2 2

ADVICE

Jay Birmingham, celebrity hairdresser and session stylist.

Monday

Location

To kick start a super busy week in my life, Monday began with me working on a magazine cover shoot. My day started early as I headed to Arcadia magazine to style TV sports presenter and former professional footballer, Alex Scott’s hair.

London Years in business

6 Social media

@jaybirmingham_ @jayb.hair

A WEEK IN

The creative brief for the front cover shoot was natural, effortless glam, so I styled Alex’s hair into a voluminous wave with volume and texture around her face. Shoots like this mean I get to work closely with the talent, the makeup artist and the photographer so it’s a collaboration between all of us as creatives; it’s one of my favourite parts of my job as a celebrity and session stylist.

Tuesday Today I worked with my gorgeous client, Munroe Bergdorf. She was heading to the Bridgerton season 2 premiere in London so I loved getting her red carpet ready.

Munroe is such an amazing source of inspiration and working with her allows me to create and style lots of wigs, which I love as it means we can change her look in an instant. I love the buzz of getting celebrities ready for the red carpet!

MY

SHOES

All imagery supplied

Wednesday

6

Today was an exciting day assisting one of my favourite celebrity hairdressing peers, Andrew Fitzsimmons. He’s recently launched his own range of products and asked me to assist him with styling the hair for a model for an event in London. I drove to the glamorous NoMad hotel in London and worked on the hair with Andrew and the team. Working collaboratively like this is always great fun

and leaves me feeling really inspired.

collection and have a sneak peek at the looks.

Thursday

Saturday

Today marked the end of my journey working with the gorgeous Maya Jama as she filmed for the hit BBC TV show, Glow Up. I’ve been working with Maya for around two months since she started presenting this season of the show and today was the filming finale; it was such an honour to celebrate everyone’s hard work with the team. For Maya’s look for the show we opted for a very cool girl aesthetic; her style was stripped back and effortlessly gorgeous which is my favourite.

I’m heading to Los Angeles for the iconic Coachella festival next week so I spent the morning organising my kit and making sure I’m all stocked up on my favourite hero products for the occasion. For trips like this, you can never be too organised. I make sure to pack a selection of clip-in extensions and hair pieces as well as a few different heated styling tools so I’m ready to create a variety of looks.

Friday During the day I worked with a few of my regular clients. I still love client facing work from extensions to cut and style and sometimes I offer colour too.

I think it’s important to have a balance so I often work with a few of my private clients throughout the week.

Following my morning of packing, I headed to style Rochelle’s hair. She was celebrating her birthday and wanted something polished and put together to head out and celebrate. I created a super shiny, soft wave through her hair before I tied half of her hair up to create a subtle lifted effect round her face.

To elevate her style I created a defined centre parting to bring it altogether.

Jay’s advice

“Make sure you are always the hardest worker in the room. Remain professional but f riendly at all times and try not to blur the lines between your work life and personal life too much. Always be open to opportunities but have confidence and belief in yourself to say no to things that don’t feel right for you – everyone is on their own path.”

In the evening I headed to The Londoner, to celebrate the launch of former singer and TV presenter Rochelle Humes’ collection with Next Official.

I’m often invited to events like this due to my Instagram following and profile within the industry. This event was lovely and was a chance to celebrate Rochelle’s new

Sunday In contrast to my work with celebrities and creative work, I still work as a bridal hairdresser, so I headed to my hometown of Birmingham to work with a bride and create some classic, bridal glamour.

Love it!

7

Summer’s almost here; ready for a re-stock?

Repair and nourish

Next level

L’Oréal Professionnel

As with any products from the Olaplex range, No 9 Bond Protector Hair Serum is a must. Think of it as a daily leave-in shield that gives 48-hour protection from pollution as well as offering heat protection up to 232°C. This is the ideal product for clients who feel their hair is looking dull and lifeless and is the perfect pick-me-up for curls that need their bounce back. 90ml £14.00/€16.50

Serie Expert Absolut Repair Shampoo and Serie Expert Absolut Repair Conditioner are the winning combination for clients with damaged hair. The shampoo resurfaces and seals the cuticles by retaining water and surface damage is reduced by 77%! The conditioner, enriched with nourishing gold quinoa, transforms hair via a mega-dose of moisture while leaving a lightweight touch. 1500ml £17.30/€19.15

EXISTING SHADE Virgin hair 3N

and 750ml £17.30/€21.65

LIGHTENING PROCESS/ FULL HEAD APPLICATION OXYCUR PLATIN Regrowth: 35 ml System Developer Lotion 6% + 25 g (1 scoop) Oxycur Platin Mid-length & ends: 70 ml System Developer Lotion 9% + 50 g (2 scoops) Oxycur Platin

Intelligent Haircare Hair Serum

SILVERISING 40 ml System Developer Lotion 2% + 15 ml Colorance 9NA + 5 ml Colorance 10V

is a real multi-tasker. Think better manageability, anti-humidity, detangling and hair that glows with health. 75 ml £5.85/€6.35

The heat is on Enhanced with a range of oils, proteins and extracts from the Amaranth plant, the IQ

SHADOW REGROWTH TONER 40 ml System Developer Lotion 2% + 10 ml Colorance 10V + 5 ml Colorance 8SB + 5 ml Colorance Pastel Indigo + 2 drops of @Pure Pigments Pearl Blue + 2 ml System Thickener

All about those lashes…

Give your clients fuller, thicker, darker lashes with this Babe Lash Enhancing Conditioner. Each bottle lasts up to four months, meaning you’re able to guarantee longer lashes to a lot of clients. Packed with hydrating ingredients, plus Peptides and Biotin, it also acts as a shield from environmental stressors, extensions and poor makeup removal! 3ml

TONER Mid-length & ends: Soft Color 10P

10 times the value Another multi-tasking must-have is the IQ Intelligent Haircare 10 in 1 Spray. This unique treatment spray uses nourishing Amaranth to leave hair looking and feeling stronger, while also giving glossy results, reducing the appearance of spilt ends and advanced colour protection. 250ml £5.40/€6.35

Short and sweet Looks Coconut & Arnica Hot Film Wax is a brilliant addition for anyone upping their waxing game for the Summer. Rosin-free, it’s suitable for sensitive and delicate areas and is perfect for capturing those pesky super short hairs. Oh and it smells like a holiday too! 800g

£18.00/€22.55

Tanning made easy

+

35ml (g) HAIR: DRY

POWDER

LOTION

OXYCUR PLATIN MIXING INSTRUCTIONS

2

3

4

25g

REGULAR AMOUNT

5

6

max. 45 min MIX WELL

APPLY WITH BRUSH

WITHOUT HEAT

SHAMPOO

CARE PRODUCT

Tanning has become that finishing touch for every skin tone and these Sienna X Sleep Tanning Drops make it really simple. Perfect for anyone who feels their skin is looking lifeless, these drops are enriched with Avocado Oil, Coconut Oil and Meadowfoam Oil, all aimed at boosting collagen and reducing the signs of ageing. Simply mix the required amount into skincare and leave to develop over eight hours – or a good night’s sleep! 20ml £10.00 Buy everything you see here online at capitalhairandbeauty.co.uk and capitalhairandbeauty.ie

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£10.85/€11.25

TESTED

CREATED WITH OXYCUR PLATIN

TRIED

GLACIER BLONDE

TOP PICKS

AND

T H E C A P I TA L C U T S U M M E R 2 2

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T H E C A P I TA L C U T S U M M E R 2 2

SOCIAL

PERFECT FOR SENSITIVE SKIN AND DELICATE AREAS FOR EVERY SKIN TYPE AND EVERY HAIR TYPE

HOW TO:

MASTER TIKTOK Social media has become an industry staple when it comes to letting your clients know what you offer, how creative you are and what’s happening behind the scenes. While Facebook has always been known for its community focus, TikTok has taken over Instagram’s position as a visual communication tool; people love the intimacy and fun that TikTok embraces. Check out our top TikTok tips!

Here, Chris O’Riordan, Manager at ST4men in Killarney, Ireland shares how he’s managed to gain over 10 million views on TikTok, growing his account from 800 to over 25,000.

Keep it short and simple One thing that really works is creating short videos up to seven or eight seconds long as this holds the viewers’ attention.

Unfortunately in this ‘always-on’ environment, people don’t have the time or the attention span to focus on longer, more informative content. But this can be a bonus if you’re pressed for time and just want to create something short and simple to catch the eyes of your audience.

NEW ADDITION

A New Addition

TO THE EXPERT RANGE

Longer content is great for people looking for a very specific solution, such as learning a new technique, but the average person, day to day, is looking for short and sweet inspiration or information.

When to post If you take time to look at your insights on social media (Instagram is really good for this), you can work out the best time when most of your audience are active on social, meaning they are more likely to see your content. For me, that optimum time based on my location is 9pm. At that time vast amounts of people are generally sitting down aimlessly scrolling through their socials – and I know that I do too!

Now you’ve got a captive audience, make sure you’ve got a good caption as it keeps people on your video for a few extra, and very precious, seconds while they read.

Asking a question in the caption encourages comments, which in turn pushes your content out to more people because you are getting more engagement on that post. Always be sure to respond to anyone who comments; it’s good social media etiquette.

Developed, tried and tested by Andy Rouillard!

Our best-selling Just Wax Expert is now available in an advanced creme wax formula.

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#JustWaxExpert

www.salonsystem.com

@salonsystem

the more the algorithm will push your video out to more viewers on what’s known as the ‘For You Page’ or FYP as it’s more commonly known. This is the page where your video could go viral!

Winning content My most viewed TikTok on @chrisoriordanhair has almost 10million views over two postings. The video is of me taking a profile section; it’s just eight seconds long and shows me giving my tips on how to take a clean section.

From that one video my following went from 800 to 26.5k.

Recently TikTok introduced Stories, similar to Instagram, where you share quick videos that only stay on your profile for 24 hours. I’m sure it can only improve on what is already a fantastic platform for growing your online presence.

Follow Chris on TikTok @chrisoriordanhair and be sure

The longer someone stays on your video

Simon Townley, Matrix Artist and founder of Hair Socials shares his Top tips for TikTok.

WAX

Shutterstock

KIND TO SKIN, NO ALCOHOL, NO ROSIN, LOW ALLERGEN

to keep up with us @capitalhair

#3 Share as much information as you can in as short a period as possible. Show as much impact as possible in those first three seconds or you’re in danger of people scrolling past.

#1 As a hairdresser, we love sharing before and after shots and TikTok is the video version so get practicing and the more you do the better you will get.

#4 You don’t have to make professional content but do make sure that you’re well lit, we can hear you and your phone camera is focused, clean and clear.

#2 Always show your face because people want to follow people not brands. If you don’t feel confident showing your face, start with voice overs.

#5 TikTok shows you trending sounds so use these on your videos to help you get on the FYP and reach a bigger audience.

Follow Simon @simontownley on TikTok

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T H E C A P I TA L C U T S U M M E R 2 2

E

S Glossy hair rules

OPI

Whether your client’s in for colour or just a cut and style, everyone wants glamorous, shiny hair for Summer.

Balayage Boss Samantha Cusick says glossing treatments are a brilliant and easy option to brighten any clients’ look.

Summer prep isn’t just for those clients who are jetting off; check out our list of warm weather must-haves f rom some of our favourite experts.

Get lashed!

So many of the hot beauty trends for 2022 revolve around the eyes – it’s as if now the masks are (mostly) off, we want to show our eyes off even more. Alongside the trends for pastel eyeshadow and smudged eyeliner, voluminous lashes really make sense.

“My ultimate favourite for Summer ‘22 has to be the Fox Eye trend. The Fox Eye is created by using an L Curl lash and a bit of C curl to give a really winged sexy eyeliner effect. Another trend for Summer is mixing in coloured lashes – perfect for clients who are really fashion forward.” @xtreme_neauty_ncl

Darrel Starkey of Taylor’s Hair Studio agrees with Samantha, adding that glossing treatments can be marketed as mini treats for clients, whether they’re jetting off or staying at home.

“Whether it’s a vacation or staycation, mini treatments work for every single client and are a great way to give hair a boost just in time for the Summer months; I love offering luxurious glossing or conditioning treatments for a really special touch. They can revitalise colour, lock it in, add the most incredible shine and leave hair looking and feeling amazing – such a great way to kick off the Summer season!” says Darrel.

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Shutterstock

Rachel Young, of Xtreme Beauty, Newcastle upon Tyne is a Volume Lash specialist who’s really excited about the trend.

“Lash extensions really do make my clients feel more confident and good about themselves, and gone are the days when getting your lashes done had to be for a special occasion or your holidays.

There are now so many options to suit every personal preference, from a classic natural set, to wispy hybrid sets and volume sets.

“Freshening up your client’s colour with a gloss is such a quick, simple and cost-effective way of getting their hair Summer-ready. Glosses are a great way of updating their look and playing with a different tone; Redken is about to launch its new golden blondes as part of their fantastic Shades EQ family which is perfect for the holiday season.”

Offer more When a client’s planned a holiday right down to the finer details, they’re often

Unsplash

B

Unsplash

I

SUMMER

Fudge

V

TRENDS

pressed for time as their trip approaches.

Why not make things easier and offer them a treatment package, or as Darrel Starkey puts it: a ‘package deal’?

same way we use makeup on our faces.

This is a top trend that’s ideal for special occasions, holidays and any of your clients who are body builders.”

Darrel’s been offering this to his clients already and is seeing a great response.

He says:

The perfect wax

“Although I’m not one for offering discounts often, this is a brilliant and simple way to entice clients in; we combine two services into one and offer a ‘small’ discount, just enough for it to make sense to the client – they feel like they’ve saved time and money. Why not offer a ‘treatment and trim’ consisting of a cut, style and luxury treatment? Also, consider a price ending in a 0 or 5 – eg £30/£35 for these ‘deals’ - research has shown using a 0 or 5 causes the reader’s mind to think they’ve scored a bargain and it automatically captures their attention.”

Tanning - contouring that’s nothing to do with the face!

For Salon System’s tanning expert Lisa Stone, Summer’s all about offering more and, she says, contouring is no longer the domain of the face.

“Contouring with a tan is a really specialised technique that almost reshapes the body, highlighting areas the client wants to show off, while helping to disguise areas they’re not so in love with. Contouring can be used to give the illusion of slimmer, more toned areas, creating and sculpting a shape, much the

Some might say that during the pandemic waxing was one of those regular maintenance rituals that well and truly went out the window, and Salon System waxing expert Lisa Stone warns this could be the busiest time you’ve seen in years.

“A key focus for Summer would be improving your speed, so I would highly recommend that not only do you choose the latest innovative waxing products, but you also learn speed waxing techniques.

This way you can work fast and efficiently, reduce your treatment times and get more hairy bodies booked in.”

Lisa also says it’s time to think about expanding your services: “Maybe add intimate waxing to your menu or encourage holiday packages; for instance you could offer underarm waxes as an add-on for anyone booking a leg wax, or add on a toe wax to a pedicure service. If you don’t already offer services to male clients, then now is the time for smooth backs and chests!”

Now you know the trends, it’s time to ensure you’ve got the techniques nailed! Turn the page to see our latest training courses that guarantee your clients will be Summer-ready…

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TRAINING

FACE-FRAMING L ASHES AND BROWS

R E A D Y

The course: Brow Lamination, Lash Lift and Tinting Masterclass What you’ll learn: Lashes and brows

Yovanka Loria

are a huge trend for 2022, and with this course you’ll be able to serve any client, any taste. Using innovative brands such as Lash FX and Hi Brow you will learn how to carry out the super popular trend of Brow Lamination, plus brow tint and lash lift with tint. Basically, it’s like a wardrobe for the eyes! As well as the practical aspect you’ll learn the theory of product knowledge, contra-indications, aftercare, the various lash types and much more.

What you’ll need: Two models for carrying out the treatments and they must have a patch test at least 48 hours beforehand.

Time frame: 10am-4pm Cost: £175 ex VAT

NAILING THE SUMMER TRENDS The course: TMC Soft Gel Tips Workshop What you’ll learn: Whether it’s a super

long style or your client’s nails just need tidying up, Soft Gel Tips offer quick, strong, beautiful nail enhancements.

You’ll learn how to apply tips/extensions to the nail followed by the application of The Manicure Company Soft Gel Tips.

What you’ll need: This course is suitable for beginners and existing technicians but you will need to purchase the TMC Soft Gel Tips Starter Kit plus a few more essentials, details of which you can find on the course listing online.

Time frame: 10am-4pm Cost: £125 ex VAT If you’re looking for other nail courses, be sure to check out the full range at capitalhairandbeauty.co.uk/training/ nail-courses

GLOWING ALL OVER Yovanka Loria

The course: Sienna X Spray Tanning

We’ve given you the latest trends, now check out the must-have training courses that will ensure your clients look good all Summer long.

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Want more training info? Head to capitalhairandbeauty.co.uk/training

Everyone will be looking for a glow this summer, and you might even get some requests for the contouring trend we saw on the previous page! Learn everything from perfecting the spray tan, the importance of the consultation, the science behind tanning and so much more. You’ll also receive business advice to ensure you know exactly how to market

yourself if this is a new service for you.

What you’ll need: You must create an account online at sienna-x.co.uk and you should wear loose, dark clothing on the day of your practical learning.

Time frame: One hour online learning plus 6 hours in-store practical.

Cost: £95 ex VAT

SUPER SMOOTH SUMMER The course: Just Wax Intimate Waxing Blended Course What you’ll learn: This is a professional

waxing course for experienced waxing technicians using the award-winning Salon System Multiflex waxing range. On this course you’ll learn the correct skin prep and how to perfect classics such as the Hollywood and Brazilian waxing techniques. Like Lisa Stone of Salon System advised on the previous page, don’t forget the growing male client base in need of pre-holiday waxing!

What you’ll need: You will need to bring a model to the practical.

Time frame: Three hours online theory plus 4 hours in-store practical. You must complete the theory before you attend the practical.

Cost: £145 ex VAT

GLOSSY AND GLOWING The course: Redken Liquid Colour Online Masterclass What you’ll

Redken

SUMMER

learn: You

heard the Balayage Boss herself, Samantha Cusick, raving about Redken’s Shades EQ range on page 12, so why not check out this online course in crafting the perfect glossy colour? You’ll learn all the blending techniques to create the most beautiful bespoke looks.

What you’ll need: A fully charged laptop, tablet or smartphone with access to Microsoft Teams and some peace and quiet for an hour.

Time frame: One hour.

Cost: £20 ex VAT

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T H E C A P I TA L C U T S U M M E R 2 2

SHINEFINITY

#pearlglaze BEFORE

AFTER

SHINE YOU CAN FEEL

1

LONG-LASTING COLOR GLAZE ZERO DAMAGE • NO-DRIP GEL CREAM TRUE-TO-TONE, RELIABLE COLOR RESULTS BALANCED pH TECHNOLOGY

Pre shampoo the hair.

A ZERO lift, ZERO damage color glaze within the demi category for infinite possibilities and infinite hair types. Use after blonding services, standalone or on virgin hair for irresistible silky hair feel and healthy-looking shine.

Apply to towel-dried or dry hair.

usage

20 min

GUILDELINES

When fully developed add some water and emulsify the color to avoid any skin staining.

1:1

Shampoo the hair, condition if required.

balanced pH technology

SHINEFINITY THE PERFECT CHOICE FOR

new-to-color clients

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ZERO lift, ZERO damage, CLEAN formula*

for more information visit our WELLA Professionals SHINEFINITY webpage www.wella.com/XYZ

*

COLOR FORMULA

SHINEFINITY GLAZE: 60g 08/98 + 60g Bottle activator

Start application at nape area and work your way up. Use bottle application when working with one formula it allows for fast application.

20 min

3

2

Comb the hair section by section for even distribution.

After the development time rinse and remove using Elements shampoo

top tip!

FOR A LIGHTER LOOK mix 08/98 with 00/00

08/98

00/00

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T H E C A P I TA L C U T S U M M E R 2 2

NAILS

THE NAIL TRENDS WE’RE LOVING FOR

Metta Francis is an award-winning nail tech who knows her trends. Here she shares her go-to pedicure process.

SUMMER!

The Perfect Pedicure

Soaking feet as the first step of a pedicure will not only relax the feet, but it also helps to soften any hard skin and cuticles, making removal easier.

Top tip

In the summer months, slightly cooler water can be used for a more refreshing foot soak – great for reviving tired feet!

After soaking, dry feet and trim and file toe nails. Always cut nails straight across to avoid ingrown toenails. Then apply cuticle remover and callus softener; leave for a few minutes to activate before removing the cuticle, dead skin and smoothing away any hard skin.

Salon System nail expert Julie-Anne Lariviére shares the steps for her Abstract Leaves design using the new GELLUX Free Spirit shades…

Step 1

Prepare nails by pushing back cuticles, trimming excess, shaping the free edge, and buffing the nail plate with a white block. Dust well and wipe thoroughly with GELLUX Nail+File Spray. Apply GELLUX Fast Bond, let dry for 30 seconds then apply one coat of GELLUX Cover Pink Base, cure for 60 seconds in between layers.

Step 2

OPI

Dry feet so they are slightly damp and massage a foot scrub into the feet and lower legs using circular motions, focusing on the heels and cuticle area.

This season it’s all about bright and bold looks with a few surprises thrown in; think pastel tones with a dash of neon and easy hacks to create geometric patterns. Check out our step by steps and let us know how you get on over on Instagram @capitalhair / @capitalhairireland.

OPI #NailBoss Dani Bailey shares two looks that are all about mixing it up!

LOOK 1: PAINTERLY PASTELS For this really quick and simple, yet effective design I used OPI GelColor shades from the Spring ‘22 Xbox collection: Heart and Con-Soul, Racing for Pinks, Trading Paints, Can’t CTRL Me and The Grass is Always Greener.

Top tip

Apply booties or wrap feet in towels for five minutes for a really hydrating mask. Rinse off and dry feet before performing a foot/leg massage using a moisturising massage lotion.

Top tip

Apply a rich oil to the lotion for extra slip and hydration.

Cleanse toe nails and apply polish or gel polish and finish the treatment with cuticle oil and a refreshing spray.

Metta’s Summer forecast

Purples, all the neons, pick ‘n’ mix designs and bright coloured tips will be popular this Summer, as will a perfectly manicured and glossy finish!

Oh, and we’ll continue to see clients adorning their fingers with lots of rings and accessories. @nailsbymets

Using a liner brush, apply random wavy patches using GELLUX Go with The Flow on the side of the pinky, index fingers and thumb. Then add patches on the centre tip of the middle and ring fingers using GELLUX Free Spirit and GELLUX Be A-Maize-ing shades. Cure for 30 seconds.

Step 3

With a fine liner dipped in GELLUX Maple Dreams Come True, paint the stem on the middle and ring fingers. Cure.

Step 1 On a base of white polish, scatter dots of the colours around, in no particular order.

Step 4

Dip again in GELLUX Maple Dreams Come True and create the leaves, then cure.

Step 2 Before curing, simply blend the colours with an ombre brush, using light downward strokes and cleaning the brush in between.

Step 3 When you’re happy with the results,

NEW FROM TMC!

cure, topcoat and voila!

Want to add even more creativity to your nail art? Head to page 34

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Dani’s top tip

to see the brand new gel liners

“Don’t be afraid to play with pigments! They’re so versatile; when mixed with a base coat they make the most beautiful neon shades and if you mix with white they create gorgeous pastels – so they’re a great money-saver as you can create multiple new colours.” @nailsbydanibailey

from The Manicure Company!

Step 5

Finish with GELLUX Matte Base/Top making sure to cap the edges and cure.

Wipe residue with GELLUX Prep & Wipe and finish with cuticle oil.

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T H E C A P I TA L C U T S U M M E R 2 2

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T H E C A P I TA L C U T S U M M E R 2 2

Bright, bold blondes are a trend that’s always in style but there’s something about these new Summer ’22 blondes that’s hitting different now the world is opening up. Read on for the latest blonde techniques and trends and of course, the best care tips for at-home maintenance.

Sharon Malcolm

Beautiful blondes

care you need for all blondes and is the perfect way to optimise your blonde service. With Integrated Hair Bond Technology you can ensure brilliant blonde looks with outstanding hair quality and high shine.

Goldwell Global Ambassador Angelo Seminara’s Summer prediction:

“Solage, because I believe sun-kissed hair is the most beautiful hair there is. I created Solage to capture that spontaneous beauty you get when the sun lightens the hair naturally. For me, Solage is the way forward. It’s the best way to colour your hair because it’s super subtle and the most wearable.

“Blonde Expert already offers the perfect performance, range and versatility to cover all your blonde needs, and with Blonde Expert Care we can ensure a client’s blonde is protected and maintained at home. The Integrated Hair-Bond Technology creates a protective layer around the natural bonds, helping to ensure the integrity of the fabric of the hair is maintained throughout the whole process, from in-salon to care at home.

Blondes never looked better.”

For lightened hair, I love using Goldwell Blondes & Highlights Anti-Yellow Shampoo to instantly bring out the colour

luminosity and minimise colour fading. I recommend using Goldwell Blondes & Highlights Brilliance Serum Spray

for instant combability and built-in heat protection.

Indola Global Ambassador Paddy McDougall shares his blonde care essentials:

“Indola’s new Blonde Expert Care range is the high performing 22

Andrew Jose

Also, to revive a cool blonde effect between salon visits, try Goldwell’s Color Revive Color-Giving Conditioner in either Light Cool Blonde or Icy Blonde.”

The Blonde Expert Care range is available from £5.60.

Sharon Malcolm

S U M M E R

BLONDE

Joico

Robert Eaton

B O L D ,

COLOUR

Lived-in blondes…

Summer’s not just about bold and fresh tones; there’s also a trend towards sultry, lived-in, warmer tones, says Coral Jade.

“Clients are ditching the icy look and going for creamy and sun-kissed blondes. Money pieces and dimension are perfect for lived-in and low maintenance blondes and my favourite aftercare range for all my blondes has to be the Schwarzkopf Professional Blondme range. It has everything from lightweight shampoos and conditioners to more nourishing products for hair that’s really in need of moisture.” @coraljadehairandbeauty

Barb Mahony of Do My Hair, Leicester agrees, saying that lived-in blondes are all about that beachy vibe.

“Lived-in colour is so hot for Summer ‘22. From beach babe face-framing, sun-kissed subtle highlights to a sultry California chic, the thing that ties them together is that we’re still loving natural roots – whether it’s through a colour melt or leaving the root area on a Cali blonde. This not only gives dimension to the overall look but means the upkeep is more manageable.

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T H E C A P I TA L C U T S U M M E R 2 2

COLOUR

Jonathan Andrew, Fudge Professional Global Ambassador on blonde aftercare formulated with ingredients to help keep blondes looking salon fresh for longer.”

How often should blondes use a hair

Why is it important for blondes to use shampoo/conditioners formulated

Robert Eaton

for blonde hair?

Lisa Carter is a real bleach devotee who’s excited to give clients that lived-in look.

“As we move into summer 22, the first Summer in a few years where we finally feel more free, I’m noticing that clients are looking for bright blondes but without the upkeep of dark roots.

Thus, the lived-in effect is going to be bigger than ever. We’ll see minimalist foiling techniques on the top of every educator’s pin tail, the brightness of the money piece and a few strategically placed foils for added dimension. Less time in the salon chair and without the maintenance of an appointment every 6 weeks, this means our clients must do more at home to keep their hair looking the picture of health.

“For blonde homecare I’ll always recommend multi-tasking treatments, so advise on products that offer heat protection, 24

Damage Rewind Shampoo has one

How can blondes best protect their

of the strongest purple pigments on the market, so they’d probably only need to use it once a week. However, there’s also Fudge Professional Everyday Clean Blonde which is another purple shampoo that’s been formulated for more regular use.”

hair colour?

“It’s very much about what they do at home so be sure to encourage your clients to purchase professional hair products; the ingredients really do help to protect and keep colour looking fresher for longer. Plus if they’re going to be using heated appliances, always, always tell them to use a heat protector!”

A pastel option While blonde is always in, you also need to think about those clients who want their blonde with a side of pretty pastels, says Safy Burton of Aylesbury.

UV protection, detangling, shine, smoothness, split end prevention and more!”

“Summer is my favourite season as clients are always excited to try something new when it comes to colour; right now I’m seeing them really lean into blush pink, soft apricot and periwinkle purple. These muted pastels are such a pretty complement to blonde hair, giving subtle flashes of colour that add a unique, creative feel.

@thecrowningstylistrsh

Tina Hollis of T2 Hair & Beauty in Kent says less is more come the Summer months…

“One thing I really focus on is my clients having a professional homecare regime; it’s vital when it comes to keeping colour looking and feeling fresh and amazing in between appointments. I would also recommend a hair masque once a week to give the hair some extra TLC.”

“I always encourage clients to think ahead when it comes to big blonde work; we’ll start in April and May so that by the time June, July and August roll around it’s more about maintenance work and not so much heavy lifting. The sun is so strong – it’s stronger than any products we use – and while people think about their skin getting tanned they often forget the effect it’s having on their hair!

“Many of my clients come in for balayage or foil work, so when the Summer months come along I’ll focus on baby lights or face-framing techniques.

Are you all stocked up on your

“I always use a bonding product, it’s so important all year round! It’s about finding one that maintains the hair’s integrity but gives it some gloss too.”

blonde products and homecare?

@tinahollismce

shop for all of your essentials.

Visit capitalhairandbeauty.co.uk and capitalhairandbeauty.ie to

Safy Burton

@do_my_hair

Fudge Professional Clean Blonde

Safy Burton

“My top product suggestions for bleach clients to use at home would focus on ingredients that nourish and strengthen, so look out for ingredients such as soy protein. For an extra bit of hair love I always advise my clients to purchase a replenishing mask to use once a week and make it part of their routine.”

“Blonde hair is an investment and if your client is spending time and money visiting a professional colourist, they need to see the value in investing in the right care products when they leave the salon. Professional shampoos and conditioners for blonde hair have been

“As often as they need it really, but at minimum, it should be once a week.

Blonde hair needs added moisture and hydration, so a weekly or biweekly treatment will ensure hair is in optimum condition in-between salon visits. With a purple shampoo, again, this depends on your client’s needs and the strength of the purple shampoo.

Fudge

Fudge

treatment? And purple shampoo?

25

T H E C A P I TA L C U T S U M M E R 2 2

ADVANCED TECHNOLOGY

CLEAN FORMULA

SUSTAINABLE PACKAGING

NEW BONACURE CLEAN PERFORMANCE THE POWER OF VEGAN KERATIN IN A PROFESSIONAL CLEAN FORMULA #BCWECARE

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AVAILABLE ONLINE AND IN-STORE AT

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T H E C A P I TA L C U T S U M M E R 2 2

TRENDS

Schwarzkopf Professional Young Art Team

LET’S GO

OUTSIDE!

1996, and go for high pigtails but add in some random baby braids of various thicknesses. Finally, for added oomph place some hair rings throughout the lengths of the braids.” @thecrowningstylistrsh

Sheree Thompson of Siren Hair Art loves braids because they allow her as a stylist to be more creative.

BRAIDS SEASON

@styledxmelissa

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Riot Semi-Permanent Blush, or for more

coverage and a brighter tone on levels 6-10 use Semi-Permanent Cupid. Even if clients are nervous about trying a brighter shade, remember you can remove all of the Pulp Riot Semi-Permanent shades with Blank Canvas, returning your client to their original starting point – ideal for when they need to go back to work after the festival!” @christabel_legrand

ghd ghd

“From fishtail to Dutch, French to accent; there are so many options to choose from, and there’s something to suit everyone.

The beauty with braids is that you can really make them unique, simply by adding a ribbon or piece of fabric through the braid, or decorating them with diamantes, pearls or even glitter for those wanting something a bit more OTT!”

“Ponytails are very low maintenance and can be worn a variety of different ways and last for long periods of time.

Depending on the vision of the client and the outfits they have planned, the ponytail could be a very glamorous and bold moment or it could be more relaxed and boho; you really can tailor this look to work with any theme.

Depending on the style of ponytail chosen, it can also be accessorised with the addition of jewels, glitter or anything the client wishes. With festivals, anything goes!”

@sirenhairart

Joanna Keller @joannakellerbeautique

“Festivals are such a colourful, free environment where people can truly embrace their individuality, and choosing a brighter hair colour can complete the look,” says Pulp Riot Artist Christabel Legrand. “For shorter hair I think a key trend will be buzzcuts teamed with pink and neon tones, even with some imprinted patterns. For longer hair we are seeing extreme panels of colour, with big chunky sections or hidden panels being big trends.

“For a super easy colour that’s perfect for festival season and also fades really well, try a soft pastel pink for levels 8-10 with Pulp

Christabel Legrand

COLOUR PL AY

Christabel Legrand

@paris.artiste

Gerald Dawkins

@annastubbshair

Festival season is back and while the fashion has changed a lot, the hair and beauty looks still scream fun and experimentation!

Check out what the pros are predicting for Summer ’22.

Sheree Thompson says ponytails offer the ultimate solution that ticks all the boxes.

Stylist Anna Stubbs says: “Bubble braids are such a fun look and I love changing the elastics to neon colours – it’s just a really easy way to give your clients a fun festival vibe. I also think space buns are a great alternative; they’re super easy to create and you can add in extra hair or even throw glitter on top for maximum impact.”

UP OR DOWN? When it comes to festival hair it’s all about long-lasting style that makes an impact and keeps hair out of the way.

For West Sussex hairdresser Lisa Carter, this season’s braids are throwing it back to ‘90s.

“We’re seeing more 90’s vibes on the catwalk and it’s not before long the Y2K trends will come right alongside it.

We’re seeing a move from the perfectly coiffured beach and glamour waves to a more natural, carefree bending of the hair. Add in some face-framing baby braids to hair that’s worn down for a chic but simple festival look. If you want to go a bit further, think Baby Spice in

ALL ABOUT THE EYES

Tristan Eves

David Corbett

Braids never go out of style and once Summer hits, everyone wants to play.

There are no limits when it comes to length, or colour!

It’s not just the hair on their heads that your clients will want to have fun with; don’t forget the lashes too! We love these colourful lash extensions by Joanna Keller; simple and easy yet so striking.

Let us know if you try this on your clients over on Instagram @capitalhair.

Now you’ve got the trends, you might need to check you’re all stocked up and festival ready! Head to your nearest store today or shop online at capitalhairandbeauty.co.uk and capitalhairandbeauty.ie.

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T H E C A P I TA L C U T S U M M E R 2 2

STYLING

HOT

T O O L S !

The temperature’s rising and we’re not just talking Summer vibes. Check out what the experts are loving right now when it comes to heated tools…

“ghd has just launched a new thin wand and I am obsessed! For my clients it’s great for enhancing the natural texture of curly hair, but I also love it for myself as it allows me to live my Carrie Bradshaw hair dreams.”

@danilogiangreco_hair

Samantha Cusick

Rianna Henry @theblowdryartist

“The tools I always find myself reaching for are from ghd, especially when it comes to my brides – and myself!

“I love that ghd tools work on every hair type from thin and fine hair, to thick, coily hair and how you’re able to give a complete transformation or just touch up naturally curly hair.”

@samanthacusicklondon

“My favourite curler by far is my Haito Straightener!

It’s a great multipurpose styling tool that creates amazing curls on every kind and length of hair. A real must have for any stylist’s kit bag.”

Coral Jade @coraljadehairandbeauty

Anna Stubbs @annastubbshair

“The curling tong has firmly become my go-to hot tool for creating waves in the hair. I like one with a longer length barrel as it means I can easily wrap longer hair around in one go. Also, go for one that has a temperature setting, so you can opt for a lower temperature for clients with finer hair and a slightly higher temperature for thicker, more coarse hair. My recommendation on any hot tool would be to keep it at around 180° as a maximum to minimise damage to the hair.”

Rianna Henry

“A waving iron is a Summer must-have hot tool. It’s an easy way to create effortless beach waves that last for days.

My favourite hairdryer has to be the ghd Air Professional Hairdryer. I love the innovative technology that helps us achieve a voluminous and shiny result without spending a long time trying to get there!”

“I am very much a ghd fan and I use the straighteners every single day, on clients, on shoots, for my award entries and when creating content. The straighteners are super easy to use, but can also be used to curl, create waves and also create different shapes within the hair.

Heating to 185 degrees, they deliver the most incredible results and I honestly couldn’t live without them.”

Darrel Starkey @darrelstarkey90

Lisa Carter @thecrowningstylistrsh

“My go-to will always be a styler with ceramic plates; fantastic not only for curling, but also waving, flicking and smoothing. It’s the perfect tool for stylist and client due to its ease and speed.”

capitahairandbeauty.co.uk and

“ I love the BaByliss Curling wand; I’m really into textured hair right now and I’m loving experimenting with this fantastic tool to create different looks, especially on shoots.”

capitalhairandbeauty.ie today.

Danilo Giangreco

ghd

Shop our range of hot tools at

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Lisa Carter

Tori Kiff @hairloungebarnstaple

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T H E C A P I TA L C U T S U M M E R 2 2

ADVICE

L

E

TAKE THE

A

P

!

Balayage and colour specialist Callum Heslop shares some insights into how f reelance life shaped his career and the biggest lessons he learned.

HOW MANY YEARS HAVE YOU BEEN FREELANCE? I went freelance when I was 20, so it’s been six and a half years now.

WHAT IS THE MOST DIFFICULT THING ABOUT BEING SELF-EMPLOYED? Ensuring that I maintain a healthy work/life balance. Working in the hair industry is a very demanding job, both mentally and physically. It’s really important to take time out for yourself!

HOW DO YOU STAY IN TOUCH WITH OTHER FREELANCE HAIR AND BEAUTY PROS? Instagram is a great way to keep in touch with other freelancers – that way you can stay connected and inspired.

YOU’VE DONE SO MUCH ALREADY; WHAT ARE YOU MOST EXCITED FOR NEXT? Signing the lease for my own salon and designing it with my interior designer was incredibly exciting! It’s amazing to see my ideas turn into reality.

HOW DO YOU STAY INSPIRED IN YOUR CREATIVE WORK?

Follow Callum’s journey over on Instagram @callumheslophair and on TikTok @callumheslop

Being a hairdresser is an art form, so I keep myself inspired by creating and constantly trying new techniques and formulas. It’s all about playing and experimenting.

WHAT WOULD BE YOUR ADVICE TO ANYONE THINKING OF BECOMING A FREELANCE HAIRDRESSER RIGHT NOW?

Need more inspiration or looking for advice on freelance life? Head to www.capitalhairandbeauty.co.uk/ Tried, Tested & LOVED

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3 popular nail shapes available

freelance-focus today.

It’s really hard work but it’s extremely rewarding. Take as many educational courses as you can, always look for inspiration and make sure you stay up to date with the latest trends, tips and techniques.

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T H E C A P I TA L C U T S U M M E R 2 2

#1 Looks Warm Strip Wax in Tea Tree

#2 TMC New So Tropical collection

Tea tree has long been known for its calming, healing properties, which is why this Looks Warm Strip Wax is perfect for clients with sensitive skin. What’s more, this low viscosity wax ensures quick and easy removal with a formula that leaves skin looking and feeling hydrated. 450g £5.95/€6.50

The Manicure Company’s definitely giving us Summer holiday vibes with the new So Tropical range.

We’re obsessed with this bold mix of classic primary shades with a bold neon formula. £39.95/€42.95

#3 OPI New the Power of Hue collection

#4 Ardell Aqua Lashes in 341

OPI’s latest collection is all about how we use colour to energize and soothe. Featuring 12 limited edition shades, Power of Hue includes three different formulas of shimmer shades, based on four key colours: fuchsia, orange, lilac and blue. The season’s hero shade is Pink Big, a bold shimmery lilac, and we’re rather taken with Sun-rise Up, a pretty glistening coral pink. From £5.65/€6.80 ***In-store June!

***Keep your eyes peeled for this one; it lands in-store in June!

Nothing says fast glamour like a set of lashes, and these Ardell 341s definitely do the trick. With a flared silhouette and light to medium volume, these lashes are totally water-activated, easy to apply and come lined with adhesive strip, so there’s no need for extra glue – or mess! £3.95/€4.95

THE BEAUTY

EDIT #6 Skin Republic Foot Repair Thanks to a nourishing blend of Shea Butter, Ginkgo Biloba, Peppermint, Green Tea and Seaweed, this foot mask leaves feet feeling super soft in just 20 minutes.

This is the perfect add-on service for clients whose feet need some extra TLC on cracked heels and dry patches. £2.85

The products that guarantee your clients are Summer-ready #7 Kaeso Cranberry Sensation Hand Treatment Cream Another sumptuous treat, this Kaeso hand cream is the ideal partner for the scrub. This time it’s Cranberry extract that’s providing the nourishing factor, ensuring hands are left silky soft. 250ml £4.25/€5.00

#9 Sienna X Clear Gradual Tan Water Mousse You’ll be able to handle any and every tanning demand this Summer with this super light mousse. Promising results after just one application, and containing hydrating Hyaluronic Acid, the mousse offers a clear sheen upon application, ensuring you can see where you’ve already applied product. Available in light, medium and dark.

200ml £9.99

#5 Kaeso Mulberry & Pomegranate Sorbet Hand Scrub You know when a product smells good enough to eat?

This Kaeso Hand Scrub delivers such a sensorial treatment your clients will be begging you to treat them every single time they visit!

Enriched with rejuvenating Mulberry and pomegranate hands are left soft and velvety smooth.

450ml £7.30/€8.45

#8 Kaeso Juicy Drops Cuticle Oil Pomegranate The final touch for a divine hand treatment has to be this gorgeous cuticle oil. Enriched with antioxidant Pomegranate, it’s been formulated to repair, re-hydrate and encourage healthy re-growth. 15ml £2.00/€2.40

#10 The Manicure Company Gel liners Nail art has never been so easy, thanks to these handy Gel Liners from TMC. Available in 24 shades, from neons to classic tones, this highly pigmented gel paint formula gives one-stroke coverage and cures with both UV and LED light.

Head to page 18 for more nail art

FAST STYLING. FLAWLESS SHINE. Our Keratin Lustre collection features a powerful 2300W dryer for fast drying, and a high performance ceramic straightener with keratin infused ceramic and frizz-controlling ionics for flawless shine.

inspiration now! £7.40/€8.90 Shop all this and more today at capitalhairandbeauty.co.uk and capitalhairandbeauty.ie 34

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T H E C A P I TA L C U T S U M M E R 2 2

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